When Plans Get Cancelled Quotes

That was pure, dumb Cool Girl bullshit. What a cunt. Again, I don’t get it: If you let a man cancel plans or decline to do things for you, you lose. You don’t get what you want. It’s pretty clear. Sure, he may be happy, he may say you’re the coolest girl ever, but he’s saying it because he got his way. He’s calling you a Cool Girl to fool you! That’s what men do: They try to make it sound like you are the Cool Girl so you will bow to their wishes. Like a car salesman saying, How much do you want to pay for this beauty? when you didn’t agree to buy it yet. That awful phrase men use: “I mean, I know you wouldn’t mind if I …” Yes, I do mind. Just say it. Don’t lose, you dumb little twat.

You might also be wondering how the Obama administration thought they would get away with this disaster. I think their intention was simply to blame insurance companies when people started seeing their health insurance plans canceled. Liberals excel at vilifying the business sector, and the more they can demonize private-sector insurers, the more leverage they believe they will have for continuing to move toward the Holy Grail of the left that Ronald Reagan warned against in 1961—a single-payer, government-funded, socialized health-care system.

friendship nostalgia i miss the days when my friends knew every mundane detail about my life and i knew every ordinary detail about theirs adulthood has starved me of that consistency​ ​that us those walks around the block those long conversations when we were too lost in the moment to care what time it was when we won-and celebrated when we failed and celebrated even harder when we were just kids now we have our very important jobs that fill up our very busy schedules we have to compare calendars just to plan coffee dates that one of us will eventually cancel because adulthood is being too exhausted to leave our apartments most days i miss belonging to a group of people bigger than myself it was that belonging that made life easier to live how come no one warned us about how we'd graduate and grow apart after everything we'd been through how come no one said one of life's biggest challenges would be trying to stay connected to the people that make us feel alive no one talks about the hole a friend can leave inside you when they go off to make their dreams come true in college we used to stay up till 4 in the morning dreaming of what we'd do the moment we started earning real paychecks now we finally have the money to cross everything off our bucket lists but those lists are collecting dust in some lost corridor of our minds sometimes when i get lonely ​i​ still search for them i'd give anything to go back and do the foolish things we used to do i feel the most present in your presence when we're laughing so hard the past slides off our shoulders and worries of the future slip away the truth is​ ​i couldn't survive without my friends they know exactly what i need before i even know that i need the way we hold each other is just different so forget grabbing coffee i don't want to have another dinner where we sit across from each other at a table reminiscing about old times when we have so much time left to make new memories with how about you go pack your bags and i'll pack mine you take a week off work i'll grab my keys and let's go for ride we've got years of catching up to do

People truly have no idea what is really going on, what the days are actually like. I get the feeling people think it is an excuse or that I am weak by the way they react. They do not realize how much intense effort it takes just to get through the day, often hiding everything. I have been called selfish because of canceling plans and/or not following through with things. To me, the best things people can do are the small things likes texts or messages that remind me I'm not the horrible monster that I feel like. Small, thoughtful words. And be there when it's over! It's nice to be together with people after and know that they still love you. That's important to me, to know that when I'm back to myself people still want to be with me and haven't given up. This is what will keep me going through the next one, knowing people will still be there.

Thatch: I’m seeing a lot of charges on my credit card from last night… Me: Maybe you should learn to never cancel Skype sex. Thatch: How on Earth did you spend $2000 on Amazon? Me: Books. Thatch: Books? You planning on opening your own library? Me: I’m planning on replacing sex with reading. Thatch: Take it back. Your tits would never speak such blasphemy. Me: They’re mad at you. Thatch: I’ll make it up to them. Tell them I love them and I miss them and I’ll suck on their perfect pink nipples for hours when you get home. Me: Not interested.

