Ux Quotes

On two occasions, I have been asked [by members of Parliament], 'Pray, Mr. Babbage, if you put into the machine wrong figures, will the right answers come out?' I am not able to rightly apprehend the kind of confusion of ideas that could provoke such a question.

When they first built the University of California at Irvine they just put the buildings in. They did not put any sidewalks, they just planted grass. The next year, they came back and put the sidewalks where the trails were in the grass. Perl is just that kind of language. It is not designed from first principles. Perl is those sidewalks in the grass.

Intuitive design is how we give the user new superpowers.

Design is the beauty of turning constraints into advantages.

To clarify, *add* data.

Our goal is not to create a deliverable, it’s to change something in the world — to create an outcome.

If you think user research is expensive, you should look at the cost of building the wrong thing.

Effective gamification is a combination of game design, game dynamics, behavioral economics, motivational psychology, UX/UI (User Experience and User Interface), neurobiology, technology platforms, as well as ROI-driving business implementations.

Many people make their way to user experience by crossing over from an adjacent field. These crossovers are the people who are carrying UX forward, taking it to new levels and new organizations.

To avoid the too-common trap of building a platform disconnected from the needs of teams, it is essential to ensure that the platform teams have a focus on user experience (UX) and particularly developer experience (DevEx).

Each design is a proposed business solution — a hypothesis. Your goal is to validate the proposed solution as efficiently as possible by using customer feedback.

Immature product teams make the same mistake: They want users to understand their products but refuse to understand their users.

My belief in life is that you need only three things to get to the top- Talent, Ambition and Initiative.

It’s often the case that teams working in agile processes do not actually go back to improve the user interface of the software. But, as the saying goes, “it’s not iterative if you only do it once.” Teams need to make a commitment to continuous improvement, and that means not simply refactoring code and addressing technical debt but also reworking and improving user interfaces. Teams must embrace the concept of UX debt and make a commitment to continuous improvement of the user experience.

Intuitive design happens when current knowledge is the same as the target knowledge.

In most cases, having and using a fantastic machine learning algorithm is less important than deploying a well-designed user experience (UX) for your products.

HP-UX is a pretty good implementation of BSD, although it's not as featureful as SunOS.

Lean UX advocates a team-based mentality. Rockstars, gurus, ninjas, and other elite experts of their craft break down team cohesion and eschew collaboration.

Lean UX is a transparent process that not only reveals what designers do but encourages participation from everyone on the team.

UX DESIGN IS MBA REVERSE ENGINEERED.

It’s hard to convince people that the design, UX, and brand are the cake, but technology is the oven. Electricity is expensive.

Hidden in the physical work space, in the user's words, and in the tools they use are the beautiful gems of knowledge that can create revolutionary, breakthrough products or simply fix existing, broken products. People do strange things - unexpected things - and being there to witness and record these minute and quick moments of humanity is simply invaluable

When your number one job is serving the needs of users, and some external force tries to divert your efforts to some other goal, your number one job now changes to removing that external force. It doesn’t matter if that external force has more economic or political power than you do. Your job is clear.

Companies say they value great design. But they assume that to do great design they need a rock star designer. But great design doesn’t live inside designers. It lives inside your users’ heads. You get inside your users heads by doing good UX research: research that provides actionable and testable insights into users’ needs.

a new breed of designers is developing brand-new techniques under the banner of Lean User Experience (Lean UX). They recognize that the customer archetype is a hypothesis, not a fact. The customer profile should be considered provisional until the strategy has shown via validated learning that we can serve this type of customer in a sustainable way.

If you are doing best practices, you are not innovating.

We need to understand the cycle from the point of view of the people who will use the experience, to meet them where they are

All life is an experiment. The more experiments you make, the better.

Find a group of people who challenge and inspire you, spend a lot of time with them, and it will change your life.

El software funcional es más importante que la documentación exhaustiva.

Design only what you need. Deliver it quickly. Create enough customer contact to get meaningful feedback fast.

Research is formalized curiosity. It is poking and prying with a purpose.

I think it's more accurate to think of aesthetics as a key ingredient in a recipe, as opposed to the icing on the cake.

Motivated people build better stuff.

Our goal is not to create a deliverable or a feature: it’s to positively affect customer behavior or change in the world — to create an outcome.

