“
despite the decline in consumer spending brought on by the greatest economic downturn since World War II, the difference between jobs in manufacturing and in retail had reached nearly three million workers, a depressing reality of a failing economy where most new opportunities were low-paid, part-time positions to sell Chinese apparel and electronics bought on credit.
”
”
Vaclav Smil (Made in the USA: The Rise and Retreat of American Manufacturing (The MIT Press))
“
My mother doesn't even notice, she's jovial and curious and delighted and oblivious to snottiness. She's a bit loud because of her mild deafness and she laughs a lot and has questions about everything and no embarrassment in asking. In her mind there is no reason she and a group of beautiful film students hanging out at the Communist's Daughter could not party together every night of the week. She is the antithesis of what the Queen West crowd would like themselves to be. She's comfortable in her XXL pink cotton shorts and the T-shirt she won at a Scrabble tournament in Rhode Island. She would like to engage these pale, thin retail workers in conversation, she'd like to get their story, she'd like to know where the products come from, how they are chosen, how does one wear this, how does it wash, she's trying to learn more about her new home and to become acquainted with her new world, which makes their cold bony shoulder treatment of her that much more heartbreaking.
”
”
Miriam Toews (All My Puny Sorrows)
“
The next time you drive into a Walmart parking lot, pause for a second to note that this Walmart—like the more than five thousand other Walmarts across the country—costs taxpayers about $1 million in direct subsidies to the employees who don’t earn enough money to pay for an apartment, buy food, or get even the most basic health care for their children. In total, Walmart benefits from more than $7 billion in subsidies each year from taxpayers like you. Those “low, low prices” are made possible by low, low wages—and by the taxes you pay to keep those workers alive on their low, low pay. As I said earlier, I don’t think that anyone who works full-time should live in poverty. I also don’t think that bazillion-dollar companies like Walmart ought to funnel profits to shareholders while paying such low wages that taxpayers must pick up the ticket for their employees’ food, shelter, and medical care. I listen to right-wing loudmouths sound off about what an outrage welfare is and I think, “Yeah, it stinks that Walmart has been sucking up so much government assistance for so long.” But somehow I suspect that these guys aren’t talking about Walmart the Welfare Queen. Walmart isn’t alone. Every year, employers like retailers and fast-food outlets pay wages that are so low that the rest of America ponies up a collective $153 billion to subsidize their workers. That’s $153 billion every year. Anyone want to guess what we could do with that mountain of money? We could make every public college tuition-free and pay for preschool for every child—and still have tens of billions left over. We could almost double the amount we spend on services for veterans, such as disability, long-term care, and ending homelessness. We could double all federal research and development—everything: medical, scientific, engineering, climate science, behavioral health, chemistry, brain mapping, drug addiction, even defense research. Or we could more than double federal spending on transportation and water infrastructure—roads, bridges, airports, mass transit, dams and levees, water treatment plants, safe new water pipes. Yeah, the point I’m making is blindingly obvious. America could do a lot with the money taxpayers spend to keep afloat people who are working full-time but whose employers don’t pay a living wage. Of course, giant corporations know they have a sweet deal—and they plan to keep it, thank you very much. They have deployed armies of lobbyists and lawyers to fight off any efforts to give workers a chance to organize or fight for a higher wage. Giant corporations have used their mouthpiece, the national Chamber of Commerce, to oppose any increase in the minimum wage, calling it a “distraction” and a “cynical effort” to increase union membership. Lobbyists grow rich making sure that people like Gina don’t get paid more. The
”
”
Elizabeth Warren (This Fight Is Our Fight: The Battle to Save America's Middle Class)
“
Is it weird that when I see a cool t shirt or pick up a toothbrush or see a new car I don't think about the product itself? I think about the thousands of people and dollars to make it.
I think about how the retailer that took the risk to buy and resell it. Then I work backwards to the store costs, the distributer who got it there, the shipping company that brought it over from China, the factory workers that made it, the people that sourced the materials and the people that harvested the raw materials, and on and on..
.
The global economy is amazing. Your $20 t-shirt is a freaking miracle.
