Client Focus Quotes

For a lawyer to do less than his utmost is, I strongly feel, a betrayal of his client. Though in criminal trials one tends to focus on the defense attorney and his client the accused, the prosecutor is also a lawyer, and he too has a client: the People. And the People are equally entitled to their day in court, to a fair and impartial trial, and to justice.

Paradoxically, this practice of complaining increases clients’ suffering. The more they detail their complaints, the more they focus their attention upon the complaints.” - Shoma Morita, M.D.

We’ve been sold on the false idea that working from home or, worse, on vacation to help a harried client is a good thing. We are expected to be on call and available to everyone all the time. We’ve been fitted with an electronic leash for bad bosses, demanding clients, and bored friends. The

The most important part of finishing anything is saying no. If I’m working on an idea, I say “no” to almost everything: new projects, new clients, social engagements—basically anything that would take my focus away from what I’m doing. I take breaks, but there’s a difference between breaks and things that cut into my ability to get the work done. I say no so I can say yes to what I’m currently doing – or I say yes to what I want to pursue.

Does psychiatrists’ ability to prescribe drugs give them an advantage over psychologists in places where psychologists cannot prescribe them? Not always. Drugs can be useful, but relying entirely on them can be a mistake. Whereas a typical visit to a clinical psychologist includes an extensive discussion of the issues troubling the client, many visits to a psychiatrist are briefer sessions that focus on checking the effectiveness of a drug and evaluating its side effects.

This bias is politically advantageous to U.S. policy-makers, for focusing on victims of enemy states shows those states to be wicked and deserving of U.S. hostility; while ignoring U.S. and client-state victims allows ongoing U.S. policies to proceed more easily, unburdened by the interference of concern over the politically inconvenient victims.

when designing a hotel I don’t think about my client, I focus on my client’s client, meaning the person that will use the hotel

To sell (or serve) effectively, you must focus on your client – even if it creates more work for you. This is a fundamental principle of consultative sales.

Abraham Maslow became a towering figure in my life. He was the inspiration for me to look at psychology from a 180-degree-turnabout position. Rather than studying what was weak, infirm, or limited in clients and make an assessment based on overcoming ailments, I began looking for the highest qualities of self-actualization and encouraging clients—and ultimately readers and listeners—to seek their own innate greatness and aspire to these pinnacles. I reasoned that if some among us could be self-actualized, then so could I and anyone else who understood that it was possible. This became a major focus of my professional life and the compass I set for myself to live the principles that Maslow delineated in his writing.

You want to neuter us,” Director Tagg said. “Stop us from policing the criminals who run this city.” “As my client put it, Director, we're hoping to free you to focus your efforts on real targets.

My ability to help my clients was limited by our narrow focus. This was partly my fault for defining myself as a specialist, but I eventually came to see that this problem of reductionism is endemic to our culture.

... the silent client may be experienced as withholding, oppositional, and sulking or as holding the therapist "hostage" in ways that elicit resentment and other negative responses. Because it is not unusual that relational and other forms of traumatization began when the client was preverbal, he or she may not have words. The lack of access to emotions or to words to describe them is known as alexithymia and is a common response to trauma. What the client is likely to have instead is somatosensory, behavioral, dissociative, and relational manifestations that therapists must seek to understand and translate into words, a process that involves hard work and intense focus.

When clients are hyperaroused or overwhelmed emotionally, voluntarily narrowing their field of consciousness allows them to assimilate a limited amount of incoming information, thereby optimizing the chance for successful integration. For example, as one client began to report her traumatic experience, her arousal escalated: Her heart started to race, she felt afraid and restless, and had trouble thinking. She was asked to stop talking and thinking about the trauma, to inhibit the images, thoughts, and emotions that were coming up, and orient instead to her physical sensation until her arousal returned to the window of tolerance. With the help of her therapist, she focused on her body and described how her legs felt, the phyisical feeling of anxiety in her chest, and the beating of her heart. These physical experiences gradually subsided, and only then was she encouraged to return to the narrative.

RULE #1 Market your business to the customer YOU WANT. Most beauty businesses try to be everything to everyone. It's exhausting and expensive promoting yourself to everyone. Most people simply give up. Focus on the customers you really want. What is your passion, what do you excel in? Who is your ideal customer? What would you ideally like to do every day in your business? Focus on what you want to do and the clients you want, and market directly to them and only them.

About half of the salespeople I’ve worked with over the years gave up after a single rejection. They would call a client, the client would say no, and the salesperson would never call that person back. Very few, perhaps only 4 percent to 5 percent, keep trying after four rejections. Yet, as you learned in the previous chapter, I’ve found that it takes about 8.4 rejections to get a meeting. And what makes the difference between people who will face that rejection one time and quit or 40 times and never quit is determined purely by the strength of their ego.

Brain development studies have shown that a traumatized brain is impaired in its ability to focus on language or verbal content. Instead, it tends to focus on processing nonverbal danger cues—body movements, facial expressions, and tone of voice—as it searches for information about danger and threat.

Once I was walking my path, once I’d found my creative niche, my photography—and my life—had focus. The difference was dramatic. Suddenly I went from wandering the woods to sprinting like a track star. I dropped out of grad school and went from my first few local clients to working with some of the world’s biggest sports brands.

The redirection of orientation and attention can be as simple as asking clients to become aware of a "good" or "safe" feeling in the body instead of focusing on their physical pain or elevated heart rate. Or the therapist can ask clients to experiment with focusing attention away from the traumatic activation in their body and toward thoughts or images related to their positive experiences and competencies, such as success in their job. This shift is often difficult for clients who have habituated to feeling pulled back repetitively into the most negative somatic reminders of their traumatic experiences. However, if the therapist guides them to practice deeply immersing themselves in a positive somatic experience (i.e., noting the changes in posture, breath, and muscular tone that emerge as they remember their competence), clients will gain the ability to reorient toward their competencies. They experience their ability to choose to what they pay attention and discover that it really is possible to resist the somatic claims of the past.

My mother was an overwrought artist who achieved some success but was a little too fond of alcohol and always struggled to find new clients, while my dad the underemployed accountant specialized in schemes to get rich quick that usually brought in nothing. Neither of them seemed to possess the ability to focus on one thing for any length of time. Sometimes it felt as if I had been placed with a family rather than born into one.

In the wake of the generative content era, using AI to generate content for clients may seem convenient, but it is not a sustainable long-term strategy. Clients can easily access similar AI tools themselves. Instead, focus on leveraging artificial intelligence to enhance your creativity, streamline processes, and provide personalized value to your clients. With this, you are several yards ahead of the packs out there and your result will be massive.

THREE COMMUNICATION LESSONS FROM THE MOST FASCINATING BRANDS       1.   Don’t focus on how you are similar to others, but how you are different. Leading brands stand out by sharpening their points of difference. The more clearly and distinctly a brand can pinpoint its differences, the more valuable it becomes. If a brand can carve out a very clear spot in people’s minds, the product or service ceases to be a commodity. As we’ll see in Part II, different personality Advantages can be more valuable than similar ones. 2.   Your differences can be very small and simple. The reality is, most products are virtually indistinguishable from their competitors. Yet a leading brand can build a strong competitive edge around very minor differences. Similarly, you don’t need to be dramatically different than everyone else—your difference can be minute, as long as it is clearly defined. The more competitive the market, the more crucial this becomes. 3.   Once you “own” a difference, you can charge more money. People pay more for products and people who add distinct value in some way. And just as customers pay more for fascinating brands, employers pay higher salaries for employees who stand out with a specific benefit. If you are an entrepreneur or small business owner, your clients and customers will have a higher perceived value of your time and services if they can clearly understand why you are different than your competitors. The more crowded the environment, the more crucial these lessons become.

