Unlock Goals Quotes

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The moral of the story is: We thrive when we have a positive goal to move toward, not just a negative state we’re trying to move away from.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
We are chained by our own control. Life is nothing more than finding the key that unlocks every part of our soul.
Shannon L. Alder
You have already achieved the English-Language poet's most important goal: you can read, Write and speak English well enough to understand this sentence.
Stephen Fry (The Ode Less Travelled: Unlocking the Poet Within)
Lincoln's story confounds those who see depression as a collection of symptoms to be eliminated. But it resonates with those who see suffering as a potential catalyst of emotional growth. "What man actually needs," the psychiatrist Victor Frankl argued,"is not a tension-less state but rather the striving and struggling of a worthwhile goal." Many believe that psychological health comes with the relief of distress. But Frankl proposed that all people-- and particularly those under some emotional weight-- need a purpose that will both draw on their talents and transcend their lives. For Lincoln, this sense of purpose was indeed the key that unlocked the gates of a mental prison. This doesn't mean his suffering went away. In fact, as his life became richer and more satisfying, his melancholy exerted a stronger pull. He now responded to that pull by tying it to his newly defined sense of purpose. From a place of trouble, he looked for meaning. He looked at imperfection and sought redemption.
Joshua Wolf Shenk (Lincoln's Melancholy: How Depression Challenged a President and Fueled His Greatness)
If our mindset is not aligned with our desires or goals, we will never achieve them.
Jim Kwik (Limitless: Upgrade Your Brain, Learn Anything Faster, and Unlock Your Exceptional Life)
If you're trying to do something where you will inevitably fail and be rejected repeatedly before you achieve your goal, then you will need a nonstandard relationship with winning, focusing on incremental goals.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
....there was always a way to get through a difficulty. If you just keep swimming, you’ll find your way. And when your brain wants to give up because there’s no land in sight, you keep swimming, not because you’re certain swimming will take you where you want to go, but to prove to yourself that you can still swim.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
If you are struggling to reach a goal in any area, you must first ask: Where is the limit? Most likely, you’re experiencing a limit in your mindset, motivation, or methods—which means that it’s not a personal shortcoming or failure pointing to any perceived lack of ability.
Jim Kwik (Limitless: Upgrade Your Brain, Learn Anything Faster, and Unlock Your Exceptional Life)
Always take massive imperfect action towards your goals because the time might never be “just right”.
Derric Yuh Ndim
Like a scientist capturing only the rarest butterflies to take back to the lab, our goal should be to “capture” only the ideas and insights we think are truly noteworthy.
Tiago Forte (Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential)
Ordinary people achieve extraordinary goals when they put “Extra” first.
Francis Shenstone (The Explorer's Mindset: Unlock Health Happiness and Success the Fun Way)
We thrive when we have a positive goal to move toward, not just a negative state we’re trying to move away from.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
Sport can teach us how to set and achieve goals, solve problems, cope with stress, manage our emotions, refocus after mistakes, and build self-confidence.
Noel Brick (Strong Minds: How to Unlock the Power of Elite Sports Psychology to Accomplish Anything)
moral of the story is: We thrive when we have a positive goal to move toward, not just a negative state we’re trying to move away from.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
Go for your goal, be ambitious. Do what you dream, unlock your wishes.
Aaron David
The best work of all is when you are achieving your own goals by helping others to achieve theirs.
Brian Tracy (Maximum Achievement: Strategies and Skills that Will Unlock Your Hidden Powers to Succeed)
Boredom is both a warning that we are not doing what we want to be doing and a ‘push’ that motivates us to switch goals and projects.
Manoush Zomorodi (Bored and Brilliant: How Spacing Out Can Unlock Your Most Productive & Creative Self)
Your goal isn’t to get rid of negative thoughts; it’s to change your response to them.
Vex King (Good Vibes, Good Life: How Self-Love Is the Key to Unlocking Your Greatness)
Struggle can increase creativity and learning, strengthen your capacity to cope with greater difficulties in the future, and empower you to continue working toward goals that matter to you.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
It makes perfect sense when you think about it. If you’re moving toward a specific, desired goal, your attention and efforts are focused on that single outcome. But if you’re moving away from a threat, it hardly matters where you end up, as long as it’s somewhere safe from the threat.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
Unlock your energy with your inner enthusiasm paving way on the road towards accomplishing your goals. Switch on daily your steadfast eagerness. Start your day with a joyful heart and a positive spirit.
Angelica Hopes (Landscapes of a Heart, Whispers of a Soul (Speranza Odyssey Trilogy, #1))
For instance, feeling helpless and hopeless after watching news about the state of international politics? Don’t distract yourself or numb out; do a thing. Do yard work or gardening, to care for your small patch of the world. Take food to somebody who needs a little boost. Take your dog to the park. Show up at a Black Lives Matter march. You might even call your government representative. That’s great. That’s participation. You’re not helpless. Your goal is not to stabilize the government—that’s not your job (unless you happen to be a person whose job that is, in which case you still need to deal with the stress, as well as the stressor!)—your goal is to stabilize you, so that you can maintain a sense of efficacy, so that you can do the important stuff your family and your community need from you. As the saying goes, “Nobody can do everything, but everybody can do something.” And “something” is anything that isn’t nothing.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
The ultimate goal of parents, educators, and professionals who interact with children with autism is to unlock their potential to become self-reliant, fully-integrated, contributing members of society. We have the power to unlock this potential by implementing an effectively structured intervention—that which takes the development of the whole child into account.
Karina Poirier (Unlocking the Social Potential in Autism)
If you have wanted to lose ten pounds for ten years and a diet finally helps you do it, you might well assume you have accomplished your goal. But your goal actually isn’t to lose ten pounds. Many people (even you?) have lost ten pounds many times! The goal is to lose ten pounds and keep the weight off. Dieting doesn’t lead to weight loss that endures. For this we must join a change in behavior with a change in the way we think and feel—and in order to change the way we think and feel, we need to change our mindsets. When we are working on truly adaptive goals—ones that require us to develop our mindsets—we must continually convert what we learn from behavioral changes into changes in our mindsets.