”
”
Richie Norton
“
From the very beginning of its history, the manifold social evils of capitalism have given rise to oppositional movements. The one I am concerned with in this book is cooperativism, specifically worker cooperativism. There are many other kinds of cooperatives, including those in the credit, agriculture, housing, insurance, health, and retail sectors of the economy. But worker cooperativism is potentially the most “oppositional” form, the most anti-capitalist, since it organizes production in anti-capitalist ways. Indeed, the relations of production that constitute worker cooperativism also define socialism in its most general sense: workers’ democratic control over production and, in some varieties, ownership of the means of production (whether such ownership is organized individually, by owning shares of equity, or collectively). As one common formulation states, in the worker co-op, labor has power over capital, or “labor hires capital.” In the conventional business, by contrast, capital has power over labor, i.e., “capital hires labor.” None of the other kinds of cooperativism directly rejects these capitalist power-relations, although some may signify an implicit undermining of capitalism insofar as the co-op exists not primarily for the sake of maximizing profit but for satisfying some social need.
”
”
Chris Wright (Worker Cooperatives and Revolution: History and Possibilities in the United States)
“
We shall then have a situation in which the cost of living has risen by an average of 25 percent. The farm hands, though they have had no reduction in their money wages, will be considerably worse off in terms of what they can buy. The retail store workers, even though they have got an increase in money wages of 10 percent, will be worse off than before the race began. Even the workers in the clothing trades, with a money-wage increase of 20 percent, will be at a disadvantage compared with their previous position. The coal miners, with a money-wage increase of 30 percent, will have made in purchasing power only a slight gain. The building and railroad workers will of course have made a gain, but one much smaller in actuality than in appearance.
”
”
Henry Hazlitt (Economics in One Lesson: The Shortest and Surest Way to Understand Basic Economics)
“
When ranked by the size of their labor force, in 1960 11 out of America’s 15 largest companies (led by GM, Ford, GE, and United States Steel) were producers of goods employing more than 2.1 million workers; by 2010 just two makers of goods, HP and GE, employing about 600,000 people, were among the top 15, and the group is now dominated by retailers and service-providing firms (Walmart, UPS, McDonald’s, Yum, Target).
”
”
Vaclav Smil (Energy and Civilization: A History)
“
As it turns out, people who cut their work hours often take a smaller hit financially than they expect. That is because spending less time on the job means spending less money on the things that allow us to work: transport, parking, eating out, coffee, convenience food, childcare, laundry, retail therapy. A smaller income also translates into a smaller tax bill. In one Canadian study, some workers who took a pay cut in return for shorter hours actually ended up with more money in the bank at the end of the month.
”
”
Carl Honoré (In Praise of Slow: How a Worldwide Movement is Challenging the Cult of Speed)
“
Target’s donation was clearly aimed at electing a governor with free-market priorities that would benefit consumers, workers, and retailers. But left-wing activists didn’t care about this truth; they wanted to make Target an example. They combed through Emmer’s record, looking for a politically sensitive issue, and landed on the candidate’s opposition to gay marriage. At the time, Emmer wasn’t out of the mainstream in that position. In 2008, the majority of Americans still opposed gay marriage, as did, for the record, Barack Obama.
”
”
Kimberley Strassel (The Intimidation Game: How the Left Is Silencing Free Speech)
“
The same thing, notes Brynjolfsson, happened 120 years ago, in the Second Industrial Revolution, when electrification—the supernova of its day—was introduced. Old factories did not just have to be electrified to achieve the productivity boosts; they had to be redesigned, along with all business processes. It took thirty years for one generation of managers and workers to retire and for a new generation to emerge to get the full productivity benefits of that new power source. A December 2015 study by the McKinsey Global Institute on American industry found a “considerable gap between the most digitized sectors and the rest of the economy over time and [found] that despite a massive rush of adoption, most sectors have barely closed that gap over the past decade … Because the less digitized sectors are some of the largest in terms of GDP contribution and employment, we [found] that the US economy as a whole is only reaching 18 percent of its digital potential … The United States will need to adapt its institutions and training pathways to help workers acquire relevant skills and navigate this period of transition and churn.” The supernova is a new power source, and it will take some time for society to reconfigure itself to absorb its full potential. As that happens, I believe that Brynjolfsson will be proved right and we will start to see the benefits—a broad range of new discoveries around health, learning, urban planning, transportation, innovation, and commerce—that will drive growth. That debate is for economists, though, and beyond the scope of this book, but I will be eager to see how it plays out. What is absolutely clear right now is that while the supernova may not have made our economies measurably more productive yet, it is clearly making all forms of technology, and therefore individuals, companies, ideas, machines, and groups, more powerful—more able to shape the world around them in unprecedented ways with less effort than ever before. If you want to be a maker, a starter-upper, an inventor, or an innovator, this is your time. By leveraging the supernova you can do so much more now with so little. As Tom Goodwin, senior vice president of strategy and innovation at Havas Media, observed in a March 3, 2015, essay on TechCrunch.com: “Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content. Alibaba, the most valuable retailer, has no inventory. And Airbnb, the world’s largest accommodation provider, owns no real estate. Something interesting is happening.
