Window Shopper Quotes

The 46-year-old recipient of the Jarvik IX Exterior Artificial Heart was actively window shopping in Cambridge, Massachusetts’ fashionable Har­vard Square when a transvestite purse snatcher, a drug addict with a crimi­nal record all too well known to public officials, bizarrely outfitted in a strapless cocktail dress, spike heels, tattered feather boa, and auburn wig, brutally tore the life sustaining purse from the woman’s unwitting grasp. The active, alert woman gave chase to the purse snatching ‘woman’ for as long as she could, plaintively shouting to passers by the words ‘Stop her! She stole my heart!’ on the fashionable sidewalk crowded with shop­pers, reportedly shouting repeatedly, ‘She stole my heart, stop her!’ In response to her plaintive calls, tragically, misunderstanding shoppers and passers by merely shook their heads at one another, smiling knowingly at what they ignorantly presumed to be yet another alternative lifestyle’s re­lationship gone sour. A duo of Cambridge, Massachusetts, patrolmen, whose names are being withheld from Moment’s dogged queries, were publicly heard to passively quip, ‘Happens all the time,’ as the victimized woman staggered frantically past in the wake of the fleet transvestite, shouting for help for her stolen heart.

shoppers found people spend more time shopping when stores play music. You’ll notice there are no windows or clocks or skylights that give you any external time cues.

The sun tried to shine through the clouds but its light was dimmed even in us; high noon approached. I looked outside through the tinted windows at the people promenading down Madison. Couples held hands, bankers squeezed through crowds of window shoppers late for their daily thieving but all of them, even the poor, seemed content with existence, some even seemed happy. Nearly everyone’s outer shell was delicate and gracious that at the end of it all, on the border of nonexistence, each and everyone was happy to be alive. Everyone carried their heads with a radiance past the space they occupied and glided through time like flamenco dancers in a studio as big as the planet. Everyone wore masks that hid their sorrow (either that or they were sincerely happy) or wore armor that lightened the burden on their shoulders. Worst of all, I could not detect ever a flicker of thought; brains mired behind viral images and videos of people making even greater fools of themselves than they already were. And as the greatest fool of them all, I walked among them, never having learned to don the mask of happiness.

These spiritual window-shoppers, who idly ask, “How much is that?” Oh, I’m just looking. They handle a hundred items and put them down, shadows with no capital. What is spent is love and two eyes wet with weeping. But these walk into a shop, and their whole lives pass suddenly in that moment, in that shop. Where did you go? “Nowhere.” What did you have to eat? “Nothing much.” Even if you don’t know what you want, buy something, to be part of the exchanging flow. Start a huge, foolish project, like Noah. It makes absolutely no difference what people think of you. — Rumi26 Nowadays

Even the way the shelves are organized is a psychological trap. The most expensive items are always placed conveniently at adult eye level, with the generic brands placed down by your knees. Sugary cereals or other items meant to appeal to children are placed at eye level for children. Even the giant size of the shopping carts is intended to encourage more purchases. “Even the music is meant to manipulate us,” I explain to Luke. “A study of supermarket shoppers found people spend more time shopping when stores play music. You’ll notice there are no windows or clocks or skylights that give you any external time cues.

Grocery stores are an exercise in psychological manipulation. It is virtually impossible to enter a supermarket intending to buy a quart of milk and emerge with only the milk. First, consider the entrance. Once you enter the grocery store, you must traverse the entire store in order to reach the checkout line. And where do the entrances to grocery stores usually leave you? In the produce department. You are surrounded by scents, textures, and bright colors that result in a surge of endorphins. The lighting of the store is manipulated to make fruits and vegetables appear at their brightest and best. And of course, the dairy aisle—one of the most popular locations to visit—is always hidden in the back of the store so you are forced to pass through a wealth of tempting products before reaching it. Even the way the shelves are organized is a psychological trap. The most expensive items are always placed conveniently at adult eye level, with the generic brands placed down by your knees. Sugary cereals or other items meant to appeal to children are placed at eye level for children. Even the giant size of the shopping carts is intended to encourage more purchases. “Even the music is meant to manipulate us,” I explain to Luke. “A study of supermarket shoppers found people spend more time shopping when stores play music. You’ll notice there are no windows or clocks or skylights that give you any external time cues.

