Positive Reinforcement Quotes

What is love except another name for the use of positive reinforcement? Or vice versa.

My silence was reward for you saying something intelligent. I'm a firm believer in positive reinforcement.

Mom always said people worried too much about their children. Suffering when you're young is good for you, she said. It immunized your body and your soul, and that was why she ignored us kids when we cried. Fussing over children who cry only encouraged them, she told us. That's positive reinforcement for negative behavior.

No profit grows where is no pleasure ta'en. In brief, sir, study what you most affect.

The gender stereotypes introduced in childhood are reinforced throughout our lives and become self-fulfilling prophesies. Most leadership positions are held by men, so women don't expect to achieve them, and that becomes one of the reasons they don't.

Because here’s the thing that’s wrong with all of the “How to Be Happy” shit that’s been shared eight million times on Facebook in the past few years—here’s what nobody realizes about all of this crap: The desire for more positive experience is itself a negative experience. And, paradoxically, the acceptance of one’s negative experience is itself a positive experience. This is a total mind-fuck. So I’ll give you a minute to unpretzel your brain and maybe read that again: Wanting positive experience is a negative experience; accepting negative experience is a positive experience. It’s what the philosopher Alan Watts used to refer to as “the backwards law”—the idea that the more you pursue feeling better all the time, the less satisfied you become, as pursuing something only reinforces the fact that you lack it in the first place. The

how tech companies encourage behavioral addiction: intermittent positive reinforcement and the drive for social approval.

This is two romantic things in a row, so I figure I should praise him accordingly, because the boy responds well to positive reinforcement.

Western parents try to respect their children’s individuality, encouraging them to pursue their true passions, supporting their choices, and providing positive reinforcement and a nurturing environment. By contrast, the Chinese believe that the best way to protect their children is by preparing them for the future, letting them see what they’re capable of, and arming them with skills, work habits, and inner confidence that no one can ever take away.

This idea that children won't learn without outside rewards and penalties, or in the debased jargon of the behaviorists, "positive and negative reinforcements," usually becomes a self-fulfilling prophecy. If we treat children long enough as if that were true, they will come to believe it is true. So many people have said to me, "If we didn't make children do things, they wouldn't do anything." Even worse, they say, "If I weren't made to do things, I wouldn't do anything." It is the creed of a slave.

Positive thinking is powerful thinking. If you want happiness, fulfillment, success and inner peace, start thinking you have the power to achieve those things. Focus on the bright side of life and expect positive results.

I still don’t see why we were fighting when you could have just kicked their asses without us. (Fury) Because I believe in giving everyone a fighting chance…until they piss me off. Bringing in reinforcements was Stryker’s mistake. (Acheron) And be glad it wasn’t yours. I know I’m thrilled it wasn’t mine. Acheron. When it absolutely, positively must be destroyed overnight. (Fury)

Fussing over children who cry only encourages them. That's positive reinforcement for negative behavior.

And what about the lovers who spend hours staring into each other's eyes? Is it a display of trust? I will let you in close and trust you not to hurt me while I'm in this vulnerable position. And if trust is one of the foundations of love, perhaps the staring is a way to build or reinforce it. Or maybe it's simpler than that. A simple search for connection. To see. To be seen.

Prune these alleged friends ruthlessly from your life. You need all the positive reinforcement you can get. You need friends who think you're fabulous, an angel in human shape, and a breath of springtime.

Love may be nothing more than a complex interaction of hormones, conditioned behavior, and positive reinforcement, but try writing a poem or song about that.

I'm Manny!” Manny shot back, folding his arms. “That's what I am. I'm Manny! I don't know why I can't compliment a cute guy and a cute girl! Everybody needs positive reinforcement, Blue.

Random intermittent positive reinforcement can be found in gambling... and bad relationships.

Reassurance can actually exacerbate anxiety: when you reassure your friend that the worst-case scenario he fears probably won't occur, you inadvertently reinforce his belief that it would be catastrophic if it did. You are tightening the coil of his anxiety, not loosening it. All to often, the Stoics point out, things will not turn out for the best.

Racism is the norm rather than an aberration. Feedback is key to our ability to recognize and repair our inevitable and often unaware collusion. In recognition of this, I try to follow these guidelines: 1.   How, where, and when you give me feedback is irrelevant—it is the feedback I want and need. Understanding that it is hard to give, I will take it any way I can get it. From my position of social, cultural, and institutional white power and privilege, I am perfectly safe and I can handle it. If I cannot handle it, it’s on me to build my racial stamina. 2. Thank you. The above guidelines rest on the understanding that there is no face to save and the game is up; I know that I have blind spots and unconscious investments in racism. My investments are reinforced every day in mainstream society. I did not set this system up, but it does unfairly benefit me, I do use it to my advantage, and I am responsible for interrupting it. I need to work hard to change my role in this system, but I can’t do it alone. This understanding leads me to gratitude when others help me.

Good cheer is a state of mind or mood that promotes happiness or joy... With God’s help, good cheer permits us to rise above the depressing present or difficult circumstances. It is a process of positive reassurance and reinforcement. It is sunshine when clouds block the light.

In Donald Trump, we have a frightening Venn diagram consisting of three circles: the first is extreme present hedonism; the second, narcissism; and the third, bullying behavior. These three circles overlap in the middle to create an impulsive, immature, incompetent person who, when in the position of ultimate power, easily slides into the role of tyrant, complete with family members sitting at his proverbial “ruling table.” Like a fledgling dictator, he plants psychological seeds of treachery in sections of our population that reinforce already negative attitudes.

It is more important that you should know about the reverses than about the successes of the war. We shall have all eternity to celebrate the victories, but we have only the few hours before sunset in which to win them. We are not winning them as we should, because the fact of the reverses is so little realized, and the needed reinforcements are not forthcoming, as they would be in the position were thoroughly understood...So we have tried to tell you the truth the uninteresting, unromantic truth.

Once beliefs are formed, the brain begins to look for and find confirmatory evidence in support of those beliefs, which adds an emotional boost of further confidence in the beliefs and thereby accelerates the process of reinforcing them, and round and round the process goes in a positive feedback loop of belief confirmation.

And what about the lovers who spend hours staring into each other's eyes? Is it a display of trust? 'I will let you in close and trust you not to hurt me while I'm in this vulnerable position.' And if trust is one of the foundations of love, perhaps the staring is a way to build or reinforce it. Or maybe it's simpler than that. A simple search for connection To see. To be seen.

