Mood Boards Quotes

The anarch differs from the anarchist in that he has a very pronounced sense of the rules. Insofar as and to the extent that he observes them, he feels exempt from thinking. This is consistent with normal behavior: everyone who boards a train rolls over bridges and through tunnels that engineers have devised for him and on which a hundred thousand hands have labored. This does not darken the passenger’s mood; settling in comfortably, he buries himself in his newspaper, has breakfast, or thinks about his business. Likewise, the anarch – except that he always remains aware of that relationship, never losing sight of his main theme, freedom, that which also flies outside, past hill and dale. He can get away at any time, not just from the train, but also from any demand made on him by state, society, or church, and also from existence.

I have a very simple morality: not to do good or evil to anyone. Not to do evil, because it seems only fair that others enjoy the same right I demand for myself – not to be disturbed – and also because I think that the world doesn’t need more than the natural evils it already has. All of us in this world are living on board a ship that is sailing from one unknown port to another, and we should treat each other with a traveller’s cordiality. Not to do good, because I don’t know what good is, nor even if I do it when I think I do. How do I know what evils I generate if I give a beggar money? How do I know what evils I produce if I teach or instruct? Not knowing, I refrain. And besides, I think that to help or clarify is, in a certain way, to commit the evil of interfering in the lives of others. Kindness depends on a whim of our mood, and we have no right to make others the victims of our whims, however humane or kind-hearted they may be. Good deeds are impositions; that’s why I categorically abhor them.

The creamy millefeuille roses had arrived from Holland yesterday and been left in the warm kitchen, where they were opening like tulle ballerina skirts. The pale pink peonies were in the coolest corner of the shop downstairs so they wouldn't go over. The wildflower man would be in at 6 a.m. to deliver the cornflowers and foxgloves. Every flower in the bouquet had a special meaning for the bride. She had known exactly what she wanted, Lara remembered, and had turned up at the shop with her own color swatches and mood boards and Pinterest links.

Whether he talked or not made little difference to my mood. My only enemy was the clock on the dash-board, whose hands would move relentlessly to one o'clock.

The masses of people are carried along, obedient to their environment; the wills and desires of others stronger than themselves; the effects of inherited tendencies; the suggestions of those about them; and other outward causes; which tend to move them about on the chess-board of life like mere pawns. By rising above these influencing causes, the advanced Hermetists seek a higher plane of mental action, and by dominating their moods, emotions, impulses and feelings, they create for themselves new characters, qualities and powers, by which they overcome their ordinary environment, and thus become practically players instead of mere Pawns. Such people help to play the game of life understandingly, instead of being moved about this way and that way by stronger influences and powers and wills. They use the Principle of Cause and Effect, instead of being used by it. Of course, even the highest are subject to the Principle as it manifests on the higher planes, but on the lower planes of activity, they are Masters instead of Slaves.

In a certain mood, the earth itself can seem a ouija board, calling out its advice, discharging symbol after symbol, relentless and malevolent, though to ordinary eyes nothing more has happened than a single back and white bird winging down the sky.

Anyway,” the agent said abruptly. “I just . . . wanted you to know that I’m sorry for everything. I want to help you and the rest of the Order in any way I can, so if there is anything you need, you know where I am.” “Chase,” Dante said as the male turned to leave the room. “Apology accepted, man. And for what it’s worth, I’m sorry too. I haven’t been fair to you either. Despite our differences, know that I respect you. The Agency lost a good one the day they cut you loose.” Chase’s smile was crooked as he acknowledged the praise with a short nod. Dante cleared his throat. “And about that offer of help . . .” “Name it.” “Tess was walking a dog when the Rogues attacked her tonight. Ugly little mutt, not good for much more than a foot-warmer, but it’s special to her. Actually, it was a gift from me, more or less. Anyway, the dog was running loose on its leash when I saw it a block or so away from Ben Sullivan’s place.” “You want me to go retrieve a wayward canine, is that where this is heading?” “Well, you did say anything, didn’t you?” “So I did.” Chase chuckled. “All right. I will.” Dante dug his keys to his Porsche out of his pocket and tossed them to the other vampire. As Chase turned to be on his way again, Dante added, “The little beast answers to the name Harvard, by the way.” “Harvard,” Chase drawled, shaking his head and throwing a smirk in Dante’s direction. “I don’t suppose that’s a coincidence.” Dante shrugged. “Good to see that Ivy League pedigree of yours comes in handy for something.” “Jesus Christ, warrior. You really were busting my ass since the minute I came on board, weren’t you?” “Hey, by all comparisons, I was kind. Do yourself a favor and don’t look too closely at Niko’s shooting target, unless you’re very secure about your manhood.” “Assholes,” Chase muttered, but there was only humor in his tone. “Sit tight, and I’ll be back in a few with your mutt. Anything else you’re gonna hit me up for now that I opened my big yap about wanting to get square with you?” “Actually, there might be something else,” Dante replied, his thoughts going sober when he considered Tess and any kind of future that might be deserving of her. “But we can talk about that when you get back, yeah?” Chase nodded, catching on to the turn in mood. “Yeah. Sure we can.