”
”
Thomas L. Friedman (Thank You for Being Late: An Optimist's Guide to Thriving in the Age of Accelerations)
“
The fact that it is not a single individual or group of individuals who control or coordinate the innumerable economic activities in a market economy, does not mean that they occur randomly or in a chaotic way. Each consumer, producer, retailer, rental land owner, or worker conducts individual transactions with other individuals on pre-agreed terms. Prices convey these terms not only to the individuals directly involved in the transaction, but throughout the entire economic system, and indeed throughout the world. When someone somewhere else has a better product or a lower price for the same product or service, this is passed on and influences everyone's decisions, without the need for a public official or planning commission to issue orders to consumers. or producers. In fact, this happens faster than any bureaucrat takes to collect the information necessary to make their decisions.
”
”
Thomas Sowell (Basic Economics: A Citizen's Guide to the Economy)
“
Less apparent at the time, but in many ways more problematic, were deep-seated structural developments in the work force. By the late 1960s millions of baby boomers were already crowding the job market. Ever-higher percentages of women were also looking for employment outside the home. A rise in immigrant workers, made possible after 1968 by the immigration law of 1965, did not affect most labor markets but further intensified popular unease. These developments combined to hike the numbers seeking work by 10.1 million between 1964 and 1970, or 1.6 million per year. Many of these people landed in the service sector of the economy—as employees in fast-food chains, discount retail outlets, hospitals, and nursing homes—or as clerical or maintenance workers. Most of these jobs tended to be part-time, offering low pay and benefits.80
”
”
James T. Patterson (Grand Expectations: The United States, 1945-1974 (Oxford History of the United States Book 10))
“
And yet despite these shifts in employment patterns, most brand-name retail, service and restaurant chains have opted to put on economic blinders, insisting that they are still offering hobby jobs for kids. Never mind that the service sector is now filled with workers who have multiple university degrees, immigrants unable to find manufacturing jobs, laid-off nurses and teachers, and downsized middle managers. Never mind, too, that the students who do work in retail and fast food — as many of them do - are facing higher tuition costs, less financial assistance from parents and government and more years in school. Never mind that the food service workforce has been steadily aging over the last decade so that more than half are now over twenty-five years old. Or that a 1997 study found that 25 percent of non-management Canadian retail workers had been with the same company for eleven years or more and that 39 percent had been there for between four and ten years. That's a lot longer than "Chainsaw" Al Dunlap lasted as CEO of Sunbeam Corp. But never mind all that. Everyone knows that a job in the service sector is a hobby, and retail is a place where people go for "experience," not a livelihood.
”
”
Naomi Klein (No Logo)
“
Under particular threat have been ‘routine’ jobs – jobs that can be codified into a series of steps. These are tasks that computers are perfectly suited to accomplish once a programmer has created the appropriate software, leading to a drastic reduction in the numbers of routine manual and cognitive jobs over the past four decades.22 The result has been a polarisation of the labour market, since many middle-wage, mid-skilled jobs are routine, and therefore subject to automation.23 Across both North America and Western Europe, the labour market is now characterised by a predominance of workers in low-skilled, low-wage manual and service jobs (for example, fast-food, retail, transport, hospitality and warehouse workers), along with a smaller number of workers in high-skilled, high-wage, non-routine cognitive jobs.24
”
”
Nick Srnicek (Inventing the Future: Postcapitalism and a World Without Work)
“
Companies can also exploit workers. UK retailer Sports Direct allegedly paid workers below the minimum wage, fired them if they took sick leave and gave them ‘zero-hours’ contracts with no guarantee of employment.
”
”
Alex Edmans (Grow the Pie: How Great Companies Deliver Both Purpose and Profit – Updated and Revised)
“
The future of Europe rests between the Communists and the Socialists, and if you try to stop Socialism you will drive the workers straight into the Communist camp. Socialization of basic industry and free co-operatives in small manufacturing and retail trade—that is the only program that has any chance of winning Western Europe and keeping it.