Life of a software engineer sucks big time during project release. Every single team member contribution is very important. At times, we have to skip breakfast, lunch and even dinner, just to make sure the given ‘TASK’ is completed. Worst thing, that’s the time we get to hear wonderful F* words. It can be on conference calls or on emails, still we have to focus and deliver the end product to a client, without any compromise on quality. Actually, every techie should be saluted. We are the reason for the evolution of Information Technology. We innovate. We love artificial intelligence. We create bots and much more. We take you closer to books. Touch and feel it without the need of carrying a paperback. We created eBook and eBook reader app: it’s basically a code of a software engineer that process the file, keeps up-to-date of your reading history, and gives you a smoother reading experience. We are amazing people. We are more than a saint of those days. Next time, when you meet a software engineer, thank him/her for whatever code he/she developed, tested, designed or whatever he/she did!

... as Herman (1992b) cogently noted two decades ago, these personality disorders can be iatrogenic, causing harm to individuals as an inadvertent result of the social stigma they carry and the widespread (but not entirely accurate) belief among professionals and insurers that those with Cluster B personality disorders (especially borderline personality disorder[BPD]) cannot be treated successfully, cannot recover, and are a headache to practitioners. For example, the BPD diagnosis continues to be applied predominantly to women often, but not always, in a negative way, usually signifying that they are irrational and beyond help. Describing posttraumatic symptoms as a personality disorder not only can be demoralizing for the client due to its connotation that something is defective with his or her core self (i.e., personality) but also may misdirect the therapist by implying that the patient's core personality should be the focus of treatment rather than trauma-related adaptations that affect but are distinct from the core self. In this way, both therapists and their clients may overlook personality strengths and capacities that are healthy and sources of resilience that can be a basis for building on and enhancing (rather than "fixing" or remaking) the patient's core self and personality.

Before you can incorporate and communicate your chosen USP through various marketing avenues, focus and articulate it crisply and clearly—with impact. Don’t be cute or abstract. Think it through until you can articulate it in one crystal clear, compelling, alluring paragraph—or less. The USP is the nucleus around which you build your success, fame, and wealth. So you’d better be able to state it. If you can’t state it, your prospects won’t see it. Whenever a client needs the type of product or service you sell, your USP should bring you or your company immediately to mind. Clearly conveying the USP through your marketing and business performance will make business success inevitable. But you must boil down your USP to its bare essence.

Now everyone knows that to try to say something in the mainstream Western media that is critical of U.S. policy or Israel is extremely difficult; conversely, to say things that are hostile to the Arabs as a people and culture, or Islam as a religion, is laughably easy. For in effect there is a cultural war between spokespersons for the West and those of the Muslim and Arab world. In so inflamed a situation, the hardest thing to do as an intellectual is to be critical, to refuse to adopt a rhetorical style that is the verbal equivalent of carpet-bombing, and to focus instead on those issues like U.S. support for unpopular client re­gimes, which for a person writing in the U.S. are somewhat more likely to be affected by critical discussion. Of course, on the other hand, there is a virtual cer­tainty of getting an audience if as an Arab intellectual you passionately, even slavishly support U.S. policy, you attack its critics, and if they happen to be Arabs, you invent evi­dence to show their villainy; if they are American you confect stories and situations that prove their duplicity; you spin out stories concerning Arabs and Muslims that have the effect of defaming their tradition, defacing their history, accentuating their weaknesses, of which of course there are plenty. Above all, you attack the officially ap­ proved enemies-Saddam Hussein, Baathism, Arab na­tionalism, the Palestinian movement, Arab views of Israel. And of course this earns you the expected accolades: you are characterized as courageous, you are outspoken and passionate, and on and on. The new god of course is the West. Arabs, you say, should try to be more like the West, should regard the West as a source and a reference point. · Gone is the history of what the West actually did. Gone are the Gulf War's destructive results. We Arabs and Mus­lims are the sick ones, our problems are our own, totally self-inflicted. A number of things stand out about these kinds of performance. In the first place, there is no universalism here at all. Because you serve a god uncritically, all the devils are always on the other side: this was as true when you were a Trotskyist as it i's now when you are a recanting former Trotskyist. You do not think of politics in terms of interrelationships or of common histories such as, for instance, the long and complicated dynamic that has bound the Arabs and Muslims to the West and vice versa. Real intellectual analysis forbids calling one side innocent, the other evil. Indeed the notion of a side is, where cultures are at issue, highly problematic, since most cultures aren't watertight little packages, all homogenous, and all either good or evil. But if your eye is on your patron, you cannot think as an intellectual, but only as a disciple or acolyte. In the back of your mind there is the thought that you must please and not displease.

Uneducated therapists often have an inability to cope with the behaviors of persecutory alters. They commonly focus on helping one side of the personality system and battling with the other side. When “Satan” or some similar part talks in a deep scary voice to you or to the client, it is easy to think this is a nasty perpetrator or a supernatural being, and to and to oppose it or fight with it or try to banish it. However, if you do this, you will engender the hostility of this part, who has probably been very badly hurt and told a lot of lies. You will foster internal splitting in this way, and get nowhere fast. Once you recognize that these alters have a protective intent, you can see that working with them involves enlisting them in the service of healing, just as they were originally enlisted in the cause of safety. You will see examples of these kinds of errors, which often result in clients leaving their therapists, in survivor LisaBri's story: When therapists make mistakes.

A large brand will typically spend between 10 and 20 percent of their media buy on creative,” DeJulio explains. “So if they have a $500 million media budget, there’s somewhere between $50 to $100 million going toward creating content. For that money they’ll get seven to ten pieces of content, but not right away. If you’re going to spend $1 million on one piece of content, it’s going to take a long time—six months, nine months, a year—to fully develop. With this budget and timeline, brands have no margin to take chances creatively.” By contrast, the Tongal process: If a brand wants to crowdsource a commercial, the first step is to put up a purse—anywhere from $50,000 to $200,000. Then, Tongal breaks the project into three phases: ideation, production, and distribution, allowing creatives with different specialties (writing, directing, animating, acting, social media promotion, and so on) to focus on what they do best. In the first competition—the ideation phase—a client creates a brief describing its objective. Tongal members read the brief and submit their best ideas in 500 characters (about three tweets). Customers then pick a small number of ideas they like and pay a small portion of the purse to these winners. Next up is production, where directors select one of the winning concepts and submit their take. Another round of winners are selected and these folks are given the time and money to crank out their vision. But this phase is not just limited to these few winning directors. Tongal also allows anyone to submit a wild card video. Finally, sponsors select their favorite video (or videos), the winning directors get paid, and the winning videos get released to the world. Compared to the seven to ten pieces of content the traditional process produces, Tongal competitions generate an average of 422 concepts in the idea phase, followed by an average of 20 to 100 finished video pieces in the video production phase. That is a huge return for the invested dollars and time.

When I started my marketing company, I fell into the same trap most entrepreneurs do in the early stages of their business. Desperate for sales I created page after page on my website, offering everything and anything from logo design and email marketing to Google AdWords and SEO. It was only when I stripped all of this noise away and focused almost exclusively on Google AdWords and PPC marketing that things started to happen for me. It was easier to rank my website on Google because the whole website was optimised around specific niche keywords. It was easier to close customers, because they wanted professional PPC services and I could demonstrate with little effort that I was a PPC specialist. In most cases I didn't even need to demonstrate this point because 5 seconds spent on my website would tell the client that my whole business was Google AdWords PPC. By making it look like the only thing I specialised in was PPC consultancy, I cornered the market in every channel my services were advertised.   But

