Google Positive Quotes

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If you are on social media, and you are not learning, not laughing, not being inspired or not networking, then you are using it wrong.
Germany Kent
In matters of the heart as well, a certain level of negativity and suspicion is universally recommended. You may try to project a thoroughly positive outlook in order to attract a potential boyfriend, but you are also advised to Google him.
Barbara Ehrenreich
Nowadays, being “connected” means 24/7 availability. Emailing, texting, Twittering, calling, keeping one’s website and Facebook status current seem essential to being and remaining relevant in the world. In addition to the positive impact of globally interconnecting humanity, the information era is also contributing to the creation of a high-tech, low-touch society. It is impacting language, the publishing world, education, and social revolts. Neurologists and other pundits, including Nicholas Carr in his Atlantic article, “Is Google Making Us Stupid?”, point out the paradoxical downsides of not setting healthy boundaries or applying discipline to how we engage technology. Some have gone so far as to suggest that it is making us “spiritually stupid” by keeping us too distracted to participate in spiritual practices. But how about this: can using technology with mindfulness lead to beneficial social and spiritual connection?
Michael Bernard Beckwith (Life Visioning: A Transformative Process for Activating Your Unique Gifts and Highest Potential)
When you start a new position, for the first three weeks don’t do anything. Listen to people,
Eric Schmidt (How Google Works)
Somebody’s noticing the immigrant crime wave: Google illegal alien crime and you’ll get more than 2 million hits. Google immigrant crime and you’ll get 40 million. Only our government and media refuse to notice. Then they turn around and denounce anyone else’s estimate, saying: You don’t know that. So tell us! We “don’t know that” only because the people in a position to know have decided to keep it secret.
Ann Coulter (¡Adios, America!: The Left's Plan to Turn Our Country into a Third World Hellhole)
By performing a simple Google search, a website review, a visit to their LinkedIn profile, or a media release search on the person you are about to meet, you can find out where they’ve been, what they care about, and where they’re going. Whether you learn an interesting fact about a hobby they enjoy, the breed of their dog, or something you both have in common, it will show that you took the time to research and that you care about them as a person.
Susan C. Young (The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact (The Art of First Impressions for Positive Impact, #2))
Google controls two-thirds of the US search market. Almost three-quarters of all Internet users have Facebook accounts. Amazon controls about 30% of the US book market, and 70% of the e-book market. Comcast owns about 25% of the US broadband market. These companies have enormous power and control over us simply because of their economic position. They all collect and use our data to increase their market dominance and profitability. When eBay first started, it was easy for buyers and sellers to communicate outside of the eBay system because people’s e-mail addresses were largely public. In 2001, eBay started hiding e-mail addresses; in 2011, it banned e-mail addresses and links in listings; and in 2012, it banned them from user-to-user communications. All of these moves served to position eBay as a powerful intermediary by making it harder for buyers and sellers to take a relationship established inside of eBay and move it outside of eBay.
Bruce Schneier (Data and Goliath: The Hidden Battles to Collect Your Data and Control Your World)
In particular, the rise of companies like Google, Facebook, and Amazon has propelled a great deal of progress. Never before have such deep-pocketed corporations viewed artificial intelligence as absolutely central to their business models—and never before has AI research been positioned so close to the nexus of competition between such powerful entities. A similar competitive dynamic is unfolding among nations. AI is becoming indispensable to militaries, intelligence agencies, and the surveillance apparatus in authoritarian states.* Indeed, an all-out AI arms race might well be looming in the near future.
Martin Ford (Rise of the Robots: Technology and the Threat of a Jobless Future)
Research by psychologist Steven Sloman and marketing expert Phil Fernbach shows that people who claim to understand complicated political topics such as cap and trade and flat taxes tend to reveal their ignorance when asked to provide a detailed explanation without the aid of Google. Though people on either side of an issue may believe they know their opponents’ positions, when put to the task of breaking it down they soon learn that they have only a basic understanding of the topic being argued. Stranger still, once subjects in such studies recognize this, they reliably become more moderate in their beliefs.
David McRaney (You Are Now Less Dumb: How to Conquer Mob Mentality, How to Buy Happiness, and All the Other Ways to Outsmart Yourself)
Positive reputation management. I Googled your name, and a few obnoxious articles popu up. I work with the leading reputation management company that can backlink to the positive articles to make a "firewall" which prevents negative pieces from ranking well on Google. Your first page of Google is key as 95% never go beyond the first Google page. Let's improve this. Easy to do.
Jodi Kantor (She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement)
Google’s enviable position as the monopoly leader in the provision of information has allowed its organization of information and customization to be driven by its economic imperatives and has influenced broad swaths of society to see it as the creator and keeper of information culture online, which I am arguing is another form of American imperialism that manifests itself as a “gatekeeper”18 on the web.
Safiya Umoja Noble (Algorithms of Oppression: How Search Engines Reinforce Racism)
Person who is truly positive in nature suffers a lot but they can find way to jump out of it. In fact any kind of problem they face helps them to create new ideas, indirectly helping society to upgrade positively. But person who is positive only from outer personality always suffers more then person who is truly positive because they can’t find way out of problems for themselves and later for this society.
Rajendra Ojha
With the explosion of technology over the last 15+ years, we are in the process of a complete paradigm shift in regards to how we communicate in our marketing, public relations and advertising. Social Media has forever changed the way businesses and customers communicate and the beauty of it is that, through your channels, you can reach your audience directly and at lightning speed. Social Media has also changed the way customers make their buying decisions. Pinterest, Google+, Twitter, YouTube, and Facebook, have made it easy to find and connect with others who share similar interests, to read product reviews and to connect with potential clients. Within these networks there is an amazing and wide open space for your unique voice to be heard. As the web interacts with us in more personal ways and with greater portability, there is no time better than the present to engage with and rally your community.
Kytka Hilmar-Jezek (Book Power: A Platform for Writing, Branding, Positioning & Publishing)
Google spent millions of dollars on a study called Project Aristotle to study teams around the globe. They wanted to know the attributes and characteristics of the best teams and who the best team leaders were. Sure enough, the best leaders were the most positive. They were the ones who made it safe for every person on the team to speak out and feel valued and respected. They were the most supportive and encouraging, constantly giving of themselves to their team members so the team members could be their best selves.
Greg Hiebert (NOT A BOOK: You Can't Give What You Don't Have: Creating The Seven Habits That Make A Remarkable Life)
On December 7, 2017, a critical milestone was reached, not when a computer defeated a human at chess—that’s old news—but when Google’s AlphaZero program defeated the Stockfish 8 program. Stockfish 8 was the world’s computer chess champion for 2016. It had access to centuries of accumulated human experience in chess, as well as decades of computer experience. It was able to calculate seventy million chess positions per second. In contrast, AlphaZero performed only eighty thousand such calculations per second, and its human creators had not taught it any chess strategies—not even standard openings.