I pulled at the knot again and heard threads begin to pop. “Allow me, Miss Jones,” said Armand, right at my back. There was no gracious way to refuse him. Not with Mrs. Westcliffe there, too. I exhaled and dropped my arms. I stared at the lotus petals in my painting as the new small twists and tugs of Armand’s hands rocked me back and forth. Jesse’s music began to reverberate somewhat more sharply than before. “There,” Armand said, soft near my ear. “Nearly got it.” “Most kind of you, my lord.” Mrs. Westcliffe’s voice was far more carrying. “Do you not agree, Miss Jones?” Her tone said I’d better. “Most kind,” I repeated. For some reason I felt him as a solid warmth behind me, behind all of me, even though only his knuckles made a gentle bumping against my spine. How blasted long could it take to unravel a knot? “Yes,” said Chloe unexpectedly. “Lord Armand is always a perfect gentleman, no matter who or what demands his attention.” “There,” the gentleman said, and at last his hands fell away. The front of the smock sagged loose. I shrugged out of it as fast as I could, wadding it up into a ball. “Excuse me.” I ducked a curtsy and began my escape to the hamper, but Mrs. Westcliffe cut me short. “A moment, Miss Jones. We require your presence.” I turned to face them. Armand was smiling his faint, cool smile. Mrs. Westcliffe looked as if she wished to fix me in some way. I raised a hand instinctively to my hair, trying to press it properly into place. “You have the honor of being invited to tea at the manor house,” the headmistress said. “To formally meet His Grace.” “Oh,” I said. “How marvelous.” I’d rather have a tooth pulled out. “Indeed. Lord Armand came himself to deliver the invitation.” “Least I could do,” said Armand. “It wasn’t far. This Saturday, if that’s all right.” “Um…” “I am certain Miss Jones will be pleased to cancel any other plans,” said Mrs. Westcliffe. “This Saturday?” Unlike me, Chloe had not concealed an inch of ground. “Why, Mandy! That’s the day you promised we’d play lawn tennis.” He cocked a brow at her, and I knew right then that she was lying and that she knew that he knew. She sent him a melting smile. “Isn’t it, my lord?” “I must have forgotten,” he said. “Well, but we cannot disappoint the duke, can we?” “No, indeed,” interjected Mrs. Westcliffe. “So I suppose you’ll have to come along to the tea instead, Chloe.” “Very well. If you insist.” He didn’t insist. He did, however, sweep her a very deep bow and then another to the headmistress. “And you, too, Mrs. Westcliffe. Naturally. The duke always remarks upon your excellent company.” “Most kind,” she said again, and actually blushed. Armand looked dead at me. There was that challenge behind his gaze, that one I’d first glimpsed at the train station. “We find ourselves in harmony, then. I shall see you in a few days, Miss Jones.” I tightened my fingers into the wad of the smock and forced my lips into an upward curve. He smiled back at me, that cold smile that said plainly he wasn’t duped for a moment. I did not get a bow. Jesse was at the hamper when I went to toss in the smock. Before I could, he took it from me, eyes cast downward, no words. Our fingers brushed beneath the cloth. That fleeting glide of his skin against mine. The sensation of hardened calluses stroking me, tender and rough at once. The sweet, strong pleasure that spiked through me, brief as it was. That had been on purpose. I was sure of it.

hated Nick for being surprised when I became me. I hated him for not knowing it had to end, for truly believing he had married this creature, this figment of the imagination of a million masturbatory men, semen-fingered and self-satisfied. He truly seemed astonished when I asked him to listen to me. He couldn’t believe I didn’t love wax-stripping my pussy raw and blowing him on request. That I did mind when he didn’t show up for drinks with my friends. That ludicrous diary entry? I don’t need pathetic dancing-monkey scenarios to repeat to my friends, I am content with letting him be himself. That was pure, dumb Cool Girl bullshit. What a cunt. Again, I don’t get it: If you let a man cancel plans or decline to do things for you, you lose. You don’t get what you want. It’s pretty clear. Sure, he may be happy, he may say you’re the coolest girl ever, but he’s saying it because he got his way. He’s calling you a Cool Girl to fool you! That’s what men do: They try to make it sound like you are the Cool Girl so you will bow to their wishes. Like a car salesman saying, How much do you want to pay for this beauty? when you didn’t agree to buy it yet. That awful phrase men use: “I mean, I know you wouldn’t mind if I…” Yes, I do mind. Just say it. Don’t lose, you dumb little twat.

