“
If I should have a daughter…“Instead of “Mom”, she’s gonna call me “Point B.” Because that way, she knows that no matter what happens, at least she can always find her way to me. And I’m going to paint the solar system on the back of her hands so that she has to learn the entire universe before she can say “Oh, I know that like the back of my hand.”
She’s gonna learn that this life will hit you, hard, in the face, wait for you to get back up so it can kick you in the stomach. But getting the wind knocked out of you is the only way to remind your lungs how much they like the taste of air. There is hurt, here, that cannot be fixed by band-aids or poetry, so the first time she realizes that Wonder-woman isn’t coming, I’ll make sure she knows she doesn’t have to wear the cape all by herself. Because no matter how wide you stretch your fingers, your hands will always be too small to catch all the pain you want to heal. Believe me, I’ve tried.
And “Baby,” I’ll tell her “don’t keep your nose up in the air like that, I know that trick, you’re just smelling for smoke so you can follow the trail back to a burning house so you can find the boy who lost everything in the fire to see if you can save him. Or else, find the boy who lit the fire in the first place to see if you can change him.”
But I know that she will anyway, so instead I’ll always keep an extra supply of chocolate and rain boats nearby, ‘cause there is no heartbreak that chocolate can’t fix. Okay, there’s a few heartbreaks chocolate can’t fix. But that’s what the rain boots are for, because rain will wash away everything if you let it.
I want her to see the world through the underside of a glass bottom boat, to look through a magnifying glass at the galaxies that exist on the pin point of a human mind. Because that’s how my mom taught me. That there’ll be days like this, “There’ll be days like this my momma said” when you open your hands to catch and wind up with only blisters and bruises. When you step out of the phone booth and try to fly and the very people you wanna save are the ones standing on your cape. When your boots will fill with rain and you’ll be up to your knees in disappointment and those are the very days you have all the more reason to say “thank you,” ‘cause there is nothing more beautiful than the way the ocean refuses to stop kissing the shoreline no matter how many times it’s sent away.
You will put the “wind” in win some lose some, you will put the “star” in starting over and over, and no matter how many land mines erupt in a minute be sure your mind lands on the beauty of this funny place called life.
And yes, on a scale from one to over-trusting I am pretty damn naive but I want her to know that this world is made out of sugar. It can crumble so easily but don’t be afraid to stick your tongue out and taste it.
“Baby,” I’ll tell her “remember your mama is a worrier but your papa is a warrior and you are the girl with small hands and big eyes who never stops asking for more.”
Remember that good things come in threes and so do bad things and always apologize when you’ve done something wrong but don’t you ever apologize for the way your eyes refuse to stop shining.
Your voice is small but don’t ever stop singing and when they finally hand you heartbreak, slip hatred and war under your doorstep and hand you hand-outs on street corners of cynicism and defeat, you tell them that they really ought to meet your mother.
”
”
Sarah Kay
“
She was hearing the words. They just weren't registering on her Richter scale of sanity.
”
”
Dakota Cassidy (The Accidental Werewolf (Accidentally Paranormal #1))
“
Its funny how certain objects convey a message -- my washer and dryer, for example. They can't speak, of course, but whenever I pass them they remind me that I'm doing fairly well. "No more laundromat for you," they hum. My stove, a downer, tells me every day that I can't cook, and before I can defend myself my scale jumps in, shouting from the bathroom, "Well, he must be doing something. My numbers are off the charts." The skeleton has a much more limited vocabulary and says only one thing: "You are going to die.
”
”
David Sedaris
“
Peter was not with them for the moment, and they felt rather lonely up there by themselves. He could go so much faster than they that he would suddenly shoot out of sight, to have some adventure in which they had no share.
He would come down laughing over something fearfully funny he had been saying to a star, but he had already forgotten what it was, or he would come up with mermaid scales still sticking to him, and yet not be able to to say for certain what had been happening.
It was really rather irritating to children who had never seen a mermaid.
”
”
J.M. Barrie (Peter Pan)
“
Claire found herself staring at his feet, which were in bunny slippers.
Myrnin looked down. "What?" he asked. "They're quite comfortable." He lifted on to look at it, and the ears wobbled in the air.
"Of course they are," she said. Just when she thought Myrnin was getting his mental act together, he'd do something like that. Or maybe he was just messing with her. He liked to do that, and his dark eyes were fixed on her now, assessing just how weirded-out she was.
Which, on the grade scale of zero to Myrnin, wasn't much.
”
”
Rachel Caine (Fade Out (The Morganville Vampires, #7))
“
As Calvin helped him to the stairs, Dex braced himself. “So on a scale of one to diva, how pissed off is Sloane at me right now?”
Calvin winced. “I’d say…. Mariah Carey pissed.
”
”
Charlie Cochet (Blood & Thunder (THIRDS, #2))
“
Gabriel cocked his head to the side. “Is that what happened in her last life too? You just accidentally
touched Scarlet enough to set the lifeforce transition into motion? God! How much touching did you
do?”
Tristan narrowed his eyes. “What do you want, like a scale of one to ten?
”
”
Chelsea Fine (Awry (The Archers of Avalon, #2))
“
You were a mermaid, weren’t you? That’s what Nadya said.” “I still am,” said Cora. “I just have my scales under my skin for now.” Christopher smiled, a little lopsided. “Funny. That’s where I keep my bones.
”
”
Seanan McGuire (Beneath the Sugar Sky (Wayward Children, #3))
“
I love that she loves me a 10, on a 5-point scale. Well, I know it’s a 5-point scale, though I asked her on a 1-100 scale.
”
”
Dark Jar Tin Zoo (Love Quotes for the Ages. Specifically Ages 19-91.)
“
The heavy eyelids snapped open. Jack froze.
A huge gold-and-amber eye, as big as a dinner plater, stared at him. The dark pupil shrank, focusing.
Jack stood very still.
The colossal head turned, the scaled lip only three feet from Jack. The golden eyes gazed at him, wirling with fiery color.
Jack breathed in tiny, shallow breaths.
Dont blink. Don't blink...
Two gusts of wind erutped from the wyvern's nostrils Jack jumped straight up, bounced off the ground into another jump, and scrambled up the nearest tree.
In the clearing, Gaston bent over, guffawing like an idiot.
'It's not funny!
”
”
Ilona Andrews (Fate's Edge (The Edge, #3))
“
For many young girls, having a horse of their own ranks high on the scale of importance, right up there with breathing.
”
”
Kim Meeder
“
Power is a funny thing. You know how they say that the opposite of love isn’t hate, it’s indifference? Like, we’re looking at the scale all wrong.” She tapped her nail against the glass. “I think it’s the same thing with fear. The opposite of fear isn’t safety. It’s power.
”
”
Andrea Bartz (We Were Never Here)
“
The scales of justice are tilted by money
It's rather ironic but far from funny
The powerful get cuff links, not handcuffs
While prison bars make others' hands rough.