Yuval Noah Harari (21 Lessons for the 21st Century)
that was how plenty of people felt in 634 BC in Rome, as well, when they were convinced that the city was destined to collapse after 120 years of existence. It is how people have felt at countless points in history since then. Try searching Google’s library of digitised manuscripts for the phrase ‘these uncertain times’, and you’ll find that it occurs over and over, in hundreds of journals and books, in virtually every decade the database encompasses, reaching back to the seventeenth century. ‘As a matter of fact,’ Watts insisted, ‘our age is no more insecure than any other. Poverty, disease, war, change and death are nothing new.
Oliver Burkeman (The Antidote: Happiness for People Who Can't Stand Positive Thinking)
On 7 December 2017 a critical milestone was reached, not when a computer defeated a human at chess –that’s old news –but when Google’s AlphaZero program defeated the Stockfish 8 program. Stockfish 8 was the world’s computer chess champion for 2016. It had access to centuries of accumulated human experience in chess, as well as to decades of computer experience. It was able to calculate 70 million chess positions per second. In contrast, AlphaZero performed only 80,000 such calculations per second, and its human creators never taught it any chess strategies –not even standard openings. Rather, AlphaZero used the latest machine-learning principles to self-learn chess by playing against itself. Nevertheless, out of a hundred games the novice AlphaZero played against Stockfish, AlphaZero won twenty-eight and tied seventy-two. It didn’t lose even once. Since AlphaZero learned nothing from any human, many of its winning moves and strategies seemed unconventional to human eyes. They may well be considered creative, if not downright genius. Can you guess how long it took AlphaZero to learn chess from scratch, prepare for the match against Stockfish, and develop its genius instincts? Four hours. That’s not a typo. For centuries, chess was considered one of the crowning glories of human intelligence. AlphaZero went from utter ignorance to creative mastery in four hours, without the help of any human guide. 18
Yuval Noah Harari (21 Lessons for the 21st Century)
On December 7, 2017, a critical milestone was reached, not when a computer defeated a human at chess—that’s old news—but when Google’s AlphaZero program defeated the Stockfish 8 program. Stockfish 8 was the world’s computer chess champion for 2016. It had access to centuries of accumulated human experience in chess, as well as decades of computer experience. It was able to calculate seventy million chess positions per second. In contrast, AlphaZero performed only eighty thousand such calculations per second, and its human creators had not taught it any chess strategies—not even standard openings. Rather, AlphaZero used the latest machine-learning principles to self-learn chess by playing against itself. Nevertheless, out of a hundred games the novice AlphaZero played against Stockfish, AlphaZero won twenty-eight and tied seventy-two. It didn’t lose even once. Since AlphaZero had learned nothing from any human, many of its winning moves and strategies seemed unconventional to the human eye. They may well be considered creative, if not downright genius. Can you guess how long it took AlphaZero to learn chess from scratch, prepare for the match against Stockfish, and develop its genius instincts? Four hours. That’s not a typo. For centuries, chess was considered one of the crowning glories of human intelligence. AlphaZero went from utter ignorance to creative mastery in four hours, without the help of any human guide.18
Yuval Noah Harari (21 Lessons for the 21st Century)
Google searches, however, reveal that there was one line that did trigger the type of response then-president Obama might have wanted. He said, “Muslim Americans are our friends and our neighbors, our co-workers, our sports heroes and, yes, they are our men and women in uniform, who are willing to die in defense of our country.” After this line, for the first time in more than a year, the top Googled noun after “Muslim” was not “terrorists,” “extremists,” or “refugees.” It was “athletes,” followed by “soldiers.” And, in fact, “athletes” kept the top spot for a full day afterward. When we lecture angry people, the search data implies that their fury can grow. But subtly provoking people’s curiosity, giving new information, and offering new images of the group that is stoking their rage may turn their thoughts in different, more positive directions.
Seth Stephens-Davidowitz (Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are)
We live in the information age and the sheer volume of it being available everywhere, creates a need for information that has value. Yes, we can look anything up on Google but who has the time? Can we trust that the information comes from a trustworthy source? Your experience has given you a deep knowing of your subject matter. You have insights and ideas that others may not figure out on their own. You are holding a roadmap that has great value to someone. What has been stopping you from sharing your knowledge? Perhaps you have been afraid to put yourself out there because of a fear of rejection? Let me get straight to the point. Get over it right now! Ponder the following quote for a moment and then move on with the decision to write rather than not to write, because not to write is not “to be”. You deny yourself and your audience. You have had an incredible journey to get to where you are and have amassed experience and knowledge. Now combine that with your unique voice and be heard. You are already an expert. Accept it.
Kytka Hilmar-Jezek (Book Power: A Platform for Writing, Branding, Positioning & Publishing)
On 7 December 2017 a critical milestone was reached, not when a computer defeated a human at chess – that’s old news – but when Google’s AlphaZero program defeated the Stockfish 8 program. Stockfish 8 was the world’s computer chess champion for 2016. It had access to centuries of accumulated human experience in chess, as well as to decades of computer experience. It was able to calculate 70 million chess positions per second. In contrast, AlphaZero performed only 80,000 such calculations per second, and its human creators never taught it any chess strategies – not even standard openings. Rather, AlphaZero used the latest machine-learning principles to self-learn chess by playing against itself. Nevertheless, out of a hundred games the novice AlphaZero played against Stockfish, AlphaZero won twenty-eight and tied seventy-two. It didn’t lose even once. Since AlphaZero learned nothing from any human, many of its winning moves and strategies seemed unconventional to human eyes. They may well be considered creative, if not downright genius. Can you guess how long it took AlphaZero to learn chess from scratch, prepare for the match against Stockfish, and develop its genius instincts? Four hours. That’s not a typo. For centuries, chess was considered one of the crowning glories of human intelligence. AlphaZero went from utter ignorance to creative mastery in four hours, without the help of any human guide.18
Yuval Noah Harari (21 Lessons for the 21st Century)
On December 7, 2017, a critical milestone was reached, not when a computer defeated a human at chess—that’s old news—but when Google’s AlphaZero program defeated the Stockfish 8 program. Stockfish 8 was the world’s computer chess champion for 2016. It had access to centuries of accumulated human experience in chess, as well as decades of computer experience. It was able to calculate seventy million chess positions per second. In contrast, AlphaZero performed only eighty thousand such calculations per second, and its human creators had not taught it any chess strategies—not even standard openings. Rather, AlphaZero used the latest machine-learning principles to self-learn chess by playing against itself. Nevertheless, out of a hundred games the novice AlphaZero played against Stockfish, AlphaZero won twenty-eight and tied seventy-two. It didn’t lose even once. Since AlphaZero had learned nothing from any human, many of its winning moves and strategies seemed unconventional to the human eye. They may well be considered creative, if not downright genius. Can you guess how long it took AlphaZero to learn chess from scratch, prepare for the match against Stockfish, and develop its genius instincts? Four hours. That’s not a typo. For centuries, chess was considered one of the crowning glories of human intelligence. AlphaZero went from utter ignorance to creative mastery in four hours, without the help of any human guide.
