Retail Quotes

Footwear, apparel, accessories, cosmetics - they all belong to the ecommerce category or retail category, but they all are very different industries and require their own research.

It was February sixth: eight days until Valentine's Day. I was dateless, as usual, deep in the vice grip of unrequited love. It was bad enough not having a boyfriend for New Year's Eve. Now I had to cope with Valentine datelessness, feeling consummate social pressure from every retailer in America who stuck hearts and cupids in their windows by January second to rub it in.

A robber who justified his theft by saying that he really helped his victims, by his spending giving a boost to retail trade, would find few converts; but when this theory is clothed in Keynesian equations and impressive references to the “multiplier effect,” it unfortunately carries more conviction.

Science tells us how to heal and how to kill; it reduces the death rate in retail and then kills us wholesale in war; but only wisdom—desire coordinated in the light of all experience—can tell us when to heal and when to kill.

The last thing the consumer index wants men and women to do is to figure out how to love one another: The $1.5 trillion retail-sales industry depends on sexual estrangement between men and women, and is fueled by sexual dissatisfaction. Ads do not sell sex--that would be counterproductive, if it meant that heterosexual women and men turned to one another and were gratified. What they sell is sexual discontent.

Public libraries in the United States outnumber McDonald’s; they outnumber retail bookstores two to one.

I very frequently get the question: 'What's going to change in the next 10 years?' And that is a very interesting question; it's a very common one. I almost never get the question: 'What's not going to change in the next 10 years?' And I submit to you that that second question is actually the more important of the two -- because you can build a business strategy around the things that are stable in time. ... [I]n our retail business, we know that customers want low prices, and I know that's going to be true 10 years from now. They want fast delivery; they want vast selection. It's impossible to imagine a future 10 years from now where a customer comes up and says, 'Jeff I love Amazon; I just wish the prices were a little higher,' [or] 'I love Amazon; I just wish you'd deliver a little more slowly.' Impossible. And so the effort we put into those things, spinning those things up, we know the energy we put into it today will still be paying off dividends for our customers 10 years from now. When you have something that you know is true, even over the long term, you can afford to put a lot of energy into it.

No product irrespective of how great it is can sell itself without being discovered with the power of marketing.

Is it just this miserable fucking city, too many faces, making us crazy? Are we seeing some wholesale return of the dead?” “You’d prefer retail?

You swallow hard when you discover that the old coffee shop is now a chain pharmacy, that the place where you first kissed so-and-so is now a discount electronics retailer, that where you bought this very jacket is now rubble behind a blue plywood fence and a future office building. Damage has been done to your city. You say, ''It happened overnight.'' But of course it didn't. Your pizza parlor, his shoeshine stand, her hat store: when they were here, we neglected them. For all you know, the place closed down moments after the last time you walked out the door. (Ten months ago? Six years? Fifteen? You can't remember, can you?) And there have been five stores in that spot before the travel agency. Five different neighborhoods coming and going between then and now, other people's other cities. Or 15, 25, 100 neighborhoods. Thousands of people pass that storefront every day, each one haunting the streets of his or her own New York, not one of them seeing the same thing.

It was bad enough not having a boyfriend for New Year's Eve. Now I had to cope with Valentine datelessness, feeling consummate social pressure from every retailer in America who stuck hearts and cupids on their windows by January second to rub it in. (Thwonk)

The change from shopping in-stores to shopping online didn’t happen overnight. It was a big cultural change which took many years.

Marketing is an investment. Don’t treat it like sales.

(Eve)"Hold on. You have to give them a gift for moving?" "Uh-huh. Plus they're shacking, so it should be a couple thing." She (Mavis) ate another canape, fed on to Leonardo. "Why does there have to be a gift for every damn thing?" Eve complained. "Retail conspiracy." Roarke patter her knee. "I bet it is," Eve said darkly. "I just bet it is.

Word-of-mouth marketing is great. It can help you enter the market, but it cannot help you stay in the market or achieve rapid long-term growth.

If our personal lives need marketing, how can we even think that our business can go on without it?

His face held a certain impassivity; you see it in all waiters and valets. They might want to jam a knife through your left eye socket, but you'd never know it from their expression. Working retail, I've acquired a similar look myself.

Advertising is very powerful as it brings a business out of the darkness to the light and brings your products closer to your buyers.

A bad product may or may not succeed with marketing, but a good product will definitely never succeed without proper marketing.

Marketing needs to be ethical. Anything which is not is generally a wrong marketing technique.

The most important task of marketing is to communicate the value of your product to your audience.

Whenever Monsieur Perdu looked at a book, he did not see it purely in terms of a story, retail price and an essential balm for the soul; he saw freedom on wings of paper.

The Customer isn't always right. Sometimes the customer is an asshole. That's the first rule of retail.

Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content. Alibaba, the most valuable retailer, has no inventory. And Airbnb, the world’s largest accommodation provider, owns no real estate. Something interesting is happening.” Indeed,

Whoever had coined the phrase, ‘the customer is always right,’ had clearly never worked in retail or customer service. And if they had, well, then they’d need to be hauled out into the street and beaten to death with plastic spoons.

Retail therapy—usually one of my first resorts—wasn’t working; I felt like a cat that smelled pit bull.

In office buildings and retail premises in which entry is through double doors and one of those doors is locked for no reason, the door must bear a large sign saying: “This Door Is Locked for No Reason.

Sex doesn't sell anything other than itself

If you want your customers to start eating spinach flavored ice cream, your idea won’t need as much cultural change as it will if you want your customers to start taking a coffee pill in the morning instead of fresh brewed coffee. Obviously, the latter will require more efforts and more marketing.

. . . then life began, and since then we remember each dumpster, abandoned house, and foot-chase by retail security. At night, after running around, plotting and scheming, our checklist items all crossed out, we paused to think — 'What to do tomorrow?' and the answer was always, 'As we please . . .

