Boost Up Quotes

I was beginning to understand something about normality. Normality wasn't normal. It couldn't be. If normality were normal, everybody could leave it alone. They could sit back and let normality manifest itself. But people-and especially doctors- had doubts about normality. They weren't sure normality was up the job. And so they felt inclined to give it a boost.

All I know is, he found out you left and he locked himself in the shed and barricaded the door. No one's seen him since," Doug said. "When I bolted, Sean and Evan were trying to boost Caleb up onto the roof so he could look through the skylight and make sure the kid wasn't dead or something.

No, I mean it. You balance each other. He helps you lighten up, and you help him focus. He boosts your confidence, and you keep his ego in check. You both dive headfirst into danger, but somehow you’re able to help each other play it a little smarter. And you both act more like yourselves when you’re together.

Kids grow up connected to nothing these days, plugged in and living lives boosted to them from other people.

What we perceive about ourselves is greatly a reflection of how we will end up living our lives.

If you want something bad enough, never give up (and take a boost when offered).

Don’t you dare tell anyone about this,” she orders. “Why not? It’ll only boost your street cred.” “I don’t want to be another one of your puck bunnies, and I don’t want people thinking I am, understood?” Her use of the term makes me grin harder. I like that she’s picking up the hockey lingo. Maybe one of these days, I’ll even convince her to come to a game. I have a feeling Hannah would be a great heckler, which is always an advantage at home games. Though knowing her, she’d probably heckle us and give the other team the advantage.

The witch reached into the picnic basket and pulled out a light brown chamois bag about the size of a playing card. “Maybe this will help you. It’ll boost your self-esteem.” Now we’re getting somewhere. Riley took the bag and opened it. She looked to the bottom to find … nothing. “Ah, it’s empty.” “Of course,” Ayden replied. “It’s up to you to fill it. Find things that mean something to you, that represent times where you’ve overcome an obstacle, learned something important. Put those items in the bag and they’ll help you find your strength.

Could you give me a boost up to the second floor?” “I will not,” Raphael said icily. “Sure, any friend of Magnus’s,” said Elliott, and then, off Raphael’s glare, added, “is someone we don’t like, definitely, not even a little bit, at all.

And sometimes, just sometimes, out of every hundred; you are shinning on the inside. Sometimes sometimes, on the same day, universe decides to reflect you on the outside, it decides to shine too ,So you put a smile on your face, take a walk and watch it sharing your happiness, sharing your light ,breath it all in, take your boost and let the world lift you up till you actually believe that it has your back ,take the gift and take your credit, even if it's not your wings, cause this universe only reflects back, it gifts back, it's fair but it isn't an initiator. And maybe, just maybe if you believe in it, it will believe in you too, maybe then when it's raining on you, when it's too dark, when rock bottom gives you a concussion, you will look up with faith, and out of all the things showering on your head, you will find your favorite one, you will be gifted with stars, ones that can reflect on your inside, ones that can light you up back

Hannah returns to our booth carrying our drink orders. Or rather, Allie and Dex’s drink orders. Logan and I asked for sodas, but what we get is water. “Where’s my Dr. Pepper, Wellsy?” Logan whines. She levels him with a stern look. “Do you know how much sugar is in a soft drink?” “A perfectly acceptable amount and therefore I should drink it?” supplies Logan. “Wrong. The answer is too damn much. You’re playing Michigan in an hour—you can’t get all hopped up on sugar before a game. You’ll get a five-minute energy boost and then crash halfway through the first period.” Logan sighs. “G, why is your girl our nutritionist now?” I pick up my water glass and take a sip of defeat. “Do you want to argue with her?” Logan looks at Hannah, whose expression clearly conveys: you’ll get a soda over my dead body. Then he looks back at me. “No,” he says glumly.

The real enemy of independent thinking is not an external authority, but our own inertia. The ability to generate new ideas has more to do with breaking with old habits of thinking than with coming up with as many ideas as possible.

If you can’t dazzle them with brilliance, baffle them with bullshit” seems like the motto not just for Chopra but for the entire conference. Benioff and his philanthropy, the dry ice and fog machines, the concerts and comedians: None of this has anything to do with software or technology. It’s a show, created to entertain people, boost sales, and fluff a stock price.

How do we get into Blackmoor's study? Did you climb in?" "No, he lifted me in." "Hmm. Right, then. Vivi will have to give us a boost up." "She will, will she?" from the booster in question. "Well, how else do we sneak in?" "I rather thought that we could knock on the front door and have Bingham let us in," Alex said matter-of-factly, referencing Blackmoor's ancient butler, as she led the trio around the corner of the house and toward the main entrance. "What? We can't do that!" Ella stopped, indignant. "Whyever not?" Vivi asked, following Alex. "It seems a perfectly acceptable way to enter. In fact, I believe I've been entering houses that way for my entire life.

I guess I knew it wasn’t a game, but I ran anyway and I boosted myself up on the water spigot and poured through the window with the boneless grace of little kids.

So, look, you can't leave," Doug said, sitting straight up and turning towards her. "if you do, Miller's gonna revert and Caleb and Ian are gonna ride roughshod and Sean'll go back to being ghost brother and Finn..." Megan's heart slipped. "Finn what?" "Finn will be destroyed," Doug said, looking her in the eye. "You got that dude all up in a twist, you know that, right?" "What does that even mean?" Megan asked. "All's I know is, he found out you left and he locked himself in the shed and barricaded the door. No one's seen him since," Doug said. "When I bolted, Sean and Evan were trying to boost Caleb up onto the roof so he could look through the skylight and make sure the kid wasn't dead or something." Megan swallowed hard. "Wow.

Why Do People become Shadowhunters, by Magnus Bane This Codex thing is very silly. Downworlders talk about the Codex like it is some great secret full of esoteric knowledge, but really itès a Boy Scout manual. One thing that it mysteriously doesnèt address is why people become Shadowhunters. And you should know that people become Shadowhunters for many stupid reasons. So here is an addition to your copy. Greetings, aspiring young Shadowhunter-to-be- or possibly already technically a Shadowhunter. I canèt remember whether you drink from the Cup first or get the book first. Regardless, you have just been recruited by the Monster Police. You may be wondering, why? Why of all the mundanes out there was I selected and invited to this exclusive club made up largely, at least from a historical perspective, of murderous psychopaths? Possible Reasons Why 1. You possess a stout heart, strong will, and able body. 2. You possess a stout body, able will, and strong heart. 3. Local Shadowhunters are ironically punishing you by making you join them. 4. You were recruited by a local institute to join the Nephilim as an ironic punishment for your mistreatment of Downworlders. 5. Your home , village, or nation is under siege by demons. 6. You home, village, or nation is under siege by rogue Downworlders. 7. You were in the wrong place at the wrong time. 8.You know too much, and should be recruited because the secrecy of the Shadow World has already been compromised for you. 9. You know too little; it would be helpful to the Shadowhunters if you knew more. 10. You know exactly the right amount, making you a natural recruit. 11. You possess a natural resistance to glamour magic and must be recruited to keep you quiet and provide you with some basic protection. 12. You have a compound last name already and have convinced someone important that yours is a Shadowhunter family and the Shadowhunteriness has just been weakened by generations of bad breeding. 13. You had a torrid affair with a member of the Nephilim council and now he's trying to cover his tracks. 14. Shadowhunters are concerned they are no longer haughty and condescending enough-have sought you out to add a much needed boost of haughty condescension. 15. You have been bitten by a radioactive Shadowhunter, giving you the proportional strength and speed of a Shadowhunter. 16. Large bearded man on flying motorcycle appeared to take you away to Shadowhunting school. 17. Your mom has been in hiding from your evil dad, and you found out you're a Shadowhunter only a few weeks ago. That's right. Seventeen reasons. Because that's how many I came up with. Now run off, little Shadowhunter, and learn how to murder things. And be nice to Downworlders.

Defining moments rise above the everyday. They provoke not just transient happiness, like laughing at a friend’s joke, but memorable delight. (You pick up the red phone and someone says, “Popsicle Hotline, we’ll be right out.”) To construct elevated moments, we must boost sensory pleasures

When a monkey loses a banana to a rival, he feels bad, but he doesn't expand the problem by thinking about it over and over. He looks for another banana. He ends up feeling rewarded rather than harmed. Humans use their extra neurons to construct theories about bananas and end up constructing pain.

The dismantling of the vast and wholly parasitic armaments industry had given an unprecedented—sometimes, indeed, unhealthy—boost to the world economy. No longer were vital raw materials and brilliant engineering talents swallowed up in a virtual black hole—or, even worse, turned to destruction. Instead, they could be used to repair the ravages and neglect of centuries, by rebuilding the world.

Before you let your doctor give you testosterone shots or pills, try to boost it naturally by dramatically decreasing or even eliminating sugar, wheat, and processed foods from your diet. A sugar burst has been found to lower testosterone levels by up to 25 percent. If you and your sweetheart share the cheesecake at the restaurant, no one is likely to get “dessert” when you get home! Another way to naturally boost your testosterone level is to start a weight-training program. Building muscle helps your body increase its testosterone levels. The supplements DHEA and zinc can also help. Zinc is necessary to maintain

Learning from failure boosts a leader's chance of staying ahead of his standards. Leaders who rise quickly after falling are always stable.

Bullying is about judging. It’s about establishing who is more worthy or important. The more powerful kids judge the less powerful kids. They judge them to be less valuable human beings, and they rub their faces in it on a daily basis. Like the boys in Sheri Levy’s study, they get a boost in self-esteem. It’s not that bullies are low in self-esteem, but judging and demanding others can give them a self-esteeem rush. Bullies also gain social status from their actions. Others may look up to them and judge them to be cool, powerful, or funny. Or may fear them. Either way, they’ve upped their standing.