Poor child. Listen closely: Parent is no longer a noun—those days are done. Parent is now a verb, something you do ceaselessly. Think of the verb parent as synonymous with protect, shield, hover, deflect, fix, plan, and obsess. Parenting will require all of you; please parent with your mind, body, and soul. Parenting is your new religion, within which you will find salvation. This child is your savior. Convert or be damned. We will wait while you cancel all other life endeavors. Thank you. Now the goal of parenting is: Never allow anything difficult to happen to your child. To that end, she must win every competition she enters. (Here are your four hundred participation trophies, distribute accordingly.) She must feel that everyone likes and loves her and wants to be with her at all times. She must be constantly entertained and amused; every one of her days on Earth must be like Disneyland, but better. (If you go to actual Disneyland, get a fast pass because she should never be forced to wait. For anything, ever.) If other kids don’t want to play with her, call those kids’ parents, find out why, and insist they fix it. In public, walk in front of your child and shield her from any unhappy faces that might make her sad, and any happy faces that might make her feel left out. When she gets into trouble at school, call her teacher and explain loudly that your child does not make mistakes. Insist that the teacher apologize for her mistake. Do not ever, ever let a drop of rain fall upon your child’s fragile head. Raise this human without ever allowing her to feel a single uncomfortable human emotion. Give her a life without allowing life to happen to her. In short: Your life is over, and your new existence is about ensuring that her life never begins. Godspeed.

Chelsea was something else. Like an unstoppable force of nature. Similar to a hurricane or a tornado. Or a pit bull. Violet admired that about her. And, in this instance, Chelsea had proven to be nothing less than formidable. So when Jay had mentioned earlier in the week that they might be able to go to the movies over the weekend, Chelsea held him to it. A time and a place were chosen. And word spread. And, somehow, Chelsea managed to unravel it all. She still wanted the Saturday night plans; she just didn’t want the crowd that came with them. She’d decided it should be more of a “double date.” With Mike. Except Mike would never see it coming. By the time the bell rang at the end of lunch on Friday, everyone had agreed to meet up for the seven o’clock showing the next night. But when they split up to go to their classes, Chelsea set her own plan into motion. She began to separate the others from the pack and, one by one, they all fell. She started with Andrew Lauthner. Poor Andrew didn’t know what hit him. “Hey, Andy, did you hear?” From the look on his face, he didn’t hear anything other than that Chelsea-his Chelsea-was talking to him. Out of the blue. Violet needed to get to class, but she was dying to see what Chelsea had up her sleeve, so she stuck it out instead. “What?” His huge frozen grin looked like it had been plastered there and dried overnight. Chelsea’s expression was apologetic, something that may have actually been difficult for her to pull off. “The movie’s been canceled. Plans are off.” She stuck out her lower lip in a disappointed pout. “But I thought…” He seemed confused. So was Violet. “…didn’t we just make the plans at lunch?” he asked. “I know.” Chelsea managed to sound as surprised as he did. “But you know how Jay is, always talking out of his ass. He forgot to mention that he has to work tomorrow night and can’t make it.” She looked at Violet and said, again apologetically, “Sorry you had to hear that, Vi.” Violet just stood there gaping and thinking that she should deny what Chelsea was saying, but she wasn’t even sure where to start. She knew Jules would have done it. Where was Jules when she needed her? “What about everyone else?” Andrew asked, still clinging to hope. Chelsea shrugged and placed a sympathetic hand on Andrew’s arm. “Nope. No one else can make it either. Mike’s got family plans. Jules has a date. Claire has to study. And Violet here is grounded.” She draped an arm around Violet’s shoulder. “Right, Vi?” Violet was saved from having to answer, since Andrew didn’t seem to need one. Apparently, if Chelsea said it, it was the gospel truth. But the pathetic look on his face made Violet want to hug him right then and there. "Oh," he finally said. And then, "Well, maybe next time." "Yeah. Sure. Of course," Chelsea called over her shoulder, already dragging Violet away from the painful scene. "Geez, Chels, break his heart, why don't you? Why didn't you just say you have some rare disease or something?" Violet made a face at her friend. "Not cool." Chelsea scoffed. "He'll be fine. Besides, if I said 'disease,' he would have made me some chicken soup and offered to give me a sponge bath or something." She wrinkled her nose. "Eww." The rest of the afternoon went pretty much the same way, with a few escalations: Family obligations. Big tests to study for. House arrests. Chelsea made excuses to nearly everyone who'd planned on going, including Clair. She was relentless. By Saturday night, it was just the four of them...Violet, Jay, Chelsea, and, of course, Mike. It was everything Chelsea had dreamed of, everything she'd worked for.

