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Lennon Phillips (27 FASTEST Cars In The World!: Amazing Fun Facts And Picture Book for Kids (Car Books For Kids 1))
Isaiah told him what he’d found on the Ruby’s Real Beauty website. Ruby’s stocked the largest, most complete inventory of human hair extensions in the South Bay area. The most highly prized were Virgin Remy. “Virgin because the girl still had her cherry?” Dodson said. “No. Virgin because the hair wasn’t chemically treated,” Isaiah said. “What’s Remy mean?” “It means the hair was carefully cut so the cuticles and roots stayed in the same direction. Otherwise, they mow it down like weeds and throw it in a bin.” Isaiah
Joe Ide (IQ (IQ #1))
The customer is also at the center of how we analyze and manage performance metrics. Our emphasis is on what we call controllable input metrics, rather than output metrics. Controllable input metrics (e.g., reducing internal costs so you can affordably lower product prices, adding new items for sale on the website, or reducing standard delivery time) measure the set of activities that, if done well, will yield the desired results, or output metrics (such as monthly revenue and stock price). We detail these metrics as well as how to discover and track them in chapter six.
Colin Bryar (Working Backwards: Insights, Stories, and Secrets from Inside Amazon)
Decouplers often trip up on this step in two ways. First, they are overly generic in articulating the CVC. When mapping the process of buying a car, auto executives tend to describe it as: feel the need to buy car > become aware of a car brand > develop an interest in the brand > visit the dealer > purchase the car. This is a start, but it is not specific enough. Decouplers must ask: When do people actually need a new car? How exactly do people become aware of car brands? How do people become interested in a make or model? And so on. The generic process of awareness, interest, desire, and purchase isn’t specific enough to help. Decouplers also flounder by failing to identify all the relevant stages in the value chain. For the car-buying process, a better description of the CVC might be: become aware that your car lease will expire in one month > feel the need to purchase a new car > develop a heightened interest in car ads > visit car manufacturers’ websites > create a set of two or three brands of interest > visit third-party auto websites > compare options of cars in the same category > choose a model > shop online for the best price > visit the nearest dealer to see if they have the model in stock > see if they can beat the best online price > test-drive the cars > decide about financing, warranty, and other add-ons > negotiate a final price > sign the contract > pick up the car > use it > wait for the lease to expire again. With this far more detailed CVC, we can fully appreciate the complexity of the car-buying
Thales S. Teixeira (Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption)
The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.” George Bernard Shaw On a cool fall evening in 2008, four students set out to revolutionize an industry. Buried in loans, they had lost and broken eyeglasses and were outraged at how much it cost to replace them. One of them had been wearing the same damaged pair for five years: He was using a paper clip to bind the frames together. Even after his prescription changed twice, he refused to pay for pricey new lenses. Luxottica, the 800-pound gorilla of the industry, controlled more than 80 percent of the eyewear market. To make glasses more affordable, the students would need to topple a giant. Having recently watched Zappos transform footwear by selling shoes online, they wondered if they could do the same with eyewear. When they casually mentioned their idea to friends, time and again they were blasted with scorching criticism. No one would ever buy glasses over the internet, their friends insisted. People had to try them on first. Sure, Zappos had pulled the concept off with shoes, but there was a reason it hadn’t happened with eyewear. “If this were a good idea,” they heard repeatedly, “someone would have done it already.” None of the students had a background in e-commerce and technology, let alone in retail, fashion, or apparel. Despite being told their idea was crazy, they walked away from lucrative job offers to start a company. They would sell eyeglasses that normally cost $500 in a store for $95 online, donating a pair to someone in the developing world with every purchase. The business depended on a functioning website. Without one, it would be impossible for customers to view or buy their products. After scrambling to pull a website together, they finally managed to get it online at 4 A.M. on the day before the launch in February 2010. They called the company Warby Parker, combining the names of two characters created by the novelist Jack Kerouac, who inspired them to break free from the shackles of social pressure and embark on their adventure. They admired his rebellious spirit, infusing it into their culture. And it paid off. The students expected to sell a pair or two of glasses per day. But when GQ called them “the Netflix of eyewear,” they hit their target for the entire first year in less than a month, selling out so fast that they had to put twenty thousand customers on a waiting list. It took them nine months to stock enough inventory to meet the demand. Fast forward to 2015, when Fast Company released a list of the world’s most innovative companies. Warby Parker didn’t just make the list—they came in first. The three previous winners were creative giants Google, Nike, and Apple, all with over fifty thousand employees. Warby Parker’s scrappy startup, a new kid on the block, had a staff of just five hundred. In the span of five years, the four friends built one of the most fashionable brands on the planet and donated over a million pairs of glasses to people in need. The company cleared $100 million in annual revenues and was valued at over $1 billion. Back in 2009, one of the founders pitched the company to me, offering me the chance to invest in Warby Parker. I declined. It was the worst financial decision I’ve ever made, and I needed to understand where I went wrong.