A final depressing point about inequality and violence. As we’ve seen, a rat being shocked activates a stress response. But a rat being shocked who can then bite the hell out of another rat has less of a stress response. Likewise with baboons—if you are low ranking, a reliable way to reduce glucocorticoid secretion is to displace aggression onto those even lower in the pecking order. It’s something similar here—despite the conservative nightmare of class warfare, of the poor rising up to slaughter the wealthy, when inequality fuels violence, it is mostly the poor preying on the poor. This point is made with a great metaphor for the consequences of societal inequality.41 The frequency of “air rage”—a passenger majorly, disruptively, dangerously losing it over something on a flight—has been increasing. Turns out there’s a substantial predictor of it: if the plane has a first-class section, there’s almost a fourfold increase in the odds of a coach passenger having air rage. Force coach passengers to walk through first class when boarding, and you more than double the chances further. Nothing like starting a flight by being reminded of where you fit into the class hierarchy. And completing the parallel with violent crime, when air rage is boosted in coach by reminders of inequality, the result is not a crazed coach passenger sprinting into first class to shout Marxist slogans. It’s the guy being awful to the old woman sitting next to him, or to the flight attendant.*

Why have so many schools reduced the time and emphasis they place on art, music, and physical education? The answer is beyond simple: those areas aren’t measured on the all-important tests. You know where those areas are measured… in life! Art, music, and a healthy lifestyle help us develop a richer, deeper, and more balanced perspective. Never before have we needed more of an emphasis on the development of creativity, but schools have gone the exact opposite direction in an effort to make the best test-taking automatons possible. Our economy no longer rewards people for blindly following rules and becoming a cog in the machine. We need risk-takers, outside-the-box thinkers, and entrepreneurs; our school systems do the next generation a great disservice by discouraging these very skills and attitudes. Instead of helping and encouraging them to find and develop their unique strengths, they're told to shut up, put the cell phones away, memorize these facts and fill in the bubbles.

Yes, by your standards I’m an old geezer. When I joined up, we downloaded sprogs on 28.8 baud modems. My 8086 barely had enough processing power to cast even the most simple cantrips. Also, I walked to school uphill both ways without an energy boost sprog. Oh, and our music was better than the crap you kids listen to.

Having a meaningful and well-defined task beats willpower every time. Not having willpower, but not having to use willpower indicates that you set yourself up for success. This is where the organisation of writing and note-taking comes into play.

But in dozens and dozens of studies, Latham and Locke found that setting goals increased performance and productivity 11 to 25 percent.5 That’s quite a boost. If an eight-hour day is our baseline, that’s like getting two extra hours of work simply by building a mental frame (aka a goal) around the activity. But not every goal is the same. “We found that if you want the largest increase in motivation and productivity,” says Latham, “then big goals lead to the best outcomes. Big goals significantly outperform small goals, medium-sized goals, and vague goals. It comes down to attention and persistence—which are two of the most important factors in determining performance. Big goals help focus attention, and they make us more persistent. The result is we’re much more effective when we work, and much more willing to get up and try again when we fail.

Addiction begins with the hope that something ‘out there’ can instantly fill up the emptiness inside.” —Jean Kilbourne

For instance, feeling helpless and hopeless after watching news about the state of international politics? Don’t distract yourself or numb out; do a thing. Do yard work or gardening, to care for your small patch of the world. Take food to somebody who needs a little boost. Take your dog to the park. Show up at a Black Lives Matter march. You might even call your government representative. That’s great. That’s participation. You’re not helpless. Your goal is not to stabilize the government—that’s not your job (unless you happen to be a person whose job that is, in which case you still need to deal with the stress, as well as the stressor!)—your goal is to stabilize you, so that you can maintain a sense of efficacy, so that you can do the important stuff your family and your community need from you. As the saying goes, “Nobody can do everything, but everybody can do something.” And “something” is anything that isn’t nothing.

Together, estrogen and progesterone are the perfect yin and yang for mood. Estradiol lifts you up by boosting serotonin, oxytocin, and dopamine. Progesterone calms you down by acting like GABA in your brain.

It wasn't only the boosted experiences that bothered Rant. It was dipshit kids done up as soldiers and princesses and witches. Eating cake flavored with artificial vanilla. Celebrating a harvest that didn't occur anymore. Fruit punch that came from a factory. A ritual to placate ghosts, or whatever bullshit Halloween does, practiced by people who had no awareness of that. What bothered Rant was the fake, bullshit nature of everything.

I have always discouraged people not to borrow money from the bank especially if they want to start a business, but rather to borrow money from the bank to boost up an already existing business after assessing demand and supply.

Identifying a potential threat feels curiously good. You’re like a gazelle that smells a lion and can’t relax until it sees where the lion is. Seeing a lion feels good when the alternative is worse. We seek evidence of threats to feel safe, and we get a dopamine boost when we find what we seek. You can also get a serotonin boost from the feeling of being right, and an oxytocin boost from bonding with those who sense the same threat. This is why people seem oddly pleased to find evidence of doom and gloom. But the pleasure doesn’t last because the “do something” feeling commands your attention again. You can end up feeling bad a lot even if you’re successful in your survival efforts.

A lizard never thinks something is wrong with the world, even as it watches its young get eaten alive. It doesn't tell itself "something is wrong with the world," because it doesn't have enough neurons to imagine the world being other than what it is. It doesn't expect a world in which there is no predators, so it doesn't condemn the world for falling short of expectations. it doesn't condemn itself for failing to keep its offspring alive. Humans expect more, and we do something about it. That's why we end up focused on our disappointments instead of saluting our accomplishments.

And just as he had earlier, during their lunch hour, insinuated the problem of innocence to the formalists - which had incensed them and boosted their immaturity a hundredfold - he was now making an issue of my modern legs. And there I was, listening and lapping it all up - his linking the calves of my legs with those of the new generation - and coming to feel the cruelty of youth toward old calves! And there was also a kind of leg camaraderie with the schoolgirl, plus a clandestine, voluptuous collusion of legs, plus leg patriotism, plus the impudence of young legs, plus leg poetry, plus young-blooded pride in the calf of the leg, and a cult of the calf of the leg. Oh, what a fiendish body part!

Nevertheless, the inquiry turned up evidence to prove that with the help of mobsters, Post officials were dumping newspapers into the East River, incorporating them into the paper’s circulation statistics, and thereby boosting advertising rates.

I wanted to show how humans can have ugly feelings that they might prefer not to acknowledge; how we’re all caught up in our own problems and limited by our own life experience,” she says. “To judge somebody else, to declare them substandard, to conclude that their misfortunes are due to inherent character flaws, can be a way of boosting our own self-esteem, because it must follow that our comparative success or happiness is not mere luck or chance, but the reward for superior morals or talent.

The important thing is that we do not throw the genetically modified baby out with the bathwater. We spend so much time discussing the ethics of using our emerging scientific capabilities that we sometimes forget that NOT using them has ethical implications of its own. … Biotechnology is not the only solution to what ails animals, but it’s a weapon we now have in our arsenal, one set of strategies for boosting animal health and welfare. If we reject it out of hand, we lose the good along with the bad.

If you want something bad enough, never give up (and take a boost when offered). Brick walls are there for a reason. And once you get over them—even if someone has practically had to throw you over—it can be helpful to others to tell them how you did it.

All dogs are predators, but over thousands of generations, we’ve created sporting breeds to be exceptionally focused predators. All dogs like to dig and chase small prey, but terriers are superdriven to dig and find rodents. All dogs love to run, but greyhounds can run up to forty miles an hour, and huskies can run for hours and hours on end. All dogs have the natural ability to fight or wrestle with one another, but the bully breeds have been genetically engineered to fight to the death. The more pure the bloodline, the more that genetic “boost” will probably play a part in your dog’s behavior. That’s why some owners claim that their “mutts” make mellower pets, because, they theorize, their DNA has been somewhat diluted, and their breed-related drives diffused as a result.

So if you need an extra boost to get out of bed this morning, if you need something more than caffeine can offer, use this. People are depending on you. Your purpose is to help us render this great work together. And we’re waiting and excited for you to show up.

In the short term, adrenaline gives our immune function a boost to help fight bacterial and viral infections. But in the longer term, over-production of adrenaline and abnormal patterns of cortisol are linked with shorter life expectancy (Kumari et al., 2011). When adrenaline is repeatedly propping up our immune system through chronic stress and then we stop and the adrenaline goes down, so does the immune system. This is why you often hear of people who work incredibly hard around the clock for months on end and when they finally stop to take a holiday they almost immediately fall ill.

The Society for the Implementation of Christmas Consumption has launched a campaign to push the Destructive Gift!" (...) "The important thing (...) is that the Destructive Gift serves to destroy articles of every sort: just what's needed to speed up the pace of consumption and give the market a boost...

Normality wasn’t normal. It couldn’t be. If normality were normal, everybody could leave it alone. They could sit back and let normality manifest itself. But people—and especially doctors—had doubts about normality. They weren’t sure normality was up to the job. And so they felt inclined to give it a boost.

There is no such thing as failure. Life sometimes gives you setbacks. It reminds you to be humble, to sit and contemplate, to cope, to support and reinvent yourself based on newly accumulated experiences. It’s a continuous learning process people sometimes don’t fully understand. But, just wait. Just breathe. Let yourself be carried away. With each day you are better - you know more, you experience more - you have more and more resources in order to adjust, to act, and to win.

our society suffers from an attention deficit. Today’s children grow up with a digital device at hand continuously, and those devices offer constant distractions (and a larger stream of information than for any generation in the past), so we consider boosting attention skills to be nothing short of an urgent public health need.