”
”
Justin Wetch (Bending The Universe)
“
on a scale of mental breakdowns from Justin Bieber to Britney Spears, I think I’m about a Shia LaBeouf.
”
”
Jill Shalvis (Lost and Found Sisters (Wildstone, #1))
“
His name feels like a secret, and now he's wearing it on his wrist. I want to know all about this girl who put it there. What she looks like. If she's got freckles, fair hair or dark, like his. If she's scrappy or etheral, funny or serious, scrape-kneed or ladylike. I know that she loves him, so I want to know everything else. But West doesn't want to share her with me. I shouldn't keep trying to scale these walls he puts up. I'm a terrible climber.
”
”
Robin York (Deeper (Caroline & West, #1))
“
...I gotta burn these scales... sigh*
”
”
Hiroko Sakai
“
-Question: "On a scale from one to ten how fierce are you?"- David: "You are just asking me this because I am gay... What the fuck does that mean?" -David Levithan, at Teen Lit Con-
”
”
David Levithan
“
The West Sister Dating Rules were clear on the matter of apologies. On the evolutionary scale of dating, a guy who apologized solely for the sake of ending the argument and getting back into your good graces was on the level of primeval slime — especially if he was clearly doing so merely because he was hoping for sex. The proper response was to unveil the offender’s deceit by demanding he explain what exactly he was apologizing for, and then scorn him when he betrayed his ignorance.
”
”
Alex Gabriel (Love for the Cold-Blooded, or The Part-Time Evil Minion's Guide to Accidentally Dating a Superhero)
“
It is very hard to explain to people that neither J. K. Rowling nor the women of Mumsnet – or, by extension, that middle-aged white woman who looked at you a bit funny in the queue at Tesco – are plotting mass murder when so many online voices respond to them as though they are. The misogyny directed at Rowling for what was a compassionate essay, advocating violence against no one, was off the scale.
”
”
Victoria Dutchman-Smith (Hags: The Demonisation of Middle-Aged Women)
“
It was astonishing how loudly one laughed at tales of gruesome things, of war’s brutality-I with the rest of them. I think at the bottom of it was a sense of the ironical contrast between the normal ways of civilian life and this hark-back to the caveman code. It made all our old philosophy of life monstrously ridiculous. It played the “hat trick” with the gentility of modern manners. Men who had been brought up to Christian virtues, who had prattled their little prayers at mothers’ knees, who had grown up to a love of poetry, painting, music, the gentle arts, over-sensitized to the subtleties of half-tones, delicate scales of emotion, fastidious in their choice of words, in their sense of beauty, found themselves compelled to live and act like ape-men; and it was abominably funny. They laughed at the most frightful episodes, which revealed this contrast between civilized ethics and the old beast law. The more revolting it was the more, sometimes, they shouted with laughter, especially in reminiscence, when the tale was told in the gilded salon of a French chateau, or at a mess-table.
It was, I think, the laughter of mortals at the trick which had been played on them by an ironical fate. They had been taught to believe that the whole object of life was to reach out to beauty and love, and that mankind, in its progress to perfection, had killed the beast instinct, cruelty, blood-lust, the primitive, savage law of survival by tooth and claw and club and ax. All poetry, all art, all religion had preached this gospel and this promise.
Now that ideal had broken like a china vase dashed to hard ground. The contrast between That and This was devastating. It was, in an enormous world-shaking way, like a highly dignified man in a silk hat, morning coat, creased trousers, spats, and patent boots suddenly slipping on a piece of orange-peel and sitting, all of a heap, with silk hat flying, in a filthy gutter. The war-time humor of the soul roared with mirth at the sight of all that dignity and elegance despoiled.
So we laughed merrily, I remember, when a military chaplain (Eton, Christ Church, and Christian service) described how an English sergeant stood round the traverse of a German trench, in a night raid, and as the Germans came his way, thinking to escape, he cleft one skull after another with a steel-studded bludgeon a weapon which he had made with loving craftsmanship on the model of Blunderbore’s club in the pictures of a fairy-tale.
So we laughed at the adventures of a young barrister (a brilliant fellow in the Oxford “Union”) whose pleasure it was to creep out o’ nights into No Man’s Land and lie doggo in a shell-hole close to the enemy’s barbed wire, until presently, after an hour’s waiting or two, a German soldier would crawl out to fetch in a corpse. The English barrister lay with his rifle ready. Where there had been one corpse there were two. Each night he made a notch on his rifle three notches one night to check the number of his victims. Then he came back to breakfast in his dugout with a hearty appetite.
”
”
Phillip Gibbs
“
No, I’m good, just ribs saying no climbing you.” Ravi made a frustrated face, his nose crinkling up. “But I want to climb you.”
“Absolutely no climbing me—”
Ravi made a high-pitched whine of protest, already shaking his head.
“—until the bandages come off,” Sora finished, amused again. “You’ve really got to let me finish my sentences, dear heart.”
“But you start off saying really awful things,” Ravi protested. “Just checking, but I can totally climb you later, right?
”
”
Jocelynn Drake (Blood (Scales 'N' Spells, #3))
“
Ohio is a scale model of the entire country, jammed into 43,000 square miles. Cleveland views itself as the intellectual East (its citizens believe they have a rivalry with Boston and unironically classify the banks of Lake Erie as the North Coast). Cincinnati is the actual South (they fly Confederate flags and eat weird food). Dayton is the Midwest. Toledo is Pittsburgh, before Pittsburgh was nice. Columbus is a low-altitude Denver, minus the New World Order airport. Ohio experiences all possible US weather, sometimes simultaneously.
”
”
Chuck Klosterman (But What If We're Wrong? Thinking About the Present As If It Were the Past)
“
Because it wasn’t enough to be accompanied by the beast who scared the crap out of every god in Heaven, Xuanzang was assigned a few more traveling companions. The gluttonous pig-man Zhu Baijie. Sha Wujing, the repentant sand demon. And the Dragon Prince of the West Sea, who took the form of a horse for Xuanzang to ride. The five adventurers, thusly gathered, set off on their—
“Holy ballsacks!” I yelped. I dropped the book like I’d been bitten.
“How far did you get?” Quentin said.
He was leaning against the end of the nearest shelf, as casually as if he’d been there the whole time, waiting for this moment.
I ignored that he’d snuck up on me again, just this once. There was a bigger issue at play.
In the book was an illustration of the group done up in bold lines and bright colors. There was Sun Wukong at the front, dressed in a beggar’s cassock, holding his Ruyi Jingu Bang in one hand and the reins of the Dragon Horse in the other. A scary-looking pig-faced man and a wide-eyed demon monk followed, carrying the luggage. And perched on top of the horse was . . . me.
The artist had tried to give Xuanzang delicate, beatific features and ended up with a rather girly face. By whatever coincidence, the drawing of Sun Wukong’s old master could have been a rough caricature of sixteen-year-old Eugenia Lo from Santa Firenza, California.
