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It's a no-win argument - that business of what we're born with and what our environment does to us. And it's a boring argument, because it simplifies the mysteries that attend both our birth and our growth.
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John Irving (A Prayer for Owen Meany)
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When in doubt, simplify.
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Eric Ries (The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses)
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Professionals never guess—they make it their business to know their business.
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Michelle Moore (Selling Simplified)
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being mostly correct and decisive typically yields better results than taking the time to figure out what is perfectly correct.
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Richard Koch (Simplify: How the Best Businesses in the World Succeed)
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Ideas in themselves are not enough. That idea for getting more business, for simplifying work procedures, is of value only when it is acted upon.
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David J. Schwartz (The Magic of Thinking Big)
“
One way businesses become more efficient is when technology allows employees to simplify tasks.
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Hendrith Vanlon Smith Jr.
“
Some connections are too uncanny to try and simplify. Unfinished business, A soul pull that continues to exist.
I try to escape his magic, but he’s my favourite what if.
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Nikki Rowe
“
I asked myself, “Who would I be if I weren’t busy? What would be left of my life and me after I removed excess stuff from my home and allowed my day to have unscheduled open spaces?
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Lisa J. Shultz (Lighter Living: Declutter. Organize. Simplify.)
“
It’s a no-win argument—that business of what we’re born with and what our environment does to us. And it’s a boring argument, because it simplifies the mysteries that attend both our birth and our growth.
”
”
John Irving (A Prayer for Owen Meany)
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When excitement and passion are evident, people want to be around you—including prospects. Prospects will want to do business with you because your joy is contagious.
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Michelle Moore (Selling Simplified)
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Almost anyone can think up an idea. The thing that counts is developing it into a practical product. 4 Henry Ford
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Richard Koch (Simplify: How the Best Businesses in the World Succeed)
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When work isn’t done properly, it ruins all the energy and effort put into it. Improper work doesn’t bring any outcomes. If any, mostly the bad ones.
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Vishal Ostwal (Pocket Productivity: A Simplified Guide to Getting More Outcomes from Your Hard Work and Giving Your Hustle a Meaning)
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When competing one-on-one, follow two simple rules: If you are the favorite, simplify the game. If you are the underdog, make it more complicated.
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Michael J. Mauboussin (The Success Equation: Untangling Skill and Luck in Business, Sports, and Investing)
“
You can bring tremendous value to your business, your customers, and yourself by becoming proficient at bringing in new business.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
“
If you are the stronger player, simplify the interaction to emphasize your skill. If you are the underdog, complicate the game to introduce more luck into the outcome.
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Michael J. Mauboussin (The Success Equation: Untangling Skill and Luck in Business, Sports, and Investing)
“
Some business leaders think that AI is going to complicate things. But AI is likely going to simplify much more than it complicates.
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Hendrith Vanlon Smith Jr.
“
It was as if he'd suddenly become intimately aware of the fragility of life and how precious time really was. As a result, he made a conscious effort to simplify his life, with the goal of eliminating unnecessary stress. No longer interested in society's definition of success, he began purging his life of material things. Life, he decided, was for living, not for having, and he wanted to experience every moment that he could. At the deepest level, he'd come to understand that life could end at any moment, and it was better to be be happy than busy.
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”
Micah Sparks (Three Weeks with My Brother)
“
Being able to simplify an idea and successfully share it with others is both the path to understanding it and the proof that you do. One of the ways we mask our lack of understanding of any idea is by using more words, bigger words and less necessary words.
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Steven Bartlett (The Diary of a CEO: The 33 Laws of Business and Life)
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no forces interfere with the process of entry by competitors, profitability will be driven to levels at which efficient firms earn no more than a “normal” return on their invested capital. It is barriers to entry, not differentiation by itself, that creates strategic opportunities.
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Bruce C. Greenwald (Competition Demystified: A Radically Simplified Approach to Business Strategy)
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This brief conversation reminded me of my old life: driving everywhere, going to a job I hated, and not spending enough time outside. I was so “busy” then,
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Tammy Strobel (You Can Buy Happiness (and It's Cheap): How One Woman Radically Simplified Her Life and How You Can Too)
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Can you name one really successful person who has a negative outlook on life? I can’t.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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namely, that we are there to find pain, potential problems we can solve, and opportunities we can help capture.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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The truth is that there are no secret sales moves. There is no magic bullet. As badly as we all want one, it does not exist.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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New business development success results from creating a sales dialogue, not perfecting a monologue.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
“
Waiting is a key ingredient in the recipe for new business failure.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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Stop talking about yourself and your company and begin leading with the issues, pains, problems, opportunities, and results that are important to your prospect.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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Only salespeople that dedicate blocks of time on their calendar for prospecting activity consistently succeed at acquiring new business.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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we are in a much better position when it was our own proactive sales work that created the opportunity for us to submit a proposal.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
“
Lazy, complacent, excuse-making salespeople with a victim mentality lose. Period.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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They Are Guilty of a Fake or Pitiful Phone Effort
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
“
Sales is about action, and analysis-paralysis is not a quality that tends to produce new business development success.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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Operational effectiveness can be the single most important factor in the success, or indeed in the survival, of any business.
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Bruce C. Greenwald (Competition Demystified: A Radically Simplified Approach to Business Strategy)
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The business done in the home is nothing less than the shaping of the bodies and souls of humanity. —G. K. Chesterton
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Mystie Winckler (Simplified Organization: Learn to Love What Must Be Done)
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If you’re not excited about what you are selling, how in the world will you get a prospect interested?
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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All models are wrong, but some are useful.” In other words, models intentionally simplify our complex world.
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Harvard Business Review (HBR Guide to Data Analytics Basics for Managers (HBR Guide Series))
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Many salespeople fail to develop new business because they’re wandering aimlessly. Too often, they’re not locked in on a strategically selected, focused list of target customers or prospects.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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Emotional quotient (EQ) is a measure of your emotional and social intelligence. It involves your ability to manage yourself, your emotions, your relationships, and people’s perceptions of you.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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I have anecdotal evidence in my business that MBAs tend to blow up in financial markets, as they are trained to simplify matters a couple of steps beyond their requirement. (I beg the MBA reader not to take offense; I am myself the unhappy holder of the degree.)
