Represent Your Brand Quotes

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Imagine you’re standing on an island, looking at water on all sides. You think that this little piece of real estate, which represents your capacity for love, is all there is. Then you have your first child, and a bubbling happens off in the distance and a giant new island appears. You realize that the new island was part of your heart all along, just submerged. And then you think you could never love another child like this one, but you look off to the left, and a brand-new island appears: your second child. And your heart expands even more. You’re not borrowing from or shutting down other parts to feel more love. It’s an additive process, like reclaiming land from the sea.
Scott Harrison (Thirst: A Story of Redemption, Compassion, and a Mission to Bring Clean Water to the World)
What is YOUR personal brand? How are you packaging your unique talents, style, personality and/or products to represent who you are, what you do, and how you show yourself to the world?
Susan C Young
What is YOUR personal brand? How are you packaging your unique talents, style, personality and/or products to represent who you are, what you do, and how you show yourself to the world?
Susan C. Young (The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact (The Art of First Impressions for Positive Impact, #2))
I call these ingredients “fascination badges” because they’re emblematic of what you represent. So how, exactly, are you fascinating? Seven potential areas:   1. Purpose: Your reason for being; your function as a brand.   2. Core beliefs: The code of values and principles that guide you; what you stand for.   3. Heritage: Your reputation and history; the “backstory” of how you came to be.   4. Products: The goods, services, or information you produce.   5. Benefits: The promises of reward for purchasing the product, both tangible and abstract, overt and implied.   6. Actions: How you conduct yourself.   7. Culture: All the characteristics of your identity, including personality, executional style, and mind-set.
Sally Hogshead (Fascinate: Your 7 Triggers to Persuasion and Captivation)
While some of our deepest wounds come from feeling abandoned by others, it is surprising to see how often we abandon ourselves through the way we view life. It’s natural to perceive through a lens of blame at the moment of emotional impact, but each stage of surrender offers us time and space to regroup and open our viewpoints for our highest evolutionary benefit. It’s okay to feel wronged by people or traumatized by circumstances. This reveals anger as a faithful guardian reminding us how overwhelmed we are by the outcomes at hand. While we will inevitably use each trauma as a catalyst for our deepest growth, such anger informs us when the highest importance is being attentive to our own experiences like a faithful companion. As waves of emotion begin to settle, we may ask ourselves, “Although I feel wronged, what am I going to do about it?” Will we allow experiences of disappointment or even cruelty to inspire our most courageous decisions and willingness to evolve? When viewing others as characters who have wronged us, a moment of personal abandonment occurs. Instead of remaining present to the sheer devastation we feel, a need to align with ego can occur through the blaming of others. While it seems nearly instinctive to see life as the comings and goings of how people treat us, when focused on cultivating our most Divine qualities, pain often confirms how quickly we are shifting from ego to soul. From the soul’s perspective, pain represents the initial steps out of the identity and reference points of an old reality as we make our way into a brand new paradigm of being. The more this process is attempted to be rushed, the more insufferable it becomes. To end the agony of personal abandonment, we enter the first stage of surrender by asking the following question: Am I seeing this moment in a way that helps or hurts me? From the standpoint of ego, life is a play of me versus you or us versus them. But from the soul’s perspective, characters are like instruments that help develop and uncover the melody of our highest vibration. Even when the friction of conflict seems to divide people, as souls we are working together to play out the exact roles to clear, activate, and awaken our true radiance. The more aligned in Source energy we become, the easier each moment of transformation tends to feel. This doesn’t mean we are immune to disappointment, heartbreak, or devastation. Instead, we are keenly aware of how often life is giving us the chance to grow and expand. A willingness to be stretched and re-created into a more refined form is a testament to the fiercely liberated nature of our soul. To the ego, the soul’s willingness to grow under the threat of any circumstance seems foolish, shortsighted, and insane. This is because the ego can only interpret that reality as worry, anticipation, and regret.
Matt Kahn (Everything Is Here to Help You: A Loving Guide to Your Soul's Evolution)
For attractive lips, speak words of kindness. For lovely eyes, seek out the good in people. For a slim figure, share your food with the hungry. For beautiful hair, let a child run his fingers through it once a day. For poise, walk with the knowledge you’ll never walk alone. ...카톡【ACD5】텔레【KKD55】 We leave you a tradition with a future. The tender loving care of human beings will never become obsolete. People even more than things have to be restored, renewed, revived, reclaimed and redeemed and redeemed and redeemed. Never throw out anybody. ♥물뽕 구입♥물뽕 구매♥물뽕 판매♥물뽕 구입방법♥물뽕 구매방법♥물뽕 파는곳♥물뽕 가격♥물뽕 파는곳♥물뽕 정품구입♥물뽕 정품구매♥물뽕 정품판매♥물뽕 가격♥물뽕 복용법♥물뽕 부작용♥ Remember, if you ever need a helping hand, you’ll find one at the end of your arm. As you grow older, you will discover that you have two hands: one for helping yourself, the other for helping others. Your “good old days” are still ahead of you, may you have many of them 수면제,액상수면제,낙태약,여성최음제,ghb물뽕,여성흥분제,남성발기부전치유제,비아,시알,88정,드래곤,바오메이,정력제,남성성기확대제,카마그라젤,비닉스,센돔,,꽃물,남성조루제,네노마정,러쉬파퍼,엑스터시,신의눈물,lsd,아이스,캔디,대마초,떨,마리화나,프로포폴,에토미데이트,해피벌륜 등많은제품판매하고있습니다 원하시는제품있으시면 추천상으로 더좋은제품으로 모시겠습니다 It is a five-member boy group of YG Entertainment who debuted in 2006. It is a group that has had a great influence on young fashion trends, the idol group that has been pouring since then, and the Korean music industry from the mid to late 2000s. Since the mid-2000s, he has released a lot of hit songs. He has played an important role in all aspects of music, fashion, and trends enjoyed by Korea's generations. In 2010, the concept of emphasizing exposure, The number of idols on the line as if they were filmed in the factory instead of the "singer", the big bang musicality got more attention, and the ALIVE of 2012, the great success of the MADE album from 2015 to 2016, It showed musical performance, performance, and stage control, which made it possible to recognize not only the public in their twenties and thirties but also men and women, both young and old, as true artists with national talents. Even today, it is in a unique position in terms of musical performance, influence, and trend setting, and it is the idol who keeps the longest working and longest position. We have made the popularity of big bang by combining various factors such as exquisite talent of all members, sophisticated music, trendy style, various arts and performances in broadcasting, lovecalls and collaboration of global brands, and global popularity. The big bang was also different from the existing idols. It is considered to be a popular idol, a idol, because it has a unique musicality, debut as a talented person in a countless idol that has become a singer as a representative, not a talent. In addition, the male group is almost the only counterpart to the unchanging proposition that there is not a lot of male fans, and as mentioned several times, it has been loved by gender regardless of gender.
