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Stop looking for the biggest crowd, and start looking for the right crowd.
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Phil Cooke (One Big Thing: Discovering What You Were Born to Do)
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Ideas are the most fragile things in the world, and if you do not write them down, they will be lost forever.
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Phil Cooke (One Big Thing: Discovering What You Were Born to Do)
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Writing my blog has saved me thousands on therapy.
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Phil Cooke (One Big Thing: Discovering What You Were Born to Do)
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The most valuable commodity of the 21st century will be undivided attention.
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Phil Cooke
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The most creative approach is often the simple approach.
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Phil Cooke
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social media isn’t about “marketing” your church or message; it’s about “connecting” with people who want to make your story part of their story.
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Phil Cooke
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Facebook has more than 1 billion members, which by population makes it the third largest country in the world—somewhere between India and the United States. Who’s sending missionaries to that country? Who’s planting churches there?
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Phil Cooke
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Be ruthless in one important area: Yourself. Be ruthless about your commitment to Christ. Be ruthless about your intellectual growth. Be ruthless about finishing well. One of the biggest areas we should be ruthless about is our time. How much time do you spend complaining about your problems to people who can't help you solve them? How much time do you talk when you should be doing? When it comes to others, be gracious. But when it comes to you and your time, be ruthless.
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Phil Cooke
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Clarity is a sign of intellectual energy.
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Phil Cooke (One Big Thing: Discovering What You Were Born to Do)
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Culture is more important than vision. Some leaders have great vision, but have created a toxic culture where that vision will never happen.
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Phil Cooke
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The Internet has given us the illusion of intimacy. We read someone's books, articles, sermons, or watch their videos online, and we feel we know them, so why not share what we think is wrong? But that illusion of intimacy is just that – an illusion. It distracts us from the important principle of reaching out to them personally first, and making the sometimes difficult effort of keeping it private and saving the relationship.
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Phil Cooke
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In (hyper-loyal) cultures, loyalty is so highly prized that it covers a multitude of leadership sins. I’ve seen numerous bad leaders cover their ineptitude by stressing the importance of loyalty over competence. They teach that loyalty is more important than excellence and they use that idea to distract the team from their own inability to perform.
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Phil Cooke
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God chose to introduce Himself to us in the first verse of Genesis as a Creator. And yet so few Christians really understand the power of creativity to influence the culture.
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Phil Cooke
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You Say You Want a Revolution: Interviews with Steve Jobs, Phil Schiller, Tim Cook, Jony Ive, Tony Fadell, Paul Otellini. All Things
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Walter Isaacson (Steve Jobs)
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By 1833 the largest publisher in America, Harper and Company, boasted one horse-powered printing press and seven hand presses while the American Bible Society owned 16 new state-of-the-art, steam-driven presses and 20 hand presses.
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Phil Cooke
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I was tired of working in the lumber industry,” Phil said. “I was sure I could find a better job, and look at me now—cook on a dilapidated submarine. Life keeps on getting better and better.” “You always were an optimist,” Klaus said.
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Lemony Snicket (The Grim Grotto (A Series of Unfortunate Events, #11))
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Cooking, like surgery, requires concentration. Anyway, Phil Lebensmal wants me to act as if the people I’m speaking to are dolts. I won’t do it, Harriet, I won’t perpetuate the myth that women are incompetent. If they cancel me, so be it. I’ll do something else.
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Bonnie Garmus (Lessons in Chemistry)
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Around 6:30, I fire up one of the playlists that my husband, Phil, has made. Nina Simone starts to sing and my movements become more fluid. I love to dance. Guests might see me on the line and think I’m cooking, but I’m really feeling the music, feeling the timing—dancing and cooking at the same time.
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Tanya Holland (Brown Sugar Kitchen: New-Style, Down-Home Recipes from Sweet West Oakland)
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A significant percentage of the millions of students who will graduate schools today are desperately searching for the one thing. But rather than help them discover the secrets that could launch them into a successful and fulfilling life, many universities simply keep the addiction going – capitalizing on that need in order to keep tuition coming in and filling seats.
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Phil Cooke (One Big Thing: Discovering What You Were Born to Do)
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Whoa, Kay, what happened, did you forget how to cook?” I asked her.
Phil was even more critical, but it was all in good fun.
“Don’t you know you’re only supposed to cook shrimp for three minutes?” Phil asked her. “These are terrible. I wouldn’t even put them in my crawfish nets.”
At every Christmas dinner since, we always ask Kay if she’s going to serve overcooked shrimp and everyone has a good laugh at Kay’s expense. She doesn’t mind; she can dish it up as good as she can take it.