Robert Kegan (Immunity to Change: How to Overcome It and Unlock the Potential in Yourself and Your Organization (Leadership for the Common Good))
Perseverance is the key that unlocks the door to success. When you keep pushing forward through challenges, you will eventually reach your goals.
Enamul Haque (The Ultimate Modern Guide to Artificial Intelligence)
effort, the discomfort, the frustration, the unanticipated obstacles, and even the repeated failure have value—not just because they are steps toward a worthwhile goal,
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
When you pursue the right end goals while making sure you’re happy in the now, happiness unlocks the door for luck to come calling.
Vishen Lakhiani (The Code of the Extraordinary Mind: 10 Unconventional Laws to Redefine Your Life and Succeed On Your Own Terms)
Courage is not the absence of fear, but rather the judgement that your dreams, desires or goals are more important than fear.
Mensah Oteh (Unlocking Life's Treasure Chest: Wisdom keys to keep you inspired, encouraged, motivated and focused)
If you want the benefit of having an ox, you're going to have to endure the poo that comes with it. The goal is to have a positive poo to ox ratio.
Mark Gungor (Laugh Your Way to a Better Marriage: Unlocking the Secrets to Life, Love and Marriage)
Every goal, every dream and every success begins on the inside of you.
Terri Savelle Foy (Imagine Big: Unlock the Secret to Living Out Your Dreams)
The goal of agility measure is to keep track of the most value-driven factors to lead business success.
Pearl Zhu (Performance Master: Take a Holistic Approach to Unlock Digital Performance)
Putting people in boxes is either valuable or wicked depending on your end goal.
Francis Shenstone (The Explorer's Mindset: Unlock Health Happiness and Success the Fun Way)
But then! If you sit there long enough, an enormous emotional shift happens inside you. Your Monitor switches its assessment of your goal from “attainable” to “unattainable,” and it pushes you off an emotional cliff, into a pit of despair. Lost in helplessness, your brain abandons hope and you sit in your car sobbing, because all you want to do now is go home,
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
In all of these examples, it’s not just the change of environment or seeking of quiet that enables more depth. The dominant force is the psychology of committing so seriously to the task at hand. To put yourself in an exotic location to focus on a writing project, or to take a week off from work just to think, or to lock yourself in a hotel room until you complete an important invention: These gestures push your deep goal to a level of mental priority that helps unlock the needed mental resources. Sometimes to go deep, you must first go big.
Cal Newport (Deep Work: Rules for Focused Success in a Distracted World)
At the simplest level, any particular expression of the immunity to change provides us a picture of how we are systematically working against the very goal we genuinely want to achieve.
Robert Kegan (Immunity to Change: How to Overcome It and Unlock the Potential in Yourself and Your Organization (Leadership for the Common Good))
The moral of the story is: We thrive when we have a positive goal to move toward, not just a negative state we’re trying to move away from. If we hate where we are, our first instinct often is to run aimlessly away from the owl of our present circumstances, which may lead us somewhere not much better than where we started. We need something positive to move toward. We need the cheese.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
Intention without action is just a wish. A goal only comes to life when you decide to pursue it. The Universe is always supporting you, but you must be willing to do your part in the manifestation process.
Vex King (Good Vibes, Good Life: How Self-Love Is the Key to Unlocking Your Greatness)
To be truly successful you have to break away from the crowds, popularity and your ego for a while. Somewhere you can work towards achieving your goals, say no to distractions and concentrate on studying and practicing.
Francis Shenstone (The Explorer's Mindset: Unlock Health Happiness and Success the Fun Way)
The journey of a hero I learned from writer Joseph Campbell, that a hero is someone born into a world where they don’t fit in, they are then summoned on a call to an adventure that they are reluctant to take. What is the adventure? A revolutionary transformation of self the final goal is to find the elixir, the magic potion – that is the answer to unlocking her. Then she comes home to this ordinary life transformed and shares her story of survival with others.
Viola Davis (Finding Me)
The goal is something like personal sustainability. I hate to use that word, but it's the one that makes the most sense. Eat what you can eat without getting fat. It's easy to do that once you've unlocked the secrets of how your body uses what you put into it.
Martin Cizmar (Chubster: A Hipster's Guide to Losing Weight While Staying Cool)
But sometimes you’re aiming for a clearly defined, concrete goal that can’t be redefined. For these, you will need a nonstandard relationship with failing. You may do all the things you’re supposed to do, without getting where you’re trying to go, only to end up somewhere else pretty amazing. Or, as Douglas Adams’s character Dirk Gently puts it, “I rarely end up where I was intending to go, but often I end up somewhere that I needed to be.” Widen your focus to see the inadvertent benefits you stumble across along the way.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
help you brainstorm incremental goals that will keep your Monitor satisfied, but the super-short guidelines are: soon, certain, positive, concrete, specific, and personal.11 Soon: Your goal should be achievable without requiring patience. Certain: Your goal should be within your control. Positive: It should be something that feels good, not just something that avoids suffering. Concrete: Measurable. You can ask Andrew, “Are you filled with joy?” and he can say yes or no. Specific: Not general, like “fill people with joy,” but specific: Fill Andrew with joy. Personal: Tailor your goal. If you don’t care about Andrew’s state of mind, forget Andrew. Who is your Andrew? Maybe you’re your own Andrew. Redefining winning in terms of incremental goals is not the same as giving yourself rewards for making progress
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
When our minds wander, we activate something called the “default mode,” the mental place where we solve problems and generate our best ideas, and engage in what’s known as “autobiographical planning,” which is how we make sense of our world and our lives and set future goals.