“That’s who you think I am?” I said to Quentin.
“That’s who I know you are,” he answered. “My dearest friend. My boon companion. You’ve reincarnated into such a different form, but I’d recognize you anywhere. Your spiritual energies are unmistakable.”
“Are you sure? If you’re from a long time ago, maybe your memory’s a little fuzzy.”
“The realms beyond Earth exist on a different time scale,” Quentin said. “Only one day among the gods passes for every human year. To me, you haven’t been gone long. Months, not centuries.”
“This is just . . . I don’t know.” I took a moment to assemble my words. “You can’t walk up to me and expect me to believe right away that I’m the reincarnation of some legendary monk from a folk tale.”
“Wait, what?” Quentin squinted at me in confusion.
“I said you can’t expect me to go, ‘okay, I’m Xuanzang,’ just because you tell me so.”
Quentin’s mouth opened slowly like the dawning of the sun. His face went from confusion to understanding to horror and then finally to laughter.
“mmmmphhhhghAHAHAHAHA!” he roared. He nearly toppled over, trying to hold his sides in. “HAHAHAHA!”
“What the hell is so funny?”
“You,” Quentin said through his giggles. “You’re not Xuanzang. Xuanzang was meek and mild. A friend to all living things. You think that sounds like you?”
It did not. But then again I wasn’t the one trying to make a case here.
“Xuanzang was delicate like a chrysanthemum.” Quentin was getting a kick out of this. “You are so tough you snapped the battleaxe of the Mighty Miracle God like a twig. Xuanzang cried over squashing a mosquito. You, on the other hand, have killed more demons than the Catholic Church.”
I was starting to get annoyed. “Okay, then who the hell am I supposed to be?” If he thought I was the pig, then this whole deal was off.
“You’re my weapon,” he said. “You’re the Ruyi Jingu Bang.”
I punched Quentin as hard as I could in the face.
”
”
F.C. Yee (The Epic Crush of Genie Lo (The Epic Crush of Genie Lo, #1))
“
[...] whatever remaining pockets of everyday life are not directed toward quantitative or acquisitive ends, or cannot be adapted to telematic participation, tend to deteriorate in esteem and desirability. Real-life activities that do not have an online correlate begin to atrophy, or cease to be relevant. There is an insurmountable asymmetry that degrades any local event or exchange. Because of the infinity of content accessible 24/7, there will always be something online more informative, surprising, funny, diverting, impressive than in one's immediate actual circumstances. It is now a given that a limitless availability of information or images can trump or override any human-scale communications or exploration of ideas.
”
”
Jonathan Crary (24/7: Late Capitalism and the Ends of Sleep)
“
eyes. She felt the changes shimmer across her scales. The hardest part was the extra horns IceWings had around their heads. She concentrated on making her ruff look like it was made of icicles and hoped that would do. She also couldn’t make her claws ridged like IceWing claws, and her tail wasn’t as whip-thin at the end as an IceWing’s would be. Maybe this is a bad idea. Maybe there’s no way I’ll get away with it. But it was still pretty dark out . . . and she really, really wanted to know what a NightWing was doing out here. Well, she thought ruefully, if he figures me out, I guess I’ll just kill him. Somehow it didn’t sound as funny as she’d hoped. She leaped into the air and flew back to the spot where she’d seen the strange dragon. For a moment she was afraid she’d lost him, before she realized that he was lying down, his black scales half-hidden in the long shadows. Confidence, she told herself. It’s all about attitude. “Hey!” she barked, landing with a thump beside him. “Who are you, and what are you doing in our territory?” The NightWing leaped up in surprise and stared at her. He was a lot younger and smaller than Morrowseer, wiry and graceful in his movements even when he was startled. The silver scales sparkling under his wings caught the morning light like trapped stars. “Great moons. Where did you come from?” he asked. He looked up at the sky with a puzzled expression. “Where do you think?” she said. “And I’m asking the questions here. What are you doing in the Ice Kingdom?” “Technically this isn’t the Ice Kingdom yet,” he said. “Or didn’t you know that?” It isn’t? she thought. The map she’d memorized didn’t exactly have borders drawn on it, not that those would have helped her out here anyway.
”
”
Tui T. Sutherland (The Hidden Kingdom (Wings of Fire, #3))
“
Daniel.” Luce gripped his shoulder. “What about the library you took me to? Remember?” She closed her eyes. She wasn’t thinking so much as feeling her way through a memory buried shallowly in her brain. “We came to Vienna for the weekend…I don’t remember when, but we went to see Mozart conduct The Magic Flute…at the Theater an der Wien? You wanted to see this friend of yours who worked at some old library, his name was-“
She broke off, because when she opened her eyes, the others were staring at her, incredulous. No one, least of all Luce, had expected her to be the one to know where they would find the desideratum.
Daniel recovered first. He flashed her a funny smile Luce knew was full of pride. But Arriane, Roland, and Annabelle continued to gape at her as if they’d suddenly learned she spoke Chinese. Which, come to think of it, she did.
Arriane wiggled a finger around inside her ear. “Do I need to ease up on the psychedelics, did LP just recall one of her past lives unprompted at the most crucial juncture ever?”
“You’re a genius,” Daniel said, leaning forward and kissing her deeply.
Luce blushed and leaned in to extend the kiss a little longer, but then heard a cough.
“Seriously, you two,” Annabelle said. “There will be time enough for snogs if we pull this off.”
“I’d say ‘get a room’ but I’m afraid we’d never see you again,” Arriane added, which caused them all to laugh.
When Luce opened her eyes, Daniel had spread his wings wide. The tips brushed away broken bits of plaster and blocked the Scale angels from view. Slung over his shoulder was the black leather satchel with the halo.
The Outcasts gathered the scattered starshots back into their silver sheaths. “Wingspeed, Daniel Grigori.”
“To you as well.” Daniel nodded at Phil. He spun Luce around so her back was pressed to his chest and his arms fit snugly around her waist. They clasped hands over her heart.
“The Foundation Library,” Daniel said to the other angels. “Follow me, I know exactly where it is.
”
”
Lauren Kate (Rapture (Fallen, #4))
“
Secretary of State for International Trade Liam Fox said in 2016, in the run-up to the EU referendum, that ‘the United Kingdom is one of the few countries in the European Union that does not need to bury its twentieth-century history.’ Funny, because Britain is in fact one of the few countries in the world that literally did bury a good portion of its twentieth-century history. During the period of decolonisation, the British state embarked upon a systematic process of destroying the evidence of its crimes. Codenamed ‘Operation Legacy’, the state intelligence agencies and the Foreign Office conspired to literally burn, bury at sea or hide vast amounts of documents containing potentially sensitive details of things done in the colonies under British rule.25 Anything that might embarrass the government, that would show religious or racial intolerance or be used ‘unethically’ by a post-independence government was ordered destroyed or hidden. The Foreign Office were forced to admit in court about having hidden documents, then were unforthcoming about the scale of what was hidden, to the point that you’d be a fool to trust anything that is now said. But from what we know, hundreds of thousands of pages of documents were destroyed and over a million hidden, not just starting in the colonial period but dating all the way back to 1662. This operation was only exposed to the public in 2011 as part of a court case between the survivors of British concentration camps in Kenya and the government.