For a moment we just sit there silently, our heads tipped back as we stare at the sky. A minute passes, maybe two. And then Ryder’s hand grazes mine before settling on the ground, our pinkies touching. I suck in a breath, my entire body going rigid. I’m wondering if he realizes it, if he even knows he’s touching me, when just like that, he draws away. Ryder clears his throat. “So…I hear you’re going out with Patrick on Friday.” “And?” I ask. That brief connection that we’d shared is suddenly gone--poof, just like that. “And what?” he answers with a shrug. “Oh, I’m sure you’ve got an opinion on this--one you’re just dying to share.” Because Ryder has an opinion on everything. “Well, it’s just that Patrick…” He shakes his head. “Never mind. Forget I brought it up.” “No, go on. It’s just that Patrick what?” “Seriously, Jemma. It’s none of my business.” “C’mon, Ryder, get it out of your system. What? Patrick is looking to get a piece? Is using me? Is planning on standing me up?” I can’t help myself; the words just tumble out. “I was going to say that I think he really likes you,” he says, his voice flat. I bite back my retort, forcing myself to take a deep, calming breath instead. That was not what I had expected him to say--not at all--and it takes me completely by surprise. Patrick really likes me? I’m not sure how I feel about that--not sure I want it to be true. “What do you mean, he really likes me?” I ask stupidly. “Just what I said. It’s pretty simple stuff, Jemma. He likes you. I think he always has.” “And you know this how?” He levels a stare at me. “Trust me on this, okay? He’s got problems, sure, but he’s a decent guy. Don’t break his heart.” I scramble to my feet. “I agreed to go out with him--once. And I’m probably going to cancel, anyway, because after today’s news, I’m really not in the mood. But the last thing I need is dating advice from you.” “How come every conversation we have ends like this--with you going off on me? You didn’t use to be like this. What happened?” He’s right, and I hate myself for it--hate the way he makes me feel inside, as if I’m not good enough. I mean, let’s face it--I know I’m nothing special. I’m not beauty-pageant perfect like Morgan, or fashion-model gorgeous like Lucy. Unlike Ryder and Nan, I don’t have state-championship trophies lining my walls. My singing voice is only so-so, I can’t draw or play a musical instrument, and if the school plays are any indicator, I can’t act for shit, either.

You see, I suffer from a disease that you cannot see; a disease that there is no cure for and that keeps the medical community baffled at how to treat and battle this demon, who’s[sic] attacks are relentless. My pain works silently, stealing my joy and replacing it with tears. On the outside we look alike you and I; you won’t see my scars as you would a person who, say, had suffered a car accident. You won’t see my pain in the way you would a person undergoing chemo for cancer; however, my pain is just as real and just as debilitating. And in many ways my pain may be more destructive because people can’t see it and do not understand....” “Please don’t get angry at my seemingly [sic] lack of interest in doing things; I punish myself enough, I assure you. My tears are shed many times when no one is around. My embarrassment is covered by a joke or laughter…” “I have been called unreliable because I am forced to cancel plans I made at the last minute because the burning and pain in my legs or arms is so intense I cannot put my clothes on and I am left in my tears as I miss out on yet another activity I used to love and once participated in with enthusiasm.” “And just because I can do a thing one day, that doesn’t mean I will be able to do the same thing the next day or next week. I may be able to take that walk after dinner on a warm July evening; the next day or even in the next hour I may not be able to walk to the fridge to get a cold drink because my muscles have begun to cramp and lock up or spasm uncontrollably. And there are those who say “But you did that yesterday!” “What is your problem today?” The hurt I experience at those words scars me so deeply that I have let my family down again; and still they don’t understand….” “On a brighter side I want you to know that I still have my sense of humor….I love you and want nothing more than to be a part of your life. And I have found that I can be a strong friend in many ways. Do you have a dream? I am your friend, your supporter and many times I will be the one to do the research for your latest project; many times I will be your biggest fan and the world will know how proud I am at your accomplishments and how honored I am to have you in my life.” “So you see, you and I are not that much different. I too have hopes, dreams, goals… and this demon…. Do you have an unseen demon that assaults you and no one else can see? Have you had to fight a fight that crushes you and brings you to your knees? I will be by your side, win or lose, I promise you that; I will be there in ways that I can. I will give all I can as I can, I promise you that. But I have to do this thing my way. Please understand that I am in such a fight myself and I know that I have little hope of a cure or effective treatments, at least right now. Please understand….

