Affiliate Motivation Quotes

For a long while I have believed – this is perhaps my version of Sir Darius Xerxes Cama’s belief in a fourth function of outsideness – that in every generation there are a few souls, call them lucky or cursed, who are simply born not belonging, who come into the world semi-detached, if you like, without strong affiliation to family or location or nation or race; that there may even be millions, billions of such souls, as many non-belongers as belongers, perhaps; that, in sum, the phenomenon may be as “natural” a manifestation of human nature as its opposite, but one that has been mostly frustrated, throughout human history, by lack of opportunity. And not only by that: for those who value stability, who fear transience, uncertainly, change, have erected a powerful system of stigmas and taboos against rootlessness, that disruptive, anti-social force, so that we mostly conform, we pretend to be motivated by loyalties and solidarities we do not really feel, we hide our secret identities beneath the false skins of those identities which bear the belongers’ seal of approval. But the truth leaks out in our dreams; alone in our beds (because we are all alone at night, even if we do not sleep by ourselves), we soar, we fly, we flee. And in the waking dreams our societies permit, in our myths, our arts, our songs, we celebrate the non-belongers, the different ones, the outlaws, the freaks. What we forbid ourselves we pay good money to watch, in a playhouse or a movie theater, or to read about between the secret covers of a book. Our libraries, our palaces of entertainment tell the truth. The tramp, the assassin, the rebel, the thief, the mutant, the outcast, the delinquent, the devil, the sinner, the traveler, the gangster, the runner, the mask: if we did not recognize in them our least-fulfilled needs, we would not invent them over and over again, in every place, in every language, in every time.

Your motivations--get that promotion, throw the best parties, run for public office--aren't impersonal abstractions but powerfully reflect who you are and what you focus on. An individual's goals figure prominently in the theories of personality first developed by the Harvard psychologist Henry Murray. According to his successor David McClelland, what Friedrich Nietzsche called "the will to power," which he considered the major driving force behind human behavior, is one of the three basic motivations, along with achievement and affiliation, that differentiate us as individuals. A simple experiment show show these broad emotional motivations can affect what you pay attention to or ignore on very basic levels. When they examine images of faces that express different kinds of emotion, power-oriented subjects are drawn to nonconfrontational visages, such as "surprise faces," rather than to those that suggest dominance, as "anger faces" do. In contrast, people spurred by affiliation gravitate toward friendly or joyful faces.

Use wisdom when developing relationships and establishing new alliances. There are people who do not have pure motives as it pertains to developing relationships. They only want to be seen with you because they want to establish association. These people want the recognition affiliated with your success but they are not willing to go through what you did to achieve it.

According to [Dr. Erich] Fromm, what motivates so many Believers, regardless of religious affiliation, is the image of the Divine, an image that many Believers try to emulate (e.g. Imitatio Christi). Fromm states that within a humanistic religion, “God is the image of man’s [and/or woman’s] higher self, a symbol of what man [or woman] potentially is or ought to become” but “in an authoritarian religion, God becomes the sole possessor” of human’s reason and love.

If there are two sides to people’s personality—a nonconscious and a conscious one, each producing unique behavior—then it is interesting to consider how other people get to know us. People could form impressions from our automatic, uncontrolled actions that reflect our implicit motives and traits (e.g., our implicit need for affiliation), or they could form impressions from our controlled, deliberative actions that reflect our explicit motives. It seems likely that people attend at least in part to behaviors that emanate from the adaptive unconscious (e.g., “Jim says that he’s shy, but he’s often the life of the party”). If so, other people might know us better than we know ourselves.

Implicit motives are needs that people acquire in childhood that have become automatic and nonconscious. Self-attributed motives are people’s conscious theories about their needs that may often differ from their nonconscious needs. McClelland reports a study, for example, that measured people’s need for affiliation with both the TAT and a self-report questionnaire. People’s affiliation needs, as assessed by the TAT, predicted whether they were talking with another person when they were beeped at random intervals over several days, whereas a self-report measure of affiliation did not. Affiliation needs as assessed with the self-report measure were a better predictor of more deliberative behavioral responses, such as people’s choices of which types of behaviors they would prefer to do alone or with others (e.g., visit a museum). The picture McClelland paints is of two independent systems that operate in parallel and influence different types of behaviors. In our terms, the adaptive unconscious and the conscious explanatory system each has its own set of needs and motives that influence different types of behaviors.

