Use Your Platform For Good Quotes

If you are in a position where you can reach people, then use your platform to stand up for a cause. HINT: social media is a platform.

When it first emerged, Twitter was widely derided as a frivolous distraction that was mostly good for telling your friends what you had for breakfast. Now it is being used to organize and share news about the Iranian political protests, to provide customer support for large corporations, to share interesting news items, and a thousand other applications that did not occur to the founders when they dreamed up the service in 2006. This is not just a case of cultural exaptation: people finding a new use for a tool designed to do something else. In Twitter's case, the users have been redesigning the tool itself. The convention of replying to another user with the @ symbol was spontaneously invented by the Twitter user base. Early Twitter users ported over a convention from the IRC messaging platform and began grouping a topic or event by the "hash-tag" as in "#30Rock" or "inauguration." The ability to search a live stream of tweets - which is likely to prove crucial to Twitter's ultimate business model, thanks to its advertising potential - was developed by another start-up altogether. Thanks to these innovations, following a live feed of tweets about an event - political debates or Lost episodes - has become a central part of the Twitter experience. But for the first year of Twitter's existence, that mode of interaction would have been technically impossible using Twitter. It's like inventing a toaster oven and then looking around a year later and discovering that all your customers have, on their own, figured out a way to turn it into a microwave.

Peter hesitates. "Ridiculous" is the least of it. How about offensive, insulting? How about the implication that "someone who's never used" is a sad and small figure, standing on the platform, sensibly dressed, as the bus pulls in? Even now, after all those ad campaigns, after all we've learned about how bad it really and truly gets, there is the glamour of self-destruction, imperishable, gem-hard, like some cursed ancient talisman that cannot be destroyed by any known means. Still, still, the ones who go down can seem as if they're more complicatedly, more dangerously attuned to the sadness and, yes, the impossible grandeur. They're romantic, goddamn them; we just can't get it up in quite the same way for the sober and sensible, the dogged achievers, for all the good they do. We don't adore them with the exquisite disdain we can bring to the addicts and miscreants. It helps, of course - let's not get carried away - if you're a young prince like Mizzy, and you've actually got something of value to destroy in the first place.

I urge all responsible citizens across the world to demand the parliament of your country to ban the use of any social media platform that doesn't have a health hazard warning on their welcome screen stating "excessive use of this platform can cause severe mental health problems".

Vending innovation isn't dead. Some machines use facial recognition software to guess which drink you're in the mood for (based mostly on your gender and the time of day, I was told). Iris and I always liked to stop at the machine on the Nakano Station platform that dispensed slushy iced drinks like cocoa-strawberry, matcha, and Ramune. (Ramune is a soda known for its unusual bottle, which has a glass marble in the neck, and for coming in various flavors like orange, red, and blue, all of which taste the same to me.)

So you understand, sir,” the stranger went on, “that I have a right to treat you as my enemy.” I kept quiet, with good reason. What was the use of debating such a proposition, when superior force can wipe out the best arguments? “It took me a good while to decide,” the commander went on. “Nothing obliged me to grant you hospitality. If I were to part company with you, I’d have no personal interest in ever seeing you again. I could put you back on the platform of this ship that has served as your refuge. I could sink under the sea, and I could forget you ever existed. Wouldn’t that be my right?” “Perhaps it would be the right of a savage,” I replied. “But not that of a civilized man.” “Professor,” the commander replied swiftly, “I’m not what you term a civilized man! I’ve severed all ties with society, for reasons that I alone have the right to appreciate. Therefore I obey none of its regulations, and I insist that you never invoke them in front of me!

