Lululemon Founder Quotes

In the end, it is impossible to have a great life unless it is a meaningful life. And it is very difficult to have a meaningful life without meaningful work. Perhaps, then, you might gain that rare tranquility that comes from knowing that you’ve had a hand in creating something of intrinsic excellence that makes a contribution. Indeed, you might even gain that deepest of all satisfactions: knowing that your short time here on this earth has been well spent, and that it mattered.” —Jim Collins, Good to Great: Why Some Companies Make the Leap…And Others Don’t

(Even Lululemon had its own distinctive vernacular. It was printed all over their shopping bags, so customers would walk out of the store carrying mantras like, “There is little difference between addicts and fanatic athletes,” “Visualize your eventual demise,” and “Friends are more important than money”—all coined by their so-called “tribe” leader, Lululemon’s founder, Chip Wilson, an aging G.I. Joe type just like Greg Glassman whose acolytes were equally devout. Who knew fitness could inspire such religiosity?)