Toolkit Quotes

The key to meditation is to exist one hundred percent in the here and now.

Choice is the doorway to our creative power. To unleash this power, we must begin from the state of beingness.

Now the choices you make are not about finding your path. Rather, they are choices to open the path you have found.

In order to be the master of your life, you must first recognize that you are the rightful master of your brain, its owner and operator.

evolution had gifted them with a profoundly complex toolkit for taking the world apart to see if there was a crab hiding under it.

The norms were created by somebody, and each of us is somebody. We can make our own normal.

Nearly every book has the same architecture--cover, spine, pages--but you open them onto worlds and gifts far beyond what paper and ink are, and on the inside they are every shape and power. Some books are toolkits you take up to fix things, from the most practical to the mostmysterious, from your house to your heart, or to make things, from cakes to ships. Some books are wings. Some are horses that run away with you. Some are parties to which you are invited, full of friends who are there even when you have no friends. In some books you meet one remarkable person; in others a whole group or even a culture. Some books are medicine, bitter but clarifying. Some books are puzzles, mazes, tangles, jungles. Some long books are journeys, and at the end you are not the same person you were at the beginning. Some are handheld lights you can shine on almost anything.

I surrendered myself to the cages of others' expectations, cultural mandates and institutional allegiances. Until I buried who I was in order to become what I should be. I lost myself when I learned how to please.

Discontent is the nagging of the imagination. Discontent is evidence that your imagination has not given up on you. It is still pressing, swelling, trying to get your attention by whispering: "Not this.

Destruction is essential to construction. If we want to build the new, we must be willing to let the old burn. [...] The building of the true and beautiful means the destruction of the good enough.

I argue that the toolkit of science, based on reason and empirical study, is reliable, while that of religion—including faith, dogma, and revelation—is unreliable and leads to incorrect, untestable, or conflicting conclusions. Indeed, by relying on faith rather than evidence, religion renders itself incapable of finding truth.

Any philosophy that can be put in a nutshell belongs there.

But the law's dream - anyone's dream - would be to turn the clock back and stop the bad thing from happening in the first place.

Skepticism must be a component of the explorer’s toolkit, or we will lose our way. There are wonders enough out there without our inventing any.

I am a human being, meant to be in perpetual becoming. My goal is not to remain the same but to live in such a way that each day, year, moment, relationship, conversation , and crisis is the material I use to become a truer, more beautiful version of myself.

Don't just focus on seeing things from your own perspective. It can give you blind spots.

I like being with you all night with closed eyes. What luck--here you are coming along the stars! I did a road trip all over my mind and heart and there you were kneeling by the roadside with your little toolkit fixing something.

I might have a few screws loose, but she’s not rocking with a full toolkit, either.

I am not a good friend. I have never been capable of or willing to commit to the maintenance that the rules of friendship dictate. I cannot rmember bithdays. I do not want to meet for coffee. I will not host the baby shower. I won't text back because it's an eternal game of Ping-Pong, the texting. It never ends. I inevitably disappoint friends, so after enough of that, I decided I would stop trying. I don't want to live in constant debt. This is okay with me.

The point, as I emphasize in the book, is not for players to become professionals, but rather to have innovative and creative ways of thinking about real problems as part of their intellectual toolkit.

Who am I?" "What is the purpose of my life?" These questions arise spontaneously throughout our lives, either unbidden or through conscious intent. Anyone who wishes to live an authentic life must answer these questions, regardless of whether they believe in the existence of the soul or practice a religion. If these queries remain unanswered, life will more than likely remain superficial and empty, in spite of any material abundance. If you wish to make the soul's journey, then I suggest you ask yourself these questions relentlessly and ruthlessly, and listen carefully.

But that’s bullshit!” Doug says. “Jesus! Haven’t you guys spent any time at all around people like Comstock? Can’t you recognize bullshit? Don’t you think it would be a useful item to add to your intellectual toolkits to be capable of saying, when a ton of wet steaming bullshit lands on your head, ‘My goodness, this appears to be bullshit’?

