Brochure Quotes

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First we thought the PC was a calculator. Then we found out how to turn numbers into letters with ASCII — and we thought it was a typewriter. Then we discovered graphics, and we thought it was a television. With the World Wide Web, we've realized it's a brochure.
Douglas Adams
He gave me the brochure. It was about the Hunters of Artemis. The front read, A WISE CHOICE FOR YOUR FUTURE! Inside were pictures of young maidens doing hunter stuff, chasing monsters, shooting bows. There were captions like: HEALTH BENEFITS: IMMORTALITY AND WHAT IT MEANS FOR YOU! and A BOY-FREE TOMORROW! "I found that in Annabeth's backpack," Grover said. I stared at him. "I don't understand." "Well, it seems to me… maybe Annabeth was thinking about joining." I'd like to say I took the news well. The truth was, I wanted to strangle the Hunters of Artemis one eternal maiden at a time.
Rick Riordan (The Titan’s Curse (Percy Jackson and the Olympians, #3))
I don’t understand you, Pigeon. I thought I knew women, but you’re so fucking confusing I don’t know which way is up.” “I don’t understand you, either. You’re supposed to be Eastern’s ladies’ man. I’m not getting the full freshmen experience they promised in the brochure,” I teased.
Jamie McGuire (Beautiful Disaster (Beautiful, #1))
The Word we study has to be the Word we pray. My personal experience of the relentless tenderness of God came not from exegetes, theologians, and spiritual writers, but from sitting still in the presence of the living Word and beseeching Him to help me understand with my head and heart His written Word. Sheer scholarship alone cannot reveal to us the gospel of grace. We must never allow the authority of books, institutions, or leaders to replace the authority of *knowing* Jesus Christ personally and directly. When the religious views of others interpose between us and the primary experience of Jesus as the Christ, we become unconvicted and unpersuasive travel agents handing out brochures to places we have never visited.
Brennan Manning (The Ragamuffin Gospel)
So you’re saying the afterlife is hard on the libido? FYI, that’s probably not a good bullet point for your recruiting brochure.
Rachel Vincent (Reaper (Soul Screamers, #3.5))
So that’s our approach. Very simple, and we’re really shooting for Museum of Modern Art quality. The way we’re running the company, the product design, the advertising, it all comes down to this: Let’s make it simple. Really simple.” Apple’s design mantra would remain the one featured on its first brochure: “Simplicity is the ultimate sophistication.
Walter Isaacson (Steve Jobs)
Ever, can't you just relax and enjoy the view? When was the last time you were in Paris anyway?" "Never. I've never been to Paris. And I hate to break it to you, Ava, but this—is not Paris. This is like some cranked up Disney version of Paris. Like, you've taken a pile of travel brochures and French postcards, and scenes from that adorable cartoon movie Ratatouille, mixed them all together and voila, created this.
Alyson Noel (Blue Moon (The Immortals, #2))
Do you know who I am?" she demanded. "Well, you're Night, I suppose," said Annabeth. "I mean, I can tell because you're dark and everything, though the brochure didn't say much about you." Nyx's eyes winked out for a moment. "What brochure?" Annabeth patted her pockets. "We had one, didn't we?" Percy licked his lips. "Uh-huh." He was still watching the horses, his hand tight on his sword hilt, but he was smart enough to follow Annabeth's lead. [...] "Anyway," she said, "I guess the brochure didn't say much, because you weren't spotlighted on the tour. We got to see the River Phlegethon, the Cocytus, the arai, the poison glade of Akhlys, even some random Titans and giants, but Nyx...hmm, no you weren't really featured." "Featured? Spotlighted?" "Yeah," Percy said, warming up to the idea. "We came down here for the Tartarus tour--like, exotic destinations, you know? The Underworld is overdone. Mount Olympus is a tourist trap--" "Gods, totally!" Annabeth agreed. "So we booked the Tartarus excursion, but no one even mentioned we'd run into Nyx. Huh. Oh, well. Guess they didn't think you were important.
Rick Riordan (The House of Hades (The Heroes of Olympus, #4))
Love never comes with a brochure of rules and regulations, a prospectus with guides of what is acceptable and what is abominable. It’s a standard to follow your heart, and that’s what I did and if doing that hurt you, then I’m sorry… sorry for coming in your life and wasting your time, for causing you an anguish so great that you could not bear the sight of me. Today, I am proud to stand up and honour myself and proclaim to the world… yes, I loved someone more than myself. I loved someone truly, madly, deeply!
Faraaz Kazi (Truly, Madly, Deeply)
The books on plastic surgery, the pamphlets and brochures all promised to help me live a more normal, happy life; but less and less, this looked like what I'd want. What I wanted looked more and more like what I'd always been trained to want. What everybody wants. Give me attention. Flash. Give me beauty. Flash. Give me peace and happiness, a loving relationship, and a perfect home. Flash. Brandy says, "The best way is not to fight it, just go. Don't be trying all the time to fix things. What you run from only stays with you longer. When you fight something, you only make it stronger." She says, "Don't do what you want." She says, "Do what you don't want. Do what you're trained not to want." It's the opposite of following your bliss. Brandy tells me, "Do the things that scare you the most.
Chuck Palahniuk (Invisible Monsters)
Slender Youth. A tour companion who may be either a lost prince or a girl/princess in disguise. In the latter case it is tactful to pretend you think she is a boy. She/he will be ignorant, hasty and shy, and will need hauling out of trouble quite a lot. But she/he will grow up in the course of the Tour. In fact she/he will be the only Companion who will change in any way. Quite often, she/he will soon exhibit a very useful talent for magic and end up by hauling everyone else out of trouble. But this will not be until midway through your second brochure.
Diana Wynne Jones (The Tough Guide to Fantasyland)
There are countries out there where people speak English. But not like us - we have our own languages hidden in our carry-on luggage, in our cosmetics bags, only ever using English when we travel, and then only in foreign countries, to foreign people. It's hard to imagine, but English is the real language! Oftentimes their only language. They don't have anything to fall back on or to turn to in moments of doubt. How lost they must feel in the world, where all instructions, all the lurics of all the stupidest possible songs, all the menus, all the excruciating pamphlets and brochures - even the buttons in the lift! - are in their private language. They may be understood by anuone at any moment, whenever they open their mouths. They must have to write things down in special codes. Wherever they are, people have unlimited access to them - they are accessible to everyone and everything! I heard there are plans in the works to get them some little language of their own, one of those dead ones no one else is using anyway, just so that for once they can have something just for them.
Olga Tokarczuk (Flights)
Ghastly," continued Marvin, "it all is. Absolutely ghastly. Just don't even talk about it. Look at this door," he said, stepping through it. The irony circuits cut in to his voice modulator as he mimicked the style of the sales brochure. " 'All the doors in his spaceship have a cheerful and sunny disposition. It is their pleasure to open for you, and their satisfaction to close again with the knowledge of a job well done.' " As the door closed behind them it became apparent that it did indeed have a satisfied sighlike quality to it. "Hummmmmmmyummmmmmmah!" it said.
Douglas Adams (The Hitchhiker’s Guide to the Galaxy (Hitchhiker's Guide to the Galaxy, #1))
Atop the brochure McKenna put a maxim, often attributed to Leonardo da Vinci, that would become the defining precept of Jobs’s design philosophy: “Simplicity is the ultimate sophistication.
Walter Isaacson
Sheer scholarship alone cannot reveal to us the gospel of grace. We must never allow the authority of books, institutions, or leaders to replace the authority of KNOWING Jesus Christ personally and directly. When the religious views of others interpose between us and the primary experience of Jesus as the Christ, we become unconvicted and unpersuasive travel agents handing out brochures to places we have never visited.
Brennan Manning (The Ragamuffin Gospel)
I’m often asked if I think the beginning writer of fiction can benefit from writing classes or seminars. The people who ask are, all too often, looking for a magic bullet or a secret ingredient or possibly Dumbo’s magic feather, none of which can be found in classrooms or at writing retreats, no matter how enticing the brochures may be.
Stephen King (On Writing: A Memoir of the Craft)
You’re important to me, you know,” I said, squeezing him. “I don’t understand you, Pigeon. I thought I knew women, but you’re so fucking confusing I don’t know which way is up.” “I don’t understand you, either. You’re supposed to be Eastern’s ladies’ man. I’m not getting the full freshmen experience they promised in the brochure,” I teased. “Well, that’s a first. I’ve never had a girl sleep with me to get me to leave her alone,” he said, keeping his back to me.
