Volkswagen Car Quotes

Sneaky would be a lime-green Volkswagen. Nobody would suspect the assassins in the lime-green Volkswagen.

When you realize that the Volkswagen sign-and-drive “event” is code for “we’re making the experience of buying a car slightly less miserable than usual,” you’ll start to appreciate just how low the automotive industry has sunk.

Josie’s house was near the edge of town, next to the used car lot. When a person was done with a car, and they didn’t need to pawn it, they would park it in the used car lot, open the door, and run as fast they could for the fence, before the used car salesmen could catch them. No one ever came to buy one. The used car salesmen loped between the lines of cars, their hackles raised and their fur on end. They would stroke the hood of a Toyota Sienna, radiant with heat in the desert sun, or poke curiously at the bumper of a Volkswagen Golf, nearly dislodged by potholes and tied on with a few zip ties. The used car salesmen were fast and ravenous, and sometimes a person who meant only to leave their car would leave much more than that.

Intel engineers did a rough calculation of what would happen had a 1971 Volkswagen Beetle improved at the same rate as microchips did under Moore’s law. These are the numbers: Today, that Beetle would be able to go about three hundred thousand miles per hour. It would get two million miles per gallon of gas, and it would cost four cents! Intel engineers also estimated that if automobile fuel efficiency improved at the same rate as Moore’s law, you could, roughly speaking, drive a car your whole life on one tank of gasoline. What

I stopped looking at the cars after the first few miles. Once I started to see past the exteriors, I saw what lay inside some of them and felt the urge to sprint to the nearest freeway exit. Some people had tried to outrun The Plague by leaving town. They hadn't realized the illness could still find them in their cars, and now the 405 was one of the largest graveyards in the world. I thought for a moment about all of the other cities across the globe that probably had scenes just like this. My eyes stung, wondering if my mother, my dad, or any of my friends were in similar graveyards. I made the mistake of glancing into an overturned Volkswagen Beetle as I passed and saw a pair of legs clad in jeans and white Jack Purcell sneakers in the shadows of the car. They reminded me of Sarah's shoes. The man who laced those up that morning hadn't realized he wouldn't be taking them off again.

Obviously, a lot of people involved with Volkswagen's emissions were aware of the diesel car software cheat. One has to wonder how many of them tried to stop it and perhaps were demoted or lost their jobs over trying to prevent the secret Volkswagen car emissions fraud?

Her father drove a Humber Super Snipe. Cars don’t have names like that any more, do they? I drive a Volkswagen Polo. But Humber Super Snipe—those were words that eased off the tongue as smoothly as “the Father, the Son and the Holy Ghost.” Humber Super Snipe. Armstrong Siddeley Sapphire. Jowett Javelin. Jensen Interceptor. Even Wolseley Farina and Hillman

Porsche made more money last year from selling almost 190,000 cars than its parent company, Volkswagen, made from selling more than 4.5 million.

The truth is that things do not work out, that there are no solutions, and you can go a year, a whole year, and be no better, no more healed, maybe even worse, be so skittish that if you’re walking down the street with Anna, and if someone opens a car door and gets out and slams the door you turn around, honest-to-god ready to kill them, turn around so fast that Anna, who knows what is happening, cannot even open her mouth in time and then you’re standing there, crying, and there’s some guy in a leather jacket and a fedora getting out of his Volkswagen Rabbit staring at you like, is this girl all right? and you want to be like, this girl is not all right, this girl will never be all right.

A young man dreamed of being an actor, but in the early 1980s, he wasn’t getting the big parts he wanted. Broke and discouraged, he drove his beat-up old car to the top of a hill overlooking the city of Los Angeles and did something unusual. He wrote himself a check for ten million dollars for “Acting services rendered.” This young man had grown up so poor his family lived in a Volkswagen van at one time. He put that check in his wallet and kept it there. When things got tough, he’d pull it out and look at it to remind himself of his dream. A dozen years later, that same young man, the comedian Jim Carrey, was making fifteen million to twenty-five million a movie. Studies tell us that we move toward what we consistently see. You should keep something in front of you, even if it’s symbolic, to remind you of what you are believing for.