PHYSIOLOGY 1. Sex 2. Age 3. Height and weight 4. Color of hair, eyes, skin 5. Posture 6. Appearance: good-looking, over- or underweight, clean, neat, pleasant, untidy. Shape of head, face, limbs. 7. Defects: deformities, abnormalities, birthmarks. Diseases. 8. Heredity SOCIOLOGY 1. Class: lower, middle, upper. 2. Occupation: type of work, hours of work, income, condition of work, union or nonunion, attitude toward organization, suitability for work. 3. Education: amount, kind of schools, marks, favorite subjects, poorest subjects, aptitudes. 4. Home life: parents living, earning power, orphan, parents separated or divorced, parents’ habits, parents’ mental development, parents’ vices, neglect. Character’s marital status. 5. Religion 6. Race, nationality 7. Place in community: leader among friends, clubs, sports. 8. Political affiliations 9. Amusements, hobbies: books, newspapers, magazines he reads. PSYCHOLOGY 1. Sex life, moral standards 2. Personal premise, ambition 3. Frustrations, chief disappointments 4. Temperament: choleric, easygoing, pessimistic, optimistic. 5. Attitude toward life: resigned, militant, defeatist. 6. Complexes: obsessions, inhibitions, superstitions, phobias. 7. Extrovert, introvert, ambivert 8. Abilities: languages, talents. 9. Qualities: imagination, judgment, taste, poise. 10. I.Q.

Gentile’s office in downtown Las Vegas, I got on the elevator and turned around and there was a TV camera. It was just the two of us in the little box, me and the man with the big machine on his shoulder. He was filming me as I stood there silent. “Turn the camera off,” I said. He didn’t. I tried to move away from him in the elevator, and somehow in the maneuvering he bumped my chin with the black plastic end of his machine and I snapped. I slugged him, or actually I slugged the camera. He turned it off. The maids case was like a county fair compared with the Silverman disappearance, which had happened in the media capital of the world. It had happened within blocks of the studios of the three major networks and the New York Times. The tabloids reveled in the rich narrative of the case, and Mom and Kenny became notorious throughout the Western Hemisphere. Most crimes are pedestrian and tawdry. Though each perpetrator has his own rap sheet and motivation and banged-up psyche, the crime blotter is very repetitive. A wife beater kills his wife. A crack addict uses a gun to get money for his habit. Liquor-store holdups, domestic abuse, drug dealer shoot-outs, DWIs, and so on. This one had a story line you could reduce to a movie pitch. Mother/Son Grifters Held in Millionaire’s Disappearance! My mother’s over-the-top persona, Kenny’s shady polish, and the ridiculous rumors of mother-son incest gave the media a narrative it couldn’t resist. Mom and Kenny were the smart, interesting, evil criminals with the elaborate, diabolical plan who exist in fiction and rarely in real life. The media landed on my life with elephant feet. I was under siege as soon as I returned to my office after my family’s excursion to Newport Beach. The deluge started at 10 A.M. on July 8, 1998. I kept a list in a drawer of the media outlets that called or dropped by our little one-story L-shaped office building on Decatur. It was a tabloid clusterfuck. Every network, newspaper, local news station, and wire service sent troops. Dateline and 20/20 competed to see who could get a Kimes segment on-air first. Dateline did two shows about Mom and Kenny. I developed a strategy for dealing with reporters. My unusual training in the media arts as the son of Sante, and as a de facto paralegal in the maids case, meant that I had a better idea of how to deal with reporters than my staff did. They might find it exciting that someone wanted to talk to them, and forget to stop at “No comment.” I knew better. So I hid from the camera crews in a back room, so there’d be no pictures, and I handled the calls myself. I told my secretary not to bother asking who was on the line and to transfer all comers back to me. I would get the name and affiliation of the reporter, write down the info on my roster, and

According to famed psychologist David McClelland, there are three basic types of motivation: 1) Achievement, 2) Authority and 3) Affiliation. Achievement Seekers Those who seek Achievement are looking for the following things: They attain realistic but challenging goals. Achieving the task is its own reward. Financial reward is a measurement of success. Security/status are not the primary motivators. Feedback is a quantifiable measure of success. They seek improvement. Authority Seekers Employees who seek Authority are looking for the following things: They value their ideas being heard and prevailing. Having influence and impact is the most important reward. They show leadership skills and enjoy directing others. Increasing personal status and prestige is important. Affiliation Seekers Employees who are motivated by Affiliation are looking for the following things: They need friendly relationships and are motivated by interaction with others. Being liked and held in high regard is important. They are team players. Emotions are a larger motivating factor than quantifiable data. They are in tune with others’ feelings and seek to make others happy.

Good Values, when shared by all affiliates, are extremely motivating because everybody is performing with shared beliefs.