Jamie McGuire (Beautiful Disaster (Beautiful, #1))
I looked down at the brochure nearest me."We're going to Nigeria," I threatened. "I hope you like elephant polo." -Liberty Jones
Lisa Kleypas (Sugar Daddy (Travises, #1))
I’m in love, aren’t I? She thought she knew the answer by how much she wanted to be there. Wouldn’t have traded being there for any other location in the world. Wouldn’t have traded it for all the exotic destinations flaunted in Pan Am travel brochures. Not Tahiti, not Monte Carlo, not Hong Kong. No, she wanted to be here, in this ramshackle market not a ten-minute drive from her humdrum house and life. Except it wasn’t a humdrum life anymore, was it? No, I’m at the most exciting place on Earth. The center of the world. The Roman Forum during the reign of Augustus Caesar.
Ray Smith (The Magnolia That Bloomed Unseen)
while the long history of religious oppression and hypocrisy is profoundly sobering, the earnest seeker must look beyond the behavior of flawed humans in order to find the truth. Would you condemn an oak tree because its timbers had been used to build battering rams? Would you blame the air for allowing lies to be transmitted through it? Would you judge Mozart’s The Magic Flute on the basis of a poorly rehearsed performance by fifth-graders? If you had never seen a real sunset over the Pacific, would you allow a tourist brochure as a substitute? Would you evaluate the power of romantic love solely in the light of an abusive marriage next door? No. A real evaluation of the truth of faith depends upon looking at the clean, pure water, not at the rusty containers.
Francis S. Collins (The Language of God: A Scientist Presents Evidence for Belief)
You will know recycling has been picked up because your recycling bags will be gone and there will be a large, reddish brown smear across your front door roughly in the shape of an X. Or maybe it’s a cross. It’s not clear in the brochure I’ve been handed, which has no words, only dark black-and-white photographs of angled shadows along brick walls. I mean, municipal one-sheets are kind of useless, but this one is at least haunting.
Joseph Fink (Welcome to Night Vale (Welcome to Night Vale, #1))
It was hard to get lost in Missoula even if you wanted to. Wherever you were, all you had to do to get your bearings was look around and find the big letter M, embossed in white halfway up the steep shoulder of grass that reared on the south bank of the Clark Fork River. Though only a hill, it was called Mount Sentinel and if you had the legs and lungs and inclination to hike the trail that zigzagged up it, you could stand by the M and gaze out across the town at a travel-brochure shot of forest and mountain dusted from early fall with snow.
Nicholas Evans (The Divide)
You're supposed to be Easterns' ladies man. I'm not getting the full freshman experience they promised in the brochure.
Jamie McGuire (Beautiful Disaster (Beautiful, #1))
Howard thought, Is it not true: A move of the head, a step to the left or right, and we change from wise, decent, loyal people to conceited fools? Light changes, our eyes blink and see the world from the slightest difference of perspective and our place in it has changed infinitely: Sun catches cheap plate flaking--I am a tinker; the moon is an egg glowing in its nest of leafless trees--I am a poet; a brochure for an asylum is on the dresser--I am an epileptic, insane; the house is behind me--I am a fugitive. His despair had not come from the fact that he was a fool; he knew he was a fool. The despair came from the fact that his wife saw him as a fool, as a useless tinker, a copier of bad verses from two-penny religious magazines, an epileptic, and could find no reason to turn her head and see him as something better.
Paul Harding (Tinkers)
The trees were still green, the sky still blue, which counted for something. So they went ahead and plugged their smelly paradise - God's Own Country they called it in their brochures - because they knew, those clever Hotel People, that smelliness, like other peoples' poverty, was merely a matter of getting used to. A question of discipline. Of Rigor and Air-conditioning. Nothing more.
Arundhati Roy
There is no "tropical island paradise" I know of which remotely matches up to the fantasy ideal that such a phrase is meant to conjure up, or even to what we find described in holiday brochures. It's natural to put this down to the discrepancy we are all used to finding between what advertisers promise and what the real world delivers. It doesn't surprise us much any more. So it can come as a shock to realise that the world we hear described by travellers of previous centuries (or even previous decades) and biologists of today really did exist. The state it's in now is only the result of what we've done to it, and the mildness of the disappointment we feel when we arrive somewhere and find that it's a bit tatty is only a measure of how far our own expectations have been degraded and how little we understand what we've lost. The people who do understand what we've lost are the ones who are rushing around in a frenzy trying to save the bits that are left.
Douglas Adams (Last Chance to See)
never liked history much, at least as it was relayed to him in school. It sounded too much like a brochure, everything neatly laid out and painfully obvious in retrospect. Every war had its bullet-pointed causes; every megalomaniac dictator was so cartoonishly evil you wondered how stupid the people of the past had to be, not to notice.
Cassandra Clare (The Evil We Love (Tales from the Shadowhunter Academy, #5))
We expect places and products to be less attractive than in marketing brochures, but we never forgive humans for being worse than their first impressions
Nassim Nicholas Taleb (The Bed of Procrustes: Philosophical and Practical Aphorisms)
She had kept, I knew, all the tickets, brochures and guides we had been given to take home, as if she would take them out later to read as one reads a novel.
Jessica Au (Cold Enough for Snow)
This morning I received a brochure in the mail: “Libid Crystal Shots will make your penis hard as steel. Volcanic ejaculations.” I had a good laugh at that one.
Hendrik Groen (The Secret Diary of Hendrik Groen, 83¼ Years Old)
Quoi qu'on lise sur le cancer (brochures, sites Internet ou autres), on trouvera toujours la dépression parmi les effets secondaires. Pourtant, le dépression n'est pas un effet secondaire du cancer. C'est mourir qui provoque la dépression (et le cancer, et à peu près tout, d'ailleurs).
John Green (The Fault in Our Stars)
What is a Gallagher Girl?” Liz asked. She looked nervously down at the papers in her hand even though I knew for a fact she had memorized every word. “When I was eleven I thought I knew the answer to that question. That was when the recruiters came to see me. They showed me brochures and told me they were impressed by my test scores and asked if I was ready to be challenged. And I said yes. Because that was what a Gallagher Girl was to me then, a student at the toughest school in the world.” She took a deep breath and talked on. “What is a Gallagher Girl?” Liz asked again. “When I was thirteen I thought I knew the answer to that question. That was when Dr. Fibs allowed me to start doing my own experiments in the lab. I could go anywhere—make anything. Do anything my mind could dream up. Because I was a Gallagher Girl. And, to me, that meant I was the future.” Liz took another deep breath. “What is a Gallagher Girl?” This time, when Liz asked it, her voice cracked. “When I was seventeen I stood on a dark street in Washington, D.C., and watched one Gallagher Girl literally jump in front of a bullet to save the life of another. I saw a group of women gather around a girl whom they had never met, telling the world that if any harm was to come to their sister, it had to go through them first.” Liz straightened. She no longer had to look down at her paper as she said, “What is a Gallagher Girl? I’m eighteen now, and if I’ve learned anything, it’s that I don’t really know the answer to that question. Maybe she is destined to be our first international graduate and take her rightful place among Her Majesty’s Secret Service with MI6.” I glanced to my right and, call me crazy, but I could have sworn Rebecca Baxter was crying. “Maybe she is someone who chooses to give back, to serve her life protecting others just as someone once protected her.” Macey smirked but didn’t cry. I got the feeling that Macey McHenry might never cry again. “Who knows?” Liz asked. “Maybe she’s an undercover journalist.” I glanced at Tina Walters. “An FBI agent.” Eva Alvarez beamed. “A code breaker.” Kim Lee smiled. “A queen.” I thought of little Amirah and knew somehow that she’d be okay. “Maybe she’s even a college student.” Liz looked right at me. “Or maybe she’s so much more.” Then Liz went quiet for a moment. She too looked up at the place where the mansion used to stand. “You know, there was a time when I thought that the Gallagher Academy was made of stone and wood, Grand Halls and high-tech labs. When I thought it was bulletproof, hack-proof, and…yes…fireproof. And I stand before you today happy for the reminder that none of those things are true. Yes, I really am. Because I know now that a Gallagher Girl is not someone who draws her power from that building. I know now with scientific certainty that it is the other way around.” A hushed awe descended over the already quiet crowd as she said this. Maybe it was the gravity of her words and what they meant, but for me personally, I like to think it was Gilly looking down, smiling at us all. “What is a Gallagher Girl?” Liz asked one final time. “She’s a genius, a scientist, a heroine, a spy. And now we are at the end of our time at school, and the one thing I know for certain is this: A Gallagher Girl is whatever she wants to be.” Thunderous, raucous applause filled the student section. Liz smiled and wiped her eyes. She leaned close to the microphone. “And, most of all, she is my sister.
