Dyson Vacuum Quotes

Fuck me! She sucks better than a Dyson. I swear all vacuums would bow at her feet if they were aware of her talents.