The people cast themselves down by the fuming boards while servants cut the roast, mixed jars of wine and water, and all the gods flew past like the night-breaths of spring. The chattering female flocks sat down by farther tables, their fresh prismatic garments gleaming in the moon as though a crowd of haughty peacocks played in moonlight. The queen’s throne softly spread with white furs of fox gaped desolate and bare, for Penelope felt ashamed to come before her guests after so much murder. Though all the guests were ravenous, they still refrained, turning their eyes upon their silent watchful lord till he should spill wine in libation for the Immortals. The king then filled a brimming cup, stood up and raised it high till in the moon the embossed adornments gleamed: Athena, dwarfed and slender, wrought in purest gold, pursued around the cup with double-pointed spear dark lowering herds of angry gods and hairy demons; she smiled and the sad tenderness of her lean face, and her embittered fearless glance, seemed almost human. Star-eyed Odysseus raised Athena’s goblet high and greeted all, but spoke in a beclouded mood: “In all my wandering voyages and torturous strife, the earth, the seas, the winds fought me with frenzied rage; I was in danger often, both through joy and grief, of losing priceless goodness, man’s most worthy face. I raised my arms to the high heavens and cried for help, but on my head gods hurled their lightning bolts, and laughed. I then clasped Mother Earth, but she changed many shapes, and whether as earthquake, beast, or woman, rushed to eat me; then like a child I gave my hopes to the sea in trust, piled on my ship my stubbornness, my cares, my virtues, the poor remaining plunder of god-fighting man, and then set sail; but suddenly a wild storm burst, and when I raised my eyes, the sea was strewn with wreckage. As I swam on, alone between sea and sky, with but my crooked heart for dog and company, I heard my mind, upon the crumpling battlements about my head, yelling with flailing crimson spear. Earth, sea, and sky rushed backward; I remained alone with a horned bow slung down my shoulder, shorn of gods and hopes, a free man standing in the wilderness. Old comrades, O young men, my island’s newest sprouts, I drink not to the gods but to man’s dauntless mind.” All shuddered, for the daring toast seemed sacrilege, and suddenly the hungry people shrank in spirit; They did not fully understand the impious words but saw flames lick like red curls about his savage head. The smell of roast was overpowering, choice meats steamed, and his bold speech was soon forgotten in hunger’s pangs; all fell to eating ravenously till their brains reeled. Under his lowering eyebrows Odysseus watched them sharply: "This is my people, a mess of bellies and stinking breath! These are my own minds, hands, and thighs, my loins and necks!" He muttered in his thorny beard, held back his hunger far from the feast and licked none of the steaming food.

I decided early in graduate school that I needed to do something about my moods. It quickly came down to a choice between seeing a psychiatrist or buying a horse. Since almost everyone I knew was seeing a psychiatrist, and since I had an absolute belief that I should be able to handle my own problems, I naturally bought a horse. Not just any horse, but an unrelentingly stubborn and blindingly neurotic one, a sort of equine Woody Allen, but without the entertainment value. I had imagined, of course, a My Friend Flicka scenario: my horse would see me in the distance, wiggle his ears in eager anticipation, whinny with pleasure, canter up to my side, and nuzzle my breeches for sugar or carrots. What I got instead was a wildly anxious, frequently lame, and not terribly bright creature who was terrified of snakes, people, lizards, dogs, and other horses – in short, terrified of anything that he might reasonably be expected to encounter in life – thus causing him to rear up on his hind legs and bolt madly about in completely random directions. In the clouds-and-silver-linings department, however, whenever I rode him I was generally too terrified to be depressed, and when I was manic I had no judgment anyway, so maniacal riding was well suited to the mood. Unfortunately, it was not only a crazy decision to buy a horse, it was also stupid. I may as well have saved myself the trouble of cashing my Public Health Service fellowship checks, and fed him checks directly: besides shoeing him and boarding him – with veterinary requirements that he supplement his regular diet with a kind of horsey granola that cost more than a good pear brandy – I also had to buy him special orthopedic shoes to correct, or occasionaly correct, his ongoing problems with lameness. These shoes left Guicci and Neiman-Marcus in the dust, and, after a painfully aquired but profound understanding of why people shoot horse traders, and horses, I had to acknowledge that I was a graduate student, not Dr. Dolittle; more to the point, I was neither a Mellon nor a Rockefeller. I sold my horse, as one passes along the queen of spades, and started showing up for my classes at UCLA.