We went to dinner that night and ordered steak and talked our usual dreamy talk, intentionally avoiding the larger, looming subject. When he brought me home, it was late, and the air was so perfect that I was unaware of the temperature. We stood outside my parents’ house, the same place we’d stood two weeks earlier, before the Linguine with Clam Sauce and J’s surprise visit; before the overcooked flank steak and my realization that I was hopelessly in love. The same place I’d almost wiped out on the sidewalk; the same place he’d kissed me for the first time and set my heart afire. Marlboro Man moved in for the kill. We stood there and kissed as if it was our last chance ever. Then we hugged tightly, burying our faces in each other’s necks. “What are you trying to do to me?” I asked rhetorically. He chuckled and touched his forehead to mine. “What do you mean?” Of course, I wasn’t able to answer. Marlboro Man took my hand. Then he took the reins. “So, what about Chicago?” I hugged him tighter. “Ugh,” I groaned. “I don’t know.” “Well…when are you going?” He hugged me tighter. “Are you going?” I hugged him even tighter, wondering how long we could keep this up and continue breathing. “I…I…ugh, I don’t know,” I said. Ms. Eloquence again. “I just don’t know.” He reached behind my head, cradling it in his hands. “Don’t…,” he whispered in my ear. He wasn’t beating around the bush. Don’t. What did that mean? How did this work? It was too early for plans, too early for promises. Way too early for a lasting commitment from either of us. Too early for anything but a plaintive, emotional appeal: Don’t. Don’t go. Don’t leave. Don’t let it end. Don’t move to Chicago. I didn’t know what to say. We’d been together every single day for the past two weeks. I’d fallen completely and unexpectedly in love with a cowboy. I’d ended a long-term relationship. I’d eaten beef. And I’d begun rethinking my months-long plans to move to Chicago. I was a little speechless. We kissed one more time, and when our lips finally parted, he said, softly, “Good night.” “Good night,” I answered as I opened the door and went inside. I walked into my bedroom, eyeing the mound of boxes and suitcases that sat by the door, and plopped down on my bed. Sleep eluded me that night. What if I just postponed my move to Chicago by, say, a month or so? Postponed, not canceled. A month surely wouldn’t hurt, would it? By then, I reasoned, I’d surely have him out of my system; I’d surely have gotten my fill. A month would give me all the time I needed to wrap up this whole silly business. I laughed out loud. Getting my fill of Marlboro Man? I couldn’t go five minutes after he dropped me off at night before smelling my shirt, searching for more of his scent. How much worse would my affliction be a month from now? Shaking my head in frustration, I stood up, walked to my closet, and began removing more clothes from their hangers. I folded sweaters and jackets and pajamas with one thing pulsating through my mind: no man--least of all some country bumpkin--was going to derail my move to the big city. And as I folded and placed each item in the open cardboard boxes by my door, I tried with all my might to beat back destiny with both hands. I had no idea how futile my efforts would be.

After John’s arrest, I felt like I had no time to Pause and Think. I just needed to Act. Call back the lawyer, get interviewed by the detectives, find a divorce attorney, figure out who was going to pick up the girls, cancel my conference call, monitor the news, clean up the disaster from the police search, remember to feed the girls, remember to feed myself, remember to sleep, try to get my confiscated computers back from the police, remember to breathe . . . But as someone who is no stranger to working too hard, I reminded myself that if I kept Acting without Pausing and Thinking, I’d only end up in more of a mess. I’d learned that the hard way, and those painful lessons served as the backdrop for developing this model. When I was going into that climb, I was lucky that I had a strong Thoughtfully Fit core. And that core got me to the top of the mountain.