The meeting of two personalities is like the contact of two chemical substances: if there is any rea
Summary: Wheat Belly Detox Supplements Look for the supplements we use in the Wheat Belly 10-Day Grain Detox in health food stores. Because of regional variation in brands, the reputable brands that are available to you may differ from the ones I list below. Where national brands are widely distributed, I will specify a few quality representative ones. High-potency probiotic supplement: 30 billion to 50 billion CFUs per day for 6 to 8 weeks. My favorite brands include Garden of Life, Renew Life, and VSL#3, all of which contain a long list of preferred bacterial species, as well as high CFU counts. Vitamin D: 4,000 to 8,000 IUs per day to start for adults, as gelcaps or drops; long-term dose adjusted to achieve a 25-hydroxy vitamin D blood level of 60 to 70 ng/mL. Excellent vitamin D preparations are widely available in many brands and surprisingly low in cost. Look for oil-based gelcaps (that look like little fish oil capsules) or liquid drops, but not tablets. Even the big-box stores like Costco and Sam’s Club have excellent preparations. Magnesium: Preferably magnesium malate, 1,200 mg two or three times per day, or magnesium glycinate, 400 mg two or three times per day; or magnesium citrate, 400 mg two or three times per day. (If elemental magnesium—i.e., magnesium without the weight of malate, glycinate, or citrate—is specified on your supplement, aim for around 400 mg magnesium per day.) Source Naturals, NOW, and KAL are excellent brands. Fish oil: 3,000 to 3,600 mg per day of EPA and DHA, divided into two doses. Among my preferred brands are Nordic Naturals, Ascenta Nutra-Sea, and Carlson. Iodine: 500 to 1,000 mcg per day as potassium iodide drops or kelp tablets. Like vitamin D, there are many excellent preparations available at low cost. Iron: Look for supplements in the ferrous form and take only if low ferritin levels or iron deficiency anemia is identified; the dose depends on the severity of anemia and the form chosen. Sundown Naturals, Feosol, and Pure Encapsulations are among preferred brands. Zinc: 10 to 15 mg per day of (elemental) zinc as gluconate, sulfate, or acetate. Twinlab, Thorne, and NOW provide great choices.
William Davis (Wheat Belly 10-Day Grain Detox: Reprogram Your Body for Rapid Weight Loss and Amazing Health)
The electronics effort faced even greater challenges. To launch that category, David Risher tapped a Dartmouth alum named Chris Payne who had previously worked on Amazon’s DVD store. Like Miller, Payne had to plead with suppliers—in this case, Asian consumer-electronics companies like Sony, Toshiba, and Samsung. He quickly hit a wall. The Japanese electronics giants viewed Internet sellers like Amazon as sketchy discounters. They also had big-box stores like Best Buy and Circuit City whispering in their ears and asking them to take a pass on Amazon. There were middlemen distributors, like Ingram Electronics, but they offered a limited selection. Bezos deployed Doerr to talk to Howard Stringer at Sony America, but he got nowhere. So Payne had to turn to the secondary distributors—jobbers that exist in an unsanctioned, though not illegal, gray market. Randy Miller, a retail finance director who came to Amazon from Eddie Bauer, equates it to buying from the trunk of someone’s car in a dark alley. “It was not a sustainable inventory model, but if you are desperate to have particular products on your site or in your store, you do what you need to do,” he says. Buying through these murky middlemen got Payne and his fledgling electronics team part of the way toward stocking Amazon’s virtual shelves. But Bezos was unimpressed with the selection and grumpily compared it to shopping in a Russian supermarket during the years of Communist rule. It would take Amazon years to generate enough sales to sway the big Asian brands. For now, the electronics store was sparely furnished. Bezos had asked to see $100 million in electronics sales for the 1999 holiday season; Payne and his crew got about two-thirds of the way there. Amazon officially announced the new toy and electronics stores that summer, and in September, the company held a press event at the Sheraton in midtown Manhattan to promote the new categories. Someone had the idea that the tables in the conference room at the Sheraton should have piles of merchandise representing all the new categories, to reinforce the idea of broad selection. Bezos loved it, but when he walked into the room the night before the event, he threw a tantrum: he didn’t think the piles were large enough. “Do you want to hand this business to our competitors?” he barked into his cell phone at his underlings. “This is pathetic!” Harrison Miller, Chris Payne, and their colleagues fanned out that night across Manhattan to various stores, splurging on random products and stuffing them in the trunks of taxicabs. Miller spent a thousand dollars alone at a Toys “R” Us in Herald Square. Payne maxed out his personal credit card and had to call his wife in Seattle to tell her not to use the card for a few days. The piles of products were eventually large enough to satisfy Bezos, but the episode was an early warning. To satisfy customers and their own demanding boss during the upcoming holiday, Amazon executives were going to have to substitute artifice and improvisation for truly comprehensive selection.
