Noun Project Quotes

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Mother is a verb, not a noun.
Clare Pooley (The Authenticity Project)
Do not keep company with people who speak of careers. Not only are such people uninteresting in themselves; they also have no interest in anything interesting. . . . Keep company with people who are interested in the world outside themselves. The one who never asks you what you are working on; who never inquires as to the success of your latest project; who never uses the word career as a noun -- he is your friend.
Roger Rosenblatt
it’s being branded a failure that causes the most pain; when ‘failure’ changes from being a verb to becoming a noun.
Anup Kochhar (The Failure Project -The Story Of Man's Greatest Fear)
Bus factor (noun): the number of people that need to get hit by a bus before your project is completely doomed.
Brian W. Fitzpatrick (Team Geek: A Software Developer's Guide to Working Well with Others)
Monica, I read something on Instagram the other day. It said, Mother is a verb, not a noun. I think it means there are many ways to mother without actually being one. Look at you and your café. You nurture loads of people, every day.
Clare Pooley (The Authenticity Project)
Nouns now turn overnight into verbs. We target goals and we access facts. Train conductors announce that the train won’t platform. A sign on an airport door tells me that the door is alarmed. Companies are downsizing. It’s part of an ongoing effort to grow the business. “Ongoing” is a jargon word whose main use is to raise morale. We face our daily job with more zest if the boss tells us it’s an ongoing project; we give more willingly to institutions if they have targeted our funds for ongoing needs. Otherwise we might fall prey to disincentivization.
William Zinsser (On Writing Well: The Classic Guide to Writing Nonfiction)
...spirit was wrenched from its organic origins, separated from the body - the mother {woman} and the goddess - the mother Earth or Earth Goddess. The new manifestation of spirit, projected in hierarchical terms, emanated from the father in whom the 'spirit of life' as sperm was ejected as minuscule baby into the womb {viewed as nutrient value only}. The father as reflected in early patriarchal mythology and later patriarchal science was believed the sole parent. The cosmic dimension of the same movement ripped spirit from its earth people origin and placed it above the people, in the sky as originating in an all-powerful Father - or male God. In patriarchal religious ritual spirit came to be owned and controlled as property in the one and same manner as women were owned. Patriarchs usurped the exclusive right to define, interpret, and evoke the spirit out of their experience and project it onto women and children, as they deemed that women and children 'should' experience it. The moving verb 'transcending' {synonymous with breath and spirit} changed to a static noun, 'transcendence,' separated from the body and woman. The hierarchical direction assumed ultimacy - 'down from up above' instead of the former direction of 'up from down under.
Nelle Morton (The journey is home)
SMaC recipe is a set of durable operating practices that create a replicable and consistent success formula. The word “SMaC” stands for Specific, Methodical, and Consistent. You can use the term “SMaC” as a descriptor in any number of ways: as an adjective (“Let’s build a SMaC system”), as a noun (“SMaC lowers risk”), and as a verb (“Let’s SMaC this project”). A solid SMaC recipe is the operating code for turning strategic concepts into reality, a set of practices more enduring than mere tactics. Tactics change from situation to situation, whereas SMaC practices can last for decades and apply across a wide range of circumstances.
Jim Collins (Great by Choice: Uncertainty, Chaos, and Luck—Why Some Thrive Despite Them All)