So what’s all the fuss?” he asked instead. “Where’s all the shit coming from?” Dean told him. He tried to make it concise, using flash words such as “fire” and “conspiracy” and “big freakin’ shape-shifter,” and told Roland, too, about Miri and Robert and Kevin. The red jade. “You’re both fucked,” Roland said. “Seriously. I’ll start arranging the funeral now.” “I want a happy boss. Where’s the positive reinforcement?” “Buried with Pollyanna in my backyard. Which is where you’ll be if you don’t play your cards right.

Dear God, Mike, reiterate all procedures and dispense positive reinforcement immediately!

People THRIVE on positive reinforcement. They wither with criticism.

You’re not dead!” He sounded strangely disappointed. “Leaders give positive reinforcement,” Talia told him. “Oh. Good job not dying!

We can achieve a sort of control under which the controlled, though they are following a code much more scrupulously than was ever the case under the old system, nevertheless feel free. They are doing what they want to do, not what they are forced to do. That's the source of the tremendous power of positive reinforcement-- there's no restraint and no revolt. By careful cultural design, we control not the final behavior, but the inclination to behave-- the motives, desires, the wishes.

We typically don’t know enough individually to form knowledgeable, nuanced views about new technologies and scientific developments. We simply have no choice but to adopt the positions of those we trust. Our attitudes and those of the people around us thus become mutually reinforcing. And the fact that we have a strong opinion makes us think that there must be a firm basis for our opinion, so we think we know a lot, more than in fact we do.

Hawks aren’t social animals like dogs or horses; they understand neither coercion nor punishment. The only way to tame them is through positive reinforcement with gifts of food. You want the hawk to eat the food you hold – it’s the first step in reclaiming her that will end with you being hunting partners.

A failing grade does not denounce a child to fail in life. An IQ is what I would call an 'inadequate question', it may state our brain capacity or tell us how smart we are, but it does not predict our future. Happy Character Traits and positive Reinforcements will help a child succeed better than a number that means nothing

Although I'm an atheist, I try not to crap all over people's belief in God. It may be nothing more than a placebo, a fairy tale that gives the hopeless hope, but sometimes a little hope is all people need to get through the day. Imagine a unit of soldiers under heavy enemy fire. They are told by their superiors to hold their position, even in the face of overwhelming fire power. The soldiers are being told that reinforcements are on the way, and that thought alone gives them the hope and courage to continue fighting, even if ultimately the reinforcements never arrive. I think some people simply need to believe that God is sending them reinforcements, to get through another day.

I didn't see it happening, but the wheels were falling off of me. I didn't care about responsibilities like paying rent, I was just on a runaway train ride. The horribly ironic cosmic trick of drug addiction is that drugs are a lot of fun when you first start using them, but by the time the consequences manifest themselves, you're no longer in a position to say, 'Whoa, gotta stop that.' You've lost that ability, and you've created this pattern of conditioning and reinforcement. It's never something for nothing when drugs are involved.

Photographs cannot create a moral position, but they can reinforce one-and can help build a nascent one.

Wanting positive experience is a negative experience; accepting negative experience is a positive experience. It’s what the philosopher Alan Watts used to refer to as “the backwards law”—the idea that the more you pursue feeling better all the time, the less satisfied you become, as pursuing something only reinforces the fact that you lack it in the first place.

While it is positive for young black males and females to learn discipline and self-responsibility, those attitudes, values, and habits of being can be taught with pedagogical strategies that are liberatory, that do not rely on coercive control and punishment to reinforce positive behavior.

Eventually, I came to the conclusion that the key to improving dog-human relationships is through social cognition, not behaviorism. Positive reinforcement is a shortcut to train dogs, but it is not necessarily the best way to form a relationship with them. To truly live with dogs, humans need to become “great leaders.” Not dictators who rule by doling out treats and by threatening punishment, but leaders who respect and value their dogs as sentient beings.

I never understand it when parents talk about sending their kids to school to “socialize” them. Children aren’t people. They’re barely even animals. They’re just suppurating wounds of emotion inflamed by too much positive reinforcement. You can’t be socialized by the unsocializable. That’s like asking King Kong to teach tap dance.

Virulence is the sound of a self-selecting community talking to itself and positively reinforcing itself with no obligation to answer to anyone or look anyone in the eye.

If your attitude affect's your point of view, and your point of view affects your emotions, and your emotions reinforce your attitude, then why not choose a positive attitude?

It is proper Netiquette to provide positive reinforcement, feedback, for posts we Like. NetworkEtiquette.net

If you change your words to positive reinforcement, the negative reactions will lose their power

Wanting positive experience is a negative experience; accepting negative experience is a positive experience. It's what the philosopher Alan Watts used to refer to as "the backwards law" - the idea that the more you pursue feeling better all the time, the less satisfied you become, as pursing something only reinforces the fact that you lack it in the first place.

I came across an article recently that reported how growing numbers of employers today complain that many young job applicants exhibit all thesigns of having been -- there's no other word for it-- SPOILED. These young people feel entitled to jobs and salaries they haven't earned. They have unrealistic views of their own capabilities. They don't take criticism well, and they demand lots of attention and guidance from their employres. They "were raised with so much affirmation and positive reinforcement that they come into the workplace needy for more," said one manager.

I often sit over against myself, as before a stranger, and wonder how the unnameable active principle that calls itself to life has adapted itself even to this form. All other expressions lie in a winter sleep, life is simply one continual watch against the menace of death;—it has transformed us into unthinking animals in order to give us the weapon of instinct—it has reinforced us with dullness, so that we do not go to pieces before the horror, which would overwhelm us if we had clear, conscious thought—it has awakened in us the sense of comradeship, so that we escape the abyss of solitude—it has lent us the indifference of wild creatures, so that in spite of all, we perceive the positive in every moment, and store it up as a reserve against the onslaught of nothingness. Thus we live a closed, hard existence of the utmost superficiality, and rarely does an incident strike out a spark. But then unexpectedly a flame of grievous and terrible yearning flares up. Those

And what about the lovers who spend hours staring into each other's eyes?Is it a display of trust? I will let you in close and trust you not to hurt me while I'm in this vulnerable position. And if trust is one of the foundations of love, perhaps the staring is a way to build or reinforce it. Or maybe it's simpler than that. A simple search for connection. To see. To be seen.

You always remember the things that rub you the right way or the wrong way. The positive and negative are both powerful memory reinforcement tools. Negative is more powerful than positive, which is based on your survival instincts. But you can't remember something that doesn't touch you in a positive or negative way. And this is our ultimate goal. We must learn from the wallflowers, life's most perfect unintentional losers.

