Launch Date Quotes

A Woman's Question Do you know you have asked for the costliest thing Ever made by the Hand above? A woman's heart, and a woman's life--- And a woman's wonderful love. Do you know you have asked for this priceless thing As a child might ask for a toy? Demanding what others have died to win, With a reckless dash of boy. You have written my lesson of duty out, Manlike, you have questioned me. Now stand at the bars of my woman's soul Until I shall question thee. You require your mutton shall always be hot, Your socks and your shirt be whole; I require your heart be true as God's stars And as pure as His heaven your soul. You require a cook for your mutton and beef, I require a far greater thing; A seamstress you're wanting for socks and shirts--- I look for a man and a king. A king for the beautiful realm called Home, And a man that his Maker, God, Shall look upon as He did on the first And say: "It is very good." I am fair and young, but the rose may fade From this soft young cheek one day; Will you love me then 'mid the falling leaves, As you did 'mong the blossoms of May? Is your heart an ocean so strong and true, I may launch my all on its tide? A loving woman finds heaven or hell On the day she is made a bride. I require all things that are grand and true, All things that a man should be; If you give this all, I would stake my life To be all you demand of me. If you cannot be this, a laundress and cook You can hire and little to pay; But a woman's heart and a woman's life Are not to be won that way.

Pearl Harbor Address to the Nation Delivered on December 8, 1941 Mr. Vice President, Mr. Speaker, Members of the Senate, and of the House of Representatives: Yesterday, December 7th, 1941 -- a date which will live in infamy -- the United States of America was suddenly and deliberately attacked by naval and air forces of the Empire of Japan. The United States was at peace with that nation and, at the solicitation of Japan, was still in conversation with its government and its emperor looking toward the maintenance of peace in the Pacific. Indeed, one hour after Japanese air squadrons had commenced bombing in the American island of Oahu, the Japanese ambassador to the United States and his colleague delivered to our Secretary of State a formal reply to a recent American message. And while this reply stated that it seemed useless to continue the existing diplomatic negotiations, it contained no threat or hint of war or of armed attack. It will be recorded that the distance of Hawaii from Japan makes it obvious that the attack was deliberately planned many days or even weeks ago. During the intervening time, the Japanese government has deliberately sought to deceive the United States by false statements and expressions of hope for continued peace. The attack yesterday on the Hawaiian islands has caused severe damage to American naval and military forces. I regret to tell you that very many American lives have been lost. In addition, American ships have been reported torpedoed on the high seas between San Francisco and Honolulu. Yesterday, the Japanese government also launched an attack against Malaya. Last night, Japanese forces attacked Hong Kong. Last night, Japanese forces attacked Guam. Last night, Japanese forces attacked the Philippine Islands. Last night, the Japanese attacked Wake Island. And this morning, the Japanese attacked Midway Island. Japan has, therefore, undertaken a surprise offensive extending throughout the Pacific area. The facts of yesterday and today speak for themselves. The people of the United States have already formed their opinions and well understand the implications to the very life and safety of our nation. As commander in chief of the Army and Navy, I have directed that all measures be taken for our defense. But always will our whole nation remember the character of the onslaught against us. No matter how long it may take us to overcome this premeditated invasion, the American people in their righteous might will win through to absolute victory. I believe that I interpret the will of the Congress and of the people when I assert that we will not only defend ourselves to the uttermost, but will make it very certain that this form of treachery shall never again endanger us. Hostilities exist. There is no blinking at the fact that our people, our territory, and our interests are in grave danger. With confidence in our armed forces, with the unbounding determination of our people, we will gain the inevitable triumph -- so help us God. I ask that the Congress declare that since the unprovoked and dastardly attack by Japan on Sunday, December 7th, 1941, a state of war has existed between the United States and the Japanese empire.

The Poet Ridiculed by Hysterical Academics" Is it, then, your opinion Women are putty in your hands? Is this the face to launch upon A thousand one night stands? First, please, would you be so kind As to define your contribution To modern verse, the Western mind And human institutions? Where, where is the long, flowing hair, The velvet suit, the broad bow tie; Where is the other-worldly air, Where the abstracted eye? Describe the influence on your verse Of Oscar Mudwarp’s mighty line, The theories of Susan Schmersch Or the spondee’s decline. You’ve labored to present us with This mouse-sized volume; shall this equal The epic glories of Joe Smith? He’s just brought out a sequel. Where are the beard, the bongo drums, Tattered T-shirt and grubby sandals, As who, released from Iowa, comes To tell of wondrous scandals? Have you subversive, out of date, Or controversial ideas? And can you really pull your weight Among such minds as these? Ah, what avails the tenure race, Ah, what the Ph.D., When all departments have a place For nincompoops like thee?

I’ll need to go through this process several more times as the launch date approaches. I’m even going to electrolyze my urine. That’ll make for a pleasant smell in the trailer. If I survive this, I’ll tell people I was pissing rocket fuel.

Look, back in the old days, ravens used to be gentle and white, like doves, okay? But they were terrible gossips. One time I was dating this girl, Koronis. The ravens found out she was cheating on me, and they told me about it. I was so angry, I got Artemis to kill Koronis for me. Then I punished the ravens for being tattletales by turning them black.” Reyna stared at me like she was contemplating another kick to my nose. “That story is messed up on so many levels.” “Just wrong,” Meg agreed. “You had your sister kill a girl who was cheating on you?” “Well, I—” “Then you punished the birds that told you about it,” Reyna added, “by turning them black, as if black was bad and white was good?” “When you put it that way, it doesn’t sound right,” I protested. “It’s just what happened when my curse scorched them. It also made them nasty-tempered flesh-eaters.” “Oh, that’s much better,” Reyna snarled. “If we let the birds eat you,” Meg asked, “will they leave Reyna and me alone?” “I—What?” I worried that Meg might not be kidding. Her facial expression did not say kidding. It said serious about the birds eating you. “Listen, I was angry! Yes, I took it out on the birds, but after a few centuries I cooled down. I apologized. By then, they kind of liked being nasty-tempered flesh-eaters. As for Koronis—I mean, at least I saved the child she was pregnant with when Artemis killed her. He became Asclepius, god of medicine!” “Your girlfriend was pregnant when you had her killed?” Reyna launched another kick at my face. I managed to dodge it, since I’d had a lot of practice cowering, but it hurt to know that this time she hadn’t been aiming at an incoming raven. Oh, no. She wanted to knock my teeth in. “You suck,” Meg agreed.

Pope Urban stated that the departure date for his crusade should be August 15, 1096: the Feast of the Assumption, the holiest day of the summer. But five months before the official launch date, at Easter, Peter the Hermit’s motley band of followers—later called the People’s Crusade—was already on the move.

One request most tentatively and anxiously made concerned the date when the portrait would be finished. It had to be an auspicious one: the painter could not simply finish when she wished.

When I’m sitting by my gay friends in church, I hear everything through their ears. When I’m with my recently divorced friend, I hear it through hers. This is good practice. It helps uncenter us (which is, you know, the whole counsel of the New Testament) and sharpens our eye for our sisters and brothers. It trains us to think critically about community, language, felt needs, and inclusion, shaking off autopilot and setting a wider table. We must examine who is invited, who is asked to teach, who is asked to contribute, who is called into leadership. It is one thing to “feel nice feelings” toward the minority voice; it is something else entirely to challenge existing power structures to include the whole variety of God’s people. This is not hard or fancy work. It looks like diversifying small groups and leadership, not defaulting to homogeny as the standard operating procedure. Closer in, it looks like coffee dates, dinner invites, the warm hand of friendship extended to women or families outside your demographic. It means considering the stories around the table before launching into an assumed shared narrative. It includes the old biblical wisdom on being slow to speak and quick to listen, because as much as we love to talk, share, and talk-share some more, there is a special holiness reserved for the practice of listening and deferring.

I need to think about this.” “I know.” Then I closed my eyes and realized that I had to say no. It didn’t matter how I felt about the trip or the chance to get back into space. The launch date he was talking about meant I’d have to go into training now. “I can’t.” I opened my eyes and stared at the wall where the publicity still of me and Nathaniel hung. “I have to turn it down.” “Talk to Nathaniel.” I grimaced. He would tell me to take it. “I can’t.