If you're not constantly testing, you're going to be tested constantly.

Users' problems are design opportunities.

A user interface is like a joke. If you have to explain it, it’s not that good

Gamification is the objectification of user experience

Good design decisions are rarely guessed.

Product requirements conversations must then be grounded in business outcomes: what are we trying to achieve by building this product? This rule holds true for design decisions as well. Success criteria must be redefined and roadmaps must be done away with. In their place, teams build backlogs of hypotheses they’d like to test and prioritize them based on risk, feasibility, and potential success.

UX strategy is the process that should be started first, before the design or development of a digital product begins. It’s the vision of a solution that needs to be validated with real potential customers to prove that it’s desired in the marketplace. Although UX design encompasses numerous details such as visual design, content messaging, and how easy it is for a user to accomplish a task, UX strategy is the “Big Picture.” It is the high-level plan to achieve one or more business goals under conditions of uncertainty.

Generally, hypothesis statements use the format: We believe [this statement is true]. We will know we’re [right/wrong] when we see the following feedback from the market: [qualitative feedback] and/or [quantitative feedback] and/or [key performance indicator change].

As you navigate through the rest of your life, be open to collaboration. Other people and other people’s ideas are often better than your own. Find a group of people who challenge and inspire you, spend a lot of time with them, and it will change your life. — Amy Poehler

Often people will use their own conceptual models of the world to determine the perceived causal relationship between the thing being blamed and the result. The word perceived is critical: the causal relationship does not have to exist; the person simply has to think it is there.

As designers, we have a responsibility to remove inherent complexity from our interfaces, or else we ship that complexity to our users. This can result in confusion, frustration and a bad user experience. Where possible, designers and developers should handle complexity, while taking care not to over-simplify to the point of abstraction.

We are still building linear organizations in a world that demands constant change. We are still building silos in a world that demands thorough collaboration. And we are still investing in analysis, arguing over specifications, and efficiently producing deliverables in a world that demands continuous experimentation in order to achieve continuous innovation.

As entrepreneurs, product managers, developers, and designers, we love to spend our time coming up with cool new feature ideas and designing great user experiences. However, those items sit at the top two levels of the pyramid of user needs. First and foremost, the product needs to be available when the user wants to use it. After that, the product's response time needs to be fast enough to be deemed adequate. The next tier pertains to the product's quality: Does it work as it is supposed to? We then arrive at the feature set tier, which deals with functionality. At the top, we have user experience (UX) design, which governs how easy—and hopefully how enjoyable—your product is to use. As with Maslow's hierarchy, lower-level needs have to be met before higher-level needs matter.

Marx, en ignorant la réalité de la pluralité des modes de civilisation et en considérant que la voie universelle du progrès était celle de l’Europe, a conclu, s’agissant de l’Inde par exemple, que la Grande-Bretagne y avait une double mission historique : détruire les vieilles structures traditionnelles et y implanter la civilisation européenne. L’hypothèse selon laquelle la destruction des structures civilisationnelles et du système social traditionnel des peuples non européens et la greffe de la civilisation européenne signifiait le progrès et la naissance du capitalisme n’a pas été confirmée par les évènements ultérieurs. Au contraire, les conséquences réelles de ce processus ont conduit à la construction de systèmes occidentalisés dépendant des métropoles capitalistes et impérialistes. La destruction des systèmes sociaux traditionnels était la condition pour saper les fondements de l’indépendance des peuples non européens et leur imposer un état de dépendance permanente qui allait se perpétuer après même les indépendances politiques... Dans l’une des phases de notre réflexion, nous avons affirmé que les processus révolutionnaires sont toujours singuliers, qu’ils sont liés aux spécificités des sociétés qui les engendrent. Indépendamment de nos convictions et de nos v ?ux, la question qui se posait était : Quel type de révolution sera engendré par la nation arabe ?... En étudiant les spécificités de nos pays, nous avons constaté que le seul système porté en germe par nos sociétés était l’islam.