Brad Stone (The Everything Store: Jeff Bezos and the Age of Amazon)
The character and personality should come from the medium you’re using, the brand you’re representing, and the task that users are undertaking.
Giles Colborne (Simple and Usable Web, Mobile, and Interaction Design (Voices That Matter))
Brainstormed and borrowed eight story ideas—not all of which you got to keep Used author research methods to define your ideal reader, and then printed out a photo to represent that reader Identified your genre(s) and style
Emlyn Chand (Discover Your Brand: A Do-It-Yourself Branding Workbook for Authors (Novel Publicity Guides to Writing & Marketing Fiction 1))
A brand is the unique story that consumers recall when they think of you. This story associates your product with their personal stories, a particular personality, what you promise to solve, and your position relative to your competitors. Your brand is represented by your visual symbols and feeds from multiple conversations where you must participate strategically.
Laura Busche (Lean Branding)
Optimizing Performance Toward A Successful Fitness Guide Website Begins Now Fitness guide websites should be maintained carefully, and should be updated frequently. Stay open to the possibility of changing your approach to updating your exercise tips and information website. It can be quite easy to maintain your website if you check out our guidelines below. You should always aim to make the best exercise tips and information website that's possible even though perfection doesn't exist. Improvements could always be made, so look at your online site objectively from every angle to see where you can implement positive changes. Keep in mind, having a website up and running demands your time and attention. A site is a digital piece of art, so nurture your online site and show it the care and attention it deserves. Many company owners are not professional exercise tips and information website designers; if you are such an owner, don't hesitate to work with an expert to build a website for you. Express your vision clearly and make sure they've a detailed plan of what you want from the site. If you present them with this plan, they're going to have no reason to not give you the results you want. Hit the web and check out the newest sites that the designer has created. Make sure to align digital marketing campaigns with sales at your physical location to increase sales. When companies have both physical locations and an online store, customers have a tendency to shop with them more often. Streamline your store's branding by displaying your logo on all business signage, publicity, promotional ads, and your online presence, including social media. Customers prefer to do business with places where they know there's a face behind the exercise tips and information website. For your exercise tips and information website to be successful, you need to continuously manage it well and make certain that it is aesthetically pleasing. Weird fonts and color schemes as well as too many visuals are things that website designers want you to avoid. Meticulous proofreading is essential; be sure to catch every spelling and grammar mistake. The reputation of the site can be ruined if there are errors in spelling or grammar. The content displayed on your exercise tips and information website should correlate closely with your selected keywords. If you draw traffic to your site with keywords that do not truly represent your company's mission, products and services, your regular visitors rarely return. Your reputation is at stake with these decisions, so make sure what you offer and your keywords are closely connected. In order to be certain that you are using the best keywords for your site, have a professional website designer review your site and offer feedback. If your exercise tips and information website makes registration mandatory, it ought to be simple and hassle free. Requiring registration in order to make a purchase has become a standard business practice. Continuously offer the choice of enlistment, despite the fact that a few people may decide to not to do as such. Offer special perks to users who register, like releasing additional details about their orders. Farkas Health and Fitness For more Information, Visit us at: Health And Fitness Address: 3227 Coventry Court Gulfport, MS 39501 Phone: 228-242-9548
Farkas Health and Fitness
but auto-posting directly from Goodreads—while it would save you time—won’t generate the type of engagement you want nor will it represent your brand appropriately.
Frances Caballo (The Author's Guide to Goodreads: How to Engage with Readers and Market Your Books)
...an unlikely group pieced together these past few weeks from parties and family references, friend-of-friend happenstance, and (in one case, just now being introduced) sheer, scarcely tolerable intrusiveness-five people who, in normal life back home, would have been satisfied never to have known one another. Five young expatriates hunch around an undersized cafe table: a moment of total insignificance, and not without a powerful whiff of cliche. Unless you were one of them. Then this meaningless, overdrawn moment may (then or later) seem to be somehow the summation of both an era and your own youth, your undeniably defining afternoon (though you can hardly say that aloud without making a joke of it). Somehow this one game of Sincerity becomes the distilled recollection of a much longer series of events. It persistantly rises to the surface of your memory-that afternoon when you fell in love with a person or a place or a mood, when you savored the power of fooling everyone, when you discovered some great truth about the world, when (like a baby duck glimpsing your quacking mother's waddling rear for the first time) an indelible brand was seared into your heart, which is, of course, a finate space with limited room for searing. Despite its insignificance, there was this moment, this hour or two, this spring afternoon blurring into evening on a cafe patio in a Central European capital in the opening weeks of its post-Communist era. The glasses of liqueur. The diamond dapples of light between oval, leaf-shaped shadows, like optical illusions. The trellised curve of the cast-iron fence seperating the patio from its surrounding city square. The uncomfortable chair. Someday this too will represent someone's receding, cruelly unattainable golden age. (4-5)
Arthur Phillips (Prague)
Business was booming for Tiffany & Co. in the late 1990s, thanks to the introduction of a new affordable silver jewellery line. The $110 silver charm bracelet inscribed with the Tiffany name was coveted by teenage girls, causing sales of the new silver product line to skyrocket 67% between 1997 and 2002. By 2003, company earnings had doubled and the silver jewellery line accounted for a third of Tiffany’s U.S. sales. And yet the queues of excited girls didn’t fill the store managers with joy. Sure, sales were up and stores were busy, but the people close to the brand, who understood its heritage, began to worry that this lower price point would forever change how the brand was perceived by its high-end customers. “We didn’t want the brand to be defined by any single product.” —Michael Kowalski, CEO, Tiffany & Co. Despite some unease from investors, Tiffany raised prices on their most popular silver products by 30% over the next three years and managed to halt the growth of their highly profitable silver line. And so the company sacrificed short-term gain and profits for the long-term good of the brand by telling the story they wanted customers to believe—that Tiffany’s represents something special. A client recently told me about her friend’s excited engagement announcement on Facebook. All she did was post a photo of the Tiffany blue box—not a picture of the ring in sight. The box alone was enough to say everything she wanted to say. QUESTIONS FOR YOU How are you least like the competition?