Manoush Zomorodi (Bored and Brilliant: How Spacing Out Can Unlock Your Most Productive & Creative Self)
Redefining winning in terms of incremental goals is not the same as giving yourself rewards for making progress—such rewards are counterintuitively ineffective and may even be detrimental.12 When you redefine winning, you set goals that are achievements in themselves—and success is its own reward.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
Again, the necessary skills: The first step is to recognize what we’re feeling. The second step is to understand what we’ve discovered—what we’re feeling and why. The next step is to properly label our emotions, meaning not just to call ourselves “happy” or “sad” but to dig deeper and identify the nuances and intricacies of what we feel. The fourth step is to express our feelings, to ourselves first and then, when right, to others. The final step is to regulate—as we’ve said, not to suppress or ignore our emotions but to use them wisely to achieve desired goals. In the next section, we’ll take those steps one by
Marc Brackett (Permission to Feel: Unlocking the Power of Emotions to Help Our Kids, Ourselves, and Our Society Thrive)
This is the tragedy of the madwoman. She whips us, and we achieve things. And so we think the whipping is why we achieved things and we’ll never achieve anything without the whipping. This is the most common reason we hear when people resist self-compassion. They’re worried that if they stop beating themselves up, they’ll lose all motivation, they’ll just sit around watching Real Housewives of Anywhere and eating Lucky Charms in a bowl full of Bud Light. This argument doesn’t stand up to even the most superficial investigation. Are we really working toward our goals only because we’ll torture ourselves if we stop, so that as soon as we put down the whip we’ll sink into eternal apathy? Of course not. In fact, it’s the opposite: We only whip ourselves because our goals matter so much that we’re willing to suffer this self-inflicted pain if that’s what it takes. And we believe that because we’ve always done it that way, it must be why we’ve accomplished as much as we have. Diligent practice of self-compassion works; it lowers stress hormones and improves mood.8 And many years of research have confirmed that self-forgiveness is associated with greater physical and mental well-being.9 All without diminishing your motivation to do the things that matter to you.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
A goal is not a life—but it may be what gives shape and direction to the way we live each day. If our goals are what we want to accomplish, “meaning” is why we want to accomplish them. We continue to do our best raising a child, even when that child makes us consider running away to join the circus. We persist at a frustrating job because we know we’re making a difference in people’s lives. We pursue our art, even when we know we may never make a living at it, because we simply would not be fully ourselves if we stopped. Though your goals may differ from ours, they share a common, overarching theme: they give us a sense of engagement with something larger than ourselves.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
Positive reappraisal involves recognizing that sitting in traffic is worth it. It means deciding that the effort, the discomfort, the frustration, the unanticipated obstacles, and even the repeated failure have value—not just because they are steps toward a worthwhile goal, but because you reframe difficulties as opportunities for growth and learning.3
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
We thrive when we have a positive goal to move toward, not just a negative state we’re trying to move away from. If we hate where we are, our first instinct often is to run aimlessly away from the owl of our present circumstances, which may lead us somewhere not much better than where we started. We need something positive to move toward. We need the cheese.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
1. Resolve today to “switch on” your success mechanism and unlock your goal-achieving mechanism by deciding exactly what you really want in life. 2. Make a list of ten goals that you want to achieve in the foreseeable future. Write them down in the present tense, as if you have already achieved them. 3. Select the one goal that could have the greatest positive impact on your life if you were to achieve it, and write it down at the top of another piece of paper. 4. Make a list of everything you could do to achieve this goal, organize it by sequence and priority, and then take action on it immediately. 5. Practice mindstorming by writing out twenty ideas that could help you achieve your most important goal, and then take action on at least one of those ideas.
Brian Tracy (No Excuses!: The Power of Self-Discipline)
Humans—especially women—have an extraordinary capacity to ignore this voice. We live in a culture that values “self-control,” “grit,” and persistence. Many of us are taught to see a shift in goals as “weakness” and “failure,” where another culture would see courage, strength, and openness to new possibilities. We have been taught that letting go of a goal is the same as failing. We share stories of people overcoming the odds to achieve remarkable things in the face of great resistance, which is inspiring. But these stories too often imply that we are the controllers of our destinies—as if we control the amount of nuts and seeds in a particular patch of forest. If we “fail” to achieve a goal, it’s because there is something wrong with us. We didn’t fight hard enough. We didn’t “believe.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
Death becomes the key that unlocks the door where the beauty and meaning of every living moment can be found. If we espouse the goal of becoming "warriors" - individuals who live in full awareness - then we must learn to refine our actions under death's pressing reminder to live now. There can be no "would have done" or "could have done". There is only a desire to be - all in this single moment.
Allan Hamilton (The Scalpel and the Soul: Encounters with Sugery, the Supernatural, and the Power of Hope)
To unlock and unleash your full potential, you should make a habit of daily goal setting and achieving for the rest of your life. You should develop a laser-like focus so that you are always thinking and talking about what you want rather than what you don’t want. You must resolve, from this moment forward, to become a goal-seeking organism, like a guided missile or a homing pigeon, moving unerringly toward the goals that are important to you.
Brian Tracy (Goals!: How to Get Everything You Want -- Faster Than You Ever Thought Possible)
After you achieve a goal or complete a project, the first thing to do is celebrate. Take time to congratulate yourself on your accomplishment, thank and be grateful for the people who helped you reach it, and indulge in areas of pleasure you might have had to set aside while focusing on your just-completed goal. Spend time on other important areas of your life, like self-care, family, and friends, that you may have neglected during your goal-striving efforts.
Noel Brick (Strong Minds: How to Unlock the Power of Elite Sports Psychology to Accomplish Anything)
We are indeed a nation that prides itself on efficiency. But here’s the catch: eroticism is inefficient. It loves to squander time and resources. As Adam Phillips wryly notes, “In our erotic life work does not work…trying is always trying too hard. Eroticism is an imaginative act, and you can’t measure it. We glorify efficiency and fail to recognize that the erotic space is a radiant interlude in which we luxuriate, indifferent to demands of productivity; pleasure is the only goal.
Esther Perel (Mating in Captivity: Unlocking Erotic Intelligence)
As you’re creating your goals and crossing them off, don’t forget to think about WHY you have those specific goals, and whether crossing them off will really bring you happiness. We’ve all heard the stories of famous people who died far too young, whether it’s Michael Jackson, Robin Williams, or Janis Joplin—people who seemingly had everything and yet struggled to find happiness. We often think the end result will produce happiness, when in fact happiness is not an end goal that we chase, but rather a consequence of the things we are chasing.
