Brand Name Quotes

You’re in my every breath and every thought, intertwined so deep inside me that love’s not a strong enough word—you have my devotion, your name branded on my soul, my wolf yours to command. A hundred years? It’ll never be enough. I want eternity.

Even though our time in this life is temporary, if we live well enough, our legacy will last forever.

I don't know what I'm going to do with you, Trav! I've dumped someone for you-twice-I've picked up and went to Vegas with you-twice-I've literally gone through hell and back, married you and branded myself with your name. I'm running out of ideas to prove to you that I'm yours." A small smile graced his lips. "I love it when you say that." "That I'm yours?" I asked. I leaned up on the balls of my feet, pressing my lips against his. "I. Am. Yours. Mrs. Travis Maddox. Forever and always.

Who taught you to write in blood on my back? Who taught you to use your hands as branding irons? You have scored your name into my shoulders, referenced me with your mark. The pads of your fingers have become printing blocks, you tap a message on to my skin, tap meaning into my body.

Beer dulls a memory, brand sets it burning, but wine is the best for a sore heart's yearning.

I hope it is not necessary for me to stress the platonic nature of our relationship- not platonic in the purest sense, there was no philosophical discourse, but we certainly didn't fuck, which is usually what people mean by platonic; which I bet would really piss Plato off, that for all his thinking and chatting his name has become an adjective for describing sexless trysts.

Don’t overact the story of your name. Overact the story of your work.

HELPED are those who are content to be themselves; they will never lack mystery in their lives and the joys of self-discovery will be constant. HELPED are those who love the entire cosmos rather than their own tiny country, city, or farm, for to them will be shown the unbroken web of life and the meaning of infinity. HELPED are those who live in quietness, knowing neither brand name nor fad; they shall live every day as if in eternity, and each moment shall be as full as it is long. HELPED are those who love others unsplit off from their faults; to them will be given clarity of vision. HELPED are those who create anything at all, for they shall relive the thrill of their own conception, and realize an partnership in the creation of the Universe that keeps them responsible and cheerful. HELPED are those who love the Earth, their mother, and who willingly suffer that she may not die; in their grief over her pain they will weep rivers of blood, and in their joy in her lively response to love, they will converse with the trees. HELPED are those whose ever act is a prayer for harmony in the Universe, for they are the restorers of balance to our planet. To them will be given the insight that every good act done anywhere in the cosmos welcomes the life of an animal or a child. HELPED are those who risk themselves for others' sakes; to them will be given increasing opportunities for ever greater risks. Theirs will be a vision of the word in which no one's gift is despised or lost. HELPED are those who strive to give up their anger; their reward will be that in any confrontation their first thoughts will never be of violence or of war. HELPED are those whose every act is a prayer for peace; on them depends the future of the world. HELPED are those who forgive; their reward shall be forgiveness of every evil done to them. It will be in their power, therefore, to envision the new Earth. HELPED are those who are shown the existence of the Creator's magic in the Universe; they shall experience delight and astonishment without ceasing. HELPED are those who laugh with a pure heart; theirs will be the company of the jolly righteous. HELPED are those who love all the colors of all the human beings, as they love all the colors of the animals and plants; none of their children, nor any of their ancestors, nor any parts of themselves, shall be hidden from them. HELPED are those who love the lesbian, the gay, and the straight, as they love the sun, the moon, and the stars. None of their children, nor any of their ancestors, nor any parts of themselves, shall be hidden from them. HELPED are those who love the broken and the whole; none of their children, nor any of their ancestors, nor any parts of themselves, shall be hidden from them. HELPED are those who do not join mobs; theirs shall be the understanding that to attack in anger is to murder in confusion. HELPED are those who find the courage to do at least one small thing each day to help the existence of another--plant, animal, river, or human being. They shall be joined by a multitude of the timid. HELPED are those who lose their fear of death; theirs is the power to envision the future in a blade of grass. HELPED are those who love and actively support the diversity of life; they shall be secure in their differences. HELPED are those who KNOW.

Did I ever tell you that Alex loves you so much he got your name tattooed all over his body? Hell, he even got your name branded into the back of his neck." "They say 'LB,' Carlos. The initials for Latino Blood." "No, no, no. You've got it all wrong. He wants everyone to think that, but in reality it means Lover of Brittany. LB, get it?

There will be other lives. There will be other lives for nervous boys with sweaty palms, for bittersweet fumblings in the backseats of cars, for caps and gowns in royal blue and crimson, for mothers clasping pretty pearl necklaces around daughters' unlined necks, for your full name read aloud in an auditorium, for brand-new suitcases transporting you to strange new people in strange new lands. And there will be other lives for unpaid debts, for one-night stands, for Prague and Paris, for painful shoes with pointy toes, for indecision and revisions. And there will be other lives for fathers walking daughters down aisles. And there will be other lives for sweet babies with skin like milk. And there will be other lives for a man you don't recognize, for a face in a mirror that is no longer yours, for the funerals of intimates, for shrinking, for teeth that fall out, for hair on your chin, for forgetting everything. Everything. Oh, there are so many lives. How we wish we could live them concurrently instead of one by one by one. We could select the best pieces of each, stringing them together like a strand of pearls. But that's not how it works. A human's life is a beautiful mess.

She was his as surely as if he'd branded his name on her skin.

That's how we slide, and while we slide we blame the world's problems on colonialism, imperialism, capitalism, corporatism, stupid white men, and America, but there's no need to make a brand name of blame. Individual self-interest: that's the source of our descent, and it doesn't start in the boardrooms or the war rooms either. It starts in the home.

I knew, as sure as I knew my name, that tomorrow he would send me another coat, in a big fancy box, with a big bow on it. It would be the right size, it would be a top brand, and it would be warm. ............... It was cranberry red, with a removable liner, a detachable hood, and tortoiseshell buttons.

True Love. I’m starting to suspect the concept is pure illusion, an insipid brand name manufactured by Hallmark and Disney.” — Cupcake

Paris was all so... Parisian. I was captivated by the wonderful wrongness of it all - the unfamiliar fonts, the brand names in the supermarket, the dimensions of the bricks and paving stones. Children, really quite small children, speaking fluent French!

Even if it were possible to cast my horoscope in this one life, and to make an accurate prediction about my future, it would not be possible to 'show' it to me because as soon as I saw it my future would change by definition. This is why Werner Heisenberg's adaptation of the Hays Office—the so-called principle of uncertainty whereby the act of measuring something has the effect of altering the measurement—is of such importance. In my case the difference is often made by publicity. For example, and to boast of one of my few virtues, I used to derive pleasure from giving my time to bright young people who showed promise as writers and who asked for my help. Then some profile of me quoted someone who disclosed that I liked to do this. Then it became something widely said of me, whereupon it became almost impossible for me to go on doing it, because I started to receive far more requests than I could respond to, let alone satisfy. Perception modifies reality: when I abandoned the smoking habit of more than three decades I was given a supposedly helpful pill called Wellbutrin. But as soon as I discovered that this was the brand name for an antidepressant, I tossed the bottle away. There may be successful methods for overcoming the blues but for me they cannot include a capsule that says: 'Fool yourself into happiness, while pretending not to do so.' I should actually want my mind to be strong enough to circumvent such a trick.

I was in the supermarket the other day, and I met a lady in the aisle where they keep the generic brands. Her name was 'woman.

A song isn't a commercial for an album. It isn't a tool to build name awareness or reinforce your brand. A song is a bullet that can shatter your chains.

All children are really orphans. At heart, a child has nothing to do with its parents, its background, its last name, its gender, its family trade. It is a brand-new person, and it is born with the only legacy that all individuals inherit when they open their eyes in this world: the inalienable right to be free.

Chauncey seethed at the outrageous insult. "And your father?" he demanded, extending the sword. He didn't yet know all his vassals, but he was learning. He would brand the family name of this boy to memory.

You are in my every breath and every thought, intertwined so deep inside me that love´s not a strong enough word. You have my devotion, your name branded on my soul, my wolf yours to command. A hundred years? It will never be enough. I want eternity.