Korie: I ate those shrimp and thought they were delicious. But in the Robertson family you can’t get away with anything. I think I burned the break like once and Willie loves to joke that you know when dinner’s ready at our house when you hear me scraping the bread! They’re a tough crowd in the kitchen, but it’s all in good fun. I tell people you have to have healthy self-esteem to be married to a Roberston.
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Willie Robertson (The Duck Commander Family)
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Whatever we’re wrestling with personally comes out in our work.
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Phil Cooke (One Big Thing: Discovering What You Were Born to Do)
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She is never going to let me live down that stupid Thanksgiving," Kai says.
I can't help but take the bait. "You made prime rib!"
"It was delicious," Kai says, shrugging.
"IT WAS BEEF! You can't have beef on Thanksgiving, except for appetizers like meatballs or something. You have TURKEY on Thanksgiving." Last Thanksgiving I spent with Phil and Kai, since I was orphaned and separated and Gilly couldn't make it from London. Everything was delicious, but it was like a dinner party and not Thanksgiving. The prime rib wasn't the only anomaly. No mashed potatoes or stuffing or sweet potatoes with marshmallows or green bean casserole. He had acorn squash with cippolini onions and balsamic glaze. Asparagus almondine. Corn custard with oyster mushrooms. Wild rice with currants and pistachios and mint. All amazing and perfectly cooked and balanced, and not remotely what I wanted for Thanksgiving. When I refused to take leftovers, his feelings were hurt, and when he got to the store two days later, he let me know.
"Look," Kai says with infinite patience. "For a week we prepped for the Thanksgiving pickups." He ticks off on his fingers the classic menu we developed together for the customers who wanted a traditional meal without the guilt. "Herb-brined turkey breasts with apricot glaze and roasted shallot jus. Stuffing muffins with sage and pumpkin seeds. Cranberry sauce with dried cherries and port. Pumpkin soup, and healthy mashed potatoes, and glazed sweet potatoes with orange and thyme, and green beans with wild mushroom ragu, and roasted brussels sprouts, and pumpkin mousse and apple cake. We cooked Thanksgiving and tasted Thanksgiving and took Thanksgiving leftovers home at the end of the day. I just thought you would be SICK OF TURKEY!
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Stacey Ballis (Good Enough to Eat)
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It doesn’t matter if you have a great message if no one is listening.
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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At its core, branding is simply the art of surrounding a product, organization or person with a powerful and compelling story.
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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Stories work because we want to experience the emotions, feelings and passions of others who have encountered the challenges we face each day.
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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Branding is about building trust and loyalty and extending your customer relationships far beyond a single transaction.
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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Education was my father’s way out of poverty. He taught me that learning was incredibly valuable.
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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This is why so many in the culture think the church is irrelevant. The world is asking questions, but we refuse to deal with them.
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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engaging in the Internet means that you lose control of your brand. You
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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In a previous age, all a preacher needed to be successful was a good Bible, a calling from God and strong lungs. But in today’s digital culture, where a typical American deals with as many as 5,000 media messages a day, how does the voice of your church, ministry, nonprofit organization or idea rise above the racket?
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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What Orwell feared were those who would ban books. What Huxley feared was that there would be no reason to ban a book, for there would be no one who wanted to read one. Orwell
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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Thanks to television, we’re consumed by the trivial. Thanks to the Internet, we are drowning in a sea of information and yet unable to truly communicate. And
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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What we need to realize is the fundamental point of being in the world but not of the world. This is a very real tension between wanting to attract the largest possible audience while knowing that our very message will drive many away.
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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But with the Christian faith, our goal is a bit different. We want as many people as possible to have the opportunity to hear the gospel, but we also know that we can’t compromise, water down or modify the product. Maintaining the integrity of the Christian message
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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Geothermal energy should be a priority in a ever increasing warmer planet. It is kind of like cooking a chicken from the outside. Eventually, the underlying parts get well done.
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Phil Mitchell
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It’s natural that marketers should look to religion for inspiration. Religion is all about identity. Who am I? Why am I here? What’s my purpose in life?
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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In the world of branding, being everywhere is gold. His
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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In the online age, Christian organizations need to stop thinking of “missions” solely in terms of geographic boundaries, and shift our thinking to include the digital mission field.
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Phil Cooke (Unique: Telling Your Story in the Age of Brands and Social Media)
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Phil’s Fat-Burning Organic Coffee Made from 1½ cups of strong coffee. In a tall jar or blender, add: - About ¼ cup heavy cream. - One raw egg yolk (or very soft-cooked whole egg). - About one tablespoon of coconut oil. - About a teaspoon of ground or shaved raw unsweetened cacao. Add 2–3 tablespoons of hot coffee and blend (I use a hand blender). Add the remaining coffee, pour into a relaxing mug, and enjoy!