Yuval Noah Harari (21 Lessons for the 21st Century)
when Google’s AlphaZero program defeated the Stockfish 8 program. Stockfish 8 was the world’s computer chess champion for 2016. It had access to centuries of accumulated human experience in chess, as well as decades of computer experience. It was able to calculate seventy million chess positions per second. In contrast, AlphaZero performed only eighty thousand such calculations per second, and its human creators had not taught it any chess strategies—not even standard openings. Rather, AlphaZero used the latest machine-learning principles to self-learn chess by playing against itself. Nevertheless, out of a hundred games the novice AlphaZero played against Stockfish, AlphaZero won twenty-eight and tied seventy-two. It didn’t lose even once. Since AlphaZero had learned nothing from any human, many of its winning moves and strategies seemed unconventional to the human eye. They may well be considered creative, if not downright genius. Can you guess how long it took AlphaZero to learn chess from scratch, prepare for the match against Stockfish, and develop its genius instincts? Four hours. That’s not a typo. For centuries, chess was considered one of the crowning glories of human intelligence. AlphaZero went from utter ignorance to creative mastery in four hours, without the help of any human guide.18 AlphaZero is not the only imaginative software out there. Many programs now routinely outperform human chess players not just in brute calculation but even in “creativity.
Yuval Noah Harari (21 Lessons for the 21st Century)
They'd eaten dinner in bed, and Lindsay had accidentally dropped an edamame bean down her towel dress, which he'd needed to fish out. With his mouth, naturally. "Ohhh," she moaned again. Was she trying to kill him? "My dick is hard enough to hammer nails," he said, gritting his teeth. 'I could be a proper handyman now." She didn't seem to hear him. She was too busy moaning as he rubbed her foot, using one of the techniques he'd discovered using Google. This would be the end of him. When she shimmied a little to adjust her position, her towel dress split apart, and fuck, it was a beautiful view. Her skin was so dewy, but her nipples were tight buds... He could be a fairly patient man at times, but this was testing his limits. "That's it," he growled. "I'll do the other foot afterward." "After...?" A moment later, he was on top of her. He slipped his hand down her body, cupping her mound as his middle finger slid inside her. She made some noises that were even better than the ones she'd made earlier, and she certainly squirmed more than she had during the foot massage. He grinned down at her. "How does that feel? Am I hitting the right spot?" "Yeah, that's a good...spot," she said in a strangled voice. He thrust a finger inside her before bending down and bringing the peak of her nipple into his mouth. She jerked beneath him. "What about that spot?" he asked, raising his head. In response, she cupped the back of his head and brought it down to her other breast. He tugged the brownish pink tip into his mouth as he continued to pleasure her between her legs. "Ryan," she moaned, raking her nails over his back. He didn't care about anything but making her feel good right now. He slid down her body and circled his tongue over her clit before feasting on her. "Is that the right spot?" Her inarticulate response was certainly gratifying, and when he looked up, she shoved his head back down. He chuckled. It didn't take long before she was coming apart, bucking against his face, twisting the sheets in her hands. He moved up her body and kissed her slowly, reverently on the lips as he fumbled for a condom. When he finally managed to roll it on, his hands shaking, he positioned his erection at her entrance and pushed inside. Sex was different with her than with other women. Not that sex had been bad for him before, and not that his partners hadn't enjoyed themselves---he always made sure of it. But. This. This was something else entirely. She ran her foot over the back of his leg, and he groaned as he pumped inside her. Her lips were parted, and he needed to kiss them. So, he did. She met him greedily, and that spurred him on. He didn't move faster; rather, he moved deeper. Filling her up, pulling back... again and again... When he stopped kissing her, he watched every little change in her expression, and then her face contorted in the loveliest way, and she cried out.
Jackie Lau (Donut Fall in Love)
How Google Works (Schmidt, Eric) - Your Highlight on Location 3124-3150 | Added on Sunday, April 5, 2015 10:35:40 AM In late 1999, John Doerr gave a presentation at Google that changed the company, because it created a simple tool that let the founders institutionalize their “think big” ethos. John sat on our board, and his firm, Kleiner Perkins, had recently invested in the company. The topic was a form of management by objectives called OKRs (to which we referred in the previous chapter), which John had learned from former Intel CEO Andy Grove.173 There are several characteristics that set OKRs apart from their typical underpromise-and-overdeliver corporate-objective brethren. First, a good OKR marries the big-picture objective with a highly measurable key result. It’s easy to set some amorphous strategic goal (make usability better … improve team morale … get in better shape) as an objective and then, at quarter end, declare victory. But when the strategic goal is measured against a concrete goal (increase usage of features by X percent … raise employee satisfaction scores by Y percent … run a half marathon in under two hours), then things get interesting. For example, one of our platform team’s recent OKRs was to have “new WW systems serving significant traffic for XX large services with latency < YY microseconds @ ZZ% on Jupiter.”174 (Jupiter is a code name, not the location of Google’s newest data center.) There is no ambiguity with this OKR; it is very easy to measure whether or not it is accomplished. Other OKRs will call for rolling out a product across a specific number of countries, or set objectives for usage (e.g., one of the Google+ team’s recent OKRs was about the daily number of messages users would post in hangouts) or performance (e.g., median watch latency on YouTube videos). Second—and here is where thinking big comes in—a good OKR should be a stretch to achieve, and hitting 100 percent on all OKRs should be practically unattainable. If your OKRs are all green, you aren’t setting them high enough. The best OKRs are aggressive, but realistic. Under this strange arithmetic, a score of 70 percent on a well-constructed OKR is often better than 100 percent on a lesser one. Third, most everyone does them. Remember, you need everyone thinking in your venture, regardless of their position. Fourth, they are scored, but this scoring isn’t used for anything and isn’t even tracked. This lets people judge their performance honestly. Fifth, OKRs are not comprehensive; they are reserved for areas that need special focus and objectives that won’t be reached without some extra oomph. Business-as-usual stuff doesn’t need OKRs. As your venture grows, the most important OKRs shift from individuals to teams. In a small company, an individual can achieve incredible things on her own, but as the company grows it becomes harder to accomplish stretch goals without teammates. This doesn’t mean that individuals should stop doing OKRs, but rather that team OKRs become the more important means to maintain focus on the big tasks. And there’s one final benefit of an OKR-driven culture: It helps keep people from chasing competitors. Competitors are everywhere in the Internet Century, and chasing them (as we noted earlier) is the fastest path to mediocrity. If employees are focused on a well-conceived set of OKRs, then this isn’t a problem. They know where they need to go and don’t have time to worry about the competition. ==========
Anonymous
In business presentations, positive impressions can help make a sale or win over an audience.
Ian Lamont (Google Drive And Docs In 30 Minutes: The unofficial guide to Google's free online office and storage suite)
If you are in a position of responsibility but are overwhelmed by the job, it’s easier to try to bluster your way through with a “because I said so” approach. You need to have confidence in your people, and enough self-confidence to let them identify a better way.