This particular Sunday, the Sunday I was hurled from a moving car, started out like any other Sunday. My mother woke me up, made me porridge for breakfast. I took my bath while she dressed my baby brother Andrew, who was nine months old. Then we went out to the driveway, but once we were finally all strapped in and ready to go, the car wouldn’t start. My mom had this ancient, broken-down, bright-tangerine Volkswagen Beetle that she picked up for next to nothing. The reason she got it for next to nothing was because it was always breaking down. To this day I hate secondhand cars. Almost everything that’s ever gone wrong in my life I can trace back to a secondhand car. Secondhand cars made me get detention for being late for school. Secondhand cars left us hitchhiking on the side of the freeway. A secondhand car was also the reason my mom got married. If it hadn’t been for the Volkswagen that didn’t work, we never would have looked for the mechanic who became the husband who became the stepfather who became the man who tortured us for years and put a bullet in the back of my mother’s head—I’ll take the new car with the warranty every time.

To purchase a Volkswagen, customers were required to make a weekly deposit of at least 5 Reichsmarks into a DAF account on which they received no interest. Once the account balance had reached 750 Reichsmarks, the customer was entitled to delivery of a VW. The DAF meanwhile achieved an interest saving of 130 Reichsmarks per car. In addition, purchasers of the VW were required to take out a two-year insurance contract priced at 200 Reichsmarks. The VW savings contract was non-transferable, except in case of death, and withdrawal from the contract normally meant the forfeit of the entire sum deposited. Remarkably, 270,000 people signed up to these contracts by the end of 1939 and by the end of the war the number of VW-savers had risen to 340,000. In total, the DAF netted 275 million Reichsmarks in deposits. But not a single Volkswagen was ever delivered to a civilian customer in the Third Reich. After 1939, the entire output was reserved for official uses of various kinds. Most of Porsche’s half-finished factory was turned over to military production. The 275 million Reichsmarks deposited by the VW savers were lost in the post-war inflation. After a long legal battle, VW’s first customers received partial compensation only in the 1960s.

Emotions get our attention As the television advertisement opens, we see two men talking in a car. They are having a mildly heated discussion about one of them overusing the word “like” in conversation. As the argument continues, we notice out the passenger window another car barreling toward the men. It smashes into them. There are screams, sounds of shattering glass, quick-cut shots showing the men bouncing in the car, twisted metal. The final shot shows the men standing, in disbelief, outside their wrecked Volkswagen Passat. In a twist on a well-known expletive, these words flash on the screen: “Safe Happens.” The spot ends with a picture of another Passat, this one intact and complete with its five-star side-crash safety rating. It is a memorable, even disturbing, 30-second spot. That’s because it’s charged with emotion. Emotionally charged events are better remembered—for longer, and with more accuracy—than neutral events. While this idea may seem intuitively obvious, it’s frustrating to demonstrate scientifically because the research community is still debating exactly what an emotion is. What we can say for sure is that when your brain detects an emotionally charged event, your amygdala (a part of your brain that helps create and maintain emotions) releases the chemical dopamine into your system. Dopamine greatly aids memory and information processing. You can think of it like a Post-it note that reads “Remember this!” Getting one’s brain to put a chemical Post-it note on a given piece of information means that information is going to be more robustly processed. It is what every teacher, parent, and ad executive wants.

The car dealers in the Carra Car Mart provide you a variety of used cars which include top brand cars like Volkswagen, Ford, Toyota, Honda on the Gold Coast.

Carrara car mart offers popular and established brands among cars like Volkswagen, Ford, Hyundai, Holden, Toyota, Nissan, Mistubishi, Mazda, Isuza and Honda. Buyers can also opt for Family Sedan or Wagon, 7 and 8 seaters, 4WD’s, people movers, sports utility vehicles, hatchbacks, convertibles or coupe’s.