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Nassim Nicholas Taleb (Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets (Incerto, #1))
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The pull of fascist politics is powerful. It simplifies human existence, gives us an object, a “them” whose supposed laziness highlights our own virtue and discipline, encourages us to identify with a forceful leader who helps us make sense of the world, whose bluntness regarding the “undeserving” people in the world is refreshing. If democracy looks like a successful business, if the CEO is tough-talking and cares little for democratic institutions, even denigrates them, so much the better. Fascist politics preys on the human frailty that makes our own suffering seem bearable if we know that those we look down upon are being made to suffer more. Navigating the tensions created by living in a state with a democratic sphere of governance, a nondemocratic hierarchical economic sphere, and a rich, complex civil society replete with organizations, associations, and community groups adhering to multiple visions of a good life can be frustrating. Democratic citizenship requires a degree of empathy, insight, and kindness that demands a great deal of all of us. There are easier ways to live.
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Jason F. Stanley (How Fascism Works: The Politics of Us and Them)
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My dad continually reminded salespeople that their main job was to help the customer win. When you speak the account’s language and frame the sales story around what is most meaningful to the client, you stand out from the competition. Customers see you differently because the words you choose demonstrate a commitment to their success.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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As I often say, “Sales is a verb.” The dictionary would argue otherwise, but experience shows that the most successful new business salespeople tend to be the most active salespeople. Good things happen when a talented salesperson with a potential solution gets in front of a prospective customer who looks and smells a lot like your other customers.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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Salespeople are famous for lack of discipline and losing focus. They attempt to call on an account (once), but don’t get anywhere. Instead of sharpening their weapons and continuing to attack the same strategically selected targets, they turn and pursue a new set of prospects. This constant change of direction becomes their death knell because they never gain traction against the defined target set.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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Our Sales Story. The story is foundational to everything we do in sales, and we use bits and pieces of it in all of our weapons. By “story” I’m referring to the language or talking points we use when asked what we do or when we tell someone about our business. It’s so critical to our success that the next two chapters are dedicated to helping you create and implement a succinct, powerful, differentiating, customer-focused story.
”
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
“
A common simplifying approach to quantifying a risk is simply to multiply the likelihood of some loss by the amount of the loss. This is simple but can be misleading. This assumes the decision maker is “risk neutral.” That is, if I offered you a 10% chance to win $100,000, you would actually be willing to pay as much as $10,000 for it. And you would consider it equivalent to a 50% chance of winning $20,000 or an 80% chance of winning $12,500. But the fact is that most people are not really risk neutral.
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Douglas W. Hubbard (How to Measure Anything: Finding the Value of Intangibles in Business)
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We also know how dangerous it is to simplify society by the use of examples in nature. However, many Americans still value the honey bee as a symbol of thrift and industry. This value seems to be one of the lingering philosophies from seventeenth-century England, in which the royal authorities and clergy dictated that the lower classes and unemployed should be “busy as bees” so they would not rebel. When the English began to label their own members of society as “drones,” they privileged a new set of values based on work, thrift, and efficiency. The American Dream still seems to be based on these very values. And if somehow people do not attain the American Dream, we tend to think that they have not worked hard enough or did not save their money—in short, they are too much like drones. It could be argued that many American social policies—so conscious of work, labor, and time—are still based on the beehive model first adopted during the seventeenth century in England. For all its rhetoric of new opportunities, America still sees poverty as a sin, as if somehow the poor aren’t thrifty or busy as bees.
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Tammy Horn
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They asked forty-two experienced investors in the firm to estimate the fair value of a stock (the price at which the investors would be indifferent to buying or selling). The investors based their analysis on a one-page description of the business; the data included simplified profit and loss, balance sheet, and cash flow statements for the past three years and projections for the next two. Median noise, measured in the same way as in the insurance company, was 41%. Such large differences among investors in the same firm, using the same valuation methods, cannot be good news.
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Daniel Kahneman (Noise: A Flaw in Human Judgment)
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Simplicity, simplicity, simplicity! I say, let your affairs be as two or three, and not a hundred or a thousand; instead of a million count half a dozen, and keep your accounts on your thumb-nail. In the midst of this chopping sea of civilized life, such are the clouds and storms and quicksands and thousand-and-one items to be allowed for, that a man has to live, if he would not founder and go to the bottom and not make his port at all, by dead reckoning, and he must be a great calculator indeed who succeeds. Simplify, simplify. Instead of three meals a day, if it be necessary eat but one; instead of a hundred dishes, five; and reduce other things in proportion. Our life is like a German Confederacy, made up of petty states, with its boundary forever fluctuating, so that even a German cannot tell you how it is bounded at any moment. The nation itself, with all its so-called internal improvements, which, by the way are all external and superficial, is just such an unwieldy and overgrown establishment, cluttered with furniture and tripped up by its own traps, ruined by luxury and heedless expense, by want of calculation and a worthy aim, as the million households in the land; and the only cure for it, as for them, is in a rigid economy, a stern and more than Spartan simplicity of life and elevation of purpose. It lives too fast. Men think that it is essential that the Nation have commerce, and export ice, and talk through a telegraph, and ride thirty miles an hour, without a doubt, whether they do or not; but whether we should live like baboons or like men, is a little uncertain. If we do not get out sleepers, and forge rails, and devote days and nights to the work, but go to tinkering upon our lives to improve them, who will build railroads? And if railroads are not built, how shall we get to heaven in season? But if we stay at home and mind our business, who will want railroads? We do not ride on the railroad; it rides upon us.
”
”
Henry David Thoreau (Walden)
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she enjoyed her continued glimpses into the inner workings of world affairs. She often would sit back in the middle of some long meeting and wonder how it was that these men and women had risen to the top of the global elite. They weren't marked by exceptional genius. The did not have extraordinarily deep knowledge or creative opinions. If there was one trait the best of them possessed, it was a talent for simplification. They had the ability to take a complex situation and capture the heart of the matter in simple terms. A second after they located the core fact of any problem, their observation seemed blindingly obvious, but somehow nobody had simplified the issue in quite those terms beforehand. They took reality and made it manageable for busy people. p338
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David Brooks (The Social Animal: The Hidden Sources of Love, Character, and Achievement)
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If we start to think about trust as a public good (like clean air and water), we see that we can all benefit from higher levels of trust in terms of communicating with others, making financial transitions smoother, simplifying contracts, and many other business and social activities. Without constant suspicion, we can get more out of our exchanges with others while spending less time making sure that others will fulfill their promises to us. Yet as the tragedy of commons exemplifies, in the short term it is beneficial for each individual to violate and take advantage of the established trust.
I suspect that most people and companies miss or ignore the fact that trust is an important public resource and that losing it can have long-term negative consequences for everyone involved. It doesn't take much to violate trust. Just a few bad players in the market can spoil it for everyone else.