But it was not merely her choice to be a witness of the dirty work on Tier 1A. It was her role. As a woman she was not expected to wrestle prisoners into stress positions or otherwise overpower them, but rather just by her presence, to amplify their sense of powerlessness. She was there as an instrument of humiliation...The MPs knew very little about their prisoners or the culture they came from, and they understood less. But at Fort Lee, before they deployed, they were given a session of “cultural awareness training,” from which they’d taken away the understanding—constantly reinforced by MI handlers—that Arab men were sexual prudes, with a particular hang-up about being seen naked in public, especially by women. What better way to break an Arab, then, than to strip him, tie him up, and have a "female bystander," as Graner describer Harman, laugh at him? American women were used on the MI block in the same way that Major David DiNenna spoke of dogs—as "force multipliers." Harman understood. She didn’t like being naked in public herself. To the prisoners, being photographed may have seemed an added dash of mortification, but to Harman, taking pictures was a way of deflecting her own humiliation in the transaction—by taking ownership of her position as spectator.

life is simply one continual watch against the menace of death;—it has transformed us into unthinking animals in order to give us the weapon of instinct—it has reinforced us with dullness, so that we do not go to pieces before the horror, which would overwhelm us if we had clear, conscious thought—it has awakened in us the sense of comradeship, so that we escape the abyss of solitude—it has lent us the indifference of wild creatures, so that in spite of all, we perceive the positive in every moment, and store it up as a reserve against the onslaught of nothingness.

The Government set the stage economically by informing everyone that we were in a depression period, with very pointed allusions to the 1930s. The period just prior to our last 'good' war. ... Boiled down, our objective was to make killing and military life seem like adventurous fun, so for our inspiration we went back to the Thirties as well. It was pure serendipity. Inside one of the Scripter offices there was an old copy of Doc Smith's first LENSMAN space opera. It turned out that audiences in the 1970s were more receptive to the sort of things they scoffed at as juvenilia in the 1930s. Our drugs conditioned them to repeat viewings, simultaneously serving the ends of profit and positive reinforcement. The movie we came up with stroked all the correct psychological triggers. The fact that it grossed more money than any film in history at the time proved how on target our approach was.' 'Oh my God... said Jonathan, his mouth stalling the open position. 'Six months afterward we ripped ourselves off and got secondary reinforcement onto television. We pulled a 40 share. The year after that we phased in the video games, experimenting with non-narcotic hypnosis, using electrical pulses, body capacitance, and keying the pleasure centers of the brain with low voltage shocks. Jesus, Jonathan, can you *see* what we've accomplished? In something under half a decade we've programmed an entire generation of warm bodies to go to war for us and love it. They buy what we tell them to buy. Music, movies, whole lifestyles. And they hate who we tell them to. ... It's simple to make our audiences slaver for blood; that past hasn't changed since the days of the Colosseum. We've conditioned a whole population to live on the rim of Apocalypse and love it. They want to kill the enemy, tear his heart out, go to war so their gas bills will go down! They're all primed for just that sort of denouemment, ti satisfy their need for linear storytelling in the fictions that have become their lives! The system perpetuates itself. Our own guinea pigs pay us money to keep the mechanisms grinding away. If you don't believe that, just check out last year's big hit movies... then try to tell me the target demographic audience isn't waiting for marching orders. ("Incident On A Rainy Night In Beverly Hills")

First, let’s talk a little human psychology. In basic terms, people’s emotions have two levels: the “presenting” behavior is the part above the surface you can see and hear; beneath, the “underlying” feeling is what motivates the behavior. Imagine a grandfather who’s grumbly at a family holiday dinner: the presenting behavior is that he’s cranky, but the underlying emotion is a sad sense of loneliness from his family never seeing him. What good negotiators do when labeling is address those underlying emotions. Labeling negatives diffuses them (or defuses them, in extreme cases); labeling positives reinforces them.

The next step after love bombing is often positive reinforcement. This is a switch of behavior in which the manipulator no longer displays relentless, unconditional positivity toward their victim. Instead, the manipulator withholds any positivity whatsoever until a time when the victim is performing a desired behavior. So, for example, if the manipulator wants their victim to call them frequently, the manipulator will only show a positive response when this happens. The victim will be unaware that positive attention is being used strategically against them, but will subconsciously comply with the wishes of the manipulator to experience the good feelings on offer.

If we repeatedly read the Bible without the help of the Holy Spirit, it tends to reinforce our own prejudices and rock-hard doctrinal positions. We end up merely finding ammunition for what we already believe. We become so spiritually proud, so convinced of our own positions, that the Spirit is hindered in helping us to grow in the things of God.

We see only what we want to see, and ignore everything that contradicts our view. We look for arguments that reinforce our position.

I’m absolutely convinced that positive, personal reinforcement is the essence of effective leadership.

The human feeling experience, much like the weather, is often unpredictably changeable. No “positive” feeling can be induced to persist as a permanent experience, no matter what Cognitive-Behavioral Therapy tells us. As disappointing as this may be, as much as we might like to deny it, as much as it causes each of us ongoing life frustration, and as much as we were raised and continue to be reinforced for trying to control and pick our feelings, they are still by definition of the human condition, largely outside the province of our wills.

I felt drained and frustrated (not to mention flat-out dirty) operating within a framework that positioned the criminal legal system as the primary remedy for sexual violence. The prison-industrial complex, to which the mainstream rape crisis movement is intimately and often unquestioningly linked, is an embodiment of nonconsent used to reinforce race and class inequality. Prisons take away the rights of people, primarily poor people of color, to control their own lives and bodies. This is glaringly apparent when one sits in a courtroom and observes the ways in which race, class, and power intersect in this space. How, then, do we as a movement whose fundamental principle is consent see this as an appropriate solution? A successful anti-rape movement will focus not only on how rape upholds male supremacy, but also on how it serves as a tool to maintain white supremacy and myriad other oppressive systems. When this is done, the importance of creating alternative ways to address violence becomes more apparent, and the state-sponsored systems that reproduce inequality seem less viable options for true transformative change.

The horribly ironic cosmic trick of drug addiction is that drugs are a lot of fun when you first start using them, but by the time the consequences manifest themselves, you’re no longer in a position to say, “Whoa, gotta stop that.” You’ve lost that ability, and you’ve created this pattern of conditioning and reinforcement. It’s never something for nothing when drugs are involved.

Of all the chemical transmitter substances sloshing around in your brain, it appears that dopamine may be the most directly related to the neural correlates of belief. Dopamine, in fact, is critical in association learning and the reward system of the brain that Skinner discovered through his process of operant conditioning, whereby any behavior that is reinforced tends to be repeated. A reinforcement is, by definition, something that is rewarding to the organism; that is to say, it makes the brain direct the body to repeat the behavior in order to get another positive reward.

We are all powerless to heal ourselves. Research shows that self-help statements have been found to be ineffective and even harmful by making some people with low self-esteem feel even worse about themselves in the long term.39 As a matter of fact, positive self-statements frequently end up reinforcing and strengthening one’s original negative self-perception they were trying to change.

