Factor 50 Quotes

Word of mouth is the primary factor behind 20 percent to 50 percent of all purchasing decisions.

The mental health system is filled with survivors of prolonged, repeated childhood trauma. This is true even though most people who have been abused in childhood never come to psychiatric attention. To the extent that these people recover, they do so on their own.[21] While only a small minority of survivors, usually those with the most severe abuse histories, eventually become psychiatric patients, many or even most psychiatric patients are survivors of childhood abuse.[22] The data on this point are beyond contention. On careful questioning, 50-60 percent of psychiatric inpatients and 40-60 percent of outpatients report childhood histories of physical or sexual abuse or both.[23] In one study of psychiatric emergency room patients, 70 percent had abuse histories.[24] Thus abuse in childhood appears to be one of the main factors that lead a person to seek psychiatric treatment as an adult.[25]

twin studies of anxiety have revealed that genetic factors account for roughly 30 percent to 50 percent of an individual’s tendency to be generally anxious or to have a specific anxiety disorder.50

The global recession has exposed the Slowlane for the fraud it is. With no job, the plan fails. When the stock market loses 50% of your savings, the plan fails. When a housing crisis erases 40% of your illiquid net worth in one year, the plan fails. The plan is a failure because the plan is based on time and factors you can’t control. Unfortunately, millions of people have faithfully invested decades into the plan only to discover the ugly truth: The Slowlane is risky and insufferably impotent.

Speed is more than just how fast you can thrust your foot into the other guy’s stomach. Whether you’re punching, kicking, blocking, or moving your entire body, other factors are of equal importance, and they too must be trained.   ~Perception speed ~Reaction speed ~Movement speed ~Recovery speed

The highest paid Americans read an average of two to three hours per day. The lowest paid Americans don't read at all... ...58% of adults never read another book after they leave high school—including 42% of university graduates... ...43.6% of American adults read below the 7th grade level... they are functionally illiterate... fully 50% of high school graduates cannot read their graduation diplomas, nor fill out an application form for a job at McDonald’s...

I worked in construction management and I don’t think construction workers are always honoured in the way they deserve. Barring natural disasters, a house or a 50-storey building is going to remain standing until it’s demolished, and that’s irrespective of the quality of craftsmanship. But the aesthetic qualities of good bricks will never be appreciated unless the workmanship is of the highest standard. Whether it’s writing, cooking or bricklaying, quality of workmanship will always be the determining factor as to whether or not the finished product turns out mediocre or really exceptional. The choice of brick - just like the choice of words or spices - may well have a large bearing on the aesthetics of a new build, be it a large housing estate or just an ordinary garden wall but put the trowel in the right hands and poor-quality bricks can be made to look much better than they really are.

Those same three factors applied to human beings. Like bees, our ancestors were (1) territorial creatures with a fondness for defensible nests (such as caves) who (2) gave birth to needy offspring that required enormous amounts of care, which had to be given while (3) the group was under threat from neighboring groups. For hundreds of thousands of years, therefore, conditions were in place that pulled for the evolution of ultrasociality, and as a result, we are the only ultrasocial primate. The human lineage may have started off acting very much like chimps,48 but by the time our ancestors started walking out of Africa, they had become at least a little bit like bees. And much later, when some groups began planting crops and orchards, and then building granaries, storage sheds, fenced pastures, and permanent homes, they had an even steadier food supply that had to be defended even more vigorously. Like bees, humans began building ever more elaborate nests, and in just a few thousand years, a new kind of vehicle appeared on Earth—the city-state, able to raise walls and armies.49 City-states and, later, empires spread rapidly across Eurasia, North Africa, and Mesoamerica, changing many of the Earth’s ecosystems and allowing the total tonnage of human beings to shoot up from insignificance at the start of the Holocene (around twelve thousand years ago) to world domination today.50 As the colonial insects did to the other insects, we have pushed all other mammals to the margins, to extinction, or to servitude. The analogy to bees is not shallow or loose. Despite their many differences, human civilizations and beehives are both products of major transitions in evolutionary history. They are motorboats.

In all these situations of conflict the ego is seeking to repudiate a part of its own id. Thus the institution which sets up the defence and the invading force which is warded off are always the same; the variable factors are the motives which impel the ego to resort to defensive measures. Ultimately all such measures are designed to secure the ego and to save it from experiencing ‘pain.

December 8, 1986 Hello John: Thanks for the good letter. I don’t think it hurts, sometimes, to remember where you came from. You know the places where I came from. Even the people who try to write about that or make films about it, they don’t get it right. They call it “9 to 5.” It’s never 9 to 5, there’s no free lunch break at those places, in fact, at many of them in order to keep your job you don’t take lunch. Then there’s OVERTIME and the books never seem to get the overtime right and if you complain about that, there’s another sucker to take your place. You know my old saying, “Slavery was never abolished, it was only extended to include all the colors.” And what hurts is the steadily diminishing humanity of those fighting to hold jobs they don’t want but fear the alternative worse. People simply empty out. They are bodies with fearful and obedient minds. The color leaves the eye. The voice becomes ugly. And the body. The hair. The fingernails. The shoes. Everything does. As a young man I could not believe that people could give their lives over to those conditions. As an old man, I still can’t believe it. What do they do it for? Sex? TV? An automobile on monthly payments? Or children? Children who are just going to do the same things that they did? Early on, when I was quite young and going from job to job I was foolish enough to sometimes speak to my fellow workers: “Hey, the boss can come in here at any moment and lay all of us off, just like that, don’t you realize that?” They would just look at me. I was posing something that they didn’t want to enter their minds. Now in industry, there are vast layoffs (steel mills dead, technical changes in other factors of the work place). They are layed off by the hundreds of thousands and their faces are stunned: “I put in 35 years…” “It ain’t right…” “I don’t know what to do…” They never pay the slaves enough so they can get free, just enough so they can stay alive and come back to work. I could see all this. Why couldn’t they? I figured the park bench was just as good or being a barfly was just as good. Why not get there first before they put me there? Why wait? I just wrote in disgust against it all, it was a relief to get the shit out of my system. And now that I’m here, a so-called professional writer, after giving the first 50 years away, I’ve found out that there are other disgusts beyond the system. I remember once, working as a packer in this lighting fixture company, one of the packers suddenly said: “I’ll never be free!” One of the bosses was walking by (his name was Morrie) and he let out this delicious cackle of a laugh, enjoying the fact that this fellow was trapped for life. So, the luck I finally had in getting out of those places, no matter how long it took, has given me a kind of joy, the jolly joy of the miracle. I now write from an old mind and an old body, long beyond the time when most men would ever think of continuing such a thing, but since I started so late I owe it to myself to continue, and when the words begin to falter and I must be helped up stairways and I can no longer tell a bluebird from a paperclip, I still feel that something in me is going to remember (no matter how far I’m gone) how I’ve come through the murder and the mess and the moil, to at least a generous way to die. To not to have entirely wasted one’s life seems to be a worthy accomplishment, if only for myself. Your boy, Hank

for the destroyers, as well as other supplies, was now “most urgent.” This was a crucial moment, he warned. The mere presence or absence of the American ships—“this minor and easily remediable factor”—could decide “the whole fate of the war.” In his draft telegram, he pressed the point in a tone he had not previously used with the president—“I cannot understand why, with the position as it is, you do not send me at least 50 or 60 of your oldest destroyers”—but he omitted

Many researchers have sought the secret of successful education by identifying the most successful schools in the hope of discovering what distinguishes them from others. One of the conclusions of this research is that the most successful schools, on average, are small. In a survey of 1,662 schools in Pennsylvania, for instance, 6 of the top 50 were small, which is an overrepresentation by a factor of 4. These data encouraged the Gates Foundation to make a substantial investment in the creation of small schools, sometimes by splitting large schools into smaller units. At least half a dozen other prominent institutions, such as the Annenberg Foundation and the Pew Charitable Trust, joined the effort, as did the U.S. Department of Education’s Smaller Learning Communities Program. This probably makes intuitive sense to you. It is easy to construct a causal story that explains how small schools are able to provide superior education and thus produce high-achieving scholars by giving them more personal attention and encouragement than they could get in larger schools. Unfortunately, the causal analysis is pointless because the facts are wrong. If the statisticians who reported to the Gates Foundation had asked about the characteristics of the worst schools, they would have found that bad schools also tend to be smaller than average. The truth is that small schools are not better on average; they are simply more variable. If anything, say Wainer and Zwerling, large schools tend to produce better results, especially in higher grades where a variety of curricular options is valuable. Thanks to recent advances in cognitive psychology,

With the two sides entrenched, each began a campaign for public sympathy. The focus was wages. How much did Lawrence textile workers really earn? Ettor told the press that the average mill wage was $6 a week; mill owners countered that it was $9.71 The difference depended on who did the math, and how. Ettor was using a mathematical mean, dividing the mills’ $150,000 weekly payroll by twenty-five thousand workers.72 Mill owners relied on what statisticians call the median. Taking a weaver’s average wage of $13 a week and a doffer’s average of $4.50, they found the midpoint, then rounded up. Strikers protested. For every weaver, they pointed out, there were dozens of doffers, sweepers, and bobbin boys earning $4.50 a week or less. Mill owners countered that such low pay was earned only by the least skilled workers, few in number and not prime wage earners. But neither weekly wage figure factored in the several weeks each year that work was slow and thousands were laid off.

The current decline in educational achievement is, like most things, multiply determined. The evidence points, first, to about 50-100 years of genetic decline in ability. It doesn’t take much–perhaps a one-point decline every 30 years–to reduce substantially the percentage in the upper range of IQ. With our present mean IQ of 100, 1 person in 250 would exceed an IQ of 140. If, however, the average dropped to 85, you’d have only 1 in 8,000 who would exceed an IQ of 140. We must suppose that academic standards are much affected by the percentages of high IQ individuals, and that their becoming more scarce will lower academic performance. So part of the remedy for this problem definitely lies in eugenic practices. But there are some environmental factors as well, such as the failure to do “streaming” in schools, in which children of much the same ability level are put together. And I think something in the way of general idleness and slackness has gotten into the system since the 1960s which could account for a part of the decline, particularly in the more precise subjects like mathematics.