Steve Kamb (Level Up Your Life: How to Unlock Adventure and Happiness by Becoming the Hero of Your Own Story)
When we are awake we are looking through the wrong end of the telescope if transformational creativity is our goal. We take a myopic, hyperfocused, and narrow view that cannot capture the full informational cosmos on offer in the cerebrum. When awake, we see only a narrow set of all possible memory interrelationships. The opposite is true, however, when we enter the dream state and start looking through the other (correct) end of the memory-surveying telescope. Using that wide-angle dream lens, we can apprehend the full constellation of stored information and their diverse combinatorial possibilities, all in creative servitude.
Matthew Walker (Why We Sleep: Unlocking the Power of Sleep and Dreams)
There are so many ways a plan can go wrong, some of which you can control and some of which you can’t, all of which will frustrate your Monitor.1 For example, imagine you’re working toward a simple goal: driving to the mall. And you know it usually takes about, say, twenty minutes. If you’re getting all green lights and you’re zipping right along, that feels nice, right? You’re making progress more quickly and easily than your Monitor expects, and that feels great. Less effort, more progress: satisfied Monitor. But suppose you get stuck at a traffic light because someone isn’t paying attention. You feel a little annoyed and frustrated, and maybe you try to get around that jerk before the next light. But once you’ve hit one red light, you end up stuck at every traffic light, and with each stop, your frustration burns a little hotter. It’s already been twenty minutes, and you’re only halfway to the mall. “Annoyed and frustrated” escalates to “pissed off.” Then you get on the highway, and there’s an accident! While ambulances and police come and go, you sit there, parked on the highway for forty minutes, fuming and boiling and swearing never to go to the mall ever again. High investment, little progress: ragey Monitor.
Emily Nagoski (Burnout: The Secret to Unlocking the Stress Cycle)
Skills Unlocked: How to Build Heroic Character Strengths If you want to make a change for the better or achieve a tough goal, don’t worry about motivation. Instead, focus on increasing your self-efficacy: confidence in your ability to solve your own problems and achieve your goals. The fastest and most reliable way to increase your self-efficacy is to learn how to play a new game. Any kind of game will do, because all games require you to learn new skills and tackle tough goals. The level of dopamine in your brain influences your ability to build self-efficacy. The more you have, the more determined you feel, and the less likely you are to give up. You’ll learn faster, too—because high dopamine levels improve your attention and help you process feedback more effectively. Keep in mind that video games have been shown to boost dopamine levels as much as intravenous amphetamines. Whenever you want to boost your dopamine levels, play a game—or make a prediction. Predictions prime your brain to pay closer attention and to anticipate a reward. (Playing “worst-case scenario bingo” is an excellent way to combine these two techniques!) You can also build self-efficacy vicariously by watching an avatar that looks like you accomplish feats in a virtual world. Whenever possible, customize video game avatars to look like you. Every time your avatar does something awesome, you’ll get a vicarious boost to your willpower and determination. Remember, self-efficacy doesn’t just help you. It can inspire you to help others. The more powerful you feel, the more likely you are to rise to the heroic occasion. So the next time you feel superpowerful, take a moment to ask yourself how you can use your powers for good.
Jane McGonigal (SuperBetter: A Revolutionary Approach to Getting Stronger, Happier, Braver and More Resilient--Powered by the Science of Games)
For my speaking gigs, the title of my presentation is always the same: 'The journey of a hero'. I learned from writer Joseph Campbell, that a hero is someone born into a world where they don’t fit in. They are then summoned on a call to an adventure that they are reluctant to take. What is the adventure? A revolutionary transformation of self. The final goal is to find the elixir. The magic potion that is the answer to unlocking HER. Then she comes "home" to this ordinary life transformed and shares her story of survival with others... My journey was like a war movie, where at the end, the hero has been bruised and bloodied, traumatized from witnessing untold amounts of death and destruction, and so damaged that she cannot go back to being the same woman who went to war. She may have even seen her death but was somehow resurrected. But to go on THAT journey, I had to be armed with the courage of a lioness... Individuals on the journey eventually find themselves experiencing a baptism by fire. It's that moment when they are just about to lose their lives, and they, miraculously, courageously find the answer that gives their life meaning. And that meaning saves them. In the words of Joseph Campbell, in "The Hero with a Thousand Faces", "The call to adventure signifies that destiny has summoned the hero. The hero, whether god or goddess, man or woman, the figure in a myth, or the dreamer in a dream, discovers and assimilates his opposites, his own unsuccessful self, either by swallowing it or being swallowed. I still see my younger self so clearly from that fateful day in my therapist's office. She stands up, in tears, on a mound of snow. Pissed off, she shouts, "Bitch!!! I'm not going to be swallowed!
Viola Davis (Finding Me)
The brain is wired to minimize loss . . . [and] to keep you alive. [It] makes the assumption that because you were alive yesterday, what you did previously is safe. Therefore, repeating the past is good for survival. As a result, doing things differently, even if it seems like an improvement, is risky. Perpetuating past behaviors, from the brain’s reptilian perspective, is the safest way. This is why innovation is difficult for most individuals and organizations. Put another way, the brain wants its problems and predicaments solved first because it can’t deal with anything new or different until they are addressed. The brain has no incentive to come up with new ideas if it doesn’t have to. As long as your brain knows you have another out, it will always be content with keeping you alive by coming up with the same ideas that it used before. This suggests that when you decide to get scrappy, a shift occurs and seems to unlock a door. Once that new door opens, you are more capable than ever of getting innovative because your brain has been activated to manage discomfort or challenges first. You’re able to work on a new, perhaps more advanced, level with heightened energy and focus. It’s that initial commitment, that literal act of saying, “I’m going for it!” that stimulates your mind in new and clever ways and ultimately leads to the generation of fresh ideas. Let’s go back to the Greg Hague story. 1. He had a huge goal, which was to pass the Arizona state bar exam. 2. There was a limited time frame as he had only four and a half months to study. 3. He was all in: “I flat out made up my mind I was going to pass.” He decided to go despite the odds. 4. He had to figure out a way to learn a ton of information in a short period of time. His brain adapted, shifted, and developed an entirely new learning system in order to absorb more material, which helped him to pass the Arizona bar and get the top score in the state. It’s weird, right? But it happened.