Unnecessary Creation gives you the freedom to explore new possibilities and follow impractical curiosities. Some of the most frustrated creative pros I’ve encountered are those who expect their day job to allow them to fully express their creativity and satisfy their curiosity. They push against the boundaries set by their manager or client and fret continuously that their best work never finds its way into the end product because of restrictions and compromises. A 2012 survey sponsored by Adobe revealed that nearly 75 percent of workers in the United States, United Kingdom, Germany, France, and Japan felt they weren’t living up to their creative potential. (In the United States, the number was closer to 82 percent!) Obviously, there’s a gap between what many creatives actually do each day and what they feel they are capable of doing given more resources or less bureaucracy. But those limitations aren’t likely to change in the context of an organization, where there is little tolerance for risk and resources are scarcer than ever. If day-to-day project work is the only work that you are engaging in, it follows that you’re going to get frustrated. To break the cycle, keep a running list of projects you’d like to attempt in your spare time, and set aside a specific time each week (or each day) to make progress on that list. Sometimes this feels very inefficient in the moment, especially when there are so many other urgent priorities screaming for your attention, but it can be a key part of keeping your creative energy flowing for your day-to-day work. You’ll also want to get a notebook to record questions that you’d like to pursue, ideas that you have, or experiments that you’d like to try. Then you can use your pre-defined Unnecessary Creation time to play with these ideas. As Steven Johnson explains in his book Where Good Ideas Come From, “A good idea is a network. A specific constellation of neurons—thousands of them—fire in sync with each other for the first time in your brain, and an idea pops into your consciousness. A new idea is a network of cells exploring the adjacent possible of connections that they can make in your mind.”18

I have learned about these mechanisms from clinical populations that express difficulties in social connectedness. HIV patients provide an interesting example to elaborate on this point. In studying HIV patients, I have learned that often their caregivers feel unloved and frequently get angry attending to the needs of the infected individual. Parents of autistic children often report the same feelings and experiences. In both examples, although they often report feeling unloved, what they really are expressing is that the HIV-infected individual or the autistic child is not contingently responding to them with appropriate facial expressivity, eye gaze, and intonation in their voices. In both cases, the individual being cared for is behaving in a machinelike manner, and the caregivers feel disengaged and emotionally disconnected. Functionally, their physiological responses betray them, and they feel insulted. Thus, an important aspect of therapy is to deal not solely with the patient, but to also include the social context in which the patient lives with a focus on the parent–child or caregiver–client dyad. This will ensure that the parents or the caregivers will learn to understand their own responses as a natural physiological response.

Reducing your anxiety to zero isn’t possible or useful. Anxiety itself isn’t the problem. The problem occurs when anxiety gets to the point that it’s paralyzing, and you become stuck. I think of these bottlenecks as anxiety traps. We’re going to work on managing your responses to five anxiety traps: excessively hesitating before taking action, ruminating and worrying, paralyzing perfectionism, fear of feedback and criticism, and avoidance (including procrastination). The reason I’ve chosen to focus on these particular five traps is that I’ve found them to be the common threads that affect virtually all of the anxious clients I’ve worked with. The traps are self-perpetuating because they generate additional stress. For example, someone hesitates so much that she misses important opportunities, and this leads to being financially worse off. Or someone avoids feedback and then isn’t alerted to real problems that could have been rectified earlier. When people are caught in any of the five anxiety traps, they often fail to see the big picture and don’t problem-solve in effective ways. Learning how to navigate these bottlenecks will allow you to manage your anxious tendencies so that you can pursue your goals in life, whatever those goals may be.

Effective leadership begins with having the right mind-set; in particular, it begins with having an ownership mind-set. This means a willingness to put oneself in the shoes of a decision maker and think through all of the considerations that the decision maker must factor into his or her thinking and actions. Having an ownership mind-set is essential to developing into an effective leader. By the same token, the absence of an ownership mind-set often explains why certain people with great promise ultimately fail to reach their leadership potential. An ownership mind-set involves three essential elements, which I will put in the form of questions: •  Can you figure out what you believe, as if you were an owner? •  Can you act on those beliefs? •  Do you act in a way that adds value to someone else: a customer, a client, a colleague, or a community? Do you take responsibility for the positive and negative impact of your actions on others? These elements are not a function of your formal position in an organization. They are not a function of title, power, or wealth, although these factors can certainly be helpful in enabling you to act like an owner. These elements are about what you do. They are about taking ownership of your convictions, actions, and impact on others. In my experience, great organizations are made up of executives who focus specifically on these elements and work to empower their employees to think and act in this way.

The reason you might be having trouble with your practice in the long run—if you were capable of building a practice in the short run—is nearly always because you are afraid. The fear, the resistance, is very insidious. It doesn’t leave a lot of fingerprints, but the person who manages to make a movie short that blows everyone away but can’t raise enough cash to make a feature film, the person who gets a little freelance work here and there but can’t figure out how to turn it into a full-time gig—that person is practicing self-sabotage. These people sabotage themselves because the alternative is to put themselves into the world as someone who knows what they are doing. They are afraid that if they do that, they will be seen as a fraud. It’s incredibly difficult to stand up at a board meeting or a conference or just in front of your peers and say, “I know how to do this. Here is my work. It took me a year. It’s great.” This is hard to do for two reasons: (1) it opens you to criticism, and (2) it puts you into the world as someone who knows what you are doing, which means tomorrow you also have to know what you are doing, and you have just signed up for a lifetime of knowing what you are doing. It’s much easier to whine and sabotage yourself and blame the client, the system, and the economy. This is what you hide from—the noise in your head that says you are not good enough, that says it is not perfect, that says it could have been better.

When was the last time you made something that someone wasn’t paying you for, and looking over your shoulder to make sure you got it right?” When I ask creatives this question, the answer that comes back all too often is, “I can’t remember.” It’s so easy for creativity to become a means to a very practical end—earning a paycheck and pleasing your client or manager. But that type of work only uses a small spectrum of your abilities. To truly excel, you must also continue to create for the most important audience of all: yourself. In her book The Artist’s Way, Julia Cameron discusses a now well-known practice that she calls “morning pages.” She suggests writing three pages of free-flowing thought first thing in the morning as a way to explore latent ideas, break through the voice of the censor in your head, and get your creative juices flowing. While there is nothing immediately practical or efficient about the exercise, Cameron argues that it’s been the key to unlocking brilliant insights for the many people who have adopted it as a ritual. I’ve seen similar benefits of this kind of “Unnecessary Creation” in the lives of creative professionals across the board. From gardening to painting with watercolors to chipping away at the next great American novel on your weekends, something about engaging in the creative act on our own terms seems to unleash latent passions and insights. I believe Unnecessary Creation is essential for anyone who works with his or her mind.

Cohen continued to struggle with his own well-being. Even though he had achieved his life’s dream of running his own firm, he was still unhappy, and he had become dependent on a psychiatrist named Ari Kiev to help him manage his moods. In addition to treating depression, Kiev’s other area of expertise was success and how to achieve it. He had worked as a psychiatrist and coach with Olympic basketball players and rowers trying to improve their performance and overcome their fear of failure. His background building athletic champions appealed to Cohen’s unrelenting need to dominate in every transaction he entered into, and he started asking Kiev to spend entire days at SAC’s offices, tending to his staff. Kiev was tall, with a bushy mustache and a portly midsection, and he would often appear silently at a trader’s side and ask him how he was feeling. Sometimes the trader would be so startled to see Kiev there he’d practically jump out of his seat. Cohen asked Kiev to give motivational speeches to his employees, to help them get over their anxieties about losing money. Basically, Kiev was there to teach them to be ruthless. Once a week, after the market closed, Cohen’s traders would gather in a conference room and Kiev would lead them through group therapy sessions focused on how to make them more comfortable with risk. Kiev had them talk about their trades and try to understand why some had gone well and others hadn’t. “Are you really motivated to make as much money as you can? This guy’s going to help you become a real killer at it,” was how one skeptical staff member remembered Kiev being pitched to them. Kiev’s work with Olympians had led him to believe that the thing that blocked most people was fear. You might have two investors with the same amount of money: One was prepared to buy 250,000 shares of a stock they liked, while the other wasn’t. Why? Kiev believed that the reluctance was a form of anxiety—and that it could be overcome with proper treatment. Kiev would ask the traders to close their eyes and visualize themselves making trades and generating profits. “Surrendering to the moment” and “speaking the truth” were some of his favorite phrases. “Why weren’t you bigger in the trades that worked? What did you do right?” he’d ask. “Being preoccupied with not losing interferes with winning,” he would say. “Trading not to lose is not a good strategy. You need to trade to win.” Many of the traders hated the group therapy sessions. Some considered Kiev a fraud. “Ari was very aggressive,” said one. “He liked money.” Patricia, Cohen’s first wife, was suspicious of Kiev’s motives and believed that he was using his sessions with Cohen to find stock tips. From Kiev’s perspective, he found the perfect client in Cohen, a patient with unlimited resources who could pay enormous fees and whose reputation as one of the best traders on Wall Street could help Kiev realize his own goal of becoming a bestselling author. Being able to say that you were the

