Font For Aesthetic Quotes

useful, or believe to be beautiful." Thus said the godfather of the Arts & Crafts movement, William Morris. Anyone who has ever spent time (hours, days, weeks, months) creating and (more importantly, refining) a graphic or physical form knows how difficult it can be. It takes practice and training, experience, and taste. A poor font, a button slightly off, the wrong material choice, a garish shade of color can ruin a perfectly fine design. Too many products are made as though aesthetic design decisions are items to be ordered off a Chinese menu. The CEO will say, "I'll take that font, that color, and that material." These arbitrary decisions, made without regard to the effect or the whole, can quickly make a product ugly. The real problem with ugly products is that they not only coarsen the world, they are (seemingly) more difficult to use. As Don Norman rightly pointed out, attractive things work better. "We now have evidence that pleasing things work better, are easier to learn, and produce a more harmonious result," he writes. Creating beautiful things, especially for products with seemingly

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