“
Advice to my younger self:
1 Start where you are with what you have
2 Try not to hurt other people
3 Take more chances
4 If you fail, keep trying
”
”
Germany Kent
“
It is a bit of a cliché to characterize life as a rambling journey on which we can alter our course at any given time--by the slightest turn of the wheel, the wisdom goes, we influence the chain of events and thus recast our destiny with new cohorts, circumstances, and discoveries. But for the most of us, life is nothing like that. Instead, we have a few brief periods when we are offered a handful of discrete options. Do I take this job or that job? In Chicago or New York? Do I join this circle of friends or that one, and with whom do I go home at the end of the night? And does one make time for children now? Or later? Or later still?
In that sense, life is less like a journey than it is a game of honeymoon bridge. In our twenties, when there is still so much time ahead of us, time that seems ample for a hundred indecisions, for a hundred visions and revisions--we draw a card, and we must decide right then and there whether to keep that card and discard the next, or discard the first card and keep the second. And before we know it, the deck has been played out and the decisions we have just made shape our lives for decades to come.
”
”
Amor Towles (Rules of Civility)
“
The city was so big. It lulled you into thinking that there were so many options, but most of the options had to do with buying things: dinner entrées, cocktails, the cover charge to a nightclub. Then there was the shopping, big chain stores open late, up and down the streets, throbbing with bass-heavy music and lighting. In the Garment District, diminished to a limited span of blocks after apparel manufacture moved overseas, wholesale shops sold fabrics and trinkets imported from China, India, Pakistan. In Jonathan’s apartment, we used to
”
”
Ling Ma (Severance)
“
Perhaps the rest of the world was gone. It was the most plausible answer. Heaven knows she couldn’t see or think of anyone else. That must be the answer, they were the only two people left, as the Earth spun into a timeless abyss.
Claire once read time doesn’t pass at normal speeds within a black hole. If one were to travel into a black hole for only moments and return again, centuries would have passed. That explained the sensation she felt, once again peering into his dark gaze. She wouldn’t look away; she’d trained herself better than that. Then again, she reasoned, it wasn’t an option. She couldn’t divert her gaze if she wanted. The hold upon her stare was stronger than any ropes or chains made by man. Claire knew from experience, submitting to the hold was her best chance at survival. Fighting was a futile waste of energy.
”
”
Aleatha Romig (Truth (Consequences, #2))
“
But, if you've decided to go out on a limb and kill one, for goodness' sake, be prepared. We all read, with dismay, the sad story of a good woman wronged in south Mississippi who took that option and made a complete mess of the entire thing. See, first she shot him. Well, she saw right off the bat that that was a mistake because then she had this enormous dead body to deal with. He was every bit as much trouble to her dead as he ever had been alive, and was getting more so all the time. So then, she made another snap decision to cut him up in pieces and dispose of him a hunk at a time. More poor planning. First, she didn't have the proper carving utensils on hand and hacking him up proved to be just a major chore, plus it made just this colossal mess on her off-white shag living room carpet. It's getting to be like the Cat in the Hat now, only Thing Two ain't showing up to help with the clean-up. She finally gets him into portable-size portions, and wouldn't you know it? Cheap trash bags. Can anything else possible go wrong for this poor woman? So, the lesson here is obvious--for want of a small chain saw, a roll of Visqueen and some genuine Hefty bags, she is in Parchman Penitentiary today instead of New Orleans, where she'd planned to go with her new boyfriend. Preparation is everything.
”
”
Jill Conner Browne (The Sweet Potato Queens' Book of Love: A Fallen Southern Belle's Look at Love, Life, Men, Marriage, and Being Prepared)
“
For people like us, looking towards the future can feel daunting. It can literally make us feel sick to the stomach and often induces panic attacks. Trust me, I’ve been there; I get it. That’s why the far-future should never be at the top of our “to-plan” list. It’s alright to have goals but to stress ourselves out with plans and options and worries of the future is a good way to drive us crazy. However, there is one time when I want you to consider the future. Always have something to look forward to.
”
”
S.R. Crawford (From My Suffering: 25 Ways to Break the Chains of Anxiety, Depression & Stress)
“
Studying history aims to loosen the grip of the past. It enables us to turn our head this way and that, and begin to notice possibilities that our ancestors could not imagine, or didn’t want us to imagine. By observing the accidental chain of events that led us here, we realise how our very thoughts and dreams took shape – and we can begin to think and dream differently. Studying history will not tell us what to choose, but at least it gives us more options.
Movements seeking to change the world often begin by rewriting history, thereby enabling people to reimagine the future. Whether you want workers to go on a general strike, women to take possession of their bodies, or oppressed minorities to demand political rights – the first step is to retell their history. The new history will explain that ‘our present situation is neither natural nor eternal. Things were different once. Only a string of chance events created the unjust world we know today. If we act wisely, we can change that world, and create a much better one.’ This is why Marxists recount the history of capitalism; why feminists study the formation of patriarchal societies; and why African Americans commemorate the horrors of the slave trade. They aim not to perpetuate the past, but rather to be liberated from it.
”
”
Yuval Noah Harari (Homo Deus: A History of Tomorrow)
“
His only realistic hope of survival was to order his own artillery to fire on his positions to stall the German attack. Some of his own men might be killed, but “pulling the chain,” as it was called, was his only option.
”
”
Alex Kershaw (The Liberator: One World War II Soldier's 500-Day Odyssey from the Beaches of Sicily to the Gates of Dachau)
“
Ah, Love…what can I say?
16 to 18 love is like butterflies, colorful and fluttering
18 to 20 love is like roller coaster ride, bumpy and exciting
20 to 23 love is like a lab experiment, fun but you need to have practical results in the end
23 to 26 love is shopping, you want to keep trying until you find what fits exactly
26 to 30 love is arrangement, you settle with the convenient and feasible options
After 30, will tell you when I am there...
”
”
Shahla Khan (I Want Back My SPARKLE!: Breaking the global chains of gender slavery.)