We don't just have equipment to set up, we have a whole stage set: TVs tuned to static, a busted old Moog synthesizer (also tuned to static - it basically just sits onstage, drooling, like a demented robot friend), an ironing board we use as a percussion stand, lamps (because we prefer mood lighting to rock-show lighting), various car parts and kitchen utensils (for hitting), a movie screen we project slides onto and a pair of mannequin legs in a gold lamé miniskirt with a TV for a torso. All this may sound arty, but really, it's just overenthusiastic.

Jake opened one eye and blinked confusedly at the sunlight pouring through the window high above. Disoriented, he rolled over on a lumpy, unfamiliar bed and found himself staring up at an enormous black animal who flattened his ears, bared his teeth, and tried to bite him through the slats of his stall. “You damned cannibal!” he swore at the evil-tempered horse. “Spawn of Lucifer!” Jake added, and for good measure he aimed a hard kick at the wooden slats by way of retaliation for the attempted bite. “Ouch, dammit!” he swore as his bootless foot hit the board. Shoving himself to a sitting position, he raked his hands through his thick red hair and grimaced at the hay that stuck between his fingers. His foot hurt, and his head ached from the bottle of wine he’d drunk last night. Heaving himself to his feet, he pulled on his boots and brushed off his woolen shirt, shivering in the damp chill. Fifteen years ago, when he’d come to work on the little farm, he’d slept in this barn every night. Now, with Ian successfully investing the money Jake made when they sailed together, he’d learned to appreciate the comforts of feather mattresses and satin covers, and he missed them sorely. “From palaces to a damned cowshed,” he grumbled, walking out of the empty stall he’d slept in. As he passed Attila’s stall, a hoof punched out with deadly aim, narrowly missing Jake’s thigh. “That’ll cost you an early breakfast, you miserable piece of living glue,” he spat, and then he took considerable pleasure in feeding the other two horses while the black looked on. “You’ve put me in a sour mood,” he said cheerfully as the jealous horse shifted angrily while the other two steeds were fed. “Maybe if it improves later on, I’ll feed you.

When Camilla and her husband joined Prince Charles on a holiday in Turkey shortly before his polo accident, she didn’t complain just as she bore, through gritted teeth, Camilla’s regular invitations to Balmoral and Sandringham. When Charles flew to Italy last year on a sketching holiday, Diana’s friends noted that Camilla was staying at another villa a short drive away. On her return Mrs Parker-Bowles made it quite clear that any suggestion of impropriety was absurd. Her protestations of innocence brought a tight smile from the Princess. That changed to scarcely controlled anger during their summer holiday on board a Greek tycoon’s yacht. She quietly simmered as she heard her husband holding forth to dinner-party guests about the virtues of mistresses. Her mood was scarcely helped when, later that evening, she heard him chatting on the telephone to Camilla. They meet socially on occasion but, there is no love lost between these two women locked into an eternal triangle of rivalry. Diana calls her rival “the rotweiller” while Camilla refers to the Princess as that “ridiculous creature”. At social engagements they are at pains to avoid each other. Diana has developed a technique in public of locating Camilla as quickly as possible and then, depending on her mood, she watches Charles when he looks in her direction or simply evades her gaze. “It is a morbid game,” says a friend. Days before the Salisbury Cathedral spire appeal concert Diana knew that Camilla was going. She vented her frustration in conversations with friends so that on the day of the event the Princess was able to watch the eye contact between her husband and Camilla with quiet amusement. Last December all those years of pent-up emotion came flooding out at a memorial service for Leonora Knatchbull, the six-year-old daughter of Lord and Lady Romsey, who tragically died of cancer. As Diana left the service, held at St James’s Palace, she was photographed in tears. She was weeping in sorrow but also in anger. Diana was upset that Camilla Parker Bowles who had only known the Romseys for a short time was also present at such an intimate family service. It was a point she made vigorously to her husband as they travelled back to Kensington Palace in their chauffeur-driven limousine. When they arrived at Kensington Palace the Princess felt so distressed that she ignored the staff Christmas party, which was then in full swing, and went to her sitting-room to recover her composure. Diplomatically, Peter Westmacott, the Wales’s deputy private secretary, sent her avuncular detective Ken Wharfe to help calm her.

That evening Cicero met Brutus and some of his fellow ‘Liberators’ on the Capitoline Hill, where they had installed themselves. He had not been part of the plot, but some said that Brutus had called out Cicero’s name as he plunged his knife into Caesar – and in any case, as an elder statesman, he was likely to be a useful figurehead to have on board in the aftermath. Cicero’s advice was clear: they should summon the senate to meet on the Capitoline straight away. But they dithered and left the initiative to Caesar’s followers, who soon exploited the popular mood, which was certainly not behind the killers, despite Cicero’s later fantasies that most ordinary Romans in the end believed that the tyrant had to go. The majority still preferred the reforms of Caesar – the support for the poor, the overseas settlements and the occasional cash handouts – to fine-sounding ideas of liberty, which might amount to not much more than an alibi for elite self-interest and the continued exploitation of the underclass, as those at the sharp end of Brutus’ exactions in Cyprus could well have observed.

Captain! Firing at us! We are in forbidden territory.” Forbidden, that is, by our own people. A rectangle in which our own people fired on any plane, friend or enemy. We had orders to fly round it, but the Group never bothered to observe these traffic regulations. Well, it was Dutertre who set the course, not I. Nobody could blame me. “Firing hard?” “Doing as well as they can.” “Want to go back and round?” “Oh, no.” His tone was matter-of-fact. We had been through our storm. For men like us, this anti-aircraft fire was a mere April shower. Still.... “Dutertre, wouldn’t it be silly to be brought down by our own guns?” “They won’t bring anything down. Just giving themselves a little exercise.” Dutertre was in a sarcastic mood. Not I. I was happy. I was impatient to be back with the Group again. “They are, for a fact. Firing like....” The gunner! Come to, has he? This is the first time on board that he has opened his mouth without being spoken to. He took in the whole jaunt without feeling the need of speech. Unless that was he who muttered “Boy! oh, boy!” when the shells were thickest. But you wouldn’t call that blabbing, exactly. He spoke now because machine guns are his specialty—and how can you keep a specialist quiet about his specialty?

Nostromo is the most anxiously meditated of the longer novels which belong to the period following upon the publication of the Typhoon volume of short stories. I don’t mean to say that I became then conscious of any impending change in my mentality and in my attitude towards the tasks of my writing life. And perhaps there was never any change, except in that mysterious, extraneous thing which has nothing to do with the theories of art; a subtle change in the nature of the inspiration; a phenomenon for which I can not in any way be held responsible. What, however, did cause me some concern was that after finishing the last story of the Typhoon volume it seemed somehow that there was nothing more in the world to write about. This so strangely negative but disturbing mood lasted some little time; and then, as with many of my longer stories, the first hint for Nostromo came to me in the shape of a vagrant anecdote completely destitute of valuable details. As a matter of fact in 1875 or ’6, when very young, in the West Indies or rather in the Gulf of Mexico, for my contacts with land were short, few, and fleeting, I heard the story of some man who was supposed to have stolen single-handed a whole lighter-full of silver, somewhere on the Tierra Firme seaboard during the troubles of a revolution. On the face of it this was something of a feat. But I heard no details, and having no particular interest in crime qua crime I was not likely to keep that one in my mind. And I forgot it till twenty-six or seven years afterwards I came upon the very thing in a shabby volume picked up outside a second-hand book-shop. It was the life story of an American seaman written by himself with the assistance of a journalist. In the course of his wanderings that American sailor worked for some months on board a schooner, the master and owner of which was the thief of whom I had heard in my very young days. I have no doubt of that because there could hardly have been two exploits of that peculiar kind in the same part of the world and both connected with a South American revolution.

Past the bouncers outside and the girls smoking long, skinny cigarettes, past the tinted glass doors and the jade stone Novikov has put in near the entrance for good luck. Inside, Novikov opens up so anyone can see everyone in almost every corner at any moment, the same theatrical seating as in his Moscow places. But the London Novikov is so much bigger. There are three floors. One floor is “Asian,” all black walls and plates. Another floor is “Italian,” with off-white tiled floors and trees and classic paintings. Downstairs is the bar-cum-club, in the style of a library in an English country house, with wooden bookshelves and rows of hardcover books. It’s a Moscow Novikov restaurant cubed: a series of quotes, of references wrapped in a tinted window void, shorn of their original memories and meanings (but so much colder and more distant than the accessible, colorful pastiche of somewhere like Las Vegas). This had always been the style and mood in the “elite,” “VIP” places in Moscow, all along the Rublevka and in the Garden Ring, where the just-made rich exist in a great void where they can buy anything, but nothing means anything because all the old orders of meaning are gone. Here objects become unconnected to any binding force. Old Masters and English boarding schools and Fabergé eggs all floating, suspended in a culture of zero gravity.

Captain Lightowler was in a very jovial mood that morning. The deckhands had been sweeping and mopping the deck, and the cabin maids were dusting, polishing, and tidying the cabins. The engineers on board who looked after the ship so everything in the engine room ran smoothly, had checked everything was in order.

One legend has it that Ferdinand was himself right in the middle of a chess game when Christopher Columbus approached the court with his plan to sail west in search of the Indies; at that moment, victory came to Ferdinand on the chess-board, putting him in such a good mood that he quickly approved Columbus’s request.

I want to look pure,’ she’d instructed them, ‘it needs to be on brand for the new book’ – but now that she was here, Samantha forgot all of that; the styling choices, the mood boards, the look books. She cared only about her girls.

November 30th What do you know? For once I favourably surprise myself. After I'd read Howard's exemplary "White Ship" on Friday night and spent yesterday idling about in Providence - woolgathering, I suppose - I've finally made up my mind to sit down and attempt to lick this novel into some kind of functional shape. The central character I'm thinking, is a young man in his early thirties. He's well educated, but if forced by economic circumstance to leave his home in somewhere like Milwaukee (on the principle of writing about somewhere that you know) to seek employment further east. I feel I should give him a name. I know that details of this sort could wait until much later in the process, but I don't feel able to flesh out his character sufficiently until I've at least worked out what he's called. There's been a twenty minute pause between the end of the foregoing sentence and the start of this one, but I think his first name should be Jonathan. Jonathan Randall is the name that comes to me, perhaps by way of Randall Carver. Yes, I think I like the sound of that. So, young Jonathan Randall realises that his yearnings for a literary life have to be put aside to spare his parents dwindling resources, and that he must make his own way in the world, through manual labour if needs be, in order to become the self-sufficient grownup he aspires to be. During an early scene, perhaps in a recounting of Jonathan's childhood, there should be some striking incident which foreshadows the supernatural or psychological weirdness that will dominate the later chapters. Thinking about this, it seems to me that this would be the ideal place to introduce the bridge motif I've toyed with earlier in these pages: since I'm quite fond of the opening paragraphs that I've already written, with that long description of America as a repository for all the world's religious or else occult visionaries, I think what I'll do is largely leave that as it is, to function as a kind of prologue and establish the requisite mood, and then open the novel proper with Jonathan and a school friend playing truant on a summer's afternoon at some remote and overgrown ravine or other, where there's a precarious and creaking bridge with fraying ropes and missing boards that joins the chasm's two sides. I could probably set up the story's major themes and ideas in the two companions' dialogue, albeit simply expressed in keeping with their age and limited experience. Perhaps they're talking in excited schoolboy tones about some local legend, ghost story or piece of folklore that's connected with the bridge or the ravine. This would provide a motive - the eternal boyish fascination with the ghoulish - for them having come to this ill-omened spot while playing hooky, and would also help establish Jonathan's obsession with folkloric subjects as explored in the remainder of the novel.

November 30th What do you know? For once I favourably surprise myself. After I'd read Howard's exemplary "White Ship" on Friday night and spent yesterday idling about in Providence - woolgathering, I suppose - I've finally made up my mind to sit down and attempt to lick this novel into some kind of functional shape. The central character I'm thinking, is a young man in his early thirties. He's well educated, but is forced by economic circumstance to leave his home in somewhere like Milwaukee (on the principle of writing about somewhere that you know) to seek employment further east. I feel I should give him a name. I know that details of this sort could wait until much later in the process, but I don't feel able to flesh out his character sufficiently until I've at least worked out what he's called. There's been a twenty minute pause between the end of the foregoing sentence and the start of this one, but I think his first name should be Jonathan. Jonathan Randall is the name that comes to me, perhaps by way of Randall Carver. Yes, I think I like the sound of that. So, young Jonathan Randall realises that his yearnings for a literary life have to be put aside to spare his parents' dwindling resources, and that he must make his own way in the world, through manual labour if needs be, in order to become the self-sufficient grownup he aspires to be. During an early scene, perhaps in a recounting of Jonathan's childhood, there should be some striking incident which foreshadows the supernatural or psychological weirdness that will dominate the later chapters. Thinking about this, it seems to me that this would be the ideal place to introduce the bridge motif I've toyed with earlier in these pages: since I'm quite fond of the opening paragraphs that I've already written, with that long description of America as a repository for all the world's religious or else occult visionaries, I think what I'll do is largely leave that as it is, to function as a kind of prologue and establish the requisite mood, and then open the novel proper with Jonathan and a school friend playing truant on a summer's afternoon at some remote and overgrown ravine or other, where there's a precarious and creaking bridge with fraying ropes and missing boards that joins the chasm's two sides. I could probably set up the story's major themes and ideas in the two companions' dialogue, albeit simply expressed in keeping with their age and limited experience. Perhaps they're talking in excited schoolboy tones about some local legend, ghost story or piece of folklore that's connected with the bridge or the ravine. This would provide a motive - the eternal boyish fascination with the ghoulish - for them having come to this ill-omened spot while playing hooky, and would also help establish Jonathan's obsession with folkloric subjects as explored in the remainder of the novel.

We took everything we’d learned about the industry and Nest’s potential customers, about demographics and psychographics, and we created two distinct personas. One was a woman and the other a man. The man was into technology, loved his iPhone, was always looking for cool new gadgets. The woman was the decider—she dictated what made it into the house and what got returned. She loved beautiful things, too, but was skeptical of super-new, untested technology. We gave them names and faces. We made a mood board of their home, their kids, their interests, their jobs. We knew what brands they loved and what drove them crazy about their house and how much money they spent on heating bills in the winter. We needed to look through their eyes to understand why the man might pick up the box. And so we could convince the woman to keep it. Over time we added more personas—couples, families, roommates—as we better understood our customers. But in the beginning we started with two—two human beings who everyone could imagine, whose photos they could touch. That’s how prototyping works. It’s how you make abstract concepts into physical representations. You turn your messaging architecture into words and pictures on a box. [See also: Figure 5.4.1, in Chapter 5.4.] You turn “someone in a store” into Beth from Pennsylvania. And then you keep going. Every step of the way, along every link of the chain.

To do that right, you have to prototype the whole experience—give every part the weight and reality of a physical object. Regardless of whether your product is made of atoms or bits or both, the process is the same. Draw pictures. Make models. Pin mood boards. Sketch out the bones of the process in rough wireframes. Write imaginary press releases. Create detailed mock-ups that show how a customer would travel from an ad to the website to the app and what information they would see at each touchpoint. Write up the reactions you’d want to get from early adopters, the headlines you’d want to see from reviewers, the feelings you want to evoke in everyone. Make it visible. Physical. Get it out of your head and onto something you can touch. And don’t wait until your product is done to get started—map out the whole journey as you map out what your product will do.

To do that right, you have to prototype the whole experience—give every part the weight and reality of a physical object. Regardless of whether your product is made of atoms or bits or both, the process is the same. Draw pictures. Make models. Pin mood boards. Sketch out the bones of the process in rough wireframes. Write imaginary press releases. Create detailed mock-ups that show how a customer would travel from an ad to the website to the app and what information they would see at each touchpoint. Write up the reactions you’d want to get from early adopters, the headlines you’d want to see from reviewers, the feelings you want to evoke in everyone. Make it visible. Physical. Get it out of your head and onto something you can touch. And don’t wait

Fear. He’d seen something similar a few years back in Boston, during the height of the Spanish Flu epidemic, when anyone could be infected and you were scared to shake a friendly hand for fear of the invisible contagion. Thousands had died in the space of a few months, and the deadly terror that had spread in the wake of the disease had isolated whole swathes of the population as people became too afraid to travel. A siege mentality had pervaded the city, with the very lowest of Boston’s inhabitants bearing the brunt of the deadly plague. By the end of the epidemic, God only knew how many had died. It had taken at least a year before the mood of the city returned to normal and people began to breathe the air like they were enjoying it, instead of fearing it might kill them. The deserted streets, the boarded up stores and the people crossing the street to avoid you: that was Boston at the height of the epidemic.  And that was how Arkham felt right now. Like a city that people wanted to abandon, but were too afraid or too poor to leave.

Because I saw you practically fornicating in public with a rancid girl wearing a skirt from Prada’s 2017 fall collection which, if you recall, looked like its mood board was based solely upon Mackelmore’s ‘Thrift Shop’—

