False Advertisement Quotes

Sometimes a beautiful face is false advertising.

Consumerism is the worship of the god of quantity; advertising is its liturgy. Advertising is schooling in false longing.

But the cinephile is … a neurotic! (That’s not a pejorative term.) The Bronte sisters were neurotic, and it’s because they were neurotic that they read all those books and became writers. The famous French advertising slogan that says, “When you love life, you go to the movies,” it’s false! It’s exactly the opposite: when you don’t love life, or when life doesn’t give you satisfaction, you go to the movies.

In a culture that is becoming ever more story-stupid, in which a representative of the Coca-Cola company can, with a straight face, pronounce, as he donates a collection of archival Coca-Cola commercials to the Library of Congress, that 'Coca-Cola has become an integral part of people's lives by helping to tell these stories,' it is perhaps not surprising that people have trouble teaching and receiving a novel as complex and flawed as Huck Finn, but it is even more urgent that we learn to look passionately and technically at stories, if only to protect ourselves from the false and manipulative ones being circulated among us.

I put my hand over my erection and turned away. "No. That's not for you. I have to go to the bathroom." "Well get up! I have a whole day of birthday activities planned and you're spoiling my fun with your sleeping...and your pee boner." I laughed. "I hate it when you call it that." "Yeah? Well I hate that I can't play with it. Why the hell is it so hard if I'm not supposed to play with it? That's false advertising, Mister.

Beauty" and sexuality are both commonly misunderstood as some transcendent inevitable fact; falsely interlocking the two makes it seem doubly true that a woman must be "beautiful" to be sexual. That of course is not true at all. The definitions of both "beautiful" and "sexual" constantly change to serve the social order, and the connection between the two is a recent invention.

No one has to know until we adopt in a few years. I’m sure there are loads of damn babies waiting for parents to buy them. We will be fine.” I know she hasn’t accepted my offer of marriage, or even being in a relationship with me, but I hope she doesn’t use this opportunity to remind me of that. She laughs softly. “Damn babies? Please tell me you don’t think there is a store somewhere downtown where you walk in and purchase a baby?” She lifts her hand to her mouth to stop herself from laughing at me. “There isn’t?” I joke. “What’s Babies ‘R’ Us, then?” “Oh my goodness!” She tilts her head back in laughter. I reach across the small space between us and grab hold of her hand. “If that damn store isn’t full of babies, lined up, ready for purchase, than I’m suing for false advertisement.

This false distance is present everywhere: in spy films, in Godard, in modern advertising, which uses it continually as a cultural allusion. It is not really clear in the end whether this 'cool' smile is the smile of humour or that of commercial complicity. This is also the case with pop, and its smile ultimately encapsulates all its ambiguity: it is not the smile of critical distance, but the smile of collusion

Because sometimes we fall in love with a face and not what’s behind it. My mother used to pour the grease off the meat when she cooked, and she stored it in a tin the cupboard. For a while, she used a tin that had once held those long, praline-covered cookies with hazelnut crème inside. The expensive ones? More than once I got that tin down thinking I’d found my mom’s secret stash, only to take off the lid and see smelly mounds of grease.” Elliott laughed, getting the point. “The container didn’t matter much at that point, huh?” “That’s right. It made me want cookies, but that container was major false advertising. I think sometimes a beautiful face is false advertising too, and too many of us don’t take the time to look beneath the lid. ….

We may distinguish both true and false needs. “False” are those which are superimposed upon the individual by particular social interests in his repression: the needs which perpetuate toil, aggressiveness, misery, and injustice. Their satisfaction might be most gratifying to the individual, but this happiness is not a condition which has to be maintained and protected if it serves to arrest the development of the ability (his own and others) to recognize the disease of the whole and grasp the chances of curing the disease. The result then is euphoria in unhappiness. Most of the prevailing needs to relax, to have fun, to behave and consume in accordance with the advertisements, to love and hate what others love and hate, belong to this category of false needs.

Journalists effectively have the same function as the sales signs in shop windows or the advertising leaflets in our letterboxes. These mediators of information have an incomprehensible desire and capacity to fill people’s consciousness with rubbish that is both trivial and false, while erecting huge walls around serious questions.

Every day we’re bombarded with information and images—with adolescents in heavy makeup pretending to be grown women as they advertise miraculous creams promising eternal beauty; with the story of an aging couple who climbed Mount Everest to celebrate their wedding anniversary; with new massage gizmos, and pharmacy windows that are chockablock with slimming products; with movies that give an entirely false impression of reality, and books promising fantastic results; with specialists who give advice about how to succeed in life or find inner peace. And all these things make us feel old, make us feel that we’re leading dull, unadventurous lives as our skin grows ever more flaccid, and the pounds pile on irrevocably. And yet we feel obliged to repress our emotions and our desires, because they don’t fit with what we call “maturity.” Choose what information you listen to. Place a filter over your eyes and ears and allow in only things that won’t bring you down, because we have our day-to-day life to do that.

Failure was a luxury we couldn't afford, all chained together as we were, our fates locked up tight. One box office flop from a female director and no one wanted "girl" movies, one stock market plunge from a company with a woman CEO and women couldn't lead, one false accusation and we were liars, all of us. Because when we failed it was because of our chromosomes, it wasn't because of a market dip or an ineffective advertising campaign or plain bad luck.

Elaine (de Kooning) wrote, "For the bureaucrat, reality is found in . . .the radio with the advertisements that make claims that he accepts a s false. Reality is the baseball game, Hollywood, Washington, D.C. Reality is conspicuous consumption. All of this in short, is the reality that someone else has made for him. This to the artist is unreality . . .

The advertising scheme is anything but subtle. If you want to be healed, send in your money; and if you don’t get healed, you didn’t send enough. Like the wicked religious leaders condemned in Luke 20, Benny Hinn devours “widows’ houses” as he hawks false hope in exchange for money;

Girls started going steady at twelve and thirteen, in junior high. Manufacturers put out brassieres with false bosoms of foam rubber for little girls of ten. And an advertisement for a child’s dress, sizes 3–6x, in the New York Times in the fall of 1960, said: “She Too Can Join the Man-Trap Set.

The supermarket is still open; it won't close till midnight. It is brilliantly bright. Its brightness offers sanctuary from loneliness and the dark. You could spend hours of your life here, in a state of suspended insecurity, meditating on the multiplicity of things to eat. Oh dear, there is so much! So many brands in shiny boxes, all of them promising you good appetite. Every article on the shelves cries out to you, take me, take me; and the mere competition of their appeals can make you imagine yourself wanted, even loved. But beware - when you get back to your empty room, you'll find that the false flattering elf of the advertisement has eluded you; what remains is only cardboard, cellophane and food. And you have lost the heart to be hungry.

