Adidas Brand Quotes

Leo almost jumped out of his tool belt. He turned...and mentally kicked himself. He just had to invoke Adidas, the goddess of off-brand shoes.

the other kids at school got brands, Nike and Adidas. I never got brands. One time I asked my mom for Adidas sneakers. She came home with some knockoff brand, Abidas. “Mom, these are fake,” I said. “I don’t see the difference.” “Look at the logo. There are four stripes instead of three.” “Lucky you,” she said. “You got one extra.

great brands always balance identity, integrity, and efficiency.

What if we promoted, like, Adidas shoes?” Percy wondered. “Would that make Nike mad enough to show up?” Leo smiled nervously. Maybe he and Percy did share something else—a stupid sense of humor. “Yeah, I bet that would totally be against her sponsorship deal. THOSE ARE NOT THE OFFICIAL SHOES OF THE OLYMPICS! YOU WILL DIE NOW!” Hazel rolled her eyes. “You’re both impossible.” Behind Leo, a thunderous voice shook the ruins: “YOU WILL DIE NOW!” Leo almost jumped out of his tool belt. He turned...and mentally kicked himself. He just had to invoke Adidas, the goddess of off-brand shoes.

What if we promoted, like, Adidas shoes?’ Percy wondered. ‘Would that make Nike mad enough to show up?’ Leo smiled nervously. Maybe he and Percy did share something else – a stupid sense of humour. ‘Yeah, I bet that would totally be against her sponsorship deal. THOSE ARE NOT THE OFFICIAL SHOES OF THE OLYMPICS! YOU WILL DIE NOW!’ Hazel rolled her eyes. ‘You’re both impossible.’ Behind Leo, a thunderous voice shook the ruins: ‘YOU WILL DIE NOW!’ Leo almost jumped out of his tool belt. He turned … and mentally kicked himself. He just had to invoke Adidas, the goddess of off-brand shoes. Towering over him in a golden chariot, with a spear aimed at his heart, was the goddess Nike.

You are all more or less wearing the same types of clothes—look around the room and you will see it’s true. Now imagine you’re the only one not wearing a cool symbol. How would that make you feel? The Nike swoop, the three Adidas stripes, the little Polo player on a horse, the Hollister seagull, the symbols of Philadelphia’s professional sports teams, even our high school mascot that you athletes wear to battle other schools—some of you wear our Mustang to class even when there is no sporting event scheduled. These are your symbols, what you wear to prove that your identity matches the identity of others. Much like the Nazis had their swastika. We have a very loose dress code here and yet most of you pretty much dress the same. Why? Perhaps you feel it’s important not to stray too far from the norm. Would you not also wear a government symbol if it became important and normal to do so? If it were marketed the right way? If it was stitched on the most expensive brand at the mall? Worn by movie stars? The president of the United States?

The brands Puma and Adidas were founded by two brothers.

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Sophia sweetly smiled as I helped her to her feet. Her white Adidas sneakers were silent as she crossed the tiled floor to stand in front of EBD. I stood by her side, daring that nigga to buck. “Open your mouth,” Sophia demanded. EBD grilled Sophia defiantly. “Baby, tell this nigga I don’t repeat myself,” Sophia said sweetly. I cocked my head to the left, grilling him. EBD opened his mouth, his eyes never leaving Sophia. Before he could blink, Sophia popped a dissolvable pill into his mouth. By the time he was trying to spit it out, it was too late. “You’re allergic to triptans and peanuts, right?” Sophia goaded as EBD fell to the floor in a panic. He began coughing, clawing at his throat as his eyes bulged. “Your friend, Dr. Mitchell knew everything about you. The tablet I just popped in your mouth, I happened to find at the bottom of a brand-new canister of roasted peanuts.” She smiled before dropping to her haunches at his side. EBD was wheezing and struggling for breath. Tears streamed from his eyes as they begged for help. “You’re suffering,” Sophia pretended to care. “That feeling that you feel is how you’ve made a lot of families feel over the years you’ve been carrying on this disgusting lifestyle. Burn in hell, muthafucka!” My baby got up and switched her sexy ass over to Gatah. She kissed his cheek. “Where the hell is my daughter-in-law? You were supposed to stay home with her.” Everyone chuckled. “I had to come make sure you and Pops ain’t fuck shit up.” I scoffed. “The fuck! Boy, I taught you this shit!” We all enjoyed a good laugh while we watched EBD take his last breath.