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Philip Maffetone (The Overfat Pandemic: Exposing the Problem and Its Simple Solution for Everyone Who Needs to Eliminate Excess Body Fat)
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This particular day in May, Fiona has slipped Thatch a note in the hallway between history and music class, a scrap of paper that says, simply, "cheesecake." Last week, she passed him notes that said "quiche" and "meatballs," and the week before it was "bread pudding" and "veal parmigiana." Most of the time the word is enticing enough to get him over right after school- for example, the veal parmigiana. Thatcher and Jimmy and Phil sat at Fiona's kitchen table throwing apples from the fruit bowl at one another and teasing the Kemps' Yorkshire terrier, Sharky, while Fiona, in her mother's frilly, flowered, and very queer-looking apron, dredged the veal cutlets in flour, dipped them in egg, dressed them with breadcrumbs, and then sautéed them in hot oil in her mother's electric frying pan. The boys really liked the frying part- there was something cool about meat in hot, splattering oil. But they lost interest during the sauce and cheese steps, and by the time Fiona slid the baking pan into the oven, Jimmy and Phil were ready to go home. Not Thatcher- he stayed until Fiona pulled the cheesy, bubbling dish from the oven and ate with Fiona and Dr. and Mrs. Kemp. His father worked late and his brothers were scattered throughout the neighborhood (his two older brothers could drive and many times they ate at the Burger King on Grape Road). Thatcher liked it when Fiona cooked; he liked it more than he would ever admit.
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Elin Hilderbrand (The Blue Bistro)
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It wasn’t as outside as they wanted. Sisler drove it over the left-field fence. The Whiz Kids were going to the 1950 World Series. They lost. The Yankees of Joe DiMaggio, Yogi Berra, Whitey Ford, and Phil Rizzuto swept them in four games. The Yanks had their second consecutive World Series title and thirteenth overall; the Phillies were still looking for their first. They had scored all of four runs while getting swept in the last all-Caucasian World Series. (Mays, Monte Irvin, and Hank Thompson would play for the New York Giants in the 1951 Series.) Still, they rode the train home to a heroes’ welcome at Philadelphia’s Broad Street Station. The Whiz Kids were National League champions, the youngest club in the league, with better years in store, they thought.
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Kevin Cook (Ten Innings at Wrigley: The Wildest Ballgame Ever, with Baseball on the Brink)
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With Kay, everything is an exaggeration and ever conversation with her centers around food. When I call their house to talk to Phil, if Kay answers the phone, I have to listen to what they ate for lunch that day or dinner the previous night. I might be calling to talk to Phil about a big business deal, but Kay only wants to talk about how she cooked green beans, ham, and fresh corn, or how she’d already cooked lunch, but then a couple more people came over so she pulled a couple packages of sausage out of the freezer. Then she’ll ask you what you had for lunch and dinner, and she’ll want to know exactly how you cooked it. She always wants to know the details. Every conversation with her involves food, and it’s either the best thing she ever put in her mouth or it was a disaster. I’ll never forget the time she cooked meatloaf for Phil and ran out of ketchup. She never runs out of ketchup and couldn’t believe she’d let it happen. It was like the Japanese bombed Pearl Harbor again.
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Willie Robertson (The Duck Commander Family)
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Jep has turned into an excellent cameraman. He shoots our Duckman videos and does a lot editing. Phil brags about how no one can capture ducks like Jep does. You have to be a hunter to do it, and Jep knows exactly how ducks fly and where he needs to be at all times to capture them on film. Plus, Jep isn’t as outgoing as Jase and me, so he works well behind a camera. He loves to hunt but doesn’t mind being a guy who sits and watches the action, and that’s something Jase and I could never do.
Plus, I really like hanging out with Jep. He and I share a love for cooking and coming up with new recipes. He’s the brother I would always choose first to accompany me on a road trip for a hunt or business deal. He’s quieter than the rest of us, but his sense of humor is epic, and he is an awesome deer hunter. He accompanies me on many trips for deer and gets everything set up for me. I guess I have kind of prided myself on seeing value in people, no matter how big or small. When people are more outspoken about their talents, anyone can see the value, but for others you have to help them along to really unleash their potential. And hey, life is too short to spend it with boring people. Jep and I have the same spirit of adventure. When we travel, Jase and Phil will just sit in their rooms, eat some ham and cheese, and do nothing. Jep and I always need to kick it up a notch.
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Willie Robertson (The Duck Commander Family)
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in spite of the phenomenal growth of the Internet and mobile devices, I still believe television will continue to be an incredibly important medium for the Church. After all, over the last century, radio never killed movies, and TV never killed radio. Everything finds its level in the media universe.
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Phil Cooke