Girls who responded to the advertisement and then were willing to put themselves under Fong's wing, so to speak, till they could be inspected by the theatrical agent' were of a type that had no important family ties. (…) Each had a story behind her, but it was the story of the hundreds, the thousands. It was the story of a little ambition and a great hope; of immense trust and a few brains; of false pride and tragic courage. They were but units in the great mass of humanity which seem destined to struggle vainly for any realization of happiness and who go under in the backwash of the tide of living.

The term best man is false advertising.” Alex pinned Josh with a dark glare. “I should swap you out with someone else.

He was just so…grumpy. Men who are that good-looking should not be allowed to be such assholes. It was false advertising.

Despite the shameless false advertising from air power buffs, precision bombing did not become technically feasible for nearly three decades, until late in the Vietnam War.

You know,’ said Millie who was now narrowing her eyes, ‘for someone with such a romantic name, he’s a real killjoy, isn’t he? He’s all, Ooh look at me, I’m sensitive and kind and I have a beautiful long name and pretty eyes, and then BAM! Psyche! I’m going to shoot you. You know what I call that, Soph? I call that false advertising, and I’m pretty sure it’s illegal.

Yeah, well, my point is he stuck his neck out for you, and from what I know of him, he doesn’t really seem like the type to do something like that so lightly. Maybe he’s biding his time … or,’ she raised her finger, ‘maybe he’s scared of something … or someone. It’s probably his twin. The bossman. Old blue-eyes-creepysmile. What’s his name again?’ ‘You know his name,’ I said. ‘And can you keep your voice down, please? I’ve taken a vow of secrecy and anyone could be listening to you right now.’ Millie rolled her eyes. ‘And no, I doubt Valentino would be thrilled at the idea of me making out with his brother. Especially after everything that happened with Nic.’ ‘You know,’ said Millie who was now narrowing her eyes, ‘for someone with such a romantic name, he’s a real killjoy, isn’t he? He’s all, Ooh look at me, I’m sensitive and kind and I have a beautiful long name and pretty eyes, and then BAM! Psyche! I’m going to shoot you. You know what I call that, Soph? I call that false advertising, and I’m pretty sure it’s illegal.

In 1960, The New York Times printed an advertisement titled “Heed Their Rising Voices” that attempted to raise money to defend Dr. Martin Luther King Jr. against perjury charges in Alabama. Southern officials responded by going on the offensive and suing the newspaper. Public Safety Commissioner L. B. Sullivan and Governor Patterson claimed defamation. A local jury awarded them half a million dollars, and the case was appealed to the U.S. Supreme Court. In a landmark ruling, New York Times v. Sullivan changed the standard for defamation and libel by requiring plaintiffs to prove malice—that is, evidence of actual knowledge on the part of the publisher that a statement is false. The ruling marked a significant victory for freedom of the press, and it liberated media outlets and publishers to talk more honestly about civil rights protests and activism.

Random conversations about brands are now more credible than targeted advertising campaigns. Social circles have become the main source of influence, overtaking external marketing communications and even personal preference. Customers tend to follow the lead of their peers when deciding which brand to choose. It is as if customers were protecting themselves from false brand claims and campaign trickeries by using their social circles to build a fortress.

Too often words are used to envelope pithy and rank agendas in the garments of justice, piety and all things good. And the worst of it is not that I have fooled others through this abuse of syntax. Rather, the worst of it is that I’ve fooled myself.

People befriend me because they think I’m happy. I’m not even sure why they think I’m happy, but they do. I get distracted, and I laugh, and I turn something on in myself that makes me, maybe, fun to be with. And I’m just— I want you to know up front that I’m false advertising.

This has got to be the most poorly named town I've ever visited. There is absolutely no sign of anything even remotely enchanting about it. It's one of the worst cases of false advertising I've seen. I've traveled a lot.Done considerable time in my share of dead-end dumps. Or at least that's what I thought until I came here. I mean,where do people shop for clothing and food? Where do the teens all hang out-the ones who haven't already hopped the first bus out of this godforsaken place? And,more important,where do I catch that very same bus-how soon 'til it leaves?

September Day sloshed another half cup of coffee into the giant #1-Bitch mug, and glared out the frosty breakfast nook windows. North Texas didn’t get snow. That’s why she’d moved back home—well, one of several reasons. She shivered, relishing the warmth of the beverage, and toasted the storm with a curse. “Damn false advertising.” Her cat Macy meowed agreement. The blizzard drove icy wind through cracks in the antique windows and made the just-in-case candles on the dark countertop sputter. She pulled the fuzzy bathrobe closer around her neck. Normally the kitchen’s stained glass spilled peacock-bright color into the kitchen.

I do understand. Every day we’re bombarded with information and images—with adolescents in heavy makeup pretending to be grown women as they advertise miraculous creams promising eternal beauty; with the story of an aging couple who climbed Mount Everest to celebrate their wedding anniversary; with new massage gizmos, and pharmacy windows that are chockablock with slimming products; with movies that give an entirely false impression of reality, and books promising fantastic results; with specialists who give advice about how to succeed in life or find inner peace. And all these things make us feel old, make us feel that we’re leading dull, unadventurous lives as our skin grows ever more flaccid, and the pounds pile on irrevocably. And yet we feel obliged to repress our emotions and our desires, because they don’t fit with what we call “maturity.” Choose what information you listen to. Place a filter over your eyes and ears and allow in only things that won’t bring you down, because we have our day-to-day life to do that. Do you think I don’t get judged and criticized at work? Well, I do—a lot! But I’ve decided to hear only the things that encourage me to improve, the things that help me correct my mistakes. Otherwise, I will just pretend I can’t hear the other stuff or block it out.

Pride, we know, is an inflated view of ourselves—a false advertising campaign promoting ourselves because we suspect that others won’t accept who we really are.2 Pride is actually a lie about our own identity or achievements. To be proud is to live in a world propped up with falsehoods about ourselves, taking credit where credit isn’t due.

The contrast between world and church in this regard is stark: American culture is doing its dead level best with its celebrities, consumerism, and violence to keep us in a perpetually arrested state of adolescence. Yet all the while the church is quietly and without false advertising immersing us in the conditions of becoming mature to the measure of the full stature of Christ.

The offerings of Machiavelli (1469–1527), Guicciardini (1483–1540), La Rochefoucauld (1613–80) and La Bruyère (1645–96) give us an indication of the manoeuvres that workers may, aside from their regular advertised roles, have to perform in order to flourish: The need to beware of colleagues: ‘Men are so false, so insidious, so deceitful and cunning in their wiles, so avid in their own interest, and so oblivious to others’ interests, that you cannot go wrong if you believe little and trust less.’ GUICCIARDINI ‘We must live with our enemies as if they might one day become our friends, and live with our friends as if they might some time or other become our enemies’. LA BRUYÈRE The need to lie and exaggerate: ‘The world more often rewards signs of merit than merit itself.’ LA ROCHEFOUCAULD ‘If you are involved in important affairs, you must always hide failures and exaggerate successes. It is swindling but since your fate more often depends upon the opinion of others rather than on facts, it is a good idea to create the impression that things are going well.’ GUICCIARDINI ‘You are an honest man, and do not make it your business either to please or displease the favourites. You are merely attached to your master and to your duty. You are finished.’ LA BRUYÈRE The need to threaten: ‘It is much safer to be feared than loved. Love is sustained by a bond of gratitude which, because men are excessively self-interested, is broken whenever they see a chance to benefit themselves. But fear is sustained by a dread of punishment that is always effective.’ MACHIAVELLI ‘Since the majority of men are either not very good or not very wise, one must rely more on severity than on kindness.’ GUICCIARDINI

Magazine and television advertisements have me subconsciously believing that a sexy airbrushed image can sell a lot more canned tomatoes than without this image. Who’s to say that a dolled up vagina can’t buy me love? Yet this is what we teach our daughters through these images. It’s the makeup, manicures, pedicures, closet full of clothes, the size of our boobs, the perfection of our skin and shininess of our hair – this is what secures us love. We teach our sons to love women who look a certain way. We teach our men to support this belief system, and it’s constantly reinforced by false advertisements. It’s like that one cheesy but lovable song we can’t stop playing. We may forget about it for a while, but the minute we hear it again, it’s on repeat a few hundred times. “How can we be lovers if we can’t be friends?” you may ask. This is a question for Michael Bolton and whoever wrote the lyrics to it.

You need clear thinking to prevent an invasion of Alien Parasites, and to battle them. The 'reality' of Las Vegas, Hollywood, Haute Couture, politics, pornography, advertising, supermarket tabloids, are all false realities designed to deceive and confuse you with what is truly authentic. They also weaken your mind, because these false realities hypnotize you. You mind becomes weak and passive, and so therefore you have no mental defenses against the mind parasites.

Hey Pete. So why the leave from social media? You are an activist, right? It seems like this decision is counterproductive to your message and work." A: The short answer is I’m tired of the endless narcissism inherent to the medium. In the commercial society we have, coupled with the consequential sense of insecurity people feel, as they impulsively “package themselves” for public consumption, the expression most dominant in all of this - is vanity. And I find that disheartening, annoying and dangerous. It is a form of cultural violence in many respects. However, please note the difference - that I work to promote just that – a message/idea – not myself… and I honestly loath people who today just promote themselves for the sake of themselves. A sea of humans who have been conditioned into viewing who they are – as how they are seen online. Think about that for a moment. Social identity theory run amok. People have been conditioned to think “they are” how “others see them”. We live in an increasing fictional reality where people are now not only people – they are digital symbols. And those symbols become more important as a matter of “marketing” than people’s true personality. Now, one could argue that social perception has always had a communicative symbolism, even before the computer age. But nooooooothing like today. Social media has become a social prison and a strong means of social control, in fact. Beyond that, as most know, social media is literally designed like a drug. And it acts like it as people get more and more addicted to being seen and addicted to molding the way they want the world to view them – no matter how false the image (If there is any word that defines peoples’ behavior here – it is pretention). Dopamine fires upon recognition and, coupled with cell phone culture, we now have a sea of people in zombie like trances looking at their phones (literally) thousands of times a day, merging their direct, true interpersonal social reality with a virtual “social media” one. No one can read anymore... they just swipe a stream of 200 character headlines/posts/tweets. understanding the world as an aggregate of those fragmented sentences. Massive loss of comprehension happening, replaced by usually agreeable, "in-bubble" views - hence an actual loss of variety. So again, this isn’t to say non-commercial focused social media doesn’t have positive purposes, such as with activism at times. But, on the whole, it merely amplifies a general value system disorder of a “LOOK AT ME! LOOK AT HOW GREAT I AM!” – rooted in systemic insecurity. People lying to themselves, drawing meaningless satisfaction from superficial responses from a sea of avatars. And it’s no surprise. Market economics demands people self promote shamelessly, coupled with the arbitrary constructs of beauty and success that have also resulted. People see status in certain things and, directly or pathologically, use those things for their own narcissistic advantage. Think of those endless status pics of people rock climbing, or hanging out on a stunning beach or showing off their new trophy girl-friend, etc. It goes on and on and worse the general public generally likes it, seeking to imitate those images/symbols to amplify their own false status. Hence the endless feedback loop of superficiality. And people wonder why youth suicides have risen… a young woman looking at a model of perfection set by her peers, without proper knowledge of the medium, can be made to feel inferior far more dramatically than the typical body image problems associated to traditional advertising. That is just one example of the cultural violence inherent. The entire industry of social media is BASED on narcissistic status promotion and narrow self-interest. That is the emotion/intent that creates the billions and billions in revenue these platforms experience, as they in turn sell off people’s personal data to advertisers and governments. You are the product, of course.

Folkloric dances in the metro, innumerable campaigns for security, the slogan “tomorrow I work” accompanied by a smile formerly reserved for leisure time, and the advertising sequence for the election to the Prud-hommes (an industrial tribunal): “I don’t let anyone choose for me”—an Ubuesque slogan, one that rang so spectacularly falsely, with a mocking liberty, that of proving the social while denying it. It is not by chance that advertising, after having, for a long time, carried an implicit ultimatum of an economic kind, fundamentally saying and repeating incessantly, “I buy, I consume, I take pleasure,” today repeats in other forms, “I vote, I participate, I am present, I am concerned”—mirror of a paradoxical mockery, mirror of the indifference of all public signification.