Of course Jules was alive, they had never faced a challenge whose ass they couldn't kick, and they had the stores of righteous rage that all retail employees collected.

It’s lunacy out there. Christmas makes people insane. And that bit about goodwill toward men? It sure as hell doesn’t apply to retail.

Why does there have to be a gift for every damn thing?” Eve complained. “Retail conspiracy.” Roarke patted her knee. “I bet it is,” Eve said darkly. “I just bet it is.

We economists don't know much, but we do know how to create a shortage. If you want to create a shortage of tomatoes, for example, just pass a law that retailers can't sell tomatoes for more than two cents per pound. Instantly you'll have a tomato shortage. It's the same with oil or gas.

I’ve often wondered where Jesus would apply His hastily made whip if He were to visit our culture. My guess is that it would not be money-changing tables in the temple that would feel His wrath, but the display racks in Christian bookstores.

Jonathan had become increasingly disillusioned with living in New York. Something along the lines of: the city, New York fucking City, tedious and boring, its charms as illusory as its facade of authenticity. Its lines were too long. Everything was a status symbol and everything cost too much. There were so many on-trend consumers, standing in lines for blocks to experience a fad dessert, gimmicky art exhibits, a new retail concept store. We were all making such uninspired lifestyle choices. We, including me.

Was there anything quite so under-rated in this shallow, plastic, global-corporate, tall-skinny-late, kiddy-meal-and-free-toy, united-colours-of-fuck-you-too world, than a good old-fashioned, no-frills, retail blow-job?

So you're the winner of this game show," Seth says, "and you get a choice between a five-piece living room set from Broyhill, suggested retail price three thousand dollars— or—a ten-day trip to the old world charm of Europe." Most people, Seth says, would take the living room set. "It's just that people want something to show for their effort," Seth says. "Like the pharaohs and their pyramids.

According to Babette, 98.3 percent of lawyers end up in Hell. That's in contrast to the 23 percent of farmers who are eternally damned. Some 45 percent of retail business owners are Hellbound, and 85 percent of computer software writers. Perhaps a trace number of politicians ascend to Heaven, but statistically speaking, 100 percent of them are cast into the fiery pit. As are essentially 100 percent of journalists and redheads.

90 percent of all Gillette shavers are bought by women for the men in their lives

I did discover that if you're interested in low wages, a bookstore ranks below retail clothing sales, except the hours are worse.

Early in life I have noticed that no event is ever correctly reported in a newspaper, but in Spain, for the first time, I saw newspaper reports which did not bear any relation to the facts, not even the relationship which is implied in an ordinary lie. I saw great battles reported where there had been no fighting, and complete silence where hundreds of men had been killed. I saw troops who had fought bravely denounced as cowards and traitors, and others who had never seen a shot fired hailed as heroes of imaginary victories; and I saw newspapers in London retailing these lies and eager intellectuals building emotional superstructures over events that never happened. I saw, in fact, history being written not in terms of what happened but of what ought to have happened according to various “party lines.

Soon a whole guild of low-priced shrine keepers around Europe named their own pope - Boldface the Relatively Shameless, Discount Pope of Prague. The price war was on [...] The Retail Pope would offer cheesy bacon toppings on the Host with communion and the Discount Pope would counter with topless nun night for midnight mass.

Bling" is not an indication of riches. It is a product of value-based spending, to enrich the pockets of those outside of ones sphere of influence...the haves' bleeding the have-nots'.

I am happy for Amazon.com's success. As one of the first indie Authors who published on Amazon and was featured as their Author Success Story, I should think so! So should Amazon be happy for the successes of their Author Success Stories for their continued successes reflect on Amazon's continued nurturance and support for Indie Authors and the very ones who helped them win the standards battle over other ebook retailers.

There’s nothing waiting inside but retail slavery, endless exploitation, and personal subjugation to the whims of our corporate overlords.” If

If you are going to open a retail store you would want to consider Christmas. Most retailers make the majority of their entire year’s income between

For official record, if become bankrupt old retail distribution centers-labeled supermega, so-enlarged foodstuff market- later reincarnate to become worship shrine. First sell food-stuff, next then same structure sell battered furnitures, next now born as gymnasium club, next broker flea markets, only at final end of life...sell religions.

In today's consumer-driven economy, a strong marketing strategy is essential for success. Board members with marketing expertise can provide valuable insights into consumer behavior, brand positioning, and digital marketing strategies. This is especially crucial for companies in consumer goods, retail, and technology sectors.

To keep myself from harming or calling N and to stave off the rage and despair, I focus on my extraordinary son, drink midrange Chardonnay every night after he is asleep, and make a barrage of late-night mail-order retail purchases placed from the couch. The couch has officially become my second battle station. I am angry and I have credit And I´m all blackened inside; I should wear a pointy witch hat around Larkspur as I go to the bank and drop A off at day care. It would be more honest.

Could dump two Chinee down in one of our maria and they would get rich selling rocks to each other while raising twelve kids. Then a Hindu would sell retail stuff he got from them wholesale--below cost at a fat profit. We got along.

Scientific studies and government records suggest that virtually all (upwards of 95 percent of) chickens become infected with E. coli (an indicator of fecal contamination) and between 39 and 75 percent of chickens in retail stores are still infected. Around 8 percent of birds become infected with salmonella (down from several years ago, when at least one in four birds was infected, which still occurs on some farms). Seventy to 90 percent are infected with another potentially deadly pathogen, campylobacter. Chlorine baths are commonly used to remove slime, odor, and bacteria. Of course, consumers might notice that their chickens don't taste quite right - how good could a drug-stuffed, disease-ridden, shit-contaminated animal possibly taste? - but the birds will be injected (or otherwise pumped up) with "broths" and salty solutions to give them what we have come to think of as the chicken look, smell, and taste. (A recent study by Consumer Reports found that chicken and turkey products, many labeled as natural, "ballooned with 10 to 30 percent of their weight as broth, flavoring, or water.