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Dan Ariely (Predictably Irrational: The Hidden Forces That Shape Our Decisions)
“
Her disillusionment with the business had intensified as the need to simplify her stories increased. Her original treatments for Blondie of the Follies and The Prizefighter and the Lady had much more complexity and many more characters than ever made it to the screen, and adapting The Good Earth had served as a nagging reminder of the inherent restraints of film. Frances found herself inspired by memories of Jack London, sitting on the veranda with her father as they extolled the virtues of drinking their liquor “neat,” and remembered his telling her that he went traveling to experience adventure, but “then come back to an unrelated environment and write. I seek one of nature’s hideouts, like this isolated Valley, then I see more clearly the scenes that are the most vivid in my memory.” So she arrived in Napa with the idea of writing the novel she started in her hospital bed with the backdrop of “the chaos, confusion, excitement and daily tidal changes” of the studios, but as she sat on the veranda at Aetna Springs, she knew she was still too close to her mixed feelings about the film business.48 As she walked the trails and passed the schoolhouse that had served the community for sixty years, she talked to the people who had lived there in seclusion for several generations and found their stories “similar to case histories recorded by Freud or Jung.” She concentrated on the women she saw carrying the burden in this community and all others and gave them a depth of emotion and detail. Her series of short stories was published under the title Valley People and critics praised it as a “heartbreak book” that would “never do for screen material.” It won the public plaudits of Dorothy Parker, Rupert Hughes, Joseph Hergesheimer, and other popular writers and Frances proudly viewed Valley People as “an honest book with no punches pulled” and “a tribute to my suffering sex.
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Cari Beauchamp (Without Lying Down: Frances Marion and the Powerful Women of Early Hollywood)
“
You all should feel excited. You have made history, although, unfortunately, not for a good reason, because the government has put policies in place that have so hammered small businesses that they have created a job market that makes life incredibly difficult for young people. The recession of the early 1980s was comparable but was followed by a rapid recovery. Well, gosh, what happened in the early 1980s? President Ronald Reagan was elected. He implemented policies the exact opposite of this administration's policies. Instead of jacking up taxes by $1.7 trillion, as this Congress and this President has done, President Reagan slashed taxes and simplified the Tax Code. Instead of exploding government spending and the debt, President Reagan restrained the growth of government spending. And instead of unleashing regulators like locusts that destroy small businesses, President Reagan restrained regulation and the result was incredible growth. For
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Ted Cruz (TED CRUZ: FOR GOD AND COUNTRY: Ted Cruz on ISIS, ISIL, Terrorism, Immigration, Obamacare, Hillary Clinton, Donald Trump, Republicans,)
“
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Simplicity, simplicity, simplicity! I say, let your affairs be as two or three, and not a hundred or a thousand; instead of a million count half a dozen, and keep your accounts on your thumb-nail. In the midst of this chopping sea of civilized life, such are the clouds and storms and quicksands and thousand-and-one items to be allowed for, that a man has to live, if he would not founder and go to the bottom and not make his port at all, by dead reckoning, and he must be a great calculator indeed who succeeds. Simplify, simplify. Instead of three meals a day, if it be necessary eat but one; instead of a hundred dishes, five; and reduce other things in proportion. Our life is like a German Confederacy, made up of petty states, with its boundary forever fluctuating, so that even a German cannot tell you how it is bounded at any moment. The nation itself, with all its so-called internal improvements, which, by the way are all external and superficial, is just such an unwieldy and overgrown establishment, cluttered with furniture and tripped up by its own traps, ruined by luxury and heedless expense, by want of calculation and a worthy aim, as the million households in the land; and the only cure for it, as for them, is in a rigid economy, a stern and more than Spartan simplicity of life and elevation of purpose. It lives too fast. Men think that it is essential that the Nation have commerce, and export ice, and talk through a telegraph, and ride thirty miles an hour, without a doubt, whether they do or not; but whether we should live like baboons or like men, is a little uncertain. If we do not get out sleepers, and forge rails, and devote days and nights to the work, but go to tinkering upon our lives to improve them, who will build railroads? And if railroads are not built, how shall we get to heaven in season? But if we stay at home and mind our business, who will want railroads? We do not ride on the railroad; it rides upon us. Did you ever think what those sleepers are that underlie the railroad? Each one is a man, an Irishman, or a Yankee man.
”
”
Henry David Thoreau (Walden)
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How I Turned a Troubled Company into a Personal Fortune. How to ________ This is a simple, straightforward headline structure that works with any desirable benefit. “How to” are two of the most powerful words you can use in a headline. Examples: How to Collect from Social Security at Any Age. How to Win Friends and Influence People. How to Improve Telemarketers' Productivity — for Just $19.95. Secrets Of ________ The word secrets works well in headlines. Examples: Secrets of a Madison Ave. Maverick — “Contrarian Advertising.” Secrets of Four Champion Golfers. Thousands (Hundreds, Millions) Now ________ Even Though They ________ This is a “plural” version of the very first structure demonstrated in this collection of winning headlines. Examples: Thousands Now Play Even Though They Have “Clumsy Fingers.” Two Million People Owe Their Health to This Idea Even Though They Laughed at It. 138,000 Members of Your Profession Receive a Check from Us Every Month Even Though They Once Threw This Letter into the Wastebasket Warning: ________ Warning is a powerful, attention-getting word and can usually work for a headline tied to any sales letter using a problem-solution copy theme. Examples: Warning: Two-Thirds of the Middle Managers in Your Industry Will Lose Their Jobs in the Next 36 Months. Warning: Your “Corporate Shield” May Be Made of Tissue Paper — 9 Ways You Can Be Held Personally Liable for Your Business's Debts, Losses, or Lawsuits Give Me ________ and I'll ________ This structure simplifies the gist of any sales message: a promise. It truly telegraphs your offer, and if your offer is clear and good, this may be your best strategy. Examples: Give Me 5 Days and I'll Give You a Magnetic Personality. Give Me Just 1 Hour a Day and I'll Have You Speaking French Like “Pierre” in 1 Month. Give Me a Chance to Ask Seven Questions and I'll Prove You Are Wasting a Small Fortune on Your Advertising. ________ ways to ________ This is just the “how to” headline enhanced with an intriguing specific number. Examples: 101 Ways to Increase New Patient Flow. 17 Ways to Slash Your Equipment Maintenance Costs. Many of these example headlines are classics from very successful books, advertisements, sales letters, and brochures, obtained from a number of research sources. Some are from my own sales letters. Some were created for this book.
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Dan S. Kennedy (The Ultimate Sales Letter: Attract New Customers. Boost your Sales.)