Let’s see what “multifactorial” means in a practical sense. Consider someone with frequent depression who is visiting a friend today, pouring her heart out about her problems. How much could you have predicted the global depression and today’s behavior by knowing about her biology? Suppose “knowing about her biology” consisted only of knowing what version of the serotonin transporter gene she has. How much predictive power does that give you? As we saw in chapter 8, not much—say, 10 percent. What if “knowing about her biology” consists of knowing the status of that gene plus knowing if one of her parents died when she was a child? More, maybe 25 percent. How knowing her serotonin transporter gene status + childhood adversity status + whether she is living alone in poverty? Maybe up to 40 percent. Add knowledge of the average level of glucocorticoids in her bloodstream today. Maybe a bit more. Toss in knowing if she’s living in an individualist or a collectivist culture. Some more predictability.fn11 Know if she is menstruating (which typically exacerbates symptoms in seriously depressed women, making it more likely that they’ll be socially withdrawn rather than reaching out to someone). Some more predictability. Maybe even above the 50 percent mark by now. Add enough factors, many of which, possibly most of which, have not yet been discovered, and eventually your multifactorial biological knowledge will give you the same predictive power as in the fractured-bone scenario. Not different amounts of biological causation; different types of causation.

HISTORICAL NOTE There are no nuclear power stations in Belarus. Of the functioning stations in the territory of the former USSR, the ones closest to Belarus are of the old Soviet-designed RBMK type. To the north, the Ignalinsk station, to the east, the Smolensk station, and to the south, Chernobyl. On April 26, 1986, at 1:23:58, a series of explosions destroyed the reactor in the building that housed Energy Block #4 of the Chernobyl Nuclear Power Station. The catastrophe at Chernobyl became the largest technological disaster of the twentieth century. For tiny Belarus (population: 10 million), it was a national disaster. During the Second World War, the Nazis destroyed 619 Belarussian villages along with their inhabitants. As a result of Chernobyl, the country lost 485 villages and settlements. Of these, 70 have been forever buried underground. During the war, one out of every four Belarussians was killed; today, one out of every five Belarussians lives on contaminated land. This amounts to 2.1 million people, of whom 700,000 are children. Among the demographic factors responsible for the depopulation of Belarus, radiation is number one. In the Gomel and Mogilev regions, which suffered the most from Chernobyl, mortality rates exceed birth rates by 20%. As a result of the accident, 50 million Ci of radionuclides were released into the atmosphere. Seventy percent of these descended on Belarus; fully 23% of its territory is contaminated by cesium-137 radionuclides with a density of over 1 Ci/km2. Ukraine on the other hand has 4.8% of its territory contaminated, and Russia, 0.5%. The area of arable land with a density of more than 1 Ci/km2 is over 18 million hectares; 2.4 thousand hectares have been taken out of the agricultural economy. Belarus is a land of forests. But 26% of all forests and a large part of all marshes near the rivers Pripyat, Dniepr, and Sozh are considered part of the radioactive zone. As a result of the perpetual presence of small doses of radiation, the number of people with cancer, mental retardation, neurological disorders, and genetic mutations increases with each year. —“Chernobyl.” Belaruskaya entsiklopedia On April 29, 1986, instruments recorded high levels of radiation in Poland, Germany, Austria, and Romania. On April 30, in Switzerland and northern Italy. On May 1 and 2, in France, Belgium, the Netherlands, Great Britain, and northern Greece. On May 3, in Israel, Kuwait, and Turkey. . . . Gaseous airborne particles traveled around the globe: on May 2 they were registered in Japan, on May 5 in India, on May 5 and 6 in the U.S. and Canada. It took less than a week for Chernobyl to become a problem for the entire world. —“The Consequences of the Chernobyl Accident in Belarus.” Minsk, Sakharov International College on Radioecology The fourth reactor, now known as the Cover, still holds about twenty tons of nuclear fuel in its lead-and-metal core. No one knows what is happening with it. The sarcophagus was well made, uniquely constructed, and the design engineers from St. Petersburg should probably be proud. But it was constructed in absentia, the plates were put together with the aid of robots and helicopters, and as a result there are fissures. According to some figures, there are now over 200 square meters of spaces and cracks, and radioactive particles continue to escape through them . . . Might the sarcophagus collapse? No one can answer that question, since it’s still impossible to reach many of the connections and constructions in order to see if they’re sturdy. But everyone knows that if the Cover were to collapse, the consequences would be even more dire than they were in 1986. —Ogonyok magazine, No. 17, April 1996

In seeking to establish the causes of poverty and other social problems among black Americans, for example, sociologist William Julius Wilson pointed to factors such as “the enduring effects of slavery, Jim Crow segregation, public school segregation, legalized discrimination, residential segregation, the FHA’s redlining of black neighborhoods in the 1940s and ’50s, the construction of public housing projects in poor black neighborhoods, employer discrimination, and other racial acts and processes.”1 These various facts might be summarized as examples of racism, so the causal question is whether racism is either the cause, or one of the major causes, of poverty and other social problems among black Americans today. Many might consider the obvious answer to be “yes.” Yet some incontrovertible facts undermine that conclusion. For example, despite the high poverty rate among black Americans in general, the poverty rate among black married couples has been less than 10 percent every year since 1994.2 The poverty rate of married blacks is not only lower than that of blacks as a whole, but in some years has also been lower than that of whites as a whole.3 In 2016, for example, the poverty rate for blacks was 22 percent, for whites was 11 percent, and for black married couples was 7.5 percent.4 Do racists care whether someone black is married or unmarried? If not, then why do married blacks escape poverty so much more often than other blacks, if racism is the main reason for black poverty? If the continuing effects of past evils such as slavery play a major causal role today, were the ancestors of today’s black married couples exempt from slavery and other injustices? As far back as 1969, young black males whose homes included newspapers, magazines, and library cards, and who also had the same education as young white males, had similar incomes as their white counterparts.5 Do racists care whether blacks have reading material and library cards?

Page 50: It is a common misconception that psychological measurements of human abilities are generally more prone to error or inaccuracy than are physical measurements. In most psychological research, and especially in psychometrics, this kind of measurement error is practically negligible. If need be, and with proper care, the error variance can usually be made vanishingly small. In my laboratory, for example, we have been able to measure such variables as memory span, flicker-fusion frequency (a sensory threshold), and reaction time (RT) with reliability coefficients greater than .99 (that is, less than 1 percent of the variance in RT is due to errors of measurement). The reliability coefficients for multi-item tests of more complex mental processes, such as measured by typical IQ tests, are generally about .90 to .95. This is higher than the reliability of people's height and weight measured in a doctor's office! The reliability coefficients of blood pressure measurements, blood cholesterol level, and diagnosis based on chest X-rays are typically around .

The Ten Ways to Evaluate a Market provide a back-of-the-napkin method you can use to identify the attractiveness of any potential market. Rate each of the ten factors below on a scale of 0 to 10, where 0 is terrible and 10 fantastic. When in doubt, be conservative in your estimate: Urgency. How badly do people want or need this right now? (Renting an old movie is low urgency; seeing the first showing of a new movie on opening night is high urgency, since it only happens once.) Market Size. How many people are purchasing things like this? (The market for underwater basket-weaving courses is very small; the market for cancer cures is massive.) Pricing Potential. What is the highest price a typical purchaser would be willing to spend for a solution? (Lollipops sell for $0.05; aircraft carriers sell for billions.) Cost of Customer Acquisition. How easy is it to acquire a new customer? On average, how much will it cost to generate a sale, in both money and effort? (Restaurants built on high-traffic interstate highways spend little to bring in new customers. Government contractors can spend millions landing major procurement deals.) Cost of Value Delivery. How much will it cost to create and deliver the value offered, in both money and effort? (Delivering files via the internet is almost free; inventing a product and building a factory costs millions.) Uniqueness of Offer. How unique is your offer versus competing offerings in the market, and how easy is it for potential competitors to copy you? (There are many hair salons but very few companies that offer private space travel.) Speed to Market. How soon can you create something to sell? (You can offer to mow a neighbor’s lawn in minutes; opening a bank can take years.) Up-front Investment. How much will you have to invest before you’re ready to sell? (To be a housekeeper, all you need is a set of inexpensive cleaning products. To mine for gold, you need millions to purchase land and excavating equipment.) Upsell Potential. Are there related secondary offers that you could also present to purchasing customers? (Customers who purchase razors need shaving cream and extra blades as well; buy a Frisbee and you won’t need another unless you lose it.) Evergreen Potential. Once the initial offer has been created, how much additional work will you have to put in in order to continue selling? (Business consulting requires ongoing work to get paid; a book can be produced once and then sold over and over as is.) When you’re done with your assessment, add up the score. If the score is 50 or below, move on to another idea—there are better places to invest your energy and resources. If the score is 75 or above, you have a very promising idea—full speed ahead. Anything between 50 and 75 has the potential to pay the bills but won’t be a home run without a huge investment of energy and resources.