/.../he was asked to march to the front hall and retrieve his backpack. He did so with the energy of a convicted killer on his way to the execution chamber. Harold's backpack was an encyclopedia of boyhood interests and suggested that Harold was well on his way to a promising career as a homeless person. Inside, if one dug down through various geological layers, one could find old pretzels, juice boxes, toy cars, Pokemon cards, PSP games/.../The backpack weighed slightly less than a Volkswagen.

Later this year Airbus will open a $600m plant near Mobile, Alabama, not far from its rival Boeing in North Charleston, South Carolina. Volkswagen is expanding its car plants in Chattanooga. South Carolina makes more tyres than any other state: both Michelin and Continental have their North American headquarters there. (The Palmetto State also grows more peaches than the Peach State,

the world car market had changed in the fourteen months since that 1962 auto show, when big cars seemed resurgent and Henry Ford II had talked so confidently about Detroit’s position against foreign competition. In 1963, for the first time, even as the Big Three were enjoying their best sales year ever, more than half the cars in the world were made outside the United States, with estimates that the gap would only widen year by year from then on. Volkswagen was rising, and even Japan was beginning to stir, both taking hold of the worldwide small car market. Between 375,000 and 400,000 imports were sold in the United States in 1963, and estimates for 1964 were up to a half million. One reason, experts said, was that the compact cars the U.S. automakers started manufacturing in the late fifties in response to an earlier foreign surge were getting so much bigger every year that by now that might as well be classified as midsize vehicles.

The car dealers in the Carra Car Mart provide you a variety of used cars which include top brand cars like Volkswagen, Ford, Toyota, Honda on the Gold Coast. We offer the most affordable Gold Coast used car deals and easy payment plan on all our vehicles.

Marketers may be reluctant to take a stand against something because it can feel controversial or divisive. But the truth is, some of the boldest marketers have been doing this kind of thing successfully for quite a while: Apple versus “Big Brother” conformity (as represented by IBM), Diesel and Dove taking on advertising and its manipulative ways, and, of course, at the beginning, Volkswagen taking on big cars and America’s “keep-up-with-the-Joneses” consumerism. The more things change, the more they stay the same.

There’s one.” Roy reached over and pounded Bert in the leg. “Slug bug black, no hit backs.” “Where?” “Right there.” “That’s a BMW.” Bert smacked Roy twice. “Wrong car, double hit backs.” “Can you guys quit this, please?” Tom looked ahead in the distance. “Oh God, no.” “Here it is.” The cabbie pointed to his right. “Largest Volkswagen dealership in Los Angeles.” It was ugly. Real ugly. When

The heart of the engine is the one part that I can’t help you find, unfortunately. There is just no way for me to document its location; it’s different in every car. I could barely find the heart of my VW-it was too confusing, and there were too many routes. Every time I thought I’d reach the center point I realized I was lost, not where I thought I was, following the wrong sunrise yet again. I wonder: Does the heart move around or something? The geographic arrangement of the engine compartment doesn’t make things any easier- some of the mechanical parts are underground, nestled in the hills, and others are hidden behind the hustle and lathe of small mechanical cities. But don’t cloudy-day! We’ll find the heart eventually- I don’t care if we need to tear the engine down to every bolt and moment to do so.

Imagine trying to jerry-rig a Volkswagen Beetle to travel at speeds of 150 miles per hour. In 1933, Adolf Hitler commissioned Dr. Ferdinand Porsche to develop a cheap car that could get 40 miles per gallon of gas and provide a reliable form of transportation for the average German family. The result was the VW Beetle. This history, Hitler’s plan, places constraints on the ways we can modify the Beetle today; the engineering can be tweaked only so far before major problems arise and the car reaches its limit. In many ways, we humans are the fish equivalent of a hot-rod Beetle. Take the body plan of a fish, dress it up to be a mammal, then tweak and twist that mammal until it walks on two legs, talks, thinks, and has superfine control of its fingers—and you have a recipe for problems. We can dress up a fish only so much without paying a price. In a perfectly designed world—one with no history—we would not have to suffer everything from hemorrhoids to cancer.