Eena worried to Ian in her thoughts. (You’re not going to let him walk away thinking what I think he’s thinking, are you?) (You won't change his mind. The evidence is a little suggestive. You should have just stayed behind me.) (Oh, this is all my fault?) (Well, you were the one swimming in your underwear.) (And you’re the one who took your shirt off!) (You think the alternative would have been better?) She shuttered at the thought of the Braetic stumbling across her in her underclothes. “Cale,” Eena said in another attempt to convince the stranger. Somehow she managed to sidestep Ian’s effort to halt her, and she approached the man. “I am not messing around with my protector. I am, and always have been, true and faithful to Derian. It’s just……a lot of weird things have happened lately.” The Braetic looked willing to consider a good excuse. “Such as?” “Well,” she started, casting a furtive glance at Ian. He was shaking his head, conveying strong disapproval. She ignored him. “Okay, well…..I’ve been fighting these immortals who are bent on using me to break free from an imprisoning gem where they were sentenced to stayed locked up for eternity. They nearly annihilated a world of Viiduns—that’s how awful they are! But one of these immortals has control over my necklace, and her brother keeps transporting me and my protector all over Moccobatra in search of pieces to a star-shaped platform they intend to use to free their bodies which have been trapped for over three-thousand years now. We were sent here at an inopportune—and highly embarrassing—moment to find the final piece to the platform. It’s been a nightmare just trying to stay alive!” “Wow,” Cale breathed, not looking half as concerned as Eena thought he ought to. “So these immortals are using you and trying to kill you at the same time?” She shook her head. “No, no, only the dragons are trying to kill me…or they were trying to kill me until Naga put a stop to them.” Eena heard Ian’s hand smack against his forehead. She saw humor sweep over the Braetic’s face. It made her angry. “Dragons too, huh?” Cale snickered. “It’s the truth!” she insisted. (Eena, just forget it. You’re only making it worse.) She ignored her protector’s advice again. “Cale, I’m telling you the honest-to-goodness truth. Do you know the story of Wanyaka Cave? The red-gemmed prison and the two spirit sisters?” Completely out of patience, Ian broke into the conversation, rudely speaking over his queen. “We’ll be on our way now, sir. We apologize for trespassing.” With a big grin on his face, the Braetic offered a friendly alternative. “Why don’t the pair of you accompany me home. I’m sure my wife can round up some suitable clothing for you. Those immortals must have a ripe sense of humor, leaving you alone in the woods without any decent attire.” He caught a chuckle in his throat. “That is unless it was the dragons who took the shirt off your back.” “Dragons are immortals!” Eena snapped, as if any fool ought to know it. Ian flashed her a harsh look. “We would greatly appreciate the help, sir.” “Oh, it’ll cost you something,” Cale informed them, “but we can discuss that on our way.

In consequence, we had shelters to ourselves each night, which was a big treat. You know your life has grown pathetic when you’re thrilled to have a covered wooden platform to call your own, but there you are—we were thrilled. The shelters along this section of trail were mostly new and spanking clean. Several were even provisioned with a broom—a cozy, domestic touch. Moreover, the brooms were used (we used them, and whistled while we did it), proving that if you give an AT hiker an appliance of comfort he will use it responsibly. Each shelter had a nearby privy, a good water source, and a picnic table, so we could prepare and eat our meals in a more or less normal posture instead of squatting on damp logs. All of these are great luxuries on the trail. On the fourth night, just as I was facing the dismal prospect of finishing my only book and thereafter having nothing to do in the evenings but lie in the half light and listen to Katz snore, I was delighted, thrilled, sublimely gratified to find that some earlier user had left a Graham Greene paperback. If there is one thing the AT teaches, it is low-level ecstasy—something we could all do with more of in our lives.

So you haven't all been devoured yet, I see," said Ragnor. "No, they've got it all under control," Alec said, excited. He gestured at Jace. "Tell them!" Jace looked at him sideways. "I was about to. We've got it all under control," he went on. "I can't really fight right now, so Clary helped me up here so we could see as much of the battlefield as possible, since the paths are so irregular and confusing. But then we noticed that the demons had the same problem we did. They could really only get to us on a set number of paths, and three people could cover two paths each." Magnus raised his eyebrows. "So Simon, Tian, and Clary went down there to do that. We put Isabelle on the middle platform because she's the only one whose weapon has any reach, so she can handle the occasional flying dude." Alec seemed near tears. "I'm very proud of you," he said to Jace. "You actually made a plan." "I'm good at plans!" Jace said. "You are, actually, good at plans," Magnus said. "It's just usually you're yelling them behind you as you sprint towards danger." "But you used your sumptuous brain and you're all okay!" Alec said, thumping Jace on the shoulder. He looked over at Ragnor. "Take that, pessimism guy!" Ragnor furrowed his brow. "Well, obviously I'm glad everyone is still alive.