By 2000, Americans had built almost twice as much retail space per citizen as any other country in the world: over nineteen square feet per person. Most of it was in malls.

The poet is a maker, not a retail trader.

Finally, in the midst of the Civil War, Abraham Lincoln proclaimed the last Thursday of November 1863 as Thanksgiving: a day to solemnly acknowledge the sacrifices made for the Union....Shopping was part of the American Dream, too. So in 1939, at the urging of merchants, FDR moved Thanksgiving ahead a week, to lengthen the Christmas shopping season. And there it has remained, a day of national gluttony, retail pageantry, TV football, and remembrance of the Pilgrims, a folk so austere that they regarded Christmas as a corrupt Papist holiday.

For my whole career in retail, I have stuck by one guiding principle. It’s a simple one, and I have repeated it over and over and over in this book until I’m sure you’re sick to death of it. But I’m going to say it again anyway: the secret of successful retailing is to give your customers what they want.

Mama," Bubba said as he came out of the back. "I can't beat up everyone in the world for being stupid. Have you seen how many of them are out there? I work retail. Trust me. The world's eat up with it. And aren't you the one that's always saying, 'you can't fix stupid, son so don't try?' Besides, I got better things to do with my time than fight every idiot I come into contat with.

The American really loves nothing but his automobile: not his wife his child nor his country nor even his bank-account first (in fact he doesn't really love that bank-account nearly as much as foreigners like to think because he will spend almost any or all of it for almost anything provided it is valueless enough) but his motor-car. Because the automobile has become our national sex symbol. We cannot really enjoy anything unless we can go up an alley for it. Yet our whole background and raising and training forbids the sub rosa and surreptitious. So we have to divorce our wife today in order to remove from our mistress the odium of mistress in order to divorce our wife tomorrow in order to remove from our mistress and so on. As a result of which the American woman has become cold and and undersexed; she has projected her libido on to the automobile not only because its glitter and gadgets and mobility pander to her vanity and incapacity (because of the dress decreed upon her by the national retailers association) to walk but because it will not maul her and tousle her, get her all sweaty and disarranged. So in order to capture and master anything at all of her anymore the American man has got to make that car his own. Which is why let him live in a rented rathole though he must he will not only own one but renew it each year in pristine virginity, lending it to no one, letting no other hand ever know the last secret forever chaste forever wanton intimacy of its pedals and levers, having nowhere to go in it himself and even if he did he would not go where scratch or blemish might deface it, spending all Sunday morning washing and polishing and waxing it because in doing that he is caressing the body of the woman who has long since now denied him her bed.

We're here to tell you what to do if a worm-hole opens up on your shift!

Data is the new fuel for growth in multiple industries, from manufacturing to retail to financial services. But unlike other assets, it doesn’t necessarily fuel job growth, but rather, profit growth. And those profits tend to be diverted directly into executives’ and shareholders’ wallets.

Knowing he had done wrong, prepared to make amends, settle his business. Determined to return to Brokeland, open the doors wide to the angel of retail death, and run the place into the ground all by himself, if that was what it took-but to fail calmly, to fail with style, to fail above all with that true dignity, unknown to his wife or his partner, which lay in never tripping out, never showing offense or hurt to those who had offended or hurt you.

The story ran that Sunday. Because I had not been able to interview him, he didn’t get a mention. It would have amounted to a nice bit of publicity for him, but the other interviews made it unnecessary in the end. I sent him a clip of the piece along with the business card that he had asked for. To this day, I won’t step inside that retailer. I will not mention the name, not because of censorship or a desire to protect any company’s reputation, but because of our cultural tendency to believe that if we just identify the presumed-to-be-rare offending outlier, we will have rooted out the problem. The problem could have happened anyplace, because the problem is, in fact, at the root.

Over a decade of citywide rezonings, land speculations, and corporate bidding wars for available commercial space has produced a Darwinian habitat where corporate retail proliferates, and where mom-and-pops have become an endangered species.

Hey!" I exclaimed, seeing the total. "They're charging me retail. Glenn!" I complained. "They can't do that." I shook it at him. "I shouldn't have to pay retail!" "What did you expect? You can keep that. It's your copy." I sat back in a huff and shoved it in my bag with my sticky scarf as he typed his slow, painful way through my report. "Where's this human compassion I keep hearing about?" "That's it, baby doll," he said, voice smoother than usual. He was laughing at me.

The smell of new office supplies is so satisfying while being kicked out of Staples for inappropriate behavior with a file folder is so embarrassing.

90% of new business fail in the first three months of launching, due to lack of proper planning, wrong selection of niche/products and marketing platform.

One early challenge was that the book distributors required retailers to order ten books at a time. Amazon didn’t yet have that kind of sales volume, and Bezos later enjoyed telling the story of how he got around it. “We found a loophole,” he said. “Their systems were programmed in such a way that you didn’t have to receive ten books, you only had to order ten books. So we found an obscure book about lichens that they had in their system but was out of stock. We began ordering the one book we wanted and nine copies of the lichen book. They would ship out the book we needed and a note that said, ‘Sorry, but we’re out of the lichen book.’ ”4

She knew what bothered her at the store...It was that the store intensified things that had always bothered her, as long as she could remember. It was the pointless actions, the meaningless chores that seemed to keep her from doing what she wanted to do, might have done-and here it was the complicated procedures with moneybags, coat checkings, and time clocks that kept people from even serving the store as efficiently as they might-the sense that everyone was incommunicado with everyone else and living on an entirely wrong plane, so that the meaning, the message, the love, or whatever it was that each life contained, never could find its expression.

Marketing is not a department Do you have a marketing department? If not, good. If you do, don’t think these are the only people responsible for marketing. Accounting is a department. Marketing isn’t. Marketing is something everyone in your company is doing 24/7/365. Just as you cannot not communicate, you cannot not market: Every time you answer the phone, it’s marketing. Every time you send an e-mail, it’s marketing. Every time someone uses your product, it’s marketing. Every word you write on your Web site is marketing. If you build software, every error message is marketing. If you’re in the restaurant business, the after-dinner mint is marketing. If you’re in the retail business, the checkout counter is marketing. If you’re in a service business, your invoice is marketing. Recognize that all of these little things are more important than choosing which piece of swag to throw into a conference goodie bag. Marketing isn’t just a few individual events. It’s the sum total of everything you do.