Adam M. Grant (Originals: How Nonconformists Move the World)
Use websites like Garettplanningnetwork.com, financialplanningassociation.org, and napfa.org to find a list of potential advisors
Brian Feroldi (Why Does The Stock Market Go Up?: Everything You Should Have Been Taught About Investing In School, But Weren't)
ALL RIGHTS RESERVED. No part of this book may be used or reproduced in any matter whatsoever without the written and signed permission of the author. All trademarked names are the property of their owner and are acknowledged by the proper use of capitalization throughout. OTHER ‘Game on Boys’ BOOKS Available on Amazon as eBooks or print books Game on Boys 4 can be read separately or part of a series FREE ebook Game on Boys 1:The PlayStation Playoffs(8-12) Game on Boys 2 : Minecraft Madness (8-12) Game on Boys 3 : NO Girls Allowed Game on Boys 5 : House of Horrors Game on Boys 6 : Galactic Zombie Other books by Kate Cullen FREE Diary Of a Wickedly Cool Witch : Bullies and Baddies(8-13) Boyfriend Stealer : Diary of a Wickedly Cool Witch 2 (8-13) Diary of a Wickedly Cool Witch 3 : Perfect Ten (8-13) Diary of a Wickedly Cool Witch 4 : Witch School for Misfits Lucy goes to the Halloween Party (Early readers) Lucy the Easter Dog (Early readers) Lucy's Merry Christmas Sammy McGann and the Secret Soup People (5-10) Follow KATE on TWITTER at Kate Cullen @ katekate5555 Or email gameonboysseries@gmail.com to receive email updates. (Copy and paste) Or visit her website for new books and giveaways Kate Cullen author website Contents 1. Wow 2. BYODD 3. Secrets 4. News 5. Brats 6. Santa 7. Wishing 8. Blocky 9. Monsters 10. Wolverine 11. Creepy. 12. Arachnophobia 13. Fartblaster 14. Superhero 15. Enderman 16. Teleporting 17. Lost 18. Potions 19. Scared 20. Spells 21. Fireworks 22. Homecoming 1. WOW You know how awesome Christmas is, and birthdays are sick as, Easter is just a big fat chocolate splurge, and even Thanksgiving is like pig-out insanity. Weekends are kinda cool too, but holidays are totally far out man. And when a new PS game comes out and they have a midnight release extravaganza at the game store, it’s like crazy time, coolness overload. All these things are the main reason I exist on this earth. Without all this stuff, life would just SUCK big time. But nothing, I repeat NOTHING comes close to the Christmas I just had. WOW! I repeat WOW! Where do I even start? This Christmas was a like a dream come true. Actually it was sort of like a nightmare too, if that makes any sense. A dream and a nightmare mixed up into one. Totally far out man. Totally gobsmacking, totally awesome, but totally freaking scary. So you’re probably thinking like I won a million bucks or something and then got mugged, or the owner of Sony PlayStation company sent me 1000 free PS games, and then the house got robbed at gunpoint. Or even better, the owner made me the new boss of the Sony PlayStation company. Yeah right! Like that will ever happen! In my dreams!! Although, after what happened, I’m thinking that absolutely anything is possible. 2. BYODD The last day at school before Christmas break was awesome. We had a BYOD day in the afternoon. The first part of the day we had to do all the boring Christmassy stuff like making soppy cards for our families, coloring pictures of Santa and doing boring word searches looking for words like (DER) ‘Santa, Christmas, present, jingle, stocking’. Like BORING. Capital ‘B’ Boring. Why can’t Christmas word finds have proper Christmas words like, console, iPhone 6, PlayStation games, Star wars, BMX, Nerf Modulous Blaster, Thunderblast, Star Wars darth vader vehicle, lego Star Wars Death star?
