Scandinavian Design Quotes

Small minds are concerned with the extraordinary, great minds with the ordinary

The chair was a simple Scandinavian design of chrome and white leather. Beautiful, clean, and silent, with not an ounce of warmth, like a fine rain falling under the midnight sun.

Some people think Hygge is all about candles, material coziness, and fuzzy blankets with Scandinavian designs. However, it’s way more than that. In the Danish Culture, Hygge is the symbol of making meaningful connections.

To summarise, the design of Nordic tax systems has over time created a ‘fiscal illusion’, whereby the public is not aware of the taxes they are paying. One can reflect on whether it is really in line with democratic principles to raise taxes in a way such that citizens are unaware of them. Interestingly, few proponents of introducing a Nordic model of high taxes in other countries stress that such a move would require hiding the true cost of taxation from the public.

...I drag the kids to the farmers' market and fill out the week's cheap supermarket haul with a few vivid bunches of organic produce...Once home, I set out fresh flowers and put the fruit in a jadeite bowl. A jam jar of garden growth even adorns the chartreuse kids' table...I found some used toddler-sized chairs to go around it...It sits right in front of the tall bookcases...When the kids are eating or coloring there, with the cluster or mismatched picture frames hanging just to their left, my son with his mop of sandy hair, my daughter just growing out of babyhood...they look like they could be in a Scandinavian design magazine. I think to myself that maybe motherhood is just this, creating these frames, the little vistas you can take in that look like pictures from magazines, like any number of images that could be filed under familial happiness. They reflect back to you that you're doing it - doing something - right. In my case, these scenes are like a momentary vacation from the actual circumstances of my current life. Children, clean and clad in brightly striped clothing, snacking on slices of organic plum. My son drawing happy gel pen houses, the flourishing clump of smiley-faced flowers beneath a yellow flat sun. To counter the creeping worry that I am a no-good person, I must collect a lot of these images, postage-stamp moments I can gaze upon and think, I can't be fucking up that bad. Can I?

Orsk was the all-American furniture superstore in Scandinavian drag, offering well-designed lifestyles at below-Ikea prices, and its forward-thinking slogan promised “a better life for the everyone.” Especially for Orsk shareholders, who trekked to company headquarters in Milwaukee, Wisconsin, every year to hear how their chain of Ikea knockoff stores was earning big returns. Orsk promised customers “the everything they needed” in the every phase of their lives, from Balsak cradles to Gutevol rocking chairs. The only thing it didn’t offer was coffins. Yet.

You see, the penis, it's so graceless, wouldn't you agree? When it's cold and shrivelled up, it looks like W.H. Auden in his old age; when it's hot, it flops and dangles about in a ridiculous way; when it's excited, it looks so pained and earnest you'd think it was going to burst into tears. And the scrotum! To think that something so vital to the survival of the species, fully responsible for 50 per cent of the ingredients--though none of the work--should hang freely from the body in a tiny, defenceless bag of skin. One whack, one bite, one paw-scratch--and it's just the right level, too, for your average animal, a dog, a lion, a sabre-tooth tiger--and that's it, end of story. Don't you think it should get better protection? Behind some bone, for example, like us? What could be better than our nicely tapered entrance? It's discreet and stylish, everything is cleverly and compactly encased in the body, with nothing hanging out within easy reach of a closing subway door, there's a neat triangle of hair above it, like a road sign, should you lose your way--it's perfect. The penis is just such a lousy design. It's pre-Scandinavian. Pre-Bauhaus, even.

... This style of interior design that developed during the 1940s and 1950s has been understood as a specifically Swedish form of modernism, later called ‘Swedish Modern’, and clearly associated with the broader concept of ‘Scandinavian Design

Still others prefer the idea that the design reflects the same sort of syncretic instincts that led the makers to transform the Christian lion into a Scandinavian horse and the Christian snake into the world-encircling Midgard serpent of Æsir mythology, offering familiarity as an enticement to acceptance in much the same way as designers of the first railway carriages in the nineteenth century deliberately designed them to look like horse-drawn wagons so that people would dare to step on board.

One possible bright spot is Scandinavian-style Social Democracy, which has undoubtedly produced some of the most significant green breakthroughs in the world, from the visionary urban design of Stockholm, where roughly 74 percent of residents walk, bike, or take public transit to work, to Denmark’s community-controlled wind power revolution. And yet Norway’s late-life emergence as a major oil producer—with majority state-owned Statoil tearing up the Alberta tar sands and gearing up to tap massive reserves in the Arctic—calls into question whether these countries are indeed charting a path away from extractivism.

