“
There is absolutely no inevitability as long as there is a willingness to contemplate what is happening.
”
”
Marshall McLuhan (The Medium is the Massage)
“
All
media
are
extensions
of
some
human
faculty-
psychic
or
physical.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Whence did the wond'rous mystic art arise, / Of painting SPEECH, and speaking to the eyes? / That we by tracing magic lines are taught, / How to embody, and to colour THOUGHT?
”
”
Marshall McLuhan (The Medium is the Massage)
“
All media work us over completely.
”
”
Marshall McLuhan (The Medium is the Massage)
“
The wheel… is an extension of the foot.
The book… is an extension of the eye…
Clothing, an extension of the skin…
Electric circuitry, an extension of the central nervous system.
”
”
Marshall McLuhan (The Medium is the Massage)
“
The poet, the artist, the sleuth - whoever sharpens our perception tends to be antisocial; rarely "well-adjusted", he cannot go along with currents and trends. A strange bond often exists between antisocial types in their power to see environments as they really are. This need to interface, to confront environments with a certain antisocial power is manifest in the famous story "The Emperor's New Clothes".
”
”
Marshall McLuhan (The Medium is the Massage)
“
All through his life, he swung between the ridiculous and the sublime,
”
”
Marshall McLuhan (The Medium is the Massage)
“
Today's child is growing up absurd, because he lives in two worlds, and neither of them inclines him to grow up.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Politics offers yesterday's answers to today's questions.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Environments are not passive wrappings, but are, rather, active processes which are invisible. The groundrules, pervasive structure, and over-all patterns of environments elude easy perception
”
”
Marshall McLuhan (The Medium is the Massage)
“
The stars are so big,
The Earth is so small,
Stay as you are.
”
”
Marshall McLuhan
“
Professionalism is environmental. Amateurism is anti-environmental.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Humor as a system of communications and as a probe of our environment—of what's really going on—affords us our most appealing anti-environmental tool. It does not deal in theory, but in immediate experience, and is often the best guide to changing perceptions.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Innumerable confusions and a profound feeling of despair invariably emerge in periods of great technological and cultural transitions. Our "Age of Anxiety" is, in great part, the result of trying to do today's job with yesterday's tools—with yesterday's concepts.
”
”
Marshall McLuhan (The Medium is the Massage)
“
The "child" was an invention of the seventeenth century; he did not exist in, say, Shakespeare's day. He had, up until that time, been merged in the adult world and there was nothing that could be called childhood in our sense.
Today's child is growing up absurd, because he lives in two worlds, and neither of them inclines him to grow up. Growing up - that is our new work, and it is total. Mere instruction will not suffice.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Our electrically-configured world has forced us to move from the habit of data classification to the mode of pattern recognition.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Education must shift from instruction, from imposing of stencils, to discovery—to probing and exploration and to the recognition of the language of forms.
”
”
Marshall McLuhan (The Medium is the Massage)
“
The Newtonian God—the God who made a clock-like universe, wound it, and withdrew—died a long time ago. This is what Nietzsche meant and this is the God who is being observed.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Don't Let The Medium Massage The Message
”
”
Dean Cavanagh
“
Until writing was invented, man lived in an acoustic space: boundless, directionless, horizonless, in the dark of the mind, in the world of emotion, by primordial intuition, by terror. Speech is a social chart of this bog.
The goose quill put an end to talk. It abolished mystery; it gave architecture and towns; it brought roads and armies, bureaucracy. It was the basic metaphor with which the cycle of civilization began, the step from the dark into the light of the mind. The hand that filled the parchment page built a city.
Whence did the wond'rous mystic art arise,
Of painting SPEECH, and speaking to the eyes?
That we by tracing magic lines are taught,
How to embody, and to colour THOUGHT?
”
”
Marshall McLuhan (The Medium is the Massage)
“
Television completes the cycle of the human sensorium. With the omnipresent ear and the moving eye, we have abolished writing, the specialized acoustic-visual metaphor that established the dynamics of Western civilization.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Homer’s Iliad was the cultural encyclopedia of pre-literate Greece, the didactic vehicle that provided men with guidance for the management of their spiritual, ethical, and social lives.