”
”
Akala (Natives: Race and Class in the Ruins of Empire)
“
It was astonishing how loudly one laughed at tales of gruesome things, of war’s brutality-I with the rest of them. I think at the bottom of it was a sense of the ironical contrast between the normal ways of civilian life and this hark-back to the caveman code. It made all our old philosophy of life monstrously ridiculous. It played the “hat trick” with the gentility of modern manners. Men who had been brought up to Christian virtues, who had prattled their little prayers at mothers’ knees, who had grown up to a love of poetry, painting, music, the gentle arts, over-sensitized to the subtleties of half-tones, delicate scales of emotion, fastidious in their choice of words, in their sense of beauty, found themselves compelled to live and act like ape-men; and it was abominably funny. They laughed at the most frightful episodes, which revealed this contrast between civilized ethics and the old beast law. The more revolting it was the more, sometimes, they shouted with laughter, especially in reminiscence, when the tale was told in the gilded salon of a French chateau, or at a mess-table.
It was, I think, the laughter of mortals at the trick which had been played on them by an ironical fate. They had been taught to believe that the whole object of life was to reach out to beauty and love, and that mankind, in its progress to perfection, had killed the beast instinct, cruelty, blood-lust, the primitive, savage law of survival by tooth and claw and club and ax. All poetry, all art, all religion had preached this gospel and this promise.
Now that ideal had broken like a china vase dashed to hard ground. The contrast between That and This was devastating.
”
”
Philip Gibbs
“
I can’t be intelligent,’ Clarissa said miserably. ‘I must be stupid. Mother Ryan says that I’m stupid, and Bob says that I’m stupid, and even Mrs Talbot says that I’m stupid, and–’ She began to cry. She went to a mirror and dried her eyes. Baxter followed. He put his arms around her. ‘Don’t put your arms around me,’ she said, more in despair than in anger. ‘Nobody ever takes me seriously until they get their arms around me.’ She sat down again and Baxter sat near her. ‘But you’re not stupid, Clarissa,’ he said. ‘You have a wonderful intelligence, a wonderful mind. I’ve often thought so. I’ve often felt that you must have a lot of very interesting opinions.’ ‘
Well, that’s funny,’ she said, ‘because I do have a lot of opinions. Of course, I never dare say them to anyone, and Bob and Mother Ryan don’t ever let me speak. They always interrupt me, as if they were ashamed of me. But I do have these opinions. I mean, I think we’re like cogs in a wheel. I’ve concluded that we’re like cogs in a wheel. Do you think we’re like cogs in a wheel?’
‘Oh, yes,’ he said. ‘Oh, yes, I do!’
‘I think we’re like cogs in a wheel,’ she said. ‘For instance, do you think that women should work? I’ve given that a lot of thought. My opinion is that I don’t think married women should work. I mean, unless they have a lot of money, of course, but even then I think it’s a full-time job to take care of a man. Or do you think that women should work?’
‘What do you think?’ he asked. ‘I’m terribly interested in knowing what you think.’
‘Well, my opinion is,’ she said timidly, ‘that you just have to hoe your row. I don’t think that working or joining the church is going to change everything, or special diets, either. I don’t put much stock in fancy diets. We have a friend who eats a quarter of a pound of meat at every meal. He has a scales right on the table and he weighs the meat. It makes the table look awful and I don’t see what good it’s going to do him. I buy what’s reasonable. If ham is reasonable, I buy ham. If lamb is reasonable, I buy lamb. Don’t you think that’s intelligent?
”
”
John Cheever (The Chaste Clarissa)
“
Now I myself, I cheerfully admit, feel that enormity in Kensington Gardens as something quite natural. I feel it so because I have been brought up, so to speak, under its shadow; and stared at the graven images of Raphael and Shakespeare almost before I knew their names; and long before I saw anything funny in their figures being carved, on a smaller scale, under the feet of Prince Albert. I even took a certain childish pleasure in the gilding of the canopy and spire, as if in the golden palace of what was, to Peter Pan and all children, something of a fairy garden. So do the Christians of Jerusalem take pleasure, and possibly a childish pleasure, in the gilding of a better palace, besides a nobler garden, ornamented with a somewhat worthier aim. But the point is that the people of Kensington, whatever they might think about the Holy Sepulchre, do not think anything at all about the Albert Memorial. They are quite unconscious of how strange a thing it is; and that simply because they are used to it. The religious groups in Jerusalem are also accustomed to their coloured background; and they are surely none the worse if they still feel rather more of the meaning of the colours. It may be said that they retain their childish illusion about their Albert Memorial. I confess I cannot manage to regard Palestine as a place where a special curse was laid on those who can become like little children. And I never could understand why such critics who agree that the kingdom of heaven is for children, should forbid it to be the only sort of kingdom that children would really like; a kingdom with real crowns of gold or even of tinsel. But that is another question, which I shall discuss in another place; the point is for the moment that such people would be quite as much surprised at the place of tinsel in our lives as we are at its place in theirs. If we are critical of the petty things they do to glorify great things, they would find quite as much to criticise (as in Kensington Gardens) in the great things we do to glorify petty things. And if we wonder at the way in which they seem to gild the lily, they would wonder quite as much at the way we gild the weed.
”
”
G.K. Chesterton (The New Jerusalem)
“
My father's generation grew up with certain beliefs. One of those beliefs is that the amount of money one earns is a rough guide to one's contribution to the welfare and prosperity of our society. I grew up unusually close to my father. Each evening I would plop into a chair near him, sweaty from a game of baseball in the front yard, and listen to him explain why such and such was true and such and such was not. One thing that was almost always true was that people who made a lot of money were neat. Horatio Alger and all that. It took watching his son being paid 225 grand at the age of twenty-seven, after two years on the job, to shake his faith in money. He has only recently recovered from the shock.
I haven't. When you sit, as I did, at the center of what has been possibly the most absurd money game ever and benefit out of all proportion to your value to society (as much as I'd like to think I got only what I deserved, I don't), when hundreds of equally undeserving people around you are all raking it in faster than they can count it, what happens to the money belief? Well, that depends. For some, good fortune simply reinforces the belief. They take the funny money seriously, as evidence that they are worthy citizens of the Republic. It becomes their guiding assumption-for it couldn't possibly be clearly thought out-that a talent for making money come out of a telephone is a reflection of merit on a grander scale. It is tempting to believe that people who think this way eventually suffer their comeuppance. They don't. They just get richer. I'm sure most of them die fat and happy.