”
”
Upton Sinclair (O Shepherd, Speak! (The Lanny Budd Novels #10))
“
First of all, in my day, James Cash Penney had called his hourly employees “associates,” and I guess I always had that idea in the back of my head. But the idea to try it at Wal-Mart actually occurred to me on a trip to England. HELEN WALTON: “We were on a tennis vacation to England. We were there to see Wimbledon. One day, we were walking down a street in London, and Sam, of course, stopped to look at a store—he always stopped to look in stores wherever we went—anywhere in the world, it didn’t matter. On that same trip, we lost a lot of our things in Italy when thieves broke into the car while he was looking at a big discount store. Anyway, he stopped at this one English retailing company, and I remember him saying, ‘Look at that sign. That is great. That’s what we should do.’ ” It was Lewis Company, J. M. Lewis Partnership. They had a partnership with all their associates listed up on the sign. For some reason that whole idea really excited me: a partnership with all our associates. As soon as we got home, we started calling our store workers “associates” instead of employees.
”
”
Sam Walton (Sam Walton: Made In America)
“
Over the last decade, entire neighbourhoods have lost their identity to the ever-growing clothing retail market. Since my first visit to the Marais quarter of Paris in 2003, I have seen the area shift from a charming, off-beat district featuring a mix of up-and-coming designers, traditional ateliers, bookstores and boulangeries to what amounts to an open-air shopping mall dominated by international brands. In the last five years, an antique shop has been replaced by a chic clothing store and the last neighbourhood supermarket transformed into a threestorey flagship of one of the clothing giants. The old quarter is now only faintly visible, like writing on a medieval palimpsest: overhanging the gleaming sign of a sleek clothes shop, on a faded ceramic fascia board, is written ‘BOULANGERIE’. In economically developed countries, people’s motivations for spending money have long since shifted from needs to desires. There’s no denying we need places to live in, food to nourish us and clothes to dress ourselves in, and, while we’re at it, we might as well do these things with a certain degree of refinement to help make life as pleasurable as possible. But when did the clothing industry turn into little more than a cash machine whose main purpose seems to be its own never-ending growth? Just as clothing retail shops are sucking the identity out of entire neighbourhoods, so that the architecture becomes little more than a backdrop for their products, the production of the garments they sell is eating away at the Earth’s resources and the life of the workers who are producing them. Fashion has become the second most polluting industry in the world. And with what result? Our wardrobes are cluttered with so many clothes that the mere sight of them becomes overwhelming, yet at the same time we feel a constant craving for the next purchase that will transform our look.
”
”
Alois Guinut (Why French Women Wear Vintage: and other secrets of sustainable style (MITCHELL BEAZLE))
“
What is a supervisor?” asked the worker.
“Someone to make sure you do your job correctly,” answered the retailer.
“Why would I need someone to make sure I do my job correctly?” answered the Japanese worker. “That’s my job.
”
”
The Practicing Mind
“
Concurrent with the decline of manufacturing, the latter half of the twentieth century oversaw another shift. While earlier office technologies had supplemented workers and increased demand for them, the development of the microprocessor and computing technologies began to replace semiskilled service workers in many areas – for example, telephone operators and secretaries.20 The roboticisation of services is now gathering steam, with over 150,000 professional service robots sold in the past fifteen years.21 Under particular threat have been ‘routine’ jobs – jobs that can be codified into a series of steps. These are tasks that computers are perfectly suited to accomplish once a programmer has created the appropriate software, leading to a drastic reduction in the numbers of routine manual and cognitive jobs over the past four decades.22 The result has been a polarisation of the labour market, since many middle-wage, mid-skilled jobs are routine, and therefore subject to automation.23 Across both North America and Western Europe, the labour market is now characterised by a predominance of workers in low-skilled, low-wage manual and service jobs (for example, fast-food, retail, transport, hospitality and warehouse workers), along with a smaller number of workers in high-skilled, high-wage, non-routine cognitive jobs.24
”
”
Nick Srnicek (Inventing the Future: Postcapitalism and a World Without Work)
“