The AM were wicked bright and us a bit sick however we scored our wake ups boosting some items at a sidewalk sale in the Harvard Squar where it were warm upping and the snow coming off onnings and then later Poor Tony ran across an old Patty citizen type of his old aquaintance from like the Cape and Poor Tony got over and pretended like he would give a blow job On The House and we got the citizen to get in his ride with us and crewed on him good and we got enough $ off the Patty type to get straightened out for true all day and crewed on him hard and C wanted we should elemonade the Patty’s map for keeps and everything like that and take his ride to this

Life gives us paths to take, but in the end, it’s up to us individually to decide which alternative suits us better. Don’t let yourself be told whom to love and how to love! Don’t bend your inner values or needs for someone who can’t understand you, but also don’t throw away a relationship just because you forgot to communicate or pay attention to it. Face the true nature of your heart and live truthfully to yourself and those around you! Pay yourself and others the respect all people deserve!

I cannot live up to my parents’ standards – and that makes me feel terrible. I cannot live up to your standards – and that makes me feel terrible. I cannot live up to society’s standards – and that makes me feel terrible. I cannot live up to other societies’ standards – that makes me feel terrible. Perhaps the solution is to set my own standards? But I cannot keep them either – and that makes me feel terrible, unless I set incredibly low standards. Are low standards a solution? Not at all. That makes me feel terrible because I realize I am the type of person who has low standards. Trying to boost our self-esteem by trying to live up to our own standards or someone else’s is a trap. It is not an answer.

It also helps to avoid short product descriptions, otherwise the Amazon bots might skip your title entirely.

As he treats every note as if it belongs to the “permanent” category, the notes will never build up a critical mass.

We have to read with a pen in hand, develop ideas on paper and build up an ever-growing pool of externalised thoughts.

99 Problems is almost a deliberate provocation to simpleminded listeners. If that sounds crazy, you have to understand: Being misunderstood is almost a badge of honor in rap. Growing up as a black kid from the projects, you can spend your whole life being misunderstood, followed around department stores, looked at funny, accused of crimes you didn't commit, accused of motivations you don't have, dehumanized -- until you realize, one day, it's not about you. It's the perceptions people had long before you even walked onto the scene. The joke's on them because they're really just fighting phantoms of their own creation. Once you realize that, things get interesting. It's like when we were kids. You'd start bopping hard and throwing the ice grill when you step into Macy's and laugh to yourself when security guards got nervous and started shadowing you. You might have a knot of cash in your pocket, but you boost something anyway, just for the sport of it. Fuck 'em. Sometimes the mask is to hide and sometimes it's to play at being something you're not so you can watch the reactions of people who believe the mask is real. Because that's when they reveal themselves. So many people can't see that every great rapper is a not just a documentarian, but a trickster -- that every great rapper has a little bit of Chuck and a little bit of Flav in them -- but that's not our problem, it's their failure: the failure, or unwillingness, to treat rap like art, instead of acting like it's a bunch of niggas reading out of their diaries. Art elevates and refines and transforms experience. And sometimes it just fucks with you for the fun of it.

I suspect that self-deception is similar to its cousins, overconfidence and optimism, and as with these other biases, it has both benefits and disadvantages. On the positive side, an unjustifiably elevated belief in ourselves can increase our general well-being by helping us cope with stress; it can increase our persistence while doing difficult or tedious tasks; and it can get us to try new and different experiences. We persist in deceiving ourselves in part to maintain a positive self-image. We gloss over our failures, highlight our successes (even when they’re not entirely our own), and love to blame other people and outside circumstances when our failures are undeniable. Like our friend the crab, we can use self-deception to boost our confidence when we might not otherwise feel bold. Positioning ourselves on the basis of our finer points can help us snag a date, finish a big project, or land a job. (I am not suggesting that you puff up your résumé, of course, but a little extra confidence can often work in our favor.) On the negative side, to the extent that an overly optimistic view of ourselves can form the basis of our actions, we may wrongly assume that things will turn out for the best and as a consequence not actively make the best decisions. Self-deception can also cause us to “enhance” our life stories with, say, a degree from a prestigious university, which can lead us to suffer a great deal when the truth is ultimately revealed. And, of course, there is the general cost of deception. When we and those around us are dishonest, we start suspecting everyone, and without trust our lives become more difficult in almost every way.

How long are you planning on us sitting up here, kid?" Brendan asked. I looked over at him. He sat still, with his head leant back against the rooftop wall, his eyes closed, his hands resting on his lap. "Sorry, is being here getting in the way of your beauty sleep?" "I don't need beauty sleep, kid. I'm naturally this good-looking." I snorted. "Whatever makes you feel good, Shifter." No point boosting his ego.

Nietzsche wrote, “All truly great thoughts are conceived while walking,” and his observation is backed up by science; exercise-induced brain chemicals help people think clearly. In fact, just stepping outside clarifies thinking and boosts energy. Light deprivation is one reason that people feel tired, and even five minutes of daylight stimulates production of serotonin and dopamine, brain chemicals that improve mood.

Capitalism is rotten at every level, and yet it adds up to something extraordinarily useful for society over time. The paradox of capitalism is that adding a bunch of bad-sounding ideas together creates something incredible that is far more good than bad. Capitalism inspires people to work hard, to take reasonable risks, and to create value for customers. On the whole, capitalism channels selfishness in a direction that benefits civilization, not counting a few fat cats who have figured out how to game the system. You have the same paradox with personal energy. If you look at any individual action that boosts your personal energy, it might look like selfishness. Why are you going skiing when you should be working at the homeless shelter, you selfish bastard! My proposition is that organizing your life to optimize your personal energy will add up to something incredible that is more good than bad.

Lemon Water A highly effective way to detoxify the body is to drink two 16-ounce glasses of water on an empty stomach after you wake up, squeezing half of a freshly cut lemon into each glass. The lemon juice activates the water, making it better able to latch onto toxins in your body and flush them out. This is especially effective for cleansing your liver, which works all night while you’re asleep to gather and purge toxins from your body. When you wake up, it’s primed to be hydrated and flushed clean with activated water. After you drink the water, give your liver half an hour to clean up. You can then eat breakfast. If you make this into a routine, your health will improve dramatically over time. For an extra boost, add a teaspoon of raw honey and a teaspoon of freshly grated ginger to the lemon water. Your liver will draw in the honey to restore its glucose reserves, purging deep toxins at the same time to make room.

When students have an emotional problem, it is their female professors, not their male professors they turn to.39 Students are also more likely to request extensions, grade boosts, and rule-bending of female academics.31 In isolation, a request of this kind isn’t likely to take up much time or mental energy – but they add up, and they constitute a cost on female academics’ time that male academics mostly aren’t even aware of, and that universities don’t account for.

Caprylic acid comprises 5–6 percent of the fat found in coconut oil, so you’d have to eat more than a dozen tablespoons of coconut oil to get the amount of caprylic acid in just 1 tablespoon of Brain Octane Oil. It requires the most coconut oil to manufacture, but it is far more potent than XCT oil, generic MCT oil, or coconut oil, and most people can have a lot more of it without the digestive problems of generic MCT oil. A recent groundbreaking study looked at the effects of intermittent fasting with coconut oil versus the effects of intermittent fasting with two subtypes of MCTs, the ones found in XCT oil. When subjects fasted and then consumed coconut oil, their ketone levels remained static—the coconut oil did not raise their ketone levels at all compared to fasting. When they fasted and then consumed a combination of coconut oil and other MCTs, their ketone levels went up slightly. But they got by far the biggest boost in ketones after fasting and then consuming Brain Octane Oil.

This dish... it's sweet-and-sour pork but with black vinegar. In fact, you could call it "Black Vinegar Pork." The glossy black of the vinegar was used to great effect in the plating, giving the dish a classy and luxuriant appearance. But the moment you put a bite in your mouth... fresh, vibrant green tea explodes in a sea of invigorating green. It is extravagantly delicious. Chef Kuga's Sweet-and-Sour sauce includes not just black vinegar but also balsamic vinegar as well as Chef Mimasaka's smoked soy sauce! It destroys the traditional boundaries of sweet-and-sour pork, creating a dish that's rich, tangy and savory while erasing the pork's thick greasiness to push the taste of the green tea to the forefront! He has completely succeeded in taking the green tea leaves and making them the centerpiece of his dish! But the point most worthy of attention... ... is that this sublime taste experience wasn't created using solely Chinese-cooking techniques. It shows an equally deft use of traditional French techniques!" "What the... French?! But isn't he supposed to be a purely Sichuan-Chinese chef?!" "Yes, yes. I'm gonna explain, so quiet down and listen up, 'kay? See, there's another secret y'all don't know. That sweet-and-sour sauce? I based it on Sauce au Vinaigre Balsamique. That's a balsamic vinegar sauce used in a whole lot of French recipes." "Aha! Now I see. So that's where it came from! French Vinaigre Balsamique sauce is a reduction of balsamic vinegar and Glacé de Viande! It has a light tanginess and thick richness, which must have boosted the deliciousness of the sweet-and-sour pork into the stratosphere!

U.S. launch vehicles are these days too feeble to get such a spacecraft to Jupiter and beyond in only a few years by rocket propulsion alone. But if we’re clever (and lucky), there’s something else we can do: We can (as Galileo also did, years later) fly close to one world, and have its gravity fling us on to the next. A gravity assist, it’s called. It costs us almost nothing but ingenuity. It’s something like grabbing hold of a post on a moving merry-go-round as it passes—to speed you up and fling you in some new direction. The spacecraft’s acceleration is compensated for by a deceleration in the planet’s orbital motion around the Sun. But because the planet is so massive compared to the spacecraft, it slows down hardly at all. Each Voyager spacecraft picked up a velocity boost of nearly 40,000 miles per hour from Jupiter’s gravity. Jupiter in turn was slowed down in its motion around the Sun. By how much? Five billion years from now, when our Sun becomes a swollen red giant, Jupiter will be one millimeter short of where it would have been had Voyager not flown by it in the late twentieth century.