FUNDAMENTAL FIVE  MONDAY - The first exercise you will do is the push-up. Try and perform 3 sets and as many reps as you can in each set. It is fine here if you use a raised platform for the hands as we are just trying to get stronger here. The second exercise you will perform is the dip exercise. Here you can do either a ledge dip if your strength is not strong enough, or some triceps dips if your strength is at a decent level. Keep trying to work towards the goal of doing 10 perfect triceps dips. Thirdly you will perform 3 sets of squats. Concentrate on good form here and try and descend as low as you are able to. Your target is to be able to perform 25 perfect reps before moving on. You can also do conditioning exercises here as well if that is part of your goal. Note that this is not required, as our main focus is to build strength. TUESDAY - On this day you will aim to perform a pulling exercise, ideally the chin-up. If you are not strong enough to perform any chin-ups, work with the row until your strength increases. Again, you should be aiming for 3 sets of as many reps as you can do, until you can do 10 perfect reps. The second exercise should be your core exercise. This can be any of the easier variations, such as the plank, crunch, dish, or hanging leg raise. Remember, that the sole aim here is to work up to performing 10 perfect hanging knee raises. WEDNESDAY - This is a rest day, and you should ensure that you get plenty of good food and sleep on this day. THURSDAY - This should be the same as Mondays workout. FRIDAY - This should be the same as Tuesdays workout. SATURDAY / SUNDAY - These are both rest days, as in the beginning it is important for your body to have enough rest and to be able to recover properly from the workouts. This also leaves you totally fresh for the week ahead. As was said before, only once you can perform the five fundamental movements and their required number of repetitions, you should move on to the next program.

Cultivating loyalty is a tricky business. It requires maintaining a rigorous level of consistency while constantly adding newness and a little surprise—freshening the guest experience without changing its core identity.” Lifetime Network Value Concerns about brand fickleness in the new generation of customers can be troubling partly because the idea of lifetime customer value has been such a cornerstone of business for so long. But while you’re fretting over the occasional straying of a customer due to how easy it is to switch brands today, don’t overlook a more important positive change in today’s landscape: the extent to which social media and Internet reviews have amplified the reach of customers’ word-of-mouth. Never before have customers enjoyed such powerful platforms to share and broadcast their opinions of products and services. This is true today of every generation—even some Silent Generation customers share on Facebook and post reviews on TripAdvisor and Amazon. But millennials, thanks to their lifetime of technology use and their growing buying power, perhaps make the best, most active spokespeople a company can have. Boston Consulting Group, with grand understatement, says that “the vast majority” of millennials report socially sharing and promoting their brand preferences. Millennials are talking about your business when they’re considering making a purchase, awaiting assistance, trying something on, paying for it and when they get home. If, for example, you own a restaurant, the value of a single guest today goes further than the amount of the check. The added value comes from a process that Chef O’Connell calls competitive dining, the phenomenon of guests “comparing and rating dishes, photographing everything they eat, and tweeting and emailing the details of all their dining adventures.” It’s easy to underestimate the commercial power that today’s younger customers have, particularly when the network value of these buyers doesn’t immediately translate into sales. Be careful not to sell their potential short and let that assumption drive you headlong into a self-fulfilling prophecy. Remember that younger customers are experimenting right now as they begin to form preferences they may keep for a lifetime. And whether their proverbial Winstons will taste good to them in the future depends on what they taste like presently.

