Virtual Reality Marketing Quotes

A farm includes the passion of the farmer's heart, the interest of the farm's customers, the biological activity in the soil, the pleasantness of the air about the farm -- it's everything touching, emanating from, and supplying that piece of landscape. A farm is virtually a living organism. The tragedy of our time is that cultural philosophies and market realities are squeezing life's vitality out of most farms. And that is why the average farmer is now 60 years old. Serfdom just doesn't attract the best and brightest.

Artificial Intelligence is not a Man versus Machine saga; it’s in fact, Man with Machine synergy.

You simulate being another human so well that fiction is a far better virtual reality simulator than the machines currently marketed under that name.

THREE COMMUNICATION LESSONS FROM THE MOST FASCINATING BRANDS       1.   Don’t focus on how you are similar to others, but how you are different. Leading brands stand out by sharpening their points of difference. The more clearly and distinctly a brand can pinpoint its differences, the more valuable it becomes. If a brand can carve out a very clear spot in people’s minds, the product or service ceases to be a commodity. As we’ll see in Part II, different personality Advantages can be more valuable than similar ones. 2.   Your differences can be very small and simple. The reality is, most products are virtually indistinguishable from their competitors. Yet a leading brand can build a strong competitive edge around very minor differences. Similarly, you don’t need to be dramatically different than everyone else—your difference can be minute, as long as it is clearly defined. The more competitive the market, the more crucial this becomes. 3.   Once you “own” a difference, you can charge more money. People pay more for products and people who add distinct value in some way. And just as customers pay more for fascinating brands, employers pay higher salaries for employees who stand out with a specific benefit. If you are an entrepreneur or small business owner, your clients and customers will have a higher perceived value of your time and services if they can clearly understand why you are different than your competitors. The more crowded the environment, the more crucial these lessons become.

Hey Pete. So why the leave from social media? You are an activist, right? It seems like this decision is counterproductive to your message and work." A: The short answer is I’m tired of the endless narcissism inherent to the medium. In the commercial society we have, coupled with the consequential sense of insecurity people feel, as they impulsively “package themselves” for public consumption, the expression most dominant in all of this - is vanity. And I find that disheartening, annoying and dangerous. It is a form of cultural violence in many respects. However, please note the difference - that I work to promote just that – a message/idea – not myself… and I honestly loath people who today just promote themselves for the sake of themselves. A sea of humans who have been conditioned into viewing who they are – as how they are seen online. Think about that for a moment. Social identity theory run amok. People have been conditioned to think “they are” how “others see them”. We live in an increasing fictional reality where people are now not only people – they are digital symbols. And those symbols become more important as a matter of “marketing” than people’s true personality. Now, one could argue that social perception has always had a communicative symbolism, even before the computer age. But nooooooothing like today. Social media has become a social prison and a strong means of social control, in fact. Beyond that, as most know, social media is literally designed like a drug. And it acts like it as people get more and more addicted to being seen and addicted to molding the way they want the world to view them – no matter how false the image (If there is any word that defines peoples’ behavior here – it is pretention). Dopamine fires upon recognition and, coupled with cell phone culture, we now have a sea of people in zombie like trances looking at their phones (literally) thousands of times a day, merging their direct, true interpersonal social reality with a virtual “social media” one. No one can read anymore... they just swipe a stream of 200 character headlines/posts/tweets. understanding the world as an aggregate of those fragmented sentences. Massive loss of comprehension happening, replaced by usually agreeable, "in-bubble" views - hence an actual loss of variety. So again, this isn’t to say non-commercial focused social media doesn’t have positive purposes, such as with activism at times. But, on the whole, it merely amplifies a general value system disorder of a “LOOK AT ME! LOOK AT HOW GREAT I AM!” – rooted in systemic insecurity. People lying to themselves, drawing meaningless satisfaction from superficial responses from a sea of avatars. And it’s no surprise. Market economics demands people self promote shamelessly, coupled with the arbitrary constructs of beauty and success that have also resulted. People see status in certain things and, directly or pathologically, use those things for their own narcissistic advantage. Think of those endless status pics of people rock climbing, or hanging out on a stunning beach or showing off their new trophy girl-friend, etc. It goes on and on and worse the general public generally likes it, seeking to imitate those images/symbols to amplify their own false status. Hence the endless feedback loop of superficiality. And people wonder why youth suicides have risen… a young woman looking at a model of perfection set by her peers, without proper knowledge of the medium, can be made to feel inferior far more dramatically than the typical body image problems associated to traditional advertising. That is just one example of the cultural violence inherent. The entire industry of social media is BASED on narcissistic status promotion and narrow self-interest. That is the emotion/intent that creates the billions and billions in revenue these platforms experience, as they in turn sell off people’s personal data to advertisers and governments. You are the product, of course.