Betrayal wears a lot of different hats. You don’t have to make a show of it like Brutus did, you don’t have to leave anything visible jutting from the base of your best friend’s spine, and afterward you can stand there straining your ears for hours, but you won’t hear a cock crow either. No, the most insidious betrayals are done merely by leaving the life jacket hanging in your closet while you lie to yourself that it’s probably not the drowning man’s size. That’s how we slide, and while we slide we blame the world’s problems on colonialism, imperialism, capitalism, corporatism, stupid white men, and America, but there’s no need to make a brand name of blame. Individual self-interest: that’s the source of our descent, and it doesn’t start in the boardrooms or the war rooms either. It starts in the home.

Hush, little students, we'll say the word, Mama's gonna buy you a mockingbird. And if that mockingbird won't sing, Mama's gonna write down everything. And so that book won't look the same, Mama's gonna add a brand-new name.

I was studying the football in my hands, running my fingers over the pigskin, across the letters of the brand name printed on the side.This elongated spheriod that didn't even weigh a whole pound. I was choosing this ridiculous ball of leather in my hands over my own flesh and blood. I was putting myself, my girlfriend, my scholarship--I was putting everything before this little boy that i loved more than anything in this world. -Will

A hand in her hair, wrenching back her head. "What's my name?" She scratched trails down his back. He didn't even wince. "My name, kitty. Say my name." "Mr. Mud Stick, Muddie for short," she said, even as she rubbed herself against the hard thrust of his denim-covered erection, the roughness of the fabric an exquisite sensation. She would've liked naked skin even more, but he wasn't budging. "Say it, or no cock for you today." Her mouth fell open. "Fuck you." "You'll be doing that shortly.

His name is Tyson? I hate to break it to you, but you dated a brand of chicken.

But it makes me laugh every time because I don't wear and of that name-brand crap, don't play or follow popular sports at all, and wouldn't be found dead wearing our shitty school mascot. I'm not a follower. Not a joiner. I'm not even on Facebook.

I made you something to eat if you’re hungry.” Leigh peered at the steaming pile on the plate on the tray, then asked uncertainly. “What is it?” “Prime cuts in gravy.” “Prime cuts in gravy?” she echoed slowly. “Did you cook it?” "I opened the can and heated it up in the microwave for one minute. Someone named Alpo cooked it.” Leigh stiffened, her head shooting up, eyes wide with disbelief. “Alpo?” He shrugged. “That’s what the can said.” Leigh shook her head with bewilderment. “You can use a microwave, but not a phone, and don’t know that Alpo isn’t the chef, but the brand name for dog food?” There was something seriously wrong here.

It's easier to maintain a good character than to recover it when it's gone bad!

Nowadays, ads don't just sell a product. They sell an attitude! Look at this one! Here's a cool guy saying nobody tells him what to do. He does whatever he wants and he buys this product as a reflection of that independence. So basically, this maverick is urging everyone to express his individuality through conformity in brand-name selection?

Romanov. For that name alone, bound to my blood like a Bolshevik is bound to the Russian Revolution, I am destined to die. Because not even royal blood can stop bullets.

The ideological blackmail that has been in place since the original Live Aid concerts in 1985 has insisted that ‘caring individuals’ could end famine directly, without the need for any kind of political solution or systemic reorganization. It is necessary to act straight away, we were told; politics has to be suspended in the name of ethical immediacy. Bono’s Product Red brand wanted to dispense even with the philanthropic intermediary. ‘Philanthropy is like hippy music, holding hands’, Bono proclaimed. ‘Red is more like punk rock, hip hop, this should feel like hard commerce’. The point was not to offer an alternative to capitalism - on the contrary, Product Red’s ‘punk rock’ or ‘hip hop’ character consisted in its ‘realistic’ acceptance that capitalism is the only game in town. No, the aim was only to ensure that some of the proceeds of particular transactions went to good causes. The fantasy being that western consumerism, far from being intrinsically implicated in systemic global inequalities, could itself solve them. All we have to do is buy the right products.

But labels, names, or skin colour don't matter ... we're children of Christ.

What actually happened was something absurdly simple and unspectacular: I stopped thinking. [...] Reason and imagination and all mental chatter died down. For once, words really failed me. Past and future dropped away. I forgot who and what I was, my name, manhood, animalhood, all that could be called mine. It was as if I had been born that instant, brand new, mindless, innocent of all memories. There existed only the Now, that present moment and what was clearly given in it. To look was enough. And what I found was khaki trouserlegs terminating downwards in a pair of brown shoes, khaki sleeves terminating sideways in a pair of pink hands, and a khaki shirtfront terminating upwards in—absolutely nothing whatever! Certainly not in a head. It took me no time at all to notice that this nothing, this hole where a head should have been was no ordinary vacancy, no mere nothing. On the contrary, it was very much occupied. It was a vast emptiness vastly filled, a nothing that found room for everything—room for grass, trees, shadowy distant hills, and far above them snowpeaks like a row of angular clouds riding the blue sky. I had lost a head and gained a world.

The first to fall in any war are forgotten. No love gets lost over one person’s reckless mistake. Only after it’s a mountain of bodies bagged do we think to raise a flag and call the mistake by a different name, because one downfall times a thousand has got to mean something. It needs its own brand, some point to all the sacrifice.

Do your research. Do your homework. Learn what this man would do to our country in the name of preserving a brand of freedom that is as destructive as it is impossible to secure. Know your enemy.

Tim Minchin's musings on Tony, the first 'fish' ever to have feet: Imagine what Tony would think, standing there on his brand new feet on the brink of the beginnings of mankind as we know it... if he could look forward just a few short... hundreds of millions of years... to see one of his descendants... an Israeli Jew by the name of Jesus, having a nail hammered through his feet... the very feet that Tony provided him with, as a punishment for having a, sort of, schizophrenic discourse with a God who was created by Mankind to explain the existence of feet in the absence of the knowledge of the existence of Tony.

Eleanor fixated on all the small luxuries strewn and tucked around the house. Packs of cigarettes, newspapers, magazines... Brand-name cereal and quilted toilet paper. His refrigerator was full of things you tossed into the cart without thinking about it just because they sounded good.

I don't remember using a dirty pipe like that. My pipe isn't a cheap piece of crap. It was made by the name brand "Bitch".-Tsukuyo

Interviewer ...In the case of "American Psycho" I felt there was something more than just this desire to inflict pain--or that Ellis was being cruel the way you said serious artists need to be willing to be. DFW: You're just displaying the sort of cynicism that lets readers be manipulated by bad writing. I think it's a kind of black cynicism about today's world that Ellis and certain others depend on for their readership. Look, if the contemporary condition is hopelessly shitty, insipid, materialistic, emotionally retarded, sadomasochistic, and stupid, then I (or any writer) can get away with slapping together stories with characters who are stupid, vapid, emotionally retarded, which is easy, because these sorts of characters require no development. With descriptions that are simply lists of brand-name consumer products. Where stupid people say insipid stuff to each other. If what's always distinguished bad writing -- flat characters, a narrative world that's cliched and not recognizably human, etc. -- is also a description of today's world, then bad writing becomes an ingenious mimesis of a bad world. If readers simply believe the world is stupid and shallow and mean, then Ellis can write a mean shallow stupid novel that becomes a mordant deadpan commentary on the badness of everything. Look man, we'd probably most of us agree that these are dark times, and stupid ones, but do we need fiction that does nothing but dramatize how dark and stupid everything is? In dark times, the definition of good art would seem to be art that locates and applies CPR to those elements of what's human and magical that still live and glow despite the times' darkness. Really good fiction could have as dark a worldview as it wished, but it'd find a way both to depict this world and to illuminate the possibilities for being alive and human in it. You can defend "Psycho" as being a sort of performative digest of late-eighties social problems, but it's no more than that.

Rosette disappeared onto the dance floor. Wells sat in silence for a minute, watching the dancers. The worldwide cult of fast money spent stupidly. The worldwide cult of trying too hard. Moscow, Rio, Los Angeles, Tokyo, New York, London, Shanghai--the story was the same everywhere. The same overloud music, the same overpromoted brand names, the same fake tits, about as erotic as helium balloons. Everywhere an orgy of empty consumption and bad sex. Las Vegas was the cult's world headquarters, Donald Trump its patron saint. Wells had spent ten years in the barren mountains of Afghanistan and Pakistan. He never wanted to live there again. But if he had to choose between an eternity there or in the supposed luxury of this club, he'd go back without a second thought.