Kids who have been raised under a regimen of positive reinforcement, and whose self-esteem depends on perfection, are not well equipped to handle criticism. Besides, they have better things to do than hit the books. At a big, public party school—let’s call it the University of Southern Football—that probably means beer and television. At elite colleges, it means those all-consuming extracurricular activities.

Anchor Your Stories in Redemptive Themes So We Are Moved to Live Up to Them: Rather than making yourself the victim or the hero in the stories you tell, describe a daunting time of loss, crisis, or criticism or where you made a mistake or acted badly, yet you were eventually able to learn from it. Such stories show vulnerability and a desire to grow and live fully rather than in fear. Then that facet of you can be the place where others can positively and productively connect with you, hard-earned strengths firmly attached together. You can support each other in reinforcing redemptive characterizations and action.

It’s okay for a small child to set limits like not eating meat or feeling uncomfortable around certain people. Parents who respect those boundaries make space for their children to feel safe and loved, and they reinforce the positive habit of articulating needs. When parents ignore these preferences, children feel lonely, neglected, and like their needs don’t matter—and they will likely struggle with boundaries as adults.

The desire for more positive experience is itself a negative experience. And, paradoxically, the acceptance of one’s negative experience is itself a positive experience.....It’s what the philosopher Alan Watts used to refer to as “the backwards law” - the idea that the more you pursue feeling better all the time, the less satisfied you become, as pursuing something only reinforces the fact that you lack it in the first place.

Does the past take up a great deal of your attention? Do you frequently talk and think about it, either positively or negatively? The great things that you have achieved, your adventures or experiences, or your victim story and the dreadful things that were done to you, or maybe what you did to someone else? Are your thought processes creating guilt, pride, resentment, anger, regret, or self-pity? Then you are not only reinforcing a false sense of self but also helping to accelerate your body’s aging process by creating an accumulation of past in your psyche. Verify this for yourself by observing those around you who have a strong tendency to hold on to the past.

14 July 1942—Jerusalem - ...A magnificent parcel, covered in tape and seals, arrived for me from India. Inside were two pairs of old fashioned corsets with bones and laces. They were sent by HRH The Duke of Gloucester. Nick and I had an argument as to how one should thank one of the Royal Family for a present of corsets. Whichever way we put it looked disrespectful. Finally we sent a telegram saying: ‘Reinforcements received. Positions now held. Most grateful thanks.

Your flanks must always be protected and your center must be anchored with reinforcements. Supplies needed to be secured from raids and scouts needed to be deployed as aggressively as possible to discern the strength and position of the enemy.

When we choose to operate on the frequency of compassion and kindness, we create, and reinforce our own reality, as filled with compassion and kindness. I refer here to the idea of unconditional compassion and kindness. It means that we can choose to react to any situation, as negative as it may seem to be, with kindness and understanding. Whenever someone chooses to be rude to us, there is no need for us to respond with rudeness. A moment of self-reflection can remind us that fire fought with fire only increases the heat. The more often we practice our conscious positive response, to any situation, our automatic negative reactions are gradually being replaced with a conscious decision to act in the most loving way we can conceive at the moment.

In one sense, there is no positive, active solution to "government." The ultimate solution is negative and passive: Stop advocating aggression against your neighbors. Stop engaging in rituals that condone the initiation of violence and reinforce the notion that some people have the right to rule. Stop thinking and speaking and acting in ways that reinforce the myth that normal people should be, and must be, beholden to some master, and should obey such a master rather than follow their own consciences.

The repeated attempts that have been made to improve humanity - in particular to make it more peacable - have failed, because nobody has understood the full depth and vigour of the instincts of aggression innate in each individual. Such efforts do not seek to do more than encourage the positive, well-wishing impulses of the person while denying or suppressing his aggressive ones. And so they have been doomed to failure from the beginning. But psychoanalysis has different means at its disposal for a task of this kind. It cannot, it is true, altogether do away with man's aggressive instinct as such; but it can, by diminishing the anxiety which accentuates those instincts, break up the mutual reinforcement that is going on all the time between his hatred and his fear. When, in our analytic work, we are always seeing how the resolution of early infantile anxiety not only lessens and modifies the child's aggressive impulses, but leads to a more valuable employment and gratification of them from a social point of view; how the child shows an ever-grwing, deeply rooted desire to be loved and to love, and to be at peace with the world about it; and how much pleasure and benefit, and what a lessening of anxiety it derives from the fulfilment of this desire - when we see all this, we are ready to believe that what now would seem a Utopian state of things may well come true in those distant days when, as I hope, child-analysis will become as much a part of every person's upbringing as school-education is now. Then, perhaps, that hostile attitude, springing from fear and suspicion, which is latent more or less strongly in each human being, and which intensifies a hundredfold in him every impulse of destruction, will give way to kindlier and more trustful feelings towards his fellowmen, and people may inhabit the world together in greater peace and goodwill than they do now.

Never go into user research to prove a point, and never create goals that seek to justify a position or reinforce a perspective. The process should aim to uncover what people really want and how they really are, not whether an opinion (whether yours or a stakeholder’s) is correct

Instead of making the children do good behaviors by threatening to punish them if they don't, the teachers watch the children until they spontaneously do a good thing and give them rewards to reinforce the behavior and make them more likely to do that behavior again in the future.

Optimists Optimism is normal, but some fortunate people are more optimistic than the rest of us. If you are genetically endowed with an optimistic bias, you hardly need to be told that you are a lucky person—you already feel fortunate. An optimistic attitude is largely inherited, and it is part of a general disposition for well-being, which may also include a preference for seeing the bright side of everything. If you were allowed one wish for your child, seriously consider wishing him or her optimism. Optimists are normally cheerful and happy, and therefore popular; they are resilient in adapting to failures and hardships, their chances of clinical depression are reduced, their immune system is stronger, they take better care of their health, they feel healthier than others and are in fact likely to live longer. A study of people who exaggerate their expected life span beyond actuarial predictions showed that they work longer hours, are more optimistic about their future income, are more likely to remarry after divorce (the classic “triumph of hope over experience”), and are more prone to bet on individual stocks. Of course, the blessings of optimism are offered only to individuals who are only mildly biased and who are able to “accentuate the positive” without losing track of reality. Optimistic individuals play a disproportionate role in shaping our lives. Their decisions make a difference; they are the inventors, the entrepreneurs, the political and military leaders—not average people. They got to where they are by seeking challenges and taking risks. They are talented and they have been lucky, almost certainly luckier than they acknowledge. They are probably optimistic by temperament; a survey of founders of small businesses concluded that entrepreneurs are more sanguine than midlevel managers about life in general. Their experiences of success have confirmed their faith in their judgment and in their ability to control events. Their self-confidence is reinforced by the admiration of others. This reasoning leads to a hypothesis: the people who have the greatest influence on the lives of others are likely to be optimistic and overconfident, and to take more risks than they realize.

The brain is a belief engine. From sensory data flowing in through the senses the brain naturally begins to look for and find patterns, and then infuses those patterns with meaning. The first process I call patternicity: the tendency to find meaningful patterns in both meaningful and meaningless data. The second process I call agenticity: the tendency to infuse patterns with meaning, intention, and agency. We can’t help it. Our brains evolved to connect the dots of our world into meaningful patterns that explain why things happen. These meaningful patterns become beliefs, and these beliefs shape our understanding of reality. Once beliefs are formed, the brain begins to look for and find confirmatory evidence in support of those beliefs, which adds an emotional boost of further confidence in the beliefs and thereby accelerates the process of reinforcing them, and round and round the process goes in a positive feedback loop of belief confirmation.

Even unrelated members of a clan who exhibit such positive attributes trigger in our brains a moral pattern: (A) Og was nice to me, so (B) I should be nice to Og; and (C) if I help Og, (D) Og will return the favor. In The Mind of the Market I demonstrated that this effect can be seen between clans and tribes when they participated in mutually beneficial exchanges, also known as trade. Even in the modern world, opening trade borders between two countries tends to lower tensions and aggressions between them, and closing trade borders—imposing trade sanctions—increases the likelihood that two nations will fight. These are both good examples of moral patternicities that have worked for and against our species.3

Strategy can seem mystical and mysterious. It isn't. It is easily defined. It is a set of choices about winning. Again, it is an integrated set of choices that uniquely positions the firm in its industry so as to create sustainable advantage and superior value relative to the competition. Specifically, strategy is the answer to these five interrelated questions: 1. What is your winning aspiration? The purpose of your enterprise, its motivating aspiration. 2. Where will you play? A playing field where you can achieve that aspiration. 3. How will you win? The way you will win on the chosen playing field. 4. What capabilities must be in place? The set and configuration of capabilities required to win in the chosen way. 5. What management systems are required? The systems and measures that enable the capabilities and support the choices. These choices and the relationship between them can be understood as a reinforcing cascade, with the choices at the top of the cascade setting the context for the choices below, and choices at the bottom influencing and refining the choices above.

I, for one, am not pro-sex. I am not sex-positive or sex-negative. I am pro-pleasure, which does not need to include sex at all, and I am pro-sexual choice—real choice. It is not enough to say that everyone should only do what they want. That’s a bromide that anyone can parrot and it ignores the ways that society pressures us to want certain things. Back it up. Show us examples of powerful, enviable women who are openly indifferent to sex, secure in that decision, and not constantly challenged by others. Don’t reinforce the new charmed circle with comments about how polyamory is more evolved than monogamy, or look down on vanilla sex. Stop assuming that sexual behavior must be linked to political belief or that horniness is an interesting personality trait. That’s closer to what I mean by real choice.

Our genetic endowments, coupled with many early environmental impacts, establish our childhood intelligence. An environment lacking a sufficient level of stimulation stifles our mental development. An environment with a sufficient level of stimulation enables our genetically different abilities to flower, and at the same time often sets into motion positive social and cultural pressures that reinforce our improvement.

People who think they need high-pressure methods or tools—pinch collars or electric appliances—to train a dog have no clue how to train a dog well. Training, both as a hobby and as a profession, should be pleasant for the dog and the handler. It should be a successful learning process that yields progress for both parties. If training becomes a torment for the handler or the dog, then both parties are on the wrong track.

According to the prevailing notion, to be free means to be free to satisfy one’s preferences. Preferences themselves are beyond rational scrutiny; they express the authentic core of a self whose freedom is realized when there are no encumbrances to its preference-satisfying behavior. Reason is in the service of this freedom, in a purely instrumental way; it is a person’s capacity to calculate the best means to satisfy his ends. About the ends themselves we are to maintain a principled silence, out of respect for the autonomy of the individual. To do otherwise would be to risk lapsing into paternalism. Thus does liberal agnosticism about the human good line up with the market ideal of “choice.” We invoke the latter as a content-free meta-good that bathes every actual choice made in the softly egalitarian, flattering light of autonomy. This mutually reinforcing set of posits about freedom and rationality provides the basic framework for the discipline of economics, and for “liberal theory” in departments of political science. It is all wonderfully consistent, even beautiful. But in surveying contemporary life, it is hard not to notice that this catechism doesn’t describe our situation very well. Especially the bit about our preferences expressing a welling-up of the authentic self. Those preferences have become the object of social engineering, conducted not by government bureaucrats but by mind-bogglingly wealthy corporations armed with big data. To continue to insist that preferences express the sovereign self and are for that reason sacred—unavailable for rational scrutiny—is to put one’s head in the sand. The resolutely individualistic understanding of freedom and rationality we have inherited from the liberal tradition disarms the critical faculties we need most in order to grapple with the large-scale societal pressures we now face.

Or consider the fraught topic of self-esteem. We tend to assume that having high self-esteem is a good thing, but some psychologists have long suspected that there might be something wrong with the whole notion – because it rests on the assumption of a unitary, easily identifiable self. Setting out to give your ‘self’ one universal positive rating may in fact be deeply perilous. The problem lies in the fact that you’re getting into the self-rating game at all; implicitly, you’re assuming that you are a single self that can be given a universal grade. When you rate your self highly, you actually create the possibility of rating your self poorly; you are reinforcing the notion that your self is something that can be ‘good’ or ‘bad’ in the first place. And this will always be a preposterous overgeneralisation. You have strengths and weaknesses; you behave in good ways and bad ways. Smothering all these nuances with a blanket notion of self-esteem is a recipe for misery. Inculcate high self-esteem in your children, claims Paul Hauck, a psychologist opposed to the concept of self-esteem, and you will be ‘teaching them arrogance, conceit and superiority’ – or alternatively, when their high self-esteem falters, ‘guilt, depression, [and] feelings of inferiority and insecurity’ instead. Better to drop the generalisations. Rate your individual acts as good or bad, if you like. Seek to perform as many good ones, and as few bad ones, as possible. But leave your self out of it.