Kate Cullen (Game on Boys 4: Minecraft Superhero (Game on Boys Series))
One simple rule for beating the market is to buy a portfolio of undervalued stocks. The acquirersmulitple.com website is a good source of ideas. The most undervalued names in the biggest one thousand stocks are available in the Large Cap Screener for free forever.
Tobias Carlisle (The Acquirer's Multiple: How the Billionaire Contrarians of Deep Value Beat the Market)
This is a simple method for investing systematically: Research: Ignore any stocks you do not want to own for any reason. Hold at least twenty stocks for diversification. Buy: It’s best to buy all your stocks at once. But it’s fine to scale in—make regular portfolio purchases over twelve months. One way to do it is to buy two or three stocks each month. Sell: For taxable accounts, hold winners for one year plus one day. Then sell. That maximizes after-tax returns. If a stock is up and still in the screener after one year and one day, hold until it leaves the screener. If a stock is down and in the screener, hold. If a stock is down and leaves the screener, sell. You should check your stocks at least quarterly to see if you need to buy or sell. Rebalance: Once you sell a stock, buy the next best stock in the screener you don’t already hold. The website acquirersmultiple.com has a screener for deep-value stocks listed in the United States and Canada. Sign up with the coupon “ZIG
Tobias Carlisle (The Acquirer's Multiple: How the Billionaire Contrarians of Deep Value Beat the Market)
The most common of these is the price to earnings ratio, or PE (commonly said "P" to "E," "PE Multiple," or just "Multiple"). To calculate this important ratio, simply find the price per share of a stock and divide it by its earnings per share (which you can find from the bottom line of the income statement or from just about any financial website). This ratio is of limited use on its own, but it can be very useful when compared to: 1. The average multiple the company has traded at in its past 2. The average multiple for stocks in the overall market 3. The average multiple for companies in its industry.
ex (Simple Stock Trading Formulas: The Blueprint To Profitability In The The Stock Market)
The story, of course, was fraud. Days later, Oklahoma’s Sequoyah Northeastern Health System posted a categorical denial on its website, dismissing the entire story as mere fabrication. That Rolling Stone picture of the long lines was an Associated Press stock photo from the previous January, a photo of people waiting in line to get vaccines. As it turns out, not a single patient has been treated in Oklahoma for ivermectin overdose.
Robert F. Kennedy Jr. (The Real Anthony Fauci: Bill Gates, Big Pharma, and the Global War on Democracy and Public Health)
One technique that can be helpful: See which leading professional money managers own the same stocks you do. If one or two names keep turning up, go to the websites of those fund companies and download their most recent reports. By seeing which other stocks these investors own, you can learn more about what qualities they have in common; by reading the managers’ commentary, you may get ideas on how to improve your own approach.
Benjamin Graham (The Intelligent Investor)
It was a massive black eye for Lightning. First, the news that Barracuda could be hacked killed the product, costing the company millions. But it was also incredibly embarrassing when one of the world’s preeminent tech companies couldn’t get into its own system to fix its own website. It took them six days to repair the damage, during which their stock price tanked. It never fully recovered.
Stuart Gibbs (Charlie Thorne and the Last Equation (Charlie Thorne, #1))
For the Indian Markets Volume Gainers in NSE India website Volume Shockers in Chartink website
Indrazith Shantharaj (The Subtle Art of Intraday Trading: A Handbook on How to Bank on Trading Psychology, Options Strategies and Make a Living out of Indian Stock Market even as Beginners)
How to start investing in Mutual Fund schemes? Investing in mutual funds has become so simple and straightforward that one can consider investing in any number of funds without much additional paperwork. First-time Mutual Fund investors must complete their KYC (Know Your Customer) process, which is a one-time process. You can either ask a distributor or an investment advisor to assist you with the KYC verification, or you can do it yourself via e-KYC. KYC is akin to a key in the Mutual Fund sector. After you've completed your KYC, you can invest in any fund without having to go through further verification for each one. You can opt to invest with the help of a mutual fund distributor, registered investment advisor, stock market broker, bank, or any other financial intermediary once you have completed KYC verification. If you want to invest on your own, you can join the online Mbucks AI-Powered Mutual Fund App investment platform in India. Individuals must decide whether they want to invest directly or through a distributor. If you prefer to handle your own assets, you can certainly invest online, either through the Mbucks Mutual Fund website or through the Mbucks Mobile App another online platform. However, if you choose to seek guidance or require assistance with your investments, you can do it through an intermediary such as a distributor, investment advisor, bank, or other financial institution. If your KYC is complete, you can invest directly in a Mutual Fund, either offline or online. If you don't feel comfortable doing business online, you can invest in a fund in a branch near you. Mbucks AI-Powered Mutual Fund Investment Platform is the simplest way to invest directly in Mutual Fund schemes while also saving money on commissions. You can invest online via Mbucks, its AI-powered website, or a fintech platform. When you invest directly on a fund's website, you must handle several logins.
Mbucks
Two of my favorite portfolio analysis tools are Portfolio Visualizer and DIY.Fund. Portfolio Visualizer is a website which offers several of the best analysis tools for index fund investors, without a fee. On the other hand, DIY.Fund is an analysis tool for individual stock investors.
David Morales (Stock Market Investing for Beginners - Learn How To Beat Stock Market The Smart Way)
Tech is the heart and soul of the American economy,” wrote James Cramer, “the chief driver of its prosperity, the keeper of its newfound world dominance, and the place where its biggest profits are.” If you wanted to pay for college and retire in a place that did more than change your bedpan, you had to invest in Tech. Awash in money, mutual fund managers shoved money at Tech, watched it grow, and then plowed their profits into even more Tech. Wall Street had finally Gotten It. The prospect of Java’s landing in 1996, for instance, sent Sun’s stock price up 157%, which sounded to the unconvinced like proof of tulip mania, but Java would soon bring all those static websites to life with movement and sound, ending Stacy Horn’s cyberspace built of words.
Thomas Dyja (New York, New York, New York: Four Decades of Success, Excess, and Transformation)
TEN WAYS A PARTNER CAN HELP Before the baby’s born, help stock the freezer with meals that can be eaten with one hand. Find a good phone number for help and call it as needed. (La Leche League’s website, llli.org, and U.S.-based phone line, 877-4-LA LECHE (877-452-5324), can both lead you to your closest local group, and that’s a fast route to anything else you might need.) Buy the grocery basics, and keep easy, healthy snacks on hand. Get dinner—any dinner! Nights can be tough at first. Be flexible about where and when everyone sleeps. Going to bed early helps! Do more than your share. You may be what keeps the household running for a while. Everything won’t get done. Talk about what’s most important to her—a clean kitchen? a cleared desk?—and do that first. Get home on time. You’re like a breath of fresh air for mother and baby both. Helping out means helping emotionally, too. Remind her how much you love her, how wonderful she looks, and what a great job she’s doing. There she is, holding your child. She really is beautiful, isn’t she? Remind her that this part is temporary. Most women feel it takes at least six weeks to start to have a handle on this motherhood thing. Life will settle down. But it takes a while.