Rebellion is as much of a cage as obedience is. They both mean living in reaction to someone else's way instead of forging your own.

Which of my beliefs are of my own creation and which were programmed into me?

Feelings all your feelings is hard, but that's what they're for. Feelings are for feeling. All of them. Even the hard ones.

The way to "make yourself happy" is to be happy.

The results were extraordinary. Over 70 percent of those who scored high on the Self-Report Psychopathy Scale correctly picked out the handkerchief-smuggling associate, compared to just 30 percent of the low scorers. Zeroing in on weakness may well be part of a serial killer’s toolkit. But it may also come in handy at the airport.

Healthy levels of narcissism and self-enhancement are necessary, with a low level of self-enhancement being detrimental to our wellbeing and success.

There is a meta-game going on during every interaction with another human, both consciously and unconsciously

when people near the accomplishment of goals, they naturally self-motivate and put forth an extra burst of effort to complete them.

Suppose a developer has a conversation with a customer about details of a feature. The conversation should not be considered complete until it is expressed as a customer test.

The main thing is to keep the main thing the main thing. —STEPHEN COVEY

You need [...] to evolve, to become. [...] You are here to become.

Control leaves no room for trust.

misconceptions of narcissism as a black and white “thing” that people either “are,” or “are not” is an oversimplified approach

Armed with the complete CRISPR toolkit, scientists can now exert nearly complete control over both the composition of the genome and its output.

It took me a while to realize ‘getting better’ isn’t about preventing myself from ever encountering negative emotions. It’s about building my toolkit and having practices in place so that I can handle the lows better; it’s about understanding that experiencing those bad days doesn’t mean I’m reverting or losing progress, but simply that I’m human. It’s all a balance. Healing isn’t linear.

Attitude. Optimistic people work through setbacks and trauma… while pessimists settle into a funk that can’t be budged. And it’s a CHOICE. At some point in your life, you choose to either live in gloom or sunlight.

Through reflection, awakening, and choice we are able to exist as our true selves. However, this is not the end. In order for us to realize and put into practice the life purpose we have chosen, endless choices await us.

As a result, studies have found we can reap immediate intellectual and emotional dividends from investing in exercise and sleep, or even from taking a moment to breathe deeply, smile broadly, and stand a little taller. In

Dark-Side Insight #1: If you are an ethical, rational actor in the game of business (or in life)… … then you’re operating with 2 strikes already against you. Unless you are fully aware of how your fellow actors are behaving.

When we have a clear idea of who we are and why we live, our lives become a journey. A story is created about our lives. And when the end comes, even if the story adds up to only one line, the story reaches a settled conclusion.

It’s about building my toolkit and having practices in place so that I can handle the lows better; it’s about understanding that experiencing those bad days doesn’t mean I’m reverting or losing progress, but simply that I’m human. It’s all a balance. Healing isn’t linear.

Populist governments are, almost by definition, ill-suited to handle complex problems of governance. Style, swagger, and atmospherics, superficial and simplistic solutions, and enthusiastic sloganeering form the core of the populist's playbook—and are the antithesis of the toolkit needed to deal with a deadly pandemic.

You have the power to choose the words you write, so choose the right ones. And yes, this applies to the workplace too. Make a difference!

Think before you write, while you write- and definitely after you have written.

The world that used to give us puzzles but now dishes up mysteries.

Taking care of ourselves, being in charge of our lives, is a way of saying we are worthwhile, an acknowledgement of our self­worth.

If we can see anxiety-inducing situations as opportunities to improve, grow, and become better at challenges, we are less likely to avoid or distract ourselves from them.   A

If you’re ashamed of anything you’re doing, then STOP fucking doing it.

Here’s who I am, here’s what I have, here’s why you want it… and here’s what to do now.

A sales transaction, at its most fundamental form, is an inherently hostile act.  Both the buyer and the seller want the best possible deal.

What the fuck, let’s go do it.

It may seem like writing tests slows down development; in fact, testing does not cost, it pays, both during development and over the system’s lifecycle.