REPROGRAMMING MY BIOCHEMISTRY A common attitude is that taking substances other than food, such as supplements and medications, should be a last resort, something one takes only to address overt problems. Terry and I believe strongly that this is a bad strategy, particularly as one approaches middle age and beyond. Our philosophy is to embrace the unique opportunity we have at this time and place to expand our longevity and human potential. In keeping with this health philosophy, I am very active in reprogramming my biochemistry. Overall, I am quite satisfied with the dozens of blood levels I routinely test. My biochemical profile has steadily improved during the years that I have done this. For boosting antioxidant levels and for general health, I take a comprehensive vitamin-and-mineral combination, alpha lipoic acid, coenzyme Q10, grapeseed extract, resveratrol, bilberry extract, lycopene, silymarin (milk thistle), conjugated linoleic acid, lecithin, evening primrose oil (omega-6 essential fatty acids), n-acetyl-cysteine, ginger, garlic, l-carnitine, pyridoxal-5-phosphate, and echinacea. I also take Chinese herbs prescribed by Dr. Glenn Rothfeld. For reducing insulin resistance and overcoming my type 2 diabetes, I take chromium, metformin (a powerful anti-aging medication that decreases insulin resistance and which we recommend everyone over 50 consider taking), and gymnema sylvestra. To improve LDL and HDL cholesterol levels, I take policosanol, gugulipid, plant sterols, niacin, oat bran, grapefruit powder, psyllium, lecithin, and Lipitor. To improve blood vessel health, I take arginine, trimethylglycine, and choline. To decrease blood viscosity, I take a daily baby aspirin and lumbrokinase, a natural anti-fibrinolytic agent. Although my CRP (the screening test for inflammation in the body) is very low, I reduce inflammation by taking EPA/DHA (omega-3 essential fatty acids) and curcumin. I have dramatically reduced my homocysteine level by taking folic acid, B6, and trimethylglycine (TMG), and intrinsic factor to improve methylation. I have a B12 shot once a week and take a daily B12 sublingual. Several of my intravenous therapies improve my body’s detoxification: weekly EDTA (for chelating heavy metals, a major source of aging) and monthly DMPS (to chelate mercury). I also take n-acetyl-l-carnitine orally. I take weekly intravenous vitamins and alpha lipoic acid to boost antioxidants. I do a weekly glutathione IV to boost liver health. Perhaps the most important intravenous therapy I do is a weekly phosphatidylcholine (PtC) IV, which rejuvenates all of the body’s tissues by restoring youthful cell membranes. I also take PtC orally each day, and I supplement my hormone levels with DHEA and testosterone. I take I-3-C (indole-3-carbinol), chrysin, nettle, ginger, and herbs to reduce conversion of testosterone into estrogen. I take a saw palmetto complex for prostate health. For stress management, I take l-theonine (the calming substance in green tea), beta sitosterol, phosphatidylserine, and green tea supplements, in addition to drinking 8 to 10 cups of green tea itself. At bedtime, to aid with sleep, I take GABA (a gentle, calming neuro-transmitter) and sublingual melatonin. For brain health, I take acetyl-l-carnitine, vinpocetine, phosphatidylserine, ginkgo biloba, glycerylphosphorylcholine, nextrutine, and quercetin. For eye health, I take lutein and bilberry extract. For skin health, I use an antioxidant skin cream on my face, neck, and hands each day. For digestive health, I take betaine HCL, pepsin, gentian root, peppermint, acidophilus bifodobacter, fructooligosaccharides, fish proteins, l-glutamine, and n-acetyl-d-glucosamine. To inhibit the creation of advanced glycosylated end products (AGEs), a key aging process, I take n-acetyl-carnitine, carnosine, alpha lipoic acid, and quercetin. MAINTAINING A POSITIVE “HEALTH SLOPE” Most important,

The “typical North American chiropractor,” regardless of whether a broad scope/mixer (34 percent), a focused scope/straight (19 percent), or a middle scope (47 percent), believes that “adjustment should not be limited to musculoskeletal conditions” (90 percent), “subluxation” is a “significant contributing factor in sixty-two percent of visceral ailments,” and only 40 percent of prescribed medicines are beneficial; 50 percent question the value of immunization.

According to a new study of 2,400 men from researchers at the University of Bristol in England, men who reported three or more orgasms per week enjoyed a 50 percent reduction in heart attacks and strokes compared to those who have sex less often.

in Solution Most chemical reactions that occur on the earth’s surface, whether in living organisms or among inorganic substances, take place in aqueous solution. Chemical reactions carried out between substances in solution obey the requirements of stoichiometry discussed in Chapter 2, in the sense that the conservation laws embodied in balanced chemical equations are always in force. But here we must apply these requirements in a slightly different way. Instead of a conversion between masses and number of moles, using the molar mass as a conversion factor, the conversion is now between solution volumes and number of moles, with the concentration as the conversion factor. For instance, consider the reaction that is used commercially to prepare elemental bromine from its salts in solution: 2 Br � (aq) � Cl2(aq) 02 Cl � (aq) � Br2(aq) Suppose there is 50.0 mL of a 0.0600 M solution of NaBr. What volume of a 0.0500 M solution of Cl2 is needed to react completely with the Br � ? To answer this, find the number of moles of bromide ion present: 0.0500 L � (0.0600 mol L �1 ) � 3.00 � 10 �3 mol Br � Next, use the chemical conversion factor 1 mol of Cl2 per 2 mol of Br � to find moles Cl2 reacting � 3.00 � 10 �3 mol Br � a 1 mol Cl2 2 mol Br � b � 1.50 � 10 �3 mol Cl2 Finally, find the necessary volume of aqueous chlorine: 1.50 � 10 �3 mol � 3.00 � 10 �2 L solution 0.0500 mol L �1 The reaction requires 3.00 � 10 �2 L, or 30.0 mL, of the Cl2 solution.(In practice, an excess of Cl2 solution would be used to ensure more nearly complete conversion of the bromide ion to bromine. ) The chloride ion concentration after completion of the reaction might also be of interest. Because each mole of bromide ion that reacts gives 1 mol of chloride ion in the products, the number of moles of Cl � produced is 3.00 � 10 �3 mol. The final volume of the solution is 0.0800 L, so the final concentration of Cl � is [Cl � ] � 3.00 � 10 �3 mol � 0.0800 L 0.0375 M Square brackets around a chemical symbol signify the molarity of that species.

Know each agent being used and relevant nutrient interactions and contraindications, especially when combinations of drugs are used. Selection of appropriate nutrients and botanicals is complex and based on many factors. General recommendations are safe for all types of chemotherapy. • Multiple vitamin: — Vitamin A: 5000 IU — Mixed natural carotenoids: 10,000-25,000 IU — B complex: 25-50 mg — Folic acid: 400-800 μg — Vitamin B12: 200-1000 μg — Vitamin E succinate: 400 IU — Vitamin C: 500-1000 mg — Vitamin D 400-800 IU — Trace minerals: full complement • Melatonin: 20 mg at bedtime • Vitamin C: 3000-10,000 mg q.d. in divided doses according to bowel tolerance • Fish oils: to provide 2 g total combined eicosapentaenoic acid and docosahexaenoic acid daily • Mushroom extracts/immune support: use a variety of immune modulators, switching them regularly to avoid downregulation of receptors. Standard doses for Coreolis versicolor mushroom is 3 g of the extract daily. Suggested dosage for maitake D fraction is 0.5-1.0 mg of extract per kilogram body weight. Other botanical immune modulators may be used as desired. • Enzymes: use pancreatic enzymes with meals and mixed enteric-coated enzymes between meals. • Green tea: capsules and beverages to total the equivalent of 5-10 cups daily. Caffeinated form is preferred if patient tolerates caffeine. • Whey protein shake: administer with fruit daily as a source of easily assimilated protein and amino acids, particularly glutamine.

Based on this vision and mission, in 2013, the Commission focused more actively on resolving problems by connecting the core functions of the ACRC to provide more preemptive and a wider range of protection. First, it found and removed problem-causing factors in advance through such ways as selecting 50 issues among the complaints filed to e-People that should be addressed in line with institutional improvement rather than handled individually. Furthermore, the Commission re-classified 131 cases

Say Bank A is holding $10 million in A-minus-rated IBM bonds. It goes to Bank B and makes a deal: we’ll pay you $50,000 a year for five years and in exchange, you agree to pay us $10 million if IBM defaults sometime in the next five years—which of course it won’t, since IBM never defaults. If Bank B agrees, Bank A can then go to the Basel regulators and say, “Hey, we’re insured if something goes wrong with our IBM holdings. So don’t count that as money we have at risk. Let us lend a higher percentage of our capital, now that we’re insured.” It’s a win-win. Bank B makes, basically, a free $250,000. Bank A, meanwhile, gets to lend out another few million more dollars, since its $10 million in IBM bonds is no longer counted as at-risk capital. That was the way it was supposed to work. But two developments helped turn the CDS from a semisensible way for banks to insure themselves against risk into an explosive tool for turbo leverage across the planet. One is that no regulations were created to make sure that at least one of the two parties in the CDS had some kind of stake in the underlying bond. The so-called naked default swap allowed Bank A to take out insurance with Bank B not only on its own IBM holdings, but on, say, the soon-to-be-worthless America Online stock Bank X has in its portfolio. This is sort of like allowing people to buy life insurance on total strangers with late-stage lung cancer—total insanity. The other factor was that there were no regulations that dictated that Bank B had to have any money at all before it offered to sell this CDS insurance.

With this economy and the falling value of the dollar, 50 Cent had to rename himself to 37 Cent. Of course, with a coupon, it's 43 cent.