In an effort to help decode these buyer actions, researchers from consumer intelligence firm Motista found specific “emotional motivators” that provide a critical indicator of customers’ potential affinity to a company.2 In fact, these emotional motivators, a proxy for value, were more compelling than any other metric in terms of driving key buying sentiments such as brand awareness and customer satisfaction. While hundreds of emotional motivators were found to drive consumer behavior, the study found ten that drove significant levels of customer value across all of the categories studied. I am inspired by a desire to: Brands can leverage this motivator by helping customers: Stand out from the crowd Project a unique social identity; be seen as special Have confidence in the future Perceive the future as better than the past; have a positive mental picture of what’s to come Enjoy a sense of well-being Feel that life measures up to expectations and that balance has been achieved; seek a stress-free state without conflicts or threats Feel a sense of freedom Act independently, without obligations or restrictions Feel a sense of thrill Experience visceral, overwhelming pleasure and excitement; participate in exciting, fun events Feel a sense of belonging Have an affiliation with people they relate to or aspire to be like; feel part of a group Protect the environment Sustain the belief that the environment is sacred; take action to improve their surroundings Be the person I want to be Fulfill a desire for ongoing self-improvement; live up to their ideal self-image Feel secure Believe that what they have today will be there tomorrow; pursue goals and dreams without worry Succeed in life Feel that they lead meaningful lives; find worth that goes beyond financial or socioeconomic measures

On the ball field, a twelve-year-old might care about nothing but winning. And not just winning, but beating the opposition. He’ll impugn the referee’s motives, stomp on toes, and hold nothing back in order to win. That same kid doesn’t care at all about being at the top of his class, but he cares a lot about who sits next to him on the bus. In the jazz band, someone is keeping track of how many solos he gets, and someone else wants to be sure she’s helping keep the group in sync. The people you’re seeking to serve in this moment: What are they measuring? If you want to market to someone who measures dominion or affiliation, you’ll need to be aware of what’s being measured and why. “Who eats first” and “who sits closest to the emperor” are questions that persist to this day. Both are status questions. One involves dominion; the other involves affiliation.

If we were to make a list of the goals that are most important in life, surely the desire for close relationships, success in life (e.g., a career), and power would make most people’s short list. There is a long tradition in personality psychology of studying these three motives; indeed, psychologists such as H. A. Murray and David McClelland have argued that people’s level of needs for affiliation, achievement, and power are major components of human personality. There is growing evidence that these motives are an important part of the personality of the adaptive unconscious. Murray and McClelland assumed that these basic motives are not necessarily conscious and must therefore be measured indirectly. They advocated the use of the Thematic Apperception Test (TAT), in which people make up stories about a set of standard pictures, and these stories are then coded for how much of a need for affiliation, power, or achievement people expressed. Other researchers have developed explicit, self-report questionnaires of motives, with the assumption that people are aware of their motives and can freely report them. A controversy has ensued over which measure of motivation is the most valid: the TAT or self-report questionnaires. The answer, I suggest, is that both are valid measures but tap different levels of motivation, one that resides in the adaptive unconscious and the other that is part of people’s conscious explanatory system. David McClelland and his colleagues made this argument in an influential review of the literature. First, they noted that the self-report questionnaires and the TAT do not correlate with each other. If Sarah reports on a questionnaire that she has a high need for affiliation, we know virtually nothing about the level of this need that she will express, nonconsciously, on the TAT. Second, they argued that both techniques are valid measures of motivation, but of different types. The TAT assesses implicit motives, whereas explicit, self-report measures assess self-attributed motives.

David McClelland and his colleagues offer the hypothesis that nonconscious motives are rooted in early infancy, whereas conscious, self-attributed motives result from more explicit, parental teachings. To test this idea, McClelland and his colleagues interviewed a sample of adults in their early thirties, measuring both their nonconscious motives (i.e., their responses to TAT pictures) and their conscious, explicit motives (their responses on a self-report questionnaire). The fascinating thing about this study is that the participants’ mothers had been interviewed twenty-five years earlier about their childrearing practices, allowing the researchers to test the extent to which people’s implicit and explicit motives, as adults, were related to the childrearing practices of their mothers twenty-five years earlier. There was some evidence that early, prelingual childrearing experiences were correlated with implicit but not explicit motives. For example, the extent to which mothers used scheduled feedings correlated with the implicit but not explicit need for achievement in the adult sample, and the extent to which the mothers were unresponsive to their infants’ crying was correlated with the implicit but not explicit need for affiliation. Postlingual childhood experiences were more likely to correlate with explicit than with implicit motives. For example, the extent to which children were taught not to fight back when provoked was correlated with the explicit but not implicit need for affiliation, and the children of parents who set explicit tasks for them to learn were more likely to have an explicit but not implicit need for achievement.28 The nonconscious and conscious selves thus seem to be influenced by one’s cultural and social environment, but in different ways. The kinds of early affective experiences that shape a child’s adaptive unconscious surely have a cultural basis, given that childrearing practices differ markedly from culture to culture. The conscious theories people develop about themselves also are shaped by the cultural and social environment.