“
Studying history aims to loosen the grip of the past. It enables us to turn our head this way and that, and begin to notice possibilities that our ancestors could not imagine, or didn’t want us to imagine. By observing the accidental chain of events that led us here, we realise how our very thoughts and dreams took shape — and we can begin to think and dream differently. Studying history will not tell us what to choose, but at least it gives us more options.
”
”
Yuval Noah Harari (Homo Deus: A History of Tomorrow)
“
the most ethical option is not to stop hunting animals, but to re-enter the food chain and replace the predators that we displaced. To be good stewards of such ecosystems, we have an ethical obligation to become surrogate predators.
”
”
John Durant (The Paleo Manifesto: Ancient Wisdom for Lifelong Health)
“
You make plans and decisions assuming randomness and chaos are for chumps. The illusion of control is a peculiar thing because it often leads to high self-esteem and a belief your destiny is yours for the making more than it really is. This over-optimistic view can translate into actual action, rolling with the punches and moving ahead no matter what. Often, this attitude helps lead to success. Eventually, though, most people get punched in the stomach by life. Sometimes, the gut-punch doesn’t come until after a long chain of wins, until you’ve accumulated enough power to do some serious damage. This is when wars go awry, stock markets crash, and political scandals spill out into the media. Power breeds certainty, and certainty has no clout against the unpredictable, whether you are playing poker or running a country. Psychologists point out these findings do not suggest you should throw up your hands and give up. Those who are not grounded in reality, oddly enough, often achieve a lot in life simply because they believe they can and try harder than others. If you focus too long on your lack of power, you can slip into a state of learned helplessness that will whirl you into a negative feedback loop of depression. Some control is necessary or else you give up altogether. Langer proved this when studying nursing homes where some patients were allowed to arrange their furniture and water plants—they lived longer than those who had had those tasks performed by others. Knowing about the illusion of control shouldn’t discourage you from attempting to carve a space for yourself out of whatever field you want to tackle. After all, doing nothing guarantees no results. But as you do so, remember most of the future is unforeseeable. Learn to coexist with chaos. Factor it into your plans. Accept that failure is always a possibility, even if you are one of the good guys; those who believe failure is not an option never plan for it. Some things are predictable and manageable, but the farther away in time an event occurs, the less power you have over it. The farther away from your body and the more people involved, the less agency you wield. Like a billion rolls of a trillion dice, the factors at play are too complex, too random to truly manage. You can no more predict the course of your life than you could the shape of a cloud. So seek to control the small things, the things that matter, and let them pile up into a heap of happiness. In the bigger picture, control is an illusion anyway.
”
”
David McRaney (You Are Not So Smart)
“
My team and I persuaded Darden Restaurants, the parent company behind chains like Olive Garden and Red Lobster, to make changes to the kinds of food it offered and how it was prepared. They pledged to revamp their menus, cutting calories, reducing sodium, and offering healthier options for kids’ meals.
”
”
Michelle Obama (Becoming)
“
I leaped toward her, landing behind her to guard her back before the Hel-Blar reached us. She shot me a half-surprised, half-grateful glance. The moon glinted on her sword and the chain mail sewn into the leather of her tunic, over her heart.
“Stay close,” I told her.
She snorted. “I have a sword and you have a butter knife. Staying close is about your only option.
”
”
Alyxandra Harvey (Blood Feud (Drake Chronicles, #2))
“
Studying history aims to loosen the grip of the past. It enables us to turn our head this way and that, and begin to notice possibilities that our ancestors could not imagine, or didn’t want us to imagine. By observing the accidental chain of events that led us here, we realise how our very thoughts and dreams took shape – and we can begin to think and dream differently. Studying history will not tell us what to choose, but at least it gives us more options.
”
”
Yuval Noah Harari (Homo Deus: A Brief History of Tomorrow)
“
Curran smiled.
“What’s so funny?”
“Your panties have a bow,” he said.
I looked down. I was wearing a short tank top—not mine—and my blue panties with a narrow white strip of lace at the top and a tiny white bow. Would it have killed me to check what I was wearing before I pulled the blanket down? “What’s wrong with bows?”
“Nothing.” He was grinning now. “I expected barbed wire. Or one of those steel chains.”
Wiseass. “I’m secure enough in myself to wear panties with bows on them. Besides, they are comfy and soft.”
“I bet.” He almost purred.
I gulped. Okay, I needed to either crawl back into bed and cover myself with the blanket or get the hell to the bathroom and back. Since I didn’t fancy peeing on myself, the bathroom was my only option.
“I don’t suppose you’d mind giving me a bit of privacy for my trip?”
“Not a chance,” he said.
I tried to get off the bed. Everything was under control until my weight actually hit my legs and then the room decided to crawl sideways. Curran caught me. His arm hugged my back, his touch sending an electric shiver along my skin. Oh no.
“Need some help, ass kicker?”
“I’m fine, thanks.” I pushed away from him. He held on to me for a second, letting me know that he could restrain me against my will with laughable ease, and let go. I clenched my teeth. Enjoy it while it lasts. I’ll be back on my feet soon.
I walked away from him, successfully maintaining vertical position, and zeroed in on the nearest door.
“That’s the closet.
”
”
Ilona Andrews (Magic Burns (Kate Daniels, #2))
“
we can picture history, not in terms of chains, but rather in terms of cascading waves unfolding in time, producing new information, new options-"miracles," if you wish. This new information, whether it be a novel arrangement in the 1)NA molecule to produce a new species or a novel arrangement of language to produce a new idea, is what ultimately rules. Meat and hones, cathedrals, species, the tread of mighty armies, all are subsumed in rhythm, and a rearrangement of vocal sounds or pen scratches on paper can bring an empire down.
”
”
George Leonard (The Silent Pulse: A Search for the Perfect Rhythm that Exists in Each of Us)
“
Choices, efforts, intentions, and reasoning influence our behavior—but they are themselves part of a chain of causes that precede conscious awareness and over which we exert no ultimate control. My choices matter—and there are paths toward making wiser ones—but I cannot choose what I choose. And if it ever appears that I do—for instance, after going back and forth between two options—I do not choose to choose what I choose. There is a regress here that always ends in darkness. I must take a first step, or a last one, for reasons that are bound to remain inscrutable.