As much as I loved church, the idea of a nine-hour slog, from mixed church to white church to black church then doubling back to white church again, was just too much to contemplate. It was bad enough in a car, but taking public transport would be twice as long and twice as hard. When the Volkswagen refused to start, inside my head I was praying, Please say we’ll just stay home. Please say we’ll just stay home. Then I glanced over to see the determined look on my mother’s face, her jaw set, and I knew I had a long day ahead of me. “Come,” she said. “We’re going to catch minibuses.” — My mother is as stubborn as she is religious. Once her mind’s made up, that’s it. Indeed, obstacles that would normally lead a person to change their plans, like a car breaking down, only made her more determined to forge ahead.

In 2015, Herbert Diess was recruited away from BMW to lead the Volkswagen car group with a new agenda. One of his first questions was, What is Volkswagen’s electric car strategy? His question went beyond diesel versus gasoline to a challenge that would be closing in on all European automakers.

Sara drove with the recklessness of those for whom cars are meant to be enjoyed at speed. Unfortunately, Harry didn’t splurge on rental cars, so she was currently flooring it in a mid-sized Volkswagen. The results were less than impressive.

Where’s your car?” Jane asked. Sara pointed to the Volkswagen. Jane frowned. “You can’t take that unreliable German machine to Wight. What if we have to go through a puddle?

Thirdly, German bankers drooled over the large difference between the interest rate they could charge to German customers and the going interest rate in places like Greece. The chasm between the two was a direct repercussion of the trade imbalances. A large trade surplus means that cars and washing machines flow from the surplus to the deficit country, with cash flowing the opposite way. The surplus country becomes awash with “liquidity,” with cash accumulating in proportion to the net exports pouring into its trading partners. As the supply of cash increases within the surplus nation’s banks, in Frankfurt to be precise, it becomes more readily available and therefore cheaper to borrow. In other words, its price drops. And what is the price of money? The interest rate! Thus interest rates in Germany were remaining much lower than in Greece, Spain and their equivalents, where the outflow of cash (as the Greeks and the Spanish purchased more and more Volkswagens) maintained the price of euros in Europe’s south above its equivalent in Germany.3

It took Apple 42 years to reach $1 trillion in value, and 20 weeks to accelerate from $1 trillion to $2 trillion (March to August 2020). In those same weeks, Tesla became not only the most valuable car company in the world, but more valuable than Toyota, Volkswagen, Daimler, and Honda . . . combined.

You don’t need to be a hippie to own a Volkswagen campervan. VW camper soon became just as well known for its funky yet functional design, as well as a fashion statement.

It took Apple 42 years to reach $1 trillion in value, and 20 weeks to accelerate from $1 trillion to $2 trillion (March to August 2020). In those same weeks, Tesla became not only the most valuable car company in the world, but more valuable than Toyota, Volkswagen, Daimler, and Honda … combined.

Hallucination Country by Stewart Stafford A furious tribe of leaves, Chased a logging truck, As forked flames waved, From a burning backyard tree. A half-eaten unicorn in a ditch, A warning from hunters nearby, Slaughtering fairytale creatures, Cryptids were their mint targets. An abandoned Volkswagen car lay, Half-overturned, underbelly exposed, The injured driver, now hitchhiking, With a spree killer or tow-truck driver. © Stewart Stafford, 2022. All rights reserved.