Terri L. Sjodin (Scrappy: A Little Book About Choosing to Play Big)
THEORY OF ALMOST EVERYTHING After the war, Einstein, the towering figure who had unlocked the cosmic relationship between matter and energy and discovered the secret of the stars, found himself lonely and isolated. Almost all recent progress in physics had been made in the quantum theory, not in the unified field theory. In fact, Einstein lamented that he was viewed as a relic by other physicists. His goal of finding a unified field theory was considered too difficult by most physicists, especially when the nuclear force remained a total mystery. Einstein commented, “I am generally regarded as a sort of petrified object, rendered blind and deaf by the years. I find this role not too distasteful, as it corresponds fairly well with my temperament.” In the past, there was a fundamental principle that guided Einstein’s work. In special relativity, his theory had to remain the same when interchanging X, Y, Z, and T. In general relativity, it was the equivalence principle, that gravity and acceleration could be equivalent. But in his quest for the theory of everything, Einstein failed to find a guiding principle. Even today, when I go through Einstein’s notebooks and calculations, I find plenty of ideas but no guiding principle. He himself realized that this would doom his ultimate quest. He once observed sadly, “I believe that in order to make real progress, one must again ferret out some general principle from nature.” He never found it. Einstein once bravely said that “God is subtle, but not malicious.” In his later years, he became frustrated and concluded, “I have second thoughts. Maybe God is malicious.” Although the quest for a unified field theory was ignored by most physicists, every now and then, someone would try their hand at creating one. Even Erwin Schrödinger tried. He modestly wrote to Einstein, “You are on a lion hunt, while I am speaking of rabbits.” Nevertheless, in 1947 Schrödinger held a press conference to announce his version of the unified field theory. Even Ireland’s prime minister, Éamon de Valera, showed up. Schrödinger said, “I believe I am right. I shall look an awful fool if I am wrong.” Einstein would later tell Schrödinger that he had also considered this theory and found it to be incorrect. In addition, his theory could not explain the nature of electrons and the atom. Werner Heisenberg and Wolfgang Pauli caught the bug too, and proposed their version of a unified field theory. Pauli was the biggest cynic in physics and a critic of Einstein’s program. He was famous for saying, “What God has torn asunder, let no man put together”—that is, if God had torn apart the forces in the universe, then who were we to try to put them back together?
Michio Kaku (The God Equation: The Quest for a Theory of Everything)
The Law of Attraction says that you are a “living magnet” and that you invariably attract into your life the people, ideas, opportunities, and circumstances in harmony with your dominant thoughts. When you think positive, optimistic, loving, and successful thoughts, you create a force field of magnetism that attracts, like iron filings to a magnet, the very things you are thinking about. This law explains why it is that you don’t have to be concerned where your good is going to come from. If you can keep your mind clearly focused on what you want, and refrain from thinking about what you don’t want, you will attract everything you need to achieve your goals, exactly when you are ready. Change your thinking and you change your life.
Brian Tracy (Change Your Thinking, Change Your Life: How to Unlock Your Full Potential for Success and Achievement)
Living a life without setting goals is like sailing a ship without a planned course. You are likely to end up somewhere you didn’t intend to go!
Derric Yuh Ndim
your goals are as good as your actions. No action taken, no goals achieved
Derric Yuh Ndim
Excellence demands continual, passionate effort. It is a goal you have to go after all the time.
Van Moody (The People Factor: How Building Great Relationships and Ending Bad Ones Unlocks Your God-Given Purpose)
Jack Welch of GE introduced many to his description of four types of employees based on their contribution to organizational goals and their alignment to corporate values:12 Delivers on commitments/shares our values—upward and onward Misses commitments/shares our values—second chance Does not meet commitments/does not share our values—out Delivers on commitments/does not share our values—this call demands managerial courage and for Welch, that answer is out!
Pat MacMillan (The Performance Factor: Unlocking the Secrets of Teamwork)
However, we can have too much of any good thing, and team spirit is no exception. Teams can sometimes draw the lines of team inclusion too tight and too thick. The team becomes an entity in itself, often losing its sense of connection to the larger organizational entity as well as to other groups within it. When this happens, our team comes first, no matter what. Even if this means that by placing our team needs or goals first, other teams or even the larger organization may fall short of their goals. Management experts call this sub-optimization, a group optimizing its sub goals at the expense of the goals of the larger organization.
Pat MacMillan (The Performance Factor: Unlocking the Secrets of Teamwork)
In a team relationship, as in any relationship, we trust people because we are comfortable with both their character and competence. By character“, I mean our perception of another person's motives, values, honesty, or moral fiber. Competence, on the other hand, refers to the capability, knowledge, and skill of a team member in general, and specifically as it impacts his or her assigned role. If we don't trust both a team member's character and competence, it is unlikely that we will put our desired goals, performance appraisal, compensation, or career into that person's care.
Pat MacMillan (The Performance Factor: Unlocking the Secrets of Teamwork)
In contrast, team synergy is born out of the differences between team members. The more distinctive the diversity among the team, the more options they have to creatively deploy themselves against goals, decisions, problems, and opportunities.
Pat MacMillan (The Performance Factor: Unlocking the Secrets of Teamwork)
Increase Your Productivity, Get The Work Done And Finally See Results, you’ll learn proven ways you can overcome laziness, improve your inner drive and unlock your full potential. No longer will you struggle to get motivated and find it difficult to achieve your goals. Instead, you'll benefit from maximising your productivity, better time management and have more success in your life.