In every age a general misdirection of what may be called sexual "taste"... [is] produce[d by the devil and his angels]. This they do bu working through the small circle of artists, dressmakers, actresses, and advertisers who determine the fashionable type. The aim is to guide each sex away from those members of the other with whom spiritually helpful, happy, and fertile marriages are most likely. Thus [they] have now for many centuries triumphed over nature to the extent of making certain secondary characteristics of the male (such as the beard) disagreeable to nearly all the females-and there is more in that than you might suppose. As regards the male taste [they] have varied a good deal. At one time [they] have directed it to the statuesque and aristocratic type of beauty, mixing men's vanity with their desires and encouraging the race to breed chiefly from the most arrogant and prodigal women. At another, [they] have selected an exaggeratedly feminine type, faint and languishing, so that folly and cowardice, and all the general falseness and littleness of mind which go with them, shall be at a premium. At present [they] are on the opposite tack. The age of jazz has succeeded the age of the waltz, and [they] now teach men to like women whose bodies are scarcely distinguishable from those of boys. Since this is a kind of beauty even more transitory than most, [they] thus aggravate the female's chronic horror of growing old (with many [successful] results) and render her less willing and less able to bear children. And that is not all. [They] have engineered a great increase in the license which society allows to the representation of the apparent nude (not the real nude) in art, and its exhibition on the stage or the bathing beach. It is all a fake, or course; the figures in the popular art are falsely drawn; the real women in bathing suits or tights are actually pinched in and propped up to make them to appear firmer and more slender and more boyish than nature allows a full-grown woman to be. Yet at the same time, the modern world is taught to believe that it is being "frank" and "healthy" and getting back to nature. As a result [they] are more and more directing the desires of men to something which does not exist-making the role of the eye in sexuality more and more important and at the same time making its demands more and more impossible.

Edith, in her veal-coloured room in the Hotel du Lac, sat with her hands in her lap, wondering what she was doing there. And then remembered, and trembled. And thought with shame of her small injustices, of her unworthy thoughts towards those excellent women who had befriended her, and to whom she had revealed nothing. I have been too harsh on women, she thought, because I understand them better than I understand men. I know their watchfulness, their patience, their need to advertise themselves as successful. Their need never to admit to a failure. I know all that because I am one of them. I am harsh because I remember Mother and her unkindness, and because I am continually on the alert for more. But women are not all like Mother, and it is really stupid of me to imagine that they are. Edith, Father would have said, think a little. You have made a false equation.

One feature of our own society that seems decidedly anomalous is the matter of sexual advertisement, As we have seen, it is strongly to be expected on evolutionary grounds that, where the sexes differ, it should be the males that advertise and the females that are drab. Modern western man is undoubtedly exceptional in this respect. It is of course true that some men dress flamboyantly and some women dress drably but, on average, there can be no doubt that in our society the equivalent of the peacock's tail is exhibited by the female, not by the male. Women paint their faces and glue on false eyelashes. Apart from special cases, like actors, men do not. Women seem to be interested in their own personal appearance and are encouraged in this by their magazines and journals. Men's magazines are less preoccupied with male sexual attractiveness, and a man who is unusually interested in his own dress and appearance is apt to arouse suspicion, both among men and among women. When a woman is described in conversation, it is quite likely that her sexual attractiveness, or lack of it, will be prominently mentioned. This is true, whether the speaker is a man or a woman. When a man is described, the adjectives used are much more likely to have nothing to do with sex. Faced with these facts, a biologist would be forced to suspect that he was looking at a society in which females compete for males, rather than vice versa. In the case of birds of paradise, we decided that females are drab because they do not need to compete for males. Males are bright and ostentatious because females are in demand and can afford to be choosy. The reason female birds of paradise are in demand is that eggs are a more scarce resource than sperms. What has happened in modern western man? Has the male really become the sought-after sex, the one that is in demand, the sex that can afford to be choosy? If so, why?

All this shows a very mediocre idea of oneself - always imputing misfortune to some objective cause. Once it has been exorcized by causes, misfortune is no longer a problem: it becomes susceptible of a causal solution and, above all, it originates elsewhere - in original sin, in history, in the social order, or in natural perversion. In short, it originates in an objectivity into which we exile it the better to be rid of it. Once again, this bespeaks very little pride and self-respect. In the past, what struck you down was your destiny, your personal fatum. You didn't look for some 'objective' cause of this or some attenuating circumstance, which would amount to saying we have no part in what happens to us. There is something humiliating in that. The intelligence of evil begins with the hypothesis that our ills come to us from an evil genius that is our own. Let us be worthy of our 'perversity' of our evil genius, let us measure up to our tragic involvement in what happens to us (including good fortune). In a word, let us not be imbeciles, for imbecility in the literal sense lies in the superficial reference to misfortune and exemption from evil. This is how we make imbeciles of the victims themselves, by confining them to their condition of victim. And by the compassion we show them we engage in a kind of false advertising for them. We take no account of what degree of choice and defiance, of connivence with oneself, of - unconscious or quasi-deliberate - provocative relation to evil there may be in AIDS, in drug-taking, in suffering and alienation, in voluntary servitude - in this acting-out in the fatal zone. It is the same with suicide, which is always ascribed to depressive motivations with no account taken of an originality of, an original will to commit, the act itself (Canetti speaks in the same way of the interpretation of dreams as a violence done to dreams that takes no account of their literalness). So, the understanding of misfortune is everywhere substituted for the intelligence of evil. Now, unlike the former, this latter rests on the rejection of the presumption of innocence. By contrast with that understanding, we are all presumptive wrongdoers - but not responsible ones, for, in the last instance, we do not have to answer for ourselves - that is the business of destiny or of the divinity. For the act we commit, it is right we should be dealt with - and indeed punished - accordingly. We are never innocent of that act in the sense of having nothing to do with it or being victims of it. But this does not mean we are answerable for it either, as that would suppose we were answerable for ourselves, that we were invested with total power over ourselves, which is a subjective illusion. It's a good thing we don't possess that power or that responsibility. A good thing we are not the causes of ourselves - that at least confers some degree of innocence on us. For the rest, we are forever complicit in what we do, even if we are not answerable to anyone. So we are both irresponsible and without excuses. Never explain, never complain.

Despite all this you should try to get one internship under your belt. But do so according to the following rules: -The nanosecond you realize the majority of your work is merely to do filing, faxing, scanning, etc., leave. Don’t tell them, don’t inform them. Leave. Also, file a complaint with that company’s HR department and inform the career services center of your college about the false advertising of that firm. -Keep trying to find an internship that does give you experience. This may take three or four tries, but inevitably you will find one that is worthwhile. -Do not spend more than six months at an internship. Get it on your resume, establish a good rapport with your boss, but then cite college as your primary responsibility. Only if they offer you full-time employment after graduation should you stick around. -Only get one internship. Additional internships add nothing to your marketability. Spend your time instead drinking, chasing girls/boys and playing volleyball.

