Pepsi Short Quotes

I’m typing away, wondering why I had that Pepsi Throwback at such a late hour. Caffeine is a compulsion. Art is an obsession. Writing is both. It weaves in and out, this obsession, forming a basket, a basket I can hide in while pulling its lid over top; it shuts out the noise and normalcy of living. It shuts out the people and caffeinated relationships I love so well. Can you live with an artsy hermit? A sketchy-betchy, meditative, BabyBoomingPseudoHippie? Then short-term visits are in order.

What have they fixed?” asked former McKinsey consultant Michael Lanning. “What have they changed? Did they take any voice in the way banking has evolved in the past thirty years? They did study after study at GM, and that place needed the most radical kind of change you can imagine. The place was dead, and it was just going to take a long time for the body to die unless they changed how they operated. McKinsey was in there with huge teams, charging huge fees, for several decades. And look where GM came out.”13 In the end, all the GM work did was provide a revenue stream to enrich a group of McKinsey partners, especially those working with the automaker. The last time McKinsey was influential at Apple Computer was when John Sculley was there, and that’s because he’d had a brand-marketing heritage from Pepsi. And Sculley was a disaster. Did McKinsey do anything to help the great companies of today become what they are? Amazon, Microsoft, Google? In short, no.

Predictably irrational 1) the importance of having something for FREE when selling something. 2) the price we hear effects what we’re willing to pay. Known as arbitrary coherence. The basic idea of arbitrary coherence is this: Although initial prices can be "arbitrary," once those prices are established in our minds, they will shape not only present prices but also future ones (thus making them "coherent"). Eg new tv on market we kook for an anchor price. Released at £1200. That’s the anchor 3) when we own something we over value it. The seller feels all the things they could do with it. The buyer feels what they could do with the money. 4) experiences are shaped by our expectations. Coke Pepsi test. Or example if we have heard a movie is good we will enjoy it more. 5) social norms and market norms. 6 ) most people are dishonest. Get people thinking about honesty. When people thought about the 10 commandments. 7) acknowledge your weakness and set your deadlines. Also set yourself short term awards when reaching long term goals. 8) try not to keep your options open. The Chinese war where he burned the boats so they couldn’t retreat. If you have your options open on two things close one of them so you can fully focus on one.