Moreover, these changes occurred when most American households actually found their real incomes stagnant or declining. Median household income for the last four decades is shown in the chart above. But this graph, disturbing as it is, conceals a far worse reality. The top 10 percent did much better than everyone else; if you remove them, the numbers change dramatically. Economic analysis has found that “only the top 10 percent of the income distribution had real compensation growth equal to or above . . . productivity growth.”14 In fact, most gains went to the top 1 percent, while people in the bottom 90 percent either had declining household incomes or were able to increase their family incomes only by working longer hours. The productivity of workers continued to grow, particularly with the Internet revolution that began in the mid-1990s. But the benefits of productivity growth went almost entirely into the incomes of the top 1 percent and into corporate profits, both of which have grown to record highs as a fraction of GNP. In 2010 and 2011 corporate profits accounted for over 14 percent of total GNP, a historical record. In contrast, the share of US GNP paid as wages and salaries is at a historical low and has not kept pace with inflation since 2006.15 As I was working on this manuscript in late 2011, the US Census Bureau published the income statistics for 2010, when the US recovery officially began. The national poverty rate rose to 15.1 percent, its highest level in nearly twenty years; median household income declined by 2.3 percent. This decline, however, was very unequally distributed. The top tenth experienced a 1 percent decline; the bottom tenth, already desperately poor, saw its income decline 12 percent. America’s median household income peaked in 1999; by 2010 it had declined 7 percent. Average hourly income, which corrects for the number of hours worked, has barely changed in the last thirty years. Ranked by income equality, the US is now ninety-fifth in the world, just behind Nigeria, Iran, Cameroon, and the Ivory Coast. The UK has mimicked the US; even countries with low levels of inequality—including Denmark and Sweden—have seen an increasing gap since the crisis. This is not a distinguished record. And it’s not a statistical fluke. There is now a true, increasingly permanent underclass living in near-subsistence conditions in many wealthy states. There are now tens of millions of people in the US alone whose condition is little better than many people in much poorer nations. If you add up lifetime urban ghetto residents, illegal immigrants, migrant farm-workers, those whose criminal convictions sharply limit their ability to find work, those actually in prison, those with chronic drug-abuse problems, crippled veterans of America’s recently botched wars, children in foster care, the homeless, the long-term unemployed, and other severely disadvantaged groups, you get to tens of millions of people trapped in very harsh, very unfair conditions, in what is supposedly the wealthiest, fairest society on earth. At any given time, there are over two million people in US prisons; over ten million Americans have felony records and have served prison time for non-traffic offences. Many millions more now must work very long hours, and very hard, at minimum-wage jobs in agriculture, retailing, cleaning, and other low-wage service industries. Several million have been unemployed for years, exhausting their savings and morale. Twenty or thirty years ago, many of these people would have had—and some did have—high-wage jobs in manufacturing or construction. No more. But in addition to growing inequalities in income and wealth, America exhibits
”
”
Charles H. Ferguson (Inside Job: The Rogues Who Pulled Off the Heist of the Century)
“
At a national level, the study found that thanks to Wal-Mart the total earnings of retail workers declined by $4.5 billion, with most of these losses concentrated in metropolitan areas.
”
”
Ellen Ruppel Shell (Cheap: The High Cost of Discount Culture)
“
Two hours a day for two days per week. Four hours. At $7.25 an hour, that gave him a gross income of $29 a week. He is also now a member of the United Food and Commercial Workers International, the union that represents food workers, retail clerks, and farm workers. His monthly dues for the UFCW are $25, all taken out of his first week’s check. That makes Owen arguably the most selfless labor activist in America, with 86 percent of his pay going to support his union.
”
”
Suskind (Life, Animated: A Story of Sidekicks, Heroes, and Autism)
“
The retail behemoth recently announced that it will boost starting hourly wages to $9 beginning in April. That’s a real and significant increase for the estimated 500,000 Walmart workers now working at or close to the federal minimum wage of $7.25. Even better, Walmart is planning for another increase to $10 in February 2016. And it’s throwing in other goodies. It’ll let workers take sick time beginning the first day they need it. It plans to give employees more control over their schedules. And it’s committing itself to a variety of measures to advance hourly workers through the ranks, leading to ever greater positions of responsibility. What’s next? Profit sharing?
”
”
Anonymous
“
Wal-Mart's business in the United States is stagnating, growing only because the company continues to relentlessly open new stores. But if Wal-Mart takes environmental responsibility seriously, if its stores become models for energy conservation and for doing minimal environmental harm (they are known for the opposite right now), that will be pioneering, and it might also be attractive to some Americans who have avoided Wal-Mart. If those stores are filled with products made by factory workers who are treated in a civilized fashion, products that do not damage the environment in the course of being made, products made in sustainable ways with minimal packaging,
that will represent a pivot point, not just for Wal-Mart, or for retailing, but for capitalism. Nothing could do more to jump-start Wal-Mart's business than for Wal-Mart to find its soul.
And of course, Wal-Mart's scale means that if it starts to take the design of its buildings and the impact of its products seriously, all its competitors will have no choice but to do the same. The virtuous Wal-Mart effect would ripple widely. It would ripple around the world.