The most dangerous myth is the demagoguery that business can be made to pay a larger share, thus relieving the individual. Politicians preaching this are either deliberately dishonest, or economically illiterate, and either one should scare us. Business doesn't pay taxes, and who better than business to make this message known? Only people pay taxes, and people pay as consumers every tax that is assessed against a business. Begin with the food and fiber raised in the farm, to the ore drilled in a mine, to the oil and gas from out of the ground, whatever it may be -- through the processing, through the manufacturing, on out to the retailer's license. If the tax cannot be included in the price of the product, no one along that line can stay in business.

Many people have a stereotype of what it means to be poor. And it may be somebody they see on the street corner with a sign: “Will work for food.” And what they don’t think about is that person who’s struggling every day. Could be the person who waited on us, took our bank deposit, works in retail, but who is barely above the poverty line.

Hiding some people’s possessions would reveal the depth of their shallowness.

Being in business is the most fascinating kind of art. Making money is art and working is art, and good business is the best art

The critics greeted this book with a churlish and horrified outcry. Certain virtuous people, in newspapers no less virtuous, made a grimace of disgust as they picked it up with the tongs to throw it into the fire. Even the minor literary reviews, the ones that retail nightly the tittle-tattle from alcoves and private rooms, held their noses and talked of filth and stench. I am not complaining about this reception; on the contrary I am delighted to observe that my colleagues have such maidenly susceptibilities.

Look at the evolution of the price of a kilogram of the drug, as it makes its way from the Andes to Los Angeles. To make that much cocaine, one needs somewhere in the neighborhood of 350 kilograms of dried coca leaves. Based on price data from Colombia obtained by Gallego and Rico, that would cost about $385. Once this is converted into a kilo of cocaine, it can sell in Colombia for $800. According to figures pulled together by Beau Kilmer and Peter Reuter at the RAND Corporation, an American think tank, that same kilo is worth $2,200 by the time it is exported from Colombia, and it has climbed to $14,500 by the time it is imported to the United States. After being transferred to a midlevel dealer, its price climbs to $19,500. Finally, it is sold by street-level dealers for $78,000.10 Even these soaring figures do not quite get across the scale of the markups involved in the cocaine business. At each of these stages, the drug is diluted, as traffickers and dealers “cut” the drug with other substances, to make it go further. Take this into account, and the price of a pure kilogram of cocaine at the retail end is in fact about $122,000.

I don’t think any other retail company in the world could do what I’m going to propose to you. It’s simple. It won’t cost us anything. And I believe it would just work magic, absolute magic on our customers, and our sales would escalate, and I think we’d just shoot past our Kmart friends in a year or two and probably Sears as well. I want you to take a pledge with me. I want you to promise that whenever you come within ten feet of a customer, you will look him in the eye, greet him, and ask him if you can help him. Now I know some of you are just naturally shy, and maybe don’t want to bother folks. But if you’ll go along with me on this, it would, I’m sure, help you become a leader. It would help your personality develop, you would become more outgoing, and in time you might become manager of that store, you might become a department manager, you might become a district manager, or whatever you choose to be in the company. It will do wonders for you. I guarantee it. Now, I want you to raise your right hand—and remember what we say at Wal-Mart, that a promise we make is a promise we keep—and I want you to repeat after me: From this day forward, I solemnly promise and declare that every time a customer comes within ten feet of me, I will smile, look him in the eye, and greet him. So help me Sam.

Among the many symbols used to frighten and manipulate the populace of the democratic states, few have been more important than "terror" and "terrorism." These terms have generally been confined to the use of violence by individuals and marginal groups. Official violence, which is far more extensive in both scale and destructiveness, is placed in a different category altogether. This usage has nothing to do with justice, causal sequence, or numbers abused. Whatever the actual sequence of cause and effect, official violence is described as responsive or provoked ("retaliation," "protective reaction," etc.), not as the active and initiating source of abuse. Similarly, the massive long-term violence inherent in the oppressive social structures that U.S. power has supported or imposed is typically disregarded. The numbers tormented and killed by official violence-wholesale as opposed to retail terror-during recent decades have exceeded those of unofficial terrorists by a factor running into the thousands. But this is not "terror," [...] "security forces" only retaliate and engage in "police action." These terminological devices serve important functions. They help to justify the far more extensive violence of (friendly) state authorities by interpreting them as "reactive" and they implicitly sanction the suppression of information on the methods and scale of official violence by removing it from the category of "terrorism." [...] Thus the language is well-designed for apologetics for wholesale terror.

One of the great unwritten chapters of retail intelligence programming featured a “personal shopper” program that all-too-accurately modeled the shoppers’ desires and outputted purchase ideas based on what shoppers really wanted as opposed to what they wanted known that they wanted. This resulted in one overcompensatingly masculine test user receiving suggestions for an anal plug and a tribute art book for classic homoerotic artist Tom of Finland, while a female test user in the throes of a nasty divorce received suggestions for a small handgun, a portable bandsaw, and several gallons of an industrial solvent used to reduce organic matter to an easily drainable slurry. After history’s first recorded instance of a focus group riot, the personal shopper program was extensively rewritten.

Shopping malls rarely have any windows on the outside. There is a good reason for this: if you could see the world beyond the window you would be able to orientate yourself and might not get lost. Shopping malls have maps that are unreadable even to the most skilled cartographer. There is a good reason for this: if you could read the map you would be able to find your way to the shop you meant to go without getting lost. Shopping malls look rather the same whichever way you turn. There is a reason for this too: shopping malls are built to disorientate you, to spin you around, to free you from the original petty purpose for which you came and make you wander like Cain past rows and rows of shops thinking to yourself, "Ooh! I should actually go in there and get something. Might as well seeing as I'm here." And this strange mental process, this freeing of the mind from all sense of purpose or reason, is known to retail analysts as the Gruen transfer.