La Leche League International (The Womanly Art of Breastfeeding)
One technique that can be helpful: See which leading professional money managers own the same stocks you do. If one or two names keep turning up, go to the websites of those fund companies and download their most recent reports. By seeing which other stocks these investors own, you can learn more about what qualities they have in common; by reading the managers’ commentary, you may get ideas on how to improve your own approach.3
Benjamin Graham (The Intelligent Investor)
By pouring continuous data about stocks into bars and barbershops, kitchens and cafés, taxicabs and truck stops, financial websites and financial TV turned the stock market into a nonstop national video game. The public felt more knowledgeable about the markets than ever before. Unfortunately, while people were drowning in data, knowledge was nowhere to be found. Stocks became entirely decoupled from the companies that had issued them—pure abstractions, just blips moving across a TV or computer screen. If the blips were moving up, nothing else mattered.
Benjamin Graham (The Intelligent Investor)
A stock prejudicial summary of the McMartin case can be found today on the website wwwreligioustolerance.org, operated by the Ontario (Canada) Consultants on Religious Tolerance, an anonymous for-profit organization with a major web presence that aggressively promotes the view that all religious practices, no matter how noxious they may appear, are somehow deserving of “freedom” and “respect.” Although it claims to air “all sides” in any debate, the website merely parrots the FMS propaganda line with regard to repressed memories and allegations of satanic crime.
James Randall Noblitt
I gave them the same advice that had worked for me: Start by stocking your sense memory. Smell everything and attach words to it. Raid your fridge, pantry, medicine cabinet, and spice rack, then quiz yourself on pepper, cardamom, honey, ketchup, pickles, and lavender hand cream. Repeat. Again. Keep going. Sniff flowers and lick rocks. Be like Ann, and introduce odors as you notice them, as you would people entering a room. Also be like Morgan, and look for patterns as you taste, so you can, as he does, “organize small differentiating units into systems.” Master the basics of structure—gauge acid by how you drool, alcohol by its heat, tannin by its dryness, finish by its length, sweetness by its thick softness, body by its weight—and apply it to the wines you try. Actually, apply it to everything you try. Be systematic: Order only Chardonnay for a week and get a feel for its personality, then do the same with Pinot Noir, and Sauvignon Blanc, and Cabernet Franc (the Wine Folly website offers handy CliffsNotes on each one’s flavor profile). Take a moment as you drink to reflect on whether you like it, then think about why. Like Paul Grieco, try to taste the wine for what it is, not what you imagine it should be. Like the Paulée-goers, splurge occasionally. Mix up the everyday bottles with something that’s supposed to be better, and see if you agree. Like Annie, break the rules, do what feels right, and don’t be afraid to experiment.
Bianca Bosker (Cork Dork: A Wine-Fueled Adventure Among the Obsessive Sommeliers, Big Bottle Hunters, and Rogue Scientists Who Taught Me to Live for Taste)
study of a 100-bagger recently posted on the Microcap Club’s website by Chip Maloney. This
Christopher W. Mayer (100 Baggers: Stocks That Return 100-To-1 and How to Find Them)
Among the many private initiatives in this field, the latest, launched in the summer of 2012, is aimed at middle-school female students in New York. Girls who Code is a seminar, hosted by a startup (AppNexus in 2012), where 13-17 year-old girls learn how to write software programs, design websites, and build applications. Mainly, they learn that these subjects are fun and accessible to them, and not only to male computer geeks. “Girls who Code is not just a program, it's a movement to close the sexist gap in the technological sector,” explained the program’s two organizers, Reshma Saujani and Kristen Titus, to attendees of a big gala that took place on the evening of Oct. 22, 2012 on the floor of the New York Stock Exchange. The occasion was to celebrate the success of the first edition of Girls Who Code and collect additional funds in support of the initiative. The first 20 “graduates” of the course spoke of their experience and their dreams for the future, while sitting at the gigantic table in the NYSE’s Board Room. Tomorrow, one of them could return as the CEO of a high-tech business, and perhaps ring the bell on the trading floor to inaugurate her company’s Initial Public Offering.