The feeling of inner detachment and isolation is not in itself an abnormal phenomenon but is normal in the sense that consciousness has withdrawn from the phenomenal world and got outside time and space. You will find the clearest parallels in Indian philosophy, especially in Yoga. In your case the feeling is reinforced by your psychological studies. The assimilated unconscious apparently disappears in consciousness without trace, but it has the effect of detaching consciousness from its ties to the object. I have described this development in my commentary on the Golden Flower. It is a sort of integration process and an anticipation of consciousness. The cross is an indication of this, since it represents an integration of the 4 (functions). It is perfectly understandable that, when consciousness detaches itself from the object, the feeling arises that one does not know where one stands. Actually one is standing nowhere, because standing has a below and an above. But there one has no below and above at all, because spatiality pertains to the world of the senses, and consciousness possesses spatiality only when it is in participation with that world. It is a not-knowing, which has the same positive character as nirvana in the Buddhist definition, or the wu-wei, not-doing, of the Chinese, which does not mean doing nothing. The profound doubt you seem to be suffering from is quite in order as it simply expresses the detachment of consciousness and the resultant explanation of the objective world as an illusion.

And as a therapist I felt caught in the drama of my own theories. The research data showed that Rogerian patients ended up saying positive statements, and Freudian patients ended up talking about their mother because of subtle reinforcement clues—it was so obvious. I would sit with my little notebook and when the person would start talking about his mother, I’d make a note and it didn’t take long for the patient to realize that he got his “note” taken, he got his pellet, every time he said certain things. And pretty soon he would be “Freudianized”.

life is simply one continual watch against the menace of death;—it has transformed us into unthinking animals in order to give us the weapon of instinct—it has reinforced us with dullness, so that we do not go to pieces before the horror, which would overwhelm us if we had clear, conscious thought—it has awakened in us the sense of comradeship, so that we escape the abyss of solitude—it has lent us the indifference of wild creatures, so that in spite of all, we perceive the positive in every moment, and store it up as a reserve against the onslaught of nothingness.” ― All Quiet on the Western Front

The doctrinal system, which produces what we call “propaganda” when discussing enemies, has two distinct targets. One target is what’s sometimes called the “political class,” the roughly 20% of the population that’s relatively educated, more or less articulate, playing some role in decision-making. Their acceptance of doctrine is crucial, because they’re in a position to design and implement policy. Then there’s the other 80% or so of the population. These are Lippmann’s “spectators of action,” whom he referred to as the “bewildered herd.” They are supposed to follow orders and keep out of the way of the important people. They’re the target of the real mass media: the tabloids, the sitcoms, the Super Bowl and so on. These sectors of the doctrinal system serve to divert the unwashed masses and reinforce the basic social values: passivity, submissiveness to authority, the overriding virtue of greed and personal gain, lack of concern for others, fear of real or imagined enemies, etc. The goal is to keep the bewildered herd bewildered. It’s unnecessary for them to trouble themselves with what’s happening in the world. In fact, it’s undesirable—if they see too much of reality they may set themselves to change it.

MET therapists build up motivation by encouraging their patients to talk about their healthy desires. There’s an old saying: “We don’t believe what we hear, we believe what we say.” For example, if you give someone a lecture on the importance of honesty, then have them play a game in which cheating is rewarded, you’ll probably find that the lecture had little effect. On the other hand, if you ask someone to give you a lecture on the importance of honesty, they will be less likely to cheat when they sit down to play the game. MET is a little manipulative. When the patient makes a statement the therapist likes, referred to as a pro-change statement, such as, “Sometimes I have trouble getting to work on time after a night of heavy drinking,” the therapist responds with positive reinforcement, or a request to “tell me more about that.” On the other hand, if the patient makes an anti-change statement, such as, “I work hard all day, and I deserve to relax in the evening with a few martinis,” the therapist doesn’t argue, because that would provoke more anti-change statements as the debate goes back and forth. Instead, she simply changes the subject. Patients usually don’t notice what’s going on, so the technique slips past their conscious defenses,

Groups have powerful self-reinforcing mechanisms at work. These can lead to group polarization—a tendency for members of the group to end up in a more extreme position than they started in because they have heard the views repeated frequently. At the extreme limit of group behavior is groupthink. This occurs when a group makes faulty decisions because group pressures lead to a deterioration of “mental efficiency, reality testing, and moral judgment.” The original work was conducted with reference to the Vietnam War and the Bay of Pigs fiasco. However, it rears its head again and again, whether it is in connection with the Challenger space shuttle disaster or the CIA intelligence failure over the WMD of Saddam Hussein. Groupthink tends to have eight symptoms: 1 . An illusion of invulnerability. This creates excessive optimism that encourages taking extreme risks. [...] 2. Collective rationalization. Members of the group discount warnings and do not reconsider their assumptions. [...] 3. Belief in inherent morality. Members believe in the rightness of their cause and therefore ignore the ethical or moral consequences of their decisions. 4. Stereotyped views of out-groups. Negative views of “enemy” make effective responses to conflict seem unnecessary. Remember how those who wouldn't go along with the dot-com bubble were dismissed as simply not getting it. 5. Direct pressure on dissenters. Members are under pressure not to express arguments against any of the group’s views. 6. Self-censorship. Doubts and deviations from the perceived group consensus are not expressed. 7. Illusion of unanimity. The majority view and judgments are assumed to be unanimous. 8. "Mind guards" are appointed. Members protect the group and the leader from information that is problematic or contradictory to the group's cohesiveness, view, and/or decisions. This is confirmatory bias writ large.

Recent research cited by Cass Sunstein, for example, has shown that people with a particular political orientation who join a like-minded group emerge from that group with stronger political leanings than they started with. “In almost every group,” Sunstein writes, “people ended up with more extreme positions …. The result is group polarization, which occurs when like-minded people interact and end up in a more extreme position in line with their original inclinations.” And with the Internet added to the fundamentalist equation, it is now easier than ever for extremists of all types to find their ideological soul mates and reinforce their radical thinking.

The flat tire that threw Julio into a temporary panic and the divorce that almost killed Jim don’t act directly as physical causes producing a physical effect—as, for instance, one billiard ball hitting another and making it carom in a predictable direction. The outside event appears in consciousness purely as information, without necessarily having a positive or negative value attached to it. It is the self that interprets that raw information in the context of its own interests, and determines whether it is harmful or not. For instance, if Julio had had more money or some credit, his problem would have been perfectly innocuous. If in the past he had invested more psychic energy in making friends on the job, the flat tire would not have created panic, because he could have always asked one of his co-workers to give him a ride for a few days. And if he had had a stronger sense of self-confidence, the temporary setback would not have affected him as much because he would have trusted his ability to overcome it eventually. Similarly, if Jim had been more independent, the divorce would not have affected him as deeply. But at his age his goals must have still been bound up too closely with those of his mother and father, so that the split between them also split his sense of self. Had he had closer friends or a longer record of goals successfully achieved, his self would have had the strength to maintain its integrity. He was lucky that after the breakdown his parents realized the predicament and sought help for themselves and their son, reestablishing a stable enough relationship with Jim to allow him to go on with the task of building a sturdy self. Every piece of information we process gets evaluated for its bearing on the self. Does it threaten our goals, does it support them, or is it neutral? News of the fall of the stock market will upset the banker, but it might reinforce the sense of self of the political activist. A new piece of information will either create disorder in consciousness, by getting us all worked up to face the threat, or it will reinforce our goals, thereby freeing up psychic energy.