Weekly Check-Ins Instead of focusing on your anxiety all the time, try scheduling a weekly check-in session with yourself. Clients who have been coming to sessions weekly often just put that same day and time aside. Instead of meeting with me, they meet with themselves. You can do the same. Pick a time and place that will work for you to do your weekly check-in. Start a notebook (or use the note-taking app on your phone) in which you can record things you might want to address during your weekly check-in. When it comes time for your check-in, use the list as your agenda. If you have lots of issues that come up during the week and end up with a long agenda, just pick the one or two that seem most important to work through. This process will allow you to take some time to focus on any anxiety-driven issues that occurred during the week that you didn’t get a chance to deal with as they happened or where you tried something but it didn’t seem to do the trick. Remember to include behavioral traps, like overworking or avoidance coping, if these have occurred during the week. For each issue, go back to what seems like the most relevant chapter and try a solution from that chapter. For example, if you noticed yourself ruminating about a problem but didn’t take problem-solving action (meaning you didn’t move from thinking about the problem to taking a behavioral action), you might try defining your problem, generating a list of your best three to six options for moving forward with that problem, picking one option, and planning when and where you’re going to implement that solution.

John Glen, the first American astronaut to orbit the earth, spent nearly a day in space still keeping his heart rate under a hundred beats per minute. That's a man not simply sitting at the controls but in control of his emotions. A man who had properly cultivated, what Tom Wolfe later called, "the Right Stuff." But you...confront a client or a stranger on the streets and your heart is liable to burst out of your chest; or you are called on to address a crowd and your stomach crashes through the floor. It's time to realize that this is a luxury, an indulgence of our lesser self. In space, the difference between life and death lies in emotional regulations. Hitting the wrong button, reading the instrument panels incorrectly, engaging a sequence too early- none of these could have been afforded on a successful Apollo mission- the consequences were too great. Thus, the question for astronauts was not How skilled a pilot are you, but Can you keep an even strain? Can you fight the urge to panic and instead focus only on what you can change? On the task at hand? Life is really no different. Obstacles make us emotional, but the only way we'll survive or overcome them is by keeping those emotions in check- if we can keep steady no matter what happens, no matter how much external events may fluctuate. The Greeks had a word for this: apatheia. It's the kind of calm equanimity that comes with the absence of irrational or extreme emotions. Not the loss of feeling altogether, just the loss of the harmful, unhelpful kind. Don't let the negativity in, don't let those emotions even get started. Just say: No, thank you. I can't afford to panic. This is the skill that must be cultivated- freedom from disturbance and perturbation- so you can focus your energy exclusively on solving problems, rather than reacting to them. p28-9

Flowers. Lots of women say they don’t want them. But every woman is happy when they get them. Which is why I’ve arranged to have them delivered to Kate’s office, every hour on the hour. Seven dozen at a time. That’s one dozen for every day we were apart. Romantic, right? I thought so too. And although I know Kate’s favorite are white daisies, I specifically told the florist to avoid them. Instead, I’ve chosen exotics—bouquets with brightly colored petals and strange shapes. The kinds of flowers Kate has probably never seen in her life, from places she’s never been. Places I want to take her to. At first I kept the notes simple and generic. Take a look: Kate, I'm sorry. Drew Kate, Let me make it up to you. Drew Kate, I miss you. Please forgive me. Drew. But after a few hours I figured I needed to step it up a notch. Get more creative. What do you think? Kate, You're turning me into a stalker. Drew Kate, Go out with me on Saturday and I'll give you all of my clients. Every. Single. One. Drew Kate, If I throw myself in front of a bus, will you come visit me at the hospital? Drew PS - Try not to feel too guilty if I don't survive. Really. That last batch was delivered forty-five minutes ago. Now I’m just sitting at my desk, waiting. Waiting for what, you ask? You’ll see. Kate may be stubborn, but she’s not made of stone. My office door slams open, leaving a dent in the drywall. Here we go. “You are driving me crazy!” Her cheeks are flushed, her breathing’s fast, and she’s got murder in her eyes. Beautiful. I raise my brows hopefully. “Crazy? Like you want to rip my shirt open again?” “No. Crazy like the itch of a yeast infection that just won’t go away.” I flinch. Can’t help it. I mean—Christ. Kate steps toward my desk. “I am trying to work. I need to focus. And you’ve got Manny, Moe, and Jack playing every cheesy eighties song ever written outside my office door!” “Cheesy? Really? Huh. I so had you pegged for an eighties kind of girl.” Well, you live and learn.

Smart Sexy Money is About Your Money As an accomplished entrepreneur with a history that spans more than fourteen years, Annette Wise is constantly looking for ways to give back to her community. Using enterprising efforts, she qualified for $125,000 in startup funding to develop a specialized residential facility that allows developmentally disabled adults to live in the community after almost a lifetime of living in a state institution. In doing so, she has provided steady employment in her community for the last thirteen years. After dedicating years to her residential facility, Annette began to see clearly the difficulty business owners face in planning for retirement successfully. Searching high and low to find answers, she took control of financial uncertainty and in less than 2 years, she became a Full Life Agent, licensed Registered Representative, Investment Advisor Representative and Limited Principal. Her focus is on building an extensive list of clients that depend on her for smart retirement guidance, thorough college planning, detailed business continuation, and business exit strategies. Clients have come to rely on Annette for insight on tax advantaged savings and retirement options. Annette’s primary goal is to help her clients understand more than just concepts, but to easily understand how money works, the consequences of their decisions and how they work in conjunction with their desires and goal. Ever the curious soul who is always up for a challenge, Annette is routinely resourceful at finding sensible means to a sometimes-challenging end. She believes in infinite possibilities as well as in sharing her knowledge with others. She is the go-to source for “Smart Wealth Solutions.” Among Annette’s proudest accomplishments are her two wonderful sons, Michael III and Matthew. As a single mom, they have been her inspiration and joy. She is forever grateful to the greatest brothers in the world- Andrew and Anthony Wise, for assistance in grooming them into amazing young men.

In the world of mental health, the lowest-functioning clients and the highest-functioning clients receive the worst care. The lowest-functioning clients typically struggle with serious mental illnesses that are maintained more than cured. And, because of downward drift that draws a disproportionate number of such patients into the lower income brackets, these clients often do not have access to top-notch care. The highest-functioning clients, on the other hand, usually have a lot going for them, including family or schools that connect them with private therapists when needed. These high-functioning clients are what therapists call YAVIS—young, attractive, verbal, intelligent, and successful—and these qualities bestow all sorts of social and psychological advantages. Being young means, as a colleague once put it, “that you haven’t completely screwed up your life yet.” Being verbal allows you to easily exchange a common currency with friends and bosses as you parlay being talkative into social status. Intelligence aids achievement and problem-solving, and even leadership. Successful people are generally brimming with confidence. And, as Aristotle said, “beauty is a greater recommendation than any letter of introduction.” So, YAVIS clients are well received nearly everywhere they go, and many therapists light up when one comes walking in the door. Still, there are two paths to being smart and charming when you are young: Life has been good or life has been bad. When life has been good, maybe someone goes to see a therapist for a while because some isolated thing is not currently going well. Most likely, the difficulty will be resolved quickly and the client will be on his way. When life has been bad, someone goes to see a therapist because even though things look pretty on the outside the person feels horrible on the inside, and this is a discrepancy that even many therapists cannot hold. Sometimes it is just too jarring to imagine that someone who seems so perfect has lived a life that has been so imperfect. What results is a therapy where the client’s image gets in the way of the help that he or she needs. The client has come to focus on what has not gone well, but the therapist is blinded by what has. Too often, being successful when you are young is about survival. Some people are good at hiding their troubles. They are good at “falling up.