Symptoms of Candida vary according to what part of the body is affected.  (Even babies can get Candida, which usually shows up as diaper rash.)  And the problem is that because the infection can turn up in any part of the body, there’s no one definitive symptom.  Moreover, if you’re middle-aged, the effects of Candida can mimic the signs of so-called normal aging (impaired mental function, less energy, vague aches and pains, depression) and you might ignore the problem figuring there’s nothing you can do about it.  But there IS something you can do about it.

Lord, here's what we need today, right away, or as soon as we can get it: we need world peace, prosperity, security, life without risk, pleasure without pain, happiness without cost, and discipleship with no cross. That's why we're here, at church, to get our needs met. Our church tries to be user-friendly and seeker sensitive. That's why on Sundays we serve espresso with a dash of amaretto before our services, a little caffeine boost until we get to the main point of our worship: the prayer requests. So like we were saying, we need a quick recovery from gall bladder surgery, an effortless cataract removal, a happy marriage, obedient and chaste kids, and a reason to get out of bed in the morning. If you love us, you'll meet our needs. Now then, is there something that we could do for you? You're thirsty? Well, if you're the Messiah, why don't you fix yourself a divine drink? We've got needs of our own, thank you. It's our job to have need; it's your job to meet need. For this and all other needs, spoken and unspoken, felt and unfelt, incipient and obvious, personal and corporate, immediate and long term, we pray. Amen.  

First, read the introduction carefully, looking for the theme sentence or paragraph that will unlock the whole article or chapter. The theme sentence or paragraph often encapsulates the ideas and structure of the piece. Then skip directly to the conclusion. Why? Because the conclusion tells you where the writer is going to end up. It usually summarizes his or her main points and, if it’s well done, suggests what the writer thinks are the key takeaways. Only when you know where the writer is aiming should you read the body of the text. (I’ll have more to say on how to read the body of text shortly.)

In the same way, when newspapers began to die and social media started its supreme reign, we didn’t imagine the risk of fake news. We didn’t think that when media is freely in the hands of billions of people, they will do with it as they please. We didn’t suspect that social media profiles could be stolen and fake personalities would come up. We didn’t know that there would be fake profiles, pretend- ers, bots, and other ill-minded actors whose only goal would be to carry out some political or business manipulation agenda so they could destroy some company or boost another that didn’t have what it takes.

Scared?” Terrified. “Of you? Nah. If you grow claws, I might get my sword, but I’ve fought you in your human shape.” It took all my will to shrug. “You aren’t that impressive.” He cleared the distance between us in a single leap. I barely had time to jump to my feet. Steel fingers grasped my left wrist. His left arm clasped my waist. I fought, but he outmuscled me with ridiculous ease, pulling me close as if to tango. “Curran! Let . . . “ I recognized the angle of his hip but I could do nothing about it. He pulled me forward and flipped me in a classic hip-toss throw. Textbook perfect. I flew through the air, guided by his hands, and landed on my back. The air burst from my lungs in a startled gasp. Ow. “Impressed yet?” he asked with a big smile. Playing. He was playing. Not a real fight. He could’ve slammed me down hard enough to break my neck. Instead he had held me to the end, to make sure I landed right. He leaned forward a little. “Big bad merc, down with a basic hip toss. In your place I’d be blushing.” I gasped, trying to draw air into my lungs. “I could kill you right now. It wouldn’t take much. I think I’m actually embarrassed on your behalf. At least do some magic or something.” As you wish. I gasped and spat my new power word. “Osanda.” Kneel, Your Majesty. He grunted like a man trying to lift a crushing weight that fell on his shoulders. His face shook with strain. Ha-ha. He wasn’t the only one who got a boost from a flare. I got up to my feet with some leisure. Curran stood locked, the muscles of his legs bulging his sweatpants. He didn’t kneel. He wouldn’t kneel. I hit him with a power word in the middle of a bloody flare and it didn’t work. When he snapped out of it, he would probably kill me. All sorts of alarms blared in my head. My good sense screamed, Get out of the room, stupid! Instead I stepped close to him and whispered in his ear, “Still not impressed.” His eyebrows came together, as a grimace claimed his face. He strained, the muscles on his hard frame trembling with effort. With a guttural sigh, he straightened. I beat a hasty retreat to the rear of the room, passing Slayer on the way. I wanted to swipe it so bad, my palm itched. But the rules of the game were clear: no claws, no saber. The second I picked up the sword, I’d have signed my own death warrant. He squared his shoulders. “Shall we continue?” “It would be my pleasure.” He started toward me. I waited, light on my feet, ready to leap aside. He was stronger than a pair of oxen, and he’d try to grapple. If he got ahold of me, it would be over. If all else failed, I could always try the window. A forty-foot drop was a small price to pay to get away from him. Curran grabbed at me. I twisted past him and kicked his knee from the side. It was a good solid kick; I’d turned into it. It would’ve broken the leg of any normal human. “Cute,” Curran said, grabbed my arm, and casually threw me across the room. I went airborne for a second, fell, rolled, and came to my feet to be greeted by Curran’s smug face. “You’re fun to play with. You make a good mouse.” Mouse? “I was always kind of partial to toy mice.” He smiled. “Sometimes they’re filled with catnip. It’s a nice bonus.” “I’m not filled with catnip.” “Let’s find out.” He squared his shoulders and headed in my direction. Houston, we have a problem. Judging by the look in his eyes, a kick to the face simply wouldn’t faze him. “I can stop you with one word,” I said. He swiped me into a bear hug and I got an intimate insight into how a nut feels just before the nutcracker crushes it to pieces. “Do,” he said. “Wedding.” All humor fled his eyes. He let go and just like that, the game was over.

Still, self-giving is not always so simple in practice. People sometimes give generously of themselves, without experiencing the happiness promised by the Gospel. Instead they encounter sorrow, fatigue, and frustration. Their own needs are forgotten; they themselves are ignored. We have all heard a generous person explode with anger and exclaim. “I’m fed up with waiting on everyone else, with having to do all the dirty work, with being taken for granted and never so much as hearing ‘thank you’!” Self-giving can end like that when it is not freely chosen or when it is chosen out of some motive other than disinterested love—fear of saying no and not being accepted, emotional dependence, a perfectionist streak rooted in pride, a sense of indebtedness, the notion that to save others we need to please them, or else the desire to teach others a lesson by shaming them. There is even such a thing as calculated generosity that resembles a kind of unconscious bargaining: I will give myself to you, provided you give me the emotional gratification or the ego boost that I crave. It is important to examine our motives and rid ourselves of such imperfect ones, so that our self-giving can become truly free and disinterested.

ultimately, most of us would choose a rich and meaningful life over an empty, happy one, if such a thing is even possible. “Misery serves a purpose,” says psychologist David Myers. He’s right. Misery alerts us to dangers. It’s what spurs our imagination. As Iceland proves, misery has its own tasty appeal. A headline on the BBC’s website caught my eye the other day. It read: “Dirt Exposure Boosts Happiness.” Researchers at Bristol University in Britain treated lung-cancer patients with “friendly” bacteria found in soil, otherwise known as dirt. The patients reported feeling happier and had an improved quality of life. The research, while far from conclusive, points to an essential truth: We thrive on messiness. “The good life . . . cannot be mere indulgence. It must contain a measure of grit and truth,” observed geographer Yi-Fu Tuan. Tuan is the great unheralded geographer of our time and a man whose writing has accompanied me throughout my journeys. He called one chapter of his autobiography “Salvation by Geography.” The title is tongue-in-cheek, but only slightly, for geography can be our salvation. We are shaped by our environment and, if you take this Taoist belief one step further, you might say we are our environment. Out there. In here. No difference. Viewed that way, life seems a lot less lonely. The word “utopia” has two meanings. It means both “good place” and “nowhere.” That’s the way it should be. The happiest places, I think, are the ones that reside just this side of paradise. The perfect person would be insufferable to live with; likewise, we wouldn’t want to live in the perfect place, either. “A lifetime of happiness! No man could bear it: It would be hell on Earth,” wrote George Bernard Shaw, in his play Man and Superman. Ruut Veenhoven, keeper of the database, got it right when he said: “Happiness requires livable conditions, but not paradise.” We humans are imminently adaptable. We survived an Ice Age. We can survive anything. We find happiness in a variety of places and, as the residents of frumpy Slough demonstrated, places can change. Any atlas of bliss must be etched in pencil. My passport is tucked into my desk drawer again. I am relearning the pleasures of home. The simple joys of waking up in the same bed each morning. The pleasant realization that familiarity breeds contentment and not only contempt. Every now and then, though, my travels resurface and in unexpected ways. My iPod crashed the other day. I lost my entire music collection, nearly two thousand songs. In the past, I would have gone through the roof with rage. This time, though, my anger dissipated like a summer thunderstorm and, to my surprise, I found the Thai words mai pen lai on my lips. Never mind. Let it go. I am more aware of the corrosive nature of envy and try my best to squelch it before it grows. I don’t take my failures quite so hard anymore. I see beauty in a dark winter sky. I can recognize a genuine smile from twenty yards. I have a newfound appreciation for fresh fruits and vegetables. Of all the places I visited, of all the people I met, one keeps coming back to me again and again: Karma Ura,

When you get a good, honest exchange with an officer in this situation, normally it restores your faith in your profession, boosts you up for the daily grind of criminality, because that well-behaved, professional exchange between you both feels like an honorable thing; it pushes away the thoughts of the shysters and the ambulance chasers, the doughnut munchers and the baton wielders. You become two men, in a room, upholding the law, and there’s a purity to that, a kind of distinction, which is a very rare thing on a day-to-day basis. In Zoe’s case, it made things only slightly more bearable, because the facts of her arrest were so unremittingly grim. “She’d