There is very little research on the consequences of having disparate conscious and nonconscious “selves” that are out of synch. An exception is the work of Joachim Brunstein and Oliver Schultheiss. In several studies, they measured people’s nonconscious agentic motives (needs for achievement and power) and communal motives (needs for affiliation and intimacy), using the TAT test. They also included self-report measures of these same motives. As in previous studies, they found little correspondence, on average, between people’s nonconscious and conscious motives. Some individuals, however, did have nonconscious and conscious motives that corresponded, and these people showed greater emotional well-being than people whose goals were out of synch. In one study, students’ nonconscious and conscious goals were assessed at the beginning of the semester and their emotional well-being tracked for the next several weeks. The students whose conscious goals matched their nonconscious goals showed an increase in emotional well-being as the semester progressed. The students whose conscious goals did not match their nonconscious goals showed a decrease in emotional well-being over the same period. It appears to be to people’s advantage to develop conscious theories that correspond at least somewhat with the personality of their adaptive unconscious.30

Following the crowd is not an action that is simply fueled by a need to keep up with the Joneses. It is more fundamental than that, striking at the heart of three simple, yet powerful, underlying human motivations: the motivation to make accurate decisions as efficiently as possible, the motivation to affiliate with and to gain the approval of others, and the motivation to see oneself in a positive light.

Renowned psychologist David McClelland of Harvard wrote about three basic motivators in people’s work: need for achievement, need for affiliation, and need for power. Most successful business professionals’ scores on these three motivations form something of a checkmark. They tend to be moderately highly motivated by a need for achievement, not much motivated by need for affiliation, and highly motivated by a need for power. The meritocrat, by contrast, is very highly oriented toward achievement, moderately highly motivated by need for affiliation, and almost negatively motivated by need for power. That

Some terrorism analysts have seen the southern insurgency as an Islamic jihad that forms part of the broader network of AQ-linked extremism, with Islamic theology and religious aspirations (for shari’a law or an Islamic emirate) as a key motivator.73 This surface impression is reinforced by the facts that the violence is led by ustadz74 and other religious teachers, that the mosques and ponoh (Islamic schools) have a central role as recruiting and training bases, and that militants repeatedly state that they are fighting a legitimate defensive jihad against the encroachment of the kafir (infidel) Buddhist Thai government. Clearly, also, the AQ affiliate Jema’ah Islamiyah (JI) has used Thailand as a venue for key meetings, financial transfers, acquisition of forged documents,75 and money laundering and as a transit hub for operators.

Choose your associates and affiliates very well. Choose your partner very well. Choose your lover very well. Choose your friends very well, because all these people can make you fail or succeed in life.

Ralph Brown coached high school football at St. Margaret’s Episcopal School in San Juan Capistrano, California. He is an accomplished football player who has won various championships and awards. He proudly served as a sports broadcaster for Fox Sports West Prenzone for 3 years, and he was a sports analyst for the ABC affiliate in Lincoln Nebraska, covering Husker Football. Ralph currently serves as a mentor and motivational speaker to young athletes.

1. The coercive style. This “Do what I say” approach can be very effective in a turnaround situation, a natural disaster, or when working with problem employees. But in most situations, coercive leadership inhibits the organization’s flexibility and dampens employees’ motivation. 2. The authoritative style. An authoritative leader takes a “Come with me” approach: she states the overall goal but gives people the freedom to choose their own means of achieving it. This style works especially well when a business is adrift. It is less effective when the leader is working with a team of experts who are more experienced than he is. 3. The affiliative style. The hallmark of the affiliative leader is a “People come first” attitude. This style is particularly useful for building team harmony or increasing morale. But its exclusive focus on praise can allow poor performance to go uncorrected. Also, affiliative leaders rarely offer advice, which often leaves employees in a quandary. 4. The democratic style. This style’s impact on organizational climate is not as high as you might imagine. By giving workers a voice in decisions, democratic leaders build organizational flexibility and responsibility and help generate fresh ideas. But sometimes the price is endless meetings and confused employees who feel leaderless. 5. The pacesetting style. A leader who sets high performance standards and exemplifies them himself has a very positive impact on employees who are self-motivated and highly competent. But other employees tend to feel overwhelmed by such a leader’s demands for excellence—and to resent his tendency to take over a situation. 6. The coaching style. This style focuses more on personal development than on immediate work-related tasks. It works well when employees are already aware of their weaknesses and want to improve, but not when they are resistant to changing their ways.