ESTABLISH STABLE ANCHORS OF ATTENTION Mindfulness meditation typically involves something known as an anchor of attention—a neutral reference point that helps support mental stability. An anchor might be the sensation of our breath coming in and out of the nostrils, or the rising and falling of our abdomen. When we become lost in thought during practice, we can return to our anchor, fixing our attention on the stimuli we’ve chosen. But anchors can also intensify trauma. The breath, for instance, is far from neutral for many survivors. It’s an area of the body that can hold tension related to a trauma and connect to overwhelming, life-threatening events. When Dylan paid attention to the rising and falling of his abdomen, he would be swamped with memories of mocking faces while walking down the hallway. Other times, feeling a constriction of his breath in the chest echoed a feeling of immobility, which was a traumatic reminder. For Dylan, the breath simply wasn’t a neutral anchor. As a remedy, we can encourage survivors to establish stabilizing anchors of attention. This means finding a focus of attention that supports one’s window of tolerance—creating stability in the nervous system as opposed to dysregulation. Each person’s anchor will vary: for some, it could be the sensations of their hands resting on their thighs, or their buttocks on the cushion. Other stabilizing anchors might include another sense altogether, such as hearing or sight. When Dylan and I worked together, it took a while until he could find a part of his body that didn’t make him more agitated. He eventually found that the sense of hearing was a neutral anchor of attention. At my office, he’d listen for the sound of the birds or the traffic outside, which he found to be stabilizing. “It’s subtle,” he said to me, opening his eyes and rubbing the back of his neck with his hand. “But it is a lot less charged. I’m not getting riled up the same way, which is a huge relief.” In sessions together, Dylan’s anchor was a spot he’d rest his attention on at the beginning of a session or a place to return to if he felt overwhelmed. If he practiced meditation at home—I’d recommended short periods if he could stay in his window of tolerance—he used hearing as an anchor, or “home base” as he called it. “I finally feel like I can access a kind of refuge,” he said quietly, placing his hand on his belly. “My body hasn’t felt safe in so long. It’s a relief to finally feel like I’m learning how to be in here.” Anchors of attention you can offer students and clients practicing mindfulness—besides the sensation of the breath in the abdomen or nostrils—include different physical sensations (feet, buttocks, back, hands) and other senses (seeing, smelling, hearing). One client of mine had a soft blanket that she would touch slowly as an anchor. Another used a candle. For some, walking meditation is a great way to develop more stable anchors of attention, such as the feeling of one’s feet on the ground—whatever supports stability and one’s window of tolerance. Experimentation is key. Using subtler anchors does come with benefits and drawbacks. One advantage to working with the breath is that it is dynamic and tends to hold our attention more easily. When we work with a sense that’s less tactile—hearing, for instance—we may be more prone to drifting off into distraction. The more tangible the anchor, the easier it is to return to it when attention wanders.

THE VISION EXERCISE Create your future from your future, not your past. WERNER ERHARD Erhard Founder of EST training and the Landmark Forum The following exercise is designed to help you clarify your vision. Start by putting on some relaxing music and sitting quietly in a comfortable environment where you won’t be disturbed. Then, close your eyes and ask your subconscious mind to give you images of what your ideal life would look like if you could have it exactly the way you want it, in each of the following categories: 1. First, focus on the financial area of your life. What is your ideal annual income and monthly cash flow? How much money do you have in savings and investments? What is your total net worth? Next . . . what does your home look like? Where is it located? Does it have a view? What kind of yard and landscaping does it have? Is there a pool or a stable for horses? What does the furniture look like? Are there paintings hanging in the rooms? Walk through your perfect house, filling in all of the details. At this point, don’t worry about how you’ll get that house. Don’t sabotage yourself by saying, “I can’t live in Malibu because I don’t make enough money.” Once you give your mind’s eye the picture, your mind will solve the “not enough money” challenge. Next, visualize what kind of car you are driving and any other important possessions your finances have provided. 2. Next, visualize your ideal job or career. Where are you working? What are you doing? With whom are you working? What kind of clients or customers do you have? What is your compensation like? Is it your own business? 3. Then, focus on your free time, your recreation time. What are you doing with your family and friends in the free time you’ve created for yourself? What hobbies are you pursuing? What kinds of vacations do you take? What do you do for fun? 4. Next, what is your ideal vision of your body and your physical health? Are you free of all disease? Are you pain free? How long do you live? Are you open, relaxed, in an ecstatic state of bliss all day long? Are you full of vitality? Are you flexible as well as strong? Do you exercise, eat good food, and drink lots of water? How much do you weigh? 5. Then, move on to your ideal vision of your relationships with your family and friends. What is your relationship with your spouse and family like? Who are your friends? What do those friendships feel like? Are those relationships loving, supportive, empowering? What kinds of things do you do together? 6. What about the personal arena of your life? Do you see yourself going back to school, getting training, attending personal growth workshops, seeking therapy for a past hurt, or growing spiritually? Do you meditate or go on spiritual retreats with your church? Do you want to learn to play an instrument or write your autobiography? Do you want to run a marathon or take an art class? Do you want to travel to other countries? 7. Finally, focus on the community you’ve chosen to live in. What does it look like when it is operating perfectly? What kinds of community activities take place there? What charitable, philanthropic, or volunteer work? What do you do to help others and make a difference? How often do you participate in these activities? Who are you helping? You can write down your answers as you go, or you can do the whole exercise first and then open your eyes and write them down. In either case, make sure you capture everything in writing as soon as you complete the exercise. Every day, review the vision you have written down. This will keep your conscious and subconscious minds focused on your vision, and as you apply the other principles in this book, you will begin to manifest all the different aspects of your vision.

It is a part of our office to stand uncloaked, masked, sword bared, upon the scaffold for a long time before the client is brought out. Some say this is to symbolize the unsleeping omnipresence of justice, but I believe the real reason is to give the crowd a focus, and the feeling that something is about to take place. A crowd is not the sum of the individuals who compose it. Rather it is a species of animal, without language or real consciousness, born when they gather, dying when they depart. Before the Hall of Justice, a ring of dimarchi surrounded the scaffold with their lances, and the pistol their officer carried could, I suppose, have killed fifty or sixty before someone could snatch it from him and knock him to the cobblestones to die. Still it is better to have a focus, and some open symbol of power. Wolfe, Gene (1994-10-15). Shadow & Claw: The First Half of 'The Book of the New Sun' (p. 184). Tom Doherty Associates. Kindle Edition.

4 Personal Year Number Effort, Building, Planning This year is all about building a solid foundation for your future by putting systems in place that will help you improve your quality of life. For example, if you’re thinking of selling your home, this is the year to make property improvements and repairs in preparation for the sale. Or, if you’d like to start a business, this is a year to search for a location, build your client base, and develop your website. Think of this year as laying the groundwork to set yourself up for life. This can be a year of hard work, as 4 indicates that extra physical, mental, and emotional effort is required to obtain your desired results. So prioritize your time and face your challenges head-on. Now, it may take longer than usual for things to come to fruition and to reap the rewards of your efforts; however, the lesson of the 4 is to be patient and persevere through obstacles and delays. No matter hard it gets, never, ever give up! Think of this year as a test of your dedication and commitment to yourself, where your attitude is the key to your success. Physical, mental, emotional, and financial stability are essential this year, so focus on your health, be optimistic, deal with issues from the past, avoid unnecessary drama and confrontation with others, and plan your finances carefully. With dedication, determination, and discipline, you’ll be rewarded for your efforts.

changes that are currently taking place in so many sectors. You have to ask yourself: “What are we going to do differently?” Doing nothing is not an option. You can’t assume the same clients are going to come to you with the same requests or that you can go to them with the same offerings. You’ve got to change the way you operate and that requires a focus on innovation.