Eric Schmidt (How Google Works)
But that was thirteen years ago. Today, the crème de la crème flock to younger, more vibrant companies, in both entry-level and much higher positions. The brightest students tend to not want to work for large companies anymore, and McKinsey is a large company. In the 1970s every smart student received an offer from Arthur Andersen, then about ten thousand strong. The more adventurous went to McKinsey, which employed a paltry four hundred by comparison. Today Arthur Andersen is gone, and McKinsey has taken its place in the student imagination. It’s for the average Harvard Business School graduate, not the Baker scholars. And, as has always been the case, McKinsey consultants continue to leave for big positions elsewhere. Among others, Facebook chief operating officer Sheryl Sandberg is a McKinsey alumnus, as is Google chief financial officer Patrick Pichette. McKinsey may be a career firm for some, but it tends to lose its best people.
Duff McDonald (The Firm)
MOUNTAIN VIEW, CA—Following the company’s announcement that it would discontinue public sales of the wearable technology, Google officials confirmed Monday that all unsold units of Google Glass would be donated to underprivileged assholes in Africa. “We are committed to positively impacting the lives of poverty-stricken smug pricks by distributing the surplus inventory of Google Glass to self-important fucks throughout sub-Saharan Africa,” a statement released by the company read in part, adding that the program will provide the optical head-mounted technology, as well as professional training sessions, to destitute communities of conceited dicks from Sierra Leone, to Somalia, to Botswana. “This gesture will help tens of thousands of poor and needy men, women, and children across the continent who have never had the opportunity to walk around looking like a pompous jackass all day long. From the moment they turn on their new Google Glass in clear view of others, they’ll immediately start experiencing the undeserved sense of superiority currently lacking in their lives.” At press time, Google confirmed that the first devices had been presented to an indigent family of complete fucking jerkoffs from the Republic of Guinea.
Anonymous
We all want our work to matter. Nothing is a more powerful motivator than to know that you are making a difference in the world. Amy Wrzesniewski of Yale University told me people see their work as just a job (“a necessity that’s not a major positive in their lives”), a career (something to “win” or “advance”), or a calling (“a source of enjoyment and fulfillment where you’re doing socially useful work”).
Laszlo Bock (Work Rules!: Insights from Inside Google That Will Transform How You Live and Lead)
Eric believes in the three-week rule: When you start a new position, for the first three weeks don’t do anything. Listen to people, understand their issues and priorities, get to know and care about them, and earn their trust. So in fact, you are doing something: You
Eric Schmidt (How Google Works)
Our measures of economic success, from corporate profits to gross national product (GNP), specifically ignore the human component of the economy. That’s how an environmental disaster and its resulting cancer rates can still be considered a net positive to the economy. They require more spending on cleanup and chemo, so it’s good for business as we currently define it. In less morbid examples, from corporate layoffs to tax law, we have set in place an economic system whose growth works against our own prosperity. We have lost track of the purpose of the economy.
Douglas Rushkoff (Throwing Rocks at the Google Bus: How Growth Became the Enemy of Prosperity)
Chris Argyris, professor emeritus at Harvard Business School, wrote a lovely article in 1977,191 in which he looked at the performance of Harvard Business School graduates ten years after graduation. By and large, they got stuck in middle management, when they had all hoped to become CEOs and captains of industry. What happened? Argyris found that when they inevitably hit a roadblock, their ability to learn collapsed: What’s more, those members of the organization that many assume to be the best at learning are, in fact, not very good at it. I am talking about the well-educated, high-powered, high-commitment professionals who occupy key leadership positions in the modern corporation.… Put simply, because many professionals are almost always successful at what they do, they rarely experience failure. And because they have rarely failed, they have never learned how to learn from failure.… [T]hey become defensive, screen out criticism, and put the “blame” on anyone and everyone but themselves. In short, their ability to learn shuts down precisely at the moment they need it the most.192 [italics mine] A year or two after Wave, Jeff Huber was running our Ads engineering team. He had a policy that any notable bug or mistake would be discussed at his team meeting in a “What did we learn?” session. He wanted to make sure that bad news was shared as openly as good news, so that he and his leaders were never blind to what was really happening and to reinforce the importance of learning from mistakes. In one session, a mortified engineer confessed, “Jeff, I screwed up a line of code and it cost us a million dollars in revenue.” After leading the team through the postmortem and fixes, Jeff concluded, “Did we get more than a million dollars in learning out of this?” “Yes.” “Then get back to work.”193 And it works in other settings too. A Bay Area public school, the Bullis Charter School in Los Altos, takes this approach to middle school math. If a child misses a question on a math test, they can try the question again for half credit. As their principal, Wanny Hersey, told me, “These are smart kids, but in life they are going to hit walls once in a while. It’s vital they master geometry, algebra one, and algebra two, but it’s just as important that they respond to failure by trying again instead of giving up.” In the 2012–2013 academic year, Bullis was the third-highest-ranked middle school in California.194
Laszlo Bock (Work Rules!: Insights from Inside Google That Will Transform How You Live and Lead)
Lynn expressed particular concern about Facebook, Google, and Amazon, and began our conversation teeing off on the first two. These companies, he said, have used their dominant market positions to skim large amounts of advertising dollars from news organizations, harming local communities. Advertising revenue declines have hit small and midsize papers especially hard, hollowing out local accountability reporting across the United States, a boon to local officials who would rather not be watched.
Alex Kantrowitz (Always Day One: How the Tech Titans Plan to Stay on Top Forever)
[T]he word 'tolerance', which is commonly used as a positive word when it comes to 'tolerating' difference, is extremely problematic if we think about it. If you simply Google the linguistic meaning of the word, the first definition you will get is (tolerance: noun): 'to allow the existence, occurrence, or practice of (something that one does not necessarily like or agree with) without interference.' In this sense, using this word is disturbing because it suggests two things: first, the person who is doing the tolerating has the upper hand in everything, and therefore, they are kind enough to 'tolerate' others. Second, it gives those doing to 'tolerating' the right to change their mind and stop 'tolerating' others any time they please, which could perhaps lead them to commit violence against the 'intolerable'. I never understand how any native English speaker could thoughtlessly use 'tolerate' as a positive word in such situations. How could they use the same word to tell us that they 'tolerate a medication' and they 'tolerate an immigrant or another religion.' We need a culture that teaches us to appreciate, to love, and to affirm others not to 'tolerate' them.
Louis Yako
Google was a company that’d made more money off advertisements than any other company in the history of the world, but it had been founded by people who were embarrassed by a business model dependent upon advertising lawn chairs, car insurance, and Viagra. To deflect the embarrassment, the company cloaked itself in an aura of innovation and some old bullshit about the expansion of human knowledge. Google maintained this façade by providing web and mobile services to the masses. The most beloved of these services was the near daily alteration of the company’s logo as it appeared on the company’s website. Almost every day, the Google logo transformed into cutesy, diminutive cartoons of people who’d done something with their lives other than sell advertisements. These cartoons were called Google Doodles. They encompassed the whole spectrum of achievement, with a special focus on scientific achievement and the lives of minorities. In its own way, this was a perfect distillation of politics in the San Francisco Bay Area. Whenever they appeared, the Google Doodles were beloved and celebrated in meaningless little articles on meaningless little websites. They were not met with the obvious emotion, which would be total fucking outrage at a massive multinational corporation co-opting a wide range of human experience into an advertisement for that very same corporation. Here was the perversity of Twenty-First-Century AD life: Native-American women had a statistically better chance of being caricatured in a Google Doodle than they did of being hired into a leadership position at Google. And no one cared. People were delighted! They were being honored! By a corporation!
