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How to set a goal. Several decades ago, renowned management consultant Peter Drucker popularized a system of goal defining and achievement known as the SMART Criteria, a mnemonic acronym to optimally structure the setting of objectives. It works for me, it will work for you. I’ve supplemented it with my own spin. It goes like this: Specific. A goal must be clear and unambiguous; without vagaries and platitudes. It must indicate exactly what is expected, why is it important, who’s involved, where is it going to happen, and which attributes are important. Measurable. A goal must include concrete criteria for measuring progress toward its attainment. If a goal is not measurable, it is not possible to know whether you’re making progress toward successful completion. Attainable. A goal must fall within realistic parameters, accessible enough to craft a logical roadmap toward its achievement. However, I would provide the personal caveat that no goal worthy of your complete attention, time, and resources should be too realistic. It should be big. Big enough to scare you. Audacious enough to tingle the senses, keep you up at night, and launch you out of bed in the morning. In preparation for my first Ultraman, I never missed a single workout, primarily because I was scared out of my mind. That said, a goal must be rooted in tangible reality. Understand the distinction between audacious and ludicrous. Relevant. This takes us back to the spirituality of pursuit. A goal must contain personal meaning. You should understand why its pursuit holds importance in the context of your personal growth. In other words, it has to matter. The more it matters, the better. Time-bound. A goal must have a target date and be grounded within a specific time frame. Deadlines create structure, foster a sense of urgency, and focus the prioritization of time and energy. Service-oriented. This is my personal addition to the criteria (so now it’s “SMARTS”). Although a goal must carry great personal meaning, in my experience, the pursuit of that goal is best served when it is also in service to something beyond the self. This can take any number of forms: raising money for a cause you believe in; perhaps a blog chronicling the journey to inspire friends and family. It doesn’t matter. What does matter is the spirit in which you approach it.
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Rich Roll (Finding Ultra: Rejecting Middle Age, Becoming One of the World's Fittest Men, and Discovering Myself)