I know that a brighter view may be taken, and if the sadder has been emphasized in these letters, it is only because we feel you know less about it. For more has been written about the successes than about the failures, and it seems to us that it is more important that you should know about the reverses than about the successes of the war. We shall have all eternity to celebrate the victories, but we have only the few hours before sunset in which to win them. We are not winning them as we should, because the fact of the reverses is so little realized, and the needed reinforcements are not forthcoming, as they would be if the position were thoroughly understood. Reinforcements of men and women are needed, but, far above all, reinforcements of prayer. And so we have tried to tell you the truth the uninteresting, unromantic truth about the heathen as we find them, the work as it is. More workers are needed. No words can tell how much they are needed, how much they are wanted here. But we will never try to allure anyone to think of coming by painting coloured pictures, when the facts are in black and white. What if black and white will never attract like colours ? We care not for it ; our business is to tell the truth. The work is not a pretty thing, to be looked at and admired. It is a fight. And battlefields are not beautiful. But if one is truly called of God, all the difficulties and discouragements only intensify the Call. If things were easier there would be less need. The greater the need, the clearer the Call rings through one, the deeper the conviction grows: it was God s Call. And as one obeys it, there is the joy of obedience, quite apart from the joy of success. There is joy in being with Jesus in a place where His friends are few ; and sometimes, when one would least expect it, coming home tired out and disheartened after a day in an opposing or indifferent town, suddenly how, you can hardly tell such a wave of the joy of Jesus flows over you and through you, that you are stilled with the sense of utter joy. Then, when you see Him winning souls, or hear of your comrades victories, oh ! all that is within you sings, I have more than an overweight of joy !

■​Imagine yourself in your counterpart’s situation. The beauty of empathy is that it doesn’t demand that you agree with the other person’s ideas (you may well find them crazy). But by acknowledging the other person’s situation, you immediately convey that you are listening. And once they know that you are listening, they may tell you something that you can use. ■​The reasons why a counterpart will not make an agreement with you are often more powerful than why they will make a deal, so focus first on clearing the barriers to agreement. Denying barriers or negative influences gives them credence; get them into the open. ■​Pause. After you label a barrier or mirror a statement, let it sink in. Don’t worry, the other party will fill the silence. ■​Label your counterpart’s fears to diffuse their power. We all want to talk about the happy stuff, but remember, the faster you interrupt action in your counterpart’s amygdala, the part of the brain that generates fear, the faster you can generate feelings of safety, well-being, and trust. ■​List the worst things that the other party could say about you and say them before the other person can. Performing an accusation audit in advance prepares you to head off negative dynamics before they take root. And because these accusations often sound exaggerated when said aloud, speaking them will encourage the other person to claim that quite the opposite is true. ■​Remember you’re dealing with a person who wants to be appreciated and understood. So use labels to reinforce and encourage positive perceptions and dynamics.

Positive or negative, the beliefs we identify with will result in any number of effects that will dominate and shape our lives. In order to be free of these effects, we must free ourselves from our identification with such beliefs. Still, you might respond: “But these so-called ‘beliefs’ are really just assessments, things I’ve actually witnessed in my self. They’re not something I just made up.” Which illustrates my point. We continue to think and act within these patterns—further reinforcing the conviction that they are genuine aspects of ourselves—because we believe they are us. We see them as natural expressions of the way we are, and will defend our right to act them out. Even if we attempt to get free, we’re likely to fall again into being “stupid,” or “superior,” or what have you, since that is what appears to us as true.

The instinctive attraction of the daughters of high society to noble ideals was probably reinforced by an idea that, in dedicating themselves to the Church, they could escape the sometimes grim realities of marriage. It was not only the problem of volatile husbands raised in a society that prized aggressive masculinity and constant pregnancy; there was also the painful fact that only a few of the numerous babies would survive to adulthood. Against these harsh realities, the new monastic communities offered an appealing alternative, a rigid but somehow delicious atmosphere similar to that of a girls' boarding school. To a virgin, this must have seemed attractive, and to a teenage Roman widow weighing the dangers of a second marriage, it must have seemed positively utopian. And, of course, there was the chance to do good work. We should not underestimate the delight that these women found in being able to pool their resources in trying to better the lot of the city's poor.

Qualities such as honesty, determination, and a cheerful acceptance of stress, which can all be identified through probing questionnaires and interviews, may be more important to the company in the long run than one's college grade-point average or years of "related experience." Every business is only as good as the people it brings into the organization. The corporate trainer should feel his job is the most important in the company, because it is. Exalt seniority-publicly, shamelessly, and with enough fanfare to raise goosebumps on the flesh of the most cynical spectator. And, after the ceremony, there should be some sort of permanent display so that employees passing by are continuously reminded of their own achievements and the achievements of others. The manager must freely share his expertise-not only about company procedures and products and services but also with regard to the supervisory skills he has worked so hard to acquire. If his attitude is, "Let them go out and get their own MBAs," the personnel under his authority will never have the full benefit of his experience. Without it, they will perform at a lower standard than is possible, jeopardizing the manager's own success. Should a CEO proclaim that there is no higher calling than being an employee of his organization? Perhaps not-for fear of being misunderstood-but it's certainly all right to think it. In fact, a CEO who does not feel this way should look for another company to manage-one that actually does contribute toward a better life for all. Every corporate leader should communicate to his workforce that its efforts are important and that employees should be very proud of what they do-for the company, for themselves, and, literally, for the world. If any employee is embarrassed to tell his friends what he does for a living, there has been a failure of leadership at his workplace. Loyalty is not demanded; it is created. Why can't a CEO put out his own suggested reading list to reinforce the corporate vision and core values? An attractive display at every employee lounge of books to be freely borrowed, or purchased, will generate interest and participation. Of course, the program has to be purely voluntary, but many employees will wish to be conversant with the material others are talking about. The books will be another point of contact between individuals, who might find themselves conversing on topics other than the weekend football games. By simply distributing the list and displaying the books prominently, the CEO will set into motion a chain of events that can greatly benefit the workplace. For a very cost-effective investment, management will have yet another way to strengthen the corporate message. The very existence of many companies hangs not on the decisions of their visionary CEOs and energetic managers but on the behavior of its receptionists, retail clerks, delivery drivers, and service personnel. The manager must put himself and his people through progressively challenging courage-building experiences. He must make these a mandatory group experience, and he must lead the way. People who have confronted the fear of public speaking, and have learned to master it, find that their new confidence manifests itself in every other facet of the professional and personal lives. Managers who hold weekly meetings in which everyone takes on progressively more difficult speaking or presentation assignments will see personalities revolutionized before their eyes. Command from a forward position, which means from the thick of it. No soldier will ever be inspired to advance into a hail of bullets by orders phoned in on the radio from the safety of a remote command post; he is inspired to follow the officer in front of him. It is much more effective to get your personnel to follow you than to push them forward from behind a desk. The more important the mission, the more important it is to be at the front.

