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Principle 14 - Fundamental Analysis Comes to the Rescue - The core of fundamental analysis lies in examining seven indicators: 1) debt; 2) debt/equity ratio; 3) return on equity; 4) earnings growth rate; 5) price/earnings ratio; 6) price earnings growth; and 7) price/sales ratio. These seven factors are the leading fundamental analysis indicators that can help you screen stocks based on financial analysis, not emotion, and select the most profitable ones for your portfolio. p177
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James E. Demmert (The Journey to Wealth: Smart Investment Strategies to Stay Ahead of the Curve)