Europe, it seemed, was even harder to break into than the US. As well as the market being saturated by Adidas and Puma, there wasn’t as much disposable income floating around, plus there was no common language. There was no doubt that America was where the true riches lay, a country of 350 million, the vast majority speaking the same language as us – more or less. Here, track and field was still a niche, but it was a huge niche compared to the UK, and a serious business from college level up.

Still, they had more problems to face as now they were encountering an athletic market dominated by the likes of established brands such as Adidas and Nike. While the running market had allowed them to scale to America, things had stagnated, and they needed to pivot. “Being an entrepreneur means taking risks,” he observed, and one of the big risks they decided to take was when a key player on their team, Arnold, came across another new exercise wave: aerobics. They decided to create a couple hundred pairs of sneakers for women’s aerobics and see what would happen.

What if we promoted, like, Adidas shoes?” Percy wondered. “Would that make Nike mad enough to show up?” Leo smiled nervously. Maybe he and Percy did share something else—a stupid sense of humor. “Yeah, I bet that would totally be against her sponsorship deal. THOSE ARE NOT THE OFFICIAL SHOES OF THE OLYMPICS! YOU WILL DIE NOW!” Hazel rolled her eyes. “You’re both impossible.” Behind Leo, a thunderous voice shook the ruins: “YOU WILL DIE NOW!” Leo almost jumped out of his tool belt. He turned...and mentally kicked himself. He just had to invoke Adidas, the goddess of off-brand shoes. Towering over him in a golden chariot, with a spear aimed at his heart, was the goddess Nike.

Let’s discuss our Swoosh-less Nike sneaker for a moment. My guess is that if you removed the branding from a pair of Nike Dunk sneakers, they would be worth no more than twenty-five percent of their retail price. That means that at least seventy-five percent of the value of a Nike sneaker is tied up in the emotional elements you can’t see or touch, the intangibles. But just because you can’t see them or touch them doesn’t mean they aren’t real. For a parallel example, let’s look at Kanye West’s relationship with Adidas. Kanye has little or no athletic prowess—he’s a musi- cian, a tastemaker, a hype man. Whatever you may think of Kanye, he gets people talking and has been able to use his brand to create value for his partners. And that’s exactly what he did when he designed a line of sneakers for Adidas, the Yeezy Boost. In February 2015, a limited run of his shoes sold out within ten minutes at a retail price of two hundred dollars. The shoes were then released to a wider audience a month later and once again sold out in record time. This is where things start to get interesting. According to Complex magazine, in the following quarter the Yeezy Boost accounted for $2.3 million in sales on eBay, three times the gross sales of its closest competitor, for an average price of $751 per pair. Let’s generously assume it cost Adidas fifty dollars per pair to produce and market a pair of Yeezy Boost. If that’s the case, Kanye West’s creativity is worth $701 per pair, and that doesn’t include the halo value to the overall Adidas brand.

Kobe just wasn’t cool,” said Elizabeth Kaye, the Laker biographer. “There’s no coolness to him at all.” His Adidas shoes, first the EQT Elevation, then the KB8, then the KB8 II, never sold particularly well, in part because Bryant had 0.00 percent street cred and in part because the brand wasn’t Nike or And1. (“The second Kobe shoe looked like a toaster,” said Russ Bengtson, who covered footwear for Slam. “Nobody wants to play basketball in toasters.”) One model of “the Kobe” had a depiction of Kobe’s profile on a gold coin gracing the inner lining. It was preposterous.