There is something that I’ll need to discuss with you if you agree to marry me, but it isn’t that I’m terminally ill. I’m not ill at all.” “You want to marry me?” Terri asked with pleasure. Bastien rolled his eyes. “Terri, honey. I just flew two thousand three hundred miles chasing after you. It wasn’t to ask you on a date.” “Oh, Bastien!” She launched herself off the couch. Bastien caught her with an, “oomph,” then found his face peppered with little butterfly kisses.

Rich Purnell sipped coffee in the silent building. Only his cubicle illuminated the otherwise dark room. Continuing with his computations, he ran a final test on the software he'd written. It passed. With a relieved sigh, he sank back in his chair. Checking the clock on his computer, he shook his head. 3:42am. Being an astrodynamicist, Rich rarely had to work late. His job was the find the exact orbits and course corrections needed for any given mission. Usually, it was one of the first parts of a project; all the other steps being based on the orbit. But this time, things were reversed. Iris needed an orbital path, and nobody knew when it would launch. A non-Hoffman Mars-transfer isn't challenging, but it does require the exact locations of Earth and Mars. Planets move as time goes by. An orbit calculated for a specific launch date will work only for that date. Even a single day's difference would result in missing Mars entirely. So Rich had to calculate many orbits. He had a range of 25 days during which Iris might launch. He calculated one orbital path for each. He began an email to his boss. "Mike", he typed, "Attached are the orbital paths for Iris, in 1-day increments. We should start peer-review and vetting so they can be officially accepted. And you were right, I was here almost all night. It wasn't that bad. Nowhere near the pain of calculating orbits for Hermes. I know you get bored when I go in to the math, so I'll summarize: The small, constant thrust of Hermes's ion drives is much harder to deal with than the large point-thrusts of presupply probes. All 25 of the orbits take 349 days, and vary only slightly in thrust duration and angle. The fuel requirement is nearly identical for the orbits and is well within the capacity of EagleEye's booster. It's too bad. Earth and Mars are really badly positioned. Heck, it's almost easier to-" He stopped typing. Furrowing his brow, he stared in to the distance. "Hmm." he said. Grabbing his coffee cup, he went to the break room for a refill. ... "Rich", said Mike. Rich Purnell concentrated on his computer screen. His cubicle was a landfill of printouts, charts, and reference books. Empty coffee cups rested on every surface; take-out packaging littered the ground. "Rich", Mike said, more forcefully. Rich looked up. "Yeah?" "What the hell are you doing?" "Just a little side project. Something I wanted to check up on." "Well... that's fine, I guess", Mike said, "but you need to do your assigned work first. I asked for those satellite adjustments two weeks ago and you still haven't done them." "I need some supercomputer time." Rich said. "You need supercomputer time to calculate routine satellite adjustments?" "No, it's for this other thing I'm working on", Rich said. "Rich, seriously. You have to do your job." Rich thought for a moment. "Would now be a good time for a vacation?" He asked. Mike sighed. "You know what, Rich? I think now would be an ideal time for you to take a vacation." "Great!" Rich smiled. "I'll start right now." "Sure", Mike said. "Go on home. Get some rest." "Oh, I'm not going home", said Rich, returning to his calculations. Mike rubbed his eyes. "Ok, whatever. About those satellite orbits...?" "I'm on vacation", Rich said without looking up. Mike shrugged and walked away.

The assumptions that propagandists are rational, in the sense that they follow their own propaganda theories in their choice of communications, and that the meanings of propagandists' communications may differ for different people reoriented the FCC* analysts from a concept of "content as shared" (Berelson would later say "manifest") to conditions that could explain the motivations of particular communicators and the interests they might serve. The notion of "preparatory propaganda" became an especially useful key for the analysts in their effort to infer the intents of broadcasts with political content. In order to ensure popular support for planned military actions, the Axis leaders had to inform; emotionally arouse, and otherwise prepare their countrymen and women to accept those actions; the FCC analysts discovered that they could learn a great deal about the enemy's intended actions by recognizing such preparatory efforts in the domestic press and broadcasts. They were able to predict several major military and political campaigns and to assess Nazi elites' perceptions of their situation, political changes within the Nazi governing group, and shifts in relations among Axis countries. Among the more outstanding predictions that British analysts were able to make was the date of deployment of German V weapons against Great Britain. The analysts monitored the speeches delivered by Nazi propagandist Joseph Goebbels and inferred from the content of those speeches what had interfered with the weapons' production and when. They then used this information to predict the launch date of the weapons, and their prediction was accurate within a few weeks. *FCC - Federal Communications Commission

When I first met you,” she said, “with that stupid carry-on about how the shop wanted to put on the launch for his awful book. I knew something was off. It didn’t make any sense. And then when I actually saw you…” She allowed herself a dry cackle. “I thought, Oh God, how silly, she’s just a chubby student with a crush.” Of all the things Deenie Harrington said that night, this is the line that I have come back to the most. On my worst days, on my bad dates, on the job interviews that didn’t quite work out the way they should. Just a chubby student with a crush. Big blotches broke out on Deenie’s neck

Three years after the United States and the Israelis reached across Iran’s borders and destroyed its centrifuges, Iran launched a retaliatory attack, the most destructive cyberattack the world had seen to date. On August 15, 2012, Iranian hackers hit Saudi Aramco, the world’s richest oil company—a company worth more than five Apples on paper—with malware that demolished thirty thousand of its computers, wiped its data, and replaced it all with the image of the burning American flag. All the money in the world had not kept Iranian hackers from getting into Aramco’s systems. Iran’s hackers had waited until the eve of Islam’s holiest night of the year—“The Night of Power,” when Saudis were home celebrating the revelation of the Koran to the Prophet Muhammad, to flip a kill switch and detonate malware that not only destroyed Aramco’s computers, data, and access to email and internet but upended the global market for hard drives. It could have been worse. As investigators from CrowdStrike, McAfee, Aramco, and others pored through the Iranians’ crumbs, they discovered that the hackers had tried to cross the Rubicon between Aramco’s business systems and its production systems. In that sense, they failed.

The highlight of his journey was a thirty-minute conference with Truman on the morning of November 18, 1949. The shah had clearly prepared for the event, for he swiftly launched into a detailed disquisition on the challenges facing his country and the vital role it could play in the growing confrontation between the United States and the Soviet Union. That role could be assumed, however, only if the Iranian military was vastly expanded and given up-to-date American weaponry. The Iranian monarch expounded on this topic in a subsequent meeting with the Joint Chiefs of Staff, for the first time displaying that encyclopedic knowledge of sophisticated weapons systems for which he would later become famous.

In a memoir of her tenure as secretary of state, published in June 2014, Hillary Clinton gave her most detailed account of her actions to date. She denounced what she called “misinformation, speculation, and flat-out deceit” about the attacks, and wrote that Obama “gave the order to do whatever was necessary to support our people in Libya.” She wrote: “Losing these fearless public servants in the line of duty was a crushing blow. As Secretary I was the one ultimately responsible for my people’s safety, and I never felt that responsibility more deeply than I did that day.” Addressing the controversy over what triggered the attack, and whether the administration misled the public, she maintained that the Innocence of Muslims video had played a role, though to what extent wasn’t clear. “There were scores of attackers that night, almost certainly with differing motives. It is inaccurate to state that every single one of them was influenced by this hateful video. It is equally inaccurate to state that none of them were.” Clinton’s account was greeted with praise and condemnation in equal measure. As Clinton promoted her book, a new investigation was being launched by the House Select Committee on the Events Surrounding the 2012 Terrorist Attack in Benghazi. Chaired by former federal prosecutor Rep. Trey Gowdy, a South Carolina Republican, the committee’s creation promised to drive questions about Benghazi into the 2016 presidential campaign and beyond.

