“
If you’re not keeping score, you’re just practicing.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
As legendary Harvard marketing professor Theodore Levitt put it, “People don’t want to buy a quarter-inch drill. They want a quarter-inch hole.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
there will always be more good ideas than you and your teams have the capacity to execute.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
You have to decide what your highest priorities are and have the courage—pleasantly, smilingly, unapologetically—to say no to other things. And the way you do that is by having a bigger ‘yes’ burning inside.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
In summary, procrastination may arise from problems in each of the nine executive functions—(1) inhibition, (2) self-monitoring, (3) planning and organization, (4) activity shifting, (5) task initiation, (6) task monitoring, (7) emotional control, (8) working memory, and (9) general orderliness.
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Patrick King (The Science of Overcoming Procrastination: How to Be Disciplined, Break Inertia, Manage Your Time, and Be Productive)
“
you might find it hard to let go of a lot of good goals until you start serving a greater goal.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
you ignore the urgent, it can kill you today. It’s also true, however, that if you ignore the important, it can kill you tomorrow.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
once you’ve decided what to do, your biggest challenge is in getting people to execute it at the level of excellence you need.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The 4 Disciplines of Execution,
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”
Cal Newport (Deep Work: Rules for Focused Success in a Distracted World)
“
In our culture of multitasking, according to Professor Clifford Nass of Stanford University, “The neural circuits devoted to scanning, skimming, and multitasking are expanding and strengthening, while those used for reading and thinking deeply, with sustained concentration, are weakening or eroding.”5
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Sean Covey (The 4 Disciplines of Execution: Revised and Updated: Achieving Your Wildly Important Goals)
“
Habitual multitaskers may be sacrificing performance on the primary task. They are suckers for irrelevancy.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
People who try to push many goals at once usually wind up doing a mediocre job on all of them. You can ignore the principle of focus, but it won’t ignore you.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
only one employee in seven could name even one of their organization’s most important goals.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Basically, the more you try to do, the less you actually accomplish. This is a stark, inescapable principle that we all live with.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
These executives are quoted in an article called “Sleep Is the New Status Symbol for Successful Entrepreneurs.”4 Nancy Jeffrey of the Wall Street Journal writes: “It’s official. Sleep, that rare commodity in stressed-out America, is the new status symbol.
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Greg McKeown (Essentialism: The Disciplined Pursuit of Less)
“
In fact, in our initial surveys we learned that only one employee in seven could name even one of their organization’s most important goals. That’s right—15 percent could not name even one of the top three goals their leaders had identified. The other 85 percent named what they thought was the goal, but it often didn’t remotely resemble what their leaders had said.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
I have the power to choose my response.
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Stephen R. Covey (Getting Things Done, Deep Work, The 7 Habits of Highly Effective People, 4 Disciplines of Execution 4 Books Collection Set)
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Reality is negotiable. Outside of science and law, all rules can be bent or broken, and it doesn't require being unethical
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”
Timothy Ferriss (The 4-Hour Work Week, 4 Disciplines of Execution, The 7 Habits of Highly Effective People 3 Books Collection Set)
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The 4 Disciplines of Execution explain, “The more you try to do, the less you actually accomplish.” They elaborate that execution should be aimed at a small number of “wildly important goals.
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”
Cal Newport (Deep Work: Rules for Focused Success in a Distracted World)
“
The issues surrounding technological advancements cannot be left only to tech experts, governments or business executives to address. The Fourth Industrial Revolution is here and is completely transforming the way we live and work. These unprecedented technologies require youths from diverse disciplines and backgrounds to join the conversation and become part of the revolution!
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”
Nicky Verd (Disrupt Yourself Or Be Disrupted)
“
W. Edwards Deming, the father of the quality movement, taught that any time the majority of the people behave a particular way the majority of the time, the people are not the problem.
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”
Sean Covey (4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
begin by asking, “If every other aspect of our team’s performance remained at its current level, what is the one area where significant improvement would have the greatest impact?