Andy C.E. Brown (Self Confidence - 52 Proven Ways To Gain Self Confidence, Boost Your Self Esteem and End Self Doubt)
Vasana is determinism that feels like free will. I’m reminded of my friend Jean, whom I’ve known for almost twenty years. Jean considers himself very spiritual and went so far in the early nineties as to walk way from his job with a newspaper in Denver to live in an ashram in western Massachusetts. But he found the atmosphere choking. “They’re all crypto Hindus,” he complained. “They don’t do anything but pray and chant and meditate.” So Jean decided to move on with his life. He’s fallen in love with a couple of women but has never married. He doesn’t like the notion of settling down and tends to move to a new state every four years or so. (He once told me that he counted up and discovered that he’s lived in forty different houses since he was born.) One day Jean called me with a story. He was on a date with a woman who had taken a sudden interest in Sufism, and while they were driving home, she told Jean that according to her Sufi teacher, everyone has a prevailing characteristic. “You mean the thing that is most prominent about them, like being extroverted or introverted?” he asked. “No, not prominent,” she said. “Your prevailing characteristic is hidden. You act on it without seeing that you’re acting on it.” The minute he heard this, Jean became excited. “I looked out the car window, and it hit me,” he said. “I sit on the fence. I am only comfortable if I can have both sides of a situation without committing to either.” All at once a great many pieces fell into place. Jean could see why he went into an ashram but didn’t feel like he was one of the group. He saw why he fell in love with women but always saw their faults. Much more came to light. Jean complains about his family yet never misses a Christmas with them. He considers himself an expert on every subject he’s studied—there have been many—but he doesn’t earn his living pursuing any of them. He is indeed an inveterate fence-sitter. And as his date suggested, Jean had no idea that his Vasana, for that’s what we’re talking about, made him enter into one situation after another without ever falling off the fence. “Just think,” he said with obvious surprise, “the thing that’s the most me is the thing I never saw.” If unconscious tendencies kept working in the dark, they wouldn’t be a problem. The genetic software in a penguin or wildebeest guides it to act without any knowledge that it is behaving much like every other penguin or wildebeest. But human beings, unique among all living creatures, want to break down Vasana. It’s not good enough to be a pawn who thinks he’s a king. We crave the assurance of absolute freedom and its result—a totally open future. Is this reasonable? Is it even possible? In his classic text, the Yoga Sutras, the sage Patanjali informs us that there are three types of Vasana. The kind that drives pleasant behavior he calls white Vasana; the kind that drives unpleasant behavior he calls dark Vasana; the kind that mixes the two he calls mixed Vasana. I would say Jean had mixed Vasana—he liked fence-sitting but he missed the reward of lasting love for another person, a driving aspiration, or a shared vision that would bond him with a community. He displayed the positives and negatives of someone who must keep every option open. The goal of the spiritual aspirant is to wear down Vasana so that clarity can be achieved. In clarity you know that you are not a puppet—you have released yourself from the unconscious drives that once fooled you into thinking that you were acting spontaneously.
Deepak Chopra (The Book of Secrets: Unlocking the Hidden Dimensions of Your Life)
coaches need to learn to use a process for integrating technology that:   Starts with educational goals or standards Focuses next on content and pedagogy Explores if and how technology can support the tasks they are asking students to complete in ways that really enrich and enhance student learning
Lester (Les) J (Joseph) Foltos (Peer Coaching: Unlocking the Power of Collaboration)
A basic framework for happiness: - Time spent daily, hopefully in a job that challenges us, but also in our after-hours hobbies. - An ability to show ourselves that we are making consistent progress and improvements toward a specified goal. - Energy and attention dedicated each day to an activity that puts us in the zone.
Steve Kamb (Level Up Your Life: How to Unlock Adventure and Happiness by Becoming the Hero of Your Own Story)
Think of yourself as being a car and passion is the fuel. The more you have the further you’ll go-and without it you go nowhere! The gas stations are books, workshops, seminars, influential people and anything else that can inspire you to take action. Keep filling yourself up and you will keep moving towards your goal. Now on the other hand the fuel drainers are things like: negative people, bad diets, unfulfilling working conditions, garbage movies/music and basically anything that doesn’t produce value for your life. You want to stay far away from these drainers especially if you are PurposeSearching.       Chapter
Rob Howze (Purpose Search: The 4 Keys to unlocking and unleashing your purpose)
In particular, objectives like SMART goals often unlock a potential that people don’t even realize they possess. The reason, in part, is because goal-setting processes like the SMART system force people to translate vague aspirations into concrete plans. The process of making a goal specific and proving it is achievable involves figuring out the steps it requires—or shifting that goal slightly, if your initial aims turn out to be unrealistic. Coming up with a timeline and a way to measure success forces a discipline onto the process that good intentions can’t match.
Charles Duhigg (Smarter Faster Better: The Secrets of Being Productive)
Giving up on the journey means giving up on your goals and dreams.
Ari Gunzburg (The Little Book of Greatness: A Parable About Unlocking Your Destiny)
Collaborative for Academic, Social, and Emotional Learning (CASEL), which was formed in 1994 with the goal of “establishing high-quality, evidence-based social and emotional learning as an essential part of preschool through high school education.
Marc Brackett (Permission to Feel: Unlocking the Power of Emotions to Help Our Kids, Ourselves, and Our Society Thrive)
Self-Discovery in San Francisco CA | Suzanne Fensin If This looks like what's Driving You, Then you're THE New Human And it slow Has come back To Step Up! The easiest to know your life purpose is thru your journey of self discovery. supported your birthname that holds distinctive sacred codes that unlock your destiny, your Soul Blueprint holds all the answers to what your challenges area unit and also the gifts they reveal, as well as what your skills and gifts area unit at a deeper level, and the way to activate them to make your a lot of fulfilling life. Life Purpose is complicated. throughout my self discovery journey, I uncovered hidden ways and forks within the road. there have been hills, mountains, valleys and shadowy places which will be scary to travel through. i finished and began, unsure if I had the strength to urge through it all. however I did it! and that i wish to share my method with you to jumpstart your magnificence that you’ve been concealing. Soul Codes Blueprint in San Jose CA This is a 12-week personal 1:1 mentoring program ideally delivered via ZOOM. ZOOM recordings of sessions are provided, upon request. Email support is supplied with every step of this method. Here’s what you receive with this distinctive program L – Learning Your distinctive skills, goals, and challenges with Soul Blueprint Reading. this is often a 1-hour, birthname solely analysis that offers you the subsequent information: • Birthname analysis • Your most fulfilling soul expression • Your Soul Destiny for this period of time • Karmic lessons, skills and gifts you were born with, and people you receive later in life. • Emailed Zoom recording of the session, upon request • Special discount rating on future mentoring that helps to activate your blueprint on a deeper level O - OMG you're Amazing! Understanding the scope of your soul mission and the way your skills, goals, and challenges work along to make your greatest purpose. acceptive the sweetness of the journey and speech communication affirmative to following step. this is often AN expanded 2-hour Soul Blueprint reading that offers you all of what you receive within the 1-hour reading, and the following: • Up to two extra names analysis • subject for private Years, Months & Cycles • wherever area unit you within the Ascension method • what's your Soul kind V - Valor Having the spirit to roll up your sleeves and acquire into uncovering, understanding, and material possession go of doubts, beliefs, and learning that show up as shadow aspects, and align together with your higher purpose. caring yourself through the method, permitting a lot of lightweight into your being. during this step you'll receive: • Intuitive work to support you in understanding what you discover on a soul level, and to help in your self-nurturing • Soul Blueprint Upgrade (working together with your etheric team to clear attachments, enhance your gift and talent codes, unleash doubt & worry • Flower Essence Remedy suggestions to help in clearing shadow aspects E - Ease, Excitement, And Energize The seeds of management you have got planted area unit currently development. you're claiming your truth and sharing your authentic magnificence (by visioning and actioning) with a reworking world that reflects and honors your journey. you'll receive the subsequent with this step: • corroborative work with life exercises to observe your new brilliance • Celebration exercises to stay you moving forward on your journey of success with grace. Contact Suzanne With Questions #SelfDiscoveryinSanFranciscoCA Email# suzannefensin@gmail.com
Suzanne Fensin
The first step is to recognize what we’re feeling. The second step is to understand what we’ve discovered—what we’re feeling and why. The next step is to properly label our emotions, meaning not just to call ourselves “happy” or “sad” but to dig deeper and identify the nuances and intricacies of what we feel. The fourth step is to express our feelings, to ourselves first and then, when right, to others. The final step is to regulate—as we’ve said, not to suppress or ignore our emotions but to use them wisely to achieve desired goals. In the next section, we’ll take those steps one by one. PART TWO THE RULER SKILLS
Marc Brackett (Permission to Feel: Unlocking the Power of Emotions to Help Our Kids, Ourselves, and Our Society Thrive)
The fifth skill: Regulating, which involves monitoring, tempering, and modifying emotional reactions in helpful ways, in order to reach personal and professional goals. This doesn’t mean ignoring inconvenient emotions—rather, it’s learning to accept and deal with them. People with this skill employ strategies to manage their own emotions and help others with theirs.
Marc Brackett (Permission to Feel: Unlocking the Power of Emotions to Help Our Kids, Ourselves, and Our Society Thrive)
In the RULER framework, the first three skills—Recognizing, Understanding, and Labeling—help us to accurately identify and decode what we and others are feeling. Then, the two remaining skills—Expressing and Regulating—tell us how we can manage those emotions to achieve desired outcomes—our ultimate goal.
Marc Brackett (Permission to Feel: Unlocking the Power of Emotions to Help Our Kids, Ourselves, and Our Society Thrive)
And the fifth has to do with creativity, effectiveness, and performance. In order to achieve big goals, get good grades, and thrive in our collaborations at work, we have to use our emotions as though they were tools. Which, of course, they are—or can be.
Marc Brackett (Permission to Feel: Unlocking the Power of Emotions to Help Our Kids, Ourselves, and Our Society Thrive)
to paint a vivid picture of what deep practice feels like. It's the feeling, in short, of being a staggering baby, of intently, clumsily lurching toward a goal and toppling over. It's a wobbly, discomfiting sensation that any sensible person would instinctively seek to avoid. Yet the longer the babies remained in that state—the more willing they were to endure it, and to permit themselves to fail—the more myelin they built, and the more skill they earned. The staggering babies embody the deepest truth about deep practice: to get good, it's helpful to be willing, or even enthusiastic, about being bad. Baby steps are the royal road to skill.
Daniel Coyle (The Talent Code: Unlocking the Secret of Skill in Sports, Art, Music, Math, and Just About Everything Else)
She said she learned it in three weeks—but somebody else told me she really did it in two.” These feats are routine at Meadowmount, in part because the teachers take the idea of chunking to its extreme. Students scissor each measure of their sheet music into horizontal strips, which are stuffed into envelopes and pulled out in random order. They go on to break those strips into smaller fragments by altering rhythms. For instance, they will play a difficult passage in dotted rhythm (the horses' hooves sound—da-dum, da-dum). This technique forces the player to quickly link two of the notes in a series, then grants them a beat of rest before the next two-note link. The goal is always the same: to break a skill into its component pieces (circuits), memorize those pieces individually, then link them together in progressively larger groupings (new, interconnected circuits).
Daniel Coyle (The Talent Code: Unlocking the Secret of Skill in Sports, Art, Music, Math, and Just About Everything Else)
goal is the point one wishes to achieve. A purpose is the reason one aims at to achieve a goal.
Jim Kwik (Limitless: Upgrade Your Brain, Learn Anything Faster, and Unlock Your Exceptional Life)
Rather than lambaste the students for these practices, I pointed a scolding finger directly at the faculty, myself included. I suggested that if we, as teachers, strive to accomplish just that purpose—to teach—then end-loading exams in the final days of the semester was an asinine decision. It forced a behaviour in our students—short sleeping or pulling all-nighters leading up to the exam—that was in direct opposition to the goals of nurturing young scholarly minds. I argued that logic, backed by scientific fact, must prevail, and that it was long past the time for us to rethink our evaluation methods, their contra-educational impact, and the unhealthy behaviour it coerced from our students.
Matthew Walker (Why We Sleep: Unlocking the Power of Sleep and Dreams)
began by writing about creativity. Creativity took him into the study of play. And his exploration of play unlocked an insight about the human experience that would make him famous. In the midst of play, many people enjoyed what Csikszentmihalyi called “autotelic experiences”—from the Greek auto (self) and telos (goal or purpose). In an autotelic experience, the goal is self-fulfilling; the activity is its own reward.
Daniel H. Pink (Drive: The Surprising Truth About What Motivates Us)
When you have the right mindset, you can resist the things that tempt you to cheat on your walking program under the premise of I’ll get back to it tomorrow. One day won’t hurt, right? The problem with playing hooky on your walking goals is that it will only hurt you, not help you. It can be a slippery slope, leading to more and more days where you don’t reach your goal. Before you know it, you could be right back where you started in the first place.