We visit the Launch Control building, where on one wall of the seventies-style lobby are hung the mission patches of every human spaceflight that has ever been launched from here, 149 to date. Beneath each mission patch is a small plaque showing the launch and landing dates. Two of them—Challenger’s STS-51L and Columbia’s STS-107—are missing landing dates, because both of these missions ended in disasters that destroyed the orbiters and killed their crews. The blank spaces on the wall where those landing dates should have been are discolored from the touch of people’s hands. This would be unremarkable if this place were a tourist attraction, or regularly open to the public. But with the rare exception of Family Days, this building is open only to people who work here. In other words, it’s launch controllers, managers, and engineers who have been touching these empty spaces with their hands, on their way to and from doing their jobs. After

Is it, then, your opinion Women are putty in your hands? Is this the face to launch upon A thousand one night stands? First, please, would you be so kind As to define your contribution To modern verse, the Western mind And human institutions? Where, where is the long, flowing hair, The velvet suit, the broad bow tie; Where is the other-worldly air, Where the abstracted eye? Describe the influence on your verse Of Oscar Mudwarp’s mighty line, The theories of Susan Schmersch Or the spondee’s decline. You’ve labored to present us with This mouse-sized volume; shall this equal The epic glories of Joe Smith? He’s just brought out a sequel. Where are the beard, the bongo drums, Tattered T-shirt and grubby sandals, As who, released from Iowa, comes To tell of wondrous scandals? Have you subversive, out of date, Or controversial ideas? And can you really pull your weight Among such minds as these? Ah, what avails the tenure race, Ah, what the Ph.D., When all departments have a place For nincompoops like thee?

Look, Tommy,” Kurt said, “let Kasey learn how to deal with what she’s going through. Let her make her own mistakes. You can hate boys from afar, and when she brings one home, you just explain that if he hurts her, you’ll make him vanish. That’s how I did it for our daughter.” “And now she lives in Canada,” Petra said. “Okay, maybe don’t tell him that you’ll make him vanish,” Kurt conceded. “Turns out daughters don’t like their dates being threatened.” I laughed again. “This is the oddest conversation I’ve ever woken up to. Tommy, just let Kasey figure it out. You’re there for when she can’t. And if anyone ever does hurt her . . . well, you’re a werewolf—you’ll figure something out.” Tommy smiled. “I love my devious-minded friends.” “ ‘Never has there been a more wretched hive of scum and villainy,’ ” Kurt said. Petra practically launched herself on her husband, kissing him on the cheek. “You quoted Star Wars. I love you.” Kurt looked down at his wife and, without smiling, said, “I know.” Petra’s smile lit up her face like a firework.

INT. NEWT’S SITTING ROOM—FIVE MINUTES LATER—NIGHT The threesome sit at a table bearing NEWT’S mismatched crockery, the atmosphere tainted by TINA’S absence. QUEENIE’S case lies open on the sofa. QUEENIE: Tina and I aren’t talking. NEWT: Why? JACOB’S POV—pink and hazy, as though happily drunk. QUEENIE: Oh well, you know, she found out about Jacob and I seeing each other and she didn’t like it, ’cause of the “law.” (miming quotation marks) Not allowed to date No-Majs, not allowed to marry them. Blah, blah, blah. Well, she was all in a tizzy anyway, ’cause of you. NEWT: Me? QUEENIE: Yeah, you, Newt. It was in Spellbound. Here—I brought it for you— She points her wand at her suitcase. A celebrity magazine zooms to her: Spellbound: Celebrity Secrets and Spell Tips of the Stars! On the cover, an idealized NEWT and an improbably beaming Niffler. BEAST TAMER NEWT TO WED! QUEENIE opens the magazine. THESEUS, LETA, NEWT, and BUNTY stand side by side at his book launch. QUEENIE (showing him): “Newt Scamander with fiancée, Leta Lestrange; brother, Theseus; and unknown woman.” NEWT: No. Theseus is marrying Leta, not me. QUEENIE: Oh! Oh dear . . . well, see, Teen read that, and she started dating someone else. He’s an Auror. His name’s Achilles Tolliver.

Who’s the guy?” “What guy?” “The guy you’re dating.” That’s when I see him. Peter Kavinsky, walking down the hallway. Like magic. Beautiful, dark-haired Peter. He deserves background music, he looks so good. “Peter. Kavinsky. Peter Kavinsky!” The bell rings, and I sail past Josh. “I’ve gotta go! Talk later, Josh!” “Wait!” he calls out. I run up to Peter and launch myself into his arms like a shot out of a cannon. I’ve got my arms around his neck and my legs hooked around his waist, and I don’t even know how my body knows how, because I’ve for sure never touched a boy like this in my life. It’s like we’re in a movie and the music is swelling and waves are crashing around us. Except for the fact that Peter’s expression is registering pure shock and disbelief and maybe a drop of amusement, because Peter likes to be amused. Raising his eyebrows, he says, “Lara Jean? What the--?” I don’t answer. I just kiss him. My first thought is: I have muscle memory of his lips. My second thought is: I hope Josh is watching. He has to be watching or it’s all for nothing. My heart is beating so fast I forget to be afraid of doing it wrong. Because for about three seconds, he’s kissing me back. Peter Kavinsky, the boy of every girl’s dreams, is kissing me back. I haven’t kissed that many boys before. Peter Kavinsky, John Ambrose McClaren, Allie Feldman’s cousin with the weird eye, and now Peter again. I open my eyes and Peter’s staring at me with that same expression on his face. Very sincerely I say, “Thank you.” He replies, “You’re welcome,” and I hop out of his arms and sprint off in the opposite direction.

entire project would be kicked back, and he would need to start the submission process again. The proposal had to be perfect this time. If not, he was sure his competitors would swoop in on this opportunity to launch their own devices. He had spent the last two years on this project, and he was so close—only twenty-seven days left to make all the necessary corrections. He could not afford distractions now. Too much was riding on this; his name was riding on this. He remembered what his father always told him: “No one remembers the name of the person who came in second.” These words motivated him all through high school to earn a full scholarship to Boston University, where he earned his BA and master’s degrees in computer science, and then his PhD in robotics engineering at MIT. Those degrees had driven him to start his own business, Vinchi Medical Engineering, and at age thirty-four, he still lived by those words to keep the company on top. The intercom buzzed. “Your conference call is ready on line one, Mr. Vinchi.” “What the hell were you guys thinking?” Jon barked as soon as he got on the line. Not waiting for them to answer, Jon continued, “Whose bright idea was it to submit my name to participate at this event—or any event, for that matter? This type of thing has your name written all over it, Drew. Is this your doing?” As always, Trent said it the way it was. “If you had attended the last meeting, Jon, you would have been brought up to date for this and would have had the chance to voice any opposition to your participation.” It was a moot point, Jon knew he’d missed their last meeting—actually, their last few meetings—due to his own business needs. But this stunt wasn’t solely about the meeting, and he knew it. “Trent, I have always supported the decisions you guys have made in the past, but I am not supporting this one. What makes you think I will even show? I don’t have time for this nonsense.” “Time is valuable to all of us, Jon. We all have our own companies to run besides supporting what is needed for Takes One. Either you’re fully invested in this, or you’re not. There are times when it takes more than

Neither the onset of epistemic evolution nor that of the Anthropocene can easily be assigned a singular date, cause, or origin. From this perspective, the primary question is less what or who caused the Anthropocene but how humanity can live with it. Each potential genesis proposed above catches important aspects of the long-term historical development that drove us and the planet we inhabit into this new stage. There is nog question that power, violence, exploitation, and oppression were crucial factors. In examining the dark side of history, we see indeed that not all cats are gray; we may well distinguish the oppressors and the oppressed. But identifying causes and culprits does not necessarily put us into a better position for predicting which solutions are equal to the challenges of the Anthropocene. We cannot simply bail out or excuse ourselves from the evolution of knowledge, but we may attempt to understand it better, including the detailed pathways that have brought us to where we now stand - and whence we will be launched into the future.

Todo.ly is an online to-do list and task manager. The founders had a goal to reach millions of new users and make Todo.ly widely available as a web application. They succeeded in securing a partnership with Google Chrome and were able to leverage their 200 million user database to help them achieve their one-year growth goal in just three weeks: ● 1000% increase in average daily traffic ● 780% increase in user base ● 400,000 new tasks each month The key was that the Chrome platform was brand new and the Todo.ly application was submitted three to four months prior its launch date. As the Todo.ly app was exactly what Google was looking for to add to the Chrome Webstore, they have contacted the founders and asked for an integrated two clicks login through Google OpenID. Todo.ly has implemented that and became featured from day one. There was a huge marketing campaign around the Chrome Webstore, TV spots, prints, and press conference. Peter Varadi, the founder of Todo.ly, shared his advice based on his personal experience: “Look for new waves of technology, new platforms that are expected to be used by a massive number of people and try to be on that platform as one of first.” In Todo. ly case, it was clearly visible that Chrome had 200 million users already and when they launched their webstore, they would obviously put it front of all their users. Google needed web apps to fill their webstore for the launch and they opened the app submission process a few months earlier. That was a timely opportunity for Todo.ly to jump in. What could be your new wave and chance?