Maria Teresa Cometto (Tech and the City: The Making of New York's Startup Community)
Non-professionals can also misrepresent the personal characteristics, religious beliefs, and appearance, of these therapists, can name-call and otherwise mock them, and can attribute false agendas to them, such as assigning religious motives to secular therapists working with ritual abuse or mind control survivors. For example, there is little to prevent someone from claiming on his or her own website that a psychotherapist is a fundamentalist Christian zealot at war with Satan, when that therapist might be an atheist, Jew, Buddhist, etc., who places no stock in the existence of Satan. But such a claim, when spoken as if it is fact, accomplishes its intended purpose of maligning that therapist." - Common Forms of Misinformation and Tactics of Disinformation about Psychotherapy for Trauma Originating in Ritual Abuse and Mind Control (2012)
Ellen P. Lacter
map out all the activities in that group’s typical customer value chain. Decouplers often trip up on this step in two ways. First, they are overly generic in articulating the CVC. When mapping the process of buying a car, auto executives tend to describe it as: feel the need to buy car > become aware of a car brand > develop an interest in the brand > visit the dealer > purchase the car. This is a start, but it is not specific enough. Decouplers must ask: When do people actually need a new car? How exactly do people become aware of car brands? How do people become interested in a make or model? And so on. The generic process of awareness, interest, desire, and purchase isn’t specific enough to help. Decouplers also flounder by failing to identify all the relevant stages in the value chain. For the car-buying process, a better description of the CVC might be: become aware that your car lease will expire in one month > feel the need to purchase a new car > develop a heightened interest in car ads > visit car manufacturers’ websites > create a set of two or three brands of interest > visit third-party auto websites > compare options of cars in the same category > choose a model > shop online for the best price > visit the nearest dealer to see if they have the model in stock > see if they can beat the best online price > test-drive the cars > decide about financing, warranty, and other add-ons > negotiate a final price > sign the contract > pick up the car > use it > wait for the lease to expire again. With this far more detailed CVC, we can fully appreciate the complexity of the car-buying
Thales S. Teixeira (Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption)
Perhaps the most incredible deal of the time was Excite@Home’s acquisition of Blue Mountain Arts for $740 million dollars in cash and stock. Excite@Home was a company formed when the broadband ISP @Home merged with the search portal Excite.com. Blue Mountain Arts operated the website Bluemountain.com, where users could send each other electronic greeting cards by email. That’s right. Bluemountain did nothing but send Grandma electronic “get-well-soon” greetings. But Bluemountain.com was getting 9 million unique users a month to do this, and at the time, traffic was the sine qua non for a Yahoo-chasing portal player like the Excite half of Excite@Home.50 As the New York Times noted in its article announcing the deal, Excite@Home “predicted that the acquisition would increase its audience by 40%, to encompass approximately 34% of Internet traffic.”51 So, Excite@Home was willing to pay $82 per user to attract additional eyeballs to its network of properties and try to keep pace in the portal race.
Brian McCullough (How the Internet Happened: From Netscape to the iPhone)
HDBOX is 100% royalty free stock footage website
HDBOX
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Bizarre and Surprising Insights—Consumer Behavior Insight Organization Suggested Explanation7 Guys literally drool over sports cars. Male college student subjects produce measurably more saliva when presented with images of sports cars or money. Northwestern University Kellogg School of Management Consumer impulses are physiological cousins of hunger. If you buy diapers, you are more likely to also buy beer. A pharmacy chain found this across 90 days of evening shopping across dozens of outlets (urban myth to some, but based on reported results). Osco Drug Daddy needs a beer. Dolls and candy bars. Sixty percent of customers who buy a Barbie doll buy one of three types of candy bars. Walmart Kids come along for errands. Pop-Tarts before a hurricane. Prehurricane, Strawberry Pop-Tart sales increased about sevenfold. Walmart In preparation before an act of nature, people stock up on comfort or nonperishable foods. Staplers reveal hires. The purchase of a stapler often accompanies the purchase of paper, waste baskets, scissors, paper clips, folders, and so on. A large retailer Stapler purchases are often a part of a complete office kit for a new employee. Higher crime, more Uber rides. In San Francisco, the areas with the most prostitution, alcohol, theft, and burglary are most positively correlated with Uber trips. Uber “We hypothesized that crime should be a proxy for nonresidential population.