I told him that when we first met... I felt like a butterfly trapped in a net. But... I told him that the more time I spent with him, the more I began to realize how much he means to me I told him that since it seems to be my destiny to dodge raindrops... I was grateful to be dodging them with him. So, I promised him that it would always be his name on my mind when I start my rotation... and when I go to bed each evening... and every quiet moment in between. It will be his name... savored on my lips... stretched across my heart... worshipped by my body... and branded in my mind... until death do us part... and forever after that.

They saw even more ungodly things—the first zipper; the first-ever all-electric kitchen, which included an automatic dishwasher; and a box purporting to contain everything a cook would need to make pancakes, under the brand name Aunt Jemima’s. They sampled a new, oddly flavored gum called Juicy Fruit, and caramel-coated popcorn called Cracker Jack. A new cereal, Shredded Wheat, seemed unlikely to succeed—“shredded doormat,” some called it—but a new beer did well, winning the exposition’s top beer award. Forever afterward, its brewer called it Pabst Blue Ribbon.

Life isn't about the brand of clothes you wear, or about who looks the best. It's about the number of faces which smile when they hear your name

Ari: The serial number was now my new name. I was dehumanized. I was branded like an animal, but was treated worse. This is what racism can do to people.

With a room like this, I bet he buys brand-name cereal

The world is a beautiful place to be born into if you don't mind happiness not always being so very much fun if you don't mind a touch of hell now and then just when everything is fine because even in heaven they don't sing all the time The world is a beautiful place to be born into if you don't mind some people dying all the time or maybe only starving some of the time which isn't half bad if it isn't you Oh the world is a beautiful place to be born into if you don't much mind a few dead minds in the higher places or a bomb or two now and then in your upturned faces or such other improprieties as our Name Brand society is prey to with its men of distinction and its men of extinction and its priests and other patrolmen and its various segregations and congressional investigations and other constipations that our fool flesh is heir to Yes the world is the best place of all for a lot of such things as making the fun scene and making the love scene and making the sad scene and singing low songs and having inspirations and walking around looking at everything and smelling flowers and goosing statues and even thinking and kissing people and making babies and wearing pants and waving hats and dancing and going swimming in rivers on picnics in the middle of the summer and just generally 'living it up' Yes but then right in the middle of it comes the smiling mortician

For untold ages the Indian race had not used family names. A new-born child was given a brand-new name. Blue-Star Woman was proud to write her name for which she would not be required to substitute another's upon her marriage, as is the custom of civilized peoples.

Lots of people use good character and moral standing as a brand name. They know it's what people like, they want people to like them, so they wear it as one would wear a quality brand shirt. Putting it on in the morning and taking it off at the end of the day. Saying all the things they know people want to hear. If they were the very last person on Earth, there would be no reason for them to be of good character, because nobody would see it.

Beer dulls a memory, brand sets it burning, but wine is the best for a sore heart’s yearning.

Name brands were utterly overrated. Except when it came to clothes. Or shoes. Or bacon.

A personal (Brand) is more than just a creative name, cute logo or a complimentary card; it's a promise of value, it's a distinctive voice, it’ s a core message, it's passion driven by purpose, it's a positive impact that creates an impression

I came to you one rainless August night. You taught me how to live without the rain. You are thirst and thirst is all I know. You are sand, wind, sun, and burning sky, The hottest blue. You blow a breeze and brand Your breath into my mouth. You reach—then bend Your force, to break, blow, burn, and make me new. You wrap your name tight around my ribs And keep me warm. I was born for you. Above, below, by you, by you surrounded. I wake to you at dawn. Never break your Knot. Reach, rise, blow, Sálvame, mi dios, Trágame, mi tierra. Salva, traga, Break me, I am bread. I will be the water for your thirst.

But there's also the fact that in my experience most of my readers are first and foremost plain old-fashioned readers. Good readers. They're not looking for cozy brand-name output and that means I don't have to give it to 'em. They're not lazy and have little patience with pre-fab beach-bag books or Oprah's opine du jour. They're questers. They know that every now and then you're gonna get lucky and pure gold like King and Straub's Black House will simply drop into your lap at the local supermarket but after that, if your bent is horror and suspense fiction, you're gonna have to get your hands dirty and root around for more. Find a Ramsey Campbell or an Edward Lee. They expect diversity and search it out. They want what all good readers want - to be taken somewhere in a book or a story that's really worth visiting for a while. Maybe even worth thinking about after. If that place happens to scare the hell out of you all the better.

Like 90 percent of the television they watch, it comes from the south and is shown dubbed into Yiddish. It concerns the adventures of a pair of children with Jewish names who look like they might be part Indian and have no visible parents. They do have a crystalline magical dragon scale that they wish on in order to travel to a land of pastel dragons, each distinguished by its color and its particular brand of imbecility. Little by little, the children spend more and more time with their magical dragon scale until one day they travel off to the land of rainbow idiocy and never return; their bodies are found by the night manager of their cheap flop, each with a bullet in the back of the head. Maybe, Landsman thinks, something gets lost in the translation.

The Game of Go was one of the 4 Arts of China. It spread to all over Asia and was even mentioned in the Japanese novel, Tales of Genji. More than an ancient board game, the Game of Go is an analogy of life and emphasize balance, challenge, and fun. Not only does my name Kailin Gow has the word "Go" in it, but my philosophy on life of balance, challenge, and fun is similar to the Game. Thus, Kailin Gow's Go Girl TV Series, books, and overall brand reflects this philosophy as well. - Kailin Gow in interview about Kailin Gow's Go Girl Books and TV Series.

Maybe the Truth of the Meaning of Life, Ancient and Arcane Knowledge of the Great Unknowable Universe is handed down only to persons presenting with the correct brand-name footwear. If you turn up wearing Shoe City knock-offs, you don't get to pass Go and collect Infinite Enlightenment.

Fame is not the reason why brands are created and erected. Be diligent, focused and chain unceasing prayers to God who will continue giving you cheers.

Censure no more shall brand my humble name The child of passion and the fool of fame

With a name like Smucker’s, it has to be good.” Most companies, especially family companies, would never make fun of their own name. Yet the Smucker family did, which is one reason why Smucker’s is the No.1 brand of jams and jellies. If your name is bad, you have two choices: change the name or make fun of it.

I was trying to fill this gaping hole inside me with “stuff I couldn’t have when I was a little kid,” and I assumed that one day, when I had finally bought enough magazines and name- brand snack foods to feel caught up, the feeling would go away. But it hasn’t. And because I know the value of a dollar, when I get one, I want to buy the nicest thing I can with it. I’m still buying hardcover books and department-store mascara, still daydreaming about what I’m going to spend my 401(k) on when I withdraw that shit early,

Pandora launched into a detailed account of her conversation with the hermit crab, reporting that his name was Shelley, after the poet, whose works he admired. He was a well-traveled crustacean, having flown to distant lands while clinging to the pink leg of a herring gull who had no taste for shellfish, preferring hazelnuts and bread crumbs. One day, the herring gull, who possessed the transmigrated soul of an Elizabethan stage actor, had taken Shelley to see Hamlet at the Drury Lane theater. During the performance, they had alighted on the scenery and played the part of a castle gargoyle for the entire second act. Shelley had enjoyed the experience but had no wish to pursue a theatrical career, as the hot stage lights had nearly fricasseed him. Gabriel stopped digging and listened, transported by the wonder and whimsy of Pandora's imagination. Out of thin air, she created a fantasy world in which animals could talk and anything was possible. He was charmed out of all reason as he watched her, this sandy, disheveled, storytelling mermaid, who seemed already to belong to him and yet wanted nothing to do with him. His heart worked in strange rhythms, as if it were struggling to adjust to a brand new metronome. What was happening to him?

companies are focused on building products rather than brands. A product is something made in a factory. A brand is something made in the mind. To be successful today, you have to build brands, not products. And you build brands by using positioning strategies, starting with a good name. Any

The newcomer has lost his Twoleg collar in a battle for his honor. StarClan has spoken its approval - this cat has been released from the hold of his Twoleg owners, and is free to join ThunderClan as an apprentice. You look like a brand of fire in the sunlight. From this day forward, until he has earned his warrior name, this apprentice will be called Firepaw, in honor of his flame-colored coat.

My cousin Roger once told me, on the eve of his third wedding, that he felt marriage was addictive. Then he corrected himself. I mean early marriage, he said. The very start of a marriage. It's like a whole new beginning. You're entirely brand-new people; you haven't made any mistakes yet. You have a new place to live and new dishes and this new kind of, like, identity, this 'we' that gets invited everywhere together now. Why, sometimes your wife will have a brand-new name, even.