In order for a person to work at a church legally as an independent contractor, we believe it is prudent to consider the following guidelines:   ·       The church cannot substantially direct the person’s duties; the church can only give them overall tasks to complete.   ·       The church cannot control or set their hours that they work.   ·       Since their “company” provides the service, they can send anyone to do the job.   ·       They cannot have an office at the church that is their primary office.   ·       It cannot be their only source of income.   ·       The church needs to have a written contract in place including cost, delivery of Services, duration (i.e. six months, one year, etc.) and a termination clause.   ·       They cannot participate in any employee benefits plans (insurance, retirement plans, etc).   ·       The contractor must provide annual proof of worker’s comp and liability insurance naming the church as additionally insured or the church could be held liable in the event of a claim.   ·       The church must issue a 1099 at the end of the year for all contract wages paid if the total amount for the year exceeds $600.00 to one contractor. We strongly recommend that no payments are made until an accurate and fully completed W-9 is completed by the contractor and on file at the church.        Given these requirements, many workers such as those in the nursery, kitchens, and other service areas are not 1099 contractors, but employees.     Regarding interim pastors, there is disagreement over whether they should receive a W-2 or 1099. Factors such as length of service, who supervises them, and whether they are a contractor, come into play in the decision on how to report their salary. For the best practice we recommend always using the W-2 to report salaries, but seeking tax and legal counsel would be wise to avoid any future IRS issues.      While there are advantages to the church to pay independent contractors who regularly work for the church such as avoiding the need to pay the employer's part of the FICA tax and the ease of terminating their services, we would recommend against their regular use.      We recommend against the use of independent contractors (that regularly work at the church) because we believe it can create the following problems for the church:   ·       Less control over the position   ·       Leaves the church open to an IRS challenge, which the church only has a 50/50 chance of defending, not to mention the cost and hassle of litigation   ·       In the event of insurance claims, the church may encounter issues with worker’s compensation coverage or liability insurance coverage such as sexual misconduct, etc.   ·       The church is open to contract disputes with the independent contractor   ·       Based on how the individual/company is filing their taxes, it could bring an unwanted tax audit to the church        Our conclusion is that we do not see enough cost-saving advantages for the church to move in this direction. It also creates unnecessary red flags for the IRS. The other looming question is, why is this such an important issue for such a small incremental (if any) tax break for the individual? Because the independent contractor will have to pay employer FICA, we don’t see any large tax advantage for this shift. They can claim mileage and some home office expense (maybe), but it just does not amount to enough to place the church at risk.      Here are some detailed guidelines

Según un estudio el hijo típico que no nació en los primeros años tras la legalización del aborto habría tenido un 50% más de probabilidades de vivir en la pobreza que la media; también un 60% más de crecer con un solo progenitor. Estos dos factores —la pobreza en la infancia y las familias monoparentales— se encuentran entre los principales factores que permiten predecir que un niño tendrá un futuro criminal. Crecer en una familia monoparental aproximadamente duplica la propensión de un niño a cometer un delito. Al igual que tener una madre adolescente. Otro estudio ha demostrado que entre los factores que conducen a la criminalidad, el más determinante es el bajo nivel educativo materno.

The point is that market returns are determined by both investment factors—the fundamentals of the initial dividend yield on stocks plus the rate at which their earnings grow—and by speculative factors— the change in the price that investors will pay for each $1 of corporate earnings.

An Introduction to CFD Trading Increase, commit, and individuals trying to trade systems and their cash in different areas are usually trying to find new strategies. Like several good buyer, you won’t be joining the group, instead you had want in order to change lives begin or to create one. Stocks trading is really 80s within the sensation that perhaps young kids today understand how it operates, and have the ability to survive without any formal education. If you should be looking for a new company shift, you should provide a try to this new venture. First what’s a CFD? CFD stands for contract for difference. It’s thought as a small business contract an entrepreneur and by an expense business. If the contract expires, both parties can trade notes concerning the differences between the original and final price indices of particular monetary things like shares of items and futures. This is exactly what CFD Trading is focused on. The one edge that traders have within this economic contract is the fact that they get to purchase these factors at lower costs despite the fact that it includes nonvoting stocks where the trader can’t vote on all aspects of the company as opposed to what stockholders are blessed to do. Another thing is the fact that a CFD does not hold taxes on files even if these aspects are acquired in large amounts. In simple terms, it’s a in which a derivative asset is founded on an underlying asset’s cost between two entities that transactions the differences. These parties will need to pay the differences required to eachother. The way in which CFD Trading works is that among the entities gives the difference before contract ends included to the other. Just about like what occurs in spreadbetting, the trader continues the opposite end-of the deal with investment institution or CFD service, where the trader anticipates which cost will increase and having three selections to take whether to buy, to slide or to sell the component required. Another similarity with spreadbetting is the fact that you can find no tax tasks since CFD’s don’t involve buying of assets to become settled. It just requires the activity of the fee. Since the investor is just needed to spot a minor amount on these things, that are also called edges, the earnings and in addition losses will soon be on the basis of the money set in. In other words, a CFD is good for the entrepreneur since it gives him the chance of owning main assets without so much problem. Does It Work A good example of that is to ingest a share worth $20 and the entrepreneur buys 100 of these. He will be cost $2,000 by this exchange. Employing a stockbroker will demand the entrepreneur to shell 50% of this amount out. That is $1,000. A meager initial cashout is needed which amounts as much as only $100, should you evaluate that to an expenditure finished with a CFD representative. However, allow it to be regarded that whenever an investor enters a deal of difference, the cost place usually begins in a loss. Which damage is definitely equal to the spread. Which means the spread is at $8 along with if you come into a deal, the underlying resource must generate $8 merely to break even. Let us say if the actual resource reaches a quote cost of $ 20, then the CFD price will be a few cents less than that since the dealer will have to escape at that point. So as opposed to increasing your money to $40, he will must settle for several dollars. Nevertheless not really a terrible package to get a purchase with less trouble.

No actual science is still hashing out the god thing. No physicists are losing sleep over the Kalam cosmological argument. No biologists are comparing their findings to the “god did it” model. No ethicists are proposing the “cause god’ll burn you in hell” approach. No doctors are prescribing prayer. No lawyers are invoking the “devil really did make him do it” defense. No financial planner is figuring in the “they’re about due for a miracle” variable. No meteorologists are factoring in god’s wrath. The god hypothesis failed.

Crash-test dummies were first introduced in the 1950s and for decades they were based around the 50th-percentile male. Today, the most commonly used dummy is 1.77 m (5 ft 10 in) tall and weighs 76 kg (168 lb), significantly taller and heavier than an average woman. The dummy also has male muscle-mass proportions and a male spinal column. As a result, female drivers are endangered in so many aspects. Men are more likely than women to be involved in a car crash, which means they dominate the numbers of those seriously injured in them. However, when a woman is involved in a car crash, she is 47% more likely to be seriously injured and 71% more likely to be moderately injured, even when researchers control for factors such as height, weight, seatbelt usage, and crash intensity. She is also 17% more likely to die.

The failure to measure unpaid household services is perhaps the greatest gender data gap of all. Estimates suggest that unpaid care work could account for up to 50% of GDP in high-income countries, and as much as 80% of GDP in low-income countries.2 If we factor this work into the equation, the UK’s GDP in 2016 was around $3.9 trillion3 (the World Bank’s official figure was $2.6 trillion4), and India’s 2016 GDP was around $3.7 trillion5 (compared to the World Bank’s figure of $2.3 trillion).

These successful entrepreneurs had functional skills in emerging industries, enabling them to become pioneers in their fields. Table 1 shows some major industries that have emerged in the last 50 years. This suggests that a key factor for highly successful entrepreneurs is to acquire technology skills in emerging industries or technologies—on their own or with partners.

We define a bargain issue as one which, on the basis of facts established by analysis, appears to be worth considerably more than it is selling for. The genus includes bonds and preferred stocks selling well under par, as well as common stocks. To be as concrete as possible, let us suggest that an issue is not a true “bargain” unless the indicated value is at least 50% more than the price. What kind of facts would warrant the conclusion that so great a discrepancy exists? How do bargains come into existence, and how does the investor profit from them? There are two tests by which a bargain common stock is detected. The first is by the method of appraisal. This relies largely on estimating future earnings and then multiplying these by a factor appropriate to the particular issue. If the resultant value is sufficiently above the market price—and if the investor has confidence in the technique employed—he can tag the stock as a bargain. The second test is the value of the business to a private owner. This value also is often determined chiefly by expected future earnings—in which case the result may be identical with the first. But in the second test more attention is likely to be paid to the realizable value of the assets, with particular emphasis on the net current assets or working capital. At low points in the general market a large proportion of common stocks are bargain issues, as measured by these standards. (A typical example was General Motors when it sold at less than 30 in 1941, equivalent to only 5 for the 1971 shares. It had been earning in excess of $4 and paying $3.50, or more, in dividends.) It is true that current earnings and the immediate prospects may both be poor, but a levelheaded appraisal of average future conditions would indicate values far above ruling prices. Thus the wisdom of having courage in depressed markets is vindicated not only by the voice of experience but also by application of plausible techniques of value analysis.

At 2°C “the ice sheets begin their collapse”.[13] Wallace-Wells says that while “most people talk as if Miami and Bangladesh still have a chance of surviving … most of the scientists I spoke with assume we’ll lose them [to rising sea levels] within the century, even if we stop burning fossil fuel in the next decade”. More than 600 million people live within 30 feet of sea level. At just 3°C sea levels would rise by 50 metres.[14] London, Brussels, New York, Buenos Aires and Mumbai, to name a few, would be permanently under water. The climate change crisis is an extremely serious existential threat. Before the IPCC’s 2018 report, it could feel as if the topic barely seemed to register with politicians, the media or the general public, either in collective denial or complacent about its supposedly distant effects. But now a collective eco-consciousness is taking hold – the effects are already being felt and can no longer be ignored. Since 2005, the number of floods has increased by a factor of 15, extreme temperature events by a factor of 20, and wildfires sevenfold; the 20 warmest years since records began have been in the past 22 years.[15] Since 1980, the planet has seen a 50-fold increase in the number of places experiencing dangerous or extreme heat.[16] The number of heatwaves affecting the planet’s oceans tripled in the past couple of years, having already jumped by more than 50% in the three decades to 2016, killing swathes of sea-life “like wildfires that take out huge areas of forest”, according to the Marine Biological Association.[17] This is adding to ocean acidification, whereby the CO2 in the oceans rises at the expense of oxygen, suffocating the coral reefs that support as much as a quarter of all marine life. Meanwhile, 95% of the world’s population is breathing dangerously polluted air, killing at least nine million people a year, damaging our cognitive ability and respiratory systems and even our DNA. Pollution itself “endangers the stability of the Earth’s support systems and threatens the continuing survival of human societies”, according to the Commission on Pollution and Health.[18

We live in an uncertain world. We must recognize that our original plan was based on noisy data, viewed from a long time-horizon. For example, we may have started development believing a feature would take 1 week of effort and it would be valued by 50 percent of our customers. As we progressed through development, we may have discovered that this feature will require 10 weeks of effort and it will only be valued by 5 percent of our customers. This is a factor of 100 change in its cost-to-benefit ratio.