British philosopher Alain de Botton relishes this perspective and argues that it explains a great deal. For one thing, de Botton suggests, it clarifies why some cultures are drawn to lavish, opulent decors (he cites the Russians and Saudis as examples) while others prefer clean, simple design (such as those popular in Scandinavian countries). Both are a reaction to historical conditions. The Russians and Saudis endured decades of economic deprivation, and since extravagant interiors represent the opposite of poverty, they favor ostentatious decor. (A similar case has been made for the enthusiastic display of gold chains, rings, and teeth that are fashionable among newly successful rappers.) Scandinavians, on the other hand, were raised in relative financial security and do not share a desire for visual reminders of wealth. Instead, they favor calm, peaceful interiors as an antidote to the overstimulation of everyday life.

Scandinavians generally possess an intimate understanding of nature and because of this have a heightened appreciation of the intrinsic qualities of raw materials (especially local ones). The long and rich traditions of craftmanship and folk art that have existed in all five countries demonstrate not only the Scandinavian peoples' empathy for materials, but also their desire to infuse everyday objects with a natural, unpretentious beauty.

Scandinavians design has also been driven by the idea of inclusiveness rather than exclusiveness — affordable, practical, yet beautiful objects for everyone.

During the time of the ancient Scandinavians and Germanic peoples, at least three terms designated what Christians call the soul, without the semantics of the concepts overlapping exactly.1 These are fylgja, hamr, and hugr.

Scandinavian countries also offer powerful insights for Africa, particularly in how leadership frameworks can drive social equity and economic stability. Nations like Norway, Denmark, and Sweden consistently rank among the leaders in human development, economic performance, and quality of life. Their success can largely be attributed to inclusive and transparent governance that prioritizes collaboration, social trust, and long-term planning. Unlike the short-term focus of election-driven governance seen in many African countries, Scandinavian nations design policies with decades-long benefits in mind, ensuring sustained progress across generations.

To designate a female magician, Norse uses different terms, among them túnriða and völva. The first means “she who rides the hedge” or “she who rides in the closed meadow,” the sacred spot where the ancient Scandinavians had their place of worship. The second is formed from völr, “stick.” From the time of early antiquity the stick—völr, stafr, or gandr—is necessary for magic practices (seiðr), and one can see in it, without risk of error, the ancestor of the fairies’ magic wand. Male and female magicians—I do not use the term (male) witch, as it applies only to black and evil magic—send out this stick to execute desired tasks and use it to get around, or else they assume its form, which is why the magic transfer is expressed by the term gandreið, the “ganðr ride” or “on the ganðr,” as well as by the locution renna gönðum, literally “to make one’s ganðr run.” But we must know that ganðr can also indicate a spirit of the same type as the shamans’ auxiliary spirits. I am tempted to see in this stick as an equivalent of Hermes’s kerukeion, Circes’ wand, and Bacchus’s thyrsus.

concerned an exercise machine called the Alpine Ski, a magnificently designed device that simulates downhill skiing, giving the user not only the aerobic benefits you get from something like the NordicTrack, but at the same time, a serious muscular workout. The Alpine Ski’s inventor, Herb Schell, was my client. A former personal trainer in Hollywood, he had made a bundle with this invention. Then suddenly, about a year ago, cheaply produced ads began to run on late-night television for something called the Scandinavian Skier, unmistakably a knockoff of Herb’s invention. It was a lot less expensive, too: whereas the real Alpine Ski sells for upward of six hundred dollars (and Alpine Ski Gold for over a thousand), the Scandinavian Skier was going for $129.99. Herb Schell was already seated in my office, along with the president and chief executive officer of E-Z Fit, the company that was manufacturing Scandinavian Skier, Arthur Sommer; and his attorney, a high-powered lawyer named Stephen Lyons, whom I’d heard of but never met. On some level I found it ironic that both Herb Schell and Arthur Sommer were paunchy and visibly in lousy shape. Herb had confided to me over lunch shortly after we met that, now that he was no longer a personal trainer, he’d grown tired of working out all the time; he much preferred liposuction.

concerned an exercise machine called the Alpine Ski, a magnificently designed device that simulates downhill skiing, giving the user not only the aerobic benefits you get from something like the NordicTrack, but at the same time, a serious muscular workout. The Alpine Ski’s inventor, Herb Schell, was my client. A former personal trainer in Hollywood, he had made a bundle with this invention. Then suddenly, about a year ago, cheaply produced ads began to run on late-night television for something called the Scandinavian Skier, unmistakably a knockoff of Herb’s invention. It was a lot less expensive, too: whereas the real Alpine Ski sells for upward of six hundred dollars (and Alpine Ski Gold for over a thousand), the Scandinavian Skier was going for $129.99.

the shires which Alfred not so long before had been obliged to surrender to the Vikings remained for the most part united till the twelfth century under the common designation of “Danelaw”. But the region so named extended well beyond the limits within which the study of place-names reveals intensive Scandinavian settlement.

Police Scotland had gone for an all-black uniform design, probably aiming for some of that Scandinavian chic, but had hit low-budget YA dystopia instead.

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