”
”
Sam Harris (Free Will)
“
You have not built your mind. And in moments in which you seem to build it—when you make an effort to change yourself, to acquire knowledge, or to perfect a skill—the only tools at your disposal are those that you have inherited from moments past.
Choices, efforts, intentions, and reasoning influence our behavior—but they are themselves part of a chain of causes that precede conscious awareness and over which we exert no ultimate control. My choices matter—and there are paths toward making wiser ones—but I cannot choose what I choose. And if it ever appears that I do—for instance, after going back and forth between two options—I do not choose to choose what I choose. There is a regress here that always ends in darkness. I must take a first step, or a last one, for reasons that are bound to remain inscrutable.
”
”
Sam Harris (Free Will)
“
There was a beat of silence in which I digested what he’d said. He wasn’t mean or menacing this time. There was no edge to his voice. “What?” I gasped. “I’m trying really hard not to hurt you, but I’m struggling. You need to take a step back before I do something I’ll regret,” he explained. “Who said I can leave you alone?” I asked breathlessly, not really deciphering my own words. “You think I haven’t tried?” “Try harder, Luna. I know you can, because for about eight years, you did. Three unreciprocated kisses. You sleeping with someone else. You did a pretty darn good job, so just keep doing it, okay?” I remembered what he’d said about my presence feeling like a metal chain. A heavy burden he wanted to shake off. Guess it had always been easy for me to choose Knight, because I didn’t have any options. Because Knight always chose me. But his choice came with a bigger sacrifice. He was the one getting me out of trouble, shooing off the bullies, making sure I had someone to sit with at recess. He was the one who constantly gave up the opportunity to actually date the hottest girls. “Moonshine,” he pushed through the fog in my head, pulling me back to reality. “Give it a rest. You’re poking the bear.” “You didn’t even say anything about my talking,” I sulked, feeling the anger clogging my throat. I didn’t know why it was so important to address it right this second. I could hear the smile in his voice. “I always knew you’d talk, and not just to me. To everyone. I watched you crawl out of your shell, and it was slow, but by fucking God, it was beautiful. Have you spoken to anyone else?” He sounded warm, conversational now—the Knight I was used to, who looked at me with admiration and delight.
”
”
L.J. Shen (Broken Knight (All Saints High, #2))
“
He was walking down a narrow street in Beirut, Lebanon, the air thick with the smell of Arabic coffee and grilled chicken. It was midday, and he was sweating badly beneath his flannel shirt. The so-called South Lebanon conflict, the Israeli occupation, which had begun in 1982 and would last until 2000, was in its fifth year.
The small white Fiat came screeching around the corner with four masked men inside. His cover was that of an aid worker from Chicago and he wasn’t strapped. But now he wished he had a weapon, if only to have the option of ending it before they took him. He knew what that would mean. The torture first, followed by the years of solitary. Then his corpse would be lifted from the trunk of a car and thrown into a drainage ditch. By the time it was found, the insects would’ve had a feast and his mother would have nightmares, because the authorities would not allow her to see his face when they flew his body home.
He didn’t run, because the only place to run was back the way he’d come, and a second vehicle had already stopped halfway through a three-point turn, all but blocking off the street.
They exited the Fiat fast. He was fit and trained, but he knew they’d only make it worse for him in the close confines of the car if he fought them. There was a time for that and a time for raising your hands, he’d learned. He took an instep hard in the groin, and a cosh over the back of his head as he doubled over. He blacked out then.
The makeshift cell Hezbollah had kept him in in Lebanon was a bare concrete room, three metres square, without windows or artificial light. The door was wooden, reinforced with iron strips. When they first dragged him there, he lay in the filth that other men had made. They left him naked, his wrists and ankles chained. He was gagged with rag and tape. They had broken his nose and split his lips.
Each day they fed him on half-rancid scraps like he’d seen people toss to skinny dogs. He drank only tepid water. Occasionally, he heard the muted sound of children laughing, and smelt a faint waft of jasmine. And then he could not say for certain how long he had been there; a month, maybe two. But his muscles had wasted and he ached in every joint. After they had said their morning prayers, they liked to hang him upside down and beat the soles of his feet with sand-filled lengths of rubber hose. His chest was burned with foul-smelling cigarettes. When he was stubborn, they lay him bound in a narrow structure shaped like a grow tunnel in a dusty courtyard. The fierce sun blazed upon the corrugated iron for hours, and he would pass out with the heat. When he woke up, he had blisters on his skin, and was riddled with sand fly and red ant bites.
The duo were good at what they did. He guessed the one with the grey beard had honed his skills on Jewish conscripts over many years, the younger one on his own hapless people, perhaps. They looked to him like father and son. They took him to the edge of consciousness before easing off and bringing him back with buckets of fetid water. Then they rubbed jagged salt into the fresh wounds to make him moan with pain. They asked the same question over and over until it sounded like a perverse mantra.
“Who is The Mandarin? His name? Who is The Mandarin?”
He took to trying to remember what he looked like, the architecture of his own face beneath the scruffy beard that now covered it, and found himself flinching at the slightest sound. They had peeled back his defences with a shrewdness and deliberation that had both surprised and terrified him.
By the time they freed him, he was a different man.