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”
Sean Covey (The 4 Disciplines of Execution: Revised and Updated: Achieving Your Wildly Important Goals)
“
We break commitments to ourselves with embarrassing regularity. How can someone trying to lose weight binge on an entire pint of ice cream before bed? How can even the most disciplined of executives fail to make 30 minutes of time per week for exercise? How can someone whose marriage depends on quitting smoking pick up a cigarette? Simple: logic fails. If you were to summarize the last 100 years of behavioral psychology in two words, that would be the takeaway. Fortunately, knowing this, it is possible to engineer compliance. Pulling from both new and often-neglected data, including photographic research and auctions, there are four principles of failure-proofing behavior. Think of them as insurance against the weaknesses of human nature—your weaknesses, my weaknesses, our weaknesses:
1. Make it conscious. 2. Make it a game. 3. Make it competitive. 4. Make it small and temporary.
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Timothy Ferriss (The 4-Hour Body: An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman)
“
Whenever you see a man on top of a mountain, you can be sure he didn’t fall there.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Most people fall in the middle between the models and the resisters. They represent your greatest potential leverage for improving performance.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
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We believe the principles of execution have always been focus, leverage, engagement, and accountability. Are
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
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managing a company by looking at financial data (lag measures) is the equivalent of “driving a car by looking in the rearview mirror.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The cadence of accountability is a rhythm of regular and frequent meetings of any team that owns a wildly important goal. These meetings happen at least weekly and ideally last no more than twenty to thirty minutes. In that brief time, team members hold each other accountable for producing results, despite the whirlwind.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The secret to Discipline 4, in addition to the repeated cadence, is that team members create their own commitments.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
If you ignore the urgent, it can kill you today. It’s also true, however, that if you ignore the important, it can kill you tomorrow
”
”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
the more you try to do, the less you actually accomplish.
”
”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Discipline 1: Focus on the wildly important requires you to go against your basic wiring as a leader and focus on less so that your team can achieve more.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Lead measures are quite different in that they are the measures of the most high-impact things your team must do to reach the goal. In essence, they measure the new behaviors that will drive success on the lag measures,
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
A good lead measure has two basic characteristics: It’s predictive of achieving the goal and it can be influenced by the team members.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
the highest level of performance always comes from people who are emotionally engaged and the highest level of engagement comes from knowing the score—that is, if people know whether they are winning or losing. It’s that simple.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Christensen wrote for a book titled The 4 Disciplines of Execution, which built on extensive consulting case studies to describe four “disciplines” (abbreviated, 4DX) for helping companies successfully implement high-level strategies. What struck me as I read was that this gap between what and how was relevant to my personal quest to spend more time working deeply.
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”
Cal Newport (Deep Work: Rules for Focused Success in a Distracted World)
“
The kind of scoreboard that will drive the highest levels of engagement with your team will be one that is designed solely for (and often by) the players. This players’ scoreboard is quite different from the complex coach’s scoreboard that leaders love to create. It must be simple, so simple that members of the team can determine instantly if they are winning or losing. Why does this matter? If the scoreboard isn’t clear, the game you want people to play will be abandoned in the whirlwind of other activities. And if your team doesn’t know whether or not they are winning the game, they are probably on their way to losing.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Sometimes, choosing your WIG is about more than selecting the aspect of your business where the greatest results are desired; it’s about a WIG so fundamental to the heart of your mission that achieving it defines your existence as an organization.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The first discipline is to focus your finest effort on the one or two goals that will make all the difference,
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Execution starts with focus.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The inability of leaders to focus is a problem of epidemic proportions.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Rule #2: The battles you choose must win the war
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The only reason you fight a battle is to win the war.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
People want to win. They want to make a contribution that matters.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
nothing is more motivating than belonging to a team of people who know the goal and are determined to get there.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Think of the 4 Disciplines as the operating system of a computer—once it’s installed, you can use it to run almost any strategy you choose,
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
4DX says easy, does hard. First, the disciplines will sound deceptively simple, but they take sustained work to implement.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
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4DX is an operating system. Third, the 4 Disciplines are a matched set, not a menu of choices.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
While every one of the disciplines has value, their real power is in how they work together in sequence.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
4DX is counterintuitive. Second, each of the 4 Disciplines are paradigm shifting and might even fly in the face of your intuition.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
A wildly important goal (WIG) is a goal that can make all the difference.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Your wildly important goal will come from one of two categories: either from within the whirlwind or from outside it.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The second discipline is to apply disproportionate energy to the activities that drive your lead measures.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Implementing Discipline 1 enables an organization to quickly turn a broad strategy into clearly defined WIGs at every level.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Rule #3: Senior leaders can veto, but not dictate.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The highest levels of execution are never reached when the strategy is devised solely by the top leaders of the organization
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Without involvement, you cannot create the high levels of commitment that execution requires.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Nothing is more counterintuitive for a leader than saying no to a good idea, and nothing is a bigger destroyer of focus than always saying yes.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
If you understand the need to focus, why is it so difficult to actually do it?