Recent evidence confirms that retail prices of essential consumer goods in poor countries are not appreciably lower than in the United States or Western Europe. In fact, with deregulation and "free trade", the cost of living in many Third World cities is now higher than in the United States. My experience in Latin America and Haiti is that the prices of meat, fish and fresh vegetables are about the same as in the United States. Can you imagine eating on less than one dollar a day?

As an old-time small-town merchant, I can tell you that nobody has more love for the heyday of the smalltown retailing era than I do. That’s one of the reasons we chose to put our little Wal-Mart museum on the square in Bentonville. It’s in the old Walton’s Five and Dime building, and it tries to capture a little bit of the old dime store feel. But I can also tell you this: if we had gotten smug about our early success, and said, “Well, we’re the best merchant in town,” and just kept doing everything exactly the way we were doing it, somebody else would have come along and given our customers what they wanted, and we would be out of business today.

Behold the complacent salesman retailing the Good and True. One can even buy a so-called Religion, which is really but common morality sanctified with flowers and music. Rob the Church of her accessories and what remains behind? Yet the trusts thrive marvelously, for the prices are absurdly cheap,--a prayer for a ticket to heaven, a diploma for an honorable citizenship.Hide yourself under a bushel quickly, for if your real usefulness were known to the world you would soon be knocked down to the highest bidder by the public auctioneer.

Being jealous does nothing. It turns you into a person who’s unable to feel genuine happiness, and tarnishes every accomplishment when it’s used to measure your sense of worth on a made-up scale. You hear about a friend’s promotion (in an industry that probably isn’t yours) and feel like you will never venture past your existing achievements. You hear someone from high school is getting married and assume that you never will. You discover the guy you worked retail with in 2006 has a new apartment, and you sit wherever you happen to live and actively resent the space you loved five minutes ago. And feelings like will always come up; it’s just up to you to say “fuck off.” So, while I’d like to say you should just decide not to be jealous, and that we’re all in this together so let’s remember that and be best friends, I know that isn’t realistic because jealousy is immune to reason and logic…If I feel myself slipping into a jealousy wormhole when I see someone else shining, I remember that to gauge my self-worth based on someone else’s accomplishments is a one-way ticket to bitterness.

Though somewhat deaf upon ordinary occasions, her ear for bad news was as sharp as a kite’s scent for carrion; for Dorothy, otherwise an industrious, faithful, and even affectionate creature, had that strong appetite for collecting and retailing sinister intelligence which is often to be marked in the lower classes. Little accustomed to be listened to, they love the attention which a tragic tale ensures to the bearer, and enjoy, perhaps, the temporary equality to which misfortune reduces those who are ordinarily accounted their superiors. Dorothy

Smartphone makers sought deeper ties with retail buyers by adding ring tones, games, Web browsers, and other applications to their phones. Carriers, however, wanted this business to themselves. If they couldn’t sell applications within their “walled gardens,” carriers worried they would be reduced to mere utilities or “dumb pipes” carrying data and voice traffic. Nokia learned the hard way just how ferociously carriers could defend their turf. In the late 1990s the Finnish phone maker launched Club Nokia, a Web-based portal that allowed customers to buy and download

As a result of these news stories, millions of people must have become aware of "niggardly," who otherwise would never have heard it, let alone thought to use it. If this is right, and the word has a new currency, it is probably not the currency I would wish for. The word's new lease of life is probably among manufacturers and retailers of sophomoric humor. I bet that even as I write, some adolescent boys, in the stairwell of some high school somewhere in America, are accusing each other of being niggardly, and sniggering at their own outrageous wit. I bet … Wait a minute. Sniggering? Oh, my God …

A Maven is a person who has information on a lot of different products or prices or places. This person likes to initiate discussions with consumers and respond to requests," Price says. "They like to be helpers in the marketplace. They distribute coupons. They take you shopping. They go shopping for you....They distribute about four times as many coupons as other people. This is the person who connects people to the marketplace and has the inside scoop on the marketplace. They know where the bathroom is in retail stores. That's the kind of knowledge they have." They are more than experts. An expert, says Price, will "talk about, say, cars because they love cars. But they don't talk about cars because they love you, and want to help you with your decision. The Market Maven will. They are more socially motivated.

Every time a seismic shift takes place in our economy, there are people who feel the vibrations long before the rest of us do, vibrations so strong they demand action—action that can seem rash, even stupid. Ferry owner Cornelius Vanderbilt jumped ship when he saw the railroads coming. Thomas Watson Jr., overwhelmed by his sense that computers would be everywhere even when they were nowhere, bet his father’s office-machine company on it: IBM. Jeffrey Preston Bezos had that same experience when he first peered into the maze of connected computers called the World Wide Web and realized that the future of retailing was glowing back at him.

Education, in order to keep up the mighty delusion, encourages a species of ignorance. People are not taught to be really virtuous, but to behave properly. We are wicked because we are frightfully self-conscious. We nurse a conscience because we are afraid to tell the truth to others; we take refuge in pride because we are afraid to tell the truth to ourselves. How can one be serious with the world when the world itself is so ridiculous! The spirit of barter is everywhere. Honour and Chastity! Behold the complacent salesman retailing the Good and True. One can even buy a so-called Religion, which is really but common morality sanctified with flowers and music. Rob the Church of her accessories and what remains behind? Yet the trusts thrive marvelously, for the prices are absurdly cheap, --a prayer for a ticket to heaven, a diploma for an honourable citizenship. Hide yourself under a bushel quickly, for if your real usefulness were known to the world you would soon be knocked down to the highest bidder by the public auctioneer. Why do men and women like to advertise themselves so much? Is it not but an instinct derived from the days of slavery?