Jarett Kobek (Only Americans Burn in Hell)
What is love" was the most searched phrase on Google in 2012, according to the company. In an attempt to get to the bottom of the question once and for all, the Guardian has gathered writers from the fields of science, literature, religion and philosophy to give their definition of the much-pondered word. 카톡☎ppt33☎ 〓 라인☎pxp32☎ 홈피는 친추로 연락주세요 The physicist: 'Love is chemistry' 팔팔정처방,팔팔정구입,팔팔정구매,팔팔정판매,팔팔정가격,팔팔정구입방법,팔팔정구매방법,팔팔정복용법,팔팔정부작용,팔팔정약효,팔팔정효과 I am so grateful about the things I have, such as the love from my parents and my friends. They always stand by my side when I have troubles. So I can grow up as a strong and positive girl. Some children take what they own as the certain thing, but I think we should be grateful to life and return something to those who love us. 아무런 말없이 한번만 찾아주신다면 뒤로는 계속 단골될 그런 자신 있습니다.저희쪽 서비스가 아니라 제품에대해서 자신있다는겁니다 팔팔정,구구정,네노마정,프릴리지,비맥스,비그알엑스,엠빅스,비닉스,센트립 등 많은 제품 취급합니다 확실한 제품만 취급하는곳이라 언제든 연락주세요 Almost every child will complain about their parents sometimes. It is natural, because when people stay together for a long time, they will start to have argument. But ignore about the unhappy time, our parents love us all the time. No matter what happen to us, they will stand by our sides. We should be grateful to them and try to understand them. Nowadays, more and more middle-aged people are suffering from insomnia, as life for the middle-aged is stressful indeed. For one thing, as they are the backbones of their companies, they have plenty of things to do at work. And they usually have to work overtime. For another, they have to take great responsibilities at home, for their aged parents need to be supported and their little children need to be brought up. That's why they don't have enough time to have a good rest.
팔팔정구입방법 cia2.co.to 카톡:ppt33 팔팔정판매 팔팔정구매 팔팔정구입방법 팔팔정구매방법
2. Cooperate with Industry Incumbents Back in 2007, Google was in a precarious position. The company owned desktop search, but the mobile Internet was starting to take off. With the runaway early success of the iPhone, Google was worried that mobile would become Apple’s walled garden. Luckily, it wasn’t alone. Handset manufacturers and telecoms not named AT&T shared the same fear. So Google created the Open Handset Alliance, a group dedicated to advancing Google’s Android operating system. In essence, Google used a cooperative strategy. Rather than trying to build a network all on its own, it tapped into the existing sales channels of the companies in the Open Handset Alliance to spread Android to consumers.
Alex Moazed (Modern Monopolies: What It Takes to Dominate the 21st Century Economy)
People who are the most successful in Google will have a fierce position. They’ll argue and stress their point of view based on the data they have. But when they see new data which proves them wrong, they are ready to accept other’s point of view immediately.
Abraham Chackungal (Cracking the TPM Code: Technical Program Manager Interview Guide)
Ezeeonline.in: Effective & Efficient Cheap SEO India The first question arises: what is SEO? It stands for Search Engine Optimization. It is a cycle of using different methods, techniques, and strategies to build the measure of guests to a site or expanding the perceivability of the site by getting a high-positioning situation in the indexed lists page of an internet searcher including Google.We at Ezeeonline.in give cheap SEO India to customers. The fundamental key to our accomplishment in this area is because of centered third party referencing with a refined, bleeding edge revealing framework and catchphrase esteem investigation. Contingent upon your objectives and requirements, we give the underneath referenced administrations which suit your site. To rank well, Ezeeonline.in is here which is cheap SEO India, enhancing your site is probably the most ideal approach to quickly improve rankings. On-page SEO is our main event to the content when individuals read your site, your blog, or any of your online substance. We utilize some common sense systems that you can use on your site to expand its perceivability, accessibility and prominence on the web world. On page SEO is maybe the main cycle for better rankings as well as for an effective web advertising effort. In this way, with off page SEO, we advance your site pages outside your site by getting joins back to it as the solitary thing you can do outside your site is to construct interfaces back to it. These backlinks go about as a vote to the substance of your blog or site. The more and better connections we make on your page the better it will rank in query items. Ezeeonline.in provides the best cheap SEO India. Don’t need to worry about SEO services because Ezeeonline.in is now helping you by giving budget friendly or say that cheap SEO India. These SEO services are in high demand for ranking the websites.
Ezeeonline.in
The web nearness of your organization assumes a huge part in the accomplishment of your business. These days, business people like to do online research of your organization and study your site completely before contributing or marking any business contract. Business visionaries who are not usual with web extends and don't know how to choose the ideal website architecture organization regularly arrive up picking the wrong one. Benefiting the administrations of a wrong website architecture firm can deliver pulverizing impacts and influence your business unfavorably. In any case, as indicated by website architecture specialists, there are few focuses which ought to be mulled over while choosing the ideal website architecture organization. Such focuses may include: Website architecture Pricing: Decent quality web architecture guarantees fantastic business openings. In the realm of web outlining, a great quality Designer requests a nice cost, while a minimal effort likens to pitiable quality. In any case, few web organizations offer starting quotes and shroud the genuine cost which in the long run heaps up. In few cases, regularly customer’s grumble of working with "Markdown Web Design Companies" which guarantees of a diminished cost however brings about loss of time alongside cash. Subsequently, choice of web organizations on the premise of estimating ought to be deliberately directed. Search engine optimization Services: Such administrations concentrate on enhancing the positioning of your site in different web indexes like Google and Bing. Higher web search tools draw in the natural leads, which are gotten without paying a penny to Google. On the off chance that the viability of SEO is dismissed, even a pulling in and magnificent showcasing system won't have the capacity to draw in guests to your site.
credofy
Google Proves Nice Counts. On a quest to discover what it takes to build the "perfect team," Google launched the Project Aristotle initiative to find the answers. Over a period of several years, they surveyed hundreds of teams, conducted interviews, analyzed studies, and observed how team members interacted with one another. Google’s findings revealed that "psychological safety" is the key ingredient for creating a high-functioning team. It nurtures a healthy environment that encourages freedom of expression, engaging communication, empathy for one another, caring, support, respect and, drum roll please . . . BEING NICE!
Susan C. Young (The Art of Action: 8 Ways to Initiate & Activate Forward Momentum for Positive Impact (The Art of First Impressions for Positive Impact, #4))
By establishing a strategic online presence through your website, social media, keywords, meta tags, and Google AdWords, the world may discover your expertise and "beat a path to your door.