The product launch and first customer ship dates are merely the dates when a product development team thinks the product’s first release is “finished.” It doesn’t mean the company understands its customers or how to market or sell to them, yet in almost every startup, ready or not, departmental clocks are set irrevocably to “first customer ship.” Even worse, a startup’s investors are managing their financial expectations by this date as well.

Serenity would allow Ethereum to become “the world computer” as it was meant to be, “not a smart phone from 1999 that can process 15 transactions per second and maybe potentially play snake,” Vitalik said. Serenity will be “even more decentralized than today,” and have “hopefully about 1,000 times higher scalability.” He didn’t set a date for the launch of Serenity, but reassured the assembled that it was “really no longer so far away.

An attack against Sicily will be launched in 1943 with the target date as the period of the favorable July moon.

My instinct is to pick up his stapler and launch it as his head

That fat one, Inspector Stanhope. She wants us to fix a date for Miranda Barton’s memorial celebration. It was her idea in the first place – a party to launch the book and remember all the good work Miranda did to encourage new writers.

No. I actually don’t know much about cars in general. But I saw an old Bel Air in a calendar once in our garage and have been a little obsessed with them ever since.” The response launches Thomas into a dissertation about classic cars, which I tune out as soon as I hear the word carburetor. Olivia hangs on his every word.

Dealing with Rejection Of course, success won’t always be so immediate when you use direct preselling to validate—in fact, you’ll get rejected a whole lot—and this is another instance where the technique shines. That’s because every rejection is an opportunity; you can use it to take a deep dive into customer problems. Remember the Rejection Goals from chapter 2. Rejections are TREASURE. When I get shot down while validating, I have a simple four-question script that flips the no into new knowledge, new ideas, and maybe even new customers. “Why not?” It’s really easy to get scared from attacking this one head-on, because what happens if their criticism is right? But that’s exactly what you want to know! “Who is one person you know who would really like this?” Always, always, always ask for a referral! Be specific about what kind of referral and use a number; this makes it highly effective. “What would make this a no-brainer for you?” If they don’t want your product, maybe they’d want something related to it. If they don’t want to pay for your dog care app, what about dog walking? A dog hotel? Dog dating? “What would you pay for that?” One of the hardest things in a startup is setting prices. Getting potential customers to say what they’d pay is pure gold!

The goal is that over time, the organization moves its focus from specific features launching on specific dates to business results.

And don’t just email them once.  Keep them up to date, wanting more.  Give new tidbits every 1-2 weeks leading up to the launch, then email them the day before launch, 3 days into the campaign, one week into the campaign, 2 weeks and with one week and 48 hours left.  Always provide updated information and a call to action. Short and sweet and frequent.

Why are you so into Pinot?” 2 Maya asks. In the next 60 seconds of the movie, the character of Miles Raymond tells a story which would set off a boom in sales of Pinot Noir. It’s a hard grape to grow. It’s thin-skinned, temperamental, ripens early. It’s not a survivor like Cabernet, which can just grow anywhere and thrive even when it’s neglected. No, Pinot needs constant care and attention. In fact it can only grow in these really specific, tucked away corners of the world. And only the most patient and nurturing of growers can do it, really. Only somebody who really takes the time to understand Pinot’s potential can coax it into its fullest expression. Its flavors are the most haunting and brilliant and thrilling and subtle and ancient on the planet. Miles is describing himself in the dialogue and using Pinot as a metaphor for his personality. In this one scene moviegoers projected themselves on the character, feeling his longing and his quest to be understood. Sideways was a hit and won an Oscar for Best Adapted Screenplay. It also launched a movement, turning the misunderstood Pinot Noir into the must-have wine of the year. In less than one year after the movie’s 2004 fall release date, sales of Pinot Noir had risen 18 percent. Winemakers began to grow more of the grape to meet demand. In California alone 70,000 tons of Pinot Noir grapes were harvested and crushed in 2004. Within two years the volume had topped 100,000 tons. Today California wine growers crush more than 250,000 tons of Pinot Noir each year. Interestingly, the Japanese version of the movie did not have the same “Sideways Effect” on wine sales. One reason is that the featured grape is Cabernet, a varietal already popular in Japan. But even more critical and relevant to the discussion on storytelling is that Japanese audiences didn’t see the “porch scene” because there wasn’t one. The scene was not included in the movie. No story, no emotional attachment to a particular varietal. You see, the movie Sideways didn’t launch a movement in Pinot Noir; the story that Miles told triggered the boom. In 60 seconds Maya fell in love with Miles and millions of Americans fell in love with an expensive wine they knew little about.

Birthdays are designed to celebrate another year of life. Our child’s birthday is a reminder of another year without them. Anniversaries typically mark special occasions, but when our child’s death-date rolls around, it can launch us back into acute, intense grief. These special days bring it all back. The pain can be incredible.

own incitements, have been changing. The global weaving continues; the orbital web grows. In 2014, the European Space Agency launched a rocket from its spaceport in French Guyana, carrying Sentinel 1A, the first satellite in its Copernicus project, which is in many ways the most ambitious Earth observation program to date. Copernicus will include a fleet of orbiting craft to be launched over the ensuing decade, which will obtain continuous coverage of the entire planet in unprecedented detail over multiple wavelengths. Sentinel 1A can monitor any location on the globe using radar imaging, a technique we’ve employed with great success elsewhere in the solar system,

But the events that transpired on those various dates did not throw the city of Moscow into upheaval. When the page was torn from the calendar, the bedroom windows did not suddenly shine with the light of a million electric lamps; that Fatherly gaze did not suddenly hang over every desk and appear in every dream; nor did the drivers of a hundred Black Marias turn the keys in their ignitions and fan out into the shadowy streets. For the launch of the First Five-Year Plan, Bukharin’s fall from grace, and the expansion of the Criminal Code to allow the arrest of anyone even countenancing dissension, these were only tidings, omens, underpinnings. And it would be a decade before their effects were fully felt. No.

When Craig Newmark launched what would become Craigslist back in 1995, not only did he not have outside funding, he did not even have a business plan. I do not recommend that, but he succeeded by creating something he cared about — an email distribution list in and around San Francisco — and posted it online. When it grew into a classified ad monster, investors pressured him to take their money. The company refused, waiting until 2004 to sell a 28.4 percent share to eBay. Craigslist Inc. has since bought back that share and continued to do things their way.9 As far back as 2006, the company’s president and chief executive Jim Buckmaster told reporters he was not interested in selling out, preferring to focus on helping users find apartments, jobs, and dates rather than on maximizing profit.10 When you only answer to yourself, you can concentrate on building value your way.

Even high-profile product and feature releases become routine by using dark launch techniques. Long before the launch date, we put all the required code for the feature into production, invisible to everyone except internal employees and small cohorts of real users, allowing us to test and evolve the feature until it achieves the desired business goal.