could have just killed her straightaway. We know they have no issue with murder. Dead, she solves their problem. Alive, she’s still a pain in their asses. But they might have sweated her for information. If she knew too much about their plan, they could still cancel the whole thing. It could have been the Clan proper. They might be trying to stop the assassination attempt and would have a reason for kidnapping Rebecca, to find out all she knew about the assassination. But I don’t see them killing her.” “Hell,” Victor said, “the police chief himself might even have ordered her kidnapping as a personal matter just to bury her knowledge that he’s a Clan na Gael leader. If that were the case, why would he let her go?” There was no denying Victor’s logic, but the most immediate thing now was the threat to Maureen Brogan and her child. “We need to get to Maureen’s now. She’s in danger. When she’s safe, we can think about Rebecca. Can you arrange for someone to stay with Maureen if we put her in a hotel with the child?” “Of course.” Conor heard Dr. Camp’s voice from behind them in the hallway. “Mr. Dolan, there’s a Detective Flynn down at the information desk. He wants to see you. Should I have the nurse let him up?” So the case is already assigned to Flynn. The last thing Conor needed now was to deal with the murderous detective. “Do me a favor, Doc. Hold him there until I can get dressed and get out of here. Victor and I will find a side door.” *** On the cab ride to Maureen’s flat, Conor tried to get into Flynn’s head. The detective landed this case either because of its relationship to Kevin Dolan’s supposed suicide or because the police chief specifically wanted him on the investigation. In either case, his objective would be to go through the motions of an investigation while protecting himself, the chief of police, and his Clan associates. He would, of course, make certain the kidnapping was never solved. At the same time, he would use the investigation to figure out how much Rebecca and Conor knew about the Clan’s internal problems. Whichever Clan group

I could feel the tension leaving her as she gave in, her kisses rich and consuming as I explored her mouth with mine. I moved my hand that final inch, my thumb dragging its way up the centre of her panties until I found her clit and pressed down, making her gasp in pleasure. I began circling my thumb against her through her panties and she arched her back, her thighs widening further to give me all the access I wanted to destroy her. I kissed harder as I began to unhook her shirt buttons with my free hand, wanting to see those fucking tits I'd been jerking off over in the flesh. Her hands continued to move across my bare skin as I kept working her clit and I gave up trying to take my time with her as she started panting with need. I shifted my hand, pushing her panties aside and growling with desire as I found her pussy soaked and ready for me and I immediately sank a finger deep inside her. Tory moaned, her voice rough and breathy and so fucking sexy that I had to fight the urge to drop my pants and drive my cock into her here and now so that I could hear what it sounded like when I really made her scream. But thanks to fucking Teddy, I knew I didn't have time to fuck her the way I ached to and I didn't want to rush through something I'd been daydreaming about for so long. So I was going to feel her coming for me like this, take control of her pleasure and leave her wanting more so that she was aching for me as much as possible the next time we found ourselves alone like this and I could really show her what I was made of. My other hand found her tit and I squeezed it through her bra, groaning at the fullness in my palm and breaking our kiss as I worked my way down her body to better service her hardened nipple. Tory leaned back, giving me a perfect fucking view of her with her shirt swinging wide and her skirt hitched up around her waist as I drove my finger in and out of her tight pussy. I yanked her bra down, my dick jerking at the sight of her pink nipple before my mouth descended on it and I sucked it between my lips, coupling the move with the addition of a second finger driving inside her. She moaned even louder, her pussy tightening like a vice around my fingers while I sucked on her nipple and felt her body surging towards its climax like I was playing the most exquisite instrument in the world. The moment I felt her coming for me, I reared up and kissed her hard, swallowing her cries of pleasure and tasting her lust as I dragged my tongue over hers. My dick was fucking aching and I growled with a desperate, needy plea of my flesh which I knew I didn't have time to answer as the heat of our kisses softened and I slowly drew my fingers back out of her, fixing her panties into place again. I broke off our kiss with a surge of effort, mentally planning to give Teddy the lesson from hell for forcing me to cut this shit short after I'd waited so long to claim it. Tory blinked up at me in surprise and I had to fight the urge to pout like a bitch as I read the desire in her body and knew she'd been hoping to come all over my cock again after that stunning first round. “I have a student coming in a minute to learn the art of Vampirism from an expert,” I explained, wishing I could just cancel the damn thing, but my mom had already been calling me out on not attending a bunch of these sessions and as our family name was linked to them, it was a bad look for me to miss any more of them. “So that was purely for my benefit?” Tory asked in surprise as she began to re-button her shirt. My jaw ticked with frustration, though I couldn't claim she was the only one of us who had gotten something out of that. “Oh no, I got plenty from that too,” I promised her, my gaze sweeping over her body appreciatively as I began to mentally plan all the things I wanted to do to every inch of her if I was lucky enough to get to do this with her again. (Caleb POV)

