Eureka Business Quotes

Occasionally the poster pictures a pair of cyclists; and then one grasps the fact how much superior for purposes of flirtation is the modern bicycle to the old-fashioned parlour or the played-out garden gate. He and she mount their bicycles, being careful, of course, that such are of the right make. After that they have nothing to think about but the old sweet tale. Down shady lanes, through busy towns on market days, merrily roll the wheels of the “Bermondsey Company’s Bottom Bracket Britain’s Best,” or of the “Camberwell Company’s Jointless Eureka.” They need no pedalling; they require no guiding. Give them their heads, and tell them what time you want to get home, and that is all they ask. While Edwin leans from his saddle to whisper the dear old nothings in Angelina’s ear, while Angelina’s face, to hide its blushes, is turned towards the horizon at the back, the magic bicycles pursue their even course.

There is a myth about how something new comes to be. Geniuses have dramatic moments of insight where great things and thoughts are born whole. Poems are written in dreams. Symphonies are composed complete. Science is accomplished with eureka shrieks. Businesses are built by magic touch. Something is not, then is. We do not see the road from nothing to new, and maybe we do not want to. Artistry must be misty magic, not sweat and grind. It dulls the luster to think that every elegant equation, beautiful painting, and brilliant machine is born of effort and error, the progeny of false starts and failures, and that each maker is as flawed, small, and mortal as the rest of us. It is seductive to conclude that great innovation is delivered to us by miracle via genius. And so the myth.

And yet, humor, done well, is one of an organization’s most valuable human resources. Not only is it free, it dissolves silos, builds rapport, increases morale, and opens the mind to creativity. It’s why Isaac Asimov said, “The most exciting phrase to hear in science, the one that heralds new discoveries, is not ‘Eureka!’ but ‘That’s funny.

They are moments of sudden recognition—moments of shock—in the face of revolutionary change (Caramba!) or a brilliant new possibility (Eureka!).c Both can eventually lead to success (Eureka can lead to a brilliant new idea; Caramba can spark a fantastic reinvention of your boxes) or failure (not capitalizing on a Eureka moment, not recovering from a Caramba moment). And so avoiding Caramba and achieving Eureka is not merely a function of having more or even better ideas. Most Caramba moments are not due to a lack of ideas; rather, they are due to the way ideas are processed. They happen when people don’t move to a new box in time.

Rothberg’s story is a powerful reminder that relying on the status quo is not a viable option in a changing world. People will either develop new ideas on their own (Eureka!) or others will do it for them (Caramba!).

five steps in the creative process: 1. Preparation. The left brain does its homework. 2. Absorption. The right brain images the groundwork and the goal. 3. Incubation. A period of gestation and maturation of ideas that takes place at the subconscious level. 4. Illumination. The “Eureka!” factor. The idea explodes into our conscious when we least expect it. 5. Verification. A logical left-brain process that eliminates extraneous ideas and checks the final conclusion.

A person who had such a task before him would not need to look very far in Packingtown—he had only to walk up the avenue and read the signs, or get into a streetcar, to obtain full information as to pretty much everything a human creature could need. It was quite touching, the zeal of people to see that his health and happiness were provided for. Did the person wish to smoke? There was a little discourse about cigars, showing him exactly why the Thomas Jefferson Five-cent Perfecto was the only cigar worthy of the name. Had he, on the other hand, smoked too much? Here was a remedy for the smoking habit, twenty-five doses for a quarter, and a cure absolutely guaranteed in ten doses. In innumerable ways such as this, the traveler found that somebody had been busied to make smooth his paths through the world, and to let him know what had been done for him. In Packingtown the advertisements had a style all of their own, adapted to the peculiar population. One would be tenderly solicitous. "Is your wife pale?" it would inquire. "Is she discouraged, does she drag herself about the house and find fault with everything? Why do you not tell her to try Dr. Lanahan's Life Preservers?" Another would be jocular in tone, slapping you on the back, so to speak. "Don't be a chump!" it would exclaim. "Go and get the Goliath Bunion Cure." "Get a move on you!" would chime in another. "It's easy, if you wear the Eureka Two-fifty Shoe.