THE LONGEVITY OF product brands, even those having no apparent technological advantage, is a striking characteristic of FMCG markets, as can be shown by the launch dates of 25 of the top global brands, starting with Schweppes in 1783 (

Few records exist to establish a definitive date as to when the first ships were built in the Piscataqua region. Fishing vessels were probably constructed as early as 1623, when the first fishermen settled in the area. Many undoubtedly boasted a skilled shipwright who taught the fishermen how to build “great shallops”as well as lesser craft. In 1631 a man named Edward Godfrie directed the fisheries at Pannaway. His operation included six large shallops, five fishing boats, and thirteen skiffs, the shallops essentially open boats that included several pairs of oars, a mast, and lug sail, and which later sported enclosed decks.5 Records do survive of the very first ship built by English settlers in the New World. In 1607, at the mouth of the Kennebec River in Maine, the Plymouth Company erected a short-lived fishing settlement. A London shipwright named Digby organized some settlers to construct a small vessel with which to return them home to England, as they were homesick and disenchanted with the New England winters. The small craft was named, characteristically, the Virginia. She was evidently a two-master and weighed about thirty tons, and she transported furs, salted cod, and tobacco for twenty years between various ports along the Maine coast, Plymouth, Jamestown, and England. She is believed to have wrecked somewhere along the coast of Ireland.6 By the middle of the seventeenth century, shipbuilding was firmly established as an independent industry in New England. Maine, with its long coastline and abundant forests, eventually overtook even Massachusetts as the shipbuilding capital of North America. Its most western town, Kittery, hovered above the Piscataqua. For many years the towns of Kittery and Portsmouth, and upriver enclaves like Exeter, Newmarket, Durham, Dover, and South Berwick, rivaled Bath and Brunswick, Maine, as shipbuilding centers, with numerous shipyards, blacksmith shops, sawmills, and wharves. Portsmouth's deep harbor, proximity to upriver lumber, scarcity of fog, and seven feet of tide made it an ideal location for building large vessels. During colonial times, the master carpenters of England were so concerned about competition they eventually petitioned Parliament to discourage shipbuilding in Portsmouth.7 One of the early Piscataqua shipwrights was Robert Cutts, who used African American slaves to build fishing smacks at Crooked Lane in Kittery in the 1650s. Another was William Pepperell, who moved from the Isle of Shoals to Kittery in 1680, where he amassed a fortune in the shipbuilding, fishing, and lumber trades. John Bray built ships in front of the Pepperell mansion as early as 1660, and Samuel Winkley owned a yard that lasted for three generations.8 In 1690, the first warship in America was launched from a small island in the Piscataqua River, situated halfway between Kittery and Portsmouth. The island's name was Rising Castle, and it was the launching pad for a 637-ton frigate called the Falkland. The Falkland bore fifty-four guns, and she sailed until 1768 as a regular line-of-battle ship. The selection of Piscataqua as the site of English naval ship construction may have been instigated by the Earl of Bellomont, who wrote that the harbor would grow wealthy if it supplemented its export of ship masts with “the building of great ships for H.M. Navy.”9 The earl's words underscore the fact that, prior to the American Revolution, Piscataqua's largest source of maritime revenue came from the masts and spars it supplied to Her Majesty's ships. The white oak and white pine used for these building blocks grew to heights of two hundred feet and weighed upward of twenty tons. England depended on this lumber during the Dutch Wars of the

Flying saucers aside, a visceral childhood fascination with what’s out there, launched by pop culture and propelled by real-life space missions during NASA’s heyday, is a recurring narrative among SETI researchers. “I’m a child of the Apollo era,” said Mark Showalter, a Sagan Center senior research scientist. “I’m in this room today because of Neil Armstrong. Watching the moonwalk — that was the most exciting thing I’d ever seen in my life.” To date, Showalter has discovered, or co-discovered, six moons in the solar system: Pan (orbiting Saturn); Mab and Cupid (Uranus); Kerberos and Styx (Pluto); and just last year, a Neptune moon, still unnamed. “We could be sending missions to all kinds of fantastic destinations and learning things for decades to come,” he said. But the scheduled NASA voyages to the outer planets appear nearly done.  The New Horizons spacecraft flies by Pluto next year; the probes to Jupiter and Saturn shut down in 2017. Even the much-heralded Clipper mission — the proposed robotic expedition to Europa — isn’t yet a go. So far, with a projected $2 billion cost, only $170 million has been appropriated. At 56, Showalter concedes that his professional career will conclude with these final journeys. “It takes twenty years from the time you start thinking about the project to the time you actually get to the outer planets,” he said. And without new missions, he worries, and wonders, about the new generation. “It’s the missions that capture imaginations. If those aren’t happening, kids might not go into science the way my generation did.

An accurate budget must be built on a base of thorough research. You must do research on your community to find out what it will cost to get a church off the ground. You need to solidly answer questions such as:, What will the cost of living in this community be?, What will my salary be? How about salaries for additional staff?, How much will it cost to rent space for the church to meet in?, How much will it cost to operate a business in this city (office rent, phones, computer equipment, copy equipment, and so on)? Talk with other pastors in the community. Find out what their start-up costs were and what they are currently spending to maintain and operate the church. Other pastors can be a valuable resource for you on many levels. The worst mistake you can make is to start the budget process by viewing economic realities through a rose-colored lens. If you speculate too much or cut corners in this area, you’ll end up paying dearly down the road. Remember, God never intended for you to go it alone. There are people and resources out there to help you prepare. Ask others for help. God receives no glory when you are scraping the bottom to do His work. So don’t think too small. Church planting is an all or nothing venture. You can’t just partially commit. You have to fully commit, and often that means with your wallet. Don’t underestimate the importance of having a base of prayer partners. You need prayers as desperately as you need money. You need prayers as desperately as you need money. An unhealthy launch may occur when a new church begins as the result of a church split, when a planter is disobedient in following God, or when there is a lack of funding or solid strategy. Finding the right teammates to help you on this journey is serious business. The people you bring on to your staff will either propel you down the road toward fulfilling the vision for your church or serve as speed bumps along the way. You should never be afraid to ask potential staff members to join you—even if it means a salary cut, a drastic position change or a significant new challenge for them. When you ask someone to join your staff, you are not asking that person to make a sacrifice. (If you have that mentality, you need to work to change it.) Instead, you are offering that person the opportunity of a lifetime. There are three things that every new church must have before it can be a real church: (1) a lead pastor, (2) a start date, and (3) a worship leader. Hire a person at the part-time level before bringing him or her on full time. When hiring a new staff person, make sure he or she possesses the three C's: Character, Chemistry & Competency Hiring staff precedes growth, not vice versa. Hire slow, fire fast. Never hire staff when you can find a volunteer. Launch as publicly as possible, with as many people as possible. There are two things you are looking for in a start date: (1) a date on which you have the potential to reach as many people as possible, and (2) a date that precedes a period of time in which people, in general, are unlikely to be traveling out of town. You need steppingstones to get you from where you are to your launch date. Monthly services are real services that you begin holding three to six months prior to your launch date. They are the absolute best strategic precursor to your launch. Monthly services give you the invaluable opportunity to test-drive your systems, your staff and, to an extent, even your service style. At the same time, you are doing real ministry with the people in attendance. These services should mirror as closely as possible what your service will look like on the launch date. Let your target demographic group be the strongest deciding factor in settling on a location: Hotel ballrooms, Movie theaters, Comedy clubs, Public-school auditoriums, Performing-arts theaters, Available church meeting spaces, College auditoriums, Corporate conference space.

most ambitious collaborative learning site to date, was after all launched only in 2001. Ours is by no means

The ECB in June became the first of the world’s main central banks to push a key policy rate below zero. But after Thursday’s cuts Mr Draghi said he saw no scope for further reductions. While yields on shorter-dated bond yields typically held by banks have fallen, the impact of the ECB’s latest measures on longer-term debt is less certain. Yields on benchmark 10-year bonds should rise if the ECB succeeds in raising expectations about future growth and inflation rates. However, speculation that the ECB could still launch a full-blown “quantitative easing” programme and buy government bonds would have the opposite effect. Analysts said even the asset purchase programme announced on Thursday could have QE-type effects.

with you, as your date?” Liam asks me. “Yes,” I say quietly. “I’m so sorry. What can I do for you in return?” “Well, since you offered,” Liam responds, “I would like some information.” “Information?” I ask with a frown. “Yes,” Liam says. “Remember all those deep, dark secrets I said I’d extract from you? Well, if you share them with us, then I’ll be your date for your sister’s wedding.” This is probably the worst thing he could have requested. My mouth feels suddenly very dry. “Um. Isn’t there anything else you might want? Maybe I could dedicate my next book to you?” He laughs lightly. “You’re going to do that anyway once I get your sight back.” I rack my brain, searching for something I could give him. “I’ll have my publisher put out a press release,” I offer, “or maybe schedule an event, like a book launch. We can publicly declare that you’re the hero who helped the semi-famous blind author Winter Rose to see. Even if it doesn’t work, and I can’t see, I’ll pretend like I can, and you’ll probably get tons of research grants and stuff.” “I’m pretty sure that you’re going to do that anyway,” Liam tells me, “because it’s a good story that will sell books.” “Okay,” I mumble, getting desperate. “How about I name a character after you?” “That would be nice,” Liam says. “I’ll take all of the above, but I’ll still need one additional thing to sweeten the pot. Information.” “Why?” I moan in protest. “Because I’m curious,” he answers in a good-natured way. “Come on. It can’t be that bad. Tell me your deepest, darkest secrets.” I sigh. “Are you sure?” “Yes.” “Really? Right here. Right now? In front of Owen?” “Yeah, why not?” Liam says cheerfully. “He’s been telling us way more than we need to know for a while.” “I want to hear, too,” Owen chimes in.  “Entertain us, storyteller!” I spend a moment gathering my composure. I smooth my hands over my legs, and look around uneasily. Taking a deep breath, I try to mentally prepare myself for what I’m about to say to two complete strangers. “Well... three years ago, I was raped.” A hush falls over the car. I can feel the men looking