…Uber riders are not causing more crime. Right, guys?” Mac users book more expensive hotels. Orbitz users on an Apple Mac spend up to 30 percent more than Windows users when booking a hotel reservation. Orbitz applies this insight, altering displayed options according to your operating system. Orbitz Macs are often more expensive than Windows computers, so Mac users may on average have greater financial resources. Your inclination to buy varies by time of day. For retail websites, the peak is 8:00 PM; for dating, late at night; for finance, around 1:00 PM; for travel, just after 10:00 AM. This is not the amount of website traffic, but the propensity to buy of those who are already on the website. Survey of websites The impetus to complete certain kinds of transactions is higher during certain times of day. Your e-mail address reveals your level of commitment. Customers who register for a free account with an Earthlink.com e-mail address are almost five times more likely to convert to a paid, premium-level membership than those with a Hotmail.com e-mail address. An online dating website Disclosing permanent or primary e-mail accounts reveals a longer-term intention. Banner ads affect you more than you think. Although you may feel you've learned to ignore them, people who see a merchant's banner ad are 61 percent more likely to subsequently perform a related search, and this drives a 249 percent increase in clicks on the merchant's paid textual ads in the search results. Yahoo! Advertising exerts a subconscious effect. Companies win by not prompting customers to think. Contacting actively engaged customers can backfire—direct mailing financial service customers who have already opened several accounts decreases the chances they will open more accounts (more details in Chapter 7).
Eric Siegel (Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die)
The Kindle wasn’t an overnight success, of course, but an avalanche of publicity and its prominent placement at the top of the Amazon website ensured that the company would quickly run through its stock of devices.
Brad Stone (The Everything Store: Jeff Bezos and the Age of Amazon)
TEN WAYS A PARTNER CAN HELP Before the baby’s born, help stock the freezer with meals that can be eaten with one hand. Find a good phone number for help and call it as needed. (La Leche League’s website, llli.org, and U.S.-based phone line, 877–4-LA LECHE (877–452–5324), can both lead you to your closest local group, and that’s a fast route to anything else you might need.) Buy the grocery basics, and keep easy, healthy snacks on hand. Get dinner—any dinner! Nights can be tough at first. Be flexible about where and when everyone sleeps. Going to bed early helps! Do more than your share. You may be what keeps the household running for a while. Everything won’t get done. Talk about what’s most important to her—a clean kitchen? a cleared desk?—and do that first. Get home on time. You’re like a breath of fresh air for mother and baby both. Helping out means helping emotionally, too. Remind her how much you love her, how wonderful she looks, and what a great job she’s doing. There she is, holding your child. She really is beautiful, isn’t she? Remind her that this part is temporary. Most women feel it takes at least six weeks to start to have a handle on this motherhood thing. Life will settle down. But it takes a while.
La Leche League International (The Womanly Art of Breastfeeding)
Solving society’s most intractable problems begins with understanding what actually moves the needle. This allows resources and creativity to be focused where they have the most impact. Requests to support a social purpose are now regularly expected to include a solid demonstration of effectiveness. It may be a donor inspecting a nonprofit on a website like Charity Navigator, an impact investor evaluating a potential loan recipient, a citizen inspecting where his or her tax dollars go, or an investor evaluating socially responsible stocks. How impact is articulated may vary, but providing compelling evidence of results is now a make-or-break proposition for organizations seeking financial support.
William D. Eggers (The Solution Revolution: How Business, Government, and Social Enterprises Are Teaming Up to Solve Society's Toughest Problems)
Tristan Sommer Tallahassee is a government consulting expert, who has a deep knowledge of all things local, state, and federal. He loves reading in his free time, which keeps him up to date on the latest publications, websites, and blogs. Locally, Tristan Sommer Tallahassee reads Florida Politics and The Tallahassee Democrat.Tristan Sommer Tallahassee is an ambitious real estate investor who is looking to start an investment company that specializes in stock portfolios and local real estate. Tristan Sommer Tallahassee also wants to lobby for local businesses and organizations, and he would like to start his lobbying firm.
Tristan Sommer Tallahassee