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Whether your WIG comes from within the whirlwind or outside it, your real aim is not only to achieve it, but also to then make the new level of performance a natural part of your team’s operation.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
This is a summary of the negotiated sale approach: 1. Package the company. Identify and describe the company’s strengths clearly and accurately, both in the descriptive memorandum and in phone calls, e-mails, and meetings. 2. Identify and contact all the potential buyers. Employ discipline and creativity in pursuing more than just the likely buyers. 3. Execute a disciplined process for following up and moving the buyers forward. 4. Negotiate by understanding the strategic implications of the acquisition for each buyer. 5. Endeavor to get multiple offers at the same point in time. Take the highest offer. Package
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Thomas Metz (Selling the Intangible Company: How to Negotiate and Capture the Value of a Growth Firm (Wiley Finance Book 469))
“
human beings are genetically hardwired to do one thing at a time with excellence
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Improving our ability to multitask actually hampers our ability to think deeply and creatively… the more you multitask… the less deliberative you become;
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Focusing on one WIG is like punching one finger through the paper—all your strength goes into making that hole.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Trying to significantly improve every measure in the whirlwind will consume all of your time and leave you with very little to show for it.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
if you want high-focus, high-performance team members, they must have something wildly important to focus on.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Rule #1: No team focuses on more than two WIGs at the same time.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
People play differently when they are keeping score. It’s not about you keeping score for them.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Improving our ability to multitask actually hampers our ability to think deeply and creatively… the more you multitask… the less deliberative you become; the less you’re able to think and reason out a problem,
”
”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
W. Edwards Deming, the father of the quality movement, taught that any time the majority of the people behave a particular way the majority of the time, the people are not the problem. The problem is inherent in the system.2 As a leader, you own responsibility for the system.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
We don’t have dragons swooping down and knocking us off our priorities. What we have are gnats. Every day we have gnats getting in our eyes, and when we look back over the last six months, we haven’t accomplished any of the things we said we were going to.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
W. Edwards Deming, the father of the quality movement, taught that any time the majority of the people behave a particular way the majority of the time, the people are not the problem. The problem is inherent in the system.2 As a leader, you own responsibility for the system. Although a particular person can be a big problem, if you find yourself blaming the people, you should look again.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
If the scoreboard isn’t clear, the game you want people to play will be abandoned in the whirlwind of other activities.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
To achieve a goal you have never achieved before, you must start doing things you have never done before.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Different leaders experience the whirlwind in different ways. A senior executive with one of the world’s largest home-improvement retailers describes it this way: “We don’t have dragons swooping down and knocking us off our priorities. What we have are gnats. Every day we have gnats getting in our eyes, and when we look back over the last six months, we haven’t accomplished any of the things we said we were going to.” You’ve almost certainly found yourself facing the whirlwind when you were trying to explain a new goal or strategy to someone who works for you. Can you remember the conversation? Your mind is centered clearly on the goal and you are explaining it in easy-to-understand terms. But, while you’re talking, the person you are talking to is backing slowly out of the room, all the while nodding and reassuring you, but trying to get back to what they would call the real work, another name for the whirlwind. Is that employee fully engaged in achieving that goal? Not a chance. Is he trying to sabotage your goal or undercut your authority? No. He’s just trying to survive in his whirlwind.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Focusing on the wildly important means narrowing the number of goals you are attempting to accomplish
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Discipline 1 is about applying more energy against fewer goals
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The 4 Disciplines work because they are based on principles, not practices.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Practices are situational, subjective, and always evolving. Principles are timeless and self-evident, and they apply everywhere.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Just as there are principles that govern human behavior, there are principles that govern how teams get things done,
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
we have found nothing that drives the morale and engagement of a team more than winning.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
until you apply Discipline 4, your team isn’t in the game.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
making commitments to their team members, rather than solely to the boss, shifts the emphasis from professional to personal.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The team can direct enormous energy to the wildly important goal without getting blocked by the shifting whirlwind of change all around them.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
the greatest challenge you face in narrowing your goals is simply that it requires you to say no to a lot of good ideas.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
To succeed, you must be willing to make the hard choices that separate what is wildly important from all the many other merely important goals on your radar.