Automobile preference, it seems, follows a pattern similar to baby names. Just as Michael and David are popular names with all types of people, so, too, are Honda Accords, Ford Focuses, and Toyota Camrys. Indeed, the top five cars that YourMechanic services are exactly the same in both blue and red states and districts. But interesting differences appear beyond consensus top sellers. YourMechanic identified cars in each state and congressional district that were “unusually popular”—that is, which were overrepresented compared with the national average. So, for example, a Volkswagen Jetta is not a particularly popular car nationally, but in certain states and districts there are a lot of them. The red/blue divide manifests itself clearly when it comes to unusually popular vehicles. In the twenty-four states won by Mitt Romney in 2012, the most unusually popular car was American-made in three-quarters of them. Of the twenty-six states that Barack Obama won that year, the most unusually popular car was foreign-made more than two-thirds of the time. The Jetta is big in New Hampshire, for example. Two different Subarus, the Japanese automaker with the especially gay-friendly reputation, are unusually popular in Maine, Oregon, and Colorado. In contrast, the Chevrolet Silverado is the most unusually popular vehicle in Louisiana and Arkansas, with the Chevrolet Impala being particularly prevalent in Alabama, Tennessee, and South Carolina.

In 2016, Albanian police purchased electric cars. However, at the time, there were no recharging spots at Albanian fuel stations or around Albanian cities, so the cars had to head back to the police stations to be recharged every day or twice a day. The estimated range of the purchased Volkswagen e-Golf varied between 130 and 190 kilometres (80-118 miles).

And so they ride through the city, father and child, seeing, each, a different place. Jane, with the liberation of childhood, without rationality or expectations, sees an anarchic landscape in which anything is possible and many things are provocative. She wrestles with language, scans advertisements, shop-signs, logos on vans and trucks. She pays professional attention to other children, in the way that animals are most sensitive to their own species. She searches out the things that tether her to a known world — a bus with a familiar destination, a hoarding that proclaims her favourite brand of chocolate, Volkswagen cars that are like her father’s. Hers is a heliocentric universe, and she is the sun. She is fettered by a child’s careless egotism, but freed from adult preconceptions. She does not know what to expect, and can therefore assess what she sees in its own terms. She does not interpret, and therefore can construct her own system of references. The Arabic script on the windows of the Bank of Kuwait becomes little dancing figures. The caryatids outside the church in Euston Road are ladies wearing bath towels with books on their heads. For her, the city is alternately mysterious and familiar, baffling and instructive. She tests her own capacities against the view from the window of the bus; she rhymes and puns, she counts, she classifies. She plays games with words and sounds, she flexes her imagination, she takes the place as she sees it and twists it to her own ends.

When Chief Justice John Roberts was an advocate, he once wrote that determining the “best” technology for controlling air pollution is like asking people to pick the “best” car: Mario Andretti may select a Ferrari; a college student a Volkswagen Beetle; a family of six a mini-van. A Minnesotan’s choice will doubtless have four-wheel drive; a Floridian’s might well be a convertible. The choices would turn on how the decisionmaker weighed competing priorities such as cost, mileage, safety, cargo space, speed, handling, and so on. I have shared this passage with lawyers all over the world. “Brilliant,” exclaim some. “Look how he gets his point across,” say others. But they all agree on one thing: “Writing like that is an art.” This book will reveal the craft behind that art. I am convinced that if you learn why the best advocates write the way they do, you can import those same techniques into your own work.

Lab Report Sheet The Principle: The Volkswagen Jetta Principle The Theory: You impact the field and draw from it according to your beliefs and expectations. The Question: Do I really see only what I expect to see? The Hypothesis: If I decide to look for sunset-beige cars and butterflies (or purple feathers), I will find them. Time Required: 48 hours Today’s Date:__________ Time:__________ The Approach: According to this crazy Pam Grout girl, the world out there reflects what I want to see. She says that it’s nothing but my own illusions that keep me from experiencing peace, joy, and love. So even though I suspect she’s cracked, today I’m going to look for sunset-beige cars. Tomorrow, I’ll go butterfly hunting. a. Number of sunset-beige cars observed: __________ b. Number of butterflies observed: __________ Research Notes:________________________________ _____________________________________________

