Onitsuka Tiger Quotes

Amid the campus buildings, along the campus walkways, there are enormous banners: action photos of the super athletes, the legends and giants and titans who’ve elevated Nike to something more than a brand. Jordan. Kobe. Tiger. Again, I can’t help but think of my trip around the world. The River Jordan. Mystical Kobe, Japan. That first meeting at Onitsuka, pleading with the executives for the right to sell Tigers… Can this all be a coincidence?

gentlemen, the American shoe market is enormous. And largely untapped. If Onitsuka can penetrate that market, if Onitsuka can get its Tigers into American stores, and price them to undercut Adidas, which most American athletes now wear, it could be a hugely profitable venture.