Ally Carter (United We Spy (Gallagher Girls, #6))
I think this ship's brand new," said Ford. "How can you tell?" asked Arthur. "Have you got some exotic device for measuring the age of metal?" "No, I just found this sales brochure lying on floor
Douglas Adams
Frank grabbed a tourist brochure stuck under the napkin dispenser. He began to read it. Piper patted Leo’s arm, like she couldn’t believe he was really here. Nico stood at the edge of the group, eyeing the passing pedestrians as if they might be enemies. Coach Hedge munched on the salt and pepper shakers. Despite the happy reunion, everybody seemed more subdued than usual—like they were picking up on Leo’s mood. Jason had never really considered how important Leo’s sense of humor was to the group. Even when things were super serious, they could always depend on Leo to lighten things up. Now, it felt like the whole team had dropped anchor. “So then Jason harnessed the venti,” Hazel finished. “And here we are.” Leo whistled. “Hot-air horses? Dang, Jason. So basically, you held a bunch of gas together all the way to Malta, and then you let it loose.” Jason frowned. “You know, it doesn’t sound so heroic when you put it that way.” “Yeah, well. I’m an expert on hot air. I’m still wondering, why Malta? I just kind of ended up here on the raft, but was that a random thing, or—” “Maybe because of this.” Frank tapped his brochure. “Says here Malta was where Calypso lived.” A pint of blood drained from Leo’s face. “W-what now?” Frank shrugged. “According to this, her original home was an island called Gozo just north of here. Calypso’s a Greek myth thingie, right?” “Ah, a Greek myth thingie!” Coach Hedge rubbed his hands together. “Maybe we get to fight her! Do we get to fight her? ’Cause I’m ready.” “No,” Leo murmured. “No, we don’t have to fight her, Coach.” Piper frowned. “Leo, what’s wrong? You look—” “Nothing’s wrong!” Leo shot to his feet. “Hey, we should get going. We’ve got work to do!” “But…where did you go?” Hazel asked. “Where did you get those clothes? How—” “Jeez, ladies!” Leo said. “I appreciate the concern, but I don’t need two extra moms!” Piper smiled uncertainly. “Okay, but—” “Ships to fix!” Leo said. “Festus to check! Earth goddesses to punch in the face! What are we waiting for? Leo’s back!” He spread his arms and grinned. He was making a brave attempt, but Jason could see the sadness lingering in his eyes. Something had happened to him…something to do with Calypso.
Rick Riordan (The House of Hades (Heroes of Olympus, #4))
Ever since Apple's first brochure proclaimed "Simplicity is the ultimate sophistication," Jobs had aimed for the simplicity that comes from conquering complexities, not ignoring them. "It takes a lot of hard word," he said, "to make something simple, to truly understand the underlying challenges and come up with elegant solutions.
Walter Isaacson (Steve Jobs)
I might wake up when the rain starts or stops, when it shifts direction or rolls alongside the house like a tumbleweed, and if I’m lucky I’ll catch a break in the rain long enough to see that the moonlight is poking through a giant sphincter of black clouds, like something you’d see in a colonoscopy brochure. Nature has such an odd sense of humor.
Dee Williams (The Big Tiny: A Built-It-Myself Memoir)
The notion of children makes me ill. The thought of having one... when you see those guys in the supermarket, wheeling the trolley around while their brats whine and wheedle and some blundering sow questions every little thing they take off the shelves. I mean, just the fucking idea of it, the very word: family. Whenever I see it, on travel brochures, on house schedules... I feel sick.
John Niven (Kill Your Friends)
Imagine you are a member of a tour visiting Greece. The group goes to the Parthenon. It is a bore. Few people even bother to look — it looked better in the brochure. So people take half a look, mostly take pictures, remark on serious erosion by acid rain. You are puzzled. Why should one of the glories and fonts of Western civilization, viewed under pleasant conditions — good weather, good hotel room, good food, good guide — be a bore? Now imagine under what set of circumstances a viewing of the Parthenon would not be a bore. For example, you are a NATO colonel defending Greece against a Soviet assault. You are in a bunker in downtown Athens, binoculars propped up on sandbags. It is dawn. A medium-range missile attack is under way. Half a million Greeks are dead. Two missiles bracket the Parthenon. The next will surely be a hit. Between columns of smoke, a ray of golden light catches the portico. Are you bored? Can you see the Parthenon? Explain.
Walker Percy (Lost in the Cosmos: The Last Self-Help Book)
The longing provoked by the brochure was an example , at once touching and pathetic, of how projects (and even whole lives) might be influenced by the simplest and most unexamined images of happiness; of how a lengthy and ruinously expensive journey might be set in motion by nothing more than the sigh of a photograph of a palm tree gently inclining in a tropical breeze. I resolved to travel to the island of Barbados.
Alain de Botton (The Art of Travel)
Don’t be surprised by deception. Rather, anticipate it. Assume it. Stay realistic in your appraisal of these days. . . . Don’t be fooled by any of the externals you see: persuasive speech . . . attractive brochures . . . celebrity endorsements . . . big crowds . . . persuasive logic . . . appealing personalities . . . even open Bibles! I need to talk straight with you. Not everyone who wears a collar and uses a Bible is to be trusted.
Costi W. Hinn (God, Greed, and the (Prosperity) Gospel: How Truth Overwhelms a Life Built on Lies)
It says in the brochure," said Arthur, pulling it out of his pocket and looking at it again, "that I can have a special prayer, individually tailored to me and my special needs." - "Oh, all right," said the old man. "Here's a prayer for you. Got a pencil?" - "Yes," said Arthur. - "It goes like this. Let's see now: "Protect me from knowing what I don't need to know. Protect me from even knowing that there are things to know that I don't know. Protect me from knowing that I decided not to know about the things that I decided not to know about. Amen." That's it. It's what you pray silently inside yourself anyway, so you may as well have it out in the open." - "Hmmm," said Arthur. "Well, thank you" - "There's another prayer that goes with it that's very Important," continued the old man, "so you'd better jot this down, too, just in case. You can never be too sure. "Lord, lord, lord. Protect me from the consequences of the above prayer. Amen." And that's it. Most of the trouble people get into in life comes from missing out that last part.
Douglas Adams
Adrian was right that the sun I'd just described wasn't the design that had been the on the sword or brochure. Both of those had used an ancient symbol. The one in my vision was a more modern adaption-and this wasn't the first time I'd seen it. The sun in my vision was an exact match for Trey's tattoo.
Richelle Mead (The Golden Lily (Bloodlines, #2))
John Peters certainly seemed to think she was involved. And why not Diane? Wasn't Night Vale a town full of hidden evils and the secretly malevolent? That was what the Tourism Board's new brochures said right on the front ('A town full of hidden evils and the secretly malevolent') along with a picture of a diverse group of townsfolk smiling and looking up at the camera in the windowless prison they would be kept in until enough tourists visited town to buy their release.
Joseph Fink (Welcome to Night Vale (Welcome to Night Vale, #1))
You’re a product of our language”, Brandy says, “and how our laws are and how we believe our God wants us. Every bitty molecule about you has already been thought out by some million people before you” she says. “Anything you can do is boring and old and perfectly okay. You're safe because you're so trapped inside your culture. Anything you can conceive of is fine because you can conceive of it. You can’t imagine any way to escape. There’s no way you can get out […] And if you can find any way out of our culture, then that’s a trap, too. Just wanting to get out of the trap reinforces the trap”. The books on plastic surgery, the pamphlets and brochures all promised to help me live a more normal, happy life; but less and less, this looked like what I'd want. What I wanted looked more and more like what I'd always been trained to want. What everybody wants. Give me attention. Flash. Give me beauty. Flash. Give me peace and happiness, a loving relationship, and a perfect home. Flash. Brandy says, "The best way is not to fight it, just go. Don't be trying all the time to fix things. What you run from only stays with you longer. When you fight something, you only make it stronger." She says, "Don't do what you want." She says, "Do what you don't want. Do what you're trained not to want." It's the opposite of following your bliss. Brandy tells me, "Do the things that scare you the most”.
Chuck Palahniuk (Invisible Monsters)
I would show him the hotel brochure, but
Jojo Moyes (Me Before You (Me Before You, #1))
How do you know that?” “I read a brochure. Someone dropped off a whole folder filled with brochures on the various town festivals. Some of them look fun.
Susan Mallery (Hold Me (Fool's Gold, #16))
Apple’s design mantra would remain the one featured on its first brochure: “Simplicity is the ultimate sophistication.
Walter Isaacson (Steve Jobs)
We’d buy brochures of Dylan lyrics and stay up late interpreting them. Dylan’s words struck chords of creative thinking.