As Henry Ford once said, “Thinking is the hardest work there is, which is probably the reason why so few engage in it.

Exterminate all the Brutes, Sven Lindqvist

One thing at a time. Most important thing first. Start now.

It is perennial crops, however, that offer the highest potential of any food production system to sequester carbon, especially when they are grown in diverse multilayered systems.

My way of life is to dare to imagine the truest, most beautiful life, family and world - and to then conjure up the courage to make real what I have imagined.

Our beliefs determine how we experience the world.

Your goal should be to create a win-win-win partnership.

My emotions My intuition My imagination My courage Those are the keys to freedom. Those are who we are.

Imagination is how personal and worldwide revolutions begin. 'I have a dream,' said Martin Luther King, Jr.

leaders sell themselves and their ideas by selling their ability to convince others that they can deliver on their promises.

Your life is one big selling experience that not only leads to credibility but needs it to move forward.

The people who get the most done in life are all extreme risk-takers. They embrace change, because growth is impossible without it. But you don’t go out and start changing things willy-nilly.

Working out whether or not the claims you make in your premises are true, while important, is simply not enough to ensure that you draw true conclusions. People make this mistake all the time. They forget that you can begin with a set of entirely true beliefs but reason so poorly as to end up with entirely false conclusions. The problem is that starting with truth doesn’t guarantee ending up with it.

psychologists have long observed something they call the Einstellung effect, where having an existing solution in mind makes it harder for us to see a radically different but better way to solve our problem.

Observing, it turns out, does more than activate our visual perceptions; observed actions are mapped onto our motor systems. So if you are watching someone hitting a baseball, you're actually practicing your swing in your head. You are working all the neurological connections that you need to actually stand up and swing the bat. And so seeing can be a powerful enabler of doing (as well as a powerful enabler of empathy).

[Whenever we wonder] 'What should I do', instead of asking ourselves what's right or wrong, we must ask ourselves: [...] What is the truest, most beautiful story about [this situation in] your life you can imagine?

[When I meditate,] there in the deep, I could sense something circulating inside me. It was a Knowing. I can know things down at this level that I can't on the chaotic surface. Down here, when I pose a question about my life I sense a nudge. The nudge guides me towards [...] the next right thing, one thing at a time. That was how I began to know what to do next. That was how I began to walk through my life more clearly, solid and steady.

Instead of racking your brain to come up with solutions and ideas, you create the best possible space for the other person to think effectively about the problem. The approach is called “extreme listening,” a term coined by educationalist Nancy Kline.

I loathe black-and-white views of the world. It’s a shame that our great country has descended to this “you’re nuts if you don’t agree with me” mentality… but it’s part of the pendulum that’s been swinging back and forth ever since we left the jungle.

People have different ideas about what's brave. You did the brave thing, because the brave thing is doing what your Knowing tells you to do. You don't ask others what's brave, you feel and know what's brave. What you know to do might be the opposite of what others are telling you to do. It takes special bravery to honor yourself when the crowd is pressuring you not to. [...] Sometimes being brave requires letting the crowd think you're a coward. Sometimes being brave means letting everyone down but yourself.

Remember, it’s your novel, your name, your hours of toil and trouble, so write the novel you want to write. Tell the story you want to tell. But also remember: you want someone to read it, so write a novel that people who do not love you or even know you will want to read. How? Be entertaining. Be true. Be smart. Be specific. Begin with a specific character in a specific kind of trouble in a specific place at a specific time. Get your characters to talk to each other, but not too much. Don’t have them say everything they mean. Have them say things they don’t mean, things that are not true, things that are only half-true. In other words, make them human. Have them do things they shouldn’t do. Have them make mistakes you never would. Have them fail and keep on trying.

The amygdala responds to imaginary information in the same way it responds to a real situation, so anxiety brought about by thoughts and images created in the cortex is just as strong as the anxiety you will experience from a real and live situation or threat.