When the US launched its invasion of Iraq in 2003, there were 1.5 million Christians living in the country. Saddam Hussein’s foreign minister, Tariq Aziz, was a Christian – demonstrating the relative religious tolerance under that regime. But, by igniting sectarian violence between Sunnis and Shias, the US invasion was a disaster for indigenous Christians, who Muslims associated with the hated crusaders. Now Christians are being slaughtered by Islamic State. Between 2003 and now, three quarters of Iraq’s Christians have been driven from their homes or killed. It’s a story that has repeated itself throughout the Middle East, although, to be fair, it long pre-dates the US invasion. When, a century ago, the Ottomans drove Armenian Christians from Turkey into the Syrian desert to die of starvation, there was a 13% Christian presence in Turkey. Now, they have been all but wiped out. In Egypt, some 600,000 Christians have left during the past 30 years.

Halloween (known among European pagans as Samhain, pronounced “sa-wen”) is traditionally the day when the dead return to visit the living, similar to the Asian “Wandering Souls” festival mentioned above. It is the day when the gate between the living and the dead is open, a favorite day for evocations of spirits and demons. Candlemas, on the other hand, is the day of “quickening,” when the earth begins to wake from its slumber, a day of promise for the future, of the celebration of fertility, of anticipation for the bounty of the coming year. One could say, therefore, that the first rocket launch on Halloween was an evocation of the daimon of flight, or perhaps in a darker context a breaching of the barrier between this world and the next, an initiatic rending of the veil of the Temple: space being seen as the domain of both the dead and the higher spiritual forces. The actual birth of the American space program on Candlemas is, of course, also an auspicious event, ripe with mythical connotations. It is not the intention of this author to suggest that the selection of these dates was deliberate on the part of von Karman, Parsons, von Braun or the other space engineers. Indeed, by the time of the Explorer I launch in 1958 Parsons himself had already been dead six years. It is the intention, however, to point out these synchronicities as they occur, because they are evidence of deeper, more sinister, forces at work,

As the launch date grew near, Haig seemed to interpret everything around him in military terms of obedience and duty. When Lady Haig told him that she was expecting their third child, he wrote back, without any trace of jest or irony, “How proud you must feel that you are doing your duty at this time by having a baby and thereby setting a good example to all other females!

By setting expectations that you’d like to hear about any concerns with the launch date as soon as possible, you establish that it’s safe to talk about problems even in the early phases.

Let me repeat that feelings are not the foundation of a relationship, but they are an important launching point. There will come a day when you are married and will have to learn to love someone even when you do not feel like it, but that time is not now.

Christian hostility to the Jews provided a crucial launch-pad for modern antisemitism, not least because it often harboured a strong element of racial prejudice itself and was subsumed into racial antisemitism in a variety of ways. But by the late nineteenth century it was becoming increasingly out of date, at least in its purest, most traditional form, particularly as the Jews were ceasing to be an easily identifiable religious minority and were beginning to convert and marry into Christian society at an increasing pace. Searching for a scapegoat for their economic difficulties in the 1870s, lower-middle-class demagogues and scribblers turned to the Jews, not as a religious but a racial minority, and began to advocate not the total assimilation of Jews into German society, but their total exclusion from it.58 The

Of course, in response to any question about their own country - such as when their first satellite, Kwangmyongsong-I, was launched into space (an event much boasted about by the DPRK, although the rest of the world deemed it a failure) - they all shouted out the exact date and year.

Part Two: When St. Kari of the Blade Met Darth Vader, Star Wars Dark Lord of the Sith  (Earlier, the Emperor commanded Lord Vader to make contact . . . “I have felt a non-tremor in the Nether-Force” “I have not, my master.” “Yes, well, that is why I’m ‘the Emp’ and you are not . . . Um, we have a new enemy, the non-entity known as Blade Kári. She’s running around all over the place gunning for that brat kid of yours.” “Hmm. Interesting,” tight-lipped Darth. “Anyway, I–hey, how can all this mish-mash be?” “Search your feelings, Lord Vader” the Emperor solemnized. “If you feel nothing as usual, you know it to be true or false. By now your guess is as good as mine with this Force stuff.” “Damn!–If you say so,” Vader said smacking his hand. “If she could be turned she would make a powerful ally.” “Yesss . . . can it be done? Bring the Valkyrie creature to me. See to it personally, Lord Vader. The more she is loose the more of a train wreck waiting to happen she becomes to us. Besides, it will break up the monotony until Bingo Wednesday night.” “Okay. She will join us or die–again and again and again–until we all get it right. “Now, what about my son?” grumbed Vader deeply. “Why fish for guppies when you can land a Megalodon? Go on. Get out of here. You Annoy me.” “Yes, my Mahhster . . . ”). back to the action . . . “—Oh yeah? Who is he, this Vader person? Someone I should meet?” Kari percolated. Luke mulled. “No. He is evil and very powerful. A ȿith lord.” “A Scythian, eh? Humm.—for a minute there, you had me worried. “Look—there he is!” Luke shouted scrunching down and pulling the girl besides him. Vader stwalked down the landing craft’s platform decked in his usual evil attire looking at the pile of messy clones. “He doesn’t look so tough’st to me. Pretty trippy wardrobe though. Maybe that is why he is evil. Clothes do that, costuming up n’ all. I think I’ll go down and see him.” Kari launched off to meet him. Luke trying to pull her back, she running up to the battle line strewn with dead clones. “Hey Darth’st.” “Did you do all this? Hmmph. The Force is with you, young Blade Kári, but you are not a Valkyrie yet.” “Sez ‘st who? You’st? Do not be so blamed melodramatic. This ’tain’t no movie ʎ’know’st, well leastways, not yet. I shall have you know I am a charter member of your friendly neighborhood Valkyrie club and my dues are so in.” Vader ignited his red lightsaber (he was not one for small talk). “Where can I get one of those, she asked Vader, pointing to his glowing blade of laser evil. Do they come in assorted colors? I want one!” she yelled back at Luke. Vader struck savagely at the girl, she mildly pirouetting on her heels to evade the cut then giggling, diminutively popped him squarely in his breather-chest contraption bugging him. Again, he struck, the blade harmlessly passing through her. “Impressive, most impressive. And you say you can’t get a date?” “Best take it easy Sith-meister. You’re riling me.” Luke’s eyes bulged. He could not believe it, remembering his own stupid head words to Yoda, his spry little green master. Vader paused, breathing heavily as was typical of him like he was a 20-pack a day smoker. “Your destiny lies with me, young Kári. Look here, if you really want one of these red glow in the Nether dark cutters, come with me.” “Honestly?” Luke nodded his head back and forth as if agreeing with himself. Where had he heard that before . . . ? The kid was going to be nothing but trouble from here on out he foresaw. end stay tuned for part iii  

It is clearly evident that unethical and corrupt practices were the bedrock of Prannoy Roy journalism. After getting the Doordarshan contract through patronage and a quid pro quo, he shrewdly cashed out over Rs.23 crores (to his personal account in 1994-95) in a short span of few years (see Table 1 below) by selling shares at astronomical valuations to a foreign investor. Simply put, through political patronage he built a business and cashed out for personal profit.  Table 1. Source: NDTV public issue prospectus filed with SEBI in 2004. Date of transfer No. of Equity Shares (Face value of Rs.10) Cost per Shares (Rs.) Price (Rs.) Nature of payment No. of Equity Shares (of Face Value of Rs.4) post splitting 21 Oct 1994 48,140 10 675 Cash 120,350 16 May 1995 99,070 10 675 Cash 247,675 Jul 21 1995 121,625 10 675 Cash 304,063 Aug 22 1995 81,481 10 675 Cash 203,702 After inking favorable deals with Doordarshan, many people in Central Government in 1997 helped NDTV to clinch a magical figure deal with Rupert Murdoch’s Star TV[3] during the liberalization period. The Lutyens Delhi’s cozy club arm twisted Murdoch into an agreement with Prannoy Roy’s NDTV to launch the Star News channel.