How Google Works (Schmidt, Eric) - Your Highlight on Location 3124-3150 | Added on Sunday, April 5, 2015 10:35:40 AM In late 1999, John Doerr gave a presentation at Google that changed the company, because it created a simple tool that let the founders institutionalize their “think big” ethos. John sat on our board, and his firm, Kleiner Perkins, had recently invested in the company. The topic was a form of management by objectives called OKRs (to which we referred in the previous chapter), which John had learned from former Intel CEO Andy Grove.173 There are several characteristics that set OKRs apart from their typical underpromise-and-overdeliver corporate-objective brethren. First, a good OKR marries the big-picture objective with a highly measurable key result. It’s easy to set some amorphous strategic goal (make usability better … improve team morale … get in better shape) as an objective and then, at quarter end, declare victory. But when the strategic goal is measured against a concrete goal (increase usage of features by X percent … raise employee satisfaction scores by Y percent … run a half marathon in under two hours), then things get interesting. For example, one of our platform team’s recent OKRs was to have “new WW systems serving significant traffic for XX large services with latency < YY microseconds @ ZZ% on Jupiter.”174 (Jupiter is a code name, not the location of Google’s newest data center.) There is no ambiguity with this OKR; it is very easy to measure whether or not it is accomplished. Other OKRs will call for rolling out a product across a specific number of countries, or set objectives for usage (e.g., one of the Google+ team’s recent OKRs was about the daily number of messages users would post in hangouts) or performance (e.g., median watch latency on YouTube videos). Second—and here is where thinking big comes in—a good OKR should be a stretch to achieve, and hitting 100 percent on all OKRs should be practically unattainable. If your OKRs are all green, you aren’t setting them high enough. The best OKRs are aggressive, but realistic. Under this strange arithmetic, a score of 70 percent on a well-constructed OKR is often better than 100 percent on a lesser one. Third, most everyone does them. Remember, you need everyone thinking in your venture, regardless of their position. Fourth, they are scored, but this scoring isn’t used for anything and isn’t even tracked. This lets people judge their performance honestly. Fifth, OKRs are not comprehensive; they are reserved for areas that need special focus and objectives that won’t be reached without some extra oomph. Business-as-usual stuff doesn’t need OKRs. As your venture grows, the most important OKRs shift from individuals to teams. In a small company, an individual can achieve incredible things on her own, but as the company grows it becomes harder to accomplish stretch goals without teammates. This doesn’t mean that individuals should stop doing OKRs, but rather that team OKRs become the more important means to maintain focus on the big tasks. And there’s one final benefit of an OKR-driven culture: It helps keep people from chasing competitors. Competitors are everywhere in the Internet Century, and chasing them (as we noted earlier) is the fastest path to mediocrity. If employees are focused on a well-conceived set of OKRs, then this isn’t a problem. They know where they need to go and don’t have time to worry about the competition. ==========

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You can use WordPress as your blogging platform which is really easy to use and it has many good free theme designs for those starting out. You can also use Blogger or Tumbler, but WordPress is brilliant because of the many plugins which are available.

You can’t just repurpose old material created for one platform, throw it up on another one, and then be surprised when everyone yawns in your face. No one would ever think it was a good idea to use a print ad for a television commercial, or confuse a banner ad for a radio spot. Like their traditional media platform cousins, every social media platform has its own language.

They're applying a variety of tactics—blogs, videos, webcasts, podcasts, and the like—12 tactics on average for B2B companies, 13 for B2C. They're using, on average, six social media platforms.

In the days leading up to the war with Germany, the British government commissioned a series of posters. The idea was to capture encouraging slogans on paper and distribute them about the country. Capital letters in a distinct typeface were used, and a simple two-color format was selected. The only graphic was the crown of King George VI. The first poster was distributed in September of 1939: YOUR COURAGE YOUR CHEERFULNESS YOUR RESOLUTION WILL BRING US VICTORY Soon thereafter a second poster was produced: FREEDOM IS IN PERIL DEFEND IT WITH ALL YOUR MIGHT These two posters appeared up and down the British countryside. On railroad platforms and in pubs, stores, and restaurants. They were everywhere. A third poster was created yet never distributed. More than 2.5 million copies were printed yet never seen until nearly sixty years later when a bookstore owner in northeast England discovered one in a box of old books he had purchased at an auction. It read: KEEP CALM AND CARRY ON The poster bore the same crown and style of the first two posters. It was never released to the public, however, but was held in reserve for an extreme crisis, such as invasion by Germany. The bookstore owner framed it and hung it on the wall. It became so popular that the bookstore began producing identical images of the original design on coffee mugs, postcards, and posters. Everyone, it seems, appreciated the reminder from another generation to keep calm and carry on.1