This was the experience that taught me that wherever you go, whatever job you take, you always want to be working on boosting your career skills, not in the hopes that you’ll get a reward from your current company or boss—because they might not be there one day. Instead, you almost need to see yourself as a freelancer, building skills and capabilities to take with you to the next job and the next job and the next job. That’s your toolkit, and you should be adding to it all the time, because you can’t rely on a company to take care of you and nurture you and bring

The idea behind the meta-induction is that all of our theories are fundamentally provisional and quite possibly wrong, if we can add that idea to our cognitive toolkit, we will be better able to listen with curiosity and empathy to those whose theories contradict our own. We will be better able to pay attention to counterevidence - those anomalous bits of data that make our picture of the world a little weirder, more mysterious, less clean, less done. And we will be able to hold our own beliefs a bit more humbly, in the knowledge that better ideas are almost certainly on the way.

Decision makers find that asking what-would-it-take questions gives them more, better, and different Macro Tactics from which to choose. As a result, they put themselves and their organizations in stronger positions to achieve their Desired Outcome and they avoid costly and preventable mistakes

Storytelling is the difference between solving a problem and creating a cause. Lists solve a problem: Here's an issue we face, let's create a pro and con list about how to solve it and then pick the best option. A cause is something that ignites people and unites people. That is what a good story does: It creates a cause.

When peace has thoroughly permeated our brain, mind, and body, we can create it as our reality. I firmly believe that every person is a peacemaker, once thy have developed their self-awareness and creativity. Peace must not be left to government leaders or gurus. It must spring from the brains, hands, and minds of the people.

A surface desire is one that conflicts with our Knowing. We must ask our surface desires: What is the desire beneath this desire? Is it rest? Is it peace? Our deep desires are wise, true, beautiful, and things we can grant ourselves without abandoning our Knowing. Following our deep desire always returns us to integrity. If your desire feels wrong to you: Go deeper.

In the US and Canada, the buffalo were slaughtered for their hides. Often, whole carcasses were left to rot after the tongue, popular in the cuisine of the day, was removed. This slaughter was encouraged by both the American and Canadian governments and was yet another implement in the colonial toolkit. Since the buffalo were critical to the survival of the Plains people, the decimation of the herds was an intentional strike against their ability to provide for themselves, a strike against self-sufficiency. The buffalo were a scared gift to the people, providing them with food, clothing, and shelter. The wholesale slaughter was devasting to the people, not only because of the resulting impoverishment and starvation, but also because of the horror of such wanton destruction of the Creator's gifts.

The porn kids come across on the internet, is misogynistic poison. We have to explain that to them so they don't think sex is about violence. Sex is a wonderful and exciting thing about being human. It is natural to be curious about sex and when we are curious about things, we turn to the internet for information. But here's the problem with using the internet to learn about sex: you cannot know who is doing the teaching. There are people who have taken sex and sucked all the life out of it to package it and sell it on the internet. What they’re selling is not real sex. It lacks connection, respect, and vulnerability, which is what makes sex sexy. This kind of porn is sold by people who are like drug dealers. They sell a product that fills people with a rush that feels like joy for a short while but then becomes a killer of real joy. Over time people prefer the rush of drugs to the real joy of life. Many who start watching porn very young will get hooked on the rush. Eventually, they will find it hard to enjoy real sex with real human beings. Trying to learn about sex from porn is like trying to learn about the mountains by sniffing one of those air fresheners they sell at the gas station. When you finally get to the real mountains and breathe in that pure, wild air—you might be confused. You might wish it smelled like that fake, manufactured air freshener version. We don’t want you to stay away from porn while you’re young because sex is bad. We want you to stay away from porn because real sex—with humanity and vulnerability and love—is indescribably good. We don’t want fake sex ruining real sex for you.

In every family, culture, or religion, ideas of right and wrong are the hot cattle prods, the barking sheepdogs that keep the masses in the herd. They are the bars that keep us caged. I decided that if I kept doing the "right" thing, I would spend my life following someone else's directions instead of my own. I didn't want to live my life without living my life. I wanted to make my own decision as a free woman, from my soul.