My poor Eunice looked so tired when she huffed off the bus with her many bags that I nearly tackled her in a rejuvenating embrace, but I was careful not to make a scene, waving my roses and champagne at the armed men to prove that I had enough Credit to afford Retail, and then kissed her passionately on one cheek (she smelled of flight and moisturizer), then on the straight, thin, oddly non-Asian nose, then the other cheek, then back to the nose, then once more the first cheek, following the curve of freckles backward and forward, marking her nose like a bridge to be crossed twice. The champagne bottle fell out of my hands, but, whatever futuristic garbage it was made of, it didn't break.

Bradley Headstone, in his decent black coat and waistcoat, and decent white shirt, and decent formal black tie, and decent pantaloons of pepper and salt, with his decent silver watch in his pocket and its decent hair-guard round his neck, looked a thoroughly decent young man of six-and-twenty. He was never seen in any other dress, and yet there was a certain stiffness in his manner of wearing this, as if there were a want of adaptation between him and it, recalling some mechanics in their holiday clothes. He had acquired mechanically a great store of teacher's knowledge. He could do mental arithmetic mechanically, sing at sight mechanically, blow various wind instruments mechanically, even play the great church organ mechanically. From his early childhood up, his mind had been a place of mechanical stowage. The arrangement of his wholesale warehouse, so that it might be always ready to meet the demands of retail dealers history here, geography there, astronomy to the right, political economy to the left—natural history, the physical sciences, figures, music, the lower mathematics, and what not, all in their several places—this care had imparted to his countenance a look of care; while the habit of questioning and being questioned had given him a suspicious manner, or a manner that would be better described as one of lying in wait. There was a kind of settled trouble in the face. It was the face belonging to a naturally slow or inattentive intellect that had toiled hard to get what it had won, and that had to hold it now that it was gotten. He always seemed to be uneasy lest anything should be missing from his mental warehouse, and taking stock to assure himself.

The next time you drive into a Walmart parking lot, pause for a second to note that this Walmart—like the more than five thousand other Walmarts across the country—costs taxpayers about $1 million in direct subsidies to the employees who don’t earn enough money to pay for an apartment, buy food, or get even the most basic health care for their children. In total, Walmart benefits from more than $7 billion in subsidies each year from taxpayers like you. Those “low, low prices” are made possible by low, low wages—and by the taxes you pay to keep those workers alive on their low, low pay. As I said earlier, I don’t think that anyone who works full-time should live in poverty. I also don’t think that bazillion-dollar companies like Walmart ought to funnel profits to shareholders while paying such low wages that taxpayers must pick up the ticket for their employees’ food, shelter, and medical care. I listen to right-wing loudmouths sound off about what an outrage welfare is and I think, “Yeah, it stinks that Walmart has been sucking up so much government assistance for so long.” But somehow I suspect that these guys aren’t talking about Walmart the Welfare Queen. Walmart isn’t alone. Every year, employers like retailers and fast-food outlets pay wages that are so low that the rest of America ponies up a collective $153 billion to subsidize their workers. That’s $153 billion every year. Anyone want to guess what we could do with that mountain of money? We could make every public college tuition-free and pay for preschool for every child—and still have tens of billions left over. We could almost double the amount we spend on services for veterans, such as disability, long-term care, and ending homelessness. We could double all federal research and development—everything: medical, scientific, engineering, climate science, behavioral health, chemistry, brain mapping, drug addiction, even defense research. Or we could more than double federal spending on transportation and water infrastructure—roads, bridges, airports, mass transit, dams and levees, water treatment plants, safe new water pipes. Yeah, the point I’m making is blindingly obvious. America could do a lot with the money taxpayers spend to keep afloat people who are working full-time but whose employers don’t pay a living wage. Of course, giant corporations know they have a sweet deal—and they plan to keep it, thank you very much. They have deployed armies of lobbyists and lawyers to fight off any efforts to give workers a chance to organize or fight for a higher wage. Giant corporations have used their mouthpiece, the national Chamber of Commerce, to oppose any increase in the minimum wage, calling it a “distraction” and a “cynical effort” to increase union membership. Lobbyists grow rich making sure that people like Gina don’t get paid more. The

The first people to get the new money are the counterfeiters, which they use to buy various goods and services. The second receivers of the new money are the retailers who sell those goods to the counterfeiters. And on and on the new money ripples out through the system, going from one pocket or till to another. As it does so, there is an immediate redistribution effect. For first the counterfeiters, then the retailers, etc. have new money and monetary income they use to bid up goods and services, increasing their demand and raising the prices of the goods that they purchase. But as prices of goods begin to rise in response to the higher quantity of money, those who haven't yet received the new money find the prices of the goods they buy have gone up, while their own selling prices or incomes have not risen. In short, the early receivers of the new money in this market chain of events gain at the expense of those who receive the money toward the end of the chain, and still worse losers are the people (e.g., those on fixed incomes such as annuities, interest, or pensions) who never receive the new money at all.

Sunday night is my personal weekly Halloween. I walk along slowly and drag my fingertips along the bars of chocolate. Goddamn, you sexy little squares. Dark, milk, white, I do not discriminate. I eat it all. Those fluorescent sour candies that only obnoxious little boys like. I suck candy apples clean. If an envelope seal is sweet, I’ll lick it twice. Growing up, I was that kid who would easily get lured into a van with the promise of a lollipop. Sometimes, I let the retail seduction last for twenty minutes, ignoring Marco and feeling up the merchandise, but I’m so tired of male voices. “Five bags of marshmallows,” Marco says in a resigned tone. “Wine. And a can of cat food.” “Cat food is low carb.” He makes no move to scan anything, so I scan each item myself and unroll a few notes from my tips. “Your job involves selling things. Sell them. Change, please.” “I just don’t know why you do this to yourself.” Marco looks at the register with a moral dilemma in his eyes. “Every week you come and do this.” He hesitates and looks over his shoulder where his sugar book sits under a layer of dust. He knows not to try to slip it into my bag with my purchases. “I don’t know why you care, dude. Just serve me. I don’t need your help.” He’s not entirely wrong about my being an addict. I would lick a line of icing sugar off this counter right now if no one were around. I would walk into a cane plantation and bite right in... “Give me my change or I swear to God …” I squeeze my eyes shut and try to tamp down my temper. “Just treat me like any other customer.” He gives me a few coins’ change and bags my sweet, spongy drugs.