Harvard psychologist Daniel Gilbert talks about this phenomenon in his 2006 book, Stumbling on Happiness. “The greatest achievement of the human brain is its ability to imagine objects and episodes that do not exist in the realm of the real,” he writes. “The frontal lobe—the last part of the human brain to evolve, the slowest to mature, and the first to deteriorate in old age—is a time machine that allows each of us to vacate the present and experience the future before it happens.” This time travel into the future—otherwise known as anticipation—accounts for a big chunk of the happiness gleaned from any event. As you look forward to something good that is about to happen, you experience some of the same joy you would in the moment. The major difference is that the joy can last much longer. Consider that ritual of opening presents on Christmas morning. The reality of it seldom takes more than an hour, but the anticipation of seeing the presents under the tree can stretch out the joy for weeks. One study by several Dutch researchers, published in the journal Applied Research in Quality of Life in 2010, found that vacationers were happier than people who didn’t take holiday trips. That finding is hardly surprising. What is surprising is the timing of the happiness boost. It didn’t come after the vacations, with tourists bathing in their post-trip glow. It didn’t even come through that strongly during the trips, as the joy of travel mingled with the stress of travel: jet lag, stomach woes, and train conductors giving garbled instructions over the loudspeaker. The happiness boost came before the trips, stretching out for as much as two months beforehand as the holiday goers imagined their excursions. A vision of little umbrella-sporting drinks can create the happiness rush of a mini vacation even in the midst of a rainy commute. On some level, people instinctively know this. In one study that Gilbert writes about, people were told they’d won a free dinner at a fancy French restaurant. When asked when they’d like to schedule the dinner, most people didn’t want to head over right then. They wanted to wait, on average, over a week—to savor the anticipation of their fine fare and to optimize their pleasure. The experiencing self seldom encounters pure bliss, but the anticipating self never has to go to the bathroom in the middle of a favorite band’s concert and is never cold from too much air conditioning in that theater showing the sequel to a favorite flick. Planning a few anchor events for a weekend guarantees you pleasure because—even if all goes wrong in the moment—you still will have derived some pleasure from the anticipation. I love spontaneity and embrace it when it happens, but I cannot bank my pleasure solely on it. If you wait until Saturday morning to make your plans for the weekend, you will spend a chunk of your Saturday working on such plans, rather than anticipating your fun. Hitting the weekend without a plan means you may not get to do what you want. You’ll use up energy in negotiations with other family members. You’ll start late and the museum will close when you’ve only been there an hour. Your favorite restaurant will be booked up—and even if, miraculously, you score a table, think of how much more you would have enjoyed the last few days knowing that you’d be eating those seared scallops on Saturday night!

cause of cavities, even more damaging than sugar consumption, bad diet, or poor hygiene. (This belief had been echoed by other dentists for a hundred years, and was endorsed by Catlin too.) Burhenne also found that mouthbreathing was both a cause of and a contributor to snoring and sleep apnea. He recommended his patients tape their mouths shut at night. “The health benefits of nose breathing are undeniable,” he told me. One of the many benefits is that the sinuses release a huge boost of nitric oxide, a molecule that plays an essential role in increasing circulation and delivering oxygen into cells. Immune function, weight, circulation, mood, and sexual function can all be heavily influenced by the amount of nitric oxide in the body. (The popular erectile dysfunction drug sildenafil, known by the commercial name Viagra, works by releasing nitric oxide into the bloodstream, which opens the capillaries in the genitals and elsewhere.) Nasal breathing alone can boost nitric oxide sixfold, which is one of the reasons we can absorb about 18 percent more oxygen than by just breathing through the mouth. Mouth taping, Burhenne said, helped a five-year-old patient of his overcome ADHD, a condition directly attributed to breathing difficulties during sleep. It helped Burhenne and his wife cure their own snoring and breathing problems. Hundreds of other patients reported similar benefits. The whole thing seemed a little sketchy until Ann Kearney, a doctor of speech-language pathology at the Stanford Voice and Swallowing Center, told me the same. Kearney helped rehabilitate patients who had swallowing and breathing disorders. She swore by mouth taping. Kearney herself had spent years as a mouthbreather due to chronic congestion. She visited an ear, nose, and throat specialist and discovered that her nasal cavities were blocked with tissue. The specialist advised that the only way to open her nose was through surgery or medications. She tried mouth taping instead. “The first night, I lasted five minutes before I ripped it off,” she told me. On the second night, she was able to tolerate the tape for ten minutes. A couple of days later, she slept through the night. Within six weeks, her nose opened up. “It’s a classic example of use it or lose it,” Kearney said. To prove her claim, she examined the noses of 50 patients who had undergone laryngectomies, a procedure in which a breathing hole is cut into the throat. Within two months to two years, every patient was suffering from complete nasal obstruction. Like other parts of the body, the nasal cavity responds to whatever inputs it receives. When the nose is denied regular use, it will atrophy. This is what happened to Kearney and many of her patients, and to so much of the general population. Snoring and sleep apnea often follow.

Now you take dark Negroes like you, Mr. Griffin, and me," he went on. "We're old Uncle Toms to our people, no matter how much education and morals we've got. No, you have to be almost a mulatto, have your hair conked and all slicked out and look like a Valentino. Then the Negro will look up to you. You've got class. Isn't that a pitiful hero-type?" "And the white man knows that," Mr. Davis said. "Yes," the cafe owner continued. "He utilizes this knowledge to flatter some of us, tell us we're above our people, not like most Negroes. We're so stupid we fall for it and work against own own. Why, if we'd work just half as hard to boost our race as we do to please whites whose attentions flatter us, we'd really get somewhere.

It didn’t work this way when he had sex with younger women. He would have to think from beginning to end, making choices and judgments. This made Tengo uncomfortable. All the responsibilities fell on his shoulders. He felt like the captain of a small boat on a stormy sea, having to take the rudder, inspect the setting of the sails, keep in mind the barometric pressure and the wind direction, and modulate his own behavior so as to boost the crew’s trust in him. The slightest mistake or accident could lead to tragedy. This felt less like sex than the discharging of a duty. As a result he would tense up and miss the timing of an ejaculation or fail to become erect when necessary. This would only increase his doubts about himself.

So, look, you can’t leave,” Doug said, sitting up straight and turning toward her. “If you do, Miller’s gonna revert and Caleb and Ian are gonna ride roughshod and Sean’ll go back to being Ghost Brother and Finn…” Megan’s heart slipped. “Finn what?” “Finn will be destroyed,” Doug said, looking her in the eye. “You got that dude all up in a twist, you know that, right?” “What does that even mean?” Megan asked. “All’s I know is, he found out you left and he locked himself in the shed and barricaded the door. No one’s seen him since,” Doug said. “When I bolted, Sean and Evan were trying to boost Caleb up onto the roof so he could look through the skylight and make sure the kid wasn’t dead or something.” Megan swallowed hard. “Wow.

Some researchers, such as psychologist Jean Twenge, say this new world where compliments are better than sex and pizza, in which the self-enhancing bias has been unchained and allowed to gorge unfettered, has led to a new normal in which the positive illusions of several generations have now mutated into full-blown narcissism. In her book The Narcissism Epidemic, Twenge says her research shows that since the mid-1980s, clinically defined narcissism rates in the United States have increased in the population at the same rate as obesity. She used the same test used by psychiatrists to test for narcissism in patients and found that, in 2006, one in four U.S. college students tested positive. That’s real narcissism, the kind that leads to diagnoses of personality disorders. In her estimation, this is a dangerous trend, and it shows signs of acceleration. Narcissistic overconfidence crosses a line, says Twenge, and taints those things improved by a skosh of confidence. Over that line, you become less concerned with the well-being of others, more materialistic, and obsessed with status in addition to losing all the restraint normally preventing you from tragically overestimating your ability to manage or even survive risky situations. In her book, Twenge connects this trend to the housing market crash of the mid-2000s and the stark increase in reality programming during that same decade. According to Twenge, the drive to be famous for nothing went from being strange to predictable thanks to a generation or two of people raised by parents who artificially boosted self-esteem to ’roidtastic levels and then released them into a culture filled with new technologies that emerged right when those people needed them most to prop up their self-enhancement biases. By the time Twenge’s research was published, reality programming had spent twenty years perfecting itself, and the modern stars of those shows represent a tiny portion of the population who not only want to be on those shows, but who also know what they are getting into and still want to participate. Producers with the experience to know who will provide the best television entertainment to millions then cull that small group. The result is a new generation of celebrities with positive illusions so robust and potent that the narcissistic overconfidence of the modern American teenager by comparison is now much easier to see as normal.

CHAPTER THREE IN ONE PAGE Multitrack     1. Multitracking = considering more than one option simultaneously.     •  The naming firm Lexicon widens its options by assigning a task to multiple small teams, including an “excursion team” that considers a related task from a very different domain.     2. When you consider multiple options simultaneously, you learn the “shape” of the problem.     •  When designers created ads simultaneously, they scored higher on creativity and effectiveness.     3. Multitracking also keeps egos in check—and can actually be faster!     •  When you develop only one option, your ego is tied up in it.     •  Eisenhardt’s research on Silicon Valley firms: Multitracking minimized politics and provided a built-in fallback plan.     4. While decision paralysis may be a concern for people who consider many options, we’re pushing for only one or two extra. And the payoff can be huge.     •  We’re not advocating 24 kinds of jam. When the German firm considered two or more alternatives, it made six times as many “very good” decisions.     5. Beware “sham options.”     •  Kissinger: “Nuclear war, present policy, or surrender.”     •  One diagnostic: If people on your team disagree about the options, you have real options.     6. Toggle between the prevention and promotion mindsets.     •  Prevention focus = avoiding negative outcomes. Promotion focus = pursuing positive outcomes.     •  Companies who used both mindsets performed much better after a recession.     •  Doreen’s husband, Frank, prompted her to think about boosting happiness, not just limiting stress.     7. Push for “this AND that” rather than “this OR that.