MY DEMOGRAPHIC RESEARCH makes it crystal clear that emerging countries, outside of China and a few others like Thailand, will dominate demographic growth in the next global boom. But the even more powerful factor is the urbanization process, with the typical emerging country only 50 percent urbanized, as compared with 85 percent in the typical developed country. In emerging countries, urbanization increases household income as much as three times from its level in rural areas. As people move into the cities, they also climb the social and economic ladder into the middle class. With the cycles swirling around us for the next several years and the force of revolution reshaping our world, emerging markets are in the best position to come booming out the other side. That’s why investors and businesses should be investing more in emerging countries when this crash likely sees its worst, by early 2020. My research is unique when it comes to projecting urbanization, GDP per capita gains from it, and demographic workforce growth trends and peaks in emerging countries. It’s not what I’m most known for, but it’s the most strategic factor in the next global boom, which emerging countries will dominate. As a general guideline, those in South and Southeast Asia, from the Philippines to India and Pakistan, have strong demographic growth, urbanization trends, and productivity gains ahead. This is not the case for China, though. Latin America has mostly strong demographic growth, but limited continued urbanization and productivity gains. Much of the Middle East and Africa have not joined the democratic-capitalism party, but those regions otherwise have the most extreme urbanization and demographic potential. One day they’ll be the best places to invest, but not yet.

The most common ways we get probability wrong are: We overestimate certainty. When we do this, it doesn’t even occur to us that a decision has any risk associated with it. We assume if we’re buying a house, prices will only go up. Or people move to Hollywood because they believe they are better looking or more talented than most others. The Antars never thought they’d get caught. They believed Sam would always outsmart the SEC and IRS. The other criminals I interviewed didn’t consider getting caught a possibility either. We overestimate the risk of unlikely events. We assume a remote and terrible event is more likely than it is. This is why many people are more afraid of flying than driving, even if they know the odds of dying in a car accident are higher. A plane crash is especially horrific, which is why we put higher odds on its happening. We assume correlations that don’t exist. After being dealt a few good hands in poker, you could think you’re on a roll and that the next hand is bound to be good too. In fact, each hand you are dealt has nothing to do with the last. When it comes to crime, getting away with something once, or many times, creates an illusion you’ll get away with it the next time. The Antars assumed that because they pulled off tax evasion, they could also get away with securities fraud. Wrong again, and their earlier success led them to take bigger risks to continue the fraud. We put a big weight on very likely or unlikely events and put almost no weight on anything that happens in between. The difference between a 0 percent and 5 percent probability feels huge because it creates possibility. The difference between 100 percent and 95 percent also feels meaningful because it creates or eliminates risk. But the difference between 50 percent and 55 percent barely factors into our decisions. The closer we get to certainty, the more we weight a probability, but mathematically, a 5 percent increase should be given equal weight no matter what.

The bottom line is that gendered ageism is a factor in our careers. There’s no denying it.

Intermittent fasting affects brain function by massively increasing the production of this special protein. In fact, intermittent fasting has been shown to increase BDNF by a factor of 50 to 400 percent, depending on the specific region of the brain we are dealing with. BDNF is more abundant in areas of the brain that show the highest

Taking into account the findings of many scholars, Seligman offers the happiness formula: H = S + C + V, where H stands for happiness, S for a set range, C for the circumstances and V for the factors under voluntary control. S is a genetically determined level of happiness, which remains relatively stable throughout the lifespan and returns to its original level soon after the majority of significant life events. It determines happiness up to about 50 per cent. C is the circumstances we’ve already considered (and accounts for about 10 per cent). So, if you want to be happy, get married, join a church but don’t bother about making more money, staying healthy, getting educated or moving to a sunnier climate. Finally, factors under voluntary control (V) refer to intentional and effortful practices a person can choose to engage in (which account for about 40 per cent) (Seligman, 2002). Of course, this formula is far from perfect. Genes and marriage are hardly the same fruit, and are more like apples and pears that cannot be added up. Nevertheless, the formula gives an indication of possibility and the room to manoeuvre (the 40 per cent).

We recall that the term inflation stands for the explosive growth of the universe by a factor of 10^50 in the time span between t = 10 ^-36 and t = 10 ^ -33 seconds. This is the time sequence suggested by the original Big Bang model but does not necessarily depend on it. In our present context, it is important to see what triggered the inflationary expansion. The models we mentioned have a vacuum state of our world pass from a symmetric phase into one with reduced symmetries. At the onset of inflation, some 10^-36 or 10^-35 seconds after the Big Bang, the initial era of the universe, when all the forces had the same strength, has long since passed; that ur-state had held only until t = 10^-44 seconds. Tryon's model includes the possibility that no matter at all existed before the onset of inflation; there was only empty space, but all the laws of nature did exist. In the model of Hartle and Hawking, inflation simply follows what they call the Planck time, the time at which quantum mechanical uncertainty also included space and time. It is at that time that the symmetry of the TOE, the theory of everything, collapsed. Now back to the start of inflation at t = 10^-36 seconds: Up to it, and ever since the Planck time, there have been two forces-gravity and the unified forces of the elementary particles. All particles shared mass zero at the onset of inflation; all forces shared range infinity. The universe was, at a temperature of 10^28 degrees- sufficiently cold to permit the crystallization of a preferential direction in the abstract space of particle properties. This is analogous to the emergence of a direction of magnetization, as we discussed above-with the one difference that we have generalized geometric space to an abstract space.

To gain any intuitive understanding of the breakdown of this ultimate symmetry through vacuum effects at the critical 10^-44 seconds after the Big Bang, we will have to resort to examples in the space of our experience. Starting at that critical instant, gravity assumes a part of its own, distinct from the other three forces; these remain unified up to another branching point at 10^-36 seconds after the Big Bang. Up to it, they are jointly described by what the physicist calls a GUT, a grand unified theory. This theory joins the conjoined electroweak force and the strong force by means of an interaction we know very little of, and which we will call the GUT force. At 10^-36 seconds after the Big Bang, the strong force split off from the unified weak and electromagnetic forces. The range of the GUT force then is miniscule, close to zero, while that of the other forces remains infinite. The theory that describes the development of our universe from the second branch point at 10^-36 seconds to a third one at about 10^-10 seconds after the Big Bang, we know quite well, and it has acquired the familiar name of the standard model of particle interactions. To be more precise, we should specify "of the strong and electroweak interactions." The breaking of GUT symmetry is accompanied by an effect of enormous importance for the development of our universe. This effect, called inflation, describes the unimaginably rapid growth of the universe by a factor of 10^50 in the miniscule time span of 10^-33 seconds. We will discuss this inflation together with the breaking of GUT symmetry. The overall symmetry breaking across the three branch points we mentioned was accomplished by the time our universe had reached the mature age of 10^-10 seconds; by this time, the forces were much as we know them today, with their diverging strengths and ranges. Of the present forces, only gravity, electromagnetism, and the color force retain infinite range, just like the unified force prior to the first branch point. It is the Higgs field that must be held responsible for the fact that the weak force and the GUT force lost infinite range when it pervaded our space. To visualize this, recall from Chapter 7 how the Higgs field gives masses to the particles that interact with it, including the exchange particles of the weak and the GUT interaction. The larger the mass of an exchange particle, the smaller the range of the force it transmits. Conversely, infinite range can be realized only by forces that are carried by massless field particles.

you need to know the Life Cycle Of A Lynch Mob: 1. Someone says something bad. 2. Someone else notices. 3. The second person broadcasts the offence. 4. Each of the people who hear the news spreads it again, allowing the original offence to multiply like bacteria on a body dumped in a cesspit. The lynch mob is named Something Must Be Done, and attracts people who are more offensive than the first offender. 5. The original offence is magnified by a factor of 50 GAZILLION and the lynch mob achieves critical mass. 6. The originator of the bad thing says sorry. 7. Half of the offended people say, ‘Well, don’t do it again.’ The other half scream, ‘IT’S TOO LATE NOW!’ 8. The originator of the bad thing deletes account, falls on sword, makes charitable donation, or commits suicide. 9. Most people grumble but decide enough’s enough. 10. 84 people are still offended and will be forever.

Take a second to recall your last holiday. How much did you enjoy it? Would you go back again? If you are anything like other people, two factors will explain your answers: the peak moment of pleasure or pain and the final moment of pleasure or pain. This is known as the peak-end effect.50 Further, your overall assessment of an experience doesn’t even pay that much attention to how long it lasted. This is known as duration neglect.

Psychologist Sonja Lyubomirsky says that 50 percent of our happiness is genetically determined, 10 percent by life circumstances, and the remaining 40 percent by our daily actions. "Life circumstances and situations" includes various factors, such as where we live, whether we're rich or poor, healthy or ill, married or divorced, and so forth.

The American Council of Aging have identified the following 10 biomarkers of health: Muscle Mass Strength Bone Density Bone Composition Blood Lipids Hemodynamics Glucose Control Aerobic Capacity Gene Expression Brain Factors How many of those essential biomarkers of health do you think strength training benefits? Even if regular strength training improved 2 or 3 of these areas, wouldn’t you agree that it would be a worthwhile activity to engage in? Well, the fact is that strength training will produce marked improvement in ALL of these areas. That is not only remarkable, but also unequalled by any other activity. And that is why strength training needs to form the foundation of your health and wellness lifestyle.

Obesity is a major risk factor for the loss of mobility. An obese person puts far greater demands on his skeletal muscles than a healthy weight person does. High levels of adipose tissue (fat) have also been associated with reduced functional muscle ability and strength. Lack of flexibility and control over muscles is also more readily seen among overweight individuals.

recent research by psychologist Sonja Lyubomirsky suggests that perhaps only 50 percent of our happiness is determined by immutable factors like our genes or temperament, our “set point.” The other half is determined by a combination of our circumstances, over which we may have limited control, and our attitudes and actions, over which we have a great deal of control. According to Lyubomirsky, the three factors that seem to have the greatest influence on increasing our happiness are our ability to reframe our situation more positively, our ability to experience gratitude, and our choice to be kind and generous

When you move beyond your 40th birthday, there are a number of lifestyle factors that should underpin your fitness lifestyle. Consider the following 7 factors and think about how you stack up in regard to them. Do you: Get regular (at least 6 monthly) medical checkups? Not smoke? Get regular exercise? Eat sensibly and in moderation? Strive to maintain a balanced weight? Know how to relax? Drink alcohol in moderation?

