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Dyson strode into his workshop. He had come up with his big idea: a bagless vacuum cleaner where dust is removed from the air by the geometry of the airflow rather than a filter. But he was pretty much alone. The directors at his company didnβt back his idea (the response he received was: βIf that is such a good concept, how come Hoover and Electrolux arenβt doing it already?β), so he started his own business along with a silent partner, who had provided half the capital.
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Matthew Syed (Black Box Thinking: Why Some People Never Learn from Their Mistakes - But Some Do)