”
”
Charles Fishman (The Wal-Mart Effect: How the World's Most Powerful Company Really Works - and How It's Transforming the American Economy)
“
1.Textile production produces an estimated 1.2 billion tonnes of CO2e per year, which is more than international flights and maritime shipping combined.47 2.The average person buys 60 per cent more items of clothing than they did just fifteen years ago, and keeps them for about half as long.48 3.By 2030, global clothing consumption is projected to rise by 63 per cent, from 62 million tonnes to 102 million tonnes. That’s equivalent to more than 500 billion extra T-shirts.49 4.By 2050, the equivalent of almost three earths could be required to provide the natural resources it would take to sustain our current lifestyles.50 5.A polyester shirt has more than double the carbon footprint of a cotton shirt.51 And yet the cotton needed to make a single T-shirt can take 2,700 litres of water to grow – that’s enough drinking water to last a person three years.52 6.At its current rate, the fashion industry is projected to use 35 per cent more land to grow fibres by 2030. That’s an extra 115 million hectares of land that could otherwise be used to grow food, or left to protect biodiversity.53 7.Approximately 80 per cent of workers in the global garment industry are women aged 18–35.54 But only 12.5 per cent of clothing companies have a female CEO.55 8.Among seventy-one leading retailers in the UK, 77 per cent believe there is a likelihood of modern slavery (forced labour) occurring at some stage in their supply chains.56 9.More than 90 per cent of workers in the global garment industry have no possibility of negotiating their wages and conditions.57 10.Increasing the price of a garment in the shop by 1 per cent could be enough to pay the workers who made it a living wage.58
”
”
Lauren Bravo (How To Break Up With Fast Fashion: A guilt-free guide to changing the way you shop – for good)
“
In many other branches—for example, in retail trade—the trend is in a similar direction. In the food industry, moreover, particularly in meat packaging, we often find a still more glaring state of affairs. There, sometimes only one worker in ten has a regular contract. In one factory that I studied, there were only 184 direct employees out of around 600 workers in total.99 The majority of workers in this meat packaging facility were Romanian, officially employed by firms in their own country, and according to the regulations in force not entitled to any welfare rights in Germany. The works committees here were overburdened, and the Romanian workers had practically no one to represent their interests; even the foremen felt this gap. Regulations were frequently infringed, and communication was hardly possible in view of the language barrier. Initially the foreign workers were not even allowed to speak to the German workers or cooperate with them, as this would have amounted to a concealed contract.
”
”
Oliver Nachtwey (Germany's Hidden Crisis: Social Decline in the Heart of Europe)
“
In lieu of providing unionized jobs with decent conditions, the new retail stores learned from Walmart to pay lip service to workers’ wants and needs, to embrace “teamwork” while making sure workers didn’t actually team up enough to organize.
”
”
Sarah Jaffe (Work Won't Love You Back: How Devotion to Our Jobs Keeps Us Exploited, Exhausted, and Alone)
“
Identify some of the actual individuals who are your best customers. Evaluate those with the highest customer lifetime value (CLV) and develop hypotheses about their shared traits. Although demographics and psychographics might be the most obvious, you’ll find additional insights if you examine their behavior. What channels did they come through? What messages resonated? How did they onboard? How recently, frequently, and deeply have they engaged? Compare best customers and worst customers—those you acquired who weren’t ultimately profitable or who weren’t satisfied with your offering. Notice people who exhaust your free trial but don’t convert to paid, or who join but cancel within the first few months. The best customers have the greatest customer lifetime value (CLV); they will spend more with you over time than anyone else. Produce either a qualitative write-up of your best customer or use regression analysis to prioritize characteristics. Share these conclusions with your frontline team—retail workers, customer support, sales—to accrue early insights. With a concrete conception of your best customer, you can discern if the customer segment is sufficiently large to justify addressing. Test and adjust as needed. Then make these best customers and their forever promise as “real” as possible to the team. If you have actual customers who fit the profile, talk about them, invite them in, or have their pictures on your wall. You’re going to feel their pain, share their objectives, and design experiences for them. It’s important to know them well.
”
”
Robbie Kellman Baxter (The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave)
“
This low-wage southern labor model is no longer contained to the geographic South nor to manufacturing. (For the past two decades, the biggest driver of retail markets in the United States has been southern-based Walmart, the country’s largest private employer by far. As Walmart expanded from Arkansas, it brought its fiercely low-wage and antiunion ethos with it—and local wages and benefits tumbled in its wake.) The wage difference between workers in the industrial Midwest and the South was nearly seven dollars an hour in 2008; three years later, wage cuts in the Midwest had slashed the regional difference in half.
