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Lyndon Johnson would famously conspire to steal a Senate election from Coke Stevenson in 1948, which put him on the path to the presidency. But given how it went, and the fact that Coke died an old man, surrounded by people who loved and admired him, who is to say that LBJ really won? Perhaps the most interesting unintended consequences, however, were the obvious ones. The ones that no one seriously thought could happen. First, the sex tape actually disappeared. Try to find it—I dare you. You can’t. The Streisand Effect now has at least one exception. Trying doesn’t always backfire.
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Ryan Holiday (Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue)