Mobile Applications Quotes

Barack Obama is the most successful new marketer in history. Study his campaign so that you can adapt the ideas for your business.

When people come to you online, they are not looking for TV commercials. They are looking for information to help them make a decision.

Unlike Android or mobile applications, the expected upswing in ERP adoption is measured in years and not months.

The rise of commodified male same-sex sexual labor forms an important aspect of China’s “pink capitalism,” which has created a significant expansion of queer public spaces, including parks, bars, clubs, community centers, and, most important, social-networking mobile applications that make these encounters possible.

Since violence is largely a male pastime, cultures that empower women tend to move away from the glorification of violence and are less likely to breed dangerous subcultures of rootless young men. The forces of cosmopolitanism such as literacy, mobility, and mass media can prompt people to take the perspective of people unlike themselves and to expand their circle of sympathy to embrace them. Finally, an intensifying application of knowledge and rationality to human affairs—the escalator of reason—can force people to recognize the futility of cycles of violence, to ramp down the privileging of their own interests over others’, and to reframe violence as a problem to be solved rather than a contest to be won.

A buyer persona profile is a short biography of the typical customer, not just a job description but a person description,” says Adele Revella,

What is the Swift and its points of interest?

How to pass a variable as a kind of perspective?

People or friends these days uses two mobile numbers, two apps or applications, two social media accounts. They use the first one to talk to you and the second one to talk about you. Choose to trust no one.

My dad, for example, has never disparaged hard work, but he mistrusts some of the most obvious paths to upward mobility. When he found out that I had decided to go to Yale Law, he asked whether, on my applications, I had “pretended to be black or liberal.” This is how low the cultural expectations of working-class white Americans have fallen.

Another lesson is that it’s not just our own communities that reinforce the outsider attitude, it’s the places and people that upward mobility connects us with—like my professor who suggested that Yale Law School shouldn’t accept applicants from non-prestigious state schools. There’s no way to quantify how these attitudes affect the working class. We do know that working-class Americans aren’t just less likely to climb the economic ladder, they’re also more likely to fall off even after they’ve reached the top. I imagine that the discomfort they feel at leaving behind much of their identity plays at least a small role in this problem. One way our upper class can promote upward mobility, then, is not only by pushing wise public policies but by opening their hearts and minds to the newcomers who don’t quite belong.

The oligarchical turn made mobility very difficult and warped the conversation about freedom. The more concentrated the wealth became, the more constrained was the discussion—until, in effect, the word freedom in American English came to mean little more than the privilege of a few wealthy Americans not to pay taxes, the power of a few oligarchs to shape the discourse, and the unequal application of criminal law.

Since intelligence is primarily defined as one's capacity to grasp the truth of things, it follows that what a culture means by intelligence is derived from the character of its important forms of communication. In a purely oral culture, intelligence is often associated with aphoristic ingenuity, that is, the power to invent compact sayings of wide applicability. the wise Solomon, we are told in First Kings, knew three thousand proverbs. In a print culture, people with such a talent are thought to be quaint at best, more likely pompous bores. In a purely oral culture, a high value is always placed on the power to memorize, for where there are no written words, the human mind must function as a mobile library. To forget how something is to be said or done is a danger to the community and a' gross form of stupidity. In a print culture, the memorization of a poem, a menu, a law or most anything else is merely charming. It is almost always functionally irrelevant and certainly not considered a sign of high intelligence.

First, there is hardly an innocent app; if it’s not tracking you now, it may be doing so in the next week or month: “There is an entire industry based upon these trackers, and apps identified as ‘clean’ today may contain trackers that have not yet been identified. Tracker code may also be added by developers to new versions of apps in the future.” Second is that even the most innocent-seeming applications such as weather, flashlights, ride sharing, and dating apps are “infested” with dozens of tracking programs that rely on increasingly bizarre, aggressive, and illegible tactics to collect massive amounts of behavioral surplus ultimately directed at ad targeting. For example, the ad tracker FidZup developed “communication between a sonic emitter and a mobile phone. . . .” It can detect the presence of mobile phones and therefore their owners by diffusing a tone, inaudible to the human ear, inside a building: “Users installing ‘Bottin Gourmand,’ a guide to restaurants and hotels in France, would thus have their physical location tracked via retail outlet speakers as they move around Paris.

We have plenty of information to contrast the post-1960 advances in computing capacities and speeds with the gains in all other key sectors of modern economies, and the verdict is clear. Rapid exponential growth has been an admirable reality in the advances of solid-state electronics and its applications in devices and designs ranging from personal computers and mobile phones to communication and Earth-observation satellites and data and image processing, but there has been no evidence of any ever-faster innovations in nearly all other sectors of modern economies, from food production to long-distance transportation.

The theory of the long tail as popularized by Chris Anderson in his book of the same name is that our culture and economy are increasingly shifting away from a focus on a relatively small number of major hits (mainstream products and markets) at the head of the demand curve and toward a huge number of niches in the tail. As the costs of production and distribution fall, especially online, there is now less need to lump products and consumers into one-size-fits-all containers. In an era without the constraints of physical shelf space and other bottlenecks of distribution, narrowly targeted goods and services can be as economically attractive as mainstream fare. 5

From Bourcet he learnt the principle of calculated dispersion to induce the enemy to disperse their own concentration preparatory to the swift reuniting of his own forces. Also, the value of a 'plan with several branches', and of operating in a line which threatened alternative objectives. Moreover, the very plan which Napoleon executed in his first campaign was based on one that Bourcet had designed half a century earlier. Form Guibert he acquired an idea of the supreme value of mobility and fluidity of force, and of the potentialities inherent in the new distribution of an army in self-contained divisions. Guibert had defined the Napoleonic method when he wrote, a generation earlier: 'The art is to extend forces without exposing them, to embrace the enemy without being disunited, to link up the moves or the attacks to take the enemy in flank without exposing one's own flank.' And Guibert's prescription for the rear attack, as the means of upsetting the enemy's balance, became Napoleon's practice. To the same source can be traced Napoleon's method of concentrating his mobile artillery to shatter, and make a breach at, a key point in the enemy's front. Moreover, it was the practical reforms achieved by Guibert in the French army shortly before the Revolution which fashioned the instrument that Napoleon applied. Above all, it was Guibert's vision of a coming revolution in warfare, carried out by a man who would arise from a revolutionary state, that kindled the youthful Napoleon's imagination and ambition. While Napoleon added little to the ideas he had imbibed, he gave them fulfilment. Without his dynamic application the new mobility might have remained merely a theory. Because his education coincided with his instincts, and because these in turn were given scope by his circumstances, he was able to exploit the full possibilities of the new 'divisional' system. In developing the wider range of strategic combinations thus possible Napoleon made his chief contribution to strategy.

Unlike most models of interpersonal networks, the one presented here is not meant primarily for application to small, face-to-face groups or to groups in confined institutional or organizational settings. Rather, it is meant for linkage of such small-scale levels with one another and with larger, more amorphous ones. This is why emphasis here has been placed more on weak ties than on strong. Weak ties are more likely to link members of different small groups than are strong ones, which tend to be concentrated within particular groups. [...] The major implication intended by this paper is that the personal experience of individuals is closely bound up with larger-scale aspects of social structure, well beyond the purview or control of particular individuals. Linkage of micro and macro levels is thus no luxury but of central importance to the development of sociological theory. Such linkage generates paradoxes: weak ties, often denounced as generative of alienation, are here seen as indispensable to individuals' opportunities and to their integration into communities; strong ties, breeding local cohesion, lead to overall fragmentation. Paradoxes are a welcome antidote to theories which explain everything all too neatly.

The crystallized opposition of the segregationists was not unexpected; but we had only dimly foreseen the resistance that came from another quarter. Victor Hugo has spoken of the "madmen of moderation" who are "un-paving hell." The descendants of Hugo's moderates appeared in the fall of 1963, bearing banners inscribed with the message: Order Before Justice. For the most part, these moderates counted themselves as friends of the civil-rights movement; certainly they were in no sense moral bedfellows of the forces of segregation and violence. But they were now wrestling with a logic that an earlier, more passive, movement had never forced them to question. They had long settled on a simple compromise, one easy to accept and to live with. They could countenance token changes, and they had always believed these would make the Negro content. They were not asking him to stay in his old ghetto. They were ready to build a brand-new ghetto for him with a small exit door for a few. But the breath of the new movement chilled them. The Negro was insisting upon the mass application of equality to jobs, housing, education and social mobility. He sought a full life for a whole people. These moderates had come some distance in step with the thundering drums, but at the point of mass application they wanted the bugle to sound a retreat.

John Doerr, the legendary venture capitalist who backed Netscape, Google, and Amazon, doesn’t remember the exact day anymore; all he remembers is that it was shortly before Steve Jobs took the stage at the Moscone Center in San Francisco on January 9, 2007, to announce that Apple had reinvented the mobile phone. Doerr will never forget, though, the moment he first laid eyes on that phone. He and Jobs, his friend and neighbor, were watching a soccer match that Jobs’s daughter was playing in at a school near their homes in Palo Alto. As play dragged on, Jobs told Doerr that he wanted to show him something. “Steve reached into the top pocket of his jeans and pulled out the first iPhone,” Doerr recalled for me, “and he said, ‘John, this device nearly broke the company. It is the hardest thing we’ve ever done.’ So I asked for the specs. Steve said that it had five radios in different bands, it had so much processing power, so much RAM [random access memory], and so many gigabits of flash memory. I had never heard of so much flash memory in such a small device. He also said it had no buttons—it would use software to do everything—and that in one device ‘we will have the world’s best media player, world’s best telephone, and world’s best way to get to the Web—all three in one.’” Doerr immediately volunteered to start a fund that would support creation of applications for this device by third-party developers, but Jobs wasn’t interested at the time. He didn’t want outsiders messing with his elegant phone. Apple would do the apps. A year later, though, he changed his mind; that fund was launched, and the mobile phone app industry exploded. The moment that Steve Jobs introduced the iPhone turns out to have been a pivotal junction in the history of technology—and the world.

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Bitcoin is not a smart network. Bitcoin is a dumb network. It really is a dumb network. It is a dumb transaction-processing network. It’s a dumb network for verifying a very simple scripting language. It doesn’t offer a complete range of financial services and products. It doesn’t have automation and incredible features built in. Bitcoin is simply a dumb network, and that is one of its strongest and most important features. When you design networks, when you architect network systems, one of the most fundamental choices is this: do you make a dumb network that supports smart devices, or do you make a smart network that supports dumb devices? 5.1.1. The Smart Network - Phones The phone network was a very smart network. The telephone at the end of that network was a very dumb device. If you had a pulse-dialing phone, that thing had maybe four electronic components inside it. It was basically a switch on a wire with a speaker attached to it. You could dial by flicking the hook up and down fast enough. 
The phone was a dumb device; it had no intelligence whatsoever. Everything the phone network did was in the network. Caller ID was a network feature. Call waiting was a network feature. And if you wanted to make the experience better, you had to upgrade the network but you didn’t need to upgrade the device. That was a critical design decision because, at that time, the belief was that smart networks were better because you could deliver these incredible services just by upgrading the network for everyone. There is one small disadvantage with smart networks. They have to be upgraded from the center out. And that means innovation occurs at the center, by one player, and requires permission. As a result of smart network design, innovation only happens when a feature is needed by all of the subscribers of the network, when it is compelling enough to disrupt the function of the entire network to upgrade it. 5.1.2. The Dumb Network - Internet The internet is a dumb network. It’s dumb as rocks. All it can do is move data from point A to point B. It doesn’t know what that data is. It can’t tell the difference between a Skype call and a web page. It doesn’t know if the device on the end is a desktop computer or a mobile phone, a vacuum cleaner, a refrigerator, or a car. It doesn’t know if that device is powerful or not. If it can do multimedia or not. It doesn’t know, it doesn’t care. In order to run a new application or innovate on a dumb network, all you have to do is add innovation at the edge. Because a dumb network can support smart devices, you don’t need to change anything in the network. If you push intelligence to the edge of the network, an application that only has five users can be implemented so long as those five users upgrade their devices to implement that application. The dumb network will transport their data because it doesn’t know the difference and it doesn’t care. 5.1.3. Bitcoin’s Dumb Network Bitcoin is a dumb network supporting really smart devices, and that is an incredibly powerful concept because bitcoin pushes all of the intelligence to the edge. It doesn’t care if the bitcoin address is the address of a multimillionaire, the address of a central bank, the address of a smart contract, the address of a device, or the address of a human. It doesn’t know. It doesn’t care if the transaction is carrying lots of money or not much money at all. It doesn’t care if the address is in Kuala Lumpur or downtown New York. It doesn’t know, it doesn’t care. It moves money from one address to another based on a simple locking script. And that means that if you want to build a new application on top of bitcoin, you can upgrade the

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Given the hostility and intensity of these supply operations, it is not too surprising that Disconnect software was banned from Google Play’s vast catalog of mobile apps, leading to Disconnect’s lawsuit against Google in 2015. The startup’s complaint explains that “advertising companies including Google use these invisible connections to ‘track’ the user as he/she browses the web or opens other mobile applications, in order to collect personal information about the user, create a ‘profile’ of the user, and make money targeting advertising to the user.

The addictive nature of smartphones is further enhanced by a form of behavioral conditioning called intermittent reinforcement and the power of this conditioning was revealed by the research of the 20th century psychologist B.F Skinner. Skinner discovered that if a behavior is rewarded on a variable and unpredictable schedule, the reward is felt as more pleasurable and the conditioned behavior is more resistant to extinction in comparison with a behavior that is rewarded all the time. Mobile app developers use this behavioural conditioning to promote the use of their applications. Rather than exposing their users to stimulating novel content each time they open the app, users are rewarded only some of the time. This type of behavioral conditioning heightens the feelings of pleasure associated with using these apps and renders users prone to addiction.

We treat a native mobile application as an untrusted or a public client. A client application, which is not capable of protecting its own keys or credentials, is identified as a public client under OAuth terminology.

In 2012, Google Maps had become the premier provider of mapping services and location data for mobile phone users. It was a popular feature on Apple’s iPhone. However, with more consumer activity moving to mobile devices and becoming increasingly integrated with location data, Apple realized that Google Maps was becoming a significant threat to the long-term profitability of its mobile platform. There was a real possibility that Google could make its mapping technology into a separate platform, offering valuable customer connections and geographic data to merchants, and siphoning this potential revenue source away from Apple. Apple’s decision to create its own mapping app to compete with Google Maps made sound strategic sense—despite the fact that the initial service was so poorly designed that it caused Apple significant public embarrassment. The new app misclassified nurseries as airports and cities as hospitals, suggested driving routes that passed over open water (your car had better float!), and even stranded unwary travelers in an Australian desert a full seventy kilometers from the town they expected to find there. iPhone users erupted in howls of protest, the media had a field day lampooning Apple’s misstep, and CEO Tim Cook had to issue a public apology.19 Apple accepted the bad publicity, likely reasoning that it could quickly improve its mapping service to an acceptable quality level—and this is essentially what has happened. The iPhone platform is no longer dependent on Google for mapping technology, and Apple has control over the mapping application as a source of significant value.

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