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His brother Najib owned an auto-parts store at bustling Shikarpur Gate, the mouth of the narrow road linking their village to the city—an ancient byway that had once led southward through the passes all the way to India. At dusk it is clogged with a riot of vegetable sellers’ handcarts beset by shoppers, Toyota pickup trucks, horse-drawn taxis, and three-wheeled rickshaws clambering around and through the throng like gaudy dung beetles. Nurallah’s brother Najib had gone to Chaman, just across the border in Pakistan, where the streets are lined with cargo containers serving as shops, and used motor oil cements the dust to the ground in a glossy tarmac, and every variety of automotive organ or sinew is laid bare, spread out, and strung up for sale. He had made his purchases and set off back to Kandahar. “He paid his customs dues”—Nurallah emphasized the remarkable point—“because that’s the law. He paid at every checkpoint on the way back, fifty afghanis, a hundred afghanis.” A dollar or two every time an unkempt, underage police boy in green fatigues slouched out of a sandbagged lean-to into the middle of the road—eight times in the sixty-six miles when last I counted. “And then when he reached the entrance to town, the police there wanted five hundred afghanis. Five hundred!” A double arch marks the place where the road that swoops down from Kabul joins the road leading in from Pakistan. The police range from one side to the other, like spear fishermen hunting trout in a narrows. “He refused,” Nurallah continued. “He said he had paid his customs dues—he showed them the receipt. He said he had paid the bribes at every checkpoint all along the way, and he was not paying again.” I waited a beat. “So what happened?” “They reached into his window and smacked him.” “They hit him?” I was shocked. Najib might be a sunny guy, but Kandahar tempers are strung on tripwires. For a second I thought we’d have to go bail him out. “What did he do?” Nurallah’s eyes, beneath his widow’s peak, were banked and smoldering. “What could he do? He paid the money. But then he pulled over to the side of the road and called me. I told him to stay right there. And I called Police Chief Matiullah Qatih, to report the officer who was taking the bribes.” And Matiullah had scoffed at him: Did he die of it? The police buzzards had seen Najib make the call. They had descended on him, snatched the phone out of his hand, and smashed it. “You call that law?” Now Nurallah was ablaze. “They’re the police! They should be showing people what the law is; they should be enforcing the law. And they’re the ones breaking it.” Nurallah was once a police officer himself. He left the force the day his own boss, Kabul police chief Zabit Akrem, was assassinated in that blast in the mosque in 2005.1 Yet so stout was Nurallah’s pride in his former profession that he brought his dark green uniform into work and kept it there, hung neatly on a hook in his locker. “My sacred oath,” he vowed, concluding: “If I see someone planting an IED on a road, and then I see a police truck coming, I will turn away. I will not warn them.” I caught my breath. So maybe he didn’t mean it literally. Maybe Nurallah wouldn’t actually connive with the Taliban. Still, if a former police officer like him was even mouthing such thoughts, then others were acting on them. Afghan government corruption was manufacturing Taliban.

When people look for products and services online, they seldom convert on their first visit. In fact, depending on the industry, 95 to 98 percent of people leave a website without taking the desired business action, such as make a purchase, fill out a lead form, download software, and so on.

Muglia insisted that a computer program, while certainly inspired and created by code writers, must reflect the currents of the market and the desires of customers. No great program was created by slavishly following the market or crudely regurgitating the requests of shoppers. But creators lived in a cocoon. The very demands of their craft made it hard to step outside the bounds of their imaginations. Muglia

Brain scans have shown that high-end brands evoke the same neural response as religious images; that, shocking and lamentable though it may be, an iPod has the same effect as Mother Teresa. Also, the windows displaying these material icons extend from floor to ceiling, completely exposing the bright interiors, and the entrances are wide and doorless, so the instinctive fear of entering an unfamiliar enclosed space is overcome. Inside, young, attractive sales staff approach, seeking eye contact with friendly encouraging smiles, creating the illusion of youth and attractiveness in the shopper. The loud soul music suggests a bar or club where mutual attraction can blossom but, unlike the brutally competitive bars and clubs, here there is no possibility of rejection. Spending money is the easiest orgasm. Open the wallet and flash the bright card.

Providing consumers with tailored experiences where both content and advertising is personalized to their needs and interests increases relevancy and, ultimately, long-term sales.

She’s a window shopper and we’re the books inside. Well, I don’t know about Astrid, but I’m tired of discounting myself in hopes that Dahlia will finally want to buy me.

the giant size of the shopping carts is intended to encourage more purchases. “Even the music is meant to manipulate us,” I explain to Luke. “A study of supermarket shoppers found people spend more time shopping when stores play music. You’ll notice there are no windows or clocks or skylights that give you any external time cues.

These spiritual window-shoppers who idly ask: ‘How much is that?’ ‘Oh, I’m just looking.’ They handle a hundred items and put them down, shadows with no capital. Even if you don’t know what you want, buy something! Be part of the exchanging flow.

Personally, I believe that spending heavily on the decorations and display designs makes new clients out of random window shoppers

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