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Okay,let's do it," Robbie said, slapping his hands together as he stood. He stepped towards me with his arms outstreched and I tripped back. " What? No" " What? Yes," he said. He hit the rewind button and the tape zipped backward. He paused it right as the dance began. " You don't really expect me to ask Tama to dance with me without any practice. Even I'm not that stupid." I was suddenly very aware of my heartbeat. " There's no way I'm dancing with you." " You really know how to stroke a guy's ego," Robbie joked. "Come on. I'm not that repulsive." "You're not repulsive at all, it's just-" " Well, that's good to hear," Robbie said with a teasing smile. He was enjoying this. "it's just that I don't dance," I admitted. Never had. Not once. Not with a guy. I was a dance free-zone. " Well, neither do II mean, except on stage. But i've never danced like this, so we're even" he said. He hit "play". The music started and Robbie pulled me toward him by my wrist. he grabbed my hand, which was sweating, and held it, then put his other hand on my waist. My boobs pressed sgsinst his chest and I flinched, but Robbie didn't seem to notice. He was too busy consulting the TV screen. " Here goes nothing," he said. "Okay, it's a waltz, so one, two, three,,, one, two, three. Looks like a big step on one and two little steps on two and three. Got it?" "Sure." I so didn't have it. " Okay, go." He started to step in a circle, pulling me with him.I staggered along, mortified. " One, two, three. One two, three," he counted under his breath. My foot caught on his ankle. " Oops! Sorry." I was sweating like mad now, wishing I'd taken off my sweater, at least. " I got ya," he said, his grip tightiening on my hand. " K eep going." " One, two, three," I counted, staring down at our feet. He slammed one of his hip into one of the set chairs. " Ow. Dammit!" " Are you okay?"I asked."Yeah. Keep going," he said through his teeth. " One, two, three," I counted. I glanced up at the Tv screen, and the second I took my eyes off our feet, they got hopelessly tangled. I felt that instant swoop of gravity and shouted as we went down. The floor was not soft. " Oof?" " Ow. Okay, ow," Robbie said, grabbing his elbow. " That was not a good bone to fall on." He shook his arm out and I brought my knees up under my chin. " Maybe this wasn't the best idea." "No! No. We cannot give up that easily," Robbie said, standing. He took my hands and hoisted my up. " Maybe we just need to simplify it a little. " Actually i think its the twirl and the dip at the end that are really important," I theorized. It seemed like the most romantic part to me. " Okay, good." Robbie was phsyched by this development. "So maybe instead of going in circles, we just step side to side and do the twirl thing a couple of times. " Sounds like a plan," I said. " Let's do it." Robbie rewound the tape and we started from the beginning of the music. He took my hand again and held it up, then placed his other hand on my waist. This time we simply swayed back and forth. I was just getting used to the motion, when I realized that Robbie was staring at me.Big time." What?" i said, my skin prickling. " Trying to make eye contact," he said. " I hear eye contact while dancing is key." " Where would you hear something like that?" I said. " My grandmother. She's a wise woman," he said. His grandmother. How cute was that? His eyes were completely focused on my face. I tried to stare back into them, but I keep cracking up laughing. And he thought I'd make a good actress. " Wow. You suck at eye contact," he said. "Come on. Give me something to work here." I took a deep breath and steeled myself. It's just Robbie Delano, KJ. You can do this. And so I did. I looked right back into his eyes. And we continued to sway at to the music. His hand around mine. His hand on my waist. Our chests pressed together. I stared into his eyes, and soon i found that laughing was the last thing on my mind. " How's this working for you?
”
”
Kieran Scott (Geek Magnet)
“
Inverting the Problem: Think about problems in reverse. It is not enough to think about them one way. You need to think about problems forward and backward, which forces you to uncover hidden beliefs about the problem you are trying to solve. For instance, instead of thinking about what would make a good life, think about what would make your life miserable, and then avoid those things. Or here’s another example. Do you want to be a good leader? If so, then think about all of the bad leaders you’ve met in your life and list the reasons why they were bad. Think about the ways you don’t want to be like those bad leaders, and you’ll be more likely to succeed at being a good leader. Second- and Subsequent-Order Thinking: Ask yourself, “And then what?” First-order thinkers stay on the surface. They tend to look for things that are easy and simple. Second-order thinkers don’t accept the first conclusion. They go deeper and push harder. Have you ever been in a meeting where a good idea is suggested, everyone agrees on it, and then that’s the end of the discussion? No one asks deeper questions. No one goes to the next level. No one asks what will happen if new problems arise. Second-order thinking is hard work. The Map Is Not the Territory: Our minds create maps of our world in order to understand it, because the only way we can process the complexity of everything is to simplify it in our minds. Businesses use maps all the time. These are the strategic plans, the budgets, even profit and loss statements. And we can’t avoid them. We need to use maps in order to pass information around in an easily digestible way. Sometimes, in fact, we are so reliant on simplification that we will frequently use an incorrect model because we feel any model is preferable to no model.
”
”
Sam Kyle (The Decision Checklist: A Practical Guide to Avoiding Problems)
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Where we spend the fruit of our hard labor should more than meet our basic need of filling a pantry shelf; it should also reflect our values. Because ultimately, giving someone your business implicitly articulates this message: “Your store satisfies all my needs and I want you to flourish.” We can vote with our pocketbooks by avoiding wasteful packaging and privileging local and organic products.
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Bea Johnson (Zero Waste Home: The Ultimate Guide to Simplifying Your Life by Reducing Your Waste (A Simple Guide to Sustainable Living))
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Plastics: Most curbside recycling pickups do not accept plastic bags, plastic sleeves, or Tyvek envelopes. Proactively requesting your senders not to mail any is the best way to avoid them. However, when your request is ignored, you can set the materials aside for reuse or check the list of items accepted in plastic bag collection bins such as those offered at grocery stores, as many accept more than grocery bags. Alternatively, you can send Tyvek envelopes for recycling (see “Resources”). Such parcel stuffers as bubble wrap (no tape attached), packing peanuts, or Styrofoam (entire pads only) are accepted at participating UPS stores for reuse. Alternatively, you can call the Plastic Loose Fill Council’s Peanut Hotline (1-800-828-2214) for the names of local businesses that also accept them for reuse.