From the very beginning of its history, the manifold social evils of capitalism have given rise to oppositional movements. The one I am concerned with in this book is cooperativism, specifically worker cooperativism. There are many other kinds of cooperatives, including those in the credit, agriculture, housing, insurance, health, and retail sectors of the economy. But worker cooperativism is potentially the most “oppositional” form, the most anti-capitalist, since it organizes production in anti-capitalist ways. Indeed, the relations of production that constitute worker cooperativism also define socialism in its most general sense: workers’ democratic control over production and, in some varieties, ownership of the means of production (whether such ownership is organized individually, by owning shares of equity, or collectively). As one common formulation states, in the worker co-op, labor has power over capital, or “labor hires capital.” In the conventional business, by contrast, capital has power over labor, i.e., “capital hires labor.” None of the other kinds of cooperativism directly rejects these capitalist power-relations, although some may signify an implicit undermining of capitalism insofar as the co-op exists not primarily for the sake of maximizing profit but for satisfying some social need.

Moral for psychologists. -- Not to go in for backstairs psychology. Never to observe in order to observe! That gives a false perspective, leads to squinting and something forced and exaggerated. Experience as the wish to experience does not succeed. One must not eye oneself while having an experience; else the eye becomes "an evil eye." A born psychologist guards instinctively against seeing in order to see; the same is true of the born painter. He never works "from nature"; he leaves it to his instinct, to his camera obscura, to sift through and express the "case," "nature," that which is "experienced." He is conscious only of what is general, of the conclusion, the result: he does not know arbitrary abstractions from an individual case. What happens when one proceeds differently? For example, if, in the manner of the Parisian novelists, one goes in for backstairs psychology and deals in gossip, wholesale and retail? Then one lies in wait for reality, as it were, and every evening one brings home a handful of curiosities. But note what finally comes of all this: a heap of splotches, a mosaic at best, but in any case something added together, something restless, a mess of screaming colors. The worst in this respect is accomplished by the Goncourts; they do not put three sentences together without really hurting the eye, the psychologist's eye. Nature, estimated artistically, is no model. It exaggerates, it distorts, it leaves gaps. Nature is chance. To study "from nature" seems to me to be a bad sign: it betrays submission, weakness, fatalism; this lying in the dust before petit faits [little facts] is unworthy of a whole artist. To see what is--that is the mark of another kind of spirit, the anti-artistic, the factual. One must know who one is. Toward a psychology of the artist. -- If there is to be art, if there is to be any aesthetic doing and seeing, one physiological condition is indispensable: frenzy. Frenzy must first have enhanced the excitability of the whole machine; else there is no art. All kinds of frenzy, however diversely conditioned, have the strength to accomplish this: above all, the frenzy of sexual excitement, this most ancient and original form of frenzy. Also the frenzy that follows all great cravings, all strong affects; the frenzy of feasts, contests, feats of daring, victory, all extreme movement; the frenzy of cruelty; the frenzy in destruction, the frenzy under certain meteorological influences, as for example the frenzy of spring; or under the influence of narcotics; and finally the frenzy of will, the frenzy of an overcharged and swollen will. What is essential in such frenzy is the feeling of increased strength and fullness. Out of this feeling one lends to things, one forces them to accept from us, one violates them--this process is called idealizing. Let us get rid of a prejudice here: idealizing does not consist, as is commonly held, in subtracting or discounting the petty and inconsequential. What is decisive is rather a tremendous drive to bring out the main features so that the others disappear in the process. In this state one enriches everything out of one's own fullness: whatever one sees, whatever one wills, is seen swelled, taut, strong, overloaded with strength. A man in this state transforms things until they mirror his power--until they are reflections of his perfection. This having to transform into perfection is--art. Even everything that he is not yet, becomes for him an occasion of joy in himself; in art man enjoys himself as perfection.

So identified has the State become in the public mind with the provision of these services that an attack on State financing appears to many people as an attack on the service itself. Thus if one maintains that the State should not supply court services, and that private enterprise on the market could supply such service more efficiently as well as more morally, people tend to think of this as denying the importance of courts themselves. The libertarian who wants to replace government by private enterprises in the above areas is thus treated in the same way as he would be if the government had, for various reasons, been supplying shoes as a tax-financed monopoly from time immemorial. If the government and only the government had had a monopoly of the shoe manufacturing and retailing business, how would most of the public treat the libertarian who now came along to advocate that the government get out of the shoe business and throw it open to private enterprise? He would undoubtedly be treated as follows: people would cry, “How could you? You are opposed to the public, and to poor people, wearing shoes! And who would supply shoes to the public if the government got out of the business? Tell us that! Be constructive! It’s easy to be negative and smart-alecky about government; but tell us who would supply shoes? Which people? How many shoe stores would be available in each city and town? How would the shoe firms be capitalized? How many brands would there be? What material would they use? What lasts? What would be the pricing arrangements for shoes? Wouldn’t regulation of the shoe industry be needed to see to it that the product is sound? And who would supply the poor with shoes? Suppose a poor person didn’t have the money to buy a pair?” These questions, ridiculous as they seem to be and are with regard to the shoe business, are just as absurd when applied to the libertarian who advocates a free market in fire, police, postal service, or any other government operation. The point is that the advocate of a free market in anything cannot provide a “constructive” blueprint of such a market in advance. The essence and the glory of the free market is that individual firms and businesses, competing on the market, provide an ever-changing orchestration of efficient and progressive goods and services: continually improving products and markets, advancing technology, cutting costs, and meeting changing consumer demands as swiftly and as efficiently as possible.