”
”
Gary Haynes (State of Honour)
“
Decouplers often trip up on this step in two ways. First, they are overly generic in articulating the CVC. When mapping the process of buying a car, auto executives tend to describe it as: feel the need to buy car > become aware of a car brand > develop an interest in the brand > visit the dealer > purchase the car. This is a start, but it is not specific enough. Decouplers must ask: When do people actually need a new car? How exactly do people become aware of car brands? How do people become interested in a make or model? And so on. The generic process of awareness, interest, desire, and purchase isn’t specific enough to help. Decouplers also flounder by failing to identify all the relevant stages in the value chain. For the car-buying process, a better description of the CVC might be: become aware that your car lease will expire in one month > feel the need to purchase a new car > develop a heightened interest in car ads > visit car manufacturers’ websites > create a set of two or three brands of interest > visit third-party auto websites > compare options of cars in the same category > choose a model > shop online for the best price > visit the nearest dealer to see if they have the model in stock > see if they can beat the best online price > test-drive the cars > decide about financing, warranty, and other add-ons > negotiate a final price > sign the contract > pick up the car > use it > wait for the lease to expire again. With this far more detailed CVC, we can fully appreciate the complexity of the car-buying
”
”
Thales S. Teixeira (Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption)
“
Dear Net-Mail User [ EweR-635-78-2267-3 aSp]: Your mailbox has just been rifled by EmilyPost, an autonomous courtesy-worm chain program released in October 2036 by an anonymous group of net subscribers in western Alaska. [ ref: sequestered confession 592864-2376298.98634, deposited with Bank Leumi 10/23/36:20:34:21. Expiration-disclosure 10 years.] Under the civil disobedience sections of the Charter of Rio, we accept in advance the fines and penalties that will come due when our confession is released in 2046. However we feel that’s a small price to pay for the message brought to you by EmilyPost. In brief, dear friend, you are not a very polite person. EmilyPost’s syntax analysis subroutines show that a very high fraction of your Net exchanges are heated, vituperative, even obscene. Of course you enjoy free speech. But EmilyPost has been designed by people who are concerned about the recent trend toward excessive nastiness in some parts of the Net. EmilyPost homes in on folks like you and begins by asking them to please consider the advantages of politeness. For one thing, your credibility ratings would rise. (EmilyPost has checked your favorite bulletin boards, and finds your ratings aren’t high at all. Nobody is listening to you, sir!) Moreover, consider that courtesy can foster calm reason, turning shrill antagonism into useful debate and even consensus. We suggest introducing an automatic delay to your mail system. Communications are so fast these days, people seldom stop and think. Some Net users act like mental patients who shout out anything that comes to mind, rather than as functioning citizens with the human gift of tact. If you wish, you may use one of the public-domain delay programs included in this version of EmilyPost, free of charge. Of course, should you insist on continuing as before, disseminating nastiness in all directions, we have equipped EmilyPost with other options you’ll soon find out about…
”
”
David Brin (Earth)
“
I hung up the phone after saying good night to Marlboro Man, this isolated cowboy who hadn’t had the slightest probably picking up the phone to say “I miss you.” I shuddered at the thought of how long I’d gone without it. And judging from the electrical charges searing through every cell of my body, I realized just how fundamental a human need it really is.
It was as fundamental a human need, I would learn, as having a sense of direction in the dark. I suddenly realized I was lost on the long dirt road, more lost than I’d ever been before. The more twists and turns I took in my attempt to find my bearings, the worse my situation became. It was almost midnight, and it was cold, and each intersection looked like the same one repeating over and over. I found myself struck with an illogical and indescribable panic--the kind that causes you to truly believe you’ll never, ever escape from where you are, even though you almost always will. As I drove, I remembered every horror movie I’d ever watched that had taken place in a rural setting. Children of the Corn. The children of the corn were lurking out there in the tall grass, I just knew it. Friday the 13th. Sure, it had taken place at a summer camp, but the same thing could happen on a cattle ranch. And The Texas Chain Saw Massacre? Oh no. I was dead. Leatherface was coming--or even worse, his freaky, emaciated, misanthropic brother.
I kept driving for a while, then stopped on the side of the road. Shining my brights on the road in front of me, I watched out for Leatherface while dialing Marlboro Man on my car phone. My pulse was rapid out of sheer terror and embarrassment; my face was hot. Lost and helpless on a county road the same night I’d emotionally decompensated in his kitchen--this was not exactly the image I was dying to project to this new man in my life. But I had no other option, short of continuing to drive aimlessly down one generic road after another or parking on the side of the road and going to sleep, which really wasn’t an option at all, considering Norman Bates was likely wandering around the area. With Ted Bundy. And Charles Manson. And Grendel.
”
”
Ree Drummond (The Pioneer Woman: Black Heels to Tractor Wheels)
“
Between 2003 and 2008, Iceland’s three main banks, Glitnir, Kaupthing and Landsbanki, borrowed over $140 billion, a figure equal to ten times the country’s GDP, dwarfing its central bank’s $2.5 billion reserves. A handful of entrepreneurs, egged on by their then government, embarked on an unprecedented international spending binge, buying everything from Danish department stores to West Ham Football Club, while a sizeable proportion of the rest of the adult population enthusiastically embraced the kind of cockamamie financial strategies usually only mooted in Nigerian spam emails – taking out loans in Japanese Yen, for example, or mortgaging their houses in Swiss francs. One minute the Icelanders were up to their waists in fish guts, the next they they were weighing up the options lists on their new Porsche Cayennes. The tales of un-Nordic excess are legion: Elton John was flown in to sing one song at a birthday party; private jets were booked like they were taxis; people thought nothing of spending £5,000 on bottles of single malt whisky, or £100,000 on hunting weekends in the English countryside. The chief executive of the London arm of Kaupthing hired the Natural History Museum for a party, with Tom Jones providing the entertainment, and, by all accounts, Reykjavik’s actual snow was augmented by a blizzard of the Colombian variety. The collapse of Lehman Brothers in late 2008 exposed Iceland’s debts which, at one point, were said to be around 850 per cent of GDP (compared with the US’s 350 per cent), and set off a chain reaction which resulted in the krona plummeting to almost half its value. By this stage Iceland’s banks were lending money to their own shareholders so that they could buy shares in . . . those very same Icelandic banks. I am no Paul Krugman, but even I can see that this was hardly a sustainable business model. The government didn’t have the money to cover its banks’ debts. It was forced to withdraw the krona from currency markets and accept loans totalling £4 billion from the IMF, and from other countries. Even the little Faroe Islands forked out £33 million, which must have been especially humiliating for the Icelanders. Interest rates peaked at 18 per cent. The stock market dropped 77 per cent; inflation hit 20 per cent; and the krona dropped 80 per cent. Depending who you listen to, the country’s total debt ended up somewhere between £13 billion and £63 billion, or, to put it another way, anything from £38,000 to £210,000 for each and every Icelander.