”
”
Heather McGhee (The Sum of Us: What Racism Costs Everyone and How We Can Prosper Together)
“
In the United States, the story of DST is rather ridiculous, influenced by that especially American blend of wartime morality and blatant commercial interest. In the surprisingly hilarious book Spring Forward: The Annual Madness of Daylight Saving Time, Michael Downing writes that soon after the United States adopted DST in March 1918, “the lofty humanitarian goals of Daylight Saving—to get working girls safely home before dark, to reunite dads and moms with the kids before shadows fell on the backyard garden, to safeguard the physical and mental health of industrial workers by increasing their daily opportunity for sports and recreation—also resembled an innovative strategy for boosting retail sales.
”
”
Jenny Odell (Saving Time: Discovering a Life Beyond Productivity Culture)
“
The advance of computerization and automation technologies has meant that many medium-skilled jobs—clerks, travel agents, bookkeepers, and factory workers—have been replaced with new technologies. New jobs have arisen in their place, but those jobs are often one of two types: either they are high-skilled jobs, such as engineers, programmers, managers, and designers, or they are lower-skilled jobs such as retail workers, cleaners, or customer service agents. Exacerbating the trends caused by computers and robots are globalization and regionalization. As medium-skilled technical work is outsourced to workers in developing nations, many of those jobs are disappearing at home. Lower-skilled jobs, which often require face-to-face contact or social knowledge in the form of cultural or language abilities, are likely to remain. Higher-skilled work is also more resistant to shipping overseas because of the benefits of coordination with management and the market. Think of Apple’s tagline on all of its iPhones: “Designed in California. Made in China.” Design and management stay; manufacturing goes.
”
”
Scott H. Young (Ultralearning: Master Hard Skills, Outsmart the Competition, and Accelerate Your Career)
“
The success of many women and second-generation immigrants entering positions as clerks, secretaries, and retail workers challenged some labor market inequalities and solidified the link between education and social mobility. Their entry, however, also sparked a reaction among a predominantly male, white, native-born elite. Upper-class Bostonians used professional strategies, relying on advanced educational credentials, to control access to the most remunerative jobs.
”
”
Cristina Viviana Groeger (The Education Trap: Schools and the Remaking of Inequality in Boston)
“
Garment workers will typically earn 1–3 per cent of the retail price of an item of clothing, meaning that if a T-shirt costs £8, the worker who made it would receive 24p at most.60 To double the worker’s wage would only cost us, the consumers, another 24p. That’s pocket change most of us would surely be happy to cough up, if the high street gave us the option.
”
”
Lauren Bravo (How To Break Up With Fast Fashion: A guilt-free guide to changing the way you shop – for good)
“
since at least the early 1930s, workers’ private consumption in 1985 still remained far below that achieved in other (private) capitalist countries including even Spain, Portugal, and Turkey (Gregory and Stuart, 1998, 159). On the one hand, the state persisted in its commitment to heavy industry over the production of consumer goods and the associated heavy reliance on the turnover tax to absorb the excess demand for consumer goods. On the other hand, the inefficiencies and poor marketing skills of its underfunded retail organization further aggravated the privations of Soviet consumers. Dissatisfaction and long suppressed resentment turned to disenchantment with socialism and openly expressed anger as workers became aware of the gap between their individual consumption levels and those of workers in other countries. The state capitalist class structure—conceived to be socialist—seemed unable to secure for workers the rising standard of living it had long promised. This failure of socialism to deliver the desired appliances, television sets, and automobiles stood in sharp contrast to the stunning private consumption successes achieved by private capitalist economies with their ubiquitous private markets and property.
”
”
Stephen A. Resnick (Class Theory and History: Capitalism and Communism in the USSR)
“
Jessie, a fifty-year-old woman with no skills, job opportunities were limited. She may have had a historic family background, but pedigree was of little use when it came to job skills.
A few years later, Daisy ghost-wrote an article, “On the Fourteenth Floor,” a first-person account of a woman—a mother of two daughters—who has run out of money and moves to New York City in search of a job. Retail work is available, but she wisely decides that she would not be a good candidate to be a saleswoman. One day, she lunches with a friend at a large hotel in the city and notices that the hotel is bursting with business. Foot traffic in the lobby is thick and without letup. The woman realizes that this is a thriving operation and most likely has job positions available. On a whim, the woman applies for a job, not really knowing what position they would place her in. The manager says she can begin the next day as a chambermaid for thirty-six dollars a month, along with room and board.