What do you do when you are convinced you are working on the wrong problem? When a doctor thinks that a patient’s minor symptoms mask something more serious, she will tell her patient, “Mr. Jones, I can treat your headache, but I think it’s a symptom of something more serious and I’d like to do further tests.” In the same way, you should go back to your client, or your boss—whoever it was that asked for your input in the first place—and say, “You asked me to look at problem X, but the real impact on our performance will come from solving problem Y. Now I can solve problem X, if that’s what you really want, but I think it’s in our interest to focus on Y.” If you have the data to back you up, the client can either accept your recommendation or tell you to stay on the original problem, but you will have fulfilled your responsibility to act in the client’s best interests.

McKinsey, like every other consulting firm, has developed a number of problem-solving methods and given them fancy names: Analysis of Value Added, Business Process Redesign, Product-Market Scan, and so on. These techniques are immensely powerful. They allow McKinsey consultants very rapidly to fit the raw data that lands on their desks into a coherent framework and give them insights into the nature of the client’s problem. The consultants can then focus their thinking on the “drivers” of the problem and start working toward a solution.

Whether or not they’re created by an outside client or you yourself, a set of limitations is often the catalyst that sets creativity free.

In a study published in 2005 psychologist Steven A. Safren of Mass General and his colleagues showed that 12 training sessions, focused on adopting organizational strategies, combined with medication, was more effective for ADHD symptoms than medication alone in 31 adults with ADHD. In a followup study published in 2010 Safren found that 12 weeks of training in organizational techniques relieved the burden of ADHD in 79 adult patients more than relaxation therapy of the same duration did. Therapy can also curtail impulsive decision making. In our own clinical practices, we ask clients to pick “critical moments” in which they tend to stray from their intended course. Such a moment might be deciding to play one more video game instead of going to bed on time or hitting snooze on the alarm clock, until a person is so rushed that gym clothes are forgotten and the planned exercise never

During intense shopping episodes like this, our clients often describe dissociative-like states, periods of time where they are so focused on the item they want to buy that they forget about the context of their lives—such as whether they have the money, space, or need for the item. Some people may have a tendency to experience this

methods. For instance, at Deloitte Consulting, the largest tax and financial services company in the world, employees are trained in a curriculum named “Moments That Matter,” which focuses on dealing with inflection points such as when a client complains about fees, when a colleague is fired, or when a Deloitte consultant has made a mistake. For each of those moments, there are preprogrammed routines—Get Curious, Say What No One Else Will, Apply the 5/5/5 Rule—that guide employees in how they should respond.

Today, planning has become collaborative and interactive, using software and tools that will allow clients to “play” with different scenarios, becoming invested in the results. Our delivery is online, and the focus is on the process of planning, not the product (the plan). We engage as many other professionals as we need to (accountants, attorneys, and insurance agents) to complete the implementation.

It’s best to spend your hour of Idea Time working on one issue. I encourage clients to begin with their Big 3. Choose one of the items on your list and dedicate one uninterrupted hour focusing on generating ideas.

innovation—perhaps from the translation world’s equivalent of Uber, a taxi app. Software is unlikely to replace the translators, but it could co-ordinate their work with clients more efficiently. Smartling, an American company which seeks to cut out middlemen in this way, has clients including Tesla, an electric carmaker, and Spotify, a music-streaming service. Jochen Hummel, a pioneer in translation memory, says that a real breakthrough would come from combining software, memory and content management in a single database. But making money may still be tricky. The American tech titan has not tried to commercialise Google Translate. A former executive says the firm experimented with content-management software but “decided to focus on easier stuff, like self-driving cars.

When you ask people about the best leader they ever had, one quality is always mentioned: they are good listeners. These leaders have learned to “sort by others.” When someone says, “It’s a beautiful day,” they respond by keeping the focus on the speaker. For example, they’ll respond, “It sounds like you’re pretty happy today.” Poor listeners “sort by self.” If you express a concern you have, they will express a concern they have. Our senior consulting partner, Laurie Hawkins, is a great listener. Clients tell me, “I had the greatest dinner with Laurie recently. He’s a wonderful person.” When I ask what they know about Laurie—whether he’s married or has kids—they seldom know. They loved being with Laurie because he kept the conversation focused on them. Test the power of listening by taking time to truly listen and focus on others.

leaders in this book have achieved successes from their purposeful strategies and actions, as well as trials and tribulations, so can you. Apply at least some of what you have learned in this book. Be outcome-focused, purpose-driven, and action-oriented. Your resolve truly tests who you are and who you want to be! Finally, my own professional core values, which are similar to my personal core values, are as follows. I challenge you to think through and write out your own! Contribute profoundly to my clients toward a vision Build trusting and genuine working relationships Be passionate, creative, and open-minded

If Hannah will just—” Lincoln stood up. “No. I won’t let her do that.” “I doubt you can stop her, and I think I know her a little better than you.” “You’ve known her longer, but that doesn’t guarantee you know her better.” Anger flickered in Walt’s eyes. “When this is over . . .” Lincoln glared at the man. Friends, my eye! Friends didn’t react so possessively. Did Hannah really have no idea how Walt felt? Despite her claims to the contrary, did she harbor feelings for Walt as well? She’d certainly gone to great lengths to get her “friend” legal assistance. Maybe she simply hadn’t come to realize her own feelings ran so deep for Walt. The thought felt like a burr under his skin. He didn’t trust Walt, but if he were truthful, it was more than that. He had feelings for Hannah. Lincoln shook his head. Right now, he needed to focus on Walt as his client, not as his competition for Hannah’s affection.

Coaches aren’t counselors. We don’t focus on your past and resolving its challenges. We do acknowledge the influence the past is having on your present though and in some cases, a coach will recommend that a client see a therapist when the coach sees those influences threatening the client’s ability to move forward.

What sets your business and your expertise apart from your competitors? 2. What unique services do you provide for your clients that other experts don’t? 3. What are the top three goals for your business this year? 4. If you could wave a magic wand and change three things in your business right now, what would they be? 5. What are some challenges you are facing today in growing your business? 6. What areas do you need to focus on most to grow your business? 7. What is the long-term vision for your business and expertise?

Learn self-promotion. Share your vision without coming across as “salesy.” Don’t be afraid to ask for the sale, and always client focus

You can start your own security services consulting business if you've got interests that you might really have and you want to share. Prior to you decide on a career, evaluate your talents, interests and hobbies to find the proper path. You have to make a security services specialist strategy prior to looking for customers or accepting clients. If you need some suggestions on how to get started, read on. As you begin your first internet security services consulting business, remain focused and exercise patience as it can sometimes take months before you begin receiving customers who're willing to pay for your services. The success of your security services specialist will depend on how much of your own time, energy and resources you're prepared to invest when you first open your security services specialist. During the very first early quiet period, be sure to stay focused on your goals. A security services specialist can fail when the owner gets impatient and doesn't stay focused on expanding and growing their security services consulting business.