Race and racism are power constructs of the modern world. For roughly two hundred thousand years, before race and racism were constructed in the fifteenth century, humans saw color but did not group the colors into continental races, did not commonly attach negative and positive characteristics to those colors and rank the races to justify racial inequity, to reinforce racist power and policy. Racism is not even six hundred years old. It’s a cancer that we’ve caught early. But racism is one of the fastest-spreading and most fatal cancers humanity has ever known. It is hard to find a place where its cancer cells are not dividing and multiplying. There is nothing I see in our world today, in our history, giving me hope that one day antiracists will win the fight, that one day the flag of antiracism will fly over a world of equity. What gives me hope is a simple truism. Once we lose hope, we are guaranteed to lose. But if we ignore the odds and fight to create an antiracist world, then we give humanity a chance to one day survive, a chance to live in communion, a chance to be forever free.

The tornadic bundle of legs and arms and feet and hands push farther into the kitchen until only the occasional flailing limb is visible from the living room, where I can’t believe I’m still standing. A spectator in my own life, I watch the supernova of my two worlds colliding: Mom and Galen. Human and Syrena. Poseidon and Triton. But what can I do? Who should I help? Mom, who lied to me for eighteen years, then tried to shank my boyfriend? Galen, who forgot this little thing called “tact” when he accused my mom of being a runaway fish-princess? Toraf, who…what the heck is Toraf doing, anyway? And did he really just sack my mom like an opposing quarterback? The urgency level for a quick decision elevates to right-freaking-now. I decide that screaming is still best for everyone-it’s nonviolent, distracting, and one of the things I’m very, very good at. I open my mouth, but Rayna beats me to it-only, her scream is much more valuable than mine would have been, because she includes words with it. “Stop it right now, or I’ll kill you all!” She pushed past me with a decrepit, rusty harpoon from God-knows-what century, probably pillaged from one of her shipwreck excursions. She waves it at the three of them like a crazed fisherman in a Jaws movie. I hope they don’t notice she’s got it pointed backward and that if she fires it, she’ll skewer our couch and Grandma’s first attempt at quilting. It works. The bare feet and tennis shoes stop scuffling-out of fear or shock, I’m not sure-and Toraf’s head appears at the top of the counter. “Princess,” he says, breathless. “I told you to stay outside.” “Emma, run!” Mom yells. Toraf disappears again, followed by a symphony of scraping and knocking and thumping and cussing. Rayna rolls her eyes at me, grumbling to herself as she stomps into the kitchen. She adjusts the harpoon to a more deadly position, scraping the popcorn ceiling and sending rust and Sheetrock and tetanus flaking onto the floor like dirty snow. Aiming it at the mound of struggling limbs, she says, “One of you is about to die, and right now I don’t really care who it is.” Thank God for Rayna. People like Rayna get things done. People like me watch people like Rayna get things done. Then people like me round the corner of the counter as if they helped, as if they didn’t stand there and let everyone they love beat the shizzle out of one another. I peer down at the three of them all tangled up. Crossing my arms, I try to mimic Rayna’s impressive rage, but I’m pretty sure my face is only capable of what-the-crap-was-that. Mom looks up at me, nostrils flaring like moth wings. “Emma, I told you to run,” she grinds out before elbowing Toraf in the mouth so hard I think he might swallow a tooth. Then she kicks Galen in the ribs. He groans, but catches her foot before she can re-up. Toraf spits blood on the linoleum beside him and grabs Mom’s arms. She writhes and wriggles, bristling like a trapped badger and cussing like sailor on crack. Mom has never been girlie. Finally she stops, her arms and legs slumping to the floor in defeat. Tears puddle in her eyes. “Let her go,” she sobs. “She’s got nothing to do with this. She doesn’t even know about us. Take me and leave her out of this. I’ll do anything.” Which reinforces, right here and now, that my mom is Nalia. Nalia is my mom. Also, holy crap.

The philosopher John Locke once described the case of a man who had learned to dance by practicing according to a strict ritual, always in the same room, which contained an old trunk. Unfortunately, wrote Locke, “the idea of this remarkable piece of household stuff had so mixed itself with the turns and steps of all his dances, that though in that chamber he could dance excellently well, yet it was only when that trunk was there; he could not perform well in any other place unless that or some other trunk had its due position in the room.” This research says, take the trunk out of the room. Since we cannot predict the context in which we’ll have to perform, we’re better off varying the circumstances in which we prepare. We need to handle life’s pop quizzes, its spontaneous pickup games and jam sessions, and the traditional advice to establish a strict practice routine is no way to do so. On the contrary: Try another room altogether. Another time of day. Take the guitar outside, into the park, into the woods. Change cafés. Switch practice courts. Put on blues instead of classical. Each alteration of the routine further enriches the skills being rehearsed, making them sharper and more accessible for a longer period of time. This kind of experimenting itself reinforces learning, and makes what you know increasingly independent of your surroundings.

Shortly before our CFO’s pep talk, another high-level executive at the bank stopped me in the hall to give me what he considered some critical advice. “A lot of smart kids like you come through the bank, and they use it for a stepping stone,” he said. “They stay for a year or two and then they leave. I think that’s a huge mistake. Look at me: I’ve been here forever and I’m happier than anyone I know. This place rewards loyalty, and I’m good at my job because I’ve got my finger right on the pulse of the company. I know everything that’s going on.” A week later, I saw two workmen hauling boxes out of his office. He was a victim of the bank’s first-ever round of layoffs. I’m not trying to put this man down for his faith in the bank or make light of his unemployment. I want to use his story to make another point about failure in business. That chat reinforced something else I was beginning to learn: people in management positions, even very senior management positions, are often completely wrong about the fortunes of their own companies. More important, in making these misjudgments, they almost always err on the side of excessive optimism. They think their businesses are in much better shape than they actually are. Jerry’s rig utilization chart at Global Marine and our own CFO’s boasts about Joe DiMaggio only underscored this lesson for me at the time. And, three decades and over 1,400 meetings with other executives later, I can say this tendency is as pronounced as ever.