Next time a car ad appears on your television, pause for a moment and really listen to what’s being said. When you realize that the Volkswagen sign-and-drive “event” is code for “we’re making the experience of buying a car slightly less miserable than usual,” you’ll start to appreciate just how low the automotive industry has sunk. In

desperate housewives. Ferguson, Missouri, torched by its residents following the police shooting of an unarmed black teenager, epitomises the failure of many American suburbs. Mayors like boasting about their downtown trams or metrosexual loft dwellers not their suburbs. But the planet as a whole is fast becoming suburban. In the emerging world almost every metropolis is growing in size faster than in population. Having bought their Gucci handbags and Volkswagens, the new Asian middle class is buying living space, resulting in colossal sprawl. Many of the new suburbs are high-rise, though still car-oriented; others are straight clones of American suburbs (take a look at Orange County, outside Beijing). What should governments do about it?

Mahindra & Mahindra and Great Wall, car champions from India and China, have a combined research-and-development (R&D) budget that is 3% of Volkswagen’s.

Automakers typically offer deals in the summer to clear out inventory before cars from the new model year arrive in the fall. But July's discounts were unusually high. Incentives rose 8 percent - $216 per vehicle - over last July, according to Jesse Toprak, chief analyst for Cars.com. Incentives averaged $2,774 per vehicle, the most since August 2010. Toprak said Ford, Toyota, Volkswagen and Hyundai were the most generous. Chrysler saw the biggest gain in July, with sales up 20 percent to 140,102, led by the Ram pickup and the new Jeep Cherokee small SUV. Jeep sales rose 41 percent overall.

In 2014, we worked together for the last time. We did a Volkswagen commercial—for German television. It was a simple concept to introduce its new electric car. In recognition of the international appeal of Star Trek, a young German boy recognizes me. As the theme plays in the background, he runs into his room, which is filled from floor to ceiling with Star Trek memorabilia. Then, as the Star Trek theme plays, a garage door slowly lifts open to reveal—the new Volkswagen—with me driving. As the two of us drive along, we suddenly stop next to a futuristic concept car—with Leonard driving. He looks at us, looks at the car, and says the one word that so defined Spock: “Fascinating.” It’s hard to believe that was the last time I saw him, but it was.

Some cars—especially BMWs, Audis, or Volkswagens, bore bumper stickers that read as an exhortation to attack: ON TO BERLIN, AGAIN! That militancy—Russians had defeated Nazi Germany and now use their automobiles to relive the victory—also displayed deep insecurity and evoked a sad, telling irony: they prize German automobiles above their own.

his peers have expressed considerably more skepticism. “There is nothing Tesla [can] do that we cannot also do,” Fiat Chrysler CEO Sergio Marchionne said in June 2016. Two years earlier, he had asked customers not to buy the Fiat 500e electric car, because the company lost $14,000 on the sale of each one. Fiat would sell the minimum number of electric cars needed to meet government mandates and “not one more,” he said. In April 2016, Marchionne continued that theme in an interview on the sidelines of his company’s annual meeting, this time responding to the price of the Model 3. If Musk could show him that the car would be profitable at the $35,000 price tag, Marchionne said, “I will copy the formula, add the Italian design flair, and get it to the market within twelve months.” The German automakers have been even more dismissive. In November 2015, Edzard Reuter, the former CEO of Daimler, called Tesla a “joke” and Musk a “pretender,” suggesting in an interview with a German newspaper that Tesla didn’t stand up to serious comparison with “the great car companies of Germany.” Daimler, BMW, and Volkswagen were slow to accept that Tesla could one day challenge their market dominance. “German carmakers have been in denial that electric vehicles can create an emotional appeal to customers,” Arndt Ellinghorst, an automotive analyst at Evercore ISI, told the Los Angeles Times in April 2016. “Many still believe that Tesla is a sideshow catering to a niche product to some tree-hugging Californians and eccentric US hedge fund managers.” GM wasn’t quite so blasé. In 2013, then CEO Dan Akerson established a team within the company to study Tesla, based on the belief that it could be a big disrupter. GM’s Chevrolet Volt, a hybrid sedan that could drive about forty miles in full electric mode, had won Motor Trend’s 2011 Car of the Year, but GM was looking further into the future. At the 2015 Detroit auto show, it unveiled a concept of the Chevy Bolt, a two-hundred-mile electric car that would retail for $30,000 (after a $7,500 rebate from the US government). It was seen as a direct response to Tesla and new CEO Mary Barra’s biggest risk since she took over in 2014. Wired magazine celebrated the Bolt’s impending arrival with a February 2016 cover story about how GM had beaten Tesla “in the race to build a true electric car for the masses