A tyrant, in the future, is about to retire and turn over the 3 or so planets he controls to a younger aspirant. The young wife of the tyrant, however, wishes control to go to her, and to prove to her husband what a dreadful leader the aspirant would make. All time-travel experiments have failed, but there is a theoretical possibility that alternate presents could be reached. Instigated by the tyrant's wife, a research crew begins the job. MEANWHILE, the aspirant has let no grass grow beneath his feet; he responds to Project Alternate by hiring one of Earth's larges industrial corporations to build a fake alternate world, in which he rules, and all is wonderful. Now comes the tour de force. The tyrant's young wife learns about the construction of a fake alternate world. Her response: she engages a team of clever experts—along the lines of that in MISSION IMPOSSIBLE—to worm their way into the fake alternate world and plant fake fakes there, which will give it all away when the tyrant is brought to visit it. All seems clear at this point. The aspirant is having a fake alternate world being made; the tyrant's wife is busily subverting it. But—aha! Everyone's scheme is brought down in a great crash when a real alternate present is reached. The tyrant sets out to visit it—naturally. But it bears no relation at all to their own world. It is a 'board-game' world, with squares and the possibility of moving from one square to the next. Each square is a sort of alternate world on its own; the squares differ that much from one another in tone, structure, mood, color, with the characters themselves altering to fit into the Geist of each square. On one square, for example, all food tastes marvelous. On the next square, milk is a deadly poison. And so on. Ultimately, the characters discover the nature of this world: each square represents a particular mushroom, and that of a poisonous mushroom is a poisonous micro-world . . . the morel square, of course, being nearly on a level with heaven.

I've tried to get in the mood with him and turn my brain off and my body on, but so far my body hasn't gotten on board with his groping and nipple manhandling. To me it all feels like a really deranged doctor is giving me an examination, and I can tell he's getting impatient with me stopping him every time he tries to go further.

3. Develop a personal learning style Having known your personal profile, you can pick the learning style that can give you the most benefits. There are three common types of learning styles; Visual, Auditory and Kinesthetic. By identifying the learning style that best suit your profile, you will be able to maximize your strengths and compensate for your weaknesses. Visual Learning – If your dyslexia isn’t anything related to your visual processing or any visual dyslexia, this learning type may just suit you. Visual learners like to see things with the eyes. They likely think in pictures and uses different illustrations, diagrams, charts, graphs, videos and mind maps when they study. If you are a visual learner it will be useful to rewrite notes, put information on post-it notes and stick it everywhere, and to re-create images in the mind. Auditory Learning – Auditory learners, on the other hand, think in verbal words rather than in pictures. The best they can do to learn is to tape the information and replay it. It also helps if they discuss the materials that must be learned with others by participating in class discussions, asking questions to their teachers and even trying teaching others. It is also helpful to use audio books and read aloud when trying to memorize information. Kinesthetic Learning – Kinesthetic learners are those who are better to learn with direct exposure to the activity. They are the ‘hands-on’ people and learn best when they actually do something. For them, wiring a circuit board would be much more informative than listening to a lecture about circuits or reading a text book or about it. However, it may also help to underline important terms and meanings and highlight them with bright colors, write notes in the margin when learning from text and repeat information while walking. 4. Don’t force your mind Don’t force your mind to do something beyond your ability. Don’t force yourself to enter a library and finish reading a shelf of books in one day. Be patient on yourself. Take everything slowly and learn step by step. Do not also push yourself if you are not in the mood to read, it will just cause you unnecessary stress. 5.

I tried to explain my longing for the vanished city. As the walls go on rising, the character of the place grows more and more obscure. The mood of a street or suburb, that unlikely blend of outlooks expressed by the houses and the people living in them, no longer brushes off on you as you pass. You think there is life behind one guarded façade or another, a mind behind the blank stare, but you cannot be sure. ‘It’s creepy,’ she said, ‘I absolutely agree. It’s like those people at Moyo who eat three courses without taking off their shades. You think they must be watching you, and so you watch them, which is the whole point.’ I take comfort in the debris strewn over the walls: the shadows of numbers pilfered for scrap, the unstrung lyres of electric fencing, the armed response signs, especially the old and weathered ones, which fade unevenly depending on how their colours stand up to the sun. Sometimes the names and numbers of the companies have bleached out entirely while the emblems of snarling dogs and charging elephants persist. All that remains on the oldest signs is two black pistols pointed at one another in a perpetual showdown. Their candour is admirable. They’re empty gestures, like snapped wires and dog-eared spikes. The company faded away years ago, but their boards are still everywhere saying, ‘Bang!’ I" (from "Double Negative" by Ivan Vladislavic, Teju Cole)

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God, who is himself uncreated, creates everything. Gathering no materials, pinning no swatches to mood boards, consulting no color wheels, God speaks, and the universe leaps into being.