”
”
Michael Booth (The Almost Nearly Perfect People: Behind the Myth of the Scandinavian Utopia)
“
Kami crouched even lower, seizing the chain link of the fence in one hand and Jared’s T-shirt in the other, bringing him down to her level.
“I’m not going back to discuss our options,” she told him.
He kept his voice low, matching hers. “Who asked you to? Telling each other to do the sensible thing is not really the basis of our relationship.
”
”
Sarah Rees Brennan (Untold (The Lynburn Legacy, #2))
“
Not to get all Game of Thrones on ya, but you can call me Phoebe of the House Robinson, First of Her Name, the Blerd, Drinker of Rose and Also Chardonnay when Rose Is Not An Option, Khaleesi of Ignorance, Breaker of Chains, and Mother of Trash.
”
”
Phoebe Robinson (Everything's Trash, But It's Okay)
“
map out all the activities in that group’s typical customer value chain. Decouplers often trip up on this step in two ways. First, they are overly generic in articulating the CVC. When mapping the process of buying a car, auto executives tend to describe it as: feel the need to buy car > become aware of a car brand > develop an interest in the brand > visit the dealer > purchase the car. This is a start, but it is not specific enough. Decouplers must ask: When do people actually need a new car? How exactly do people become aware of car brands? How do people become interested in a make or model? And so on. The generic process of awareness, interest, desire, and purchase isn’t specific enough to help. Decouplers also flounder by failing to identify all the relevant stages in the value chain. For the car-buying process, a better description of the CVC might be: become aware that your car lease will expire in one month > feel the need to purchase a new car > develop a heightened interest in car ads > visit car manufacturers’ websites > create a set of two or three brands of interest > visit third-party auto websites > compare options of cars in the same category > choose a model > shop online for the best price > visit the nearest dealer to see if they have the model in stock > see if they can beat the best online price > test-drive the cars > decide about financing, warranty, and other add-ons > negotiate a final price > sign the contract > pick up the car > use it > wait for the lease to expire again. With this far more detailed CVC, we can fully appreciate the complexity of the car-buying
”
”
Thales S. Teixeira (Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption)
“
It is a bit of a cliché to characterize life as a rambling journey on which we can alter our course at any given time—by the slightest turn of the wheel, the wisdom goes, we influence the chain of events and thus recast our destiny with new cohorts, circumstances, and discoveries. But for the most of us, life is nothing like that. Instead, we have a few brief periods when we are offered a handful of discrete options. Do I take this job or that job? In Chicago or New York? Do I join this circle of friends or that one, and with whom do I go home at the end of the night? And does one make time for children now? Or later? Or later still? In that sense, life is less like a journey than it is a game of honeymoon bridge. In our twenties, when there is still so much time ahead of us, time that seems ample for a hundred indecisions, for a hundred visions and revisions—we draw a card, and we must decide right then and there whether to keep that card and discard the next, or discard the first card and keep the second. And before we know it, the deck has been played out and the decisions we have just made will shape our lives for decades to come. —
”
”
Amor Towles (Rules of Civility)
“
Arguments for reshoring many kinds of manufacturing in order to gain greater resilience and reduce unexpected disruptions are not new. The progress of globalization and the actions of multinational companies have been questioned and criticized since the 1990s and, more recently, these sentiments became part of electoral discontent in some countries, most notably in the UK and the US.[98] But as the COVID-19 pandemic unfolded, a remarkable lineup of institutions began to publish analyses and appeals for the reorganization of global supply chains. The OECD looked at the policy options to build more resilient production networks that would rely less on imports from distant places and that could better withstand global trade interruptions
”
”
Vaclav Smil (How the World Really Works: The Science Behind How We Got Here and Where We're Going)
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Migraine, like my patient Sarah had, also correlates closely to poor metabolic health. In the ENT otology clinic, we often saw this condition and had limited success in treating it. Sufferers of this debilitating neurological disease—about 12 percent of people in the United States—tend to have higher insulin levels and insulin resistance. A comprehensive review of fifty-six research articles identified links between migraine and poor metabolic health, pointing out that “migraine sufferers tend to have impaired insulin sensitivity.” The review supports the “neuro-energetic” theory of migraine. Additionally, evidence suggests that micronutrient deficiencies in key mitochondrial cofactors may also be a contributing factor of migraine. Research has suggested that migraines could be treated by restoring levels of vitamins B and D, magnesium, CoQ10, alpha lipoic acid, and L-carnitine. Vitamin B12, for instance, is involved in the electron transport chain responsible for the final steps of ATP generation in the mitochondria, and studies have indicated that high doses of B12 can help prevent migraine. These micronutrients usually have fewer side effects than other drugs used to treat migraines, making them a promising option for relief, which can be obtained through a diet rich in these micronutrients, or supplementation. Having high markers of oxidative stress, a key Bad Energy feature, is associated with a significantly higher risk of migraine in women, with some studies suggesting that migraine attacks are a symptomatic response to increased levels of oxidative stress. Less painful and more common tension-type headaches are also linked to high variability (excess peaks and crashes) in blood sugar. Hearing Loss The same story of metabolic ignorance in the ENT department unfolded for auditory problems and hearing loss, one of the most common issues presented to our ENT clinic. We’d typically tell our patients that their auditory decline was inevitable, due to aging and loud concerts in their youth, and we would suggest interventions like hearing aids. Yet insulin resistance is a little-known link to hearing problems. If you have insulin resistance, you are more likely to lose hearing as you age because of poor energy production in the delicate hearing cells and blockage of the small blood vessels that supply the inner ear. One study showed that insulin resistance is associated with age-related hearing loss, even when controlling for weight and age. The likely mechanism for this is that the auditory system requires high energy utilization for its complex signal processing. In the case of insulin resistance, glucose metabolism is disturbed, leading to decreased energy generation. The impact of Bad Energy on hearing is not subtle: A study showed that the prevalence of high-frequency hearing impairment among subjects with elevated fasting glucose levels was 42 percent compared to 24 percent in those with normal fasting glucose. Moreover, insulin resistance is associated with high-frequency mild hearing impairment in the male population under seventy years of age, even before the onset of diabetes. These papers suggest that assessing early metabolic function and levels of insulin resistance is essential in the ENT clinic and counseling individuals on the potential warning signs is paramount.