European perfumery started in earnest around the turn of the twentieth century, and developed apace with the discovery of aroma chemicals: coumarin, vanillin, cyclamen aldehyde, the great nitro musks. The Great War left industry and cities largely intact and killed countless males. Many factors then conspired to make the period 1918-1939 the golden age of mass perfumery: working women vying for the remaining men, cheap aroma chemicals, cheap labor to harvest the naturals, flourishing visual arts and music, the obsolescence of prewar bourgeois dignity, replaced by irreverence and optimism. The WWII destroyed the great engine of European chemistry (Germany). The tail end of German chemistry on the Rhine lay in the neutral Switzerland and was untouched, which is wy today two of the biggest perfumery houses in the world (Firmenich and Givaudan) are Swiss. Postwar France stank. In 1951, six years after the Liberation, only one household in fifteen had an internal bathroom. The Paris Metro at rush hour was famous for its unwashed stench. Given cost constraints, French perfumes in those years ('50) had an air de famille, a perfumey feel based on then-cheap drydown materials like sandalwood oil and salicylate esters. Being able to smell someone's fragrance was a sign of intimacy. When a perfume left a trail (called sillage) it was remarked upon, usually unfavourably. It is a strange coincidence, or perhaps a hint of the existence of God, that skin melanin is a polymer spontaneously formed from phenols, and that the perfumery materials that defined American perfumery were also in good part phenols.

Society has embraced a few standard “examples of happiness” that suggest the ways that we should live our lives: Get a stable job, get married, start a family, have two or three kids. Enjoy your grandchildren. That’s widely accepted as a happy life, and most of us (at one point or another) believe we’ll be happy as long as we’re able to achieve those things. Positive psychology, a branch of psychology aimed at studying satisfaction and fulfillment, reveals a completely different model for happiness. Psychologist Sonja Lyubomirsky says that 50 percent of our happiness is genetically determined, 10 percent by life circumstances and situations, and the remaining 40 percent by our daily actions. “Life circumstances and situations” includes various factors, such as where we live, whether we’re rich or poor, healthy or ill, married or divorced, and so forth.

Blood glucose instability is a huge problem that affects the moods of millions of people. The brain accounts for only about 2 percent of body weight, but requires 25 percent of all blood pumped by the heart (up to 50 percent in kids). Therefore, low blood sugar hits the brain hard, causing depression, anxiety, and lassitude. If you often become uncomfortably hungry, you’ve got a serious problem and should solve it. Eat high-protein, nutrient-dense meals, and snack enough to keep your blood sugar up, but not with insulin-stimulating sweets or starches. Remember that hunger kills brain cells, just like getting drunk. Be careful of caffeine, which causes blood sugar swings, and never crash diet. Food sensitivities are common reactions that are not classic food allergies, so most conventional allergists underestimate the damage they do. They play a major role in mood disruption, much more frequently than most people realize. They cause chemical reactions in the body that destabilize blood sugar and wreak havoc upon hormonal and neurotransmitter balance. This can trigger depression, anxiety, impaired concentration, insomnia, and hyperactivity. The most common sensitivities, unfortunately, are to the foods people most often overconsume: wheat, milk, eggs, corn, soy, and peanuts. The average American gets about 75 percent of her calories from just 10 favorite foodstuffs, and this narrow range of eating disrupts the digestive process and causes abnormal reactions. If a particular food doesn’t agree with you and commonly causes heartburn, gas, bloating, water weight gain, a craving for more, or a burst of nervous energy, you’re probably reactive to it. There are several good books on the subject, and there are many labs that test for sensitivities. Ask a chiropractor, naturopath, or doctor of integrative medicine about them. Don’t expect much help from a conventional allergist. Exercise and Mood Dozens of studies indicate that exercise is often as effective for depression as medication, partly because it increases production of stimulating hormones, such as norepinephrine, and also because it increases oxygen flow to the brain. Exercise can, in addition, help relieve and prevent anxiety, creating a so-called tranquilizer effect that persists for about 4 hours after exercising. Exercise also decreases the biological stress response, which dampens the automatic fear reaction. It is also uniquely effective at causing secretion of Nerve Growth Factor, one of the limited number of substances that cause brain cells to grow. Another benefit of exercise is that it increases endorphin output by about 500 percent and decreases the incidence of major and minor illnesses. For mood, the ideal amount is 30 to 45 minutes of cardiovascular exercise daily. Studies show that exercising less than 30 minutes or more than 1 hour decreases mood benefits.

I found it concerning the sleep clinic had prescribed a setting that made me sick and this matched my findings with the CPAP machine that these CPAP and BiPAP prescriptions are highly inaccurate! Approximately 50% of people that are prescribed these treatments abandon them and a poor prescription setting is likely a factor in this. It takes weeks of experimentation to find the correct setting of these machines and sleep clinics trying to do it in one night is just providing many sickened patients with a really bad healthcare experience.

Availability percentages of 50–70% were not unusual for US forces, 30% or less for Japanese forward forces. The environment was a significant factor. Jungle heat, humidity, and desert sand were particularly hard on airframes and engines. Early in the war in the Pacific or North Africa theaters, 50% availability rates were a noteworthy accomplishment.

These stunning global improvements have already been tested, vetted and proven effective: 1. To feed the world, easily. Yet grains waste in warehouses to ensure “Profitable Supply and Demand Ratios.” 2. To power the world endlessly, freely, without pollution or waste. Yet basic subsidies are given to polluting, exploiting, un-replenishable resources to ensure power remains in the hands of the controllers. 3. To end all armed conflict and usher in an era of global prosperity. Yet childish leaders propagate “The Demonic Other” to ensure they remain in power. 4. To improve global quality of life by a factor of 3x to 8x in under a decade. Yet it is suppressed to ensure that the elite remain an Elite and separate ruling class. 5. To end drug addictions and social inequality. Yet drugs are industriously pumped into ghettos to breed despair and ensure that ordinary people remain in conflict with each other. 6. To radically reduce crime worldwide. Yet again, suppressed to ensure the reign of an elite prison complex. 7. To reduce the work week by over 50%. Suppressed to occupy the masses with trifling banality. 8. To globally stabilize and secure the world’s clean drinking water supply, EASILY. Suppressed to retain control over the world’s most impoverished. All of these “Trigger Ready Solutions” are suppressed by humans to ensure their power and control over other Humans. They argue about currency manipulation while poisoning the collective air and water to a level where the oceans have little left to give. Absolving themselves of all crimes, preaching kindness and forgiveness, they race into battle against the OTHER while denouncing greed and indoctrinating youth to find it funny to say, “He who dies with the most toys wins.

The gap between a conventional forecast and one that uses RCF varies by project type, but for over half the projects for which we have data, RCF is better by 30 percentage points or more. That’s on average. A 50 percent increase in accuracy is common. Improvements of more than 100 percent are not uncommon. Most gratifyingly, given the method’s intellectual roots, Daniel Kahneman wrote in Thinking, Fast and Slow that using reference-class forecasting is “the single most important piece of advice regarding how to increase accuracy in forecasting through improved methods.

By current estimates, at least 50 per cent of North Americans do not consume the daily recommended amounts of magnesium. Changes in farming practices over the years are partly to blame. The magnesium content of vegetables, a rich source of the mineral, has declined by 80 to 90 per cent over the last hundred years. As far back as the 1930s, the alarm was being raised about the growing scarcity of magnesium and other minerals in food. The alarming fact is that foods (fruits, vegetables and grains) now being raised on millions of acres of land that no longer contain enough of certain minerals are starving us - no matter how much of them we eat. No man of today can eat enough fruits and vegetables to supply his system with the minerals he requires for perfect health because his stomach isn't big enough to hold them. The processing of food further depletes already scare magnesium, and ultra-processed foods that make up such a high proportion of modern diets in North America are seriously lacking in magnesium. To add to the problem, the mineral is depleted by many widely used prescription medications. But a major factor impacting magnesium status is the significant and rapid loss of the mineral from the body due to stress. All types of stress - workplace stress, exam stress, emotional stress, exposure to excessive noise, the stress of extreme physical activity or chronic pain, the stress of fighting infections - are known to be a serious drain on magnesium resources. The interaction of magnesium with stress works in two ways: while stress depletes magnesium, the deficiency itself increases anxiety and enhances uncontrolled hormonal response to stress. This creates a vicious feedback loop whereby stress depletes magnesium, but the ensuing magnesium deficiency further exacerbates stress.

To Err Is Human explained the concept of using a systems approach based on human factors principles and proclaimed that application of this methodology could have a profound effect. It boldly called for a 50% reduction in medical harm in 5 years.

To study them from the outside is merely a prejudice, often one stemming from fear—dealing with people’s experiences and subjectivity is messy and chaotic. Distance is cleaner and easier. It is time to reevaluate this preconception and see things from the opposite perspective. Knowledge of human nature and social factors, the kind that is often most valuable to us, depends on knowing people and networks from the inside, on getting a feel for what they are experiencing. This can best be gained by an intense involvement and participation, as opposed to the pseudoscientific pose of the intellectual addicted to studies, citations, and numbers, all designed to back up their preconceptions. This other form of knowledge, from the inside, must be the one that you come to esteem above all others in social matters. It is what will give you power to affect people. To the extent that you feel yourself to be distant and on the outside, you must tell yourself you do not understand what you are studying or trying to reach—you are missing the mark and there is work to be done.

Economy and the profit margin ruled—although, in hindsight, it does seem that this was a false economy. Ships had to be manned above capacity to allow for a 30, 40 or even 50 percent death rate from scurvy. Even without a high death rate, the effectiveness of a crew suffering from scurvy would have been remarkably low. And then there was the humane factor—rarely considered during these centuries.