Neither the weather nor the bus’s tardiness, however, had done anything to dampen Driggs’s exuberant mood. Not only had he never been to New York City (or any large city, for that matter), but this particular form of transportation was also a first for him. “I have a bus ticket!” he exclaimed upon boarding. The driver did not share his enthusiasm. “Yes. You do.” “Where do we sit?” “Right here,” Lex said, shoving him into the nearest open seat. “Now shut up before we get stabbed.” “What do you mean?” “I mean,” she said through gritted teeth, “that probably half the people on this bus are carrying weapons. So just sit down— no, sit down!” He had gotten up to look inside the overhead storage compartment. She grabbed his shoulders and forcefully pushed him onto the seat. “Sit down, look out the window, and eat your candy.” Driggs took out a Snickers bar and happily munched away, occasionally pausing to marvel at the appearance of roadkill. “Flat as a pancake,” he’d say to the window

Just as, whether we know it or not, we all have a metaphysics, so too, whether we like it or not, we all have a morality. I have a very simple morality: not to do good or evil to anyone. Not to do evil, because it seems only fair that others enjoy the same right I demand for myself – not to be disturbed – and also because I think that the world doesn’t need more than the natural evils it already has. All of us in this world are living on board a ship that is sailing from one unknown port to another, and we should treat each other with a traveller’s cordiality. Not to do good, because I don’t know what good is, nor even if I do it when I think I do. How do I know what evils I generate if I give a beggar money? How do I know what evils I produce if I teach or instruct? Not knowing, I refrain. And besides, I think that to help or clarify is, in a certain way, to commit the evil of interfering in the lives of others. Kindness depends on a whim of our mood, and we have no right to make others the victims of our whims, however humane or kind-hearted they may be. Good deeds are impositions; that’s why I categorically abhor them.

This is less about putting your dream car, your coveted vacation, or the ideal wedding gown on the board and more about placement of words, colors, and objects that create the mood and tone of your desired life. What do you want your life to feel like? What is the mood?

In a letter written to the play's director, Peter Wood, on 30th March 1958, just before the start of rehearsals, Pinter rightly refused to add extra lines explaining or justifying Stanley's motives in withdrawing from the world into a dingy seaside boarding-house: 'Stanley cannot perceive his only valid justification - which is he is what he is - therefore he certainly can never be articulate about it.' But Pinter came much closer than he usually does to offering an explanation of the finished work: We've agreed: the hierarchy, the Establishment, the arbiters, the socio- religious monsters arrive to affect censure and alteration upon a member of the club who has discarded responsibility (that word again) towards himself and others. (What is your opinion, by the way, of the act of suicide?) He does possess, however, for my money, a certain fibre - he fights for his life. It doesn't last long, this fight. His core being a quagmire of delusion, his mind a tenuous fuse box, he collapses under the weight of their accusation - an accusation compounded of the shit- stained strictures of centuries of 'tradition'. This gets us right to the heart of the matter. It is not simply a play about a pathetic victim brainwashed into social conformity. It is a play about the need to resist, with the utmost vigour, dead ideas and the inherited weight of the past. And if you examine the text, you notice how Pinter has toughened up the original image of the man in the Eastbourne digs with 'nowhere to go'. Pinter's Stanley Webber - a palpably Jewish name, incidentally - is a man who shores up his precarious sense of self through fantasy, bluff, violence and his own manipulative form of power-play. His treatment of Meg initially is rough, playful, teasing: he's an ersatz, scarpegrace Oedipus to her boardinghouse Jocasta. But once she makes the fateful, mood-changing revelation - 'I've got to get things in for the two gentlemen' - he's as dangerous as a cornered animal. He affects a wanton grandeur with his talk of a European concert tour. He projects his own fear on to Meg by terrorising her with stories of nameless men coming to abduct her in a van. In his first solo encounter with McCann, he tries to win him over by appealing to a shared past (Maidenhead, Fuller's tea shop, Boots library) and a borrowed patriotism ('I know Ireland very well. I've many friends there. I love that country and I admire and trust its people... I think their policemen are wonderful'). At the start of the interrogation he resists Goldberg's injunction to sit down and at the end of it he knees him in the stomach. And in the panic of the party, he attempts to strangle Meg and rape Lulu. These are hardly the actions of a supine victim. Even though Stanley is finally carried off shaven, besuited, white-collared and ostensibly tamed, the spirit of resistance is never finally quelled. When asked how he regards the prospect of being able to 'make or break' in the integrated outer world, he does not stay limply silent, but produces the most terrifying noises.

Signs of Stage Two. People talk as though they are disconnected from organizational concerns, seeming to not care about what’s going on. They do the minimum to get by, showing almost no initiative or passion. They cluster together in groups that encourage passive-aggressive behavior (talking about how to get out of work, or how to shine the boss on) while telling people in charge that they are on board with organizational initiatives. The theme of their communication is that no amount of trying or effort will change their circumstances, and giving up is the only enlightened thing to do. From a managerial perspective, nothing seems to work—team building, training, even selective terminations appear to do nothing to change the prevailing mood. The culture is an endless well of unmet needs, gripes, disappointments, and repressed anger. Go to Chapter 5 and continue reading to the end of the book.