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Bea Johnson (Zero Waste Home: The Ultimate Guide to Simplifying Your Life by Reducing Your Waste (A Simple Guide to Sustainable Living))
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Assign a file or paper tray to collect single-side printed paper for reuse. Boycott paper sourced from virgin forests and reams sold in plastic. Cancel magazine and newspaper subscriptions; view them online instead. Digitize important receipts and documents for safekeeping. Digital files are valid proofs for tax purposes. Download CutePDF Writer to save online files without having to print them. Email invitations or greeting cards instead of printing them (see “Holidays and Gifts” chapter). Forage the recycling can when paper scraps are needed, such as for bookmarks or pictures (for school collages, for example). Give extra paper to the local preschool. Hack the page margins of documents to maximize printing. Imagine a paperless world. Join the growing paperless community. Kill the fax machine; encourage electronic faxing through a service such as HelloFax. Limit yourself to print only on paper that has already been printed on one side. Make online billing and banking a common practice. Nag the kids’ teachers to send home only important papers. Opt out of paper newsletters. Print on both sides when using a new sheet of paper (duplex printing). Question the need for printing; print only when absolutely necessary. In most cases, it is not. Repurpose junk mail envelopes—make sure to cross out any barcode. Sign electronically using the Adobe Acrobat signing feature or SignNow.com. Turn down business cards; enter relevant info directly into a smartphone. Use shredded paper as a packing material, single-printed paper fastened with a metal clip for a quick notepad (grocery lists, errands lists), and double-printed paper to wrap presents or pick up your dog’s feces. Visit the local library to read business magazines and books. Write on paper using a pencil, which you can then erase to reuse paper, or better yet, use your computer, cell phone, or erasable board instead of paper. XYZ: eXamine Your Zipper; i.e., your leaks: attack any incoming source of paper.
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Bea Johnson (Zero Waste Home: The Ultimate Guide to Simplifying Your Life by Reducing Your Waste (A Simple Guide to Sustainable Living))
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We can maximize our impact and eliminate our waste by being proactive and refusing these single-use items at the time of ordering. But if they sneak into your dining experience, propose reusable alternatives to the business owner (or suggest that they simply be eliminated) and point to the financial savings! The more we as customers act, the sooner we can phase these disposables out.
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Bea Johnson (Zero Waste Home: The Ultimate Guide to Simplifying Your Life by Reducing Your Waste (A Simple Guide to Sustainable Living))
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In the current business scenario, it is imperative for all the business persons to take efficient Backup Thunderbird Mac so that they don’t have to lose their precious data permanently due to various security hazards. So, if you are also looking for an alternative for doing so, then Inventpure’s Mail Backup X is the best solution for you. This tool has an incremental backup system which means that it is smart enough to skip those files whose backup has been taken in the previous mail backup proceedings. Moreover, there will be no repetition of the data and users can locate them with complete ease. Also, the tool works independently as it is based on high-level automation which can accomplish the entire task automatically by itself. Users don’t have to participate in the software while backup proceedings are going on.
Some Advanced Features Of Mail Backup X Are As Listed Below:
• The Users Do Not Know How To Backup Thunderbird Email Can Also Use Mail Backup X, Effectively:
This tool is designed for everybody to use it. In simple words, users having basic knowledge of computers can also Backup Thunderbird Mac without any hassles. The system generates on-screen wizards at every step to assist the users. Such instructions are written in a simplified and lucid form so that professionals, as well as the novice users, can understand them with ease.
• Download The Free Demo Of Mail Backup X Take Unlimited Thunderbird Backup Without Paying Any Cost:
The company has launched the 15 days free demo trial for those users who have doubts relating to its performance. The company has not locked any of its features so that users can have a bright idea about its performance. During the free trial period, Users can export up to 10 files in one process. Limited exportation of files is the only constraint of free demo version; if you want to break this restriction, you should buy its paid license package for a lifetime.
• Mail Backup X Can Also Play The Role Of Email Conversion Tool With Great Perfection:
This email backup software has advanced data conversion engine that is mostly used by professional conversion tools. Through this, users can convert any mail to any file format that is supported by almost all the major email clients. It will come up with complete, appropriate and 100% accurate results with zero file damages. Thus, users do not need to purchase additional data converter; Mail Backup X can flawlessly restore their email archives in the format of their choice without any compatibility issues.
• Mail Backup X Come Up With Advanced Emailing Services Which Makes Your Thunderbird Email Backup Process A Piece Of Cake:
Inventpure’s Mail Backup X not only takes mail backups from all the major email clients like Outlook, Thunderbird, Apple Mail, etc. but also supports IMAP and POP services by directly operating on your Mac system. More than that, it can save your emails in PDF format for quick conversion from soft copies into hard copies.
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Maddy Roby
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Finally, captaincy is something that can be experienced and felt, for the more one tries to describe it the harder it gets. Brearley tries to simplify it by saying that cricket captaincy is a combination of good man management and technical competence. Surely within those few words there is the wisdom of a lifetime. Worrell, Benaud, Brearley and those other great captains, they had all this in great measure. Somewhere ultimately we would like to believe that above all, the really great captains are also good human beings. In this hardnosed business of leading the country’s cricket teams we sometimes forget that.
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S. Giridhar (Mid-Wicket Tales: From Trumper to Tendulkar)
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Voting by Proxy Without specific expression in the bylaws, members may never vote by proxy, or by telephone or email. This reflects the fact that in order to make an informed decision, voters must have all of the available facts, and the same facts presented to the rest of the attending organization. When absent, there is no way that their opinions can be held in the same regard as those in attendance.
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ClydeBank Business (Robert's Rules QuickStart Guide: The Simplified Beginner's Guide to Robert's Rules of Order)
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the elevator pitch and the value proposition, two annoyingly overused expressions that mean different things to different people. Last time I checked, there was not a whole lot of business being transacted in elevators.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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In the elimination of things, you will find yourself cutting unnecessary items and overhead from your life and business.
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Richie Norton
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Diversity, Equal Opportunity, and Success are Core Principals Driving the Mission of the Green Card Organization of the United States of America
The Green Card Organization is a reputable institution that provides a service for individuals who have a desire to immigrate by implementing a wide variety of services from basic to the most complex. The Green Card Organization can ensure error-free applications by assisting any individual who requires additional aid to simplify the process and guarantee a complete and accurate submission. Plenty of legal procedures are made easier, and by working with the Green Card Organization, their specialized services can fit the need of any client. The Green Card Organization provides expertise on the Diversity Visa (DV) lottery program. This program can be difficult to complete without error, as over 40% of applicants that are self-handled are disqualified due to inaccurate information. This lottery allows only one submission per year, and the Green Card Organization believes their assistance will guarantee qualification and the possibility of obtaining a Green card.
“For everyone the process of receiving a Green card is different, however when that amazing moment comes that you will receive confirmation, we will be here to help. Time is of the essence when it comes to the process of a successful Green card applicant, it is important to go through the immigration process according to the timeline and correctly. Delays in the process can result in termination. Here at our organization, we will make sure that everything happens quickly and correctly for you. Our team of immigration experts will keep everything on track and assist you with all the necessary procedures. We provide personalized services and will make sure that no opportunity is missed to help each and every one of our clients achieve their goal. Your success is our success!”