Walter Isaacson (Steve Jobs)
Depression, we are told over and over again, is a brain disease, a chemical imbalance that can be adjusted by antidepressant medication. In an informational brochure issued to inform the public about depression, the US National Institute for Mental Health tells people that 'depressive illnesses are disorders of the brain' and adds that 'important neurotransmitters - chemicals that brain cells use to communicate - appear to be out of balance'. This view is so widespread that it was even proffered by the editors of PLoS [Public Library of Science] Medicine in their summary that accompanied our article. 'Depression,' they wrote, 'is a serious medical illness caused by imbalances in the brain chemicals that regulate mood', and they went on to say that antidepressants are supposed to work by correcting these imbalances. The editors wrote their comment on chemical imbalances as if it were an established fact, and this is also how it is presented by drug companies. Actually, it is not. Instead, even its proponents have to admit that it is a controversial hypothesis that has not yet been proven. Not only is the chemical-imbalance hypothesis unproven, but I will argue that it is about as close as a theory gets in science to being dis-proven by the evidence.
Irving Kirsch (The Emperor's New Drugs: Exploding the Antidepressant Myth)
Okay, I know--my superpower--I'd be able to shoot lightening bolts out from my fingertips--great big knowledge network lightening bolts--and when a person was zapped by one of those bolts, they'd fall down on their knees and once on their knees, they'd be under water, in this place I saw once off the east coast of the Bahamas, a place where a billion electric blue fish swam up to me and made me a part of their school--and then they'd be up in the air, up in Manhattan, above the World Trade Center, with a flock of pigeons, flying amid the skyscrapers, and then--then what? And then they'd go blind, and then they'd be taken away--they'd feel homesick--more homesick than they'd felt in their entire life--so homesick they were throwing up--and they'd be abandoned, I don't know...in the middle of a harvested corn field in Missouri. And then they'd be able to see again, and from the edges of the field people would appear--everybody they'd known--and they'd be carrying Black Forest cakes and burning tiki lamps and boom boxes playing the same song, and they sky would turn into a sunset, the way it does in Walt Disney brochure, and the person I zapped would never be alone or isolated again.
Douglas Coupland (All Families are Psychotic)
my parents are Mexican who are not to be confused with Mexican Americans or Chicanos. i am a Chicano from Chicago which means i am a Mexican American with a fancy college degree & a few tattoos. my parents are Mexican who are not to be confused with Mexicans still living in México. those Mexicans call themselves mexicanos. white folks at parties call them pobrecitos. American colleges call them international students & diverse. my mom was white in México & my dad was mestizo & after they crossed the border they became diverse. & minorities. & ethnic. & exotic. but my parents call themselves mexicanos, who, again, should not be confused for mexicanos living in México. those mexicanos might call my family gringos, which is the word my family calls white folks & white folks call my parents interracial. colleges say put them on a brochure. my parents say que significa esa palabra. i point out that all the men in my family marry lighter-skinned women. that’s the Chicano in me. which means it’s the fancy college degrees in me, which is also diverse of me. everything in me is diverse even when i eat American foods like hamburgers, which, to clarify, are American when a white person eats them & diverse when my family eats them. so much of America can be understood like this.
José Olivarez (Citizen Illegal)
Exploration, however, no longer seemed aimed at some outward discovery; rather, it was directed inward, to what guidebooks and brochures called “camping and wilderness therapy” and “personal growth through adventure.
David Grann (The Lost City of Z: A Tale of Deadly Obsession in the Amazon)
There was no Disney World then, just rows of orange trees. Millions of them. Stretching for miles And somewhere near the middle was the Citrus Tower, which the tourists climbed to see even more orange trees. Every month an eighty-year-old couple became lost in the groves, driving up and down identical rows for days until they were spotted by helicopter or another tourist on top of the Citrus Tower. They had lived on nothing but oranges and come out of the trees drilled on vitamin C and checked into the honeymoon suite at the nearest bed-and-breakfast. "The Miami Seaquarium put in a monorail and rockets started going off at Cape Canaveral, making us feel like we were on the frontier of the future. Disney bought up everything north of Lake Okeechobee, preparing to shove the future down our throats sideways. "Things evolved rapidly! Missile silos in Cuba. Bales on the beach. Alligators are almost extinct and then they aren't. Juntas hanging shingles in Boca Raton. Richard Nixon and Bebe Rebozo skinny-dipping off Key Biscayne. We atone for atrocities against the INdians by playing Bingo. Shark fetuses in formaldehyde jars, roadside gecko farms, tourists waddling around waffle houses like flocks of flightless birds. And before we know it, we have The New Florida, underplanned, overbuilt and ripe for a killer hurricane that'll knock that giant geodesic dome at Epcot down the trunpike like a golf ball, a solid one-wood by Buckminster Fuller. "I am the native and this is my home. Faded pastels, and Spanish tiles constantly slipping off roofs, shattering on the sidewalk. Dogs with mange and skateboard punks with mange roaming through yards, knocking over garbage cans. Lunatics wandering the streets at night, talking about spaceships. Bail bondsmen wake me up at three A.M. looking for the last tenant. Next door, a mail-order bride is clubbed by a smelly ma in a mechanic's shirt. Cats violently mate under my windows and rats break-dance in the drop ceiling. And I'm lying in bed with a broken air conditioner, sweating and sipping lemonade through a straw. And I'm thinking, geez, this used to be a great state. "You wanna come to Florida? You get a discount on theme-park tickets and find out you just bough a time share. Or maybe you end up at Cape Canaveral, sitting in a field for a week as a space shuttle launch is canceled six times. And suddenly vacation is over, you have to catch a plane, and you see the shuttle take off on TV at the airport. But you keep coming back, year after year, and one day you find you're eighty years old driving through an orange grove.
Tim Dorsey (Florida Roadkill (Serge Storms, #1))
Arthur checked himself into a small motel on the outskirts of town, and sat glumly on the bed, which was damp, and flipped through the little information brochure, which was also damp. It said that the planet of NowWhat had been named after the opening words of the first settlers to arrive there after struggling across light years of space to reach the furthest unexplored outreaches of the Galaxy. The main town was called OhWell.
Douglas Adams (Mostly Harmless (Hitchhiker's Guide to the Galaxy, #5))
No,” he said. “What I meant was, I think you might benefit from steno school—dictation. I found a correspondence course for you,” he said, handing her a brochure. “The beauty is, you could do it at home in your free time.
Bonnie Garmus (Lessons in Chemistry)
Con man?” he said, stuffing the brochures back in the duffel bag and zipping it up. “Absolutely not. That’s a legitimate policy. I’ve sold hundreds of them, and not a single policy holder has ever been abducted by an alien.
Connie Willis (The Road to Roswell)
Picking oranges in Florida. Pushing a broom in New Orleans. Mucking out horse-stalls in Lufkin, Texas. Handing out real estate brochures on street corners in Phoenix, Arizona. Working jobs that pay cash. ... The faces on the currency don't matter. What matters is the sight of a weathervane against a violent pink sunset, the sound of his heels on an empty road in Utah, the sound of the wind in the New Mexico desert, the sight of a child skipping rope beside a junked-out Chevrolet Caprice in Fossil, Oregon. What matters is the whine of the powerlines beside Highway 50 west of Elko, Nevada, and a dead crow in a ditch outside Rainbarrel Springs. Sometimes he's sober and sometimes he gets drunk. Once he lays up in an abandoned shed-this is just over the California state line from Nevada-and drinks for four days straight. It ends with seven hours of off-and-on vomiting. For the first hour or so, the puking is so constant and so violent he is convinced it will kill him. Later on, he can only wish it would. And when it's over, he swears to himself that he's done, no more booze for him, he’s finally learned his lesson, and a week later lies drunk again and staring up at the strange stars behind the restaurant where he has hired on as a dishwasher. He is an animal in a trap and he doesn't care. ... Sometimes he asks himself what he thinks he's doing, where the hell he's going, and such questions are apt to send him in search of the next bottle in a hurry. Because he's really not going anywhere. He's just following the highways in hiding and dragging his trap along behind him, he's just listening to the call of those roads and going from one to the next. Trapped or not, sometimes he is happy; sometimes he sings in his chains like the sea. He wants to see the next weathervane standing against the next pink sunset. He wants to see the next silo crumbling at the end of some disappeared farmer's long-abandoned north field and see the next droning truck with TONOPAH GRAVEL or ASPLUNDH HEAVY CONSTRUCTION written on the side. He's in hobo heaven, lost in the split personalities of America. He wants to hear the wind in canyons and know that he's the only one who hears it. He wants to scream and hear the echoes run away.