Bernadette Jiwa (The Fortune Cookie Principle: The 20 Keys to a Great Brand Story and Why Your Business Needs One)
If you know how to represent your domain to your customer, you can earn 10 times more for the same domain
Anuj Jasani
It is important to know your brand, what you represent, who your competitors are in the marketplace and what makes you different.
Germany Kent
Does this represent your brand?
Meera Kothand (The Blog Startup: Proven Strategies to Launch Smart and Exponentially Grow Your Audience, Brand, and Income without Losing Your Sanity or Crying Bucketloads of Tears)
Most businesses have the goal of getting as big as possible. Supreme, on the other hand, strives to remain underground and boutique, growing only when they deem it will enhance the brand. As style writer Glenn O’Brien put it, “Supreme is a company that refuses to sell out.” But why? Well, first off, because it wouldn’t be authentic to who they are, what they do, and what they’re into. For instance, when asked why they wouldn’t expand into women’s wear, Jebbia simply replied, “It’s not what we know.” And that’s all they’ve done—manifest an authentic reflection of their core beliefs with unyielding discipline. Supreme is a reflection of Jebbia’s life experiences and pas- sions. It just happened that his passion for “cool and unusual things for young people” was in harmony with the global youth movement that his brand has come to represent. Supreme continues to succeed on a massive scale because they have the discipline to focus their resources on creating great products rather than over-expanding. Or, as Jebbia puts it, “Staying true to what you do best has played a major role in our longevity. I would like people to see that we’re a small, independent skate company that has done our own thing, in our own way, over many years, and will hopefully continue to do so.
Alan Philips (The Age of Ideas: Unlock Your Creative Potential)
When your messaging strategy has the foundation that allows the message to be delivered in an array of ways that best represents your vision while allowing each person to have their own authenticity in sharing it, the reach expands. 
Loren Weisman
If you are unwilling to write from the honest, though perhaps far from the final, point of view that represents your present state, you may come to your deathbed with your contribution to the world still unmade, and just as far from final conviction about the universe as you were at the age of twenty.
Dorothea Brande (Becoming a Writer)
If you act nice, you’re nice. That’s the whole equation. Nobody cares why you say thank you. Nobody is supposed to care; weirdly, this is something we’re never supposed to question. It’s impractical to incessantly interrogate the veracity of every stranger who seems like a blandly nice citizen. It’s rude. Until proven otherwise, we just accept goodness at face value. But this is not how it works with badness. If someone wants to be perceived as a bad person, it’s immediately assumed to have a wider ulterior purpose. Decency is its own reward, but purposeful depravity requires an upside. Moreover, the authenticity of every self-constructed villain is always up for debate, particularly when their specific brand of villainy represents the bedrock of their identity; since we assume normal people would always prefer to be seen as good, those who seem proud of their badness are immediately suspect. They come across as contrived, and that bothers people more than whatever wickedness they assert. It’s a circular construction that sustains the intended reality: We question the sincerity of the man who wants to be evil, because the man who desires evil is almost certainly a liar (which validates his claim, because liars are evil). So perhaps badness is a little like goodness, at least in this one respect. Wanting it is enough to make it real.
Chuck Klosterman (I Wear the Black Hat: Grappling With Villains (Real and Imagined))
Believe in yourself, the organization you represent, its products and services, and the team you work with. Sales is not about making a sale; it’s about creating a relationship. The more relationships you have, the bigger your network. The bigger your network, the bigger your net worth. In sales, 70 percent of the time you are listening, and 30 percent of the time you are asking questions, which means there is no time for talking. It’s not about you, your product or service, or your brand. It’s all about the buyer, and when you are buyer focused, you facilitate the buying process and empower them to buy.
Hal Elrod (The Miracle Morning for Salespeople: The Fastest Way to Take Your SELF and Your SALES to the Next Level)
Since nothing stays the same, the great news is that, at any moment, you have the ability and power to move the needle in the direction of your dreams and create a brand that best represents you.
Susan C. Young (The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact (The Art of First Impressions for Positive Impact, #2))
Is your appearance representing you well and helping you achieve the results you desire or could you use a style makeover?
Susan C. Young (The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact (The Art of First Impressions for Positive Impact, #2))
Your public profile represents your brand. It is your business. If you do not have anything that adds value, leave it out.