Since we do not know how the job market would look in 2030 or 2040, already today we have no idea what to teach our kids. Most of what they currently learn at school will probably be irrelevant by the time they are forty. Traditionally, life has been divided into two main parts: a period of learning followed by a period of working. Very soon this traditional model will become utterly obsolete, and the only way for humans to stay in the game will be to keep learning throughout their lives, and to reinvent themselves repeatedly. Many if not most humans may be unable to do so. The coming technological bonanza will probably make it feasible to feed and support these useless masses even without any effort from their side. But what will keep them occupied and content? People must do something, or they go crazy. What will they do all day? One answer might be drugs and computer games. Unnecessary people might spend increasing amounts of time within 3D virtual-reality worlds that would provide them with far more excitement and emotional engagement than the drab reality outside. Yet such a development would deal a mortal blow to the liberal belief in the sacredness of human life and of human experiences. What’s so sacred about useless bums who pass their days devouring artificial experiences in La La Land?

The medium of the debate has also changed the nature of the debate. Advertisements for hair dryers, news about pop stars, stories about the bond market, notes from our friends, and far-right memes arrive in a constant stream on our telephones or computers, each one apparently carrying the same weight and importance. If, in the past, most political conversations took place in a legislative chamber, the columns of a newspaper, a television studio, or a bar, now they often take place online, in a virtual reality where readers and writers feel distant from one another and from the issues they describe, where everyone can be anonymous and no one needs to take responsibility for what they say.

VR is not as new as it seems: It germinated inside Alan Kay’s research lab at Atari. The lab collapsed when Atari did, scattering Kay’s people across the Valley, but a young, dreadlocked, programming prodigy, Jaron Lanier, continued the research on his own dime. His original goal was to revive an old dream. Like Doug Engelbart and Alan Kay, Lanier wanted to create a computing environment that was immersive, flexible, and empowering. The difference was the interface. Engelbart invented the mouse. Alan Kay added the desktop metaphor. And in Lanier’s iteration, one donned goggles and gloves and stepped into virtual reality. Lanier actually coined the phrase. And the whole point of this new, all-enveloping interface was to be able to program the computer from the inside. There was just one problem: Once people got inside the computer, virtually no one wanted to code. There was a whole world in there, a cyberdelic Disneyland just waiting to be explored. Lanier thought he was building a next-generation programming language with the corresponding next-generation graphical user interface, but what people experienced was something a lot more fun. VR was The Well’s cyberspace made real. Taking advantage of the ensuing limelight, Lanier swiftly assumed a more Jobs-like role and marketed the heck out of his virtual reality machine, but in the end, the cost of an E ticket was just too high.

Metaverse Hype? Not sure. From the ashes of the dot-com bubble, the global e-commerce market has risen, worth five trillion dollars (as of 2021).

In reality, libertarians argue, government interferes with trade—resulting in a reduction in overall happiness—virtually every time it acts (with the possible exception of its purely defensive, rights-protecting functions). In essence, government, despite its appearance of having thousands of functions, really does only two things: forbid people from making the trades they want, and force them to make trades they don't want.

Fiction isn’t bad. It is vital. Without commonly accepted stories about things like money, states or corporations, no complex human society can function. We can’t play football unless everyone believes in the same made-up rules, and we can’t enjoy the benefits of markets and courts without similar make-believe stories. But the stories are just tools. They should not become our goals or our yardsticks. When we forget that they are mere fiction, we lose touch with reality. Then we begin entire wars ‘to make a lot of money for the corporation’ or ‘to protect the national interest’. Corporations, money and nations exist only in our imagination. We invented them to serve us; why do we find ourselves sacrificing our lives in their service? In the twenty-first century we will create more powerful fictions and more totalitarian religions than in any previous era. With the help of biotechnology and computer algorithms these religions will not only control our minute-by-minute existence, but will be able to shape our bodies, brains and minds, and to create entire virtual worlds complete with hells and heavens. Being able to distinguish fiction from reality and religion from science will therefore become more difficult but more vital than ever before.