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Keep These Things in Mind While Enrolling For A Professional Online Course While online courses are gaining in popularity due to the conveniences they offer, you must consider a few things before enrolling in one. Not all programs are suitable for everyone. Not everyone is good at learning online. There are a lot of conditions that must be satisfied to make such learning successful. It is better that you consider everything carefully before starting your e-learning course. 1. How Will The Course Help You? There are many online professional programs available from various universities and educational platforms. You must see which one will be most useful for you. If you are working and you need to acquire a skill to get a promotion, then you must choose such a course. It is not just money that you are spending on these courses. You are also investing a lot of your time and effort to successfully complete your learning. 2. Do You Have The Motivation To Learn By Yourself? Getting motivated to study when you are in a classroom full of students is easy. A professor is teaching and also watching you. But in online certification courses, you have the freedom of studying whenever and wherever you want. Many of the e-learning platforms allow you to complete the program at your pace. This can make you lethargic and distracted. You must ask yourself whether you can remain motivated to complete the course. 3. How Familiar Are You With The Technology? You don’t need to be a computer genius to attend online professional programs. But you must be familiar with basic computer operations, playing videos on both desktops and mobile phones, and using a web browser. The other skill you will require in e-learning is the speed of typing on different devices. When there are live exchanges with the professors, you will need to type the queries very fast if you want to get your answers. 4. How Well Will You Participate In Online Classes? It is very easy to remain silent in virtual classes. There is no one staring at you and pushing you to ask questions or give answers. But if you don’t interact, you will not be making full use of online certification courses. Participation is very important in such classrooms. You must also take part in the group discussions that will bring out new ideas and opinions. E-learning is not for those who need physical presence. 5. Who Are The Others On The Programme? Knowing the other participants in online professional programs is very important, especially if you are already working and looking to acquire more skills. There must be people in the virtual classroom whose contributions will be useful for you. If the course has only freshers from college, then it may not give you any value addition. As a working person, you must look at networking opportunities that will help you with career opportunities. To Sum Up….. For working people, virtual classes are the best way to acquire more skills without taking a break from employment. These courses offer you the flexibility that you can never get in campus education. But you must make yourself suitable for e-learning to benefit from it.

I think social media and WhatsApp are extremely worthy if you use them, like everything else, intelligently. There is some (limited) good, useful, content out there, there is definitely some utility for these tools/platforms and we must stay with those in focus. There is no point in berating their intrusive and mindless nature/character. Know the beast. Tame it. Use it for its true benefits. This holds the key to your inner peace and Happiness!

Oh, she says gravely, when a bell chimes or a phone rings, we simply take the opportunity to switch off and abandon all our plans and emotions - all our thoughts about other people and ourselves. Abandon all our human perceptions? I ask indignantly. In that case, what’s left for us? No, she says with a shake of the head, I only mean our conception of the world. I like the way she pronounces the word ‘conception’ in her Dutch accent, as if it were hot and she might burn her lips on it. I wish I could speak a foreign language as fluently as you do, I tell her. Please say ‘conception’ again. Explain it to me. What’s the difference between my perceptions and my conceptions? Resolutely, she makes for a cafe beneath some plane trees whose leaves are casting decorative shadows on the white tablecloths. She sits down and regards me sceptically, as if gauging whether I’m bright enough to merit an answer. Most of the time, she says, we form an opinion about things without really perceiving them. She points to an elderly woman waddling across the square laden down with plastic bags. For instance, she goes on, I look at that woman and I think, How bow-legged she is, and that skirt! A ghastly colour and far too short for her. No one should wear short skirts at that age. Are my own legs still good enough for short skirts? I used to have a blue skirt myself. Where is it, I wonder? I wish I was wearing that blue skirt myself. Where is it, I wonder? I wish I was wearing that blue skirt right now. But if I looked like that woman there... She props her head on her hands and regard me with a twinkle in her eye. I laugh. I haven’t really ‘perceived’ the woman, she says, I’ve merely pondered on skirts and legs and the ageing process. I’m a prisoner of my own ideas - my conceptions, in other words. See what I mean? I say yes, but I’d say yes to a whole host of things when she looks at me that way. A waitress of Franka’s age takes our order. She’s wearing a white crocheted sweater over her enormous breasts and a white apron tightly knotted around her prominent little tummy. Her platform-soled sandals, which are reminiscent of hoofs, give her a clumsy, foal-like appearance. Now it’s your turn, says Antje. French teenager, I say. Probably bullied into passing up an apprenticeship and working in her parents’ cafe. Dreams of being a beautician. No, Antje protests, that won’t do. You must say what’s really going through your head. I hesitate. Come on, do. I sigh. Please, she says. OK, but I take no responsibility for my thoughts. Deal! Sexy little mam’selle, I say. Great boobs, probably an easy lay, wouldn’t refuse a few francs for a new sweater. She’d be bound to feel good and holler Maintenant, viens! That song of Jane Birkin’s, haven’t heard it for years. I wonder what Jane Birkin’s doing these days. She used to be the woman of my dreams. Still, I’m sure that girl doesn’t like German men, and besides, I could easily be her father, I’ve got a daughter her age. I wonder what my daughter’s doing at this moment... I dry up. Phew, I say. Sorry, that was my head, not me. Antje nods contentedly. She leans back so her plaits dangle over the back of the chair. Nothing torments us worse than our heads, she says, closing her eyes. You’ve got to hand it to the Buddhists, they’ve got the knack of switching off. It’s simply wonderful.