For me, however, the belief in the meaning of making dollars crumbled; the proposition that the more money you earn, the better the life you are leading was refuted by too much hard evidence to the contrary. And without that belief, I lost the need to make huge sums of money. The funny thing is that I was largely unaware how heavily influenced I was by the money belief until it had vanished.
It is a small piece of education, but still the most useful thing I picked up at Salomon Brothers. Almost everything else I learned I left behind. I became fairly handy with a few hundred million dollars, but I'm still lost when I have to decide what to do with a few thousand. I learned humility briefly in the training program but forgot it as soon as I was given a chance. And I learned that people can be corrupted by organizations, but since I remain willing to join organizations and even to be corrupted by them (mildly, please), I'm not sure what practical benefit will come from this lesson.
”
”
Michael Lewis (Liar's Poker)
“
Knock, knock. Who's there? A: Lettuce Q: Lettuce who? A: Lettuce in, it's freezing out here.. . 2. Q: What do elves learn in school? A: The elf-abet . 3. Q: Why was 6 afraid of 7? A: Because: 7 8 9 . . 4. Q. how do you make seven an even number? A. Take out the s! . 5. Q: Which dog can jump higher than a building? A: Anydog – Buildings can’t jump! . 6. Q: Why do bananas have to put on sunscreen before they go to the beach? A: Because they might peel! . 7. Q. How do you make a tissue dance? A. You put a little boogie in it. . 8. Q: Which flower talks the most? A: Tulips, of course, 'cause they have two lips! . 9. Q: Where do pencils go for vacation? A: Pencil-vania . 10. Q: What did the mushroom say to the fungus? A: You're a fun guy [fungi]. . 11. Q: Why did the girl smear peanut butter on the road? A: To go with the traffic jam! . 11. Q: What do you call cheese that’s not yours? A: Nacho cheese! . 12. Q: Why are ghosts bad liars? A: Because you can see right through them. . 13. Q: Why did the boy bring a ladder to school? A: He wanted to go to high school. . 14. Q: How do you catch a unique animal? A: You neak up on it. Q: How do you catch a tame one? A: Tame way. . 15. Q: Why is the math book always mad? A: Because it has so many problems. . 16. Q. What animal would you not want to pay cards with? A. Cheetah . 17. Q: What was the broom late for school? A: Because it over swept. . 18. Q: What music do balloons hate? A: Pop music. . 19. Q: Why did the baseball player take his bat to the library? A: Because his teacher told him to hit the books. . 20. Q: What did the judge say when the skunk walked in the court room? A: Odor in the court! . 21. Q: Why are fish so smart? A: Because they live in schools. . 22. Q: What happened when the lion ate the comedian? A: He felt funny! . 23. Q: What animal has more lives than a cat? A: Frogs, they croak every night! . 24. Q: What do you get when you cross a snake and a pie? A: A pie-thon! . 25. Q: Why is a fish easy to weigh? A: Because it has its own scales! . 26. Q: Why aren’t elephants allowed on beaches? A:They can’t keep their trunks up! . 27. Q: How did the barber win the race? A: He knew a shortcut! . 28. Q: Why was the man running around his bed? A: He wanted to catch up on his sleep. . 29. Q: Why is 6 afraid of 7? A: Because 7 8 9! . 30. Q: What is a butterfly's favorite subject at school? A: Mothematics. Jokes by Categories 20 Mixed Animal Jokes Animal jokes are some of the funniest jokes around. Here are a few jokes about different animals. Specific groups will have a fun fact that be shared before going into the jokes. 1. Q: What do you call a sleeping bull? A: A bull-dozer. . 2. Q: What to polar bears eat for lunch? A: Ice berg-ers! . 3. Q: What do you get from a pampered cow? A: Spoiled milk.
”
”
Peter MacDonald (Best Joke Book for Kids: Best Funny Jokes and Knock Knock Jokes (200+ Jokes) : Over 200 Good Clean Jokes For Kids)
“
Yo mama is so fat… when she steps on a scale, it read, “One at a time, please”.
”
”
Johnny B. Laughing (Yo Mama Jokes Bible: 350+ Funny & Hilarious Yo Mama Jokes)
“
Well…it’s whether you want to face certain death by taking a risk on the other route or almost certain death by scaling the walls?” she replied. “Therefore, for me, considering our options, it’s a no brainer.
”
”
Adele Rose (Shattered (The VIth Element #3))
“
State wants the alleged techniques, presumably.”
“I’ve been wondering about that,” Norman said. “I wonder if we do want them.”
“How do you mean?”
“It’s a bit difficult to explain … Look, have you been following television at all since you came home?”
“Occasionally, but since the Yatakang news broke I’ve been much too busy to catch more than an occasional news bulletin.”
“So have I, but—well, I guess I’m more familiar with the way trends get started here nowadays, so I can extrapolate from the couple or three programmes I have had time for.” Norman’s gaze moved over Elihu’s head to the far corner of the room.
“Engrelay Satelserv blankets most of Africa, doesn’t it?”
“The whole continent, I’d say. There are English-speaking people in every country on Earth nowadays, except possibly for China.”
“So you’re acquainted with Mr. and Mrs. Everywhere?”
“Yes, of course—these two who always appear in station identification slots, doing exotic and romantic things.”
“Did you have a personalised set at any time, with your own identity matted into the Everywhere image?”
“Lord, no! It costs—what? About five thousand bucks, isn’t it?”
“About that. I haven’t got one either; the basic fee is for couple service, and being a bachelor I’ve never bothered. I just have the standard brownnose identity on my set.” He hesitated. “And—to be absolutely frank—a Scandahoovian one for the shiggy half of the pair. But I’ve watched friends’ sets plenty of times where they had the full service, and I tell you it’s eerie.
There’s something absolutely unique and indescribable about seeing your own face and hearing your own voice, matted into the basic signal. There you are wearing clothes you’ve never owned, doing things you’ve never done in places you’ve never been, and it has the immediacy of real life because nowadays television is the real world. You catch? We’re aware of the scale of the planet, so we don’t accept that our own circumscribed horizons constitute reality. Much more real is what’s relayed to us by the TV.”
“I can well understand that,” Elihu nodded. “And of course I’ve seen this on other people’s sets too. Also I agree entirely about what we regard as real. But I thought we were talking about the Yatakangi claim?”
“I still am,” Norman said. “Do you have a homimage attachment on your set? No, obviously not. I do. This does the same thing except with your environment; when they—let’s see … Ah yes! When they put up something like the splitscreen cuts they use to introduce SCANALYZER, one of the cuts is always what they call the ‘digging’ cut, and shows Mr. and Mrs. Everywhere sitting in your home wearing your faces watching the same programme you’re about to watch. You know this one?”
“I don’t think they have this service in Africa yet,” Elihu said. “I know the bit you mean, but it always shows a sort of idealised dream-home full of luxy gadgetry.”