”
”
Marshall McLuhan (The Medium is the Massage)
“
The past went a-way. When faced with a totally new situation, we tend always to attach ourselves to the objects, to the flavor of the most recent past. We look at the present through a rear-view mirror.
”
”
Marshall McLuhan (The Medium is the Massage)
“
The ear favours no particular “point of view.”
We are enveloped by sound.
It forms a seamless web around us.
We say, “Music shall fill the air.” We never say, “Music shall fill a particular segment of the air.”We hear sounds from everywhere, without ever having to focus.
Sounds come from “above,” from “below,” from in “front” of us, from “behind” us, from our “right,” from our “left.”
We can‘t shut out sound automatically.
We simply are not equipped with earlids.
Where a visual space is an organised continuum of a uniformed connected kind, the ear world is a world of simultaneous relationships.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Our time is a time to cross barriers, for erasing old categories — for probing around. When two seemingly disparate elements are imaginatively poised, put in apposition in new and unique ways, startling discoveries often result
”
”
Marshall McLuhan (The Medium is the Massage)
“
In the "Republic," Plato vigorously attacked the oral, poetized form as a vehicle for communicating knowledge. He pleaded for a more precise method of communication and classification ("The Ideas"), one which would favor the investigation of facts, principles of reality, human nature, and conduct. What the Greeks meant by "poetry" was radically different from what we mean by poetry. Their "poetic" expression was a product of a collective psyche and mind. The mimetic form, a technique that exploited rhythm, meter and music, achieved the desired psychological response in the listener. Listeners could memorize with greater ease what was sung than what was said. Plato attacked this method because it discouraged disputation and argument. It was in his opinion the chief obstacle to abstract, speculative reasoning - he called it "a poison, and an enemy of the people.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Our electrically-configured world has forced us to move from the habit of data classification to the mode of pattern recognition. We can no longer build serially, block-by-block, step-by-step, because instant communication insures that all factors of the environment and of experience coexist in a state of active interplay.
”
”
Marshall McLuhan (The Medium is the Massage)
“
Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication. —MARSHALL MCLUHAN AND QUENTIN FIORE, The Medium Is the Massage, 1967
”
”
Mark Kurlansky (1968: The Year That Rocked the World)
“
Since the beginning of humankind, loved ones have put a hand on each other for support. Massage is our oldest form of therapy, and it remains to this day one of the most powerful methods of healing. A quality 45-minute full-body massage will promote circulation throughout your body and help draw out toxins, especially from your liver. The massage is likely to boost your adrenal glands and kidneys, relax your heart, and ease tension. Ideally, drink two 16-ounce glasses of fresh lemon or lime water directly following your massage. This will optimize the detoxing benefits of your session. CASE HISTORY: Alzheimer’s Under Arrest It had long been a family joke that Whitney was forgetful.
”
”
Anthony William (Medical Medium: Secrets Behind Chronic and Mystery Illness and How to Finally Heal)
“
Psychosis, it seemed to some, was in the air. One unhappy host played Phil a copy of Marshall McLuhan's 1968 LP The Medium is the Massage, an audio collage inspired by the resonating global echo chamber that McLuhan believed formed a new electronic form of “acoustic space.” When the recording began, Dick clapped his hands over his ears and screamed, “Turn it off! Turn it off! It sounds like the inside of my head when I go mad and have to go the hospital.
”
”
Erik Davis (High Weirdness: Drugs, Esoterica, and Visionary Experiences in the Seventies)
“
Electrical information devices for universal, tyrannical womb-to-tomb surveillance are causing a very serious dilemma between our claim to privacy and the community's need to know.
”
”
Marshall McLuhan (The Medium is the Massage by Marshall McLuhan Quentin Fiore Shepard Fairey9th edition (Textbook ONLY, Paperback))