As good architects know, seemingly arbitrary decisions, such as where to locate the bathrooms, will have subtle influences on how the people who use the building interact. Every trip to the bathroom creates an opportunity to run into colleagues, for better or for worse. A good building is not merely attractive, it also works. As we shall see, small and apparently insignificant details can have major impacts on people's behaviour. A good rule of thumb is to assume that everything matters. In many cases, the power of these small details come from focusing the attention of users in a particular direction. A wonderful example of this principle comes from, of all places, the men's rooms at Schiphol airport in Amsterdam. There, the authorities etched the image of a black housefly into each urinal. It seems that men usually do not pay much attention to where they aim, which can create a bit of a mess. But if they see a target, attention, and therefore accuracy, are much increased. According to the man who came up with the idea, it works wonders... Etchings reduced spillage by 80%. The insight that everything matters can be both paralysing and empowering.

if, for each t, we write u(t) for the function from to that takes x to u(x, t), then it describes how the function u(t) “evolves” over time. The Cauchy problem for an evolution equation is the problem of determining this evolution from knowledge of its initial value u(0).

The real-world manifestation of software products that customers see and use is the user experience (UX), which is the top layer of the Product-Market Fit Pyramid. Beyond software, this is also true for any product with which the customer interacts. The UX is what brings a product's functionality to life for the user.

Until a few years ago, booking a hotel online was a remarkably frustrating experience: once you chose the destination you had to browse through dozens of brand.com sites, search for rates, location, fill endless contact forms to, eventually, find out that the hotel you liked was fully booked. This process could take days, while today the same result can be achieved by simply applying a filter on TripAdvisor, with a much faster and less frustrating UX. Back in 2008, without a proper aggregator, the only possibility web users had was to search for very generic keywords on search engines. This explains why, only a decade ago, the query “Hotels in Paris” was at its peak of popularity, while today the same query produces only 1/4 of the original volume.

The first two things are to understand the user needs and the business goals. The third is to have a process which helps you in planning, researching, designing and developing the product.

In June 2011, this message appeared on the Interaction Designers Association (IXDA) discussion list: I am at a point in my life where I know I want to do UX design after doing Web design for so long and then reading about usability testing, etc., 6 years ago. But my issue is I’m tired of working for orgs who say they care about their customer but don’t do testing to even know what their customers want from them... I’m kind of fed up with working for people who don’t get it.

UX designers have to constantly learn about human psychology, interaction design, information architecture and user research techniques, just to name a few, in order to create the right solutions to a user’s problems.

How We Got to Now, Steven

People who do strategy need to be inquisitive, objective, and fearless. They need to be risk takers who stalk and kill their prey by going for the throat.

Simple clear designs always tend to have a better conversion and better usability than visually complex counterparts.1

align the UX content with the product principles.

integrates with the software development life cycle.

framework for the voice of the experience

For a person investigating whether an experience will work for them, traditional marketing content is appropriate, including ads, product pages, and more.

the experience still needs to be installed, and the person needs to know how to take their first action (Figure 1-5). This is where UX content begins.

How-to content still has a role, whether it’s articles in a help center or built in to the UX context. Sometimes, people want a little confidence boost to take their next step. The job of how-to content is to give people that confidence and instruction when they want it.

If the experience involves money, health, privacy, or children, it’s likely that complex legal or regulatory constraints apply, too.

After a person makes the commitment, marketing is over for that person.

While the organization attracts, converts, onboards, engages, supports, and transforms, the person investigates, verifies, commits to, sets up, uses, fixes, prefers, and champions the experience. By realizing this difference in perspective and focus, the organization can more effectively address what the person is there for.

The frequent TAPP rider tends to influence their communities to ride the bus. Through their behavior, they make riding the bus seem easy. Whether they think of themselves as champions of public transit or not, these people help attract more riders into the TAPP transit system.

For a person investigating whether an experience will work for them, traditional marketing content is appropriate, including ads, product pages, and more. These pieces of content meet the organizational goal of attracting people.

commitment, marketing is over for that person.

the person who makes the decision to buy software for work is often not the person setting up the software.

At a large enough business, an IT pro might need to establish permissions, implement special configurations, or enter data to make the experience work for that business. The organization that made the software can provide UX content for this setup crew, and different UX content for the people who will use the experience day to

At a large enough business, an IT pro might need to establish permissions, implement special configurations, or enter data to make the experience work for that business. The organization that made the software can provide UX content for this setup crew, and different UX content for the people who will use the experience day to day.

If the experience has intrinsic content, like a game, finance, or mapping app, there is special content the person is there for: the game narrative, financial information, and maps.