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Casey Means (Good Energy: The Surprising Connection Between Metabolism and Limitless Health)
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(After being bummed about his favorite burger being sold out) "Super mood change! That's right...I HAVE THE OPTION OF GOING TO A RESTAURAUNT CHAIN IN JAPAN!
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Satoshi Miyagawa (Superman Vs. Meshi 1)
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Bizarre and Surprising Insights—Consumer Behavior Insight Organization Suggested Explanation7 Guys literally drool over sports cars. Male college student subjects produce measurably more saliva when presented with images of sports cars or money. Northwestern University Kellogg School of Management Consumer impulses are physiological cousins of hunger. If you buy diapers, you are more likely to also buy beer. A pharmacy chain found this across 90 days of evening shopping across dozens of outlets (urban myth to some, but based on reported results). Osco Drug Daddy needs a beer. Dolls and candy bars. Sixty percent of customers who buy a Barbie doll buy one of three types of candy bars. Walmart Kids come along for errands. Pop-Tarts before a hurricane. Prehurricane, Strawberry Pop-Tart sales increased about sevenfold. Walmart In preparation before an act of nature, people stock up on comfort or nonperishable foods. Staplers reveal hires. The purchase of a stapler often accompanies the purchase of paper, waste baskets, scissors, paper clips, folders, and so on. A large retailer Stapler purchases are often a part of a complete office kit for a new employee. Higher crime, more Uber rides. In San Francisco, the areas with the most prostitution, alcohol, theft, and burglary are most positively correlated with Uber trips. Uber “We hypothesized that crime should be a proxy for nonresidential population.…Uber riders are not causing more crime. Right, guys?” Mac users book more expensive hotels. Orbitz users on an Apple Mac spend up to 30 percent more than Windows users when booking a hotel reservation. Orbitz applies this insight, altering displayed options according to your operating system. Orbitz Macs are often more expensive than Windows computers, so Mac users may on average have greater financial resources. Your inclination to buy varies by time of day. For retail websites, the peak is 8:00 PM; for dating, late at night; for finance, around 1:00 PM; for travel, just after 10:00 AM. This is not the amount of website traffic, but the propensity to buy of those who are already on the website. Survey of websites The impetus to complete certain kinds of transactions is higher during certain times of day. Your e-mail address reveals your level of commitment. Customers who register for a free account with an Earthlink.com e-mail address are almost five times more likely to convert to a paid, premium-level membership than those with a Hotmail.com e-mail address. An online dating website Disclosing permanent or primary e-mail accounts reveals a longer-term intention. Banner ads affect you more than you think. Although you may feel you've learned to ignore them, people who see a merchant's banner ad are 61 percent more likely to subsequently perform a related search, and this drives a 249 percent increase in clicks on the merchant's paid textual ads in the search results. Yahoo! Advertising exerts a subconscious effect. Companies win by not prompting customers to think. Contacting actively engaged customers can backfire—direct mailing financial service customers who have already opened several accounts decreases the chances they will open more accounts (more details in Chapter 7).
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Eric Siegel (Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die)
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He didn’t bother reiterating that they weren’t friends. “Why are you here, Legion?” Questions first, dinner second. Anticipation brightened those crimson eyes. “Me want to play. Will you play with me? Pleassse, pleassse, pleassse.” “Play what?” Saliva dipped from the corner of Aeron’s mouth, and he licked at it. The more he considered the option of eating his foe, the more he liked the thought of having the demon for a snack. Aeron had enough slack in his chains that he’d been able to catch and sustain himself on rats. The demon would make a tasty change. Mustard would have been nice, though. Fucking Reyes. “What game?” “Catch
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Gena Showalter (The Darkest Pleasure (Lords of the Underworld, #3))
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The indefiniteness of finance can be bizarre. Think about what happens when successful entrepreneurs sell their company. What do they do with the money? In a financialized world, it unfolds like this: • The founders don’t know what to do with it, so they give it to a large bank. • The bankers don’t know what to do with it, so they diversify by spreading it across a portfolio of institutional investors. • Institutional investors don’t know what to do with their managed capital, so they diversify by amassing a portfolio of stocks. • Companies try to increase their share price by generating free cash flows. If they do, they issue dividends or buy back shares and the cycle repeats. At no point does anyone in the chain know what to do with money in the real economy. But in an indefinite world, people actually prefer unlimited optionality; money is more valuable than anything you could possibly do with it. Only in a definite future is money a means to an end, not the end itself.
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Peter Thiel (Zero to One: Notes on Startups, or How to Build the Future)
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At no point does anyone in the chain know what to do with money in the real economy. But in an indefinite world, people actually prefer unlimited optionality; money is more valuable than anything you could possibly do with it. Only in a definite future is money a means to an end, no the end itself-
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Peter Thiel (Zero to One: Notes on Startups, or How to Build the Future)
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They ignored all forms of discipline and the chain of command. Even uniforms were optional. Every rebel soldier dressed however he wished, and if a soldier really wanted a sign to prove his revolutionary zeal, he could tie a red bandanna around his head with the twin-raven insignia of Cocru. Everyone marched as fast or slow as he liked.