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
goals lack the measurement that can tell the team when they’ve won the game.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
If a goal is wildly important, surely you should be able to tell if you’ve achieved it
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Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
a WIG is not a strategy. A WIG is a tactical goal with a limited time frame.
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Discipline 1 requires you to translate your strategy from concepts to targets,
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”
Chris McChesney (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Salary increases in terms of percentage are too close between the top performers and those who are not. There’s not enough differentiation in bonus, or in stock options, or in stock grants. Leaders need the confidence to explain to a direct report why he got a lower than expected reward. A good leader ensures that the organization makes these distinctions and that they become a way of life, down throughout the organization. Otherwise people think they’re involved in socialism. That isn’t what you want when you strive for a culture of execution. You have to make it clear to everybody that rewards and respect are based on performance. In chapter 4, we’ll explain why so many companies don’t reward the doers, and how those that execute do.
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”
Larry Bossidy (Execution: The Discipline of Getting Things Done)
“
In our culture of multitasking, according to Professor Clifford Nass of Stanford University, “The neural circuits devoted to scanning, skimming, and multitasking are expanding and strengthening, while those used for reading and thinking deeply, with sustained concentration, are weakening or eroding.
”
”
Sean Covey (The 4 Disciplines of Execution: Revised and Updated: Achieving Your Wildly Important Goals)
“
Discipline #1: Focus on the Wildly Important As the authors of The 4 Disciplines of Execution explain, “The more you try to do, the less you actually accomplish.” They elaborate that execution should be aimed at a small number of “wildly important goals.” This simplicity will help focus an organization’s energy to a sufficient intensity to ignite real results. For an individual focused on deep work, the implication is that you should identify a small number of ambitious outcomes to pursue with your deep work hours. The general exhortation to “spend more time working deeply” doesn’t spark a lot of enthusiasm. To instead have a specific goal that would return tangible and substantial professional benefits will generate a steadier stream of enthusiasm. In a 2014 column titled “The Art of Focus,” David Brooks endorsed this approach of letting ambitious goals drive focused behavior, explaining: “If you want to win the war for attention, don’t try to say ‘no’ to the trivial distractions you find on the information smorgasbord; try to say ‘yes’ to the subject that arouses a terrifying longing, and let the terrifying longing crowd out everything else.
”
”
Cal Newport (Deep Work: Rules for Focused Success in a Distracted World)
“
As the authors of The 4 Disciplines of Execution explain, “The more you try to do, the less you actually accomplish.” They elaborate that execution should be aimed at a small number of “wildly important goals.” This simplicity will help focus an organization’s energy to a sufficient intensity to ignite real results
”
”
Cal Newport (Deep Work: Rules for Focused Success in a Distracted World)
“
The snapshots represent the characteristics and practices of successful companies at a specific point in time, not those of struggling ones; or of executives who perform better than others at the time of the snapshot. Explicitly or implicitly, they then assert that if you want to perform as well as the best-performing ones, you should copy what the best companies and the best executives do. My colleagues and I have eschewed the profession
”
”
Sean Covey (The 4 Disciplines of Execution: Revised and Updated: Achieving Your Wildly Important Goals)
“
WIG sessions provide an opportunity to celebrate progress, reenlist the energies of the team, and reengage everyone.
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”
Chris McChesney, Sean Covey, Jim Huling (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Results drive engagement. This is particularly true when the team can see the direct impact their actions have on the results.
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Chris McChesney, Sean Covey, Jim Huling (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
The problem is not the absence of data; the problem is too much of it, and little sense of what data is most important.
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Chris McChesney, Sean Covey, Jim Huling (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)
“
Visibility drives accountability.
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Chris McChesney, Sean Covey, Jim Huling (The 4 Disciplines of Execution: Achieving Your Wildly Important Goals)