The Green Card Organization website provides important immigration information, such as different ways to obtain a Green card. The Green Card Organization explains that one of the most common ways to receive a Green card is through the sponsorship of a family member. The family member must be a U.S. citizen, or a Green card holder themselves. Additional details describe instances on who is permitted to apply for a Green card so the client is able to make certain they are eligible. Another way the Green Card Organization explains how to obtain a Green card is through a job, meaning their professional background and/or business dealings. An employer can petition for an employee to get a Green card, but they first must obtain a labor certification and file Form I-140, known as the Immigrant Petition for Alien Worker. Other individuals who deal in American Investments may apply for the Green card if they have sizeable assets in the United States. Any individual can self-petition and apply for a Green card without a labor certification as long as they are able to prove that they considerably contribute to the American workforce. The Green Card Organization provides a list of special jobs regarding professionals who are permitted to apply for a Green card with Form I-360, known as the Petition of Amerasian, Widow(er), or Special Immigrant.
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Green Card Organization
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Approve Flow is a business solution application, designed to simplify the approval process and open up the lines of communication between clients, vendors and staff.
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Approve Flow
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Do you ever wonder how anyone could possibly have everything in perfect order at all times? I mean, when you are, ahem, “a busy person” as most of us modern people like to refer to ourselves, you can’t help but feel puzzled about how organized people have the time (or let’s face it, why they care enough) to carefully fold their socks to honor them for their service, let alone unpack everything from their purse at the end of every evening so it can rest after a long day of hard work (insert blank stare and slowly blinking eyelashes).
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Melissa Michaels (Make Room for What You Love: Your Essential Guide to Organizing and Simplifying)
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Netflix’s algorithm has a deeper (even if still quite limited) understanding of your tastes than Amazon’s, but ironically that doesn’t mean Amazon would be better off using it. Netflix’s business model depends on driving demand into the long tail of obscure movies and TV shows, which cost it little, and away from the blockbusters, which your subscription isn’t enough to pay for. Amazon has no such problem; although it’s well placed to take advantage of the long tail, it’s equally happy to sell you more expensive popular items, which also simplify its logistics. And we, as customers, are more willing to take a chance on an odd item if we have a subscription than if we have to pay for it separately.
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Pedro Domingos (The Master Algorithm: How the Quest for the Ultimate Learning Machine Will Remake Our World)
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If you want to get a meaningful result: create something very complex, and then simplify it.
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Gerry Geek (Ice Breakers for Project Managers: Jokes, Quotes, and Brainteasers)
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The numerous choices you have around yourself are often superficial; they don’t matter.
The art lies in doing more with less. Minimal requirements, more work.
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Vishal Ostwal (Pocket Productivity: A Simplified Guide to Getting More Outcomes from Your Hard Work and Giving Your Hustle a Meaning)
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7 Outstanding Tips for Banner Printing
Choosing to produce a printed banner is a fantastic way to maximize your promotional requirements, it helps you to give maximum stand out and showcase your brand. There are a range of options from large PVC banners to simple roller banner solutions to suit all purposes of banner printing. Let’s look at some important points that can help you to make the most out of your printed banner.
1. Use High resolution images
While going for banner printing, having good quality images is imperative. If you carry your own camera, then your camera should be able to take decent quality images, but be careful with images from the internet. Not only could you infringe copyright law but the quality is usually quite poor.
2. Clever use of color
Your banner printing should be such that maximizes the use of color. Imagine the environment, where will your banner be positioned? What does your competition look like? Then, you can use color to ensure that you stand out from the crowd. If you are an established business, be sure to use your brand colors and clearly position your logo towards the top of the banner, this will make sure you develop a consistent brand identity throughout your marketing material.
3. Count your words
Using a large amount of written text can look busy, messy and be off putting to your audience. Try to work out on your key message or brand values and make the banner big and bold. A short & striking message or a graphic will work a hundred times better than a hundred words. The banner printing is meant to grab attention of the viewer, not bore them.
4. Reveal your benefit
Succinctly convey your key benefit in your banner headline. Do you have the best price? The best service? The best quality product? Whatever it is, make your banner printing known, specific to your audience and make it centralized.
5. Include an offer
Make a time – limited offer to motivate customers to respond quickly. Your offer might even be included in your headline to simplify your banner.
6. Create a memorable call to action
Make it clear what customers should do next in order to take advantage of your special offer. Your call to action should be succinct as well as memorable, such as an easy-to-remember URL or phone number. Remember that potential customers will only have a few seconds to digest your banner, so they must be able to retain the action step at a glance.
7. Less is more
It is a simple rule but one that makes all the difference. It is very tempting to use a banner to get across every possible message and cram it full of content and images, however from an end user perspective big, bold and simple messaging and graphics is the most effective way to grab attention as well as looking professional and confident.
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printfast
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Productivity is about working in a manner which gets you results instead of merely keeping you busy.
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Vishal Ostwal (Pocket Productivity: A Simplified Guide to Getting More Outcomes from Your Hard Work and Giving Your Hustle a Meaning)
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If you have a few options which satisfy all your requirements, avoid the urge of trying out the rest of them.
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Vishal Ostwal (Pocket Productivity: A Simplified Guide to Getting More Outcomes from Your Hard Work and Giving Your Hustle a Meaning)
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Our reason for existence The direction the company is headed and why it’s the correct course What we sell and why we sell it Which markets to pursue and where we are positioned in those markets The competitive landscape and how we stack up against competitive offerings, and why we’re better or different Why our pricing model is appropriate for the value we create in the markets we’re pursuing and against the competition we’re facing
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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Strelsin asked CEOs an easy question: “How would you describe the most important aspect of your role in the organization?” The CEOs whose companies were inconsistent in their performance prioritized creating a vision, building a specific corporate culture, and developing a specific business strategy. But when Strelsin posed the same question to CEOs of industry-leading companies, most said that they had made it their personal mission, above all else, to simplify the lives of those who worked below them. They pursued simplification in a number of ways: they simplified their strategies so their peers and subordinates could focus on the most important challenges. They simplified their hierarchies, so that their companies could execute their strategies more effectively. They made it a priority to communicate in clear prose that inspired everyone to join in their company’s respective mission. In short, the most successful executives in Strelsin’s study excelled in their jobs because they regarded themselves not merely as CEOs, but as chief simplifiers.
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Lisa Bodell (Why Simple Wins: Escape the Complexity Trap and Get to Work That Matters)
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Pivot Advantage Accounting and Advisory inc. does more than just crunch numbers. Our proactive approach allows us to offer business advice, cost-saving solutions, and improvements that save you time. We simplify the data that is collected so that you can make better business decisions. Our online accounting services are customized to your needs.