In the past few decades quite a few people have suggested -- citing most often the offence of impossible proportions -- that Barbie dolls teach young girls to hate themselves. But the opposite may be true. British researchers recently found that girls between the ages of seven and eleven harbor surprisingly strong feelings of dislike for their Barbie dolls, with no other toy or brand name inspiring such a negative response from the children. The dolls "provoked rejection, hatred, and violence" and many girls preferred Barbie torture -- by cutting, burning, decapitating, or microwaving -- over other ways of playing with the doll. Reasons that the girls hated their Barbies included, somewhat poetically, the fact that they were 'plastic.' The researchers also noted that the girls never spoke of one single, special Barbie, but tended to talk about having a box full of anonymous Barbies. 'On a deeper level Barbie has become inanimate,' one of the researchers remarked. 'She has lost any individual warmth that she might have possessed if she were perceived as a singular person. This may go some way towards explaining the violence and torture.

But…I told him that the more time that I spent with him, the more I began to realize how much he means to me. I told him that since it seems to be my destiny to dodge raindrops…I was grateful to be dodging them with him. So, I promised him that it would always be his name on my mind when I start my rotation…and when I go to bed each evening…and every quiet moment in between. It will be his name…savored on my lips…stretched across my heart…worshipped by my body…and branded in my mind…until death do us part…and forever after that.

After practice on lazy summer afternoons, he’d gather the kids around and tell stories about baseball players long dead, players from the old Negro leagues with names that sounded like brands of candy: Cool Papa Bell, Golly Honey Gibson, Smooth Rube Foster, Bullet Rogan, guys who knocked the ball five hundred feet high into the hot August air at some ballpark far away down south someplace, the stories soaring high over their heads, over the harbor, over their dirty baseball field, past the rude, red-hot projects where they lived. The Negro leagues, Sport said, were a dream. Why, Negro league players had leg muscles like rocks.

Pigeon?” “Yeah?” A few moments passed, and then he sighed. “Nothing.” Travis hesitated. “I can’t shake this feeling,” he said under his breath. “What do you mean? Like a bad feeling?” I said, suddenly nervous. He turned to me with concern in his eyes, “I have this crazy feeling that once we get home, I’m going to wake up. Like none of this was real.” I slid my arms around his waist, running my hands up the lean muscles of his back. “Is that what you’re worried about?” He looked down to his wrist, and then glanced to the thick silver band on his left finger. “I just can’t shake the feeling that the bubble’s going to burst, and I’m going to be lying in my bed alone, wishing you were there with me.” “I don’t know what I’m going to do with you, Trav! I’ve dumped someone for you—twice—I’ve picked up and went to Vegas with you—twice—I’ve literally gone through hell and back, married you and branded myself with your name. I’m running out of ideas to prove to you that I’m yours.” A small smile graced his lips. “I love it when you say that.” “That I’m yours?” I asked. I leaned up on the balls of my feet, pressing my lips against his. “I. Am. Yours. Mrs. Travis Maddox, forever and always.” His small smile faded as he looked at the boarding gate and then down to me. “I’m gonna fuck it up, Pigeon. You’re gonna get sick of my shit.” I laughed. “I’m sick of your shit, now. I still married you.” “I thought once we got married, that I’d feel a little more reassured about losing you. But I feel like if I get on that plane….” “Travis? I love you. Let’s go home.” His eyebrows pulled in. “You won’t leave me, right? Even when I’m a pain in the ass?” “I vowed in front of God…and Elvis…that I wouldn’t, didn’t I?” His frown lightened a bit. “This is forever?” One corner of my mouth turned up. “Would it make you feel better if we made a wager?” “What kind of husband would I be if I bet against my own marriage?” I smiled. “The stupid kind. Didn’t you listen to your dad when he told you not to bet against me?” He raised an eyebrow. “So you’re that sure, huh? You’d bet on it?” I wrapped my arms around his neck and smiled against his lips. “I’d bet my first born. That’s how sure I am.” And then the peace returned. “You can’t be that sure,” he said, the anxiousness absent from his voice. I raised an eyebrow, and my mouth pulled to one side. “Wanna bet?

The path of destiny pulls you forward. It exhumes you from a state of being and propels you towards the juncture you were created for. A new frontier that you are forced to tread with a cross on your back, heavy as a boulder. When you fall to your knees at the hands of your betrayer, you can only hope to find the one sent to carry you burden- shoulder the journey towards your final punishment. Sometimes duplicity and treason are markers of the ememy, and sometimes, the failed intention of a masterful ally. But, nevertheless, as they burden you with a vexing brand of love, they become nothing more than the kisdd of Judas, pressing a crown of thorns into your flesh. Seemingly with out reason- vastly disappointing, Although I am submerged in violent water, I will rise above. My enemies, my friends, are incapable of derailing me from destiny’s design. So, I press forward-move-rely on the hope of the future- create the possible out of the impossible as I weave into life’s grand tapestry. I believe in the things that wait for me- my enemies, my friends- most of all love. It is the finish line I hunger for, the promise of love in all of its glory. I can endure all things in the hold name of love. And I will.

There were Italian neighbourhood and Vietnamese neighbourhoods in this city; there are Chinese ones and Ukrainian ones and Pakistani ones and Korean ones and African ones. Name a region on the planet and there's someone from there, here. All of them sit on Ojibway land, but hardly any of them know it or care because that genealogy is wilfully untraceable except in the name of the city itself. They'd only have to look, though, but it could be that what they know hurts them already, and what if they found out something even more damaging? These are people who are used to the earth beneath them shifting, and they all want it to stop-and if that means they must pretend to know nothing, well, that's the sacrifice they make.

In language that would have been unthinkable just a few years ago, a young Moroccan named Brother Rachid last year called out President Obama on YouTube for claiming that Islamic State was “not Islamic”: Mr President, I must tell you that you are wrong about ISIL. You said ISIL speaks for no religion. I am a former Muslim. My dad is an imam. I have spent more than 20 years studying Islam. . . . I can tell you with confidence that ISIL speaks for Islam. . . . ISIL’s 10,000 members are all Muslims. . . . They come from different countries and have one common denominator: Islam. They are following Islam’s Prophet Muhammad in every detail. . . . They have called for a caliphate, which is a central doctrine in Sunni Islam. I ask you, Mr. President, to stop being politically correct—to call things by their names. ISIL, Al-Qaeda, Boko Haram, Al-Shabaab in Somalia, the Taliban, and their sister brand names, are all made in Islam. Unless the Muslim world deals with Islam and separates religion from state, we will never end this cycle. . . . If Islam is not the problem, then why is it there are millions of Christians in the Middle East and yet none of them has ever blown up himself to become a martyr, even though they live under the same economic and political circumstances and even worse? . . . Mr. President, if you really want to fight terrorism, then fight it at the roots. How many Saudi sheikhs are preaching hatred? How many Islamic channels are indoctrinating people and teaching them violence from the Quran and the hadith? . . . How many Islamic schools are producing generations of teachers and students who believe in jihad and martyrdom and fighting the infidels?1

Name the colors, blind the eye” is an old Zen saying, illustrating that the intellect’s habitual ways of branding and labeling creates a terrible experiential loss by displacing the vibrant, living reality with a steady stream of labels. It is the same way with space, which is solely the conceptual mind’s way of clearing its throat, of pausing between identified symbols. At any rate, the subjective truth of this is now supported by actual experiments (as we saw in the quantum theory chapters) that strongly suggest distance (space) has no reality whatsoever for entangled particles, no matter how great their apparent separation.

Willingness to take risks and reactions to failure differ dramatically around the world. In some cultures the downside for failure is so high that individuals are allergic to taking any risks at all. These cultures associate shame with any type of failure, and from a young age people are taught to follow a prescribed path with a well-defined chance of success, as opposed to trying anything that might lead to disappointment. In some places, such as Thailand, someone who has failed repeatedly might even choose to take on a brand-new name in an attempt to reboot his or her entire life. In fact, in the 2008 Olympics, a Thai weight lifter attributed her victory to changing her name before the games.

