Overcoming Sales Objections Quotes

No problem, no sale In every sale there’s a gap All sales are about change Customers don’t like change Sales are emotional Customers do like change when they feel it’s worth the cost Asking “Why?” gets customers to “Yes” Sales happen when the future state is a better state No one gives a shit about you

Trumpeting feature benefits that may or may not be of value to your customer will not get you closer to the sale. Mentioning your place on the Fortune 500 will not get you any closer to the sale. In fact, every time you talk about yourself, you risk triggering those change-resistant, emotionally fraught thoughts and feelings in your customers.

Is the competition really some mythical beast? No, not really. Knowing how to play your group of salespeople as a team, to overcome the group objective of winning the customers support, is the objective. The opposing team in proper viewpoint is not just the similar competing business to yours. Nor is it the competing franchises of your home office. No, in order to really be effective in the market place as a surviving business, you must go beyond that philosophy. You must be willing to expand your viewpoint to fully understand who the competition truly is. Your true competition is simply this: Anywhere that your customer would spend his or her dollars as opposed to spending them at your company or place of business.

I was watching myself fall back onto the classic sales approach, with its tired old script: First become likable and build rapport, then explain “features and benefits,” next do a trial close, and then fight like an alley cat to overcome all the objections the buyer has come up with.

Because prospecting is everything. If

Free to be oneself" in fact means: free to project one's desires onto produced goods. "Free to enjoy life" means: free to regress and be irrational, and thus adapt to a certain social organization of production. The sales "philosophy" is in no way encumbered by paradox. It advertises a rational goal (to enlighten people about their wants) and scientific methods, in order to promote irrational behavior in man (to accept being only a complex of immediate drives and to be satisfied with their satisfaction). Even drives are dangerous however, and the neo- sorcerers of consumption are careful not to liberate people in accordance with some explosive end state of happiness. They only offer the resolution of tensions, that is to say, a freedom by default: "Every time a tension differential is created, which leads to frustration and action, we can expect a product to overcome this tension by responding to the aspirations of the group. Then the product has a chance of success." The goal is to allow the drives that were previously blocked by mental determinants {instances) (taboo, superego, guilt) to crystallize on objects, concrete determinants where the explosive force of desire is annulled and the ritual repressive function of social organization is materialized. The freedom of existence that pits the individual against society is dangerous. But the freedom to possess is harmless, since it enters the game without knowing it. As Dr Dichter claims, this freedom is a moral one. It is even the ultimate in morality, since the consumer is simultaneously reconciled with himself and with the group. He becomes the perfect social being. Traditional morality only required that the individual conform to the group; advertising "philosophy" requires that they now conform to themselves, and that they resolve their own conflicts. In this way it invests him morally as never before. Taboos, anxieties, and neuroses, which made the individual a deviant and an outlaw, are lifted at the cost of a regression in the security of objects, thus This sales 14 The System of Objects reinforcing the images of the Father and the Mother. The irrationality of drives increasingly more "free" at the base will go hand in hand with control increasingly more restricted at the top.

A Sales Professional To significantly increase sales, expand market share, and provide unparalleled levels of customer service to contribute to organizational growth and profit objectives Perform in-depth market analysis and create growth plans Lead generation, networking, and relationship building Demonstrate high-impact presentation and closing skills Assess client needs, and effectively overcome objections to sale Establish new territories and turn around underperforming ones Initiate new product/service launch Identify and capitalize on new and existing business opportunities Provide groundbreaking levels of customer service

increasing your buyers’ customer base, augmenting their revenue, streamlining their processes, or making their life or work more productive and enjoyable.

Sometimes just overcoming one objection can lead to a sale.

Because longevity promotes favorability, it may confer legitimacy.

There are mountains written about closing and overcoming objections. Read every book. Listen to every CD. They all contain ways to overcome objections. And most have usable ideas. Your job is to apply those ideas to your style and personality. And the ultimate goal is to make sales in a way that you never have to use them -- by establishing relationships and friendships. Sometimes you're precluded from the relationship or friendship, and the ideas are all that's left. That's why you need to know them all.

You should use social proof to solve the objections and emotional concerns your prospects have. If your testimonials only focus on how great your solution is and aren’t strategically placed to help customers overcome specific hurdles, you’re missing a key optimization opportunity. Effective social proof should directly address the specific objections stopping prospects from converting. For example, if customers share that they’re concerned about the transition from their current software, share a testimonial from someone raving about how seamless the changeover was. Remember — prospects will believe customers like them more than they’ll believe claims that you make.

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