Lisa Goldin (40 Ways To Tame A Musician)
The criteria that I found most valuable when making my decisions were the following: What is the size of the investor community invested in other offerings on the platform to-date? Does the platform accept investments via credit card? For example, about 40% of my crowdfunding investors invested with a credit card. Does the platform allow for campaign extensions (if you fall short of your goal within your campaign period, can you extend the campaign until you reach your goal)? I’ve extended my campaigns multiple times. Does the platform allow for multiple disbursements? I prefer to disburse money from my campaign once a month. However, many platforms don’t allow you to disburse the funds until after the campaign is over What are the fees? Platforms can charge between 5-20% of your raise as fees, with some platforms having complicated fee structures that involve taking some of your Securities as part of the offering. Some platforms require you to pay them cash upfront before launching an offering. Does the platform allow you to set your own terms? For example, some platforms don’t allow you to sell convertible notes. Some others don’t allow you to sell non-voting common stock. Some platforms insist that they set the valuation for your startup in order to launch—the logic being that they know their investors, and they want to provide them with a “good deal.” For many reasons, you want to sell the Security that’s right for your startup. Does the platform allow you to have design freedom on the campaign page? You want to make sure that your brand is well represented. The aesthetics and optimization of the page are highly correlated with conversion (how many people invest after visiting your page). Does the platform support analytics? You need advanced analytics to market your offering. Some platforms, for example, allow you to enter a Facebook Pixel and Google Analytics code into the campaign page, while others do not. Does the platform have a good reputation? You will be driving a lot of potential investors and media folks to this platform, and you want to be sure that your platform of choice hasn’t been involved in anything shady in the past. Does the platform allow you to update your investors and prospective investors with campaign notifications? Some platforms have a built-in functionality where you can post updates right on the campaign, download email, and mailing contact lists of your investors (allowing you to contact them by email and allowing you to build Facebook “lookalike audiences”). Whereas, other platforms don’t even share the email addresses of the folks who have already invested in your startup. Does the platform support or plan to support secondary trading for the Securities that it sells on its platform? Will your investors be able to sell the Securities that they buy from you? The ability to sell Securities in a marketplace brings a lot of liquidity and increases its value significantly. In order to allow for secondary trading, the platform needs to obtain an Alternative Trading System (ATS) approval from FINRA.
Michael Burtov (The Evergreen Startup: The Entrepreneur's Playbook For Everything From Venture Capital To Equity Crowdfunding)
He was convinced that if the attack on Omando had caused such interest in the world it was not so much because of the victim’s importance, but because fear, resentment and repeated disillusion in the age of slavery and radiation death had in the end branded the hearts of millions of human beings with an edge of misanthropy, which made them follow with sympathy, and perhaps some feeling of personal re- venge, the story of '‘the man who had changed species.” He turned toward Laurent with sympathy. It was difficult not to like that generous, slightly sing-song voice, not to like that black giant who spoke so frankly about himself when he thought he was speaking only of the African fauna. inclined to a gentle skepticism which usually sufficed to protect him both against excessive illusions about human nature and against excessive doubt of it a sort of Saint Francis of Assisi, only more energetic, more dashing, more muscular he had the greatest respect for humor, because it was one of the best weapons ever forged by man for the struggle against himself. devoured by some ravenous dream of hygiene and universal health who desperately pursue a certain ideal of human decency, call it tolerance, justice or liberty The idea, too, that people who have suffered too much aren’t any longer capable of ... of complicity with you, for that’s what it amounts to. That they aren’t any longer capable of playing ball with us. The idea that they’ve somehow been spoiled once for all. It was partly on account of this idea that the German theorists of racialism preached the extermination of the Jews; they had been made to suffer too much, and therefore they could not be anything after that but enemies of the human race. A man can’t spend his life in Africa without acquiring something pretty close to a great affection for the elephants. Those great herds are, after all, the last symbol of liberty left among us. It s something that’s fast disappearing, from more points of view than one. Every time you come upon them in the open, moving their trunks and their great ears, an irresistible smile rises to your lips. I defy anyone to look upon elephants without a sense of wonder. Their very enormity, their, clumsiness, their giant stature, represent a mass of liberty that sets you dreaming. They’re . . . yes, they’re the last individuals. a trace of superiority, of condescension toward me, as though to point out to me that this was obviously something I could not understand, a private and secret world which I was not permitted to enter. Yes, there are some among us who are fighting for the independence of Africa. But why? To protect the elephants. To take the protection of African fauna into their own hands. Perhaps for them elephants are only an image of their own liberty. That suits me: liberty always suits me. Personally, I have no patience with nationalism: the new or the old, the white or the black, the red or the yellow. They aim between the eyes, just because it’s big, free and beautiful. That’s what they call a fine shot. A trophy. people have been seized by such a need for friendship and company that the dogs can’t manage it. We’ve been asking too much of them. The job has broken them down— they’ve had it. Just think how long they’ve been doing their damnedest for us, wagging their tails and holding out their paws— they’ve had enough . . .’ It’s natural: they’ve seen too much. And the people feel lonely and deserted, and they need something bigger that can really take the strain. Dogs aren’t enough any more; men need elephants. ‘Look here, my friend, for three years I was a bus conductor in Paris. I recommend it during rush hours; it gave me what you might call a knowledge of human nature— a good, solid knowledge which prompted me to change sides and go over to the elephants. there was around him an air of authenticity impossible to disregard: the authenticity of sheer physical nobility
Romain Gary
WHY DO BARBERS OR HAIRDRESSERS WEAR APRONS? If you own your own salon or barbers have you considered providing your team with an apron as part of the work attire? Aprons have come along way over the years, changing from an unfashionable piece purely for practicalities to something that is both used for protection and as a stylish piece of clothing. Aprons come in all shapes and sizes, with many different designs meaning you can find one the not only represents your brand perfectly but also benefits from protecting your team’s clothing and is hygienic. Most aprons come in one size meaning it fits all, reducing the need to buy multiple sizes depending on the employee’s own body size. Aprons are also easy to keep clean as they can be put in the wash using normal household products. Below are four different benefits to wearing aprons at your barbers or hairdressers.