Step By Step Guide To Finding A Good Roofing Contractor The local roofing repair contractor you choose should always have a great reputation in the community and a track record of exceptional customer service. When you can't be on site, you need to know that your service provider is doing an excellent job. You also need to be sure that old-fashioned craftsmanship and quality materials are part of the roofing repair contractor's vision for his work. The following are methods to make sure that you hire the right roofing repair contractor. A reliable roofing repair contractor will make an effort to bring you the highest quality results. Well-regarded roofing repair contractors preserve their good reputations by always keeping their promises. Give your roofing repair contractor an appropriate timeline and do not interrupt his work unnecessarily. Discover how the contractual worker arrangements to handle any obligation issues. Once you start seeing bids, do not make the mistake of assuming that a low bid will lead to a similarly low work performance. Check the cost of the needed materials and compare them to the pricing of the low bid. In addition, it's important to think about all the labor costs. Construct a legal contract only when you have determined the price is within reason. Often when you are searching for a local roofing repair contractor with a great reputation and who will provide the very best work, this is usually one of the busier people in his field. If your local roofing repair contractor has a reputation for doing a great job, be prepared to wait to engage his services. There is a downside to roofing repair contractors who are in high demand as they might not be able to focus entirely on your project. The most vital thing in finding a local roofing repair contractor is to trust your instincts. Every time a roofing expert comes to you with a legal contract that requires your signature, read the legal agreement to really ensure all of your requests are present in the legal agreement and the roofing expert recognizes them. If you're taking the time to ensure the legal agreement has everything you and your service provider had agreed on and is put in clear terms, it'll save you much stress and money down the road. Ensure you have posed all questions and concerns to your service provider prior to signing an agreement. If there are any terms or conditions you do not understand, give the legal agreement to a lawyer for clarification. Roofing contractors with excellent reputations consider it good business practice to provide each client with a written quote before starting work on any job. If the info is needed, pronto, your roofing repair contractor might be willing to provide you with a quote over the phone. Inspect the schedule and qualifications of the roofing repair contractor to effectively ensure that the project will be finished exactly how and when you would like it and within your financial requirements. Make sure to ask any questions and address all concerns to your satisfaction before you employee a roofing repair contractor

I can’t tell you how many of my clients start out trying to be all things to all people. They say, “Oh, you need that? Yes, we do that,” and, “You want those? No problem.” Over time, though, they, their customers, and their employees become frustrated, and the business becomes less profitable. This helter-skelter method may have gotten you to where you are today and helped you survive the early drought, but to break through the ceiling, you have to create some focus.

It's not about you. It's about your customer. It's about your client. Use your strengths, yes, but remember, you're here to serve- not to self-actualize. Of course you matter. But the most important successful people improve their own lives by improving others' lives. They help their customer solve its problem, They give their client something it doesn't know it was missing. That's where they focus their energy, talent, and brainpower. The most valuable people in any job bring out the best in others. They make their boss look good. They help their teammates succeed.

To give you an example of a referral process template in a more general sense, let’s look at a fictional financial advisor using the S.O.N.A.R. process a concept adapted from the book How to Get Your Competition Fired by Randy Schwantz. The process follows five steps as you speak with an existing client and keys off the Contrast Principle, with a focus on positioning that encourages the client to suggest they refer you to a friend, rather than you asking for a referral.

time. A new interdisciplinary community of scientists, environmentalists, health researchers, therapists, and artists is coalescing around an idea: neuroconservation. Embracing the notion that we treasure what we love, those concerned with water and the future of the planet now suggest that, as we understand our emotional well-being and its relationship to water, we are more motivated to repair, restore, and renew waterways and watersheds. Indeed, even as water is threatened, or perhaps because of the threat, public interest in water is very high. We treasure it—or, perhaps more accurately, we spend our treasure to access water for pleasure, recreation, and healing. Wealthy people pay a premium for houses on water, and the not so wealthy pay extra for rentals and hotel rooms sited at the oceanfront, on rivers, or at lakes. Those into outdoor sports, especially fishers and hunters, are fiercely protective of it and have founded numerous environmental organizations designed to protect water habitats for fish, birds, and animals. Over the last two decades, spas have become a sort of modern equivalent to ancient healing wells. As an industry, spas are a global business worth about $60 billion, and they generate another $200 billion in tourism. In 2013, there were 20,000 (up from 4,000 in 1999) spas in the United States producing an annual revenue of over $14 billion (a figure that has grown every year for fifteen years, including those of the recession), and tallying 164 million spa visits by clients.12 Ecotourism provides water adventures and guided trips, often in kayaks, rafts, or canoes. Ocean and river cruises are big business. Cities are creating urban architectures focused on waterscapes, happiness, and sustainability. Museums and public memorials of all sorts often feature water to foster reflection and meditation. And many communities are working to transform industrialized and polluted waterfronts into spaces that are pleasant, environmentally sound, and livable.

EFT can be thought of as a postmodern therapy in that EFT therapists help clients deconstruct problems and responses by bringing marginalized aspects of reality into focus, probing for the not-yet spoken, and integrating elements of a couple’s reality that have gone un-storied.

5 provided you with a comprehensive view of the overall discovery process. It’s fair to say that every client of ours possesses a solid technical discovery process, and their SEs are trained to gather the “speeds and feeds” and the technical infrastructure issues. The skill that many SE organizations seem to lack is staying focused on the business issues and not reverting back to technology at the first chance they get.

professional areas I must laser-focus on, such as marketing, business development, client development, or customer service?

Research confirms that powerful people focus too heavily on their own point of view and don’t sufficiently take into account other people’s perspectives.

I’m sorry, but you need to accept that and detach yourself from it.” “That’s what I’ve done my whole life, man. Detach. Detach from my parents, from my friends, from my wife . . . detach so I can focus on money. That was the only thing that mattered.” “It’s

Schwab rolled out a phenomenal high-interest checking account years ago that offered unrivaled benefits for free. They’ve honored it and improved it over time. I trust them and have a checking account with them. Vanguard has consistently demonstrated a long-term focus on low costs and putting their clients first. They actually lower fees proactively. I trust them and invest with them.

I have to hand it to you, little Annamuk, this is not what I would have expected." "Why is that?" "It's so, um, romantic." "And you don't think I'm romantic?" "I think you're refreshingly unsentimental. It's what makes you a great builder." "I don't think I follow." He pauses for a moment. "I think that your eye always goes to what will make a home function smoothly, what will make the people who live there comfortable. That is different than the romantic aspect. Romantic people get focused on things like brand names and labels that evoke a certain feel for them, or focused on elements that may or may not work well for their space. Old-world crown molding in a modern loft space, commercial kitchen appliances for a family that doesn't cook, the kinds of touches that actually make a space feel awkward or just off. Your places are always fully kitted out, with amazing attention to detail, and always designed with the actual usage and client in mind." "So why is this different?" "I don't know. Don't get me wrong, it's amazing, and still super-functional, but the chandelier? The painted floor? Very girly." "And I'm not a girl?" Liam looks me dead in my eyes. "No, my darling. You are not now and never have been a girl. You are a woman. Every inch.

The following behaviors describe insufficient self-esteem. When you hear any of these behaviors, it’s very likely your client has a self-esteem theme. They believe they don’t deserve or are not good enough. They wind up believing the “inner voice” — the one that keeps telling them, “You aren’t good enough”; “You don’t know enough”; “That’s for other people, not for you”; “You couldn’t possibly succeed at that”; “You have no luck — don’t even bother trying.” A corresponding metaphor: It seems like everyone else has gone to the party while you’ve chosen to stay home wishing you had gone. They overcompensate. They take excessive measures, attempting to correct or make amends for an error, weakness, or problem. For example, one parent believes the other is too strict or too lenient and goes too far the other way to make up for it. They do things for other people to make themselves feel better. While it’s always nice to do things for other people, sometimes the motive is wanting to feel better about oneself versus simply helping someone else. They compromise on things they shouldn’t. They might let go of or give up on an idea or value to please someone else. They get into or stay in toxic relationships. Relationships — whether with those at work, with friends, or with romantic partners — can be damaging to our self-esteem. Yet because they devalue themselves, they rationalize and justify that it’s okay. They tolerate unacceptable behavior. Because they believe they aren’t good enough, they allow people to say and do mean or inappropriate things to them. When they stay stuck in the way they allow others to take advantage of them, it’s usually because there’s a subtle, underlying reason they want to keep the pain and anguish with them. They might think that they will get attention or feel important, or maybe feeling sorry or sad is more familiar and comfortable. They don’t believe they deserve to be treated well.

We are not responsible for another person’s behavior and they are not responsible for our well-being. Clients who can’t say no usually feel overwhelmed because they have too much on their plate — or resentful because they do too much. People who put themselves last aren’t aware of just how unhealthy their relationships are and the harm that is being done to themselves.