Stephen King
Around them the stubbled land was marked off by plaques and signs that explained to visitors what had happened here on a long-ago July day not unlike this one. But Peter already knew all they said and more. He looked around at the people with their noses tucked in brochures and guidebooks, and those trailing, sheeplike, after tour guides and park employees. He was used to feeling somewhat out of place most everywhere he went--at school or the barbershop, even at home, but here, where he knew everything, all the names and dates and facts, he somehow seemed to fit, and the knowledge of this welled up inside him. It was like he'd been born a blue flower in a field full of red ones and had only now been plunked down in a meadow so blue it might as well have been the ocean.
Jennifer E. Smith (You Are Here)
The Empire was not known for its roomy architecture. It was fond of austere pragmatism (that term, austere pragmatism, or sometimes pragmatic austerity, found its way atop many Imperial brochures and propaganda tracts), and so kept its hallways low and narrow.
Chuck Wendig (Aftermath (Star Wars: Aftermath, #1))
Let's do it,Gregori." Her long eyelashes swept down to cover her expression, and that little infuriating smile brought his attention to her soft mouth. "You might pick up some pointers. After all,these guys are probably professionals." Gregori felt the laughter welling up from somewhere in hi soul. The silver eyes warmed to molten mercury, quicksilver. "You think they might be able to help me out?" Savannah nodded solemnly. "It says right on the brochure, no drunks. That has to mean they know what they're doing, don't you think?
Christine Feehan (Dark Magic (Dark, #4))
The frontispiece featured a brochure from a Parisian brothel of the belle époque. It came as a profound shock when I realised that some of the sexual specialities offered by ‘Mademoiselle Hortense’ were completely unknown to me. I had no idea what a ‘voyage through the yellow land’ or a ‘Russian imperial soap’ could possibly mean. Certain sexual practices had vanished from human memory, in one century – not unlike certain forms of skilled labour, such as cobbling or bell-ringing. How could anyone argue that Europe wasn’t in decline?
Michel Houellebecq (Soumission)
According to the brochure on the fridge, St. Agatha’s is the oldest private school in the state, named for a woman who supposedly “refused a man’s amorous advances and subsequently had her breasts cut off as penance,” or something like that. Catholics celebrate weird shit.
Julia Walton (Words on Bathroom Walls)
Not only the portraits on the walls, but also the shelves in the library were thinned out. The disappearance of certain books and brochures happened discretely, usually the day after the arrival of a new message from above. Rubashov made his sarcastic commentaries on it while dictating to Arlova, who received them in silence. Most of the works on foreign trade and currency disappeared from the shelves – their author, the People’s Commissar for Finance, had just been arrested; also nearly all old Party Congress reports treating the same subject; most books and reference-books on the history and antecedents of the Revolution; most works by living authors on problems of birth control; the manuals on the structure of the People’s Army; treatises on trade unionism and the right to strike in the People’s State; practically every study of the problems of political constitution more than two years old, and, finally, even the volumes of the Encyclopedia published by the Academy – a new revised edition being promised shortly. New books arrived, too: the classics of social science appeared with new footnotes and commentaries, the old histories were replaced by new histories, the old memoirs of dead revolutionary leaders were replaced by new memoirs of the same defunct. Rubashov remarked jokingly to Arlova that the only thing left to be done was to publish a new and revised edition of the back numbers of all newspapers.
Arthur Koestler (Darkness at Noon)
Hey,Gary," Savannah said, "do you want to go on a vampire hunt?" Greogri swung around to pin her with his brilliant silver gaze. Do not even start. He used the beauty of his voice like the weapon it was, compelling and mesmerizing. Savannah blinked, then smiled sweetly up at him. "Really,Gary. I saw it one of those tour brochures. Isn't that the perfect place to look for those society types? They must hang out around those kinds of things?" "A vampire hunt?" gary echoed incredulously. "For real?" "I have the brochure at home." She studiously avoided Gregori's furious gaze. She wore the little secret smile again, the one that always drove Gregori crazy, turned him inside out, and melted his heart. She was up to no good. He had no doubt of it. It has occurred to me that you need a good spanking. Her smile grew smug. I said I was willing to try anything once, lifemate, but i think it best if we wait until we are alone,don't you?
Christine Feehan (Dark Magic (Dark, #4))
In Vietnamese hoa means 'flower' and the first thing we noticed on the menu was lau hoa, flower hotpot. This was where we were meant to be. Stunning fresh blossoms of squash, daylilies, white so dua flowers, lotus stems and yellow velvetleaf buds made up the floral ingredients in our flower hotpot. All of these were cooked together in a light pineapple soup base that included chunks of salmon. The restaurant's brochure explained why the name had been chosen: 'Chi Hoa, which means "flowers", is a common name of many Vietnamese women who are sophisticated, caring and always bring great love into every meal they cook for their family.
Constance Kirker (Edible Flowers: A Global History)
Evangelicals are too easily duped by the latest way to reach people, whether it be the Internet, nifty brochures, or musical extravaganzas. The entire approach puts more responsibility on the leadership to be creative and raise funds than it does on the members of the church to effectively penetrate their worlds for Christ.
Bill Hull (The Disciple-Making Pastor: Leading Others on the Journey of Faith)
They say you never forget your first glimpse of Gehenna. Over the tall buildings the sky swirls with orange and red, true titian, a feature of the unique atmosphere. Of course that same air would kill human beings; hence they built the entire city inside a dome. Eternal sunset, that’s why the place is so wild. You know the feeling you get, just before full dark? Sundown makes you feel like the world burgeons with possibility, and that’s Gehenna for you. Like any other romantic notion, it’s based on bullshit, of course. Gehenna isn’t the land of eternal sunset and infinite potential. The gas in the atmosphere just makes it impossible to see the sun.
Ann Aguirre (Grimspace (Sirantha Jax, #1))
Now, in every city into which I venture, uniforms rush upon me, dust dandruff from my collar, press a brochure into my hand, recite the latest weather report, pray for my soul, throw walk-shields over nearby puddles, wipe off my windshield, hold an umbrella over my head on sunny or rainy days, or shine an ultra-infra flashlight before me on cloudy ones, pick lint from my belly-button, scrub my back, shave my neck, zip up my fly, shine my shoes and smile—all before I can protest— right hand held at waist-level. What a goddamn happy place the universe would be if everyone wore uniforms that glinted and crinkled. Then we'd all have to smile at each other.
Roger Zelazny (Isle of the Dead)
This book contains a story and several other things. The other things might be connected with the story, or they might not; they might be connected to stories that haven't appeared yet. It's not easy to tell. It's easy to imagine how they might have turned up, though. The world is full of things like that: old postcards, theater programs, leaflets about bomb-proofing your cellar, greeting cards, photograph albums, holiday brochures, instruction booklets for machine tools, maps, catalogs, railway timetables, menu cards from long-gone cruise liners-all kinds of things that once served a real and useful purpose, but have now become cut adrift from the things and the people they relate to. They might have come from anywhere. They might have come from other worlds. That scribbled-on map, that publisher's catalog-they might have been put down absentmindedly in another universe, and been blown by a chance wind through an open window, to find themselves after many adventures on a market stall in our world.
Philip Pullman (Lyra's Oxford (His Dark Materials, #3.5))
Consider the tourist brochures used by countries to advertise their wares: you can expect that the pictures presented to you will look much, much better than anything you will encounter in the place. And the bias, the difference (for which humans correct, thanks to common sense), can be measured as the country shown in the tourist brochure minus the country seen with your naked eyes. That difference can be small, or large. We also make such corrections with commercial products, not overly trusting advertising. But we don’t correct for the difference in science, medicine, and mathematics, for the same reasons we didn’t pay attention to iatrogenics. We are suckers for the sophisticated.
Nassim Nicholas Taleb (Antifragile: Things that Gain from Disorder)
one featured on its first brochure: “Simplicity is the ultimate sophistication.” Jobs felt that design simplicity should be linked to making products easy to use. Those goals do not always go together. Sometimes a design can be so sleek and simple that a user finds it intimidating or unfriendly to navigate. “The main thing in our design is that we have to
Walter Isaacson (Steve Jobs)
A tourist - almost by definition a person immersed in prejudice, whose interest was circumscribed, who admired the weathered faced and rustic manners of the local inhabitants, a perspective entirely contemptible but nonetheless difficult to avoid. I would have irritated myself in their position. By my presence alone, I reduced their home to a backdrop for my leisure, it became picturesque, quaint, charming, words on the back of a postcard or a brochure. Perhaps, as a tourist, I even congratulated myself on my taste, my ability to perceive this charm, certainly Christopher would have done so, it was not Monaco, it was not Saint-Tropez, this delightful rural village was something more sophisticated, something unexpected.