A platform is a raised, level surface on which people or things can stand. A platform business works in just that way: it allows users—producers and consumers of goods, services, and content— to create, communicate, and consume value through the platform. Amazon, Apple’s App Store, eBay, Airbnb, Facebook, LinkedIn, Pay- Pal, YouTube, Uber, Wikipedia, Instagram, etsy, Twitter, Snapchat, Hotel Tonight, Salesforce, Kickstarter, and Alibaba are all platform businesses. While these businesses have done many impressive things, the most relevant to us is that they have created an oppor- tunity for anyone, even those with limited means, to share their thoughts, ideas, creativity, and creations with millions of people at a low cost. Today, if you create a product or have an idea, you can sell that product or share that idea with a substantial audience quickly and cost-effectively through these platforms. Not only that, but the platforms arguably give more power to individuals than corporations since they’re so efficient at identifying ulterior motives or lack of authenticity. The communities on these platforms, many of whom are millennials, know when they’re being sold to rather than shared with, and quickly eliminate those users from their con- sciousness (a/k/a their social media feeds). Now, smaller organizations and less prosperous individuals are able to sell to or share their products, services, or content with more targeted demographics of people. That’s exactly what the modern consumer desires: a more personalized, connected experience. For example, a Brooklyn handbag designer can sell her handbags to a select group of customers through one of the multitude of fashion or shopping platforms and create an ongoing dialogue with her audience through a communication platform such as Instagram. Or an independent filmmaker from Los Angeles can create a short film using a GoPro and the editing software on their Mac and then instantly share it with countless people through one of a dozen video platforms and get direct feedback. Or an author can write a book and sell it directly from his or her website and social channels to anyone who’s excited about it. The reaction to standardization and globalization has been enabled by these platforms. Customers can get what they want, from whomever they want, whenever they want it. It’s a revised and personalized version of globalization that allows us to maintain and enhance the cultural connections that create the meaning we crave in our lives.

By attempting to grab an even bigger share of the profits from its coffee-making platform, Green Mountain had angered its community and forfeited profits. The king of coffee had violated three fundamental rules of good governance: • Always create value for the consumers you serve; •    Don’t use your power to change the rules in your favor; and • Don’t take more than a fair share of the wealth.

It’s not just workplace collaboration tools that have higher conversion rates, it’s also networked products like marketplaces and app stores—though for different reasons. When more sellers are part of a marketplace, there’s more selection, availability, and comprehensive reviews/ratings—meaning people are more likely to find what they want, and each session is more likely to convert into a purchase. Social platforms often monetize users by providing social status, but status has value when there’s more people in a network. For example, on Tinder, users can send a “Super Like,” which lets a potential match know that you really like them. A feature like this is most useful once there’s a rich network of potential suitors and matches, giving users more of a reason to try to stand out. Same with virtual goods in multiplayer games like Fortnite, which has generated hundreds of millions in revenue on “emotes”—the virtual dances that differentiate a player. This only holds value if many of your friends play and appreciate the premium emotes you’ve purchased. As a result, a more developed network creates an incentive for people to invest in their standing within the game—this is the Economic Effect at work.

If you are a power broker or have reached a certain level of prominence in our society, you should be using your influence and platform to champion public service and advocacy efforts in your community.