“That used to be what they did here,” Norman said. “Only nowadays practically every American home is full of luxy gadgetry. You know Chad’s definition of the New Poor? People who are too far behind with time-payments on next year’s model to make the down-payment on the one for the year after?”
Elihu chuckled, then grew grave. “That’s too nearly literal to be funny,” he said.
“Prophet’s beard, it certainly is! I found time to look over some of Chad’s books after Guinevere’s party, and … Well, having met him I was inclined to think he was a conceited blowhard, but now I think he’s entitled to every scrap of vanity he likes to put on.
”
”
John Brunner (Stand on Zanzibar)
“
Know what I think is funny?” I ask, offering a cutting smile. “The fact that men fail at fatherhood on such a statistically massive scale that there’s an actual term for it, but somehow it’s used to insult women.
”
”
Angel Lawson (Dukes of Madness (Royals of Forsyth University, #5))
“
Monza remembered Sazine displaying the money to the new boys, all laid out in sparkling stacks. "If the walls fall, a thousand scales to the first man on the battlements, a hundred each to the next ten who follow him."
"Provided they survive to collect the bounty," Cosca added. "If the task's impossible, they'll never collect, and if they do, well, you achieved the impossible for two thousand scales. It ensures a steady flow of willing bodies up the ladders, and has the added benefit of weeding the bravest men out of the company to boot."
Shivers looked even more baffled. "Why would you want to do that?"
"'Bravery is the dead man's virtue.'" Monza muttered. "'The wise commander never trusts it.'"
"Verturio!" Cosca slapped on leg. "I do love an author who can make death funny! Brave men have their uses but they're damned unpredictable. Worrying to the herd. Dangerous to bystanders."
"Not to mention potential rivals for command."
"Altogether safest to cream them off," Cosca mimed the action with a careless flick of two fingers. "The moderately cowardly make infinitely better soldiers.
”
”
Joe Abercrombie (Best Served Cold)
“
Kaylee giggled as he tunneled up inside her sleeve.
Out popped his head for a quick look, then he took leave.
He enjoyed scaling up, down and around her shirt.
What a sweet, funny and adorable flirt.
”
”
Melinda K. Trotter (Tickles the Pet Squirrel)
“
Real-life activities that do not have an online correlate begin to atrophy, or cease to be relevant. There is an insurmountable asymmetry that degrades any local event or exchange. Because of the infinity of content accessible 24/7, there will always be something online more informative, surprising, funny, diverting, impressive than anything in one's immediate actual circumstances. It is now a given that a limitless availability of information or images can trump or override any human scale communication or exploration of ideas.
”
”
Jonathon Crary
“
What happened to the troubled young reporter who almost brought this magazine down The last time I talked to Stephen Glass, he was pleading with me on the phone to protect him from Charles Lane. Chuck, as we called him, was the editor of The New Republic and Steve was my colleague and very good friend, maybe something like a little brother, though we are only two years apart in age. Steve had a way of inspiring loyalty, not jealousy, in his fellow young writers, which was remarkable given how spectacularly successful he’d been in such a short time. While the rest of us were still scratching our way out of the intern pit, he was becoming a franchise, turning out bizarre and amazing stories week after week for The New Republic, Harper’s, and Rolling Stone— each one a home run. I didn’t know when he called me that he’d made up nearly all of the bizarre and amazing stories, that he was the perpetrator of probably the most elaborate fraud in journalistic history, that he would soon become famous on a whole new scale. I didn’t even know he had a dark side. It was the spring of 1998 and he was still just my hapless friend Steve, who padded into my office ten times a day in white socks and was more interested in alphabetizing beer than drinking it. When he called, I was in New York and I said I would come back to D.C. right away. I probably said something about Chuck like: “Fuck him. He can’t fire you. He can’t possibly think you would do that.” I was wrong, and Chuck, ever-resistant to Steve’s charms, was as right as he’d been in his life. The story was front-page news all over the world. The staff (me included) spent several weeks re-reporting all of Steve’s articles. It turned out that Steve had been making up characters, scenes, events, whole stories from first word to last. He made up some funny stuff—a convention of Monica Lewinsky memorabilia—and also some really awful stuff: racist cab drivers, sexist Republicans, desperate poor people calling in to a psychic hotline, career-damaging quotes about politicians. In fact, we eventually figured out that very few of his stories were completely true. Not only that, but he went to extreme lengths to hide his fabrications, filling notebooks with fake interview notes and creating fake business cards and fake voicemails. (Remember, this was before most people used Google. Plus, Steve had been the head of The New Republic ’s fact-checking department.) Once we knew what he’d done, I tried to call Steve, but he never called back. He just went missing, like the kids on the milk cartons. It was weird. People often ask me if I felt “betrayed,” but really I was deeply unsettled, like I’d woken up in the wrong room. I wondered whether Steve had lied to me about personal things, too. I wondered how, even after he’d been caught, he could bring himself to recruit me to defend him, knowing I’d be risking my job to do so. I wondered how I could spend more time with a person during the week than I spent with my husband and not suspect a thing. (And I didn’t. It came as a total surprise). And I wondered what else I didn’t know about people. Could my brother be a drug addict? Did my best friend actually hate me? Jon Chait, now a political writer for New York and back then the smart young wonk in our trio, was in Paris when the scandal broke. Overnight, Steve went from “being one of my best friends to someone I read about in The International Herald Tribune, ” Chait recalled. The transition was so abrupt that, for months, Jon dreamed that he’d run into him or that Steve wanted to talk to him. Then, after a while, the dreams stopped. The Monica Lewinsky scandal petered out, George W. Bush became president, we all got cell phones, laptops, spouses, children. Over the years, Steve Glass got mixed up in our minds with the fictionalized Stephen Glass from his own 2003 roman à clef, The Fabulist, or Steve Glass as played by Hayden Christiansen in the 2003
”
”
Anonymous
“
Why is a fish easy to weigh? A: Because it has its own scales!
”
”
Johnny B. Laughing (Funny Jokes for Kids: 125+ Funny and Hilarious Jokes for Kids)
“
Whatever you may say, genuine emotions are aroused by people. The first smile of a newborn, love confession, hang-loose chatting with friends, weekly meetings with dears, and a lot more other things initiated by two or several individuals trigger the feeling of happiness. There are more specific emotions native to females and males. Whereas the first ones are pleased at hearing sweet words. We live and work in the tradition of love and not hatred. As for us, it is the unconditional acceptance of all people, the scale of our love for them. Let's treat every person as a person in his uniqueness at eye level.
Love is one of the strongest feelings one can ever have. It comes over you all of a sudden and totally absorbs before you manage to realize the fact. Emotions which arise with the feeling require some way of expression. Furtive glances, sweet words, touching, and romantic dates are a usual manifestation of affection. Still, there is a more inventive way to expose oneself – dedicating a special beautiful love quote to your beloved.