For my thoughts are not your thoughts, neither are your ways my ways,” declares the Lord. —Isaiah 55:8 (NIV) Our plans were set to visit friends in Boston over the weekend. My wife, Elba, and I were excited; we’d known Hilda and Frankie for over thirty years. However, on my way home from work to begin the weekend, I got a call from Hilda. “Pablo, we need to postpone your visit. We have a stomach bug and don’t want you to catch it.” When I got home, the first thing out of my mouth was, “Honey, you are not going to believe it, but our trip was canceled.” “What happened?” asked Elba. “I am so disappointed. I was really looking forward to going away,” I responded, not listening to my wife’s question. “Why was it canceled?” she asked. But I didn’t answer, so focused on my own concerns was I. “We had this trip planned for weeks! You know how much I enjoy spending time with Frankie. I’m so frustrated.” When I finally got around to telling Elba the reason, she responded in her usual way: “God knows everything.” This is how she looks at unexpected circumstances in life: postponed trips, getting stuck in traffic. It doesn’t matter what it is, Elba sees life through the lens that shows God is in control, God has a reason, God has our best interest. Lord, help me to trust that Your plans and ways are filled with Your goodness. —Pablo Diaz Digging Deeper: Ps 135:6; Prv 16:9

Creating Key User Segments The beauty with segmentation is that it can be used for more than email targeting. You can use your segmentation for tracking and reporting, to recruit candidates for interviews, and for quality assurance. If your segmentation doesn’t get you the right users, you want to find out as quickly as possible. Before starting to write emails, you’ll want to create key user segments. Those could be: people who haven’t signed up for your product (if the required data is available); people who signed up today; people who signed up in the last seven days; people who signed up in the last seven days, but didn’t engage, or didn’t activate; people who signed up in the last 30, 60 or 90 days and activated; inactive users; users whose trial is about to end or just ended and that you would eventually like to convert; paid subscribers in their first month; paid subscribers retained for two months or more; subscribers on annual plans; users who you think would be willing to refer your product to others; subscribers who cancelled; subscribers who cancelled more than once; or signups per specific acquisition channel. Don’t go too far, but do try to test real segments with real data. Let them run a few weeks. Do users flow through the way you’d expect them to? Go through random profiles in each of these segments and compare with the data from your database. Are those the users you’d expect to find in each of these segments? Any issues? You want to uncover issues with the implementation or your segmentation as early as possible. It’s easier if you do this—and much less costly in terms of mistakes—before you start sending emails than after. Make sure you can track users across different segments and that your segments truly are mutually exclusive when they need to be. Identify issues, adjust, and refine. This step will save your team a lot of headaches later on. As you test your segments, make them available to the rest of your team. Your colleagues can also help point out issues. At this point, if there aren’t any major issues, your setup is complete. Let’s get started sending some emails!

The Mappiness data makes clear that many passive activities, such as watching TV, don’t yield much happiness—and lead to less happiness than people expect. One of the best ways to improve one’s happiness is to avoid that instinct to avoid doing things that seem like a lot of energy. When the thought of doing an activity makes you go “ughhh,” that is likely a sign you should do it, not that you shouldn’t. When someone used to cancel a plan to go to a show together or have a dinner party together or go for a run together, I used to say, “What would Larry do?,” thank my blessings for the cancellation, and surf the internet by myself. Now instead I say, “What would the Mappiness data say?” And I look at my iPhone case and try to overrule my instinct to sit on my couch and passively consume media. Mappiness data tells us there is great value (and more value than most suspect) in leaving your couch—unless, of course, you are having sex on that couch.

Avoidable churn You can avoid signing up bad fit customers and ensure good fit customers get the attention that they deserve. Ensure your customer has a path to achieve their desired outcome. We sync sales from Shopify to QuickBooks. If we failed to map discounts, then our tool would fail. Ensure users can reach support and understand the difference between a bug and a feature request. Some will ask to pause your service and return when business picks up again. We had many users that were seasonal. We would have several users cancel and then return during the holiday season. You should allow users to pause their plans, instead of canceling.