When you hear your client lamenting, “I’ve been doing so much and I’m not getting anything,” and you can see that the resentment has been quietly building, then you know it’s not abundance; it’s people-pleasing — putting everyone else’s needs before their own and not taking time to examine their needs or what’s best for them.

Hercules Pappas is an experienced and innovative Lawyer, has depth knowledge and innovative thinking. He has a full focus on client service and appropriate solutions to client matters.

Jed focused on Tristan, and thought he had the man figured out. He seemed uncomfortable, but not because of Donna. Jed got the impression Tristan was a man used to being catered to and he fancied himself an outdoorsman but he didn’t necessarily enjoy being with other clients not in his social stratum. The joshing and passing of the bottles didn’t amuse him but he knew enough about human nature to know if he got up and left he’d be talked about and made the butt of jokes. So he stayed and endured and simply hoped the night would break up early. Tristan had made it clear to Jed he’d studied their route in advance and was as familiar with it as anyone could be.

Indeed, OC biotemperamental superiority in detail-focused processing, though primarily nonemotional, may function to exacerbate OC clients’ closed-mindedness. The reason this occurs is that individuals with a superior eye for detail are not only faster than most others at noticing minor changes and patterns in the environment but also more likely to be correct in what they have observed, and thus naturally prone to trust their own personal observations over those made by others.

In the meantime, unless you feel, or have been told, that there is a compelling reason to do so, the less you reveal about yourself the better. This can often be accomplished by explaining that the purpose of your meeting together is to help the client understand the difficulties she is struggling with. If this seems withholding, remember that the focus of concern should remain on the client’s needs and how best to meet them. One way to impart this feeling is to help the client start talking about what brought her here. This can be a straightforward question. Or, if you know something about the client’s situation from the intake information, you might want to guide her by saying something like, “I know your husband died two months ago. Can you tell me more about that?” Remember, the purpose of the interview, no matter how much you know, is to get the client to tell you her own story in her own words.

Education-based marketing is our No. 1 marketing rule: It wins, time after time, and always will. Focus your attention on adding tremendous value to your network, not on trying to “sell them.” Be 100 percent focused on solving problems for your prospective clients. Lead with the problem, meet your prospect in their hurt, and showcase your solutions to bridge the gap between where they are today and where they want to be tomorrow.

Shearwater TSCM specialises in the design, manufacture and training for integrated counter surveillance solutions. Our clients include government, military organisations, police, larger corporations and professional sweep teams. Shearwater's equipment is deployed around the world. The close relationship the company has with it's clients, through training and feedback from field operations, ensures that ongoing development focuses on leading edge, maintaining a 'Defence in Breadth' philosophy.

Client Focused

Product Focused, Client Focused, Membership Focused, and Event Focused.

As a rule, don’t store anything on top of your desk. Your desktop is a work surface, not a storage cupboard, so the rule of thumb is to store nothing on it. Pick a spot in your drawers and on your shelves for each item or category. As much as possible, the only things on your desk should be whatever you need right now for the project you are working on. Keep this image of a clear desktop in your mind when you start storing. People who do so usually finish with only a laptop and an ornament or potted plant on their desk. Designate a storage space even for things you use daily, such as a pen or memo pad. My clients are often surprised to find that it’s not inconvenient at all to store these things out of sight when not in use. Once they experience how a neat and tidy desk enables them to focus on their work, they quickly become addicted to that state.

Personally, I still prefer not to do readings within the first six months of a loved one’s transitioning. This has nothing to do with the spirit, and everything to do with the client—it’s essential that the grief process happens naturally. The raw emotions that come with recent loss aren’t usually conducive to accepting the insights a departed loved one provides. On my end, too, it’s extremely distracting. I end up picking up on the client’s strong emotions, and it can overpower my focus.

Scarlett Cybersecurity is a Cybersecurity Service Provider with a focus on small-to-medium businesses and government cybersecurity. Solutions and services emphasize strengthening cybersecurity for organizations of all sizes. This mission is achieved by taking a holistic view of an organization and its cybersecurity and IT needs. Scarlett Cybersecurity consultants advise on strategy and implement outsourced cybersecurity solutions tailored to any client, regardless of size or location.

That’s because you focused on my client from the beginning, refused to listen to her story, and figured, what the fuck, she’s a Muslim. She must be guilty.

The purpose of going after a dream buyer is to focus your message and marketing budget on whichever market is most likely to buy your products, as well as those prospects who would be your dream customers.

After answering all of these questions, write a paragraph summarising your findings. It could look like this summary of Sally, the dream buyer for a new app focused on environmentally-friendly mothers:

He thought codifying those values, in terms of behaviors, would help transmit the Goldman culture to future generations of employees. The business principles were intended to keep everyone focused on a proven formula for success while staying grounded in the clear understanding that clients were the reason for Goldman’s very existence and the source of the firm’s revenues.

Another issue I often see with Bees (and Crickets for that matter) is the fear of disposing of items incorrectly. Again, this comes from perfectionism. I have had more clients than I can count obsess over the best place to recycle old electronics or torn and soiled used clothing. Everything from empty boxes to fabric scraps can be a huge stumbling block when they focus on the “right” and “perfect” way to dispose of something. Sometimes, the garbage really is the best option. It’s sad and wasteful, but holding onto garbage because you are afraid to put it in a landfill isn’t a long-term option.

This was highly valued by clients and a key distinguishing factor in hiring Goldman. In addition, Goldman focused more on coinvesting with clients. A coinvestment relationship was seen to have many advantages, including establishment of a closer relationship than did a merely advisory one.

The 80/20 rule demonstrates you can and should disregard 80% of your business activities. They should either be delegated or outsourced so you can focus on the top 20% that produce revenue.

According to Scripture, the heart can be significantly changed only by establishing and developing a personal relationship with God (and secondarily with other humans). Correspondingly, our first criterion in assessing current psychological theories will be the extent to which their preferred mode of treatment focuses on personal relationships. The second criterion will be the actual therapeutic results of each method in terms of inner growth and maturation. The third criterion will be the emphasis each theory places on the “being” of the counselor—how counselors relate to their clients is ultimately more important than what they know or do.

When you focus on helping your client every other problem will simply disappear.

Youssef Zohny began his journey in investment advising and wealth management as a quantitative analyst. From there, he gained expertise, skills, and grit relating to the industry that allows him to be the successful advisor he is today. He currently focuses on helping clients manage accounts and investments ranging from trust funds to family offices.

Short and long bios Contracts Cover page and introduction to a proposal Engagement letter Quick blurb/elevator speech—what do you do? What are your focus areas? Letters of recommendation Logo and company graphic art Nondisclosure agreements Presentations of all sorts Progress reports Proposals and statements of work Publications list Marketing trifold (less important now than in the past) Work programs and check-off lists Examples of frequently requested spreadsheets. For example, you may be in a business that uses six sigma for quality control. Graphs, statistical reports, and so on can typically be modified quickly from one client to the next. Unless you are in the graphic arts or publications business itself, there is no need to be original. Inspiring ideas permeate the Internet.

move up into management levels, and their responsibilities and stress levels grow. Confident: They put in the extra time and energy needed to gain knowledge and experience, which translates into confidence and composure. Confidence is not to be confused with arrogance and entitlement, which are two of the most undesirable traits of an agency professional. Creative: They bring innovative approaches and thinking to projects. They have an innate ability to work within standard systems while efficiently integrating original ideas and strategies that strengthen the agency and client campaigns. Detail-oriented: They are incredibly organized and thorough in all communications and activities, which instills tremendous confidence in their clients, peers, and managers. They rarely make careless mistakes. Their attention to detail enables them to excel at time management and project management. Focused: They avoid multitasking in favor of concentrated effort. They know priorities at all times and work efficiently to deliver. They have the ability to shut off distractions, and are often the most productive and efficient workers.

When we don’t purposefully and deliberately choose where to focus our energies and time, other people—our bosses, our colleagues, our clients, and even our families—will choose for us, and before long we’ll have lost sight of everything that is meaningful and important.