”
”
Oscar Auliq-Ice
“
The sensation passed, and after a bit of thought he decided it must have been that the decelerating car had passed momentarily through one g. An image came to him, of running out a long pier, wet uneven boards splashed with silver fish scales; he could even smell the salt fish stink. One g. Funny how the body remembered it.
”
”
Kim Stanley Robinson (Red Mars (Mars Trilogy, #1))
“
PART1: To say Sean felt stressed was a huge understatement. Give him a cliff to scale or a bar brawl to break up. Hell, give him a freight train to try to outrun, anything but having to pull off being the best man for his brother Finn’s wedding—including but not limited to keeping said brother from losing his collective shit.
It’s not like Sean didn’t understand. Getting married was a big deal. Okay, so he didn’t fully understand, not really, but he wanted to. He really did. And how funny was that? Sean O’Riley, younger brother, hook-up king extraordinaire, was suddenly tired of the game and found himself aching for his own forever after.
“We almost there?” Finn asked him from the backseat of the vehicle Sean was driving.
“Yep.”
“And you double checked on our reservations?”
“Yep.”
“No, I’m serious, man,” Finn said. “Remember when you took me to Vegas and when we got there, every hotel was booked and we had to stay at the Magic-O motel?”
“Man, a guy screws up one time . . .”
“We had a stripper pole in our rooms, Sean.”
Sean sighed. “Okay, but to be fair, that was back when I was still in my stupid phase. I promise you that we have reservations—no stripper poles. I even double and triple checked, just like you asked me a hundred and one times. Pru, I hope you realize you’re marrying a nag.”
Pru, Finn’s fiancée, laughed from the shotgun position. “Hey, one of us has to be the nag in this relationship, and it isn’t me.”
Sean held up a palm and Pru leaned over the console to give him a high-five.
“Just so you know,” Sean said to Finn, “I didn’t pick this place, your woman did.”
“True story,” Pru said. “The B&B’s closed to the public this entire weekend. Sean booked the whole place for our bachelor/bachelorette party weekend extravaganza.”
“I superheroed this thing,” Sean said.
Finn snorted and let loose of a small smile because they both knew that for most of Sean’s childhood, that’s what he’d aspired to be, a superhero—sans tights though. Tights had never been Sean’s thing, especially after suffering through them for two seasons in high school football before he’d mercifully cracked his clavicle.
”
”
Jill Shalvis (Holiday Wishes (Heartbreaker Bay, #4.5))
“
I still can’t believe you kissed him.”
“Speaking of,” Lucy says coyly, “on a scale of one to ten…?”
I just stare at her, mouth agape. “What, you want me to rate him?”
“Uh, yeah,” Lucy answers, smiling wickedly. “Don’t leave us hanging.”
“Fine.” I let out my breath in a huff. “He was a perfectly competent kisser.”
“Perfectly competent? Yeah, I don’t think so. C’mon, you gotta dish, girlfriend.”
I fold my arms across my chest. “Don’t you think I’m in enough trouble as it is?”
Her response is a pointed stare.
“Okay, fine. He was a good kisser. Really good. A seven, maybe an eight. There, are you satisfied?”
Her lips twitch with a smile. “I figured he would be.”
Morgan mimes sticking her finger down her throat and gagging.
“Your mama’s going to be brokenhearted, you know,” Lucy says, reaching for my abandoned plate and pulling it toward her. She picks up a half-eaten éclair and examines it, then sets it back down. “Hasn’t she already picked out a china pattern for you and Ryder?”
“Ha-ha, very funny.” But truth be told, she probably has.
”
”
Kristi Cook (Magnolia (Magnolia Branch, #1))
“
At one time, we might have had plans for happiness on an epic scale: we might have wanted to be happy ‘forever’. Now we are satisfied if no further disaster strikes us before nightfall. We might once have sought out ever-increasing fame and power. Now we have been inducted into how quickly things can fall apart and won’t take a quiet day for granted ever again. As newly failed beings, we may turn into people with an acute eye for small pleasures: a lemon on a windowsill, some clouds silhouetted by the evening sun, a fig, a piece of chocolate, a hot bath, a chat with a funny friend.
”
”
The School of Life (The School of Life: On Failure: How to succeed at defeat)
“
Then one magical day, the actress and fitness instructor Jane Fonda wore a pair of Reeboks in her popular series of aerobics videos—and sales went crazy! First in the women’s market but then the men wanted in on the action too. In five years, they went from $9 million in sales to almost $900 million. It’s funny how even in the days before social media, influencers could still make a difference for your business. What’s old is new again.
”
”
Colin C. Campbell (Start. Scale. Exit. Repeat.: Serial Entrepreneurs' Secrets Revealed!)
“
Beta?” she asked, turning to rummage through one of the storage containers. “Do you know where I put the welder?” “Miss Alys, I don’t think we’re alone anymore.” “Very funny. Did Dad send someone to find me, after all?” She yanked out what felt like a welder, but ended up being the broken end of a screwdriver. “Damn it.” “Alys!” Beta’s voice was a little harsher this time. “Turn around.” Sighing, she had a whole rant on the tip of her tongue to scold the droid for trying to scare her, but then all the words disappeared the moment the droid turned on the lights outside of the pod. A man floated outside of her sub. No, not a man. Something else entirely. His long, dark hair hovered around his head, graceful and delicate in comparison to the hard swath of muscles that tapered down from his broad shoulders to a very narrow waist. But that was all that looked human. She could see the delicate webs between his fingers that ended in deadly black claws. The gills that fluttered on the side of his neck and the bright green scales that created a tiger stripe pattern all down his body. It was... What was he?
”
”
Juliette Cross (The Lovely Dark: A Monster Romance Anthology)
“
In a research study called “How today’s fastest growing B2B businesses found their first ten customers,” startup veteran Lenny Rachitsky interviewed early members of teams from Slack, Stripe, Figma, and Asana. In studying how these earliest companies found their first customers, it was concluded that a significant number came from the founders tapping their personal networks: Only three sourcing strategies account for every B2B company’s very early growth. [These are: Personal network, Seek out customers where they are, Get press.] Thus, your choices are easy, yet limited. Almost every B2B business both hits up their personal network and heads to the places their potential customers were spending time. The question isn’t which of these two routes to pursue, but instead how far your own network will take you before you move on. It’s a huge advantage to have a strong personal network in B2B, which you can also build by bringing a connector investor or joining an incubator such as YC. Getting press is rarely the way to get started.44 Just as Uber’s ops hustle worked for solving the city-by-city Cold Start Problem, B2B startups have an equivalent card to play: they can manually reach out and onboard teams from their friends’ startups, building atomic networks quickly, as Slack did in their early launch. Or, many productivity products begin by launching within online communities—like Twitter, Hacker News, and Product Hunt—where dense pockets of early adopters are willing to try new products. In recent years, B2B products have started to emphasize memes, funny videos, invite-only mechanics, and other tactics traditionally associated with consumer startups. I expect that this will only continue, as the consumerization of enterprise products fully embraces meme-based go-to-market early on, instead of leading with direct sales.