Sometimes, using the experience doesn’t go smoothly. Maybe the TAPP rider has forgotten to update their credit card expiration date, or maybe a bus has been unexpectedly rerouted for an emergency. The organization can use alerts and error messages to inform the person and help them get to their goals (Figure 1-

When there’s a break in the experience, the organization can provide error messages, alerts, and troubleshooting content.

Experiences can also create communities.

To give people more reasons to prefer this experience and this organization, the experience can include intrinsic value that isn’t available outside of the experience and create communities around the use of the experience to help attract more people into it.

Before the writing can begin, the writer needs to identify the goals of the person who will use the experience as well as the goals of the organization making the experience.

From the beginning, the UX writer needs to know the business constraints, including resources available for localization and the timelines to coordinate engineering and UX content with content for marketing, sales, and support. We also need to know what languages the people using the experience are fluent in, on which devices, and in what contexts. As the experience develops, we need to know technical, display, and design constraints (like maximum URL lengths and text box sizes), which text needs to be coded before hardware is shipped, and which text can be updated from live services.

UX text patterns

The very best working groups include team members who are familiar with the technical, legal, or financial opportunities and limits, and people who will use the experience.

By finding many possible solutions, the team can choose the best one to move forward with.

We can write UX text in the first-run experience for our TAPP app so that the first time the person uses the experience, they are able to start meeting their own goals right away.

Affordable website design in Campbelltown for small or big business. UX friendly web design services. Affordable website packages for trade or E-commerce business. Mechanical, sites, electrical sites, plumbing sites and more.

Onboarding helps people set up the experience. Different experiences might need different kinds of content, from simple first-run experiences to complete get-started guides and how-to information.

Steve Krug Don’t Make Me Think Steven Portigal Interviewing Users Laura Klein UX for Lean Startups: Faster, Smarter User Experience Research and Design Don Norman Design of Everyday Things Erika Hall Just Enough Research

Leah Buley The User Experience Team of One: A Research and Design Survival Guide William Albert and Thomas Tullis Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics Braden Kowitz, et.al. Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days Dana Chisnell and Jeffrey Rubin Handbook of Usability Testing: How to Plan, Design and Conduct Effective Test

minimise choices when response time is critical to decrease decision time

Everyone sometimes behaves in a way that is strange, bizarre, wrong or inappropriate. When we do this, we attribute it to our environment. When others do it, we attribute it to their personality.

Design contains uncertainty No matter how much data you have No matter how many insights you have Uncertainty is a natural part of the process‍ Stay flexible Test, learn Adjust your plans As needed

We are UX designers, of course, creativity is in our DNA !

We are UX designers, of course, we love Steve Jobs.

Je suis Samuel Lebrun, fondateur de Captain Caz, et expert en jeux d’argent en ligne avec plus de 10 ans d’expérience. Mon expertise englobe la création de contenus optimisés pour le web, le design UI/UX, et le marketing digital. À travers Captain Caz, je partage des stratégies efficaces pour aider les joueurs à réussir tout en promouvant un jeu responsable et éclairé dans le monde des casinos en ligne. Mon but est de vous offrir les meilleurs conseils pour une expérience de jeu informée et sécurisée.

Take a chance and step outside. Lose some sleep and say you tried. Meet frustration face to face. A point of view creates more waves. — JOY DIVISION (1979)

When you design you imagine, refine, and communicate something that currently doesn’t exist. The creation process is often unpredictable, messy, confusing, and ambiguous up until the last moment. To become a UX Designer you must learn to embrace the beauty of ambiguity. To come up with something new the process of creation has to be unclear, at least for a little while. You must learn to trust that your process, methods, experience, and judgement will eventually help you find your way out of the woods.

Nobody tells this to people who are beginners...All of us who do creative work, we get into it because we have good taste. But there is this gap. For the first couple years you make stuff, it’s just not that good. It’s trying to be good, it has potential, but it’s not. But your taste, the thing that got you into the game, is still killer. And your taste is why your work disappoints you. A lot of people never get past this phase, they quit. Most people I know who do interesting, creative work went through years of this. We know our work doesn’t have this special thing that we want it to have. We all go through this. And if you are just starting out or you are still in this phase, you gotta know it’s normal and the most important thing you can do is do a lot of work.” – Ira Glass Be

Teams that enjoy working together produce better work.

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