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HEROES ARE DESIGNED TO TRANSFORM At the beginning of a story, the hero is usually flawed, filled with doubt, and ill-equipped for the task set before them. The guide aids them on their journey, rife with conflict. The conflict begins to change the character, though. Forced into action, the hero develops skills and accrues the experience needed to defeat their foe. Though the hero is still filled with doubt, they summon the courage to engage, and in the climactic scene defeat the villain, proving once and for all they have changed, that they are now competent to face challenges and are better versions of themselves. The story has transformed them. This same character arc, by the way, is the arc for The Old Man and the Sea, Pride and Prejudice, Pinocchio, Hamlet, Sleeping Beauty, and Tommy Boy. It’s the arc of almost every popular story we can name. Why? Because it’s our story. Feelings of self-doubt are universal, as is the desire to become somebody competent and courageous. And all of this matters when it comes to branding our products and services. A few important questions we have to ask ourselves when we’re representing our brand are: Who does our customer want to become? What kind of person do they want to be? What is their aspirational identity?
Donald Miller (Building a StoryBrand: Clarify Your Message So Customers Will Listen)
Transcendence: Brands that invite customers to participate in a larger movement offer a greater, more impactful life along with their products and services. Tom’s Shoes built a name for itself by selling stylish shoes while simultaneously giving a pair to somebody in need in what they called a “one for one” model. Those who wore the shoes claimed a major factor in deciding to make the purchase was a sense of involvement with a larger movement. At less than ten years old, the for-profit brand sold for more than $700 million. Another example of a brand that helps customers achieve a level of transcendence is Daymond John’s clothing brand FUBU, an acronym for “For Us By Us,” in reference to the African American community being represented in the marketplace. The brand offers more than fashion; it offers a sense of unity, transcendence, and entrepreneurialism for the African American community.
Donald Miller (Building a StoryBrand: Clarify Your Message So Customers Will Listen)
AT: oKAYYYY, mY BROMO SAPIEN, AT: r U READY, AT: tO GET STRAIGHT IN, FLAT DOWN, BROAD SIDE, SCHOOL FED UP THE BONE BULGE, AT: bY A DOPE SMACKED, TRINKED OUT, SMOTHER FUDGING, AT: tROLLLLLLLLLLLLLLLLL, TG: dont care AT: oK, lET ME, AT: oRGANIZE MY NOTES HERE, AT: oKAYYY, AT: (tURN ON SOME STRICT BEATS MAYBE, iT WILL HELP TO LISTEN TO THEM WHILE i DESTROY YOU,) AT: wHEN THE POLICE MAN BUSTS ME, aND POPS THE TRUNK, AT: hE'S ALL SUPRISED TO FIND I'M TOTING SICK BILLY, AT: wHOSE, AT: gOAT IS THAT, hE ASKS, wHILE HE STOPS TO THUNK AT: aBOUT IT, aND i'S JUST SAY IT'S DAVE'S, yOU SILLY AT: gOOSE, AT: bUT THE MAN SAYS, gOOSE! wHERE, lET ME SEE YOUR HANDS, AT: aND i SAY SHIT SORRY, i DIDN'T KNOW IT WAS HONKTRABAND, AT: wOW, oK, AT: i AM GETTING OFF THE POINT, wHICH WAS, AT: aBOUT THIS HOT MESS DAVE, tHAT YOU GOT LANDED IN, AT: lIKE THE COP i MENTIONED, bUT INSTEAD OF YOUR BADGE, AT: aND YOUR GUN, IT'S YOUR ASS THAT YOU HANDED IN, AT: (aND THEN GOT HANDED BACK TO YOU,) AT: cAUSE THAT'S HOW HUMANS GET SERVED, AT: aND GUYS LIKE YOU DESERVE TO UNDERSTAND THAT iT'S, AT: a CIRCLE AND HORNS IN YOUR BUTT THAT GOT BRANDED IN, AT: (uMM, bEFORE i GAVE YOUR ASS BACK TO YOU, i DID THAT, iS WHAT i MEAN,) AT: bUT i MEAN, gETTING BACK TO THE POINT, oR MAYBE TWO ACTUALLY, AT: tHE FIRST IS YOU SUCK, aND THE SECOND IS HOW i SMACKEDYOUFULLY, AT: (oH YEAH, tHAT RHYME WAS SO ILLLLLLLLL,) AT: bUT NO, jUST JOKING, lET'S SEE, hOW CAN i PUT THIS TACTFULLULLY, AT: i MEAN THE POINTS ON THE HORNS ON MY HEAD, AT: cOMING AT YOU THROUGH TRAFFIC, AT: aIMED AT THE TARGET ON YOUR SHIRT THAT IS RED, AT: wE'RE ABOUT TO GET MAD HORNOGRAPHIC, AT: (i MEAN SORT OF LIKE A GRAPHIC CRIME SCENE, nOT LIKE,) AT: (aNYTHING SEXUAL,) AT: (eRR, wHOAAAAA,) AT: (nEVERMIND,) AT: oK, gETTING BACK TO THE ACTUAL, tACTICAL, vERNACULAR SMACKCICLE, AT: i'M FORCING YOU TO BE LICKING, (aND lIKING,) AT: gRAB MY HORNS AND START KICKING, lIKE YOU'RE RIDING A VIKING, AT: cAUSE i'M YOUR BULLY, aND YOU'RE NOT IN CHARGE, AT: yOU THINK YOU'RE IN CHARGE BUT YOU'RE NOT IN CHARGE, AT: i'M IN CHARGE, cAUSE i'M CHARGING IN, AT: yOUR CHINASHOP, AT: bREAKING, uH, yOUR PLATES AND STUFF, WHICH i DON'T REALLY KNOW, AT: wHAT THE PLATES ARE SUPPOSED TO REPRESENT, bUT, AT: (fUCK,) AT: iT'S JUST THAT YOU THINK YOU ARE THE COCK OF THE WALK'S HOT SHIT AT: bUT WHEN IN FACT YOU ARE NOT, mORE LIKE YOU ARE, AT: sOMETHING THAT RHYMES WITH THE COCK OF THE WALK'S HOT SHIT, AT: bUT IS SO MUCH WORSE THAN THE COCK'S SHIT, AT: sO, gIVEN THAT, lET ME BE THE FIRST, AT: tO SAY YOU ACT LIKE YOU'RE GOLD FROM PROSPIT, AT: wHEN YOU'RE REALLY COLD SHIT FLUSHED FROM DERSE,
Andrew Hussie (Homestuck)
Your website needs to be designed properly. Don't let the TV commercials and spam convince you to de-prioritize it's importance. It needs to be designed to represent your brand and create trust, and it needs to be developed to be fast, responsive, and be scalable. You will regret making a quick cheap decision when it comes to your most important web property.