”
”
Andrew Chen (The Cold Start Problem: How to Start and Scale Network Effects)
“
Gulliver’s Travels by Jonathan Swift
Instead: The Life and Opinions of Tristram Shandy, Gentleman by Laurence Sterne
Why Swift's dreary satire is routinely inflicted on high school English classes is a mystery to me. Tristram Shandy at least has the virtue of occasionally being funny. It's also deeply weird: postmodern 200 years before postmodernism, with a deeply unreliable narrator, typographic trickery (a death early in the book is followed by a solid-black page), and a list of character names that would make Pynchon jealous (Dr. Slop, Billy Le Fever, and a certain Hafen Slawkenbergius).
It is an important achievement in the history of the novel, a reminder that literature is an ongoing experiment—which means you should treat it like Don Quixote and read the first half before calling it a day. One can admire the pyramids without feeling the need to scale them.
”
”
Christopher Cox
“
Do you always provoke that easily?” Sy asks, giving me a wry look. “I didn’t even get to the good stuff.” My nostrils flare. “The good stuff?” “I’m a psych major,” he replies, checking my knuckles for damage, “and you’re the poster girl for daddy issues. I have so much material to insult a girl like you with that it’s actually funny.” “Know what I think is funny?” I ask, offering a cutting smile. “The fact that men fail at fatherhood on such a statistically massive scale that there’s an actual term for it, but somehow it’s used to insult women.
”
”
Angel Lawson (Dukes of Madness (Royals of Forsyth University, #5))
“
mama so fat, when she gets on the scale it says "We don't do livestock".
”
”
Puma Pants (Yo Mama Jokes: The Ultimate Yo Mama Joke Book with Over 200 Funny, Clever, Cheeky and Adult Yo Mama Jokes (Humor of the Funny Kind 2))
“
How Explainer Videos Work For Your Business
If you wonder how to take your business to the next level, then explainer videos could be your answer. A short, crisp, informative piece of explainer video is the ultimate key to reach your ideal business leads. Henceforth, you need not worry about keeping your profits high. All you have to do is to invest a part of your money in getting quality, professional explainer videos to boost up your rankings on search engines.
Google’s algorithm for search engine rankings includes a part that quantifies the amount of time spent by the visitors to your website. The longer time they spent, the higher will be your ranking. This is why your site needs an explainer video to keep the clock ticking for you. These videos are great ways to get the attention of your visitors; it really keeps them engaged for a long time, provided the videos are interesting. It has been found out that a human brain is more attentive to visuals rather than mere phrases. As readers spend only a few seconds to minutes on each site, quality content with a catchy title would grab their attention, but not always.
On the other hand, if they confront an interesting and funny video, they will be attracted and urged to watch the content. That is why explainer videos are smart marketing tools. According to top marketing firms, websites with explainer videos rank higher than others in Google universal searches. In a business, an explainer video offers you a smart platform to reach your ideal customers and introduce your services to them with the reasons for them to choose you over your competitors.
What could it be?
An explainer video could be anything. You can share your identity, ideas, concepts, issues, solutions, products, services and even arguments. You can bring them all up with videos in just a few seconds.
How long could it be?
The shorter, the better. Videos more than a 90 seconds could be boring to your visitors. Keeping them short and engaging is the trick to make the visitors stay on your page, which in turn fetches the ranking.
Here are a few reasons to justify the need for explainer videos for your business.
1. Creates a virtual connection:
The most important aspect of online marketing is to showcase your personality in a smart manner. Your customer is with little or no contact with you in online business. So it is crucial to build a trustworthy bond with your customer to maintain a strong relationship. Explainer videos do this job for you; they offer you an identity that is recognized by your customers which wins their trust.
2. Gains popularity:
A good and attractive explainer video is extremely contagious. It is not restricted to your website alone and can be shared with other video hosting sites like YouTube. This means your site gains popularity. People share videos on a higher scale rather than sharing web pages. Moreover, free video hosting sites like YouTube can be accessed even on a Smart phone which is an added advantage.
3. Holds all in one:
Website clutter is a serious mistake that directly affects the rankings of a website. With the intention to hike rankings and boost sales, many website owners clutter their site with loads of images, colorful fonts, flash pictures and pop boxes. This could only have adverse effects on the site. It increases the load time of the website and leaves the visitors confounded that they wonder what your site conveys. On the contrary, an explainer video is can be designed to comprise all such smart aspects squeezed into a single video.
4. Resurrects your identity:
PPT slides and pop up ads are obsolete and they don’t belong to this era of online business marketing. A colorful, funny and informative video with great visuals can do the magic; it grabs the attention of the audience. This is particularly suitable for multifaceted businesses with multiple products and services. You can create customized videos for each product and
”
”
mahalingam
“
Yo mama is so fat… the last time she saw 90210, it was on the scale!
”
”
Johnny B. Laughing (Yo Mama Jokes Bible: 350+ Funny & Hilarious Yo Mama Jokes)
“
Yo mama is so fat… when she steps on the scale it says we don't do livestock.
”
”
Johnny B. Laughing (Yo Mama Jokes Bible: 350+ Funny & Hilarious Yo Mama Jokes)
“
He licked me,” Warin gasped.
“Huh. I don’t think Cameron licked Alric.” Gunter paused, and a
little smirk twisted his lips. “Well, I don’t think Cameron licked Alric
right away. But we’re getting off the subject we should be discussing.
”
”
A.J. Sherwood (Wish (Scales 'n' Spells #2.5))
“
It’s funny,” she said, “but lots of the countries I’ve worked in, which we consider third world, value domesticity very highly. Unmarried young women are usually at the bottom of the social scale, but mothers are almost worshipped.
”
”
Araminta Hall (Imperfect Women)
“
The entryway in which we stood was lit on a major scale that made my pockets hurt just thinking of the electric bill this place must have every month. Funny how growing up can change your opinion of being afraid of the dark and afraid of the bills.
”
”
Amelia Hutchins (Fighting Destiny (The Fae Chronicles, #1))
“
Kate Losse: He had kind of an ironic way of saying it. It wasn’t a totally flat, scary “domination.” It was funny. It’s only when you think about a much bigger scale of things that you’re like, Hmmmm: Are people aware that their interactions are being architected by a group of people who have a certain set of ideas about how the world works and what’s good? Ezra Callahan: “How much was the direction of the internet influenced by the perspective of nineteen-, twenty-, twenty-one-year-old well-off white boys?” That’s a real question that sociologists will be studying forever. Kate Losse: I don’t think most people really think about the impact that the values of a few people now have on everyone.
”
”
Adam Fisher (Valley of Genius: The Uncensored History of Silicon Valley (As Told by the Hackers, Founders, and Freaks Who Made It Boom))