Katie Kitamura (A Separation)
Home economists were urged to approach teachers and lunch planners. “Let’s do more than say ‘How do you do’ to variety meats; let’s make friends with them!” chirps Jessie Alice Cline in the February 1943 Practical Home Economics. The War Food Administration pulled together a Food Conservation Education brochure with suggested variety-meat essay themes (“My Adventures in Eating New Foods”).
Mary Roach (Gulp: Adventures on the Alimentary Canal)
We have to remember that the ancient faith communities that set a course to change the history of the world did so without church programs, without paid staff, without Web sites, and without brochures, blogs, or buildings. They were lean! The point of going without all the stuff is simple but profound. When you don’t have all the “stuff,” you’re left with a lot of time to spend with people.
Hugh Halter (The Tangible Kingdom: Creating Incarnational Community (Jossey-Bass Leadership Network Series Book 36))
Turning back to Salta, he reappeared at the hospital and was asked by the staff what he had seen on his journey. “In truth, what do I see?” he reflected. “At least I am not nourished in the same ways as the tourists, and I find it strange to find, on the tourist brochures of Jujuy, for example, the Altar of the Fatherland, the cathedral where the national ensign was blessed, the jewel of the pulpit and the miraculous little virgin of Río Blanco and Pompeii. ... No, one doesn’t come to know a country or find an interpretation of life in this way. That is a luxurious façade, while its true soul is reflected in the sick of the hospitals, the detainees in the police stations or the anxious passersby one gets to know, as the Río Grande shows the turbulence of its swollen level from underneath.
Jon Lee Anderson (Che Guevara: A Revolutionary Life (Revised Edition))
A generic National Park Service (NPS) brochure promises children, “Hidden within each national park is an exciting story waiting to be discovered. Learning the secrets of each national park is easy. Simply ask your teacher or Park Ranger...” This won’t work at Hampton, an estate built just after the Revolutionary War and located just north of the beltway that circles Baltimore. The staff at Hampton insists it has no story to tell and merely preserves the architecture. I have taken several tours at Hampton; each ranger begins by saying something like, “Every National Park Service site has a historical reason to be in the Park Service, except this one.” The NPS Web site groups its many sites under about 40 different topics. Many properties get multiple listings, but Hampton occurs only once, under “architecture.
James W. Loewen (Lies Across America: What Our Historic Sites Get Wrong)
Howard though, Is it not true: A move of the head, a step to the left or right, and we change from wise, decent, loyal people to conceited fools? Light changes, our eyes blink and see the world from the slightest difference of perspective and our place in it has changed infinitely: Sun catches cheap plate flaking- I am a tinker; the moon is an egg glowing in its nest of leafless trees- I am a poet; a brochure for an asylum is on the dresser; I am an epileptic, insane; the house is behind me- I am a fugitive. His despair had not come from the fact that he was a fool; he knew he was a fool. His despair came from the fact that his wife saw him as a fool, as a useless tinker, a copier of bad verse from two-penny religous magazines, an epileptic, and could find no reason to turn her head and see him as something better.
Paul Harding
An Internet search produces no clues as to what Fox is up to these days. Five years ago, there was an auction item listed in a brochure for the Galer Street School, a private school in Seattle. It read, “CUSTOM TREE HOUSE: Third-grade parent Bernadette Fox will design a tree house for your child, supply all materials, and build it herself.” I contacted the head of school about this auction item. She emailed back: “According to our records, this auction item received no bids and went unsold.
Maria Semple (Where'd You Go, Bernadette)
My ignorance about the quotidian aspects of Iranian life was unsettling in one sense but in another way it was refreshing not to have textbook images or holiday brochure promo material to raise expectations – and the inevitable disappointment when it didn’t materialise. It made me realise, even in our world of information overload, how little of daily Iranian life is known outside its borders, and how rare it is to be able to arrive in a country with the sensation of an utterly blank canvas waiting to be filled.
Lois Pryce (Revolutionary Ride: On the Road to Shiraz, the Heart of Iran)
a large plastic garden shed against a wall. Every inch of it was stuffed with sweaters and sweatpants, smashed against each other in stacks, ready and waiting for new owners. Who are they for, I wondered. How many of us have come in and gotten our new clothes along with our folder full of brochures. A whole system had been set up, knowing there would be countless others like me: Welcome to the club, here’s your new uniform. In your folder you’ll find guidelines that will lay out the steps of trauma and recovery which may take your entire lifetime.
Chanel Miller (Know My Name: A Memoir)
Footnote 24: 24 I'm pretty sure I know what this syndrome is and how it's related to the brochure's seductive promise of total self-indulgence. What's in play here, I think, is the subtle universal shame that accompanies self-indulgence, the need to explain to just about nobody why the self-indulgence isn't in fact really self-indulgence. Like: I never go get a massage just to get a massage, I go because this old sports-related back injury's killing me and more or less forcing me to get a massage; or like: I never just “want” a cigarette, I always “need” a cigarette.
David Foster Wallace (A Supposedly Fun Thing I'll Never Do Again: Essays and Arguments)
Ive was a fan of the German industrial designer Dieter Rams, who worked for the electronics firm Braun. Rams preached the gospel of “Less but better,” Weniger aber besser, and likewise Jobs and Ive wrestled with each new design to see how much they could simplify it. Ever since Apple’s first brochure proclaimed “Simplicity is the ultimate sophistication,” Jobs had aimed for the simplicity that comes from conquering complexities, not ignoring them. “It takes a lot of hard work,” he said, “to make something simple, to truly understand the underlying challenges and come up with elegant solutions.
Walter Isaacson (Steve Jobs)
Arthur flipped through the brochure till he found what he was looking for. At the back there were a few maps of the planet. They were fairly rough and ready because they weren't likely to be of much interest to anyone, but they told him what he wanted to know. He didn't recognize it at first because the maps were the other way up from the way he would have expected and looked, therefore thoroughly unfamiliar. Of course, up and down, north and south, are absolutely arbitrary designations, but we are used to seeing things the way we are used to seeing them, and Arthur had to turn the maps upside-down to make sense of them.
Douglas Adams (Mostly Harmless (Hitchhiker's Guide to the Galaxy, #5))
The Web Site Web sites suffer the same problem as most brochures. They are mostly ego pieces touting your greatness. In contrast, a Web site that offers information of value to your prospects can be a community, a place where your prospects go to look at new things, to get information, to interact with you, and to get to know you better. Have free articles, free education, free sound bites, and free insights. Once prospects have registered with your shy yes page, connect them to the rest of your world with a follow-up email or with a click-through at some point after the shy yes page. Remember, the goal is to create a marketing
Chet Holmes (The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies)
Choosing a book is so gratifying, it’s worth dragging out the process, starting even before finishing the current one. As the final chapters approach, you can pile up the possibilities like a stack of travel brochures. You can lay out three books and let them linger overnight before making a final decision in the morning. You can Google the reviews; ask other people if they’ve read it, collect information. The choice may ultimately depend on the mood and the moment. ‘You have to read a book at the right time for you,’ Lessing also said, ‘and I am sure this cannot be insisted on too often, for it is the key to the enjoyment of literature.
Pamela Paul (My Life with Bob: Flawed Heroine Keeps Book of Books, Plot Ensues)
Are you still working on that bucket list of yours?" Amelia nodded. "As I remember, you mentioned a few things for Ireland." He smiled with humor lacing his eyes as he said, "Like kissing the Blarney Stone at Blarney Castle." She laughed as she opened her brochure of things to do in southern Ireland. "You've got a good memory." Amelia pointed to a picture of a beautiful garden full of flowers. "I want to visit the Blarney Gardens, too." He pointed to another picture and said, "How about the Blarney dungeons? That looks awesome to explore." She looked up at him and smiled. "Yeah. I've also been interested in listening to a live Irish concert.
Linda Weaver Clarke (The Shamrock Case (Amelia Moore Detective Series #2))
There was a time when my married friends envied me my singleness, or said they did. I was having fun, ran the line, and they were not. Recently, though, they've revised this view. They tell me I ought to travel, since I have the freedom for it. They give me brochures with palm trees on them. What they have in mind is a sunshine cruise, a shipboard romance, an adventure. I can think of nothing worse: stuck on an overheated boat with a lot of wrinkly women, all bent on adventure too. So I stuff the brochures in behind the toaster oven, so convenient for solo dinners, where one of these days they will no doubt burst into flame. I get enough adventure, right around here. It's wearing me out.