Phase 1: Discovery 1. Define the problem statement What is the challenge that will be solved? The problem statement is defined at this step and becomes the foundation of the project. Here is a sample problem statement: The company has more than one hundred thousand email addresses and has sent more than one million emails in the last twelve months, but open rates remain low at 8 percent, and sales attributed to email have remained flat since 2018. Based on current averages, a 2 percentage-point lift in email open rates could produce a $50,000 increase in sales over the next twelve months. It’s important to note that a strong and valid problem statement should include the value of solving the problem. This helps ensure that the project is worth the investment of resources and keeps everyone focused on the goal. 2. Build and prioritize the issues list What are the primary issues causing the problem? The issues are categorized into three to five primary groups and built into an issues tree. Sample issues could be: •​Low open rates •​Low click rates •​Low sales conversion rates 3. Identify and prioritize the key drivers. What factors are driving the issues and problem? Sample key drivers could include: •​List fatigue •​Email creatives •​Highly manual, human-driven processes •​Underutilized or missing marketing technology solutions •​Lack of list segmentation •​Lack of reporting and performance management •​Lack of personalization 4. Develop an initial hypothesis What is the preliminary road map to solving the problem? Here is a sample initial hypothesis: AI-powered technologies can be integrated to intelligently automate priority use cases that will drive email efficiency and performance. 5. Conduct discovery research What information can we gain about the problem, and potential solutions, from primary and secondary research? •​How are talent, technology, and strategy gaps impacting performance? •​What can be learned from interviews with stakeholders and secondary research related to the problem? Ask questions such as the following: •​What is the current understanding of AI within the organization? •​Does the executive team understand and support the goal of AI pilot projects?

the people who carry a gene variant (allele) called ApoE4 (ApoE is short for apolipoprotein E; an apolipoprotein is a protein that carries lipids—i.e., fats). ApoE4 is the strongest known genetic risk factor* for Alzheimer’s disease. Carrying one ApoE4 (that is, inherited from one parent) increases your lifetime risk of Alzheimer’s to 30 percent, while carrying two copies (inheriting copies from both parents) increases it to well over 50 percent (from 50 to 90 percent, depending on which study you read). That compares to a risk of only about 9 percent in people who carry zero copies of this allele.

The maximum image quality is 1,952 x 1,536 pixels. This camera has a maximum bit rate of 50 Mbps which is one of the most important factors in digital cameras. In addition, the maximum storage capacity of this camera is 128GB, and that's something which is almost enough for one photo per second.

I am talking about the Month of Tishri (September through October on the Greco-Roman calendar). This season, known as the High Holy Days, includes Yom Teruah (Day of Trumpets), also known as Rosh HaShana (New Year), Yom Kippur (Day of Atonement), and Sukkot (Tabernacles). As an adult, I really do see these days as the most wonderful time of the year. As a child though, Yom Teruah and Yom Kippur were the most dreaded days of the year. The services lasted all day and were as dry as sand. The only redeeming factors these two days held was that they were excused absences from school and on Yom Teruah one of the men would sound the shofar 100 times. The shofar always reminded me of the bugles sounding when the cavalry arrived to save the day.

esta sección se describen la depresión y la ansiedad que se producen en el periodo posparto, es decir, después de que una mujer da a luz. •​Las padecen entre el 15 y el 20 por ciento de las madres •​El comienzo suele ser gradual pero también puede ser rápido y pueden presentarse en cualquier momento durante el primer año. Los síntomas pueden incluir •​Preocupación excesiva o miedo •​Irritabilidad o facilidad para enojarse •​Sentimiento de agobio y de no poder salir adelante •​Dificultad para tomar decisiones •​Tristeza •​Desesperanza •​Sentimientos de culpa •​Problemas para dormir (a menudo la mujer no puede dormir o duerme demasiado), fatiga •​Síntomas o molestias de carácter físico sin causa física aparente •​Incomodidad en presencia del bebé o falta de sentimientos hacia el bebé •​Pérdida del enfoque y de la concentración (por ejemplo, puede faltar a citas) •​Pérdida de interés o placer, menor deseo sexual •​Cambios en el apetito, pérdida o aumento de peso significativo Factores de riesgo •​50 a 80 por ciento de riesgo si padeció depresión/ansiedad posparto en el pasado •​Depresión o ansiedad durante el embarazo •​Antecedentes personales o familiares de depresión/ansiedad •​Interrupción abrupta del amamantamiento •​Falta de interacción social o de apoyo •​Antecedentes de síndrome premenstrual o trastorno disfórico premenstrual. •​Cambios de humor mientras toma pastillas anticonceptivas o medicación para la infertilidad •​Problemas de tiroides •​Interrupción de medicación psiquiátrica

While overweight people who exercise and are physically fit lessen their risk of chronic disease, if you must choose between being fit and fat or unfit and lean, the evidence overwhelmingly indicates you should gamble on being unfit and lean.10 One of the largest efforts to tease apart the independent effects of physical inactivity and weight is the Nurses’ Health Study, a prodigious undertaking begun in 1976 that has tracked the habits, health, and deaths of more than 100,000 nurses who volunteered to share their life and death experiences with Harvard researchers. Among the many lessons learned is that nurses of the same weight who are physically active have mortality rates (deaths per year) about 50 percent lower than those who are inactive, while nurses who are similarly active but obese have 90 percent higher mortality rates than those who are lean.11 If so, obesity has nearly twice the effect on death rates as physical inactivity. Even better is to avoid both risk factors: nurses who are lean and fit have 2.4 times lower mortality rates than those who are obese and unfit. All in all, being active doesn’t cancel out the higher risk of death associated with obesity, but being active is still beneficial if one is obese. This is an important message because so many people struggle to lose weight but can still manage to exercise. In doing so, they lessen or counteract many harmful consequences of obesity such as chronic inflammation.

with feline-faced women and tubby men in shirts with contrasting collars, all of whom could have used some factor 50 earlier in their lives.

General attitude and outlook—the way we perceive and experience anything—is more influenced by our physical state than anything other single factor. I’d guess that for most of us, at least 50% of our struggles and discontent are brought on by being physically out of balance. The causes of that imbalance are many, but at the core, there’s an insensitivity or inability to locate and maneuver essential physical processes within us: how to breathe, how to sit, stand and walk, how to see and hear, how to slow down or speed up, how to relax, how to sleep, how to eat, how to adjust our physiological responses to the different circumstances we find ourselves within. This kind of removal or abstraction from our physicality causes an enormous amount of problems on many levels. One key result of it is a distrust in our own ability to influence our emotional state and our energy and perspectives in general; we often feel that we can’t get our hands on the control switches, as if most of life just happens and we can’t do much about it.

Researchers at Brigham Young University and the University of North Carolina at Chapel Hill pooled data from 148 studies on health outcomes and its correlation to social relationships. They gathered every research paper on the topic they could find, involving more than 300,000 men and women across the developed world. They found that people with poor social connections had on average 50 percent higher odds of dying earlier (about 7.5 years earlier) than people with robust social ties. That difference in longevity is about as large as the mortality difference between smokers and non-smokers. And it is larger than any health risks associated with many other well-known lifestyle factors such as lack of exercise and obesity.

International labor mobility What’s the problem? Increased levels of migration from poor to rich countries would provide substantial benefits for the poorest people in the world, as well as substantial increases in global economic output. However, almost all developed countries pose heavy restrictions on who can enter the country to work. Scale: Very large. Eighty-five percent of the global variation in earnings is due to location rather than other factors: the extremely poor are poor simply because they don’t live in an environment that enables them to be productive. Economists Michael Clemens, Claudio Montenegro, and Lant Pritchett have estimated what they call the place premium—the wage gain for foreign workers who move to the United States. For an average person in Haiti, relocation to the United States would increase income by about 680 percent; for a Nigerian, it would increase income by 1,000 percent. Some other developing countries have comparatively lower place premiums, but they are still high enough to dramatically benefit migrants. Most migrants would also earn enough to send remittances to family members, thus helping many of those who do not migrate. An estimated six hundred million people worldwide would migrate if they were able to. Several economists have estimated that the total economic gains from free mobility of labor across borders would be greater than a 50 percent increase in world GDP. Even if these estimates were extremely optimistic, the economic gains from substantially increased immigration would be measured in trillions of dollars per year. (I discuss some objections to increased levels of immigration in the endnotes.) Neglectedness: Very neglected. Though a number of organizations work on immigration issues, very few focus on the benefits to future migrants of relaxing migration policy, instead focusing on migrants who are currently living in the United States. Tractability: Not very tractable. Increased levels of immigration are incredibly unpopular in developed countries, with the majority of people in Germany, Italy, the Netherlands, Norway, Sweden, and the United Kingdom favoring reduced immigration. Among developed countries, Canada is most sympathetic to increased levels of immigration; but even there only 20 percent of people favor increasing immigration, while 42 percent favor reducing it. This makes political change on this issue in the near term seem unlikely. What promising organizations are working on it? ImmigrationWorks (accepts donations) organizes, represents, and advocates on behalf of small-business owners who would benefit from being able to hire lower-skill migrant workers more easily, with the aim of “bringing America’s annual legal intake of foreign workers more realistically into line with the country’s labor needs.” The Center for Global Development (accepts donations) conducts policy-relevant research and policy analysis on topics relevant to improving the lives of the global poor, including on immigration reform, then makes recommendations to policy makers.

