“
When I was a certified small business and startup mentor for several Non-Profit Organizations (NPOs), after several months I came to realize that most business owners saw websites as "one and done" items rather than as company portals through which valuable and important processes could go through -while concurrently promoting their business online 24/7 through multiple online channels.
Set your goals higher and ask yourself "how can we automate what takes up so much of our time and energy" and "how can we learn from and mirror the strategies of larger, more profitable competitors?
”
”
David M. Somerfleck (Quotes to Inspire & Elucidate: Business Marketing & Digital Marketing Insights)