Margaret Atwood (Wilderness Tips)
Siebel, The Magazine has a man in a suit on the cover. He's not smiling, or frowning. He wears a beard that isn't a beard; it's a quotation from a film nobody can put their finger on. 'Customer satisfaction,' says the brochure. 'Seamless integration.' 'Comprehensive upgrade.' Of what? I want to scream. 'Solutions provider.' Siebel has solutions for questions that have not yet been asked, will never be asked. A Sino-American businessman holds a tiny screen in his hand: 'You're always connected and always available. Some call it a revolution; others call it evolution.' Language is de-fanged, homogenised. Yellow E-tab faces leer at you. Ecstasy without frenzy. Satisfaction, whether you want it or not.
Iain Sinclair
Now focus. 17° 59' 0" North, 76° 44' 0" West. Down there is the Caribbean, though not the bits you might have seen in a pretty little brochure. We are beyond the aquamarine waters, with their slow manatees and graceful sea turtles, and beyond the beaches littered with sweet almonds. We have gone inland. Notice the hills, how one of them carries on its face a scar - a section where bulldozers and tractors have sunk their rusty talons into its cheeks, scraped away the brush and the trees and left behind a white crater of marl. The eyesore can be seen from ten or more miles away. To the people who live in this valley, it feels as if they wear the scar on their own skin - as if a kind of ruin has befallen them.
Kei Miller (Augustown)
So was a brochure entitled “How Prohibition Would Affect California,” an unmistakable example of Stoll’s high-stepping jauntiness. There wasn’t a single teetotaler “among the world’s really great men,” Stoll wrote; on the contrary, he said, the roster of wine-loving giants ran from Alexander the Great and Julius Caesar to Columbus, Dickens, Lincoln, and Bismarck, not to mention Verdi, Wagner, and Admiral Dewey. How he knew what he claimed to know about the drinking habits of his Hall of Fame was unclear, but it set up the punch line: “What names can the prohibitionists show to compare with those above?” the brochure asked. “Has there ever been a prohibitionist who was a really great man . . . unless it be Mohammed, the first prohibitionist?
Daniel Okrent (Last Call: The Rise and Fall of Prohibition)
He stood up, rushed to the fanned-out glossy company brochures. His finger landed on one in the center. Three stylized gold crowns. Corona Labs—BRINGING THE FUTURE TODAY. “This,” he said, finger tapping. Each time he touched the paper it seemed to get warmer. This turned out to be the brochure for a new company. Catherine picked it up, showed it to her husband. “I thought I knew more or less all the research labs in the country, but this is a new one.” Mac turned the glossy paper over in his big hands. There was a videolette loop embedded in the paper, all the rage nowadays. Some smiling woman in a lab coat endlessly raising a test tube in triumph, putting it down, raising it . . . Nick was shaking with tension. The logo, the name Corona Laboratories meant nothing to him, but still they shone in his mind.
Lisa Marie Rice (I Dream of Danger (Ghost Ops, #2))
There are countries out there where people speak English. By not like us - we have our own languages hidden in our carry-on luggage, in our cosmetics bags, only ever using English when we travel, and then only in foreign countries, to foreign people. It's hard to imagine, but English is their real language. They don't have anything to fall back on or turn to in moments of doubt. How lost they must feel in the world, where all instructions, all the lyrics of the stupidest possible songs, all the menus, all the excruciating pamphlets and brochures - even the buttons in the lift! - are in their private language. They may be understood by anyone at any moment, whenever they open their mouths. ... Wherever they are, people have unlimited access to them - they are accessible to everyone and everything! (page 182/3)
Olga Tokarczuk (Flights)
This book contains a story and several other things. The other things might be connected with the story, or they might not; they might be connected to stories that haven't appeared yet. It's not easy to tell. It's easy to imagine how they might have turned up, though. The world is full of things like that: old postcards, theater programs, leaflets about bomb-proofing your cellar, greeting cards, photograph albums, holiday brochures, instruction booklets for machine tools, maps, catalogs, railway timetables, menu cards from long-gone cruise liners-all kinds of things that once served a real and useful purpose, but have now become cut adrift from the things and the people they relate to. They might have come from anywhere. They might have come from other worlds. That scribbled-on map, that publisher's catalog-they might have been put down absentmindedly in another universe, and been blown by a chance wind through an open window, to find themselves after many adventures on a market stall in our world.
Philip Pullman
We are paying for and even submitting to the dictates of an ever-increasing, unceasingly-spawning class of human beings who should never have been born at all.1 —Margaret Sanger, The Pivot of Civilization In 2009, Hillary Clinton came to Houston, Texas, to receive the Margaret Sanger award from Planned Parenthood. Sanger was the founder of Planned Parenthood and the award is its highest prize. In receiving the award, Hillary said of Sanger, “I admire Margaret Sanger enormously, her courage, her tenacity, her vision. I am really in awe of her. There are a lot of lessons we can learn from her life and the cause she launched and fought for and sacrificed so greatly.”2 What was Margaret Sanger’s vision? What was the cause to which she devoted her life? Sanger is known as a champion of birth control, of providing women with the means to avoid unwanted pregnancies. But the real Margaret Sanger was very different from how she’s portrayed in Planned Parenthood brochures. The real Margaret Sanger did not want women in general to limit their pregnancies. She wanted white, wealthy, educated women to have more children, and poor, uneducated, black women to have none. “Unwanted” for Sanger didn’t mean unwanted by the mother—it meant unwanted by Sanger. Sanger’s influence contributed to the infamous Tuskegee experiments in which poor blacks were deliberately injected with syphilis without their knowledge. Today the Tuskegee Project is falsely portrayed as an example of southern backwardness and American bigotry; in fact, it was a progressive scheme carried out with the very eugenic goals that Margaret Sanger herself championed. In 1926, Sanger spoke to a Women’s Chapter of the Ku Klux Klan in New Jersey about her solution for reducing the black birthrate. She also sponsored a Negro Project specifically designed, in her vocabulary, to get rid of “human beings who should never have been born.” In one of her letters Sanger said, “We do not want word to get out that we are trying to exterminate the Negro population.”3 The racists loved it; other KKK speaking invitations followed. Now it may seem odd that a woman with such views would be embraced by Planned Parenthood—even odder that she would be a role model for Hillary Clinton. Why would they celebrate Sanger given her racist philosophy? In
Dinesh D'Souza (Hillary's America: The Secret History of the Democratic Party)
Well this wasn’t Vegas, and this wasn’t Disneyland, this was ‘Erotica- The Theme Park – featuring Femdom World, Slave World, Bondage World, Spanking World – and so much more!’ -according to the brochure Jillian and Rebecca handed me with great fanfare the next day. -This is a beautiful brochure, I said – very- -Glossy , said Rebecca. -Right, I studied it some more – so is this…I mean – legal? I mean, is it for real? -O yes, they said. -Well. Wow, I guess. -Wow is right, they said. Jillian had been on some trip with one of her many very rich and very ugly men friends, and they had shown her the place. (no she didn’t say to what extent she was ’shown’ the place. She was very tight lipped about it, -wanted everything to be a surprise, she said) To be aware of Erotica-The Theme Park, and its Hotel Ecstasy you need money, connections, and more. In fact you need at least a 100 ft yacht to dock at its private Marina. And no I can’t tell you where it is, otherwise they will revoke my membership pass and kill my first born. But let’s say - it’s on an island, with warm water ,pure white sand beaches, it’s for the very rich, and it’s not far , by private helicopter from certain well known islands in let’s say, the Caribbean.
Germaine Gibson (Theme Park Erotica)
Beneath the window, set between gravel walkways, a few woody lavenders, etiolated rosemary bushes, and ornamental thyme made up the aromatherapy garden that he had seen described in the brochure. Beyond this, however, running a long arc down the gentle slope of lawn, camellias in unrestrained bloom provided an alternative tonic. The lawn gave way to a flower garden, itself fringed by a wood, so that the incarcerated had at least the consolation of a pleasant enough outlook. Gabe stood in front of the fireplace and examined the painting that hung above the mantelpiece. It was a still life. It showed two apples and a brown and white feather laid on a velvet cloth on a table placed by a window. Although the picture was not, Gabriel assumed, of the highest artistic value, and was cheap enough to reside at Greenglades, and though it could not be said to have a photographic reality, and though he suspected it of not being "good," he was drawn to look at it and could see the ripeness of the velvet, reckon the bursting crispness of the apples, and the feather had a certain quality that he had never before observed, just as the painted window offered something that he had failed to notice at all when looking through the real one: the texture, the tone, the way the light fell, the very glassness of the glass.
