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It is far too facile an explanation to pin this devotion solely on a personality cult around Trump. The conditions that first brought him to power and, later, led to a nearly complete Republican capitulation to his whims were set in motion by two religious and political transformations of the 1970s: the sprawling political and ideological infrastructure Paul Weyrich built in the wake of Watergate, and the proliferation of televangelism and its marriage to Republican politics. At this critical moment in American history, when the democratic experiment hangs in the balance, this totalizing political and religious culture, rooted in a white Christian nationalist political ideology, was tailor-made to go to the mat for Trump. For Trump’s white evangelical supporters, defending him became indistinguishable from defending white Christian America.
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Sarah Posner (Unholy: Why White Evangelicals Worship at the Altar of Donald Trump)