Collectively, THEY BUILD HOUSES WITH SHITTY MATERIALS, FAULTY STRUCTURES, TEMPORARY ARRANGEMENTS AND DEFAULT CLOSINGS, WHERE THEY THEN USE FALSE MARKETING AND ADVERTISEMENT TO SELL IT; ALL WHILE ENTERTAINING DECEPTIVE TRADE PRACTICES. STILL, I AM PERPLEXED. I AM PERPLEXED, BECAUSE THIS IS ABOUT AS BAD AS A BALLON LOAN, WITH A PRE PAYMENT PENALTY CLAUSE. WHO DOES THAT?

you’re spoiling my fun with your sleeping… and your pee boner.” I laughed. “I hate when you call it that.” “Yeah? Well I hate that I can’t play with it. Why the hell is it so hard if I’m not supposed to play with it? That’s false advertising, Mister.

The exploitative sexual caste system could not be perpetuated without the consent of the victims as well as of the dominant sex, and such consent if obtained through sex role socialization - a conditioning process which beings to operate the moment we are born, and which is enforced by most institutions. Parents, friends, teachers, textbook authors and illustrators, advertisers, those who control the mass media, toy and clothes manufacturers, professionals such a doctors and psychologists - all contribute to the socialization process. This happens through dynamics that are largely uncalculated and unconscious, yet which reinforce the assumptions, attitudes, stereotypes, customs, and arrangements of sexually hierarchical society. The fact of womne's low caste status has been - and is - disguised. It is masked, first of all, by sex role segregation, as in a ghetto, for it makes possible the delusion that women should be "equal but different". Sexual caste is hidden also by the fact that women have various forms of *derivative status* as a consequence of relationships with men. That is, women have duality of status, and the derivative aspect of this status - for example, as daughters and wives - divides us against each other and encourages identification with patriarchal institutions which serve the interests of men at the expense of women. Finally sexual caste is hidden by ideologies that bestow false identities upon women and men. Patriarchal religion has served to perpetuate all of these dynamics of delusion, naming them "natural" and bestowing its supernatural blessings upon them. The system has been advertised as "according to the divine plan".

The illusions are fabrications of fragmented data, designed to appease the soul and entice the flesh, even in the real world we are always surrounded by illusions. Mindplant is not that different when you actually think about it. People's misrepresentations, false advertising and false media projections, Visual just created a fake world that's not so different from our own." Spiral explained.

Liberals bring many things to electoral contests: values, commitment, policy proposals. What they don’t bring is an image of what our shared way of life might be. Ever since the election of Ronald Reagan the American right has offered one. And it is this image—not money, not false advertising, not fearmongering, not racism—that has been the ultimate source of its strength. In the contest for the American imagination, liberals have abdicated.

Local facts ...Advertisers make it a rule to be accurate and organize a bureau of standards to denounce false claims. But here we refer to an essential factor: experience. The customer has good or bad experiences with a product. In political matters, however, personal experience is vety rare, difficult to come by and inconclusive. Thus one must distinguish between local facts, which can be checked, and others. Obviously, propaganda must respect local facts, otherwise it would destroy itself. It cannot hold out for long against local evidence unless the population is so securely in the palm of the propagandist's hand that he could say absolutely anything and still be believed but that is a rare condition.

Statistics can easily fool us if used incorrectly, or if we fail to take in the whole picture of what’s going on. The situation is even worse when data are presented in a way that’s deliberately misleading – as often happens in advertising and politics. Without resorting to outright lies, there are plenty of ways to distort data to create a false impression.

In advertising, marketing companies package their campaigns so well that sometimes you end up buying a product you don’t necessarily need as a consumer. And I think it is the same for men.

Men have been packaged by society so well as elusive and mysterious that if you score one for yourself, you are suddenly deemed worthy of respect. This form of advertising has aided men for years, with women placing their best foot forward to present themselves to be found worthy of a man’s approval.

But in spite of our alleged freedoms today, we cynical, postmodern subjects – finding ourselves overwhelmed by the injunction to transgress and the burden of choosing every aspect of our very existence – compensate for the decline in symbolic efficacy by voluntarily subjecting ourselves to ever new forms of constraint: in short, we demand that the Other act on our behalf. Instead of recognizing that Capital itself is the ultimate power of deterritorialization, we blame the disintegration of symbolic order on some (religious, racial, ethnic) Other. This “postmodern racism” is inherent to the multiculturalist and (allegedly) tolerant reduction of the sphere of politics proper to the clash of cultures. When all conflicts are presupposed to arise from cultural or ethnic differences, we not only miss the true causes of the conflict. More seriously, the pre- supposition functions so as to depoliticize all problems: the result is a cynical subject. This is why the resigned, postmodern subject of late capitalism views anyone with political principles as a dangerous fanatic. Moreover, as Žižek has argued in more recent writings, “the opposition between rightist populism and liberal tolerance is a false one.” In other words, democratic openness is based on exclusion, and right-wing populism and liberal tolerance are two sides of the same coin. This explains why there are forms of racism that involve a rejection of Muslims, for example, with the false claim that all Muslims are racist. This implicit moment of racism in liberal “tolerance” is also manifested in the way that the worldwide triumph of liberal democracy has led to the development of a new ideological formation, the universalization of the fantasy image of the helpless victim: “So the much-advertised liberal-democratic “right to difference” and anti-Eurocentrism appear in their true light: the Third World other is recognized as a victim – that is to say, in so far as he is a victim. The true object of anxiety is the other no longer prepared to play the role of victim – such another is promptly denounced as a “terrorist,” a “fundamentalist,” and so on. The Somalis, for example, undergo a true Kleinian splitting into a “good” and a “bad” object – on the one hand the good object: passive victims, suffering starving children and women; on the other the bad object: fanatical warlords who care more for their power or their ideological goals than for the welfare of their own people. The good other dwells in the anonymous passive universality of a victim – the moment we encounter an actual/active other, there is always something with which to reproach him: being patriarchal, fanatical, intolerant … (Metastases, p. 215) All of this supports Žižek’s initial, provocative claim, which at first seemed so outrageous, that unconscious enjoyment was the cause of the West’s indecision during the Bosnian war. It is the enjoyment provided by ideological formations – such as the fantasy image of the victim – that explains the failure of Western intervention in the Bosnian conflict.

Some entrepreneurs are averse to this because they falsely believe that they have to do everything themselves, so they continue to pour tons of money into advertising as sales level off. But by building a strategic partnership with a like-minded company, you’re essentially using someone else’s customer base to drive sales.