Simple Fast Funnels may be the new kid on the block when it comes to a complete bumper to bumper CRM system, but it’s a force to be reckoned with! Business owners are switching over right and left and I’m going to outline 10 of the best features of Simple Fast Funnels so you can see what all the buzz is about! Funnel builder: Simple Fast Funnels has easy intuitive software so you can build your own landing pages, funnels, websites, sales pages etc. No developer needed, everything included and simple to use Email Software: Instead of paying hundreds or thousands per month to send emails, this software does it for you! You can have your entire email list automated or send emails on the fly, whatever fits the bill for you, they’ve got you covered and it’s so easy to track your email results so you can modify and make improvements as you go. Online Membership Area: Now, for no additional fees that lot’s of CRM software likes to charge, you can build glorious membership areas for your clients. You can control timing on video releases, give access for certain time periods upset packages… whatever your business looks like, if you can dream it, you can build it in the membership area. Survey and quiz generator: Ramp up your lead capture game to grow your customer list! One of the best ways to get leads is to get your customers talking about themselves. Not only do people love to take surveys and quizzes, but it can help you gather information about your clients to serve them better and grow your sales! SMS Marketing Software: If you’re not messaging your customers, you’re missing out, and if you are messaging your customers you’re probably over paying. Amazing automated intuitive SMS marketing can make your life much easier and allow you to reach your customers in more ways. Being where your customers are more present is always good for business. Simple Fast Funnels helps you get the cheapest SMS rates around and it automatically integrates into the system for your unified messages. Appointment booking: Another expensive thing you used to have to pay for and try to get to work properly with your website AND look decent is also built right in. Now, without leaving Simple Fast Funnels, you’re able to capture the lead, follow up with the lead all over the place, engage with them, build trust, book appointments, schedule calls and even send them automated text reminders. E com Purchases: Directly on your website, you’ll be able to take payments. No more invoices sent from other platforms, everything buttoned up nice and clean. Unified messaging: From now on, whether a client emails, texts, calls etc, it all shows up in one place at your end. This might not seem like a big deal, but it’s a HUGE pain to have to follow customers about and keep track of conversations. Now you see all your communication with customers in a neat little area. Blogs: Blogs these days can really help your marketing efforts across the board, and of course your blogs will be a perfect fit in your simple fast funnel account. Analytics: Data tracking when you’re dealing with features on various platforms is a nightmare. If you capture a lead on a Word press landing page, send it an email software like Keep, mail chimp or whatever, send them to a new website to schedule calls and another to make purchases… How could you possibly expect to get good customer data? Hosting all of your “business” in one location makes tracking flawless. The more customers you have the more data you need to be efficient. Cheers to making it easy. All that software and that’s just the top 10, guys there’s more. Simplefastfunnels.com also lets you have a 2 week free trial. Don’t take anyone word for anything. Go try it for yourself.