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Pivot Advantage Accounting and Advisory Inc
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Helping stream-aligned teams achieve this high rate of flow are enabling teams (which identify impediments and cross-team challenges, and simplify the adoption of new approaches), complicated-subsystem teams (if needed, to bring deep specialist expertise to specific parts of the system), and platform teams (which provide the underlying “substrate” on which stream-aligned teams can build and support software products and services with minimal friction).
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Matthew Skelton (Team Topologies: Organizing Business and Technology Teams for Fast Flow)
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100 Air China: 22" × 16" × 8" (max: Economy, 11 pounds/Business, 2 pieces of luggage, 17 pounds each) 101 American Airlines: 22" × 14" × 9" (max: undisclosed) 102 Delta Air Lines: 22" × 14" × 9" (max: 15 pounds when flying out of Singapore Changi Airport, 22 pounds when flying out of Beijing Capital Airport and Shanghai Pudong Airport) 103 EasyJet: 22" × 17.7" × 9.8" (max: undisclosed) 104 Emirates: 22" × 15" × 8" (max: 15 pounds) 105 Quantas: 22" × 14.2" × 9" (max: 15 pounds) 106 Ryanair: 21.7" × 15.7" × 7.9" (max: 22 pounds) 107 Southwest Airlines: 24" × 16" × 10" (max: 15.4 pounds) 108 Turkish Airlines: 21.7" × 15.7" × 9" (max: 17.6 pounds) 109 United Airlines: 22" × 14" × 9" (max: undisclosed)
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Keith Bradford (Travel Hacks: Any Procedures or Actions That Solve a Problem, Simplify a Task, Reduce Frustration, and Make Your Next Trip As Awesome As Possible)
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2. Going Concern Unless there is evidence to the contrary, accountants assume that the life of the business entity is infinitely long. Obviously this assumption cannot be verified and is hardly ever true. But this assumption does greatly simplify the presentation of the financial position of the firm and aids in the preparation of financial statements.
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Thomas R. Ittelson (Financial Statements: A Step-by-Step Guide to Understanding and Creating Financial Reports)
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Simple Fast Funnels VS Hubspot
There are 2 primary factors to consider when exploring Simple Fast Funnels VS Hubspot…
Available Features.
Price.
Hubspot is a powerful platform, there’s no denying that, but they lack a few features that Simple Fast Funnels offers:
2 way SMS so you can send one way messages to your clients OR interactive messages. You can automate answers or have your customers reach you or customer service directly.
Unified messaging. Housing all messages for particular customers in one place lets you simplify customer service. They can text, email, schedule calls or FB message you and you’ll see it all in one location.
Simple Fast Funnels customer service has 24/7 chat support and guides you through any hiccups you may experience as you build your funnel.
Simplified funnel building. No tech knowledge required.
The biggest factor comparing these two platforms however is price:
Hubspot charges a small fortune for their good features. Their price is over 10X the cost of Simple Fast Funnels.
Simple Fast Funnels saves you thousands, or even tens of thousands yearly and you don’t get less features, you get MORE…
We believe you should be able to run your business without paying rates like these. Call us old fashioned if you like.
For Hubspot’s premium service, you’ll pay $3,600/month. That’s a lot of revenue to come up with each month just to pay for your operating platform.
For Simple Fast Funnel’s premium service, you’ll get the same features and more for $297/month.
If you haven’t tried Simple Fast Funnels out yet, we offer a 14 day free trial, that’s how sure we are you’re going to love this service.
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10 best features of Simple Fast Funnels
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Let us start by exploring the consequences of our simplifying "no- brainer" decision that we must rely on a strong trademark. This conclusion automatically leads to an understanding of the essence of our business in proper elementary academic terms. We can see from the introductory course in psychology that, in essence, we are going into the business of creating and maintaining conditioned reflexes. The "Coca-Cola" trade name and trade dress will act as the stimuli, and the purchase and ingestion of our beverage will be the desired responses.The
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Peter D. Kaufman (Poor Charlie's Almanack: The Wit and Wisdom of Charles T. Munger, Expanded Third Edition)
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There is always time to do the will of God. If we are too busy to do that, we are too busy. —Elisabeth Elliot, Secure in the Everlasting Arms
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Mystie Winckler (Simplified Organization: Learn to Love What Must Be Done)
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The evidence of past mistakes was still everywhere in 2000. Koch Industries was still carrying the accumulated litter that was left behind by countless Value Creation Strategies, years of acquisitions, and rapid growth. As Koch reviewed its holdings, one executive described the corporate structure as representing a table piled high at a rummage sale, full of odds and ends that had no apparent rationale for belonging together. Koch began to unload these properties, selling off pipeline holdings like the Chase Transportation Company. It sold a chemical firm called Koch Microelectronic Service Company and closed down a new $30 million chemical plant in Bryan, Texas. Over a period of years, Koch would sell off thousands of miles of pipelines. The corporate odds and ends were discarded. The remaining businesses at Koch were restructured and streamlined. The most important division, Koch Petroleum, was renamed Flint Hills Resources and given new leaders. Other businesses were consolidated under a new, simplified structure that put them under the umbrella of a few new companies like Koch Minerals, Koch Supply & Trading, and Koch Chemical Technology Group.
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Christopher Leonard (Kochland: The Secret History of Koch Industries and Corporate Power in America)
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The person who learns the most in any classroom is the teacher.’ James Clear The Law: To master it, you must create an obligation to teach it Learn more, simplify more and share more. Your consistency will further your progress, the feedback will refine your skill and following this law will lead to mastery. You don’t become a master because you’re able to retain knowledge.
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Steven Bartlett (The Diary of a CEO: The 33 Laws of Business and Life)
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Handling waste efficiently is crucial, whether for home renovations or business projects. J&N On Time Corp steps in to simplify waste management tasks with a reliable dumpster rental service. Offering a variety of sizes and flexible rental periods, we have solutions tailored to specific needs, making waste disposal stress-free and straightforward. Our punctuality ensures dumpsters are delivered and picked up exactly when needed. We also offer adjustable rental periods and follow regulations to ensure safe, responsible disposal.
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J&N On Time Corp
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At Arlington SEO Pros, we empower your business to thrive online. Our expert team specializes in digital marketing and SEO, creating tailored strategies to boost your website's visibility and drive traffic. From site optimization and compelling content creation to effective social media management, we handle it all. Our mission is to simplify digital marketing, so you can focus on what you do best, running your business.