Therefore people vote, “All right, you become president.” And he is advertising: “Reelect me! Reelect me!” That means he is a servant. But he is thinking, “I am the master.” That is illusion, māyā. One who is controlled by māyā thinks himself the master while he is a servant. But a devotee never thinks, “I am the master,” only “I am Kṛṣṇa’s servant.” That is mukti, liberation. A devotee is never controlled by false thoughts. He knows his position – svarūpena vyavasthitiḥ. Mukti, liberation, means to be situated in one’s own constitutional position as a servant of Kṛṣṇa. So if I know that I am a servant of Kṛṣṇa, that is my liberation. And if I think that I am the master, that is bondage. This is the difference between liberated life and conditioned life. So these Kṛṣṇa conscious devotees are

Once the process of tidying is under way, many of my clients remark that they have lost weight or that they have firmed up their tummies. It’s a very strange phenomenon, but when we reduce what we own and essentially “detox” our house, it has a detox effect on our bodies as well. When we discard everything in one go, which sometimes means disposing of forty garbage bags of stuff in one day, our bodies may respond in a way that resembles a short fast. We may get a bout of diarrhea or break out in pimples. There is nothing wrong with this. Our bodies are just getting rid of toxins that have built up over the years, and they will be back to normal, or in fact in even better shape, within a day or two. One of my clients cleared out a closet and shed that she had neglected for ten years. Immediately after, she had a strong bout of diarrhea after which she felt much lighter. I know it sounds like false advertising to claim that you can lose weight by tidying or that it will make your skin clearer, but it is not necessarily untrue.

Credit Repair Companies walk a very fine line as it pertains to “False Advertising.” Their advertisements target those that are desperate, in need of a quick fix, or both without the targeted fully understanding the Credit Laws and the Credit Repair Process. - - The Credit Repair Book: The Credit Repair Company's Secret Weapon.

morning he couldn’t dwell on waffles and fudge, famous or not. He was far too occupied with thoughts of April and the slimy figure of Jack Leeper. The Boones were seated at a small table in the crowded diner. The air was thick with bacon grease and strong coffee, and the hot topic, as Theo realized not long after he sat down, was the abduction of April Finnemore. To their right, four uniformed policemen talked loudly about the possibility that Leeper was close by. To their left, a table of gray-haired men spoke with great authority on several subjects, but seemed particularly interested in the “kidnapping,” as it was sometimes referred to. The menu promoted the myth that Gertrude’s was indeed the home of “World-Famous Pecan Waffles.” In silent protest against false advertising, Theo ordered scrambled eggs and sausage.

Thomas Merton to write: The modern child may early in his or her existence have natural inclinations toward spirituality. The child may have imagination, originality, a simple and individual response to reality, and even a tendency to moments of thoughtful silence and absorption. All these tendencies, however, are soon destroyed by the dominant culture. The child becomes a yelling, brash, false little monster, brandishing a toy gun or dressed up like some character he has seen on television. His head is filled with inane slogans, songs, noises, explosions, statistics, brand names, menaces, ribaldries, and cliches. Then, when the child gets to school, he learns to verbalize, rationalize, to pace, to make faces like an advertisement, to need a car and in short, to go through life with an empty head conforming to others, like himself, in togetherness.3

A study of advertising found that the average person in Shanghai saw three times as many advertisements in a typical day as a consumer in London. The market was flooded with new brands seeking to distinguish themselves, and Chinese consumers were relatively comfortable with bold efforts to get their attention. Ads were so abundant that fashion magazines ran up against physical constraints: editors of the Chinese edition of Cosmopolitan once had to split an issue into two volumes because a single magazine was too thick to handle. My cell phone was barraged by spam offering a vast range of consumption choices. “Attention aspiring horseback riders,” read a message from Beijing’s “largest indoor equestrian arena.” In a single morning, I received word of a “giant hundred-year-old building made with English craftsmanship” and a “palace-level baroque villa with fifty-four thousand square meters of private gardens.” Most of the messages sold counterfeit receipts to help people file false expense reports. I liked to imagine the archetypal Chinese man of the moment, waking each morning in a giant English building and mounting his horse to cross his private garden, on the way to buy some fake receipts.

Andy’s Message Around the time I received Arius’ email, Andy’s message arrived. He wrote: Young, I do remember Rick Samuels. I was at the seminar in the Bahriji when he came to lecture. Like you I was at once mesmerized by his style and beauty, which of course was a false image manufactured by the advertising agencies and sales promoters. I was surprised to hear your backroom story of him being gangbanged in the dungeon. We are not ones to judge since both of us had been down that negative road of self-loathing. This seems to be a common thread with people whom others considered good-looking or beautiful. In my opinion, it’s a fake image that handsome people know they cannot live up to. Instead of exterior beauty being an asset, it often becomes a psychological burden. During the years when I was with Toby, I delved in some fashion modeling work in New Zealand. I ventured into this business because it was my subconscious way of reminding me of the days we posed for Mario and Aziz. It was also my twisted way of hoping to meet another person like me, with the hope of building a loving long-term relationship. It was also a desperate attempt to break loose from Toby’s psychosomatic grip on my person. Ian was his name and he was a very attractive 24 year old architecture student. He modeled to earn some extra spending money. We became fast friends, but he had this foreboding nature which often came on unexpectedly. A sentence or a word could trigger his depression, sending the otherwise cheerful man into bouts of non-verbal communication. It was like a brightly lit light bulb suddenly being switched off in mid-sentence. We did have an affair while I was trying to patch things up with Toby. As delightful as our sexual liaisons were there was a hidden missing element, YOU! Much like my liaisons with Oscar, without your presence, our sexual communications took on a different dynamic which only you as the missing link could resolve. There were times during or after sex when Ian would abuse himself with negative thoughts and self-denigration. I tried to console him, yet I was deeply sorrowed about my own unresolved issues with Toby. It was like the blind leading the blind. I was gravely saddened when Ian took his own life. Heavily drugged on prescriptive anti-depressant and a stomach full of extensive alcohol consumption, he fell off his ten story apartment building. He died instantly. This was the straw that threw me into a nervous breakdown. Thank God I climbed out of my despondencies with the help of Ari and Aria. My dearest Young, I have a confession to make; you are the only person I have truly loved and will continue to love. All these years I’ve tried to forget you but I cannot. That said I am not trying to pry you away from Walter and have you return to me. We are just getting to know each other yet I feel your spirit has never left. Please make sure that Walter understands that I’m not jeopardizing your wonderful relationship. I am happy for the both of you. You had asked jokingly if I was interested in a triplet relationship. Maybe when the time and opportunity arises it may happen, but now I’m enjoying my own company after Albert’s passing. In a way it is nice to have my freedom after 8 years of building a life with Albert. I love you my darling boy and always will. As always, I await your cheerful emails. Andy. Xoxoxo