In fact, as these companies offered more and more (simply because they could), they found that demand actually followed supply. The act of vastly increasing choice seemed to unlock demand for that choice. Whether it was latent demand for niche goods that was already there or a creation of new demand, we don't yet know. But what we do know is that the companies for which we have the most complete data - netflix, Amazon, Rhapsody - sales of products not offered by their bricks-and-mortar competitors amounted to between a quarter and nearly half of total revenues - and that percentage is rising each year. in other words, the fastest-growing part of their businesses is sales of products that aren't available in traditional, physical retail stores at all. These infinite-shelf-space businesses have effectively learned a lesson in new math: A very, very big number (the products in the Tail) multiplied by a relatives small number (the sales of each) is still equal to a very, very big number. And, again, that very, very big number is only getting bigger. What's more, these millions of fringe sales are an efficient, cost-effective business. With no shelf space to pay for - and in the case of purely digital services like iTunes, no manufacturing costs and hardly any distribution fees - a niche product sold is just another sale, with the same (or better) margins as a hit. For the first time in history, hits and niches are on equal economic footing, both just entries in a database called up on demand, both equally worthy of being carried. Suddenly, popularity no longer has a monopoly on profitability.

The same thing, notes Brynjolfsson, happened 120 years ago, in the Second Industrial Revolution, when electrification—the supernova of its day—was introduced. Old factories did not just have to be electrified to achieve the productivity boosts; they had to be redesigned, along with all business processes. It took thirty years for one generation of managers and workers to retire and for a new generation to emerge to get the full productivity benefits of that new power source. A December 2015 study by the McKinsey Global Institute on American industry found a “considerable gap between the most digitized sectors and the rest of the economy over time and [found] that despite a massive rush of adoption, most sectors have barely closed that gap over the past decade … Because the less digitized sectors are some of the largest in terms of GDP contribution and employment, we [found] that the US economy as a whole is only reaching 18 percent of its digital potential … The United States will need to adapt its institutions and training pathways to help workers acquire relevant skills and navigate this period of transition and churn.” The supernova is a new power source, and it will take some time for society to reconfigure itself to absorb its full potential. As that happens, I believe that Brynjolfsson will be proved right and we will start to see the benefits—a broad range of new discoveries around health, learning, urban planning, transportation, innovation, and commerce—that will drive growth. That debate is for economists, though, and beyond the scope of this book, but I will be eager to see how it plays out. What is absolutely clear right now is that while the supernova may not have made our economies measurably more productive yet, it is clearly making all forms of technology, and therefore individuals, companies, ideas, machines, and groups, more powerful—more able to shape the world around them in unprecedented ways with less effort than ever before. If you want to be a maker, a starter-upper, an inventor, or an innovator, this is your time. By leveraging the supernova you can do so much more now with so little. As Tom Goodwin, senior vice president of strategy and innovation at Havas Media, observed in a March 3, 2015, essay on TechCrunch.com: “Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content. Alibaba, the most valuable retailer, has no inventory. And Airbnb, the world’s largest accommodation provider, owns no real estate. Something interesting is happening.

Qualities such as honesty, determination, and a cheerful acceptance of stress, which can all be identified through probing questionnaires and interviews, may be more important to the company in the long run than one's college grade-point average or years of "related experience." Every business is only as good as the people it brings into the organization. The corporate trainer should feel his job is the most important in the company, because it is. Exalt seniority-publicly, shamelessly, and with enough fanfare to raise goosebumps on the flesh of the most cynical spectator. And, after the ceremony, there should be some sort of permanent display so that employees passing by are continuously reminded of their own achievements and the achievements of others. The manager must freely share his expertise-not only about company procedures and products and services but also with regard to the supervisory skills he has worked so hard to acquire. If his attitude is, "Let them go out and get their own MBAs," the personnel under his authority will never have the full benefit of his experience. Without it, they will perform at a lower standard than is possible, jeopardizing the manager's own success. Should a CEO proclaim that there is no higher calling than being an employee of his organization? Perhaps not-for fear of being misunderstood-but it's certainly all right to think it. In fact, a CEO who does not feel this way should look for another company to manage-one that actually does contribute toward a better life for all. Every corporate leader should communicate to his workforce that its efforts are important and that employees should be very proud of what they do-for the company, for themselves, and, literally, for the world. If any employee is embarrassed to tell his friends what he does for a living, there has been a failure of leadership at his workplace. Loyalty is not demanded; it is created. Why can't a CEO put out his own suggested reading list to reinforce the corporate vision and core values? An attractive display at every employee lounge of books to be freely borrowed, or purchased, will generate interest and participation. Of course, the program has to be purely voluntary, but many employees will wish to be conversant with the material others are talking about. The books will be another point of contact between individuals, who might find themselves conversing on topics other than the weekend football games. By simply distributing the list and displaying the books prominently, the CEO will set into motion a chain of events that can greatly benefit the workplace. For a very cost-effective investment, management will have yet another way to strengthen the corporate message. The very existence of many companies hangs not on the decisions of their visionary CEOs and energetic managers but on the behavior of its receptionists, retail clerks, delivery drivers, and service personnel. The manager must put himself and his people through progressively challenging courage-building experiences. He must make these a mandatory group experience, and he must lead the way. People who have confronted the fear of public speaking, and have learned to master it, find that their new confidence manifests itself in every other facet of the professional and personal lives. Managers who hold weekly meetings in which everyone takes on progressively more difficult speaking or presentation assignments will see personalities revolutionized before their eyes. Command from a forward position, which means from the thick of it. No soldier will ever be inspired to advance into a hail of bullets by orders phoned in on the radio from the safety of a remote command post; he is inspired to follow the officer in front of him. It is much more effective to get your personnel to follow you than to push them forward from behind a desk. The more important the mission, the more important it is to be at the front.