When it comes to choosing a customer relationship management (CRM) tool, businesses have plenty of options to choose from. Two of the most popular options are Go High Level and Active Campaign. While both tools offer similar features and benefits, there are some key differences that may make one a better fit for your business than the other. Go High Level: Overview and Features Go High Level is an all-in-one sales and marketing platform designed specifically for businesses that want to streamline their customer management processes. The platform offers a wide range of features, including: 1. Sales Automation: Go High Level offers a range of sales automation features, including lead capture forms, appointment scheduling, and automated follow-up emails. 2. Marketing Automation: The platform also offers a range of marketing automation tools, including email marketing campaigns, SMS marketing, and social media marketing. 3. CRM: Go High Level provides a comprehensive CRM solution, with features that include lead management, contact management, and deal tracking. 4. Analytics: The platform also offers detailed analytics and reporting tools, allowing businesses to track the success of their sales and marketing efforts. Active Campaign: Overview and Features Active Campaign is another popular CRM tool that offers a wide range of features and benefits. Some of the key features of Active Campaign include: 1. Email Marketing: Active Campaign is primarily known for its email marketing capabilities, offering a range of tools for creating and managing email campaigns. 2. Marketing Automation: The platform also offers marketing automation tools, including lead capture forms, automated emails, and CRM integration. 3. CRM: Active Campaign provides a comprehensive CRM solution, with features that include lead management, contact management, and deal tracking. 4. E-commerce: Active Campaign offers e-commerce integrations that allow businesses to track customer behavior and make personalized product recommendations. Go High Level vs. Active Campaign: Comparison While both Go High Level and Active Campaign offer similar features and benefits, there are some key differences between the two platforms that businesses should be aware of. 1. Sales and Marketing Automation: While both platforms offer sales and marketing automation features, Go High Level offers a more comprehensive set of tools. This includes appointment scheduling, SMS marketing, and social media marketing. Active Campaign is primarily focused on email marketing, although it does offer some automation features. 2. Ease of Use: Both Go High Level and Active Campaign are user-friendly platforms, but Go High Level is known for its simplicity and ease of use. This makes it a good choice for businesses that are new to CRM tools and want to get up and running quickly. 3. Pricing: Pricing is an important consideration when choosing a CRM tool, both Go High Level and Active Campaign offer competitive pricing. However, Go High Level offers more flexible pricing options, including a pay-as-you-go plan that allows businesses to only pay for the features they need. 4. E-commerce Integration: While both platforms offer e-commerce integrations, Active Campaign is known for its strong e-commerce capabilities. This includes features like abandoned cart tracking, product recommendations, and personalized product recommendations based on customer behavior. 5. Customization: Go High Level offers more customization options than Active Campaign. This includes the ability to create custom workflows and integrations with third-party apps. Which One to Choose? Choosing between Go High Level and Active If you're looking for a simple and easy-to-use platform with a comprehensive set of sales and marketing automation features, Go High Level may be the right choice for you.

Every business leader and company has a platform, large or small, and there are times when it’s appropriate to use that platform for more than just promoting your brand and selling your products or services.

Step by Step… Can you write out your ideal business step by step Here is a business I am setting up for a client. She wants to shipping start her own shipping company… One she will need a US partner to collect and transfer packages to her in Jamaica. She will also need one in China. I have two contacts. One has a warehouse in Florida The other has two in China. Chinese connect makes goods available within 3 weeks, she has to tell her customers four. The US connect makes it within 3-5 days. She has to tell them within a week… Next she will need a website where her customers can login and track their packages. This will come with individual dashboards. She will need an interface and warehouse management software and logistics APIs. She will also need an automated email set up (journey) to send emails to her customers without her or her agents needing to do that. Without this Saas she would have to hire someone to reply to messages and emails about , someone to call and track, use usps and FedEx tracking numbers to track and reply back to customers. She also needs a beta ApI to allow her warehouse guy to update the CRM with information about her customers packages… Key nodes such as - Intransit to destinations Held at customs Clearance In transit to store Pick up available etc… These will come in as email notifications Fully automated. Everything will be connected using Webhooks… entire system. Saas she might need to use a combination of GOhighlevel, Workiz and To run this as a System as as Service. Each platform can work together using webhooks. Gohighlevel as a Saas is $500 a month Workiz is $200 dollars She can use Odoo which is open source alternative as a CRM And Clickup as Management. This is how a conversational business plan looks. You can see it. You can research it. You can confirm that it’s plausible. It doesn’t sound like pipedreams. It sounds workable to credit companies /banks and investors. It sounds doable to a BDO Client. I also sound as if I know what I am doing. Not a lot of technical language. A confused prospective business investor or banker don’t want to use a dictionary to figure out everything… They want to see the vision as clear as day. You basically need to do to them what I did to you when you joined my programme. It must sound plausible. All businesses is a game of wit. Every deal that is signed benefits both party. Whether initially or in the long term. Those are the sub-tenets of business. Every board meeting or meeting with regulatory boards, banks, credit facilities, municipalities is a game of convincing people to see your thing through… Everyone does Algorithm is simple. People want you to solve their problems with speed and efficiency. Speed is very important and automation. Progress, business and production are tied to ego… that’s why people love seh oh dem start a business or dem have dem online business and nah sell one rass thing. Cause a lot of people think being successful and looking successful are one and the same thing until they meet someone like me or people who done the work… Don’t rush it… you are young and you have time. There are infact certain little nuances Weh yuh only ago learn through experience. Experience and reflection. One of the drawbacks of wanting to run your business by yourself with you and your family members is that you guys will have to be reliant on yourself for feedback which is not alw