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Ken Liu (The Grace of Kings (The Dandelion Dynasty, #1))
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Far from the political limelight, however, on the National Security Council, a handful of discreet officials led by Matt Pottinger, a former journalist and Marine, who eventually rose to become Trump’s deputy national security advisor, were transforming America’s policy toward China, casting off several decades of technology policy in the process. Rather than tariffs, the China hawks on the NSC were fixated on Beijing’s geopolitical agenda and its technological foundation. They thought America’s position had weakened dangerously and Washington’s inaction was to blame. “This is really important,” one Trump appointee reported an Obama official telling him during the presidential transition, regarding China’s technological advances, “but there’s nothing you can do.” The new administration’s China team didn’t agree. They concluded, as one senior official put it, “that everything we’re competing on in the twenty-first century… all of it rests on the cornerstone of semiconductor mastery.” Inaction wasn’t a viable option, they believed. Nor was “running faster”—which they saw as code for inaction. “It would be great for us to run faster,” one NSC official put it, but the strategy didn’t work because of China’s “enormous leverage in forcing the turnover of technology.” The new NSC adopted a much more combative, zero-sum approach to technology policy. From the officials in the Treasury Department’s investment screening unit to those managing the Pentagon’s supply chains for military systems, key elements of the government began focusing on semiconductors as part of their strategy for dealing with China.
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Chris Miller (Chip War: The Fight for the World's Most Critical Technology)
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I think of Antoni and his suggestion to marry and then of Bronwen and her prophecy. Although both options would allow me to escape my grandmother’s yoke, both would also keep me chained. I hate how limited our choices are as women.
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Olivia Wildenstein (House of Beating Wings (The Kingdom of Crows, #1))
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tc א* Θ 28 l2211 pc sams Or lack υἱοῦ θεοῦ (huiou theou, “son of God”), while virtually all the rest of the witnesses have the words (A ƒ1,13 33 M also have τοῦ [tou] before θεοῦ), so the evidence seems to argue for the authenticity of the words. Most likely, the words were omitted by accident in some witnesses, since the last four words of v. 1, in uncial script, would have looked like this: iu_c_r_u_u_u_q_u_. With all the successive upsilons an accidental deletion is likely. Further, the inclusion of υἱοῦ θεοῦ here finds its complement in 15:39, where the centurion claims that Jesus was υἱὸς θεοῦ (huios theou, “son of God”). Even though א is in general one of the best NT MSS, its testimony is not quite as preeminent in this situation. There are several other instances in which it breaks up chains of genitives ending in ου (cf., e.g., Acts 28:31; Col 2:2; Heb 12:2; Rev 12:14; 15:7; 22:1), showing that there is a significantly higher possibility of accidental scribal omission in a case like this. This christological inclusio parallels both Matthew (“Immanuel…God with us” in 1:23/“I am with you” in 28:20) and John (“the Word was God” in 1:1/“My Lord and my God” in 20:28), probably reflecting nascent christological development and articulation. sn The first verse of Mark’s Gospel appears to function as a title: The beginning of the gospel of Jesus Christ, the Son of God. It is not certain, however, whether Mark intended it to refer to the entire Gospel, to the ministry of John the Baptist, or through the use of the term beginning (ἀρχή, archē) to allude to Genesis 1:1 (in the Greek Bible, LXX). The most likely option is that the statement as a whole is an allusion to Genesis 1:1 and that Mark is saying that with the “good news” of the coming of Christ, God is commencing a “new beginning.
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Anonymous (NET Bible (with notes))
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The difference between these two alternatives couldn’t be starker. At Starbucks, the drink sizes are Italian words, not English ones. The array of coffee concoctions that one can choose from takes up multiple boards above the barista’s preparation station. There is, by contrast, no “barista” at Dunkin’ Donuts. Until recently, there weren’t an awful lot of choices at Dunkin’, either. Small, medium, or large. Cream, sugar, or both. (James usually goes with a medium coffee with sugar. It is practical and costs about two bucks. It gets the job done efficiently.) You’re unlikely to walk out of Starbucks with a two-dollar cup of coffee. But that’s not what the Bleus are looking for. Starbucks offers a kaleidoscope of options, many of them daringly offbeat, and the company’s ethos clearly aligns with the priorities of fluid people—even if it occasionally stumbles, as with its #RaceTogether campaign, which was intended to foster conversations about race among its customers, but which drew a harsh and speedy backlash from across the political spectrum. But that hasn’t stopped the Bleus from frequenting the chain. Indeed, the fluid’s love of nuance, the less traditional, and the pursuit of individual fulfillment is on full display at Starbucks (or any of the other cutting-edge coffee shops in the Bleus’ neighborhood, which are full of people expressing their individuality with lots of tattoos and piercings).
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Marc Hetherington (Prius Or Pickup?: How the Answers to Four Simple Questions Explain America's Great Divide)
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One way to introduce market forces was for private companies to buy NHS hospitals, particularly underperforming ones. Dalton, the British health official who was the focus of intense McKinsey politicking, met with McKinsey consultants on December 17, 2010 to sort through their options. They had a prospective buyer in mind - Helios - a private German hospital chain. Internal records showed that the parent company of Helios had been a McKinsey client in recent years.
By the time lawmakers and bureaucrats began to consider the new NHS law, consultants were deeply embedded in Britain’s government. In 2010 the NHS alone spent £313 million on management consultants.
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Walt Bogdanich (When McKinsey Comes to Town)
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Now, Porter explains in his book: “To identify a new value chain, a firm must examine everything it does, as well as its competitors' value chains, in search of creative options to do things differently. A firm should ask questions including ‘How can the activity be performed differently or even eliminated?
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Matthew K. Sharp (The CISO Evolution: Business Knowledge for Cybersecurity Executives)
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Medical alert bracelets for women are designed to blend practicality with style, providing a range of options that suit various tastes and preferences.
Designs: These bracelets often come in a variety of designs, including sleek and simple metal bands, elegant chains with attached medical tags, or fashionable bracelets made of leather, silicone, or beads. Some may feature decorative elements or patterns, catering to different fashion preferences.