Life expectancy rose only modestly between the Neolithic era of 8500 to 3500 BC and the Victorian era of 1850 to 1900.13 An American born in the late nineteenth century had an average life expectancy of around forty-five years, with a large share never making it past their first birthdays.14 Then something remarkable happened. In countries on the frontier of economic development, human health began to improve rapidly, education levels shot up, and standards of living began to grow and grow. Within a century, life expectancies had increased by two-thirds, average years of schooling had gone from single to double digits, and the productivity of workers and the pay they took home had doubled and doubled and then doubled again. With the United States leading the way, the rich world crossed a Great Divide—a divide separating centuries of slow growth, poor health, and anemic technical progress from one of hitherto undreamed-of material comfort and seemingly limitless economic potential. For the first time, rich countries experienced economic development that was both broad and deep, reaching all major segments of society and producing not just greater material comfort but also fundamental transformations in the health and life horizons of those it touched. As the French economist Thomas Piketty points out in his magisterial study of inequality, “It was not until the twentieth century that economic growth became a tangible, unmistakable reality for everyone.”15 The mixed economy was at the heart of this success—in the United States no less than in other Western nations. Capitalism played an essential role. But capitalism was not the new entrant on the economic stage. Effective governance was. Public health measures made cities engines of innovation rather than incubators of illness.16 The meteoric expansion of public education increased not only individual opportunity but also the economic potential of entire societies. Investments in science, higher education, and defense spearheaded breakthroughs in medicine, transportation, infrastructure, and technology. Overarching rules and institutions tamed and transformed unstable financial markets and turned boom-bust cycles into more manageable ups and downs. Protections against excessive insecurity and abject destitution encouraged the forward-looking investments and social integration that sustained growth required. At every level of society, the gains in health, education, income, and capacity were breathtaking. The mixed economy was a spectacularly positive-sum bargain: It redistributed power and resources, but as its impacts broadened and diffused, virtually everyone was made massively better off.

Anthony Lee Zhang, a professor at the University of Chicago, once tweeted, “As resources get cheaper, we find progressively dumber uses of them.” Things like artificial intelligence, autonomous vehicles, 3D printing, virtual reality, and potential innovations like quantum computing will of course change how we interact with the world. But we have gotten very good at taking raw materials out of the earth and making things out of them. However, the cost of repairing things (labor) has skyrocketed, hence the “I’ll buy cheap things because they’re cheap rather than repairing those I already have” mindset.

Biopolitics is characterized by, 'You should do it!' through excessive exertion of discipline and punishment; psychopolitics is characterized by, 'You could do it!' through the compulsion of psychiatric therapies and excessive positivity; and technopolitics is characterized by, 'You would do it!' through the impulsion of marketing, branding, and selling one’s own digital identity via OnlyFans, Twitch, Instagram, and Twitter because of the allure of infinite digital potential and techno-power to create new virtual realities and live out the life of your dreams albeit synthetic and inauthentic as a means to subjugate the minds and bodies of people to behave certain desirable ways that benefit the techno-states’ algorithmic parameters and intuitively exert coercion and control through techno-discursive and non-discursive formations of knowledge-acquisition and pre-selection of algorithmic feeds that are preordained not to benefit the collective interest of humanity but through the survivability of the company as they demand it so.

Trillions of dollars in homeowner equity…so are the best “captains” of “equity conversion airplanes” the homeowners themselves? No. There is an impetus placed upon real estate professionals - as well as an implied responsibility - to honestly, to effectively and to accurately communicate reality to home sellers. An inability to do so? Fewer real estate listings. Lower sale prices for home sellers. Less equity converted into cash for home sellers. Less revenue for real estate companies. Inopportune…across the board. Three years ago, American homeowners were custodians of an estimated $19 trillion in homeowner equity. Furthermore, over the past three years - even with these stubbornly-elevated mortgage rates - we witnessed an uninterrupted, further run-up in home prices. More equity gained, for American homeowners. As mortgage rates ease downwards heading into the fall, unlocking trillions of dollars in homeowner equity - as a result of more homeowners deciding to either trade up to larger homes, or to downsize to smaller homes, circumstances permitting - will trigger a large-scale (and an upcoming) re-thinking of this following question by more and more homeowners: What shall we now do with this equity we have in our home? So what’s the plan? In real estate, the effective utilization of well-tested "tools,” such as 3-D tours and virtual staging, coupled to good marketing processes - I.e.: a Marketing Plan - deployed by successful real estate teams is a great way for homeowners to convert the equity they have in their homes into cash. It works. Ok, so if you are a for sale by owner home seller in 2024, data indicate that an over-reliance in - as well as, maybe, blind faith placed upon(?), “the Internet,” if you decide to sell your home yourself, FSBO, could lead to an entirely avoidable (and a costly) home selling misadventure. As well as to a saddened foray for home sellers into this unintended outcome: lower sale prices.