The criteria that I found most valuable when making my decisions were the following: What is the size of the investor community invested in other offerings on the platform to-date? Does the platform accept investments via credit card? For example, about 40% of my crowdfunding investors invested with a credit card. Does the platform allow for campaign extensions (if you fall short of your goal within your campaign period, can you extend the campaign until you reach your goal)? I’ve extended my campaigns multiple times. Does the platform allow for multiple disbursements? I prefer to disburse money from my campaign once a month. However, many platforms don’t allow you to disburse the funds until after the campaign is over What are the fees? Platforms can charge between 5-20% of your raise as fees, with some platforms having complicated fee structures that involve taking some of your Securities as part of the offering. Some platforms require you to pay them cash upfront before launching an offering. Does the platform allow you to set your own terms? For example, some platforms don’t allow you to sell convertible notes. Some others don’t allow you to sell non-voting common stock. Some platforms insist that they set the valuation for your startup in order to launch—the logic being that they know their investors, and they want to provide them with a “good deal.” For many reasons, you want to sell the Security that’s right for your startup. Does the platform allow you to have design freedom on the campaign page? You want to make sure that your brand is well represented. The aesthetics and optimization of the page are highly correlated with conversion (how many people invest after visiting your page). Does the platform support analytics? You need advanced analytics to market your offering. Some platforms, for example, allow you to enter a Facebook Pixel and Google Analytics code into the campaign page, while others do not. Does the platform have a good reputation? You will be driving a lot of potential investors and media folks to this platform, and you want to be sure that your platform of choice hasn’t been involved in anything shady in the past. Does the platform allow you to update your investors and prospective investors with campaign notifications? Some platforms have a built-in functionality where you can post updates right on the campaign, download email, and mailing contact lists of your investors (allowing you to contact them by email and allowing you to build Facebook “lookalike audiences”). Whereas, other platforms don’t even share the email addresses of the folks who have already invested in your startup. Does the platform support or plan to support secondary trading for the Securities that it sells on its platform? Will your investors be able to sell the Securities that they buy from you? The ability to sell Securities in a marketplace brings a lot of liquidity and increases its value significantly. In order to allow for secondary trading, the platform needs to obtain an Alternative Trading System (ATS) approval from FINRA.

Above all else, the sinking of Force Z demonstrated that the dominance the battleship had enjoyed in naval warfare had finally come to an abrupt end. For almost half a century, the battleship had reigned supreme as the arbiter of victory at sea. Throughout its life the torpedo had been a relatively ineffective weapon, and one which could be countered with relative ease, but which was now becoming increasingly effective when used by destroyers and submarines. Also, a new generation of aircraft had entered service which had the speed, capacity and agility to launch highly effective torpedo attacks. The torpedo bomber was a weapon that had finally come of age. What this battle demonstrated was that relatively cheap, mass-produced aircraft, if flown with skill and daring, and used in sufficient numbers, could prove more than a match for a hugely expensive battleship. So, 10 December 1941 marked a real historical milestone. In geopolitical terms, the sinking of Force Z signalled the imminent end for the British defence of Singapore – its surrender to the Japanese in turn marking the start of the disintegration of the British Empire. In the field of military and naval history, that date marked something of equally momentous importance. It was the day when the battleship ceased to be the dominant arbiter of naval power. In effect, 10 December 1941 marked the death of the battleship.

Mom launched into a story about her first date. It happened a long, long time ago, just before the dinosaurs

The date for the fall launch had apparently been scrapped, with hopes resting on a balloon launch during the spring of 1960. The team at the Jet Propulsion Lab and Jakes’s team in Holmdel meanwhile planned a series of prelaunch communication tests. Each would direct a radio signal toward the moon while the station on the opposite coast would try to receive the reflection. The first dates were set for late November 1959. Moonbounces, they were called.

What are we talking about in 2001? A Tuesday morning with a crystalline sky. American Airlines Flight 11 from Boston to Los Angeles crashes into the North Tower of the World Trade Center at 8:46 a.m. United Airlines Flight 175, also from Boston to Los Angeles, crashes into the South Tower at 9:03. American Airlines Flight 77 from Washington Dulles to Los Angeles hits the Pentagon at 9:37 a.m. And at 10:03 a.m., United Flight 93 from Newark to San Francisco crashes in a field near Shanksville, Pennsylvania. There are 2,996 fatalities. The country is stunned and grief-stricken. We have been attacked on our own soil for the first time since the Japanese bombed Pearl Harbor in December 1941. A man in a navy-blue summer-weight suit launches himself from a 103rd-floor window. An El Salvadoran line chef running late for his prep shift at Windows on the World watches the sky turn to fire and the top of the building—six floors beneath the kitchen where he works—explode. Cantor Fitzgerald. President Bush in a bunker. The pregnant widow of a brave man who says, “Let’s roll.” The plane that went down in Pennsylvania was headed for the Capitol Building. The world says, America was attacked. America says, New York was attacked. New York says, Downtown was attacked. There’s a televised benefit concert, America: A Tribute to Heroes. The Goo Goo Dolls and Limp Bizkit sing “Wish You Were Here.” Voicemail messages from the dead. First responders running up the stairs while civilians run down. Flyers plastered across Manhattan: MISSING. The date—chosen by the terrorists because of the bluebird weather—has an eerie significance: 9/11. Though we will all come to call it Nine Eleven

When an Israeli man wants to date a woman, he asks her out that night. When an Israeli entrepreneur has a business idea, he will start it that week. The notion that one should accumulate credentials before launching a venture simply does not exist. This is actually good in business. Too much time can only teach you what can go wrong, not what could be transformative.”5

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Labor and employment firm Fisher & Phillips LLP opened a Seattle office by poaching partner Davis Bae from labor and employment competitor Jackson Lewis PC. Mr. Bea, an immigration specialist, will lead the office, which also includes new partners Nick Beermann and Catharine Morisset and one other lawyer. Fisher & Phillips has 31 offices around the country. Sara Randazzo LAW Cadwalader Hires New Partner as It Looks to Represent Activist Investors By Liz Hoffman and David Benoit | 698 words One of America’s oldest corporate law firms is diving into the business of representing activist investors, betting that these agitators are going mainstream—and offer a lucrative business opportunity for advisers. Cadwalader, Wickersham & Taft LLP has hired a new partner, Richard Brand, whose biggest clients include William Ackman’s Pershing Square Capital Management LP, among other activist investors. Mr. Brand, 35 years old, advised Pershing Square on its campaign at Allergan Inc. last year and a board coup at Canadian Pacific Railway Ltd. in 2012. He has also defended companies against activists and has worked on mergers-and-acquisitions deals. His hiring, from Kirkland & Ellis LLP, is a notable step by a major law firm to commit to representing activists, and to do so while still aiming to retain corporate clients. Founded in 1792, Cadwalader for decades has catered to big companies and banks, but going forward will also seek out work from hedge funds including Pershing Square and Sachem Head Capital Management LP, a Pershing Square spinout and another client of Mr. Brand’s. To date, few major law firms or Wall Street banks have tried to represent both corporations and activist investors, who generally take positions in companies and push for changes to drive up share prices. Most big law firms instead cater exclusively to companies, worried that lining up with activists will offend or scare off executives or create conflicts that could jeopardize future assignments. Some are dabbling in both camps. Paul, Weiss, Rifkind, Wharton & Garrison LLP, for example, represented Trian Fund Management LP in its recent proxy fight at DuPont Co. and also is steering Time Warner Cable Inc.’s pending sale to Charter Communications Inc. Willkie Farr & Gallagher LLP and Gibson, Dunn & Crutcher LLP have done work for activist firm Third Point LLC. But most firms are more monogamous. Those on one end, most vocally Wachtell, Lipton, Rosen & Katz, defend management, while a small band including Schulte Roth & Zabel LLP and Olshan Frome Wolosky LLP primarily represent activists. In embracing activist work, Cadwalader thinks it can serve both groups better, said Christopher Cox, chairman of the firm’s corporate group. “Traditional M&A and activism are becoming increasingly intertwined,” Mr. Cox said in an interview. “To be able to bring that perspective to the boardroom is a huge advantage. And when a threat does emerge, who’s better to defend a company than someone who’s seen it from the other side?” Mr. Cox said Cadwalader has been thinking about branching out into activism since late last year. The firm is also working with an activist fund launched earlier this year by Cadwalader’s former head of M&A, Jim Woolery, that hopes to take a friendlier stance toward companies. Mr. Cox also said he believes activism can be lucrative, pooh-poohing another reason some big law firms eschew such assignments—namely, that they don’t pay as well as, say, a large merger deal. “There is real money in activism today,” said Robert Jackson, a former lawyer at Wachtell and the U.S. Treasury Department who now teaches at Columbia University and who also notes that advising activists can generate regulatory work. “Law firms are businesses, and taking the stance that you’ll never, ever, ever represent an activist is a financial luxury that only a few firms have.” To be sure, the handful of law firms that work for both sides say they do so