The path of destiny pulls you forward. It exhumes you from a state of being and propels you towards the juncture you were created for. A new frontier that you are forced to tread with a cross on your back, heavy as a boulder. When you fall to your knees at the hands of your betrayer, you can only hope to find the one sent to carry you burden- shoulder the journey towards your final punishment. Sometimes duplicity and treason are markers of the enemy and sometimes, the failed intention of a masterful ally. But, nevertheless, as they burden you with a vexing brand of love, they become nothing more than the kiss of Judas, pressing a crown of thorns into your flesh. Seemingly without reason— vastly disappointing. Although I am submerged in violent water, I will rise above. My enemies, my friends, are incapable of derailing me from destiny’s design. So, I press forward-move-rely on the hope of the future- create the possible out of the impossible as I weave into life’s grand tapestry. I believe in the things that wait for me- my enemies, my friends- most of all love. It is the finish line I hunger for, the promise of love in all of its glory. I can endure all things in the hold name of love. And I will.

There is a simple marketing trick that helps teams communicate as one: generate a brand. When you start a project, come up with a name for it, ideally something off-the-wall. (In the past, we've named projects after things such as killer parrots that prey on sheep, optical illusions, and mythical cities.) ...Use your team's name liberally when talking with people. It sounds silly, but it gives your team an identity to build on, and the world something memorable to associate with your work.

We commonly speak as though a single 'thing' could 'have' some characteristic. A stone, we say, is 'hard,' 'small,' 'heavy,' 'yellow,' 'dense,' etc. That is how our language is made: 'The stone is hard.' And so on. And that way of talking is good enough for the marketplace: 'That is a new brand.' 'The potatoes are rotten.' 'The container is damaged.' ... And so on. But this way of talking is not good enough in science or epistemology. To think straight, it is advisable to expect all qualities and attributes, adjectives, and so on to refer to at least -two- sets of interactions in time. ... Language continually asserts by the syntax of subject and predicate that 'things' somehow 'have' qualities and attributes. A more precise way of talking would insist that the 'things' are produced, are seen as separate from other 'things,' and are made 'real' by their internal relations and by their behaviour in relationship with other things and with the speaker. It is necessary to be quite clear about the universal truth that whatever 'things' may be in their pleromatic and thingish world, they can only enter the world of communication and meaning by their names, their qualities and their attributes (i.e., by reports of their internal and external relations and interactions).

It's interesting that penny-pinching is an accepted defense for toxic food habits, when frugality so rarely rules other consumer domains. The majority of Americans buy bottled drinking water, for example, even though water runs from the faucets at home for a fraction of the cost, and government quality standards are stricter for tap water than for bottled. At any income level, we can be relied upon for categorically unnecessary purchases: portable-earplug music instead of the radio; extra-fast Internet for leisure use; heavy vehicles to transport light loads; name-brand clothing instead of plainer gear. "Economizing," as applied to clothing, generally means looking for discount name brands instead of wearing last year's clothes again. The dread of rearing unfashionable children is understandable. But as a priority, "makes me look cool" has passed up "keeps arteries functional" and left the kids huffing and puffing (fashionably) in the dust.

The notion that a vast gulf exists between "criminals" and those of us who have never served time in prison is a fiction created by the racial ideology that birthed mass incarceration, namely that there is something fundamentally wrong and morally inferior about "them." The reality, though, is that all of us have done wrong. As noted earlier, studies suggest that most Americans violate drug laws in their lifetime. Indeed, most of us break the law not once but repeatedly throughout our lives. Yet only some of us will be arrested, charged, convicted of a crime, branded a criminal or a felon, and ushered into a permanent undercaste. Who becomes a social pariah and excommunicated from civil society and who trots off to college bears scant relationship to the morality of the crimes committed. Who is more blameworthy: the young black kid who hustles on the street corner, selling weed to help his momma pay rent? Or the college kid who deals drugs out of his dorm room so that he'll have cash to finance his spring break? Who should we fear? The kid in the 'hood who joined a gang and now carries a gun for security, because his neighborhood is frightening and unsafe? Or the suburban high school student who has a drinking problem but keeps getting behind the wheel? Our racially biased system of mass incarceration exploits the fact that all people break the law and make mistakes at various points in their lives with varying degrees of justification. Screwing up-failing to live by one's highest ideals and values-is part of what makes us human.

Catch a customer with emotion and you will have a customer for a day; but, capture a customer with value and you will keep a customer for a lifetime. I truly believe in good, old-fashioned values when it comes to business. That is what timelessness is made of! At the end of the day, the question is, “Do you want to build a good hut for a day or do you want to build a good fortress for a lifetime?” Quality, value, understanding the needs of your clientele— that’s how you build a legacy. Connect with people, because you can never underestimate just how many people out there are yearning for any form of good interpersonal connection that they can find and when you can provide that as a brand name, you can allow the person behind your business to shine through. That’s how timelessness is created. It’s not created by luring people into a myth; it’s created by making connections, by remembering people’s names, by being genuinely interested in everybody.

Free-thinking, powerful, passionate women are dangerous to a conservative male-dominated culture. They tend to do what they want and believe is right...not what you tell them. And so patriarchal cultures have a deep-seated fear of women in their power, their ability to give life...and take life, their uncontrollable emotions, their intuition, their constant changing. Rather than seek partnership with this power, the patriarchal system has chosen to dominate and subdue the women who show signs of it through shaming, branding, naming, ostracising, traumatising, raping, medicating...and burning. In patriarchy powerful women are a threat. Their

My name is Renee. I am 54 years old. For 27 years I have been the concierge at number 7, rue de Grenelle. . . I live alone with my cat, a big lazy tom who has no distinguishing features other than the fact that his paws smell bad wh...en he is annoyed. Neither he nor I make any effor tto take part in the social doings of our respective species. Because I am rarely friendly- though always polite- I am not liked, but am tolerated nonetheless: I correspond so very well to what social prejudice has collectively construed to be a typical French concierge that I am one of the multiple cogs that make the great universal illusion turn, the illusion according to which life has a meaning that can be easily deciphered. And since it has been written somewhere that concierges are old, ugly, and sour, so has it been branded in fiery letters on the pediment of that same imbecilic firmament that the aforementioned concierges have rather large dither cats who sleep all day on cushions covered with crocheted cases.

At its very core, the story of Jack the Ripper is a narrative of a killer’s deep, abiding hatred of women, and our culture’s obsession with the mythology serves only to normalize its particular brand of misogyny. We have grown so comfortable with the notion of “Jack the Ripper,” the unfathomable, invincible male killer, that we have failed to recognize that he continues to walk among us. In his top hat and cape, wielding his blood-drenched knife, he can be spotted regularly in London on posters, in ads, on the sides of buses. Bartenders have named drinks after him, shops use his moniker on their signs, tourists from around the world make pilgrimages to Whitechapel to walk in his footsteps and visit a museum dedicated to his violence. The world has learned to dress up in his costume at Halloween, to imagine being him, to honor his genius, to laugh at a murderer of women. By embracing him, we embrace the set of values that surrounded him in 1888, which teaches women that they are of a lesser value and can expect to be dishonored and abused.

There had been very little in Douglas Ashton’s life that he ever wanted. Most of it he could obtain, the rest of it, a loving mother and father, his sister back from the dead, was unobtainable. At that moment, he found himself wanting something. And what he wanted was for Julia to lose herself with him. He wanted this stubborn, tempestuous Julia Fairfax to disappear and an acquiescent, but still tempestuous, Julia Ashton to take her place. He wanted to brand her with his name and shackle her with his ring. Did she not understand that was a good thing?

Within the fair’s buildings visitors encountered devices and concepts new to them and to the world. They heard live music played by an orchestra in New York and transmitted to the fair by long-distance telephone. They saw the first moving pictures on Edison’s Kinetoscope, and they watched, stunned, as lightning chattered from Nikola Tesla’s body. They saw even more ungodly things—the first zipper; the first-ever all-electric kitchen, which included an automatic dishwasher; and a box purporting to contain everything a cook would need to make pancakes, under the brand name Aunt Jemima’s. They sampled a new, oddly flavored gum called Juicy Fruit, and caramel-coated popcorn called Cracker Jack. A new cereal, Shredded Wheat, seemed unlikely to succeed—“shredded doormat,” some called it—but a new beer did well, winning the exposition’s top beer award. Forever afterward, its brewer called it Pabst Blue Ribbon. Visitors also encountered the latest and arguably most important organizational invention of the century, the vertical file, created by Melvil Dewey, inventor of the Dewey Decimal System. Sprinkled among these exhibits were novelties of all kinds. A locomotive made of spooled silk. A suspension bridge built out of Kirk’s Soap. A giant map of the United States made of pickles. Prune makers sent along a full-scale knight on horseback sculpted out of prunes, and the Avery Salt Mines of Louisiana displayed a copy of the Statue of Liberty carved from a block of salt. Visitors dubbed it “Lot’s Wife.