What does it mean to be self aware? In a sense, it's what it sounds like, but it also goes deeper than that. Self awareness is awareness that goes beyond the surface of the self; it's becoming aware not just of who we are, but what we stand for, and all the little things that make us up. When you become self aware, you learn about what makes you tick. You delve into the experiences that make you up as well as your thought patterns, perspectives, predominant emotions, and overarching beliefs. Self awareness without judgement is the key to a deep understanding of oneself, and the beginning of the healing process. Becoming self aware helps us to better understand our wants and needs, and only then can we move forward in taking care of ourself the right way, meeting our needs, and being secure enough in ourselves to go after our dreams.

There has been a growing premium in the labor market for educated workers, but Mississippi and other southern states have underinvested in education and other forms of human capital, particularly for blacks but also for whites. The South’s strategy was to cut taxes, on the theory that low taxes would attract businesses and boost the economic growth rate, but this was not terribly effective in the age of the knowledge economy. High-paying, high-technology employers want low tax rates, of course, but above all they require a pool of educated workers, so they often end up investing in high-tax, high-education states like California, Massachusetts and New York. This is amplified when right-wing politicians in the South defend Confederate statues or demonize gays or transgender people, and the result is further economic backwardness and frustration. And the cycle repeats.

you’re over fifty or have dealt with serious health problems in the past, find a local ozone doctor and get IV treatments when they are affordable for you. At worst, your mitochondria will become better. At best, the ozone will knock out other unpleasant stuff growing in your body that you don’t even know about. •​If you have arthritis or sore joints that don’t get better, consider prolozone injections into the impacted joint to speed healing dramatically. •​If you’re having dental work done, look for a dentist who uses ozone gas to sterilize the teeth before treatments. This can help you avoid chronic inflammation and its corresponding aging. •​Up your NAD+ with supplements or IV treatments to boost mitochondrial function at any age. If you don’t want to try either of these, you can increase your NAD+ levels through cyclical ketosis, intermittent fasting, and/or calorie restriction.

In her book The Government-Citizen Disconnect, the political scientist Suzanne Mettler reports that 96 percent of American adults have relied on a major government program at some point in their lives. Rich, middle-class, and poor families depend on different kinds of programs, but the average rich and middle-class family draws on the same number of government benefits as the average poor family. Student loans look like they were issued from a bank, but the only reason banks hand out money to eighteen-year-olds with no jobs, no credit, and no collateral is because the federal government guarantees the loans and pays half their interest. Financial advisers at Edward Jones or Prudential can help you sign up for 529 college savings plans, but those plans' generous tax benefits will cost the federal government an estimated $28.5 billion between 2017 and 2026. For most Americans under the age of sixty-five, health insurance appears to come from their jobs, but supporting this arrangement is one of the single largest tax breaks issued by the federal government, one that exempts the cost of employer-sponsored health insurance from taxable incomes. In 2022, this benefit is estimated to have cost the government $316 billion for those under sixty-five. By 2032, its price tag is projected to exceed $6oo billion. Almost half of all Americans receive government-subsidized health benefits through their employers, and over a third are enrolled in government-subsidized retirement benefits. These participation rates, driven primarily by rich and middle-class Americans, far exceed those of even the largest programs directed at low income families, such as food stamps (14 percent of Americans) and the Earned Income Tax Credit (19 percent). Altogether, the United States spent $1.8 trillion on tax breaks in 2021. That amount exceeded total spending on law enforcement, education, housing, healthcare, diplomacy, and everything else that makes up our discretionary budget. Roughly half the benefits of the thirteen largest individual tax breaks accrue to the richest families, those with incomes that put them in the top 20 percent. The top I percent of income earners take home more than all middle-class families and double that of families in the bottom 20 percent. I can't tell you how many times someone has informed me that we should reduce military spending and redirect the savings to the poor. When this suggestion is made in a public venue, it always garners applause. I've met far fewer people who have suggested we boost aid to the poor by reducing tax breaks that mostly benefit the upper class, even though we spend over twice as much on them as on the military and national defense.

In human studies, black cohosh has been found to decrease hot flashes associated with menopause. Unlike conventional estrogen effects on individuals predisposed to breast cancer, black cohosh has been shown in laboratory studies to inhibit cancer cells. Most studies used doses of 20–80 mg twice daily, providing 4–8 mg triterpene glycosides for up to six months. Melatonin—This hormone is produced in the pineal gland that, among other functions, helps sleep. Melatonin levels decline with age and may lead to the sleep disturbances common during menopause. Melatonin has been shown in laboratory studies to inhibit the growth of breast cancer cells. Melatonin acts as an anti-inflammatory and antioxidant in the brain and other tissues like the intestine. Studies show that low melatonin levels increase breast cancer risk in women. So if you are having trouble sleeping consider 3–6 mg of melatonin before bed. It may boost your immune system and help you sleep.

The research is still in its infancy, as we have seen, but, in early March 2020, Nature Communications published a model study that followed the link all the way from shelf to sickbed in one case: malaria, one of those beneath-the-radar diseases, affecting some 230 million and killing 400,000 per year, the vast majority in rainforest biomes. Deforestation is a boost for the mosquito vectors. More sunlight reaches the soil where the larvae develop; when biodiversity retreats, fewer animals prey on them. Nigeria suffers most from malaria due to deforestation. It is largely caused by the export of timber and cocoa. Such commodities end up in the north: consumers with the greatest malaria footprint are the cocoa-guzzling Dutch and Belgians, Swiss and Germans. 'In this unequal value chain, ecosystem degradation and malaria risk are borne by low-income producers' - or, in plainer terms: the Europeans get the chocolate and the profits, the Africans the mosquitos.

Long-term, loving, erotic relationships take a lot of work, willingness, patience, compromise, deep listening and humility. Many people struggle in long-term erotic relationships, especially after the fleeting ‘falling in love’ phase has passed. Very often during the first year in a romantic relationship, euphoric and intense emotions, together with high levels of lust, sweep both parties involved off their feet. Excitement, a boost in confidence, and a carefree mood are felt by the couple. This is often described as ‘falling in love’. The couple will very often disclose sensitive secrets about themselves, yearning to feel closer to each other. They are high on life and engaged in intense, sexual romance. This can last up to 18 months depending on the couple, but more than likely it will fizzle out after just one year. All too often after 18 months, when hormone levels and feelings of lust having reverted back to normal levels, couples come crashing back down to reality. This can be very disheartening for both parties.

Flow is an extremely potent response to external events and requires an extraordinary set of signals. The process includes dopamine, which does more than tune signal-to-noise ratios. Emotionally, we feel dopamine as engagement, excitement, creativity, and a desire to investigate and make meaning out of the world. Evolutionarily, it serves a similar function. Human beings are hardwired for exploration, hardwired to push the envelope: dopamine is largely responsible for that wiring. This neurochemical is released whenever we take a risk or encounter something novel. It rewards exploratory behavior. It also helps us survive that behavior. By increasing attention, information flow, and pattern recognition in the brain, and heart rate, blood pressure, and muscle firing timing in the body, dopamine serves as a formidable skill-booster as well. Norepinephrine provides another boost. In the body, it speeds up heart rate, muscle tension, and respiration, and triggers glucose release so we have more energy. In the brain, norepinephrine increases arousal, attention, neural efficiency, and emotional control. In flow, it keeps us locked on target, holding distractions at bay. And as a pleasure-inducer, if dopamine’s drug analog is cocaine, norepinephrine’s is speed, which means this enhancement comes with a hell of a high. Endorphins, our third flow conspirator, also come with a hell of a high. These natural “endogenous” (meaning naturally internal to the body) opiates relieve pain and produce pleasure much like “exogenous” (externally added to the body) opiates like heroin. Potent too. The most commonly produced endorphin is 100 times more powerful than medical morphine. The next neurotransmitter is anandamide, which takes its name from the Sanskrit word for “bliss”—and for good reason. Anandamide is an endogenous cannabinoid, and similarly feels like the psychoactive effect found in marijuana. Known to show up in exercise-induced flow states (and suspected in other kinds), this chemical elevates mood, relieves pain, dilates blood vessels and bronchial tubes (aiding respiration), and amplifies lateral thinking (our ability to link disparate ideas together). More critically, anandamide also inhibits our ability to feel fear, even, possibly, according to research done at Duke, facilitates the extinction of long-term fear memories. Lastly, at the tail end of a flow state, it also appears (more research needs to be done) that the brain releases serotonin, the neurochemical now associated with SSRIs like Prozac. “It’s a molecule involved in helping people cope with adversity,” Oxford University’s Philip Cowen told the New York Times, “to not lose it, to keep going and try to sort everything out.” In flow, serotonin is partly responsible for the afterglow effect, and thus the cause of some confusion. “A lot of people associate serotonin directly with flow,” says high performance psychologist Michael Gervais, “but that’s backward. By the time the serotonin has arrived the state has already happened. It’s a signal things are coming to an end, not just beginning.” These five chemicals are flow’s mighty cocktail. Alone, each packs a punch, together a wallop.

In 2017, Greg Duncan, the education economist, along with psychologist Drew Bailey and colleagues, reviewed sixty-seven early childhood education programs meant to boost academic achievement. Programs like Head Start did give a head start, but academically that was about it. The researchers found a pervasive “fadeout” effect, where a temporary academic advantage quickly diminished and often completely vanished. On a graph, it looks eerily like the kind that show future elite athletes catching up to their peers who got a head start in deliberate practice. A reason for this, the researchers concluded, is that early childhood education programs teach “closed” skills that can be acquired quickly with repetition of procedures, but that everyone will pick up at some point anyway. The fadeout was not a disappearance of skill so much as the rest of the world catching up. The motor-skill equivalent would be teaching a kid to walk a little early. Everyone is going to learn it anyway, and while it might be temporarily impressive, there is no evidence that rushing it matters.