Susan C. Young (The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact (The Art of First Impressions for Positive Impact, #2))
An unusual illustration of this false paradigm comes from a 2009 New York Times article called "The No-Stats All-Star" about Shane Battier, formerly of the NBA championship team Miami Heat. Battier was considered by many inside the NBA as, at best, a replaceable cog in the machine of his team. When you google Battier you get lots of shots of the back of his head, seemingly mucking up the shot as the camera tries to focus on all-stars like Kobe Bryant and Kevin Durant. Interestingly, nearly every team he played on had the magical ability to win. When he was on the court, his teammates got better, and his opponents got worse. It was said, "Battier seems to help the team in all sorts of subtle, hard-to-measure ways, with a weird combination of obvious weaknesses and nearly invisible strengths. They call him Lego, because when he's on the court, all the pieces fit together."5 Battier's definitive strength of quietly assisting his team wasn't a power position, so despite his amazing talent he wasn't thought of as an "all-star." If you aren't putting points up on the board, racing up the curve, or leaping from one tall curve to the next, by Western cultural norms, you are second best, a polite euphemism for "loser.
Whitney Johnson (Disrupt Yourself: Putting the Power of Disruptive Innovation to Work)
Affordable SEO services. Free SEO analysis. Rank your website on Google. Affordable web design company. Search engine positioning optimization.
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It’s difficult to remember now, but when Apple made that move back then, most people figured the company was wrong; that Apple was a company lurching toward irrelevance; and that by opening fancy stores it was positioning itself for luxury with the equivalent of a walker. How dumb was that, they thought. Couldn’t Apple see that the tech market now revolved around commodity boxes powered by Microsoft and Intel? That the boom was in e-commerce? Gap Inc., Form 10-K for the Period Ending January 31, 1998 (filed March 13, 1998), from Gap, Inc. website.
Scott Galloway (The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google)
The privacy issue was reignited in early 2014, when the Wall Street Journal reported that Facebook had conducted a massive social-science experiment on nearly seven hundred thousand of its users. To determine whether it could alter the emotional state of its users and prompt them to post either more positive or negative content, the site’s data scientists enabled an algorithm, for one week, to automatically omit content that contained words associated with either positive or negative emotions from the central news feeds of 689,003 users. As it turned out, the experiment was very “successful” in that it was relatively easy to manipulate users’ emotions, but the backlash from the blogosphere was horrendous. “Apparently what many of us feared is already a reality: Facebook is using us as lab rats, and not just to figure out which ads we’ll respond to but to actually change our emotions,” wrote Sophie Weiner on AnimalNewYork.com.
Jonathan Taplin (Move Fast and Break Things: How Facebook, Google, and Amazon Cornered Culture and Undermined Democracy)
In addition to saddling many young people with massive debt for decades, studies have shown that a college education really doesn’t guarantee success. And does a college degree guarantee high performance on the job? Not necessarily. Times are changing fast. While Internet giant Google looks at good grades in specific technical skills for positions requiring them, a 2014 New York Times article detailing an interview with Laszlo Bock, Google’s senior vice president of people operations, notes that college degrees aren’t as important as they once were. Bock states that “When you look at people who don’t go to school and make their way in the world, those are exceptional human beings. And we should do everything we can to find those people.” He noted in a 2013 New York Times article that the “proportion of people without any college education at Google has increased over time”—on certain teams comprising as much as 14 percent.
Vishen Lakhiani (The Code of the Extraordinary Mind: 10 Unconventional Laws to Redefine Your Life and Succeed On Your Own Terms)
How to get my business on top of google search? Let’s begin with an explanation of why being on top of Google is important. To be precise, what does this mean? What are the advantages and disadvantages of being here? And who should care about it in any case? Being on top of google search means that when users make the search query - the site appears before its competitors. Not only in the row of results, but also among them in the first place. The more often you are there, the better. Being on top of Google search has a significant impact on traffic growth for your business. This is due to two reasons: 1) 80% of people do not click beyond page 1 in search engine results 2) When someone goes down to pages 2-3 they do not stay there, so it's a lost cause When it comes to SEO, there are no secrets or magic formulas that work 100% all the time. There is only a set of rules that helps you determine which actions yield a better result based on research made within a certain period of time. It may not be 100%, but you need to know at least some basics in order to have an idea about why your site doesn't have high rankings yet and what needs to be done to achieve them! Based on our experience with improving the search engine position of numerous fantasy app development websites, we compiled this list of the most important factors that influence Google rankings: 1. The code of your website and its structure (technical part) 2. The relevance of content on your site - how to make it unique and relevant at the same time (on-page factors) 3. Relevance and popularity of backlinks pointing to your site (off-page factors) 4. Quality of traffic coming from search engines to your website (on-page and off-page factors) 5. The overall authority, popularity, and trustworthiness of a domain name as well as quantity and quality of backlinks you have pointing to it (backlink profile). 6. Compatibility with the type and model of used CMS platform, user-friendliness, and a number of bugs or errors that may be present 7. Terms and conditions mentioned on your website as well as its structure, design, and user-friendliness (UX)
Gargi Sharma
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Why do you have Google, Facebook, LinkedIn, Twitter, and such accounts while nobody takes it seriously that; what you are posting, writing, and telling. Many of us are just for the nude images and beautiful girls and boys-pictures to see and satisfy the sex feeling or just for the business, but not for learning positive knowledge.
Ehsan Sehgal
for Berners-Lee today there is some regret as he looks back at the birth of the Web. The Web was built to decentralize power and create open access, yet, he noted, “popular and successful services (search, social networking, email) have achieved near-monopoly status. Although industry leaders often spur positive change, we must remain wary of concentrations of power.” Notice the tentative voice: he doesn’t mention Google and Facebook by name. Tim Berners-Lee never got rich on his invention. He gave it to the world for free, so he remains dependent on research funding from giant corporations.
Jonathan Taplin (Move Fast and Break Things: How Facebook, Google, and Amazon Cornered Culture and Undermined Democracy)
These companies did not arrive at their dominant position solely because of the brilliance of their founders, even though the business press would have you believe so. Their monopolies are examples of the effects a political theory called libertarianism, based on the work of economist Milton Friedman and philosopher Ayn Rand, which quite simply posits that government is usually wrong and the market is always right. Strikingly, the Internet was created with government funding and built on the principles of decentralization—principles we need to find our way back to if we are to overcome the power of corporate monopolies in the digital age.
Jonathan Taplin (Move Fast and Break Things: How Facebook, Google, and Amazon Cornered Culture and Undermined Democracy)
Law firms that fail to leverage lawyer SEO to get new cases will experience fewer leads and a higher cost per acquisition than their more savvy competitors. Lawful SEO knows that many law firms struggle with not being ranked in Google and having enough new cases each month to cover their nut. Book a call and speak to a 15-year SEO consultant who has helped hundreds of law firm websites get ranked in Google so we can reduce your stress, increase your ROI, and position yourself for future growth.