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There’s nothing there except for her word, and what good is that when she was the one sending you all those texts. But you wanna know the kicker? You want me to crack an egg of knowledge over your head?” I didn’t answer. Christmas wiggled his fingers in the air, and then sang “Spoiler alert! Regina’s the one who asked me for help. It’s not the other way around this time.” He pounded the butt of his fist against the table. “Man! I hate ruining surprises!” My heart stopped. I patted my chest with my open palm to get it going again. Okay, not really, but that’s what it felt like. Christmas could see the confusion on my face and he continued to floor me with his words. “I’m sure by now you’ve noticed the show choir has been absorbed with the set they’ve been creating all afternoon. It’s quite elaborate, and everyone in the show choir is required to help, but… has Regina been helping at all? Has she been sweating away, moving huge boxes back and forth with the other kids in the show choir?” I paused. “No. She’s been running around the mall taking selfies. But… her parents were here. They came to watch her performance.” Christmas snapped his fingers at me. “Connect those dots, Valentine…” “But if Regina’s not in the show choir, then her parents can only be here because they think she’s in it,” I said, staring at the table. “But why would she lie to them?” “Cha-ching!” Christmas was giving me a hint. “Don’t forget that membership is $200 a month!” “That’s why Regina seems to have so much money all the time,” I said. “She faked being a member of show choir to keep the money for herself. But… why the selfie game? Why send us all over the mall?” “Because I told her to,” Christmas chuckled. “Yeah, that was all me. She came to me, asking for help to cancel the entire trip, which I actually tried to do earlier.” Little light bulbs were switching on in my head. “That’s what the sign was for this morning.” And then I remembered the girl who shouted. “That was Regina in the cafeteria! She tried to start a food fight so the school would cancel the show before we even boarded the buses!” “Didn’t work,” Christmas said. “I knew it wouldn’t, but that didn’t stop her. She came to me again at the mall and asked for my help, so I did. I told her exactly what to do, and she did it perfectly, distracting you like the bugs you are.” “Distracting us?” I asked. Christmas turned around. “She’s planning on sabotaging the show choir performance. If they don’t perform, then her parents will never learn that she’s not in the club.

Days tick by, as you expect them to. Like fanning pages in a calendar. You make plans. Sometimes you forget them. Sometimes you keep them. Sometimes cancel them. But you never doubt you can make them. You let things—mundane things, like bad traffic or getting caught in the pouring rain or rude, inconsiderate people—ruin your day, not realizing how precious said day is. How unique. How this day will never come again. No day will look quite like it. And that’s how you look back, years after, wondering where all the time went.” When she saw what was on my face, though, she’d added quickly, “But I learned a long time ago that maybe a reminder of the fact that we aren’t here forever is exactly what we need to make the most out of life. And I learned that because of you.

True laziness is being excited when plans get canceled.” -- Unknown “Why do grandparents and grandchildren get along so well? They have the same enemy – the parents.” -- Unknown “There is a fine line between fishing and just standing on the shore like an idiot.” – Steven Wright

New Beginnings – New Moon Spiritually: New moon is representative of a woman’s menstrual cycle and throughout history, women lived away from other people during this time. Don’t think about the new moon as a fresh start but a time to retreat. During this time you can start over and renew your strength. Clean slates, fresh starts, and new beginnings surround the new moon. You need to use this time to “reboot.” Imagine your “battery” getting recharged under the new moon’s energy. Throw all your unwanted junk and thoughts away. In order to do this, you have to unplug yourself and take some time alone. You might begin to feel introverted and anti-social. Watch for these feelings and just embrace them. When the moon turns her dark side toward us, turn away from other people’s draining energy and turn inward. Never feel bad if you have to cancel plans, you don’t want to answer phone calls, or be around other people. Turning off and tuning out is the best way to make it through a new moon. Scientifically: The new moon begins when the moon and sun are both on the exact same side of the Earth. Since the sun isn’t facing the moon, from our view on Earth, it looks as if the moon’s dark side is facing us.

That I did mind when he didn’t show up for drinks with my friends. That ludicrous diary entry? I don’t need pathetic dancing-monkey scenarios to repeat to my friends, I am content with letting him be himself. That was pure, dumb Cool Girl bullshit. What a cunt. Again, I don’t get it: If you let a man cancel plans or decline to do things for you, you lose. You don’t get what you want. It’s pretty clear. Sure, he may be happy, he may say you’re the coolest girl ever, but he’s saying it because he got his way. He’s calling you a Cool Girl to fool you! That’s what men do: They try to make it sound like you are the cool girl so you will bow to their wishes.