Table 14.1 also shows R-square (R2), which is called the coefficient of determination. R-square is of great interest: its value is interpreted as the percentage of variation in the dependent variable that is explained by the independent variable. R-square varies from zero to one, and is called a goodness-of-fit measure.5 In our example, teamwork explains only 7.4 percent of the variation in productivity. Although teamwork is significantly associated with productivity, it is quite likely that other factors also affect it. It is conceivable that other factors might be more strongly associated with productivity and that, when controlled for other factors, teamwork is no longer significant. Typically, values of R2 below 0.20 are considered to indicate weak relationships, those between 0.20 and 0.40 indicate moderate relationships, and those above 0.40 indicate strong relationships. Values of R2 above 0.65 are considered to indicate very strong relationships. R is called the multiple correlation coefficient and is always 0 ≤ R ≤ 1. To summarize up to this point, simple regression provides three critically important pieces of information about bivariate relationships involving two continuous variables: (1) the level of significance at which two variables are associated, if at all (t-statistic), (2) whether the relationship between the two variables is positive or negative (b), and (3) the strength of the relationship (R2). Key Point R-square is a measure of the strength of the relationship. Its value goes from 0 to 1. The primary purpose of regression analysis is hypothesis testing, not prediction. In our example, the regression model is used to test the hypothesis that teamwork is related to productivity. However, if the analyst wants to predict the variable “productivity,” the regression output also shows the SEE, or the standard error of the estimate (see Table 14.1). This is a measure of the spread of y values around the regression line as calculated for the mean value of the independent variable, only, and assuming a large sample. The standard error of the estimate has an interpretation in terms of the normal curve, that is, 68 percent of y values lie within one standard error from the calculated value of y, as calculated for the mean value of x using the preceding regression model. Thus, if the mean index value of the variable “teamwork” is 5.0, then the calculated (or predicted) value of “productivity” is [4.026 + 0.223*5 =] 5.141. Because SEE = 0.825, it follows that 68 percent of productivity values will lie 60.825 from 5.141 when “teamwork” = 5. Predictions of y for other values of x have larger standard errors.6 Assumptions and Notation There are three simple regression assumptions. First, simple regression assumes that the relationship between two variables is linear. The linearity of bivariate relationships is easily determined through visual inspection, as shown in Figure 14.2. In fact, all analysis of relationships involving continuous variables should begin with a scatterplot. When variable

I recommend that veteran athletes partner with their doctors on two fronts. First, you should visit your doctor periodically for a heart-focused checkup and for ongoing assessments of your risk of CAD. You should monitor your risk factors and modify those that can be changed for the better. Additional testing such as a stress test makes sense for those at moderate risk. Second, you should take warning signs seriously. Problems such as chest pain or discomfort, unusual shortness of breath, light-headedness or blacking out, palpitations, and unusual fatigue should be investigated promptly.

eigenvalue of a factor is the sum of correlations (r) of each variable with that factor. This correlation is also called loading in factor analysis. Analysts can define (or “extract”) how many factors they wish to use, or they can define a statistical criterion (typically requiring each factor to have an eigenvalue of at least 1.0). The method of identifying factors is called principal component analysis (PCA). The results of PCA often make it difficult to interpret the factors, in which case the analyst will use rotation (a statistical technique that distributes the explained variance across factors). Rotation causes variables to load higher on one factor, and less on others, bringing the pattern of groups better into focus for interpretation. Several different methods of rotation are commonly used (for example, Varimax, Promax), but the purpose of this procedure is always to understand which variables belong together. Typically, for purposes of interpretation, factor loadings are considered only if their values are at least .50, and only these values might be shown in tables. Table 18.4 shows the result of a factor analysis. The table shows various items related to managerial professionalism, and the factor analysis identifies three distinct groups for these items. Such tables are commonly seen in research articles. The labels for each group (for example, “A. Commitment to performance”) are provided by the authors; note that the three groupings are conceptually distinct. The table also shows that, combined, these three factors account for 61.97 percent of the total variance. The table shows only loadings greater than .50; those below this value are not shown.6 Based on these results, the authors then create index variables for the three groups. Each group has high internal reliability (see Chapter 3); the Cronbach alpha scores are, respectively, 0.87, 0.83, and 0.88. This table shows a fairly typical use of factor analysis, providing statistical support for a grouping scheme. Beyond Factor Analysis A variety of exploratory techniques exist. Some seek purely to classify, whereas

If you have a billion-dollar opportunity, it makes sense to invest more resources and eke out a 5 percent gain ($50 million) than to grow a nascent million-dollar opportunity by a factor of 1,000 percent ($10 million). This is why it’s generally better to have your ten best people working on a single important project rather than splitting them to attack two different opportunities

Lois Lane was part of the Superman dynamic from the very start. The intrepid star newspaper reporter had made her first appearance in 1938’s Action Comics #1, the same issue where Superman made his debut. She was infatuated with the powerful, godlike Superman, while repulsed by his meek pantywaist alter ego, her rival reporter Clark Kent. Lois’ 1940s persona of tough crusading reporter was in the mold of Hollywood dames like Rosalind Russell. Lois’ tireless effort to get her next headline, along with her impulsive personality, often put her in danger, from which Superman would have to rescue her. But the 40s Lois was no pushover. She was a modern career woman, and her dream was to get her greatest scoop: Superman’s secret identity. The Superman/Lois Lane relationship had many complicated factors that would prevent a romance from ever reaching fruition, while still providing the right tension to sustain the relationship for decades. First off, they were literally from different worlds. Superman was the last survivor of the doomed planet Krypton, and was raised by simple midwestern farm folk. Lois Lane was very much a woman of 20th century America: emancipated, headstrong, and unwilling to take “no” for an answer. Superman’s timid farm boy Clark Kent persona crumbled before Lois’ ferocious, emasculating temperament, while his heroic Man of Steel found himself constantly confounded by her impetuous nature. Meanwhile, the very issue of Superman’s secret identity always threw a wrench into his romance with Lois. Besides the basic duplicity, Superman becomes his own rival, squelching any chance for a healthy relationship. Superman loves Lois Lane, but tries to win her heart as meek Clark Kent, with the rationale that he wants to be sure Lois really loves him for himself, not for his glamorous superhuman persona. But since he’s created a wallflower persona that Lois will never find attractive, he sabotages any chance for love. Lois, for her part, is enamored with Superman, yet has a burning desire to discover his secret identity. Lois never considers that she risks losing Superman’s love if she learns his secret identity, or that the world may lose its champion and protector. (...) If the Lois Lane of the ’40s owed much to the tough talking heroines of that decade’s screwball comedies, the Lois of the ’50s was defined by the medium of the new era—television.

Maintain a ratio of 85-90% plant-based foods and 10–15% animal-based foods. • Grains should constitute 50%, vegetables and fruits 35–40%, and animal foods 10–15% of the whole. • Eat unrefined grains, which on the whole constitute 50% of the diet. • The animal foods portion should be from animals, like fish, with a lower body temperature than humans. • Eat fresh and unrefined foods, if possible, in their natural form. • Avoid milk and dairy products as much as possible (people who are lactose intolerant, predisposed to allergies, or dislike milk and dairy products should completely avoid them). • Avoid margarine and fried foods. • Chew well (40–70 times each bite) and try to eat small meals.

In 1894 Freud placed biology at the very heart of hysterical etiology: "The characteristic factor in hysteria is not splitting of consciousness but the capacity for conversion, and we may adduce as an important part of the disposition to hysteria-a disposition which in other respects is still unknown-a psychophysical aptitude for transposing very large sums of excitation into the somatic innervation" (1899b, 50).

The BCCI has repeatedly shied away from disclosure, citing itself as a private entity. However, it isn't completely private either, especially since it has monopoly rights over something consumed by a large number of people. It earns from franchise owners and television networks. They, in turn, recover their money from advertisers, who ultimately pass on advertising costs to consumers, built into the price products. Thus, the consumers, we Indians, pay for the BCCI. And since it is a monopoly, we have every right to question their finances. How does the BCCI price its rights? Where is the BCCI money going? The media and lawmakers have a chance to go after this completely feudal and archaic way of managing something as pure and simple as sport. Individuals are less important than changing the way things work. What needs to be at the forefront is sport; are we using the money to help develop it in the country? We don't have to turn Indian cricket into a non-commercial NGO, for that is doomed to fail. It is fine to commercially harness he game. However, if you exploit a national passion, funded by the common man, it only makes sense that the money is accounted for and utilized for the best benefit of sport in the country. For, if there is less opaqueness, there won't be any need to make influential calls or petty factors like personality clashes affecting the outcome of any bidding process. If we know where the money is going, there is less chance of murkiness entering the picture. Accountability does not mean excessive regulation or a lack of autonomy. It simply means proper audited accounts, disclosures, corporate governance practices, norms to regulate the monopoly and even specific data on the improvement in sporting standards achieved in the country. If a young child grows up seeing cricket as yet another example of India's rich and powerful treating the country as their fiefdom, it won't be a good thing. Let's clean up the mess and treat cricket as it is supposed to be: a good sport. Game of a Clean-up, page 50 and 51

In 2003, epidemiologists from the Centers for Disease Control, led by Eugenia Calle, published an analysis in The New England Journal of Medicine reporting that cancer mortality in the United States was clearly associated with obesity and overweight. The heaviest men and women, they reported, were 50 and 60 percent more likely, respectively, to die from cancer than the lean. This increased risk of death held true for a host of common cancers—esophageal, colorectal, liver, gallbladder, pancreatic, and kidney cancers, as well as, in women, cancers of the breast, uterus, cervix, and ovary. In 2004, the CDC followed up with an analysis linking cancer to diabetes, particularly pancreatic, colorectal, liver, bladder, and breast cancers. Cancer researchers trying to make sense of this association would later say that something about cancer seems to thrive on the metabolic environment of the obese and the diabetic. One conspicuous clue as to what that something might be was that the same association was seen with people who weren’t obese and diabetic (or at least not yet) but suffered only from metabolic syndrome and thus were insulin-resistant. The higher their levels of circulating insulin, and that of a related hormone known as insulin-like growth factor, the greater the likelihood that they would get cancer.

Dynamic Dames share an X-factor: they transcend the narrow confines of their gender role, whether by taking small steps or revolutionary strides.

Although there’s little doubt that other people’s behavior is a powerful source of social influence, when we ask people in our own studies whether other people’s behavior influences their own, they are absolutely insistent that it does not. But social psychologists know better. We know that people’s ability to understand the factors that affect their behavior is surprisingly poor.

parents or grandparents were drug- or alcohol-addicted have dramatically increased odds of becoming addicted themselves, with genetics accounting for 50 to 60 percent of that risk, Lembke explained; she noted that the correlation between family history and depression is much lower, 30 percent. Other risk factors for addiction include poverty, unemployment, multigenerational trauma, and access to drugs.