Lawful SEO
The increasing sophistication in representing world knowledge online also implies that asking the right questions will become more of a skill. A common error made among beginning searchers is to pose queries that have a built-in bias, a kind of leading question. A question that “leads the witness” wouldn’t be allowed in a courtroom and shouldn’t be in your research queries either. This is fairly common among K–12 students who don’t yet understand the basics of web search and often frame their questions with built-in assumptions. In cases like this, you need to know that the results are ordered by rank depending on the terms in the query. Take the following query: [is the average length of an octopus 25 inches?] It will give web links in the search results page that look right, but there’s an assumption within the query—that is, that octopuses actually are, on average, 25 inches in length. The web search results will be a bit misleading because there are so many positive hits that mention the terms “octopus” and “25 inches” on the same page. In this case, the search engine doesn’t really understand the question, but gives pages that best match the query, with its biases built in.
Daniel M. Russell (The Joy of Search: A Google Insider's Guide to Going Beyond the Basics (Mit Press))
There is no dialog, no option for users to negotiate how much data they provide and what service they receive in return: the relationship between the service and the user is very asymmetric and one-sided. The terms are set by the service, not by the user [99]. For a user who does not consent to surveillance, the only real alternative is simply not to use a service. But this choice is not free either: if a service is so popular that it is “regarded by most people as essential for basic social participation” [99], then it is not reasonable to expect people to opt out of this service—using it is de facto mandatory. For example, in most Western social communities, it has become the norm to carry a smartphone, to use Facebook for socializing, and to use Google for finding information. Especially when a service has network effects, there is a social cost to people choosing not to use it. Declining to use a service due to its tracking of users is only an option for the small number of people who are privileged enough to have the time and knowledge to understand its privacy policy, and who can afford to potentially miss out on social participation or professional opportunities that may have arisen if they had participated in the service. For people in a less privileged position, there is no meaningful freedom of choice: surveillance becomes inescapable.
Martin Kleppmann (Designing Data-Intensive Applications: The Big Ideas Behind Reliable, Scalable, and Maintainable Systems)
Later that night, after cocktails, a long and spirited debate ensued between him and Elon about the future of AI and what should be done. As we entered the wee hours of the morning, the circle of bystanders and kibitzers kept growing. Larry gave a passionate defense of the position I like to think of as digital utopianism: that digital life is the natural and desirable next step in the cosmic evolution and that if we let digital minds be free rather than try to stop or enslave them, the outcome is almost certain to be good. I view Larry as the most influential exponent of digital utopianism. He argued that if life is ever going to spread throughout our Galaxy and beyond, which he thought it should, then it would need to do so in digital form. His main concerns were that AI paranoia would delay the digital utopia and/or cause a military takeover of AI that would fall foul of Google’s “Don’t be evil” slogan. Elon kept pushing back and asking Larry to clarify details of his arguments, such as why he was so confident that digital life wouldn’t destroy everything we care about. At times, Larry accused Elon of being “specieist”: treating certain life forms as inferior just because they were silicon-based rather than carbon-based. We’ll return to explore these interesting issues and arguments in detail, starting in chapter 4.
Max Tegmark (Life 3.0: Being Human in the Age of Artificial Intelligence)
When Mom says “bong,” she means her nebulizer. It turns water into vapor, and she huffs it all day like a singer breathing hot mist before a performance. Except Mom’s machine is handheld. I’m surprised she doesn’t carry it in a gun sling. But my mom is not just inhaling water. “Let’s get some colloidal silver in those lungs,” she says. Second to prayer, colloidal silver is Mom’s insurance policy on life. She makes her own, soaking two silver rods in a glass vat of water that sits next to her kitchen sink. I’ll let her explain it. This is from one of her emails telling me how to live forever: “I use distilled water and 99% pure silver rods. The rods are connected to a positive and negative charge (think of a jumper cable for your car) and they are immersed in the distilled water. Some people leave the rods in the water 2–4 hours. I leave mine in for 8–12 hours so my silver water is extra strength and powerful…I drink ¼ cup colloidal silver in a glass of water before bed, and have for years and years. RARELY am I ever sick. I take a bottle of colloidal silver on every trip (especially overseas) in case I pick up a stomach bug or am around anyone who is sick. I use it on wounds, use it for pink eye, ear infections, the flu, and more because it kills over 600 viruses and most bacteria, including MRSA. There are also studies that show the benefits of colloidal silver against cancer.” Every time I’m home, she gives me a bottle of the stuff to take back to Los Angeles. I, like a good millennial, googled its effectiveness. The scientific establishment seems to believe that colloidal silver does approximately nothing good, and in large quantities, some bad. Perhaps you’ve seen the viral meme of the old blue man? He consumed so much colloidal silver that his skin dyed blue from the inside. He looks like a Smurf with a white beard. Well, he looked like a Smurf. He’s dead. Maybe from something common like heart failure, but… When I told my mother this, she wouldn’t hear it. “I know it works. I’ve been using it for years. I don’t care what those articles say. I’ve read hundreds of articles about it.
Jedidiah Jenkins (Mother, Nature: A 5,000-Mile Journey to Discover if a Mother and Son Can Survive Their Differences)
Normal business thinking: If we can borrow money at historically low rates, buy back stock, and see the value of management’s options increase, why invest in growth and the jobs that come with it? That’s risky. Amazon business thinking: If we can borrow money at historically low rates, why don’t we invest that money in extraordinarily expensive control delivery systems? That way we secure an impregnable position in retail and asphyxiate our competitors. Then we can get really big, fast.
Scott Galloway (The Four: The Hidden DNA of Amazon, Apple, Facebook and Google)
When, to give just one example, the director of the U.S. National Institute of Mental Health (NIMH) proclaims that illnesses categorized as “mental” or “behavioral” actually are brain disorders, that diagnoses should be aligned with neural systems, and that psychiatry must become a neuroscientific discipline (e.g., Insel 2012, Insel and Quirion 2005), his statements reflect a position that, regardless of its explicit incorporation into people’s self-concept, regulates public health policy and the allocation of resources. Whether individuals like it or not, NIMH considers them cerebral subjects, and that has a significant effect on their lives—and even more so since Thomas Insel, NIMH’s director for over a decade, became in 2015 head of the new life sciences unit of Alphabet, the company better known as Google (Regalado 2015).
Fernando Vidal (Being Brains: Making the Cerebral Subject)
In our business, we preach “Aducation.” The idea is simple but powerful: Create ads that are, in and of themselves, helpful and useful, so that even if viewers don’t follow you any further online, at least they’ve had a positive, valuable experience with your brand. This strategy helps build rapport and foster a good relationship between the brand and the viewer, and it means you don’t bombard (or worse, annoy) your viewers with a pushy sales message.