Leland Dieno (Face The Book With Your Small Business: A step by step guide to establishing your small business on the biggest social media network in existance..)
We might not be your average tean of mutant heroes. But if you want a team that represents commercialized, globalized, brand-obsessed world in which we live...you don`t have to look any further than...
Peter Milligan
A second representative question is, Can you position your company where the forces are weakest? Consider the strategy developed by heavy-truck maker Paccar. This is another industry with an uninviting structure: There are many big, powerful buyers who operate large fleets of trucks; they are price sensitive because trucks represent a large piece of their costs. Rivalry is based on price because (a) the industry is capital intensive, with cyclical downturns, and (b) most trucks are built to regulated standards and therefore look the same. On the supplier side, unions exercise considerable power, as do the large independent suppliers of engines and drive train components. Truck buyers face substitutes for their services (rail, for example), which puts an overall cap on truck prices. Between 1993 and 2007, the industry average return on invested capital (ROIC) was 10.5 percent. Yet over the same period Paccar, a company with about 20 percent of the North American heavy-truck market, earned 31.6 percent. Paccar has developed a positioning within this difficult industry where the forces are the weakest. Its target customer is the individual owner-operator, the guy whose truck is his home away from home. This customer will pay more for the status conferred by Paccar’s Kenworth and Peterbilt brands and for the ability to add a slew of custom features such as a luxurious sleeper cabin or plush leather seats.
Joan Magretta (Understanding Michael Porter: The Essential Guide to Competition and Strategy)
Everything that Paris still represents in terms of style is founded on a concept of value already evident in all the luxury commerce that flourished under Louis XIV's patronage. Value was not primarily about price and performance but was determined by intangible factors: it was a matter of aesthetics and elegance. It's not enough to offer customers a good product: you have to make them feel special by providing a hefty dose of emotion and drama along with the merchandise. The accessory initially rose to prominence as the most evident way of convincing women to want superfluous things and to change simply for the sake of change. Emma Bovary's precursors, women stuck in the provinces and dreaming of becoming as chic as that creature who became mythic just as soon as couture came into existence, the Parisienne. First, high fashion must advertise. Without advertising, la mode simply cannot exist. Without advertising, who would think to buy a Rolex rather than an ordinary watch? Only advertising can guarantee band recognition on a scale large enough to support an industry. Second, in the case of high fashion, the familiar adage is worth a thousand words is certainly true. And finally, nothing sells fashion more effectively than that heady mixture: sex and celebrity. Ads must create a lifestyle; consumers are looking for a brand that suggests the universe to which they aspire. Any truly innovative concept is only as good as its marketing campaign. In Paris you spend your money with so much more pleasure and contentment than in cities where you live almost in complete solitude, surrounded by your wealth but deprived of all amusement.
Joan DeJean (The Essence of Style: How the French Invented High Fashion, Fine Food, Chic Cafes, Style, Sophistication, and Glamour)
Their primary customers are upper-income women between thirty and fifty years sold. The average markup on a handbag is ten to twelve times production cost. Perfume has, for more than seventy years, served as an introduction to a luxury brand. The message was clear: buy our brand and you too, will live a luxury life. The contradiction between personal indulgence and conspicuous consumption is the crux of the luxury business today: the convergence of its history with its current reality. Today, luxury brand items are collected like baseball cards, displayed like artwork, brandished like iconography. The tycoons have shifted the focus from what the product is to what is represents. Perfume has a mystical, magical quality. It catches your attention, enchants you. It complements and enhances your personality. it stirs emotion, within you and others around you. Perfume was a link between gods and mortals. It was a way to contact the gods, Hermes's Jean-Claude Ellena told me. Now it is a profane link: it's between you and me. Contentment is natural wealth. Luxury is artificial poverty. Socrates More than anything else today, the handbag tells the story of a woman: her reality, her dreams. Oscar Wilde said elegance is power. If it would abolish avarice, you must abolish its mother, luxury. Cicero People don't believe there is a difference between real and fake anymore. Bernard Arnault's marketing plan had worked: consumers don't buy luxury branded items for what they are, but for what they represent. Luxury is the ease of a T-shirt in a very expensive dress. If you don't have it, you are not a person used to luxury. You are just a rich person who can buy staff. Karl Lagerfeld Luxury is exclusivity, it is made for you and no one else has it. At a minimum, it must be impeccable. Maximum, unique. If you do luxury, Louboutin explained, you have to treat people in a human way and you have to be elegant. You can't ask poor people in bad conditions to make beautiful things.
Dana Thomas (Deluxe: How Luxury Lost Its Luster)
let’s clarify what I mean when I talk about your brand’s “tone” and “voice.” Although they’re related, these concepts mean separate things. Your brand’s tone defines how you want to communicate. Your tone can fluctuate. You might be playful and funny on TikTok and more serious and informative in webinars. It’s a good idea to decide what tone you want to hit for each type of content you create. If you’re stuck, go back to the audience and the purpose of each piece of content. Your brand’s voice shouldn’t change from one platform to another. It represents your brand’s personality and includes everything that makes you unique. People should have the same experience whether they are reading your website, downloading a white paper, or reading an email from your sales team. You have a personal tone and voice, even if you have never thought about it. Your unique voice comes across no matter whom you talk to.