Aren’t fears of disappearing jobs something that people claim periodically, like with both the agricultural and industrial revolution, and it’s always wrong?” It’s true that agriculture went from 40 percent of the workforce in 1900 to 2 percent in 2017 and we nonetheless managed to both grow more food and create many wondrous new jobs during that time. It’s also true that service-sector jobs multiplied in many unforeseen ways and absorbed most of the workforce after the Industrial Revolution. People sounded the alarm of automation destroying jobs in the 19th century—the Luddites destroying textile mills in England being the most famous—as well as in the 1920s and the 1960s, and they’ve always been wildly off the mark. Betting against new jobs has been completely ill-founded at every point in the past. So why is this time different? Essentially, the technology in question is more diverse and being implemented more broadly over a larger number of economic sectors at a faster pace than during any previous time. The advent of big farms, tractors, factories, assembly lines, and personal computers, while each a very big deal for the labor market, were orders of magnitude less revolutionary than advancements like artificial intelligence, machine learning, self-driving vehicles, advanced robotics, smartphones, drones, 3D printing, virtual and augmented reality, the Internet of things, genomics, digital currencies, and nanotechnology. These changes affect a multitude of industries that each employ millions of people. The speed, breadth, impact, and nature of the changes are considerably more dramatic than anything that has come before.

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Life moves pretty fast. If you don't stop and look around once in a while, you could miss it.” Ferris Bueller, 1986

Don’t have advertising that’s distracting; instead have it enhance the experience.

Despite all this innovation over a century and a half, nothing fundamentally changed about storytelling.

One understands, then, why the Americans make such a show of their debt. The initiative is supposed to shame the State for its bad management and alert the citizens to an imminent collapse of the finances and public services. But the exorbitant scale of the figures robs them of all meaning. It is, in fact, just a massive advertising exercise and, indeed, the luminous billboard looks for all the world like a triumphant stock market index that has broken all records. The population contemplate it with the fascination they might accord to a world record (though few gather in front of the Beaubourg digital clock to see the run-in to the end of the century). At the same time, the people are collectively in the same situation as the Tupolev test pilot who right up to the last second could see his aircraft nose dive and crash into the ground on his internal video circuit. Did he, by some last-minute reflex, glance at the image as he died? He could have imagined himself living out his last moments in virtual reality. Did the image survive the man if only for a fraction of a second? Or was it the other way about? Does virtual reality survive the real world's catastrophic end?

As consumers, we don’t just process information as it is. We process information as we are. We interpret reality depending on where and who we’ve been, the values we uphold, our personality type, the unique context in which we will use a product, and a virtually endless list of personal variables that make my life lens completely different than yours.

Many who celebrate the transformative potential of communication networks are oblivious to the oppressive forms of human labor and environmental ravages on which their fantasies of virtuality and dematerialization depend. Even amonth the plural voices affirming that 'another world is possible,' there is often the expedient misconception that economic justice, mitigation of climate change, and egalitarian social relations can somehow occur alongside the continued existence of corporations like Google, Apple, and General Electric. Challenges to these delusions encounter intellectual policing of many kinds. there is an effective prohibition not only on the critique of mandatory technological consumption but also in the articulation of how existing technical capabilities and premises could be deployed in the service of human and social needs, rather than the requirements of capital and empire. The narrow and monopolized set of electronic products and services available at any given moment masquerades as the all-enveloping phenomenon of 'technology.' Even a partial refusal of the intensively marketed offerings of multinational corporations is construed as opposition to technology itself. To characterize current arrangements, in reality untenable and unsustainable, as anything but inevitable and unalterable is a contemporary heresy.