By letting the participants create their own follow-ups and time schedule, I’m trying to create a sense of ownership in them. This principle is known as the “IKEA Effect,” named for the home furnishings retailer whose products are notoriously difficult to assemble. The IKEA Effect states that by forcing consumers to play an active role in the assembly of their dresser or bookshelf, they will value the product more highly than if it were assembled in store.11 In a similar fashion, by creating their own deadlines, employees will be more motivated to meet them.

Champagne?” It was the same waiter. “No thanks,” Cosmo Editor said. “Sure!” As I helped myself, a woman standing with her back to me turned around. It was the person I’d dreaded seeing all night: the Vice President of Marketing for this (major—major) beauty brand. Oh, no. Now my bosses at Lucky had essentially sent me here tonight to kiss up to this powerful, advertising-budget-controlling woman—the Vice President of Marketing, who not only detested me, but had recently seen me on drugs and in my underwear. It all went down on a weekend press trip to the Mayflower Spa in Connecticut, one of the most luxurious retreats on the East Coast. Other beauty editors and I were there for two nights as a guest of Vice President of Marketing and the beauty brand. The first night, there was a fancy dinner. I ate nothing. Then I wobbled back to my deluxe cottage, stripped off my clothes, popped a Xannie bar, boosted it with a strawberry-flavored clonazepam wafer I’d found stuck to a tobacco flake–covered Scooby-Doo fruit snack at the bottom of my grimy Balenciaga, and blacked out on top of the antique four-poster feather-top bed.

By now Soros had melded Karl Popper’s ideas with his own knowledge of finance, arriving at a synthesis that he called “reflexivity.” As Popper’s writings suggested, the details of a listed company were too complex for the human mind to understand, so investors relied on guesses and shortcuts that approximated reality. But Soros was also conscious that those shortcuts had the power to change reality as well, since bullish guesses would drive a stock price up, allowing the company to raise capital cheaply and boosting its performance. Because of this feedback loop, certainty was doubly elusive: To begin with, people are incapable of perceiving reality clearly; but on top of that, reality itself is affected by these unclear perceptions, which themselves shift constantly. Soros had arrived at a conclusion that was at odds with the efficient-market view. Academic finance assumes, as a starting point, that rational investors can arrive at an objective valuation of a stock and that when all information is priced in, the market can be said to have attained an efficient equilibrium. To a disciple of Popper, this premise ignored the most elementary limits to cognition.

If talking pictures could be said to have a father, it was Lee De Forest, a brilliant but erratic inventor of electrical devices of all types. (He had 216 patents.) In 1907, while searching for ways to boost telephone signals, De Forest invented something called the thermionic triode detector. De Forest’s patent described it as “a System for Amplifying Feeble Electric Currents” and it would play a pivotal role in the development of broadcast radio and much else involving the delivery of sound, but the real developments would come from others. De Forest, unfortunately, was forever distracted by business problems. Several companies he founded went bankrupt, twice he was swindled by his backers, and constantly he was in court fighting over money or patents. For these reasons, he didn’t follow through on his invention. Meanwhile, other hopeful inventors demonstrated various sound-and-image systems—Cinematophone, Cameraphone, Synchroscope—but in every case the only really original thing about them was their name. All produced sounds that were faint or muddy, or required impossibly perfect timing on the part of the projectionist. Getting a projector and sound system to run in perfect tandem was basically impossible. Moving pictures were filmed with hand-cranked cameras, which introduced a slight variability in speed that no sound system could adjust to. Projectionists also commonly repaired damaged film by cutting out a few frames and resplicing what remained, which clearly would throw out any recording. Even perfect film sometimes skipped or momentarily stuttered in the projector. All these things confounded synchronization. De Forest came up with the idea of imprinting the sound directly onto the film. That meant that no matter what happened with the film, sound and image would always be perfectly aligned. Failing to find backers in America, he moved to Berlin in the early 1920s and there developed a system that he called Phonofilm. De Forest made his first Phonofilm movie in 1921 and by 1923 he was back in America giving public demonstrations. He filmed Calvin Coolidge making a speech, Eddie Cantor singing, George Bernard Shaw pontificating, and DeWolf Hopper reciting “Casey at the Bat.” By any measure, these were the first talking pictures. However, no Hollywood studio would invest in them. The sound quality still wasn’t ideal, and the recording system couldn’t quite cope with multiple voices and movement of a type necessary for any meaningful dramatic presentation. One invention De Forest couldn’t make use of was his own triode detector tube, because the patents now resided with Western Electric, a subsidiary of AT&T. Western Electric had been using the triode to develop public address systems for conveying speeches to large crowds or announcements to fans at baseball stadiums and the like. But in the 1920s it occurred to some forgotten engineer at the company that the triode detector could be used to project sound in theaters as well. The upshot was that in 1925 Warner Bros. bought the system from Western Electric and dubbed it Vitaphone. By the time of The Jazz Singer, it had already featured in theatrical presentations several times. Indeed, the Roxy on its opening night in March 1927 played a Vitaphone feature of songs from Carmen sung by Giovanni Martinelli. “His voice burst from the screen with splendid synchronization with the movements of his lips,” marveled the critic Mordaunt Hall in the Times. “It rang through the great theatre as if he had himself been on the stage.

You’re good at this,” said Ronan. “What?” He leaned to touch the baby’s head. “Being a mother.” “What is that supposed to mean?” Ronan looked awkward. Then he said glibly, “Nothing, if you don’t like it.” He glanced at Benix, Faris, and the others, but they were discussing thumbscrews and nooses. “It didn’t mean anything. I take it back.” Kestrel set the baby on the grass next to Faris. “You cannot take it back.” “Just this once,” he said, echoing her earlier words during the game. She stood and walked away. He followed. “Come, Kestrel. I spoke only the truth.” They had entered the shade of thickly grown laran trees, whose leaves were a bloody color. They would soon fall. “It’s not that I wouldn’t want to have a child someday,” Kestrel told Ronan. Visibly relieved, he said, “Good. The empire needs new life.” It did. She knew this. As the Valorian empire stretched across the continent, it faced the problem of keeping what it had won. The solutions were military prowess and boosting the Valorian population, so the emperor prohibited any activities that unnecessarily endangered Valorian lives--like dueling and the bull-jumping games that used to mark coming-of-age ceremonies. Marriage became mandatory by the age of twenty for anyone who was not a soldier. “It’s just--” Kestrel tried again: “Ronan, I feel trapped. Between what my father wants and--” He held up his hands in flat-palmed defense. “I am not trying to trap you. I am your friend.” “I know. But when you are faced with only two choices--the military or marriage--don’t you wonder if there is a third, or a fourth, or more, even, than that?” “You have many choices. The law says that in three years you must marry, but not whom. Anyway, there is time.” His should grazed hers in the teasing push of children starting a mock fight. “Time enough for me to convince you of the right choice.” “Benix, of course.” She laughed. “Benix.” Ronan made a fist and shook it at the sky. “Benix!” he shouted. “I challenge you to a duel! Where are you, you great oaf?” Ronan stormed from the laran trees with all the flair of a comic actor. Kestrel smiled, watching him go. Maybe his silly flirtations disguised something real. People’s feelings were hard to know for certain. A conversation with Ronan resembled a Bite and Sting game where Kestrel couldn’t tell if the truth looked like a lie, or a lie like the truth. If it was true, what then?

When Kate Middleton stepped onto the stage, the landscape had changed beyond recognition from the genteel tradition of portraiture of centuries past. News was no longer reported day by day on the front pages of newspapers, but minute by minute via websites and social media. Anyone, anywhere in the world, could discover what Kate was wearing within an hour of her stepping out, with dozens of images capturing every outing from all imaginable angles. In this unique combination of circumstances, the scene was set for the future Duchess of Cambridge - a sporty, middle class 'normal' girl from Berkshire - to become a new kind of royal style icon. Kate's normality was essential to conjuring her own brand of majestic magic. Her marriage to William saw her living a fairytale that many young girls had dreamed of for generations before her. This was not another aristocratic Sloane Ranger, but a girl who had been born to a flight attendant and flight dispatcher and was now destined to be Queen Consort one day. A decade on and Kate's effect on fashion is impossible to understate - she has had dresses named after her, set trends, inspired superfans around the world and has been credited with boosting the British fashion industry by up to 1 billion in a single year.

RESISTANCE TRAINING SHOULD HAVE BEEN INVENTED FOR WOMEN. The fitness industry has been plagued with more myths than ancient Greece. One of the most glaring is that women who weight train will look like Mr. Universe. There are still many women who are sidetracked by this common misperception, thereby avoiding weights altogether and bypassing the opportunity to achieve a beautiful, shapely body. One of the biggest differences between men and women is their hormone levels and how these hormones behave—most specifically, testosterone. Testosterone bulks up muscle mass in most men. Men have significantly higher testosterone levels than women, and therefore increasing muscle mass for men is much easier. The vast majority of women cannot build huge, bulging muscles because they have a tiny fraction of the testosterone found in men. There are so many benefits to resistance training for both men and women, but the some of the benefits are very specific to women’s health. For women, the truth is that resistance training increases your metabolism so that you burn fat more easily (and women tend to carry more body fat than men), you build bone mass and prevent osteoporosis (which affects more women than men), and you balance your hormones (which tend to fluctuate wildly in women as they age). Also, women who do resistance training feel a boost in self-esteem and gain renewed physical and mental strength because of their new sexy shape. Resistance training is a woman’s best friend. I rest my case.