Kate Williams (Becoming a Click Magnet: A Content Creation Guide for Small Businesses)
what post or story can actually help my audience, rather than just merely represent myself or my brand?
Jason Heiber (Instagram Stories: The Secret ATM in Your Pocket - Financial Freedom Between Your Thumbs)
Brand is how you represent yourself and what people think about when they think of you.
Lori Stohs (Get Your Mind On Your People: Becoming the Organization Everyone Wants to Work For)
NO” to thin fonts & very long brand names Avoid using thin fonts as it will cause a catastrophic effect on brand readability. Yes, logos have to be clearly readable. It’s advisable to maintain fonts that are easy to read from a distance so that the brand name stands out clearly. Avoid using long-form registered names of the brand, instead, use acronyms or the main brand name removing the prefixes and suffixes. It’s an important point to note-when your logo takes lesser space to represent your brand, clearly that’s how effective it becomes. Remove “Ltd”, “LLP” in the suffixes as they are only for statutory purposes.
Mohammed Ilias (Ethical Hospital Branding & Marketing : 15 Strategies to Build Your Hospital Brand Both Online & Offline: 15 Proven Strategies to Build Your Hospital Brand Both Online & Offline)
Simply put, a strategy is the “what,” while tactics represent the “how.” “A strategy is an idea… A conceptualization of how the goal could be achieved... A tactic is an action you take to execute the strategy,” is how the Brand Insights Blog compares the two concepts. Here’s the problem: The average executive is firmly rooted in a tactical mindset – focused upon doing (following orders), rather than thinking about what needs to be done and why.
Chuck Frey (Up Your Impact: 52 Powerful Ideas to Get Noticed,Get Promoted & Become Indispensable at Work)
The first project I’d like you to BrandScript is the one that represents your overall brand. Next you’ll want to create a BrandScript for each division of your company, and after that, each product within each division. If you like, you can even create a BrandScript for each segment of your customer base. The uses of a StoryBrand BrandScript are endless.
Donald Miller (Building a StoryBrand: Clarify Your Message So Customers Will Listen)
Creating a brand is not a one-time affair. Your brand lays the foundation for a long-term relationship with your client, which will succeed or fail based on whether your products and behavior deliver what your clients have been led to expect. If you fail to live up to the values you profess to represent, your brand will fail.
Kavit Haria (Don’t Sleep on It: Turn Your Passion & Expertise into a Profitable Online Business)
How To Purchase Digital Securities On The BrightCOIN Platform In this post, we go over the steps an investor must complete to invest in an STO on the BrightCOIN platform. Almost all security token offerings in the US are launched under Reg. D, 506c, Reg. S, or Reg. A+. And as everyone knows by now, every contributor must not only pass KYC and AML screens but also must be accredited investors. So what does a contributor see when he clicks the “Invest Now” button on an STO landing page? You’re immediately taken to the issuer’s branded page to create an account. Once your email is verified, you’re presented with a screen that asks if you’re investing as an individual or an entity, such as an IRA or irrevocable trust, for example. You’ll then provide the information to complete the KYC and AML scans. If you registered as an individual, then you must upload the appropriate investor accreditation documents that will be verified. Alternatively, if you registered as an entity, you must upload the appropriate documents for verification as well. You’ll then be informed that your documentation has been submitted for verification. The verification process typically takes 24-48 hours to complete. Next, you’ll be asked to complete a questionnaire detailing the conditions of the offering. You must acknowledge that you’ve read them all individually then read and acknowledge terms of service and privacy policy. On the next page, you’ll be presented with a form to make your contribution. Choose the currency you wish to make your contribution with, in addition to the amount you’ll contribute. Your contribution will automatically calculate the number of tokens you’ll receive for your contribution based on the current exchange rate. Then, you’ll be presented with the issuer’s subscription agreement. Read it carefully, agree with the terms and sign. The only step left is to confirm your token purchase. That’s it! You’ve completed the whole token purchase process and will receive your tokens at the close of the STO. The content (Blogs, FAQs, News) posted on BrightCOIN may contain incorrect information, always get professional advice. Neither BrightCOIN nor any of its directors, officers, employees, representatives, affiliates or agents shall have any liability whatsoever arising from any error or incompleteness of fact or opinion in, or lack of care in the preparation of, any of the materials posted on this website. BrightCOIN does not provide legal, accounting or tax advice. Any representation or implication to the contrary is expressly disclaimed.
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Rorion had filed trademarks for both the Gracie Jiu-Jitsu triangle logo and the name itself. Which isn't really a problem in and of itself, and isn't even that odd a move: the idea with a trademark is to be able to control who gets to represent your brand and to corner any revenue that interest in the brand generates. It's standard business practice and, given what Rorion was trying to build, it would have been a mistake not to do it. Without an enforceable trademark there would have been nothing to stop anyone from hanging out a shingle and claiming that they taught "Gracie Jiu-Jitsu," or selling a teeshirt with the Gracie logo. The problem was that in the mid-'90s he started aggressively enforcing the trademark... against members of his own family.
Richard Bresler (Worth Defending: How Gracie Jiu-Jitsu Saved My Life)
It is frightening for me to hear freshman art students talk about "branding," because, know it or not, they represent the last frontier. If the artists give up, there is no one else left. If we throw away our agency, being seduced into a corporate mentality so we can simply make our product to get our piece of the pie, we put another nail in the coffin of art's higher power.
Kate Kretz (Art from Your Core: A Holistic Guide to Visual Voice)