Mystical experience needs some form of dogma in order not to dissipate into moments of spiritual intensity that are merely personal, and dogma needs regular infusions of unknowingness to keep from calcifying into the predictable, pontificating, and anti-intellectual services so common in mainstream American churches. So what does all this mean practically? It means that congregations must be conscious of the persistent and ineradicable loneliness that makes a person seek communion, with other people and with God, in the first place. It means that conservative churches that are infused with the bouncy brand of American optimism one finds in sales pitches are selling shit. It means that liberal churches that go months without mentioning the name of Jesus, much less the dying Christ, have no more spiritual purpose or significance than a local union hall. It means that we -- those of us who call ourselves Christians -- need a revolution in the way we worship. This could mean many different things -- poetry as liturgy, focused and extended silences, learning from other religious traditions and rituals (this seems crucial), incorporating apophatic language. But one thing it means for sure: we must be conscious of language as language, must call into question every word we use until we refine or remake a language that is fit for our particular religious doubts and despairs -- and of course (and most of all!) our joys.

But we love the Old Travelers. We love to hear them prate and drivel and lie. We can tell them the moment we see them. They always throw out a few feelers; they never cast themselves adrift till they have sounded every individual and know that he has not traveled. Then they open their throttle valves, and how they do brag, and sneer, and swell, and soar, and blaspheme the sacred name of Truth! Their central idea, their grand aim, is to subjugate you, keep you down, make you feel insignificant and humble in the blaze of their cosmopolitan glory! They will not let you know anything. They sneer at your most inoffensive suggestions; they laugh unfeelingly at your treasured dreams of foreign lands; they brand the statements of your traveled aunts and uncles as the stupidest absurdities; they deride your most trusted authors and demolish the fair images they have set up for your willing worship with the pitiless ferocity of the fanatic iconoclast! But still I love the Old Travelers. I love them for their witless platitudes, for their supernatural ability to bore, for their delightful asinine vanity, for their luxuriant fertility of imagination, for their startling, their brilliant, their overwhelming mendacity!

Sometimes we are written down in books. Or, someone tells a story in which our name figures. And so we live on, through someone else’s voice… These are the indelible marks others make of us, like the watermarks of high tides, names carved into barks, or stamps branded onto belongings. For what else is history but the collected voices of others, who sing a chorus of what once was. It is not words but voices that are the inscriptions seared onto pages, into minds, of the fragments others glean, as we live our lives in passing. Flitting and fl eeting, we rub off as we move through, and in our wake is cast the dust of the stars that we become. And sometimes it is caught on the fingers of others, and they press that gold to their lips, where it glistens, an eternal testimony to the fact that they adored us: So we, those of us who remember, we grow more golden as we age, as if cast into statues that commemorate the splendor of those who loved us, and those we were privileged to love.

At some point, sisters began to talk about how unseen they have felt. How the media has focused on men, but it has been them - the sisters - who were there. They were there, in overwhelming numbers, just as they were during the civil rights movement. Women - all women, trans women - are roughly 80% of the people who were staring down the terror of Ferguson, saying “we are the caretakers of this community”. Is it women who are out there, often with their children, calling for an end to police violence, saying “we have a right to raise our children without fear”. But it is not women’s courage that is showcased in the media. One sister says “when the police move in we do not run, we stay. And for this, we deserve recognition”. Their words will live with us, will live in us, as Ferguson begins to unfold and as the national attention begins to really focus on what Alicia, Opal and I have started. The first time there’s coverage of Black Lives Matter in a way that is positive is on the Melissa Harris-Perry show. She does not invite us - it isn’t intentional, I’m certain of that. And about a year later she does, but in this early moment, and despite the overwhelming knowledge of the people on the ground who are talking about what Alicia, Opal and I have done, and despite of it being part of the historical record, that it is always women who do the work even as men get the praise. It takes a long time for us to occur to most reporters and the mainstream. Living in patriarchy means that the default inclination is to center men and their voices, not women and their work. The fact seems ever more exacerbated in our day and age, when presence on twitter, when the number of followers one has, can supplant the everyday and heralded work of those who, by virtue of that work, may not have time to tweet constantly or sharpen and hone their personal brand so that it is an easily sellable commodity. Like the women who organized, strategized, marched, cooked, typed up and did the work to ensure the civil rights movement; women whose names go unspoken, unknown, so too that this dynamic unfolds as the nation began to realize that we were a movement. Opal, Alicia and I never wanted or needed to be the center of anything. We were purposeful about decentralizing our role in the work, but neither did we want, nor deserved, to be erased.

No follower of Christ knew the shape of the earth. For many centuries this great Peasant of Palestine has been worshiped as God. Millions and millions have given their lives to his service. The wealth of the world was lavished on his shrines. His name carried consolation to the diseased and dying. His name dispelled the darkness of death, and filled the dungeon with light. His name gave courage to the martyr, and in the midst of fire, with shriveling lips the sufferer uttered it again and again. The outcasts, the deserted, the fallen, felt that Christ was their friend, felt that he knew their sorrows and pitied their sufferings. All this is true, and if it were all, how beautiful, how touching, how glorious it would be. But it is not all. There is another side. In his name millions and millions of men and women have been imprisoned, tortured and killed. In his name millions and millions have been enslaved. In his name the thinkers, the investigators, have been branded as criminals, and his followers have shed the blood of the wisest and best. In his name the progress of many nations was stayed for a thousand years. In his gospel was found the dogma of eternal pain, and his words added an infinite horror to death. His gospel filled the world with hatred and revenge; made intellectual honesty a crime; made happiness here the road to hell, denounced love as base and bestial, canonized credulity, crowned bigotry and destroyed the liberty of man. It would have been far better had the New Testament never been written – far better had the theological Christ never lived. Had the writers of the Testament been regarded as uninspired, had Christ been thought of only as a man, had the good been accepted and the absurd, the impossible, and the revengeful thrown away, mankind would have escaped the wars, the tortures, the scaffolds, the dungeons, the agony and tears, the crimes and sorrows of a thousand years.

E L James, Party Games you’re looking kind of smug inserting that god damn anal plug giving me your kinky love after writing Fifty Shades you’re acting like some kind of renegade giving me your kinky love sit me on a dildo and spin me right around chain me up and hang me upside down giving me your kinky love god damn you E L James making me into some kind of party game giving me your kinky love put me in a dream and wheel in the Fucking Machine god damn you E L James spank a hand on my bum see how much I can cum god damn you E L James stand me up and sit me down lay me out and roll me about god damn you E L James BDSM electro impulses up my brainstem god damn you E L James cast me in a submissive role-play with my genitals on display god damn you E L James suspend me high in the air slap me around like I don’t care god damn you E L James take that whip off the shelf make me forget myself god damn you E L James Why are you wearing oven mittens? branding iron your name written inner goddess don’t keep in hidden god damn you E L James holy crap my mind has snapped to forget one thing that I have heard I’m never going to use the safe-word god damn you E L James By R.M.Romarney