Most people will spend their entire lives trying to be healthy, because they know that it helps them feel good, be happier, and live longer lives. The quest for a healthy life never ends; just because they’re healthy today does not mean they can stop everything and live healthily ever after. Even extremely healthy individuals have to keep up their motivation and good habits to maintain the lifestyle that they’ve worked hard to achieve. The same lesson applies broadly to all areas of improvement in your life. You can spend your entire life, working to be a better person, developing skills and habits to become a new version of yourself. Books, tools, coaches, and other resources that promise to make you perfect in one area of your life cannot be true; you will always have room for improvement.

If we look at romantic intimate relationships, we will see that society and culture promotes a skewed understanding of what love relationships are. When we hear certain love songs, they may tell us we need another person to complete us, this makes people interpret enmeshment as 'romance' or 'love', but nothing could be further from the truth. These types of romantic relationships are in fact a form of dependency. Sometimes one of half of the couple may give up everything they like doing and instead spend all of their free time with their partner doing whatever they want to do and even taking on their points of view and opinions on certain things. There is no clear distinction between the needs of one partner versus the other. This breeds an unhealthy relationship and if it comes to an end, one partner may be left feeling completely worthless since their sense of self-worth was entirely intertwined with their ex-partner. With the loss of their partner they also lose any sense of who they are. People

Weaknesses in claims about self-esteem have been evident for a long time. In California in the late 1980s, the state governor set up a special taskforce to examine politician John Vasconcellos’s claim that boosting young people’s self-esteem would prevent a range of societal problems (see chapter 1). One of its briefs was to review the relevant literature and assess whether there was support for this new approach. An author of the resulting report wrote in the introduction that ‘one of the disappointing aspects of every chapter in this volume … is how low the associations between self-esteem and its [presumed] consequences are in research to date.’1 Unfortunately, this early expression of concern was largely ignored. Carol Craig reviews more recent warnings about the self-esteem movement in an online article ‘A short history of self-esteem’, citing the research of five professors of psychology. Craig’s article and related documents are worth reading if you are interested in exploring this issue in depth.2 The following is my summary of her key conclusions about self-esteem:        •   There is no evidence that self-image enhancing techniques, aimed at boosting self-esteem directly, foster improvements in objectively measured ‘performance’.        •   Many people who consider themselves to have high self-esteem tend to grossly overestimate their own abilities, as assessed by objective tests of their performance, and may be insulted and threatened whenever anyone asserts otherwise.        •   Low self-esteem is not a risk factor for educational problems, or problems such as violence, bullying, delinquency, racism, drug-taking or alcohol abuse.        •   Obsession with self-esteem has contributed to an ‘epidemic of depression’ and is undermining the life skills and resilience of young people.        •   Attempts to boost self-esteem are encouraging narcissism and a sense of entitlement.        •   The pursuit of self-esteem has considerable costs and may undermine the wellbeing of both individuals and societies. Some of these findings were brought to wider public attention in an article entitled ‘The trouble with self-esteem’, written by psychologist Lauren Slater, which appeared in The New York Times in 2002.3 Related articles, far too many to mention individually in this book, have emerged, alongside many books in which authors express their concerns about various aspects of the myth of self-esteem.4 There is particular concern about what we are doing to our children.

Cannabinoids relax the rules of cortical crowd control, but 300 micrograms of d-lysergic acid diethylamide break them completely. This is a clean sweep. This is the Renaissance after the Dark Ages. Dopamine—the fuel of desire—is only one of four major neuro modulators. Each of the neuromodulators fuels brain operations in its own particular way. But all four of them share two properties. First, they get released and used up all over the brain, not at specific locales. Second, each is produced by one specialized organ, a brain part designed to manufacture that one potent chemical (see Figure 3). Instead of watering the flowers one by one, neuromodulator release is like a sprinkler system. That’s why neuromodulators initiate changes that are global, not local. Dopamine fuels attraction, focus, approach, and especially wanting and doing. Norepinephrine fuels perceptual alertness, arousal, excitement, and attention to sensory detail. Acetylcholine energizes all mental operations, consciousness, and thought itself. But the final neuromodulator, serotonin, is more complicated in its action. Serotonin does a lot of different things in a lot of different places, because there are many kinds of serotonin receptors, and they inhabit a great variety of neural nooks, staking out an intricate network. One of serotonin’s most important jobs is to regulate information flow throughout the brain by inhibiting the firing of neurons in many places. And it’s the serotonin system that gets dynamited by LSD. Serotonin dampens, it paces, it soothes. It raises the threshold of neurons to the voltage changes induced by glutamate. Remember glutamate? That’s the main excitatory neurotransmitter that carries information from synapse to synapse throughout the brain. Serotonin cools this excitation, putting off the next axonal burst, making the receptive neuron less sensitive to the messages it receives from other neurons. Slow down! Take it easy! Don’t get carried away by every little molecule of glutamate. Serotonin soothes neurons that might otherwise fire too often, too quickly. If you want to know how it feels to get a serotonin boost, ask a depressive several days into antidepressant therapy. Paxil, Zoloft, Prozac, and all their cousins leave more serotonin in the synapses, hanging around, waiting to help out when the brain becomes too active. Which is most of the time if you feel the world is dark and threatening. Extra serotonin makes the thinking process more relaxed—a nice change for depressives, who get a chance to wallow in relative normality.

Pokémon with a blue glow surrounding it in your menu simply indicates that you have caught this Pokémon in the last 24 hours. If you tap on a Pokémon, you can check its name, HP below the Pokémon, CP above the Pokémon, various traits, different attacks and the location and date you caught this particular Pokémon. You can rename your Pokémon by tapping the pencil next to its name.   You may also want to give your Pokémon a power up to boost its maximum health and CP, and thus making your Pokémon more powerful. This will cost you Stardust and Pokémon candy. If you wish to get rid of a Pokémon, you will want to tap the “Transfer” button in order to transfer your Pokémon to the Professor. Note that once you transfer a Pokémon to the Professor, this Pokémon will be lost forever and cannot be retrieved.   The last category features your items. In your items you will find all the items with their quantities you currently own. Pressing the trash allows you to toss an item if you wish to do so. Your maximum capacity is 350 items, but you can buy an upgrade in the Shop if you wish to expand your capacity.   An additional feature of the main menu is the Settings panel, which you will find in the upper right of your screen. If you open up the Settings, you can toggle the Music, Sound Effects, Vibration and Battery Saver. You may also revisit Professor Willow if you missed any of his speeches using the Quick Start option. Another feature is being able to sign out. This could be useful in case you wish to log in via another account. You can check the version of the application in the Settings too.   Toggling the Battery Save option will allow you to enter the Battery Save state. To enter this state simply tick the box and hold your device upside down. Your device will enter a battery saving state, indicated by a dark screen featuring the Pokémon Go logo, until held in its authentic state again. This feature is especially useful when your device is below 5% of its battery life. To utilize the remaining battery life to the fullest extent, simply hold your device upside down and put your device where it’s most comfortable for you. Mind that you may want to have your device in a position where you can still notice vibration, because whenever a Pokémon approaches you, your device will notify you through vibration, if you’ve enabled vibration in the Settings. Whenever your device vibrates, you can turn around your device with ease to continue playing without having to unlock your device. Note that you will not be notified when passing a gym or PokéStop.   The

There is no fault that can’t be corrected [in natural wine] with one powder or another; no feature that can’t be engineered from a bottle, box, or bag. Wine too tannic? Fine it with Ovo-Pure (powdered egg whites), isinglass (granulate from fish bladders), gelatin (often derived from cow bones and pigskins), or if it’s a white, strip out pesky proteins that cause haziness with Puri-Bent (bentonite clay, the ingredient in kitty litter). Not tannic enough? Replace $1,000 barrels with a bag of oak chips (small wood nuggets toasted for flavor), “tank planks” (long oak staves), oak dust (what it sounds like), or a few drops of liquid oak tannin (pick between “mocha” and “vanilla”). Or simulate the texture of barrel-aged wines with powdered tannin, then double what you charge. (““Typically, the $8 to $12 bottle can be brought up to $15 to $20 per bottle because it gives you more of a barrel quality. . . . You’re dressing it up,” a sales rep explained.) Wine too thin? Build fullness in the mouth with gum arabic (an ingredient also found in frosting and watercolor paint). Too frothy? Add a few drops of antifoaming agent (food-grade silicone oil). Cut acidity with potassium carbonate (a white salt) or calcium carbonate (chalk). Crank it up again with a bag of tartaric acid (aka cream of tartar). Increase alcohol by mixing the pressed grape must with sugary grape concentrate, or just add sugar. Decrease alcohol with ConeTech’s spinning cone, or Vinovation’s reverse-osmosis machine, or water. Fake an aged Bordeaux with Lesaffre’s yeast and yeast derivative. Boost “fresh butter” and “honey” aromas by ordering the CY3079 designer yeast from a catalog, or go for “cherry-cola” with the Rhône 2226. Or just ask the “Yeast Whisperer,” a man with thick sideburns at the Lallemand stand, for the best yeast to meet your “stylistic goals.” (For a Sauvignon Blanc with citrus aromas, use the Uvaferm SVG. For pear and melon, do Lalvin Ba11. For passion fruit, add Vitilevure Elixir.) Kill off microbes with Velcorin (just be careful, because it’s toxic). And preserve the whole thing with sulfur dioxide. When it’s all over, if you still don’t like the wine, just add a few drops of Mega Purple—thick grape-juice concentrate that’s been called a “magical potion.” It can plump up a wine, make it sweeter on the finish, add richer color, cover up greenness, mask the horsey stink of Brett, and make fruit flavors pop. No one will admit to using it, but it ends up in an estimated 25 million bottles of red each year. “Virtually everyone is using it,” the president of a Monterey County winery confided to Wines and Vines magazine. “In just about every wine up to $20 a bottle anyway, but maybe not as much over that.