While retirees still drive, young people are eschewing cars for public transport. In France, for example, people under 30 account for less than 10 per cent of customers for cars, and the average age at which people buy their first new car (as opposed to used car) is now 55. The numbers are much the same across Europe, with the average age of Volkswagen Golf buyers being 54.

No wonder the poor girl ran away. Can you imagine facing a life with that man at such an early age? How old is he? To her he must seem ancient. He's a man, for heaven's sake, not a boy. He's tough and probably cruel, and evidently he knows more about every subject under the sun than anyone alive.” "How old do you think I am, Alexandria?" Aidan asked softly. "I have lived over eight hundred years now. You are irrevocably bound to me. Is it such a terrible fate?" For a moment there was silence. Then she was smiling at him. "Ask me again in a hundred years. I'll tell you then." His eyes burned a liquid gold, molten, sexy. "Go home, cara mia. I will finish my work here and join you." "I brought the car," she said. "When my Volkswagen wouldn't start, I took the little sporty-looking thing that no one ever uses. Stefan said it would be all right." "I knew, and you did not hear a complaint. There is nowhere you go and nothing you do that is not known to me. We are one, piccola." He ruffled her hair as if she was a child because his body was starting to make demands, and a vampire's remains were but a few yards away. "Drive home, and I will meet you there.

His mother died when he was in junior high, a single car crash on her way home from work after a shortcut through the local pub. By the time the firetrucks arrived with the jaws of life, her pale blue Volkswagen Beetle had fervently fucked a large oak tree, the orgasm of twisted metal, blood, and Mom body parts shot in a load along the edge of the road and into the brush.

Conceived by a totalitarian government bent on military conquest, the people’s car lived up to its name only when there was peace, when Germany was a democracy and Western ally, and the company had access to markets worldwide.

Especially when driving uphill, the lighter the car, the faster it would go. To save a few pounds, some Porsche racers had aluminum fuel tanks that would easily split open in a crash, engulfing the car in flames. By Piëch’s account, four Porsche racers died during his time as head of the racing program, but none because of his designs.

In Europe, with its astronomical fuel prices, Volkswagen could market diesel on fuel economy. In the United States, where gasoline was cheaper than diesel and much less expensive than in Europe, Volkswagen needed another pitch. Positioning Volkswagen as a car for environmentally conscious drivers seemed like a clever strategy from many angles. It provided a way to attack archrival Toyota, whose hybrid Prius had become a hit and shown that people would buy a car that lent its owners a green halo. Volkswagen was not in a position to offer competing hybrids, because it had been slow to develop any. But Volkswagen was already a leader in diesel.

Volkswagen brought cars in for the software fix, known as a “flash action,” in early 2015, eventually updating the software in 280,000 vehicles.22 Afterward, the cars polluted less than they had, but the upgrade did not remove the illegal code.23 In fact, Volkswagen brazenly used the recall to enhance the effectiveness of the defeat device.24 The flash action programmed the cars to go into good-behavior mode when the wheels were moving but the steering wheel remained stationary, as would be the case during a lab test on rollers.25