One of my greatest fears is family decline.There’s an old Chinese saying that “prosperity can never last for three generations.” I’ll bet that if someone with empirical skills conducted a longitudinal survey about intergenerational performance, they’d find a remarkably common pattern among Chinese immigrants fortunate enough to have come to the United States as graduate students or skilled workers over the last fifty years. The pattern would go something like this: • The immigrant generation (like my parents) is the hardest-working. Many will have started off in the United States almost penniless, but they will work nonstop until they become successful engineers, scientists, doctors, academics, or businesspeople. As parents, they will be extremely strict and rabidly thrifty. (“Don’t throw out those leftovers! Why are you using so much dishwasher liquid?You don’t need a beauty salon—I can cut your hair even nicer.”) They will invest in real estate. They will not drink much. Everything they do and earn will go toward their children’s education and future. • The next generation (mine), the first to be born in America, will typically be high-achieving. They will usually play the piano and/or violin.They will attend an Ivy League or Top Ten university. They will tend to be professionals—lawyers, doctors, bankers, television anchors—and surpass their parents in income, but that’s partly because they started off with more money and because their parents invested so much in them. They will be less frugal than their parents. They will enjoy cocktails. If they are female, they will often marry a white person. Whether male or female, they will not be as strict with their children as their parents were with them. • The next generation (Sophia and Lulu’s) is the one I spend nights lying awake worrying about. Because of the hard work of their parents and grandparents, this generation will be born into the great comforts of the upper middle class. Even as children they will own many hardcover books (an almost criminal luxury from the point of view of immigrant parents). They will have wealthy friends who get paid for B-pluses.They may or may not attend private schools, but in either case they will expect expensive, brand-name clothes. Finally and most problematically, they will feel that they have individual rights guaranteed by the U.S. Constitution and therefore be much more likely to disobey their parents and ignore career advice. In short, all factors point to this generation

I drummed my fingers on the steering wheel as I looked around the empty lot. I wavered on getting out when a giant lightning bolt painted a jagged streak across the rainy lavender-gray sky. Minutes passed and still he didn’t come out of the Three Hundreds’ building. Damn it. Before I could talk myself out of it, I jumped out of the car, cursing at myself for not carrying an umbrella for about the billionth time and for not having waterproof shoes, and ran through the parking lot, straight through the double doors. As I stomped my feet on the mat, I looked around the lobby for the big guy. A woman behind the front desk raised her eyebrows at me curiously. “Can I help you with something?” she asked. “Have you seen Aiden?” “Aiden?” Were there really that many Aidens? “Graves.” “Can I ask what you need him for?” I bit the inside of my cheek and smiled at the woman who didn’t know me and, therefore, didn’t have an idea that I knew Aiden. “I’m here to pick him up.” It was obvious she didn’t know what to make of me. I didn’t exactly look like pro-football player girlfriend material in that moment, much less anything else. I’d opted not to put on any makeup since I hadn’t planned on leaving the house. Or real pants. Or even a shirt with the sleeves intact. I had cut-off shorts and a baggy T-shirt with sleeves that I’d taken scissors to. Plus the rain outside hadn’t done my hair any justice. It looked like a cloud of teal. Then there was the whole we-don’t-look-anything-alike thing going on, so there was no way we could pass as siblings. Just as I opened my mouth, the doors that connected the front area with the rest of the training facility swung open. The man I was looking for came out with his bag over his shoulder, imposing, massive, and sweaty. Definitely surly too, which really only meant he looked the way he always did. I couldn’t help but crack a little smile at his grumpiness. “Ready?” He did his form of a nod, a tip of his chin. I could feel the receptionist’s eyes on us as he approached, but I was too busy taking in Grumpy Pants to bother looking at anyone else. Those brown eyes shifted to me for a second, and that time, I smirked uncontrollably. He glared down at me. “What are you smiling at?” I shrugged my shoulders and shook my head, trying to give him an innocent look. “Oh, nothing, sunshine.” He mouthed ‘sunshine’ as his gaze strayed to the ceiling. We ran out of the building side by side toward my car. Throwing the doors open, I pretty much jumped inside and shivered, turning the car and the heater on. Aiden slid in a lot more gracefully than I had, wet but not nearly as soaked. He eyed me as he buckled in, and I slanted him a look. “What?” With a shake of his head, he unzipped his duffel, which was sitting on his lap, and pulled out that infamous off-black hoodie he always wore. Then he held it out. All I could do was stare at it for a second. His beloved, no-name brand, extra-extra-large hoodie. He was offering it to me. When I first started working for Aiden, I remembered him specifically giving me instructions on how he wanted it washed and dried. On gentle and hung to dry. He loved that thing. He could own a thousand just like it, but he didn’t. He had one black hoodie that he wore all the time and a blue one he occasionally donned. “For me?” I asked like an idiot. He shook it, rolling his eyes. “Yes for you. Put it on before you get sick. I would rather not have to take care of you if you get pneumonia.” Yeah, I was going to ignore his put-out tone and focus on the ‘rather not’ as I took it from him and slipped it on without another word. His hoodie was like holding a gold medal in my hands. Like being given something cherished, a family relic. Aiden’s precious.

"If you prefer it, Your Excellency, a private room will be free directly: Prince Golitsin with a lady. Fresh oysters have come in." "Ah, oysters!" Stepan Arkadyevich became thoughtful. "How if we were to change our program, Levin?" he said, keeping his finger on the bill of fare. And his face expressed serious hesitation. "Are the oysters good? Mind, now!" "They're Flensburg, Your Excellency. We've no Ostend." "Flensburg will do -- but are they fresh?" "Only arrived yesterday." "Well, then, how if we were to begin with oysters, and so change the whole program? Eh?" "It's all the same to me. I should like cabbage soup and porridge better than anything; but of course there's nothing like that here." "Porridge a la Russe, Your Honor would like?" said the Tatar, bending down to Levin, like a nurse speaking to a child. "No, joking apart, whatever you choose is sure to be good. I've been skating, and I'm hungry. And don't imagine," he added, detecting a look of dissatisfaction on Oblonsky's face, "that I shan't appreciate your choice. I don't object to a good dinner." "I should hope so! After all, it's one of the pleasures of life," said Stepan Arkadyevich. "Well, then, my friend, you give us two -- or better say three-dozen oysters, clear soup with vegetables..." "Printaniere," prompted the Tatar. But Stepan Arkadyevich apparently did not care to allow him the satisfaction of giving the French names of the dishes. "With vegetables in it, you know. Then turbot with thick sauce, then... roast beef; and mind it's good. Yes, and capons, perhaps, and then stewed fruit." The Tatar, recollecting that it was Stepan Arkadyevich's way not to call the dishes by the names in the French bill of fare, did not repeat them after him, but could not resist rehearsing the whole menu to himself according to the bill: "Soupe printaniere, turbot sauce Beaumarchais, poulard a l'estragon, Macedoine de fruits..." and then instantly, as though worked by springs, laying down one bound bill of fare, he took up another, the list of wines, and submitted it to Stepan Arkadyevich. "What shall we drink?" "What you like, only not too much. Champagne," said Levin. "What! to start with? You're right though, I dare say. Do you like the white seal?" "Cachet blanc," prompted the Tatar. "Very well, then, give us that brand with the oysters, and then we'll see." "Yes, sir. And what table wine?" "You can give us Nuits. Oh, no -- better the classic Chablis." "Yes, sir. And your cheese, Your Excellency?" "Oh, yes, Parmesan. Or would you like another?" "No, it's all the same to me," said Levin, unable to suppress a smile.

To illustrate toaster righteousness, let’s say God decides to use toasters to spread His messages. He incorporates his love into an LLC called God’s Toasters, LLC. Toasters are now the legal and spiritual messengers of God. Different toaster brands are made all over the world. It doesn’t matter where the toasters are introduced in the world, some people support them and others oppose them. It is God’s will to have different toasters made in different countries. Toaster Righteousness comes into play when people start believing that if we do not eat a specific bread recipe and shaped bread, we cannot receive authentic holy toast. Exceptions are made with pita lovers, but everyone else in the world is doomed to live in eternal burnt-toast hell, not golden-brown toast heaven. Throughout history, bread is a staple of peoples’ diets. The introduction of toasters is supposed to support show us how to eat bread better, being grateful for the bread we are given, sharing toast with one’s neighbor, and not killing in the name of bread.

I have traversed at least one part of this sphere where we are; I have studied the fecundation of plants and the point at which metals fuse; I have observed the stars and have examined the inside of bodies. From this brand that I lift here I can deduce a concept of weight, and from these flames the concept of warmth. What I do not know, I know full well that I do not know, and I envy those who will eventually know more; but I know also that, exactly like me, they will be obliged to measure, deduce, and then mistrust the deductions so produced; they will have to make allowance for the part which is true in any falsehood, and likewise reckon the eternal admixture of falsity in truth. I have never clung blindly to some idea for fear of the perplexity into which I should fall if I let it go. I have never seasoned a truth with the sauce of a lie in order to digest it more easily. I have never misrepresented the views of my adversary to get the better of him more readily, not even the views of Bombastus during our debate on antimony (though he showed no gratitude for my restraint). Or perhaps, yes: I have caught myself in the act of such misrepresentation, and each time reprimanded myself as if I were scolding a dishonest valet; I could trust myself again only after promising myself to do better. I have dreamed my dreams, but I do not take them for anything more than dreams. I have refrained from making an idol of truth, preferring to leave to it its more modest name of exactitude. My triumphs and my dangers are not the ones that people suppose: there are other glories than fame and other fires than those of the stake. I have almost attained to the point of distrusting words. I shall die a little less witless than I was born.