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Arlington SEO Pros
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At Anaheim SEO Masters, we help your business grow online. Based in sunny Anaheim, California, our expert team specializes in digital marketing and SEO. We develop customized strategies to enhance your website’s visibility and increase traffic. From site optimization and engaging content creation to social media management, we cover it all. Our goal is to simplify digital marketing, allowing you to focus on running your business. Let’s collaborate to elevate your online presence and watch your business thrive!
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Anaheim SEO Masters
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Odoo ERP Implementation Made Easy with BrowseInfo
At BrowseInfo, we simplify Odoo ERP implementation for your business. Our expert team guides you through every step, ensuring a smooth setup that fits your needs. Let us help you enhance efficiency and streamline your operations with Odoo!
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BrowseInfo
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the development teams learn the product or the feature from the business owner’s point of view. They use the features. They understand more than what the feature does; they understand how the feature is intended to be integrated into the product. They understand the role of the feature in the intended customer experience. With this insight, the development team can make recommendations that simplify the experience and enable even more efficient future development. And with the trust that has been established, and with the credibility that the development team has earned by learning the experience of the product, they can challenge the requirements. They can make suggestions and recommendations from the customer perspective, not exclusively from a developer’s perspective. They immerse in the product to learn the experience of the product.
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Kevin R. Lowell (Leading Modern Technology Teams in Complex Times: Applying the Principles of the Agile Manifesto (Future of Business and Finance))
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If you're in need of a reliable dumpster rental in Pueblo West, Colorado, Red Rock Disposal is your go-to solution. We provide top-quality roll-off dumpsters and convenient curbside pickup services to make waste management hassle-free. Whether you're a homeowner, business owner, or contractor, our dependable dumpsters simplify cleanup for projects of any size. With flexible rental options and timely delivery, we ensure you have the right size for your needs. Choose Red Rock Disposal for efficient, eco-friendly waste management today!
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Red Rock Disposal
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Jill Konrath’s incredible book SNAP Selling: Speed up Sales and Win More Business with Today’s Frazzled Customers)
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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everyone is busy making everything, how can anyone perfect anything? We start to confuse convenience with joy. Abundance with choice. Digital infinity. Designing something requires focus. The first thing we ask is: What do we want people to feel? Delight. Surprise. Love. Connection. Then we begin to craft around our intention. It takes time. There are a thousand no’s for every yes. We simplify, we perfect, we start over, until everything we touch enhances each life it touches. —A
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Bernadette Jiwa (Meaningful: The Story of Ideas That Fly)
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The hybrid hunter-farmer sales role is the model that dominates small and mid-size companies. I understand that there’s no easy solution. If there was, we’d all be implementing it. But I want to be very clear here: This single issue is hurting new business development sales more than any other issue today.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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Along with yourself, who else really cares about this issue? (That is by far the best way to ask about other influencers and your contact’s decision-making authority without it coming off as an insult.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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Tough times brought on by the Gulf War were testing such assumptions, forcing us to consider our response. We needed to come up with new ideas, do more with less, make short-term gains through greater efficiency, and prepare for long-term gains. That meant cutting every dollar possible in overhead and procedures while maintaining or boosting spending in three vital competitive areas. Number one was product quality. World leadership demanded that we maintain world-class quality, and recession is generally a period when material and labor prices are lowest and room occupancies are down. So we renovated and refurbished at such normally busy properties as the Inn on the Park in London and The Pierre in New York at a time when revenue would be little affected and customers least inconvenienced. That meant we were spending when others were retrenching. We had followed that strategy in 1981-82, and the rebound from that recession had given us nine years of steady growth. I thought the odds were in our favor to score the same way again. The second area was marketing. It’s tempting during recession to cut back on consumer advertising. At the start of each of the last three recessions, the growth of spending on such advertising had slowed by an average of 27 percent. But consumer studies of those recessions had showed that companies that didn’t cut their ads had, in the recovery, captured the most market share. So we didn’t cut our ad budget. In fact, we raised it modestly to gain brand recognition, which continued advertising sustains. As studies show, it’s much easier to sustain momentum than restart it. Third, we eased the workload and reduced costs by simplifying reporting methods. We set up a new system that allowed each hotel to recalculate its forecast, with minimal input, to year’s end, then send it in electronically along with a brief monthly commentary.
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Isadore Sharp (Four Seasons: The Story of a Business Philosophy)
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Your search strategy is your business strategy,” wrote Vanessa Fox in her book, Marketing in the Age of Google.2
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Barry Feldman (SEO Simplified for Short Attention Spans: Learn the Essentials of Search Engine Optimization in Under an Hour)
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I understand conditions may not be all rosy and that some sales cultures are not ideal. Regardless, your job is to bring your A-game every day. This is not accounting. We can’t just show up and do our jobs well regardless of how miserable we are. Salespeople just going through the motions can’t possibly operate at peak output. If it’s that bad, find another job. Believe me, if you can sell, there are plenty of companies that would love to have you. If it isn’t that bad, engage your heart and bring a winning attitude to the team and the rest of the company.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)
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AS IF THE abstracting qualities of numbers and scale aren’t enough to deal with when trying to run an organization, these days we have the added complication of the virtual world. The Internet is nothing short of awe inspiring. It gives the power to operate at scale or spread ideas to anyone, be it a small business or a social movement. It gives us the ability to find and connect with people more easily. And it is incredible at speeding the pace of commercial transactions. All of these things are good. But, just as money was developed to help expedite and simplify transactions by allowing payment to be rendered without barter, we often use the Internet as a means to expedite and simplify communication and the relationships we build. And just as money can’t buy love, the Internet can’t buy deep, trusting relationships. What makes a statement like that somewhat tricky or controversial is that the relationships we form online feel real. We can, indeed, get bursts of serotonin when people “like” our pictures, pages or posts or when we watch ourselves go up in a ranking (you know how much serotonin loves a ranking). The feelings of admiration we get from virtual “likes” or the number of followers we have is not like the feelings of admiration we get from our children, or that a coach gets from their players. It is simply a public display of “like” with no sacrifice required—a new kind of status symbol, if you will. Put simply, though the love may feel real, the relationship is still virtual. Relationships can certainly start online, but they only become real when we meet face-to-face.
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Simon Sinek (Leaders Eat Last: Why Some Teams Pull Together and Others Don't)
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The Math Works; Work the Math I don’t win many popularity contests with this proclamation. We have all heard it before. Sales is a numbers game. I dislike hearing that as much as the next guy. It isn’t complimentary; it doesn’t make us feel smart or important. I get that. But it doesn’t make the statement any less true: The math works.
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Mike Weinberg (New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development)