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rimesree
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Consider McCormick Foods, a 126-year-old company that sells herbs, spices, and condiments. By 2010, the company’s traditional growth strategies had run their course. McCormick had already expanded into a full range of food seasonings and established a foothold up and down its supply chain, including operations in farming and food preparation. The company was running out of growth options. CIO Jerry Wolfe heard about Nike’s move into platform-building. Could McCormick do the same? Wolfe reached out to Barry Wacksman, a partner at R/GA, a leading New York design firm that had helped Nike design its platform. Together, they hit on the idea of using recipes and taste profiles to build a food-based platform. Wolfe and Wacksman used McCormick’s taste laboratories to distill three dozen flavor archetypes—such as minty, citrus, floral, garlicky, meaty—that can be used to describe almost any recipe. Based on personal preferences, the system can predict new recipes an individual is likely to savor. Members of the McCormick platform community can modify recipes and upload the new versions, creating ever-expanding flavor options and helping to identify new food trends, generating information that’s useful not only to the platform’s users but also to managers of grocery stores, food manufacturers, and restaurateurs.18
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Geoffrey G. Parker (Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You: How Networked Markets Are Transforming the Economy―and How to Make Them Work for You)
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Good old Autoria is the resident Sage – but then, that might not be an option for you, I hear.
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Lars Machmüller (The Wayward Bard (World of Chains, #1))
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The Paisx GPL Interface triangulates prefix for suffix, implementing Rectangular Virtualization, while squaring off the base to derived like components Inna Pi Phi Xor Pipeline like Blockchain. Paisx or PiphiAISΦrtXor formulates the mathematical building blocks 11<1111<1, while emulating cognitive, affective, psychomotor domains, and managing knowledge reverse engineered by the inspiring videogame blizzard entertainment's Diablo. The open source code is so simple but complex that it puzzles the mind Inna ascii conversion cube, Pirandom > Circlet + Diadem × Ring > Itemizer + Abstracter. I developed this in knowing that the new web2.0 Metaverse is on the rise. We really needed to speed up the development of the videogame industry's storylines and graphics automation, while integrating the newer gaming experience with an option for block chaining new coins to invest in the marketplace.
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Jonathan Roy Mckinney Gero EagleO2
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Peri Peri Guys is a fast-food restaurant chain that offers a unique twist on traditional fast-food dishes with its flavorful peri peri sauce and variety of options for different dietary preferences. periperiguys.com
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MODERN FURNACE
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Finding an Agent A writer died and was given the option of going to heaven or hell. She decided to check out each place first. As the writer descended into the fiery pits, she saw row upon row of writers chained to their desks in a steaming sweatshop. As they worked, they were repeatedly whipped with thorny lashes. "Oh my," said the writer. "Let me see heaven now." A few moments later, as she ascended into heaven, she saw rows of writers, chained to their desks in a steaming sweatshop. As they worked, they, too, were whipped with thorny lashes. "Wait a minute," said the writer. "This is just as bad as hell!" "Oh no, it's not," replied her guide. "Come on!" she protested. "What's the difference?" "Here," the guide said, "the writers have agents.
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Andy Ross (The Literary Agent's Guide to Writing a Non-Fiction Book Proposal)
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It is a bit of a cliché to characterize life as a rambling journey on which we can alter our course at any given time—by the slightest turn of the wheel, the wisdom goes, we influence the chain of events and thus recast our destiny with new cohorts, circumstances, and discoveries. But for the most of us, life is nothing like that. Instead, we have a few brief periods when we are offered a handful of discrete options. Do I take this job or that job? In Chicago or New York? Do I join this circle of friends or that one, and with whom do I go home at the end of the night? And does one make time for children now? Or later? Or later still? In that sense, life is less like a journey than it is a game of honeymoon bridge. In our twenties, when there is still so much time ahead of us, time that seems ample for a hundred indecisions, for a hundred visions and revisions—we draw a card, and we must decide right then and there whether to keep that card and discard the next, or discard the first card and keep the second. And before we know it, the deck has been played out and the decisions we have just made will shape our lives for decades to come. — Maybe that sounds bleaker than I intended. — Life doesn’t have to provide you any options at all.
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Amor Towles (Rules of Civility)
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Failing is not an option, and falling either. But to get up after a fall otherwise is what's in a mind of a winner!
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Ana Claudia Antunes (A-Z of Happiness: Tips for Living and Breaking Through the Chain that Separates You from Getting That Dream Job)
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Baby Harper and I were having dinner together, as we had done every Saturday night for close to a year by then. We went into Shelby and sat in our usual booth at Bridges Barbecue Lodge. We each ordered a pulled pork sandwich, a side of coleslaw, fries with an extra order of barbecue sauce for dipping, peach cobbler (only available on Saturdays), and a bottle of Cheerwine, a cherry-flavored cola, bottled in nearby Salisbury, which my great-uncle said brought out the "fruit" in Bridges's sauce. Bridges Barbecue Lodge had two things going for it, which was more than I could say for the other dining options in town, Pizza Inn, Waffle House, Arby's, Roy Rogers, and Hardee's. In the mid-eighties the greater Boiling Springs-Shelby area attracted only the B-list fast-food chains. Bridges was in a league of its own. The first thing that made Bridges special was that, even by the standards of North Carolina barbecue, Bridges's sauce was extraordinarily vinegary, which meant it was extraordinarily good.
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Monique Truong (Bitter in the Mouth)
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At no point does anyone in the chain know what to do with money in the real economy. But in an indefinite world, people actually prefer unlimited optionality; money is more valuable than anything you could possibly do with it. Only in a definite future is money a means to an end, not the end itself.
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Peter Thiel (Zero to One: Notes on Startups, or How to Build the Future)
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The three options to keep in mind when looking at manufacturing waste are reduce, reuse, and recycle.
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Daniel Stanton (Supply Chain Management For Dummies)
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The crush of Times Square greeted me. The city was so big. It lulled you into thinking that there were so many options, but most of the options had to do with buying things: dinner entrees, cocktails, the cover charge to a nightclub. Then there was the shopping, big chain stores open late, up and down the streets, throbbing with bass-heavy music and lighting. In the Garment District, diminished to a limited span of blocks after apparel manufacture moved overseas, wholesale shops sold fabric and trinkets imported from China, India, Pakistan.
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Ling Ma (Severance)
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So, you know you’ve got a serious kink if, while driving up a mountain pass, you read a sign that says ‘Chains required’ and the first thing that pops into your head is, ‘Are whips are optional?
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Red Phoenix (Brie Embraces the Heart of Submission: After Graduation (Brie #2))
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