If I could write an autobiography for fear, it would read like this: __________ Hi, my name is Fear. F-E-A-R. But you are going to call me a lot of other things as you start to get closer to me. I’m terribly unoriginal. I’m like every has-been out there, but you give me way more credit than I deserve. You should keep doing that. I like it when you make me bigger than I actually am. I’m going to make you feel alone, and I like it when you believe you’re the only one who’s ever felt this way. You think I’m custom-catered to fit you, but I’m really no different than the brand of me your best friend wears. I’m a ballad lurking in the hearts of a billion people, and I will do anything to keep you from realizing that I am just the same song on repeat. You all know all my words. I’m pretty jealous though. I want you alone with me at night. I’m not afraid to say I’m greedy or that I don’t want to share you. I’m a territorial lover, and I would rather you not have solid and deep conversations at dinner parties or find a community that doesn’t leave your side. I wrote you a story a long time ago, and I don’t want you to figure out that you’ve outgrown the plotline. I wonder why you don’t get over me sometimes, but then the realization hits me: You come back because you know I want you. You come back because you know the sound of my voice. You come back because you know the way I move and how I shut you down. You’ve stood face-to-face with me so many times and I have told you who you are. The crazy thing is, you’ve believed me.

Authority does not have to be a person or institution which says: you have to do this, or you are not allowed to do that. While this kind of authority may be called external authority, authority can appear as internal authority, under the name of duty, conscience, or super-ego. As a matter of fact, the development of modern thinking from Protestantism to Kant's philosophy, can be characterized as the substitution of internalized authority for an external one. With the political victories of the rising middle class, external authority lost prestige and man's own conscience assumed the place which external authority once had held. This change appeared to many as the victory of freedom. To submit to orders from the outside (at least in spiritual matters) appeared to be unworthy of a free man; but the conquest of his natural inclinations, and the establishment of the domination of one part of the individual, his nature, by another, his reason, will or conscience, seemed to be the very essence of freedom. Analysis shows that conscience rules with a harshness as great as external authorities, and furthermore that frequently the contents of the orders issued by man's conscience are ultimately not governed by demands of the individual self but by social demands which have assumed the dignity of ethical norms. The rulership of conscience can be even harsher than that of external authorities, since the individual feels its orders to be his own; how can he rebel against himself? In recent decades "conscience" has lost much of its significance. It seems as though neither external nor internal authorities play any prominent role in the individual's life. Everybody is completely "free", if only he does not interfere with other people's legitimate claims. But what we find is rather that instead of disappearing, authority has made itself invisible. Instead of overt authority, "anonymous" authority reigns.It is disguised as common sense, science, psychic health, normality, public opinion. It does not demand anything except the self-evident. It seems to use no pressure but only mild persuasion. Whether a mother says to her daughter, "I know you will not like to go out with that boy", or an advertisement suggests, "Smoke this brand of cigarettes--you will like their coolness", it is the same atmosphere of subtle suggestion which actually pervades our whole social life. Anonymous authority is more effective than overt authority, since one never suspects that there is any order which one is expected to follow. In external authority it is clear that there is an order and who gives it; one can fight against the authority, and in this fight personal independence and moral courage can develop.But whereas in internalized authority the command, though an internal one, remains visible, in anonymous authority both command and commander have become invisible.It is like being fired at by an invisible enemy. There is nobody and nothing to fight back against.

Q: What are in your eyes the major defects in the West? A: The West has come to regard the values of freedom, the yardstick of human rights, as something Western. Many of them [westerns] specially in Europe take the values and the institutions on freedom, the institutions on science, curiosity, the individual, i mean, the rule of law and they’ve come to take that all for granted that they are not aware of the threat against it and not aware of the fact that you have to sustain it day by day as with all man made things. I mean, a building for example, the roof will leak, the paint will fall and you have to repaint it, you have to maintain it all the time it seems that people have forgotten that and perhaps part of the reason is because the generation that is now enjoying all the freedoms in the West is not the generations that built it; these are generations that inherited and like companies, family companies, often you’ll see the first generation or the second generation are almost always more passionate about the brand and the family company and name and keeping it all int he family and then the third generation live, use, take the money and they are either overtaken by bigger companies, swallowed up or they go bankrupt and I think there is an analogy there in that the generations after the second world war living today in Europe, United States may be different but I’m here much too short to say anything about it, is that there are people who are so complacent, they’ve always been free, they just no longer know what it is that freedom costs and for me that would be making the big mistake and you can see it. The education system in Europe where history is no longer an obligatory subject, science is no longer an obligatory subject, school systems have become about, look at Holland, our country where they have allowed parents, in the name of freedom, to build their own schools that we now have schools founded on what the child wants so if the child wants to play all day long then that is an individual freedom of the child and so it’s up to the child to decide whether to do math or to clay and now in our country in Holland, in the name of freedom of education, the state pays for these schools and I was raving against muslim schools and i thought about this cuz i was like you know ok in muslin schools at least they learn to count.

Sheepwalking I define “sheepwalking” as the outcome of hiring people who have been raised to be obedient and giving them a brain-dead job and enough fear to keep them in line. You’ve probably encountered someone who is sheepwalking. The TSA “screener” who forces a mom to drink from a bottle of breast milk because any other action is not in the manual. A “customer service” rep who will happily reread a company policy six or seven times but never stop to actually consider what the policy means. A marketing executive who buys millions of dollars’ worth of TV time even though she knows it’s not working—she does it because her boss told her to. It’s ironic but not surprising that in our age of increased reliance on new ideas, rapid change, and innovation, sheepwalking is actually on the rise. That’s because we can no longer rely on machines to do the brain-dead stuff. We’ve mechanized what we could mechanize. What’s left is to cost-reduce the manual labor that must be done by a human. So we write manuals and race to the bottom in our search for the cheapest possible labor. And it’s not surprising that when we go to hire that labor, we search for people who have already been trained to be sheepish. Training a student to be sheepish is a lot easier than the alternative. Teaching to the test, ensuring compliant behavior, and using fear as a motivator are the easiest and fastest ways to get a kid through school. So why does it surprise us that we graduate so many sheep? And graduate school? Since the stakes are higher (opportunity cost, tuition, and the job market), students fall back on what they’ve been taught. To be sheep. Well-educated, of course, but compliant nonetheless. And many organizations go out of their way to hire people that color inside the lines, that demonstrate consistency and compliance. And then they give these people jobs where they are managed via fear. Which leads to sheepwalking. (“I might get fired!”) The fault doesn’t lie with the employee, at least not at first. And of course, the pain is often shouldered by both the employee and the customer. Is it less efficient to pursue the alternative? What happens when you build an organization like W. L. Gore and Associates (makers of Gore-Tex) or the Acumen Fund? At first, it seems crazy. There’s too much overhead, there are too many cats to herd, there is too little predictability, and there is way too much noise. Then, over and over, we see something happen. When you hire amazing people and give them freedom, they do amazing stuff. And the sheepwalkers and their bosses just watch and shake their heads, certain that this is just an exception, and that it is way too risky for their industry or their customer base. I was at a Google conference last month, and I spent some time in a room filled with (pretty newly minted) Google sales reps. I talked to a few of them for a while about the state of the industry. And it broke my heart to discover that they were sheepwalking. Just like the receptionist at a company I visited a week later. She acknowledged that the front office is very slow, and that she just sits there, reading romance novels and waiting. And she’s been doing it for two years. Just like the MBA student I met yesterday who is taking a job at a major packaged-goods company…because they offered her a great salary and promised her a well-known brand. She’s going to stay “for just ten years, then have a baby and leave and start my own gig.…” She’ll get really good at running coupons in the Sunday paper, but not particularly good at solving new problems. What a waste. Step one is to give the problem a name. Done. Step two is for anyone who sees themselves in this mirror to realize that you can always stop. You can always claim the career you deserve merely by refusing to walk down the same path as everyone else just because everyone else is already doing it.