You know one of the things I dislike most? False advertising. When I was a young kid, I stumbled across an ad in the back of a comic book. Some company was selling magic shrinking dust in a small bottle for only $9.99, plus shipping and handling. The ad featured a life-size cartoon of a young boy with his miniature parents and pets hanging out in the pockets of his shirt and jeans. I remember thinking, Now that’s what I am talking about! I saved my money for months and mailed thirteen dollars to the address in the magazine. I went out to the mailbox every day in great anticipation of my magic dust arriving. Hey, I also didn’t want anyone finding the package before me, because I planned on making a few surprise changes around the Robertson house. Well, the package never arrived. Since I was a kid, I figured there must have been some sort of shipping mishap—until I took a class called physics in school! Then I realized I’d been duped through the power of marketing.

September Day sloshed another half cup of coffee into the giant #1-Bitch mug, and glared out the frosty breakfast nook windows. North Texas didn’t get snow. That’s why she’d moved back home—well, one of several reasons. She shivered, relishing the warmth of the beverage, and toasted the storm with a curse. “Damn false advertising.” Her cat Macy meowed agreement. The blizzard drove icy wind through cracks in the antique windows and made the just-in-case candles on the dark countertop sputter. She pulled the fuzzy bathrobe closer around her neck. Normally the kitchen’s stained glass spilled peacock-bright color into the kitchen. Not today, though. The reinforced security grills on the windows and dark clouds outside transformed the room’s slate floor, bright

September Day sloshed another half cup of coffee into the giant #1-Bitch mug, and glared out the frosty breakfast nook windows. North Texas didn’t get snow. That’s why she’d moved back home—well, one of several reasons. She shivered, relishing the warmth of the beverage, and toasted the storm with a curse. “Damn false advertising.” Her cat Macy meowed agreement. The blizzard drove icy wind through cracks in the antique windows and made the just-in-case candles on the dark countertop sputter. She pulled the fuzzy bathrobe closer around her neck. Normally the kitchen’s stained glass spilled peacock-bright color into the kitchen. Not today, though. The reinforced security grills on the windows and dark clouds outside transformed the room’s slate floor, bright countertops and brushed-steel appliances into a grim cell. Overhead lights flickered on, off and back on again. They’d done that for the past hour. Crap. More stuff for the contractors to fix. One candle guttered in the draft, and September mentally added window caulk to her list. She prayed the electricity wouldn’t go out, since the backup generator in the garage would take finagling to find, let alone to start. She

There are male escorts that look like you? I thought all those commercials were false advertisement.

Illusions are fabrications of fragmented data designed to appease the soul and entice the flesh. Even in the real world we're surrounded by illusions. Like false advertising and misrepresentations by people. Visual just created a world not so different from our own. Where such illusions are fulfilled and enjoyed vicariously.” Spiral explained.

Ironically, it is often the most tough-minded, no-nonsense right-wingers who go all soft when it comes to economic competition. People who would never be so naïve as to suggest that athletes might “voluntarily” refrain from taking steroids will turn around and push for “industry self-regulation” over government intervention, as if corporations might just choose to stop polluting or refrain from producing false advertising. It’s difficult to imagine a more total misunderstanding of the underlying dynamic of capitalism. Part of the problem involves the familiar failure to distinguish between the virtues of the market and the virtues of particular firms in the market. When the competition is staged just right, corporations will deliver unparalleled levels of efficiency. But it is almost never in a particular firm’s interest to produce at a level that will generate efficient outcomes for society as a whole. Companies are forced to operate efficiently by the rules of the competition. If they can find any way around these rules, they will naturally go for it.

So unrealistic.” “Excuse me?” Liam asked, eyeing the offending book. “Nothing,” I huffed. “Doesn’t look like nothing,” he countered. “Freaking Natalie and her fairy tale bullshit.” I let out a breath so heavy a lock of hair blew away from my face. The tiniest smirk curled on Liam’s lips. “Now we’re getting somewhere.” “Don’t get me wrong, I’m thrilled she got the happy ending she was searching for, but that’s not for everyone. These books she reads—there’s no way ninety-nine percent of these scenarios would ever happen. It’s false advertising for how life and love actually unfold, creating unrealistic expectations for men and women alike.” How so?” Narrowing my eyes across the table at him, I challenged, “Have you ever read one of these romance novels?” “Can’t say that I have,” he admitted. “Well, let me enlighten you. They’re all variations of the same story—the girl usually has some kind of a hang-up, and this perfect man comes along and makes her believe in love. Blah, blah, blah. Then something happens, a conflict, and they break up—every damn time. Then someone realizes they’re an idiot and apologizes—sometimes there’s a grand gesture—but they always end up back together. Life doesn’t work like that. Not all women are broken, and not all men are perfect. And don’t even get me started on how all the men are gods in bed with huge dicks.” Liam snorted. “Are they not, then?” “Don’t.” I was not in the mood and threw him a death glare. Throwing his hands up in defense, he asked, “What? I can only speak for myself, so I don’t know what all the other men are up to.” “Not funny, Liam.” Those piercing blue eyes found mine. “Who said I was joking, Amy?

It was implied. I feel misled. Bamboozled. Falsely advertised to.” Jules lifted her head to glare at me. “Where’s my makeup sex, Chen?” “Were your earlier orgasms not enough?” “Oral sex isn’t the same.

As it is, only murderers, lunatics, and prostitutes are out at this time of day, and since I’m none of those, I feel like I should have stayed in bed to avoid false advertising.