Perry Marshall (Ultimate Guide to Google Ads)
Why did Connex for QuickBooks Online succeed? Here are the reasons: I received free app store listings on Intuit’s website. My app was even on the first page of their store briefly. This drove large amounts of traffic to my site. I received free listings on many other sites before they started asking for a commission. I later pulled those listings, since the cost to advertise exceeded the revenue they brought to the company. These stores failed to show how many installs and conversions they generated. I had many positive and real reviews on my app store listings. I noticed competitors had hundreds of five-star reviews that mostly looked fake. QuickBooks Online had few integrations at the time. I was one of the first companies to get listed. For QuickBooks Canada and QuickBooks U.K., my app was one of the first system integrators. I had almost no competitors who serviced QuickBooks outside of the U.S. Shopify, BigCommerce, ShipStation and other companies had no native integration. Mine was one of the first. I recorded videos and added landing pages that ranked high on Google with minimal effort. Since I had a shoestring marketing budget, this was very important. The issue I had with other products was that they didn’t offer free promotion. Since my company was one of the first, we had ample time to add features and fix problems. We have a solution that is light years ahead of competitors. Why would someone want to compete with us? In the words of one of my partner companies, “We could build one, but yours would be a lot better.” My app required no desktop apps or website plugins to install. Since my audience was small business owners, the easier the install the better. Most business users have a limited understanding of websites. Asking them to change a bunch of settings or configure something on their own is daunting. We set up Connex for qualified users. Many competitors just let users go through a self-guided trial. We received feedback from many customers that they would purchase if they could make Connex work. I added a talk-to-sales component, and our conversion ratio increased. Connex was successful because I added a personal touch in a world where SaaS owners expect users to just “figure it out” on their own. Software that requires no support and maintenance is a pipe dream.
Joseph Anderson (The $20 SaaS Company: from Zero to Seven Figures without Venture Capital)
Data sources All these components give you feedback and insight into how best to configure your campaigns, although the data sources are often spread around in different places and sometimes difficult to find and interpret. Campaign types Search & Partner Dynamic Search Display Network Remarketing & Dynamic Remarketing Google Shopping for eCommerce Google Merchant Center Data feeds Google Shopping Campaigns Device selection PC / Tablets Mobiles & Smartphones Location Targets & Exclusions Country Metro State City Custom and Radius Daily Budgets Manual CPC Enhanced CPC Flexible Bidding strategies Conversion Optimizer (CPA) Return on Ad Spend (ROAS) Conversion Tracking Setup and configuration Transaction-Specific Conversion Tracking Offline Conversion import Phone call tracking - website call conversions Conversion Rates Conversion Costs Conversion Values Ad Groups Default Bids Keyword Themes Ads Ad Messaging & Demographics Creative Text & Formatting Images* Display Ad Builder* Ad Preview and Diagnosis Account, Campaign and Ad Group Ad Extensions Sitelinks Locations Calls Reviews Apps Callouts Ad Rotation & Frequency Capping Rotate Optimise for Clicks Optimise for Conversions Keywords Bids Broad Modified Broad Phrase Exact Destination urls Keyword Diagnosis User Search Queries Keyword Opportunities Negative Keywords & Match Types Shared Library Shared Budgets* Automated Rules Flexible Bid Strategies Audiences & Exclusions* Campaign Negative Keywords Display Campaign Placement Exclusions* NEW! Business Data and Ad Customizers Advanced Delivery Methods Standard Accelerated Impression Share Lost IS (Budget) Lost IS (Rank) Search Funnels Assisted Impressions & Clicks Assisted Conversions Segmentation Analysis Device performance Network performance Top vs Other position performance Dimension Analysis Days & Times Shopping Geographic User Locations & Distance Search Terms Automatic Placements* Call Details (Call Extensions) Tools Change history Keyword Planner* Display Planner* Opportunities* Scheduling & Day Parting Automated Rules Competitor Ad Auction Insights Reporting* AdWords Campaign Experiments* Browser Languages* *indicates an item not covered in this version of the book
David Rothwell (The Google Ads (AdWords) Bible for eCommerce: How to Sell More Products with Google Ads)
This is the key to its advantage over traditional business models when it comes to data, since a platform positions itself (1) between users, and (2) as the ground upon which their activities occur, which thus gives it privileged access to record them. Google, as the platform for searching, draws on vast amounts of search activity (which express the fluctuating desires of individuals). Uber, as the platform for taxis, draws on traffic data and the activities of drivers and riders. Facebook, as the platform for social networking, brings in a variety of intimate social interactions that can then be recorded.
Nick Srnicek (Platform Capitalism (Theory Redux))
Many designers also believe a bias for action is a positive force, nothing short of “a core … mindset of design thinking,” according to the Stanford design school (aka the d.school,
Eric Schmidt (How Google Works)
At least 1000 searches per month for your keyword on Google: (3 Points): If you are not getting at least 1000 searches per month on Google (you can check using the Google Adwords Keyword Tool here), you need to find a different keyword that your buyers will use, not you, or simply choose another niche if there is not enough interest. Less than 50 backlinks to the top 5 pages as an average: (2 points) This is because it is fine to have one web page over you, but you don’t want to be below the top three, or you’re basically invisible to anyone searching for the term (just look at this graph of the click through rates [percentage of searchers who click] based on position in search results.) Just the falloff from number one to number two goes from 37% down to 12.5%, and anything below the top three is basically irrelevant. Let’s be honest, how many times have you clicked to the second page of Google or beyond? It’s less than 1% of searches, and that’s why it’s so important to have your site on the first page (and on the top three if you want to make serious money!). No more than half of the webpages on the search results page (first one) with over PR3: This is important because it is very difficult to beat PR4 or higher pages on Google (especially when you’re a new site that is almost guaranteed to be
Alex Hedley (How to Create $1600 per Month Niche Websites for Passive Income)
Relevant Keywords + Relevant ads + Relevant Landing Page = Better Page Position, Lower Costs, More Success.
James Lynch (Google Adwords - An Introduction: The Ultimate Guide To The Many Opportunities for the Pay Per Click Professional: For Your Business & For Your Career!)
Early June 2012 Andy’s reply arrived a couple of days after I emailed him. His message read: Dearest Young, I’m delighted to hear from you. I googled your profile and came across your “Life Of A Harem Boy” blog. I noticed you have omitted the actual names of relevant people and places. I’m glad you thought out the details. Just like the Young I know so well. As much as I’m not in favor of you writing about the clandestine society, I also admire your honesty in telling our positive experiences during our E.R.O.S., Bahriji and the Arab Households years. Those were wonderful times we shared and I missed them tremendously. Most importantly, I missed you; the love we shared was sublime. As much as I love Albert and appreciate our precious moments together, our relationship was vastly different from the love you and I shared. The sensual, sexual and spiritual rapport we had was simply too empyrean. Since our separation I have not been able to find another to enjoy this amorous passion.
Young (Unbridled (A Harem Boy's Saga, #2))
The hiring machine was overly conservative by design. It focused on avoiding false positives—the people who looked good in the interview process but actually would not perform well—because we would rather have missed hiring two great performers if it meant we would also avoid hiring a lousy one.
Laszlo Bock (Work Rules!: Insights from Inside Google That Will Transform How You Live and Lead)