“On the Fourteenth Floor,” rich in detail as to the woman’s responsibilities and day-to-day activities, is sprinkled with descriptions of her interactions with the clientele. The author also writes of a friendly co-worker named Zayda with whom she becomes close friends. Daisy would give homage to Zayda later in her early career at Street & Smith.
Forty years later, Esther would tell stories of the time when the three women lived at a hotel in Manhattan. They lived at the Hotel Astor, Esther said, and socialized with Arturo Toscanini’s wife Carla. Esther remembered Mrs. Toscanini cooking traditional Italian dinners for her and her sister in her suite, much to the consternation of the hotel management. Although there is no documentation proving this, and neither Jessie nor Daisy mention living at the Astor in their journals, Esther’s reminisces about socializing with the wife of the legendary conductor line up chronologically with the time that she lived at the hotel.
”
”
Laurie Powers (Queen of the Pulps: The Reign of Daisy Bacon and Love Story Magazine)
“
And around this hub, its center enclosed by the rounded rectangle of the elevated Loop tracks, clustered the dozens of individual neighborhoods that together formed this huge and diverse metropolis. Here was Little Poland, Little Italy, the Black Belt, and Greektown, the silk-stocking districts and the New World shtetls, each one of which—whether made up of crumbling tenements, luxurious mansions, or neat little worker cottages—stood in many ways apart from the others, a self-contained enclave with its own ethos and mores. From this height, one could also see the engines that kept this collection of urban villages in operation—the interlocking feedlots and slaughterhouses of the stockyards district to the southwest, the enormous steel mills to the far south, the reaper works, the railcar factories, the gasworks, the warehouses and merchandise marts of the retailing trade, and the endless railyards full of trains that connected the city to the rest of the world. To call this conglomeration by a single name—Chicago—seemed wildly inappropriate. It was less like a city than a world unto itself, bringing together the artifacts and energies of a vast multitude.
”
”
Gary Krist (City of Scoundrels: The 12 Days of Disaster That Gave Birth to Modern Chicago)
“
In a subsequent study, this time in New York City, Pager and her colleagues fielded teams of White, Black, and Latinx testers to apply for real entry-level jobs. The testers were articulate, clean-cut, college-educated young men between the ages of twenty-two and twenty-six, similar in height, physical attractiveness, verbal skill, and interactional style and demeanor. The Latinx testers were US citizens of Puerto Rican descent and spoke without a Spanish accent. The testers were trained to present themselves in similar ways to potential employers as high school graduates with steady work experience in entry-level jobs. They applied for jobs in restaurants and retail sales, as warehouse workers, couriers, telemarketers, stockers, movers, customer service representatives, and other similar jobs available to someone with a high school degree and little previous experience. In applications to 171 employers, the White testers received a positive response (interview or job offer) 31 percent of the time, the Latinx testers received a positive response 25.2 percent of the time, and the Black testers, 15.2 percent of the time. Stated differently, the Black applicant had to search twice as long as the equally qualified White applicant before receiving a callback or a job offer.22
”
”
Beverly Daniel Tatum (Why Are All the Black Kids Sitting Together in the Cafeteria?)
“
The executives on the trip were amazed by what they saw. The group on the fashion leg visited an apparel factory that was making $9 sport coats for the retailer Abercrombie & Fitch, which then sold them at retail for $500. The same factory was also selling the coats with a different button pattern directly online for $90—and still making a fat profit. They also visited a factory that made women’s tops for the retail chain Zara. As the Amazon execs looked down from a balcony onto the factory floor, one asked their host about a group of workers separate from the rest, making similar clothing as the others. They sold on Alibaba, the host said, under the factory’s own private label.
”
”
Brad Stone (Amazon Unbound: Jeff Bezos and the Invention of a Global Empire)
“
AT&T to add 200 Illinois jobs 117 words AT&T said it will create about 200 new retail and technician jobs in Illinois. “In today’s economy, there’s no doubt that broadband creates jobs,” AT&T Illinois President Paul La Schiazza said at a news conference Friday at the company’s Michigan Avenue flagship store. Gov. Pat Quinn was also in attendance. The governor thanked AT&T for contributing to a “broadband employment future.” “This investment of AT&T . . . to create more jobs in Illinois — that’s what we have to do over and over again,” Quinn said. The new jobs will be located in Chicago, Aurora, Elgin, Buffalo Grove, Northbrook, Libertyville, Champaign and Springfield, the company said. AT&T employs more than 14,000 workers in Illinois. —Hannah Lutz
”
”
Anonymous