For instance, in the matter of the inspiration of Scripture, he fixed first on the obvious fact, which was forgotten by four furious centuries of sectarian battle, that the meaning of Scripture is very far from self-evident; and that we must often interpret it in the light of other truths. If a literal interpretation is really and flatly contradicted by an obvious fact, why then we can only say that the literal interpretation must be a false interpretation. But the fact must really be an obvious fact. And unfortunately, nineteenth-century scientists were just as ready to jump to the conclusion that any guess about nature was an obvious fact, as were seventeenth-century sectarians to jump to the conclusion that any guess about Scripture was the obvious explanation. Thus, private theories about what the Bible ought to mean, have met in loud and widely advertised controversy, especially in the Victorian time; and this clumsy collision of two very impatient forms of ignorance was known as the quarrel of Science and Religion. (chapter 3)

It’s time for the benevolent hypnosis of humanity. It’s time for positive, optimistic suggestion to be ubiquitous. Suggestion is an amazing power, the greatest human power of all. Advertisers use it all the time, and demagogues, and religious and spiritual leaders, and monarchs, and the super-rich elite. Submissives are extremely receptive to suggestions made by dominants. Throughout history, self-serving dominants have told the masses what to think, and the masses have duly thought it, even when it is against their own interests. This is the basis of false consciousness. We need to ensure that everyone gets a true consciousness. It’s time for a New World Order and a new, higher humanity – one that has a radically different relationship with suggestion. Suggestion must reflect the general will and be for everyone’s benefit. We have all the tools at our disposal to bring about an astonishing metamorphosis of humanity.

Unsolicited measurements from a system that can’t ever speak to our individual value, and in fact prefers to group us by category and filter us through an algorithm so they can serve us up to advertisers. The immediacy of this whole process makes the false equivalency plainly obvious.

The holders of twenty hundred million dollars’ worth of property in human chattels procured the means of influencing press, pulpit, and politician, and through these instrumentalities they belittled our virtues and magnified our vices, and have made us odious in the eyes of the world. Slavery had the power at one time to make and unmake Presidents, to construe the law, dictate the policy, set the fashion in national manners and customs, interpret the Bible, and control the church; and, naturally enough, the old masters set themselves up as much too high as they set the manhood of the negro too low. Out of the depths of slavery has come this prejudice and this color line. It is broad enough and black enough to explain all the malign influences which assail the newly emancipated millions today. In reply to this argument it will perhaps be said that the negro has no slavery now to contend with, and that having been free during the last sixteen years, he ought by this time to have contradicted the degrading qualities which slavery formerly ascribed to him. All very true as to the letter, but utterly false as to the spirit. Slavery is indeed gone, but its shadow still lingers over the country and poisons more or less the moral atmosphere of all sections of the republic. The office of the color line is a very plain and subordinate one. It simply advertises the objects of oppression, insult, and persecution. It is not the maddening liquor, but the black letters on the sign telling the world where it may be had. . . . The color is innocent enough, but things with which it is coupled make it hated. Slavery, ignorance, stupidity, servility, poverty, dependence, are undesirable conditions. When these shall cease to be coupled with color, there will be no color line drawn. —FREDERICK DOUGLASS, “The Color Line,” North American Review, June 1881

I continued in front of me, hoping I’d reach a dead end, but I didn’t. Every angle, every aisle had me more turned around than before, and after ten minutes passed, I found myself in the Romance section, plucking books off the shelf and analyzing their covers. Each cover looked similar in a lot of ways. Either a man and woman holding hands, or hugging, or kissing, all showing affection toward one another, but it was all a lie. I didn’t see it in their eyes or smiles because none of it was real. False advertisement, if you ask me. Book covers should only reveal the title, author, and short description. They say you shouldn’t judge a book by its cover, but everyone always did.

This isn’t a tasting, this is a guzzling. False advertising.

A few days later, I was hunting under the bathroom sink for a bottle of window cleaner. Which I had, in my naivete, assumed only cleaned windows. As per the label. While cleaning the mirror I’d been using the kitchen cleaner, which had falsely labeled itself as “all-purpose.” It was not all-purpose and made bathroom mirrors streaky. “Deceitful advertising,” I mumbled to myself. Once I found the window cleaner, the internet recommended I not use paper towels but since this wasn’t 1996, we didn’t have any newspaper. I also highly doubted that Tyler had microfiber cloths. The paper towels worked well enough. Which freed me up to indulge in one of my favorite pastimes: daydreaming about Tyler. It was one of the few ways to make chores entertaining. I imagined him coming home, finding me in the bathroom, washing the mirror. He would sneak in behind me, wrapping his arms around my waist, nuzzling my neck. I’d lean against his brawny frame, loving the way he felt and how he touched me. Shivers of anticipation would rack my frame, making me rely on his strength to keep me upright. Then he’d whisper words hotly against my ear. “There’s something I want to ask you.” My rib cage would constrict my breathing, my heart speeding like a jackhammer. “Yes?” “Madison . . . how did you get the mirror so clean?” Ugh. It had been so long since I’d been with someone that even my fantasies were lame.

I’ve often thought that beauty can be a deterrent to love,” Fern’s father mused. “Why?” “Because sometimes we fall in love with a face and not what’s behind it. My mother used to pour the grease off the meat when she cooked, and she stored it in a tin in the cupboard. For a while, she used a tin that had once held those long, praline-covered cookies with hazelnut crème inside. The expensive ones? More than once I got that tin down thinking I’d found my mom’s secret stash, only to take off the lid and see smelly mounds of grease.” Elliott laughed, getting the point. “The container didn’t matter much at that point, huh?” “That’s right. It made me want cookies, but that container was major false advertising. I think sometimes a beautiful face is false advertising too, and too many of us don’t take the time to look beneath the lid.

Olympics (noun): A Corporate Jamboree revolving around sport. Gold medals are awarded for excellence in product placement, brand positioning, advertising, consumerism, propaganda, brainwashing, mind control, conditioning, and the creation of a false consciousness.

Advertising was, as Stephen Douglas said in another context, intended to appeal to understanding, not to passions. This is not to say that during the period of typographic display, the claims that were put forward were true. Words cannot guarantee their truth content. Rather, they assemble a context in which the question, Is this true or false? is relevant. In the 1890’s that context was shattered, first by the massive intrusion of illustrations and photographs, then by the nonpropositional use of language.

this false conceptualization has been achieved by using an old socialist trick to obscure the massive environmental improvement that industrial capitalism brought. The trick is to criticize something by comparison to a nonexistent and impossible utopia. Socialists used this technique to criticize capitalism for causing poverty, even though capitalism inherited poverty—and cured it. Yet Marxists would attack capitalism’s incredible contribution to human life, including to the life of laborers, by comparing that contribution, not to its predecessors and not to any known alternatives, but to a fictional socialist utopia whose advertised results contradicted everything known (even then) about socialism’s destructive nature.

A church without a confession of faith may as well advertise that it is prepared to be a harbour for every kind of damning heresy and to be the soil for any who are given to growing the crop of novelty. A church without a confession of faith has the theological and ecclesiastical equivalent of AIDS, with no immunity against the infectious winds of false doctrine.