I’d be hard-pressed to find a better start to a brand story than the one that chronicles the birth of “the people’s car,” the Tata Nano. The story goes that Ratan Tata, chairman of the well-respected Tata Group, was travelling along in the pouring rain behind a family who was precariously perched on a scooter weaving in and out of traffic on the slick wet roads of Bangalore. Tata thought that surely this was a problem he and his company could solve. He wanted to bring safe, affordable transport to the poor—to design, build, and sell a family car that could replace the scooter for a price that was less than $2,500. It was a business idea born from a high ideal and coming from a man with a track record in the industry, someone with the capability to innovate, design, and produce a high-quality product. People were captivated by the idea of what would be the world’s cheapest car. The media and the world watched to see how delivering on this seemingly impossible promise might pan out. Ratan Tata did deliver on his promise when he unveiled the Nano at the New Delhi Auto Expo in 2009, six years after having the idea. The hype around the new “people’s car” and the media attention it received meant that any mistakes were very public (several production challenges and safety problems were reported along the way). And while the general public seemed to be behind the idea of a new and fun Indian-led innovation, the number of Facebook likes (almost 4 million to date) didn’t convert to actual sales. It seemed that while Tata Motors was telling a story about affordability and innovating with frugal engineering (perhaps “lean engineering” might have worked better for them), the story prospective customers were hearing was one about a car that was cheap. The positioning of the car was at odds with the buying public’s perception of it. In a country where a car is an aspirational purchase, the Nano became symbolic of the car to buy if you couldn’t afford anything else. Since its launch in 2009, just over 200,000 Nanos have sold. The factory has the capacity to produce 21,000 cars a month. It turns out that the modest numbers of people buying the Nano are not the scooter drivers but middle-class Indians who are looking for a second car, or a car for their parents or children. The car that was billed as a “game changer” hasn’t lived up to the hype in the hearts of the people who were expected to line up and buy it in the tens of thousands. Despite winning design and innovation awards, the Nano’s reputation amongst consumers—and the story they have come to believe—has been the thing that’s held it back.

The imposter’s dead.” Adara froze as she heard the unfamiliar male voice through her prison’s door. “Are you sure?” her guard asked. “Aye. Lord Selwyn identified him himself. He was stabbed straight through his heart.” Adara felt her world shift at those words. Christian dead? Nay. It couldn’t be. The men outside laughed and began to celebrate. “Christian,” she breathed, her heart shattering in waves of bitter agony. He couldn’t be gone. He couldn’t. “Open the door. Lord Selwyn wishes to have the queen join him so that they can set a date for her new wedding.” Never! Adara struggled to breathe as she glanced about for a weapon. There was nothing. But when the door opened, her rage took hold of her. “Damn you!” she shouted, then commenced to throwing every object toward the soldiers who entered. She couldn’t see clearly through her tears. All she knew was that she wanted vengeance on all of them. How dare they kill her Christian! How dare they! Sobs assailed her. She wanted to crumple from the excruciating weight of her grief. But she refused. So instead, she vented by pelting them with everything she could lift and launch. “Adara, cease!” She froze at the sound of a voice she hadn’t expected to hear. For a moment she thought she might be dreaming, until she blinked to look up into the most handsome face she’d ever known. She stared at the same blue eyes that made the tenderest of love to her. Christian. Her grip went lax and the candlestick in her hand fell to the floor. He was alive! She threw herself into his arms and held him close as giddy tears replaced her grief-induced ones. At least until her rage took hold again. “Damn you, you worthless, heartless son of a dog!” she snarled, pulling back to strike at his chest. “How dare you make me think you were dead! Don’t you ever do such a thing to me again.” Christian was stunned by her language and actions. “I didn’t know you could hear us through the door.” She struck him again on his armor, a blow that no doubt he felt not at all, but it gave her some degree of satisfaction. “Well, think better next time.” Her untoward anger amused him. Wiping the tears from her face, he kissed her tenderly. Phantom cleared his throat. “Need I remind the two of you that we still need to get out of this place before the guards regain consciousness?” “We are coming,” Christian said, pulling back from her and taking her hand into his. Two men brought the guards into her room and dumped them by her bed before they tied them securely. “How did you know where to find me?” she asked them. “Phantom has many unsavory friends who know every machination of Selwyn’s.” For some reason she didn’t doubt that.

Steve told me that there were two important things I needed to communicate to this person in the first week. Firstly, the new team member must understand that it is their job to know more than anyone in the company about their product area and its customers. Importantly, this person needed to know more about these things than I did, and Steve knew that I knew a lot. Secondly, the new team member should have a publicly visible ‘win’ sometime in the first 90 days from their start date.

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David and Neil were MBA students at the Wharton School when the cash-strapped David lost his eyeglasses and had to pay $700 for replacements. That got them thinking: Could there be a better way? Neil had previously worked for a nonprofit, VisionSpring, that trained poor women in the developing world to start businesses offering eye exams and selling glasses that were affordable to people making less than four dollars a day. He had helped expand the nonprofit’s presence to ten countries, supporting thousands of female entrepreneurs and boosting the organization’s staff from two to thirty. At the time, it hadn’t occurred to Neil that an idea birthed in the nonprofit sector could be transferred to the private sector. But later at Wharton, as he and David considered entering the eyeglass business, after being shocked by the high cost of replacing David’s glasses, they decided they were out to build more than a company—they were on a social mission as well. They asked a simple question: Why had no one ever sold eyeglasses online? Well, because some believed it was impossible. For one thing, the eyeglass industry operated under a near monopoly that controlled the sales pipeline and price points. That these high prices would be passed on to consumers went unquestioned, even if that meant some people would go without glasses altogether. For another, people didn’t really want to buy a product as carefully calibrated and individualized as glasses online. Besides, how could an online company even work? David and Neil would have to be able to offer stylish frames, a perfect fit, and various options for prescriptions. With a $2,500 seed investment from Wharton’s Venture Initiation Program, David and Neil launched their company in 2010 with a selection of styles, a low price of $95, and a hip marketing program. (They named the company Warby Parker after two characters in a Jack Kerouac novel.) Within a month, they’d sold out all their stock and had a 20,000-person waiting list. Within a year, they’d received serious funding. They kept perfecting their concept, offering an innovative home try-on program, a collection of boutique retail outlets, and an eye test app for distance vision. Today Warby Parker is valued at $1.75 billion, with 1,400 employees and 65 retail stores. It’s no surprise that Neil and David continued to use Warby Parker’s success to deliver eyeglasses to those in need. The company’s Buy a Pair, Give a Pair program is unique: instead of simply providing free eyeglasses, Warby Parker trains and equips entrepreneurs in developing countries to sell the glasses they’re given. To date, 4 million pairs of glasses have been distributed through Warby Parker’s program. This dual commitment to inexpensive eyewear for all, paired with a program to improve access to eyewear for the global poor, makes Warby Parker an exemplary assumption-busting social enterprise.

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