HealthFit Publishing (Walking Your Way to Weight Loss Plus Intermittent Fasting for Women: The Ultimate 2 in 1 Collection for Unlocking the Secrets to Sustainable, Long-Term Weight Loss and a Healthy Lifestyle)
Dare to dream bigger and unlock the power within, because there are no boundaries that can hold you back.
Felecia Etienne (Overcoming Mediocrity: Limitless Women)
SMART goals.
Jim Kwik (Limitless: Upgrade Your Brain, Learn Anything Faster, and Unlock Your Exceptional Life)
To get your goals out of your head and into your hands, make sure they fit with your emotions—with your HEART:
Jim Kwik (Limitless: Upgrade Your Brain, Learn Anything Faster, and Unlock Your Exceptional Life)
The Building a Second Brain system will teach you how to: Find anything you’ve learned, touched, or thought about in the past within seconds. Organize your knowledge and use it to move your projects and goals forward more consistently. Save your best thinking so you don’t have to do it again. Connect ideas and notice patterns across different areas of your life so you know how to live better. Adopt a reliable system that helps you share your work more confidently and with more ease. Turn work “off” and relax, knowing you have a trusted system keeping track of all the details. Spend less time looking for things, and more time doing the best, most creative work you are capable of.
Tiago Forte (Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential)
From Microsoft OneNote, Google Keep, and Apple Notes to Notion and Evernote, digital notes apps have four powerful characteristics that make them ideal for building a Second Brain. They are: Multimedia: Just like a paper notebook might contain drawings and sketches, quotes and ideas, and even a pasted photo or Post-it, a notes app can store a wide variety of different kinds of content in one place, so you never need to wonder where to put something. Informal: Notes are inherently messy, so there’s no need for perfect spelling or polished presentation. This makes it as easy and frictionless as possible to jot things down as soon as they occur to you, which is essential to allow nascent ideas to grow. Open-ended: Taking notes is a continuous process that never really ends, and you don’t always know where it might lead. Unlike more specialized kinds of software that are designed to produce a specific kind of output (such as slide decks, spreadsheets, graphics, or videos), notes are ideal for free-form exploration before you have a goal in mind. Action-oriented: Unlike a library or research database, personal notes don’t need to be comprehensive or precise. They are designed to help you quickly capture stray thoughts so you can remain focused on the task at hand.
Tiago Forte (Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential)
A bedroom temperature of around 65 degrees Fahrenheit (18.3°C) is a reasonable goal for the sleep of most people, assuming standard bedding and clothing. This surprises many, as it sounds just a little too cold for comfort. Of course, that specific temperature will vary depending on the individual in question and their unique physiology, gender, and age. But like calorie recommendations, it’s a good target for the average human being. Most of us set ambient house and/or bedroom temperatures higher than are optimal for good sleep and this likely contributes to lower quantity and/or quality of sleep than you are otherwise capable of getting.
Matthew Walker (Why We Sleep: Unlocking the Power of Sleep and Dreams)
Spend time on other important areas of your life, like self-care, family, and friends, that you may have neglected during your goal-striving efforts.
Noel Brick (Strong Minds: How to Unlock the Power of Elite Sports Psychology to Accomplish Anything)
But your greatness is unique to you. Your greatness isn’t the same as anyone else’s. You can only give full expression to your talents and gifts, to your greatness by living in alignment with who you really are. Otherwise you literally end up being a second-rate version of someone else instead of a first-rate version of yourself. Authenticity is then the key to unlocking the greatness that lies with in you. Think of authenticity as the filter that defines what comes into and stays out of your life.
Andrew Leedham (Unstoppable Self Confidence: How to create the indestructible, natural confidence of the 1% who achieve their goals, create success on demand and live life on their terms)
We have four types of feel-good hormones in our body: dopamine, serotonin, oxytocin and endorphins. Dopamine, in particular, encourages us to take action towards our goals and provides us with feelings of pleasure when we achieve them. When we lack enthusiasm for a task, it means our dopamine levels are low.
Vex King (Good Vibes, Good Life: How Self-Love Is the Key to Unlocking Your Greatness)
In our erotic life work does not work…trying is always trying too hard. Eroticism is an imaginative act, and you can’t measure it. We glorify efficiency and fail to recognize that the erotic space is a radiant interlude in which we luxuriate, indifferent to demands of productivity; pleasure is the only goal.
Esther Perel (Mating in Captivity: Unlocking Erotic Intelligence)
Over the years, Facebook has executed an effective playbook that does exactly this, at scale. Take Instagram as an example—in the early days, the core product tapped into Facebook’s network by making it easy to share photos from one product to the other. This creates a viral loop that drives new users, but engagement, too, when likes and comments appear on both services. Being able to sign up to Instagram using your Facebook account also increases conversion rate, which creates a frictionless experience while simultaneously setting up integrations later in the experience. A direct approach to tying together the networks relies on using the very established social graph of Facebook to create more engagement. Bangaly Kaba, formerly head of growth at Instagram, describes how Instagram built off the network of its larger parent: Tapping into Facebook’s social graph became very powerful when we realized that following your real friends and having an audience of real friends was the most important factor for long-term retention. Facebook has a very rich social graph with not only address books but also years of friend interaction data. Using that info supercharged our ability to recommend the most relevant, real-life friends within the Instagram app in a way we couldn’t before, which boosted retention in a big way. The previous theory had been that getting users to follow celebrities and influencers was the most impactful action, but this was much better—the influencers rarely followed back and engaged with a new user’s content. Your friends would do that, bringing you back to the app, and we wouldn’t have been able to create this feature without Facebook’s network. Rather than using Facebook only as a source of new users, Instagram was able to use its larger parent to build stronger, denser networks. This is the foundation for stronger network effects. Instagram is a great example of bundling done well, and why a networked product that launches another networked product is at a huge advantage. The goal is to compete not just on features or product, but to always be the “big guy” in a competitive situation—to bring your bigger network as a competitive weapon, which in turn unlocks benefits for acquisition, engagement, and monetization. Going back to Microsoft, part of their competitive magic came when they could bring their entire ecosystem—developers, customers, PC makers, and others—to compete at multiple levels, not just on building more features. And the most important part of this ecosystem was the developers.
Andrew Chen (The Cold Start Problem: How to Start and Scale Network Effects)