Monica Ali (In the Kitchen)
The only traveler with real soul I've ever met was an office boy who worked in a company where I was at one time employed. This young lad collected brochures on different cities, countries and travel companies; he had maps, some torn out of newspapers, others begged from one place or another; he cut out pictures of landscapes, engravings of exotic costumes, paintings of boats and ships from various journals and magazines. He would visit travel agencies on behalf of some real or hypothetical company, possibly the actual one in which he worked, and ask for brochures on Italy or India, brochures giving details of sailings between Portugal and Australia. He was not only the greatest traveler I've ever known (because he was truest), he was also one of the happiest people I have had the good fortune to meet. I'm sorry not to know what has become of him, though, to be honest, I'm not really sorry, I only feel that I should be. I'm not really sorry because today, ten or more years on from that brief period in which i knew him, he must be a grown man, stolidly, reliably fulfilling his duties, married perhaps, someone's breadwinner - in other words, one of the living dead. By now he may even have traveled in his body, he who knew so well how to travel in his soul. A sudden memory assails me: he knew exactly which trains one had to catch to ho from Paris to Bucharest; which trains one took to cross England; and in his garbled pronunciation of the strange names hung the bright certainty of the greatness of his soul. Now he probably lives like a dead man, but perhaps one day, when he's old, he'll remember that to dream of Bordeaux is not only better, but truer, than actually to arrive in Bordeaux
Fernando Pessoa
On a sloping promontory on its wooded north shore was a modestly sized building called the National Capital Exhibition, and I called there first, more in the hope of drying off a little than from any expectation of extending my education significantly. It was quite busy. In the front entrance, two friendly women were seated at a table handing out free visitors' packs - big, bright yellow plastic bags - and these were accepted with expressions of gratitude and rapture by everyone who passed. "Care for a visitors' pack, sir?" called one of the women to me. "Oh, yes, please," I said, more thrilled than I wish to admit. The visitors' pack was a weighty offering, but on inspection it proved to contain nothing but a mass of brochures - the complete works, it appeared, of the visitors' center I had visited the day before. The bag was so heavy that it stretched the handles until it was touching the floor. I dragged it around for a while and then thought to abandon it behind a potted plant. A here's the thing. There wasn't room behind the potted plant for another yellow bag! There must have been ninety of them there. I looked around and noticed that almost no one in the room still had a plastic bag. I leaned mine up against the wall beside the plant and as I straightened up I saw that a man was advancing toward me. "Is this where the bags go?" he asked gravely. "Yes, it is." I replied with equal gravity. In my momentary capacity as director of internal operations I watched him lean the bag carefully against the wall. Then we stood for a moment together and regarded it judiciously, pleased to have contributed to the important work of moving hundreds of yellow bags from the foyer to a mustering station in the next room. As we stood, two more people came along, "Put them just there," we suggested, almost in unison, and indicated where we were sandbagging the wall. Then we exchanged satisfied nods and moved off into the museum.
Bill Bryson
How I Turned a Troubled Company into a Personal Fortune. How to ________ This is a simple, straightforward headline structure that works with any desirable benefit. “How to” are two of the most powerful words you can use in a headline. Examples: How to Collect from Social Security at Any Age. How to Win Friends and Influence People. How to Improve Telemarketers' Productivity — for Just $19.95. Secrets Of ________ The word secrets works well in headlines. Examples: Secrets of a Madison Ave. Maverick — “Contrarian Advertising.” Secrets of Four Champion Golfers. Thousands (Hundreds, Millions) Now ________ Even Though They ________ This is a “plural” version of the very first structure demonstrated in this collection of winning headlines. Examples: Thousands Now Play Even Though They Have “Clumsy Fingers.” Two Million People Owe Their Health to This Idea Even Though They Laughed at It. 138,000 Members of Your Profession Receive a Check from Us Every Month Even Though They Once Threw This Letter into the Wastebasket Warning: ________ Warning is a powerful, attention-getting word and can usually work for a headline tied to any sales letter using a problem-solution copy theme. Examples: Warning: Two-Thirds of the Middle Managers in Your Industry Will Lose Their Jobs in the Next 36 Months. Warning: Your “Corporate Shield” May Be Made of Tissue Paper — 9 Ways You Can Be Held Personally Liable for Your Business's Debts, Losses, or Lawsuits Give Me ________ and I'll ________ This structure simplifies the gist of any sales message: a promise. It truly telegraphs your offer, and if your offer is clear and good, this may be your best strategy. Examples: Give Me 5 Days and I'll Give You a Magnetic Personality. Give Me Just 1 Hour a Day and I'll Have You Speaking French Like “Pierre” in 1 Month. Give Me a Chance to Ask Seven Questions and I'll Prove You Are Wasting a Small Fortune on Your Advertising. ________ ways to ________ This is just the “how to” headline enhanced with an intriguing specific number. Examples: 101 Ways to Increase New Patient Flow. 17 Ways to Slash Your Equipment Maintenance Costs. Many of these example headlines are classics from very successful books, advertisements, sales letters, and brochures, obtained from a number of research sources. Some are from my own sales letters. Some were created for this book.
Dan S. Kennedy (The Ultimate Sales Letter: Attract New Customers. Boost your Sales.)
HOW TO USE THIS BOOK WHAT TO DO FIRST 1. Find the MAP. It will be there. No Tour of Fantasyland is complete without one. It will be found in the front part of your brochure, quite near the page that says For Mom and Dad for having me and for Jeannie (or Jack or Debra or Donnie or …) for putting up with me so supportively and for my nine children for not interrupting me and for my Publisher for not discouraging me and for my Writers’ Circle for listening to me and for Barbie and Greta and Albert Einstein and Aunty May and so on. Ignore this, even if you are wondering if Albert Einstein is Albert Einstein or in fact the dog. This will be followed by a short piece of prose that says When the night of the wolf waxes strong in the morning, the wise man is wary of a false dawn. Ka’a Orto’o, Gnomic Utterances Ignore this too (or, if really puzzled, look up GNOMIC UTTERANCES in the Toughpick section). Find the Map. 2. Examine the Map. It will show most of a continent (and sometimes part of another) with a large number of BAYS, OFFSHORE ISLANDS, an INLAND SEA or so and a sprinkle of TOWNS. There will be scribbly snakes that are probably RIVERS, and names made of CAPITAL LETTERS in curved lines that are not quite upside down. By bending your neck sideways you will be able to see that they say things like “Ca’ea Purt’wydyn” and “Om Ce’falos.” These may be names of COUNTRIES, but since most of the Map is bare it is hard to tell. These empty inland parts will be sporadically peppered with little molehills, invitingly labeled “Megamort Hills,” “Death Mountains, ”Hurt Range” and such, with a whole line of molehills near the top called “Great Northern Barrier.” Above this will be various warnings of danger. The rest of the Map’s space will be sparingly devoted to little tiny feathers called “Wretched Wood” and “Forest of Doom,” except for one space that appears to be growing minute hairs. This will be tersely labeled “Marshes.” This is mostly it. No, wait. If you are lucky, the Map will carry an arrow or compass-heading somewhere in the bit labeled “Outer Ocean” and this will show you which way up to hold it. But you will look in vain for INNS, reststops, or VILLAGES, or even ROADS. No – wait another minute – on closer examination, you will find the empty interior crossed by a few bird tracks. If you peer at these you will see they are (somewhere) labeled “Old Trade Road – Disused” and “Imperial Way – Mostly Long Gone.” Some of these routes appear to lead (or have lead) to small edifices enticingly titled “Ruin,” “Tower of Sorcery,” or “Dark Citadel,” but there is no scale of miles and no way of telling how long you might take on the way to see these places. In short, the Map is useless, but you are advised to keep consulting it, because it is the only one you will get. And, be warned. If you take this Tour, you are going to have to visit every single place on this Map, whether it is marked or not. This is a Rule. 3. Find your STARTING POINT. Let us say it is the town of Gna’ash. You will find it down in one corner on the coast, as far away from anywhere as possible. 4. Having found Gna’ash, you must at once set about finding an INN, Tour COMPANIONS, a meal of STEW, a CHAMBER for the night, and then the necessary TAVERN BRAWL. (If you look all these things up in the Toughpick section, you will know what you are in for.) The following morning, you must locate the MARKET and attempt to acquire CLOTHING (which absolutely must include a CLOAK), a SADDLE ROLL, WAYBREAD, WATERBOTTLES, a DAGGER, a SWORD, a HORSE, and a MERCHANT to take you along in his CARAVAN. You must resign yourself to being cheated over most prices and you are advised to consult a local MAGICIAN about your Sword. 5. You set off. Now you are on your own. You should turn to the Toughpick section of this brochure and select your Tour on a pick-and-mix basis, remembering only that you will have to take in all of it.
Diana Wynne Jones