In order to move our culture forward, revolutionaries have had to speak and plan from the unseen order inside them. For those of us who were not consulted in the building of the visible order, igniting our imagination is the only wya to see beyond what was created [before us]. If those who were not part of the building of reality only consult reality for possibiliies, reality will never change. [...] Each of us was born to bring forth something that has never existed: a way of being, a family, an idea, art, a community - something brand-new. We are here to fully introduce outselves, to impose ouselves and ideas and thoughts and dreams onto the world, leaving it changed forever by who we are and what we bring forth from our depths, So we cannot contort ourselves to fit into the visible order. We must unleash ourselves and watch the world reorder itself in front of our eyes.

>>> puzzle_letters = nltk.FreqDist('egivrvonl') >>> obligatory = 'r' >>> wordlist = nltk.corpus.words.words() >>> [w for w in wordlist if len(w) >= 6 ...                      and obligatory in w ...                      and nltk.FreqDist(w) <= puzzle_letters] ['glover', 'gorlin', 'govern', 'grovel', 'ignore', 'involver', 'lienor', 'linger', 'longer', 'lovering', 'noiler', 'overling', 'region', 'renvoi', 'revolving', 'ringle', 'roving', 'violer', 'virole']

Like all supposedly classless societies, America makes up for its lack of formal caste barriers by raising class prejudice to a fine art; the cheap shots at small town America so common among the urban middle classes who dominate today’s green scene are an expression of that, and so is the peer pressure that keeps most Americans from doing the sensible thing and buying cheap and sturdy used products in place of increasingly overpriced and slipshod new ones.

The realization that symmetry is the key to the understanding of the properties of subatomic particles led to an inevitable question: Is there an efficient way to characterize all of these symmetries of the laws of nature? Or, more specifically, what is the basic theory of transformations that can continuously change one mixture of particles into another and produce the observed families? By now you have probably guessed the answer. The profound truth in the phrase I have cited earlier in this book revealed itself once again: "Wherever groups disclosed themselves, or could be introduced, simplicity crystallized out of comparative chaos." The physicists of the 1960s were thrilled to discover that mathematicians had already paved the way. Just as fifty years earlier Einstein learned about the geometry tool-kit prepared by Riemann, Gell-Mann and Ne'eman stumbled upon the impressive group-theoretical work of Sophus Lie.

Over the years, a variety of studies on people suffering from different forms of anxiety and disorders help us understand. They started realizing their condition was affecting their relationships with parents, significant other, spouse, or coworkers. Many have admitted that anxiety disorders such as generalized anxiety disorder have played a massive role in damaging the relationship. Fortunately, many of these disorders are now treatable. When anxiety is out of the picture or under proper control, a relationship with loved ones once again could grow. In

We discovered this when we invited the Nobel laureate Daniel Kahneman to TED. Known as the father of behavioral economics, he’s an extraordinary thinker with a toolkit of ideas that can change any worldview. We had originally asked him to speak in the traditional TED way. No lectern. Just stand on the stage, with some note cards if need be, and give the talk. But in rehearsal, it was clear that he was uncomfortable. He hadn’t been able to fully memorize the talk and so kept pausing and glancing down awkwardly to catch himself up. Finally I said to him, “Danny, you’ve given thousands of talks in your time. How are you most comfortable speaking?” He said he liked to put his computer on a lectern so that he could refer to his notes more readily. We tried that, and he relaxed immediately. But he was also looking down at the screen a little too much. The deal we struck was to give him the lectern in return for looking out at the audience as much as he could. And that’s exactly what he did. His excellent talk did not come across as a recited or read speech at all. It felt connected. And he said everything he wanted to say, with no awkwardness.

Sometimes I feel like throwing my hands up in the air and saying, ‘Enough!’ I immediately feel my brain seizing up when I do that. Then, instead of being smart in handling the workload, it’s easy to make bad decisions,” he says. “You can end up catastrophizing, worrying about worst-case scenarios like missing deadlines and even losing your job. None of which helps you think any more clearly.” It’s a good description of how stressful it feels when our brain’s deliberate system gets swamped with demands, and how the resulting tumble into defensive mode makes it hard to be our most sensible selves.

Plato compared the whole self to a chariot in which reason was the driver and two irrational parts, the biological appetites and the social reactions, were two very unruly horses. The challenge that had to be solved, to him and to the Neoplatonists, was how to train these horses so that they would accept the guidance of the reins and take the chariot the way the charioteer wanted to go. Several centuries of work went into finding the best ways to meet that challenge, and the toolkit that became central to Neoplatonism from the third century CE on – well, that’s where magic comes in.7 In the writings of Neoplatonist philosophers such as Iamblichus and Proclus, the word used was theurgy or divine work, which they distinguished from thaumaturgy, working wonders, the common or garden variety magical practice that went on in classical society in much the same way that it goes on in ours. The practice of theurgy was exactly the unpopular kind of magic I introduced in the previous chapter; in the technical language of the time, it was practiced to purify the vehicles of consciousness; in the terms I have been using, it was intended to see to it that the baboonery of biological drives and social reactions didn’t interfere with the reason and the will.

The political forces arrayed on the side of capital have always wanted to treat labor as a commodity, driving down costs and demanding the freedom to move production to countries with the lowest wages. They have tried to prevent workers from forming unions and look for opportunities to break unions once they are formed. They have also tried to prevent governments from regulating working hours and conditions, imposing minimum wages or mandating family leave. On the other side, the workers have organized into unions, braving numerous bloody confrontations, in order to be able to bargain collectively for better wages and working conditions, and over the years have won a number of important concessions, such as laws that prohibit child labor and provide for a regulated work week, safer working conditions and so on. The heyday of this era was in the 1950s, when an assembly-line autoworker in Detroit was able to earn enough to afford a house and a car, raise a family and then retire comfortably. That era is now over.

It is evident that wealth is even more unevenly distributed than income and that the gap is widening. Since 1976, wealth has increased by 63 percent for the wealthiest 1 percent of the population and by 71 percent for the top 20 percent. Wealth has decreased by 43 percent for the bottom 40 percent of the U.S. population (Economic Policy Institute 2011). The widening gap has multiple causes. First, shifts in the U.S. tax code have lowered the top tax rate from 91 percent in the years from 1950 to 1963, to 35 percent from 2003 to 2012, allowing the wealthy to retain far more of their income (Tax Policy Center 2012). Second, wages for most U.S. families have stagnated since the early 1970s. Moreover, credit card, education, and mortgage debt have skyrocketed. Finally, the collapse of the housing market beginning in 2007 dramatically affected many middleclass families who held a significant portion of their wealth in the value of their home. By 2012, fully 31 percent of all homeowners owed more on their mortgages than their homes were worth (Zillow 2012).

Performance measure. Throughout this book, the term performance measure refers to an indicator used by management to measure, report, and improve performance. Performance measures are classed as key result indicators, result indicators, performance indicators, or key performance indicators. Critical success factors (CSFs). CSFs are the list of issues or aspects of organizational performance that determine ongoing health, vitality, and wellbeing. Normally there are between five and eight CSFs in any organization. Success factors. A list of 30 or so issues or aspects of organizational performance that management knows are important in order to perform well in any given sector/ industry. Some of these success factors are much more important; these are known as critical success factors. Balanced scorecard. A term first introduced by Kaplan and Norton describing how you need to measure performance in a more holistic way. You need to see an organization’s performance in a number of different perspectives. For the purposes of this book, there are six perspectives in a balanced scorecard (see Exhibit 1.7). Oracles and young guns. In an organization, oracles are those gray-haired individuals who have seen it all before. They are often considered to be slow, ponderous, and, quite frankly, a nuisance by the new management. Often they are retired early or made redundant only to be rehired as contractors at twice their previous salary when management realizes they have lost too much institutional knowledge. Their considered pace is often a reflection that they can see that an exercise is futile because it has failed twice before. The young guns are fearless and precocious leaders of the future who are not afraid to go where angels fear to tread. These staff members have not yet achieved management positions. The mixing of the oracles and young guns during a KPI project benefits both parties and the organization. The young guns learn much and the oracles rediscover their energy being around these live wires. Empowerment. For the purposes of this book, empowerment is an outcome of a process that matches competencies, skills, and motivations with the required level of autonomy and responsibility in the workplace. Senior management team (SMT). The team comprised of the CEO and all direct reports. Better practice. The efficient and effective way management and staff undertake business activities in all key processes: leadership, planning, customers, suppliers, community relations, production and supply of products and services, employee wellbeing, and so forth. Best practice. A commonly misused term, especially because what is best practice for one organization may not be best practice for another, albeit they are in the same sector. Best practice is where better practices, when effectively linked together, lead to sustainable world-class outcomes in quality, customer service, flexibility, timeliness, innovation, cost, and competitiveness. Best-practice organizations commonly use the latest time-saving technologies, always focus on the 80/20, are members of quality management and continuous improvement professional bodies, and utilize benchmarking. Exhibit 1.10 shows the contents of the toolkit used by best-practice organizations to achieve world-class performance. EXHIBIT 1.10 Best-Practice Toolkit Benchmarking. An ongoing, systematic process to search for international better practices, compare against them, and then introduce them, modified where necessary, into your organization. Benchmarking may be focused on products, services, business practices, and processes of recognized leading organizations.

Virtually every version of CBT for anxiety disorders involves working through what’s called an exposure hierarchy. The concept is simple. You make a list of all the situations and behaviors you avoid due to anxiety. You then assign a number to each item on your list based on how anxiety provoking you expect doing the avoided behavior would be. Use numbers from 0 (= not anxiety provoking at all) to 100 (= you would fear having an instant panic attack). For example, attempting to talk to a famous person in your field at a conference might be an 80 on the 0-100 scale. Sort your list in order, from least to most anxiety provoking. Aim to construct a list that has several avoided actions in each 10-point range. For example, several that fall between 20 and 30, between 30 and 40, and so on, on your anxiety scale. That way, you won’t have any jumps that are too big. Omit things that are anxiety-provoking but wouldn’t actually benefit you (such as eating a fried insect). Make a plan for how you can work through your hierarchy, starting at the bottom of the list. Where possible, repeat an avoided behavior several times before you move up to the next level. For example, if one of your items is talking to a colleague you find intimidating, do this several times (with the same or different colleagues) before moving on. When you start doing things you’d usually avoid that are low on your hierarchy, you’ll gain the confidence you need to do the things that are higher up on your list. It’s important you don’t use what are called safety behaviors. Safety behaviors are things people do as an anxiety crutch—for example, wearing their lucky undies when they approach that famous person or excessively rehearsing what they plan to say. There is a general consensus within psychology that exposure techniques like the one just described are among the most effective ways to reduce problems with anxiety. In clinical settings, people who do exposures get the most out of treatment. Some studies have even shown that just doing exposure can be as effective as therapies that also include extensive work on thoughts. If you want to turbocharge your results, try exposure. If you find it too difficult to do alone, consider working with a therapist.

the critical factor in motivation is not measurement,8 but empowerment: moving decisions to the lowest possible level in an organization while developing the capacity of those people to make decisions wisely.

When asked about the best way to design and build the ETL system, many designers say, “Well, that depends.” It depends on the source; it depends on limitations of the data; it depends on the scripting languages and ETL tools available; it depends on the staff’s skills; and it depends on the BI tools. But the “it depends” response is dangerous because it becomes an excuse to take an unstructured approach to developing an ETL system, which in the worse-case scenario results in an undifferentiated spaghetti-mess of tables, modules, processes, scripts, triggers, alerts, and job schedules. This “creative” design approach should not be tolerated. With the wisdom of hindsight from thousands of successful data warehouses, a set of ETL best practices have emerged. There is no reason to tolerate an unstructured approach.

Visualization is indeed a powerful tool. Of all the charisma-boosting techniques, this is the one I recommend making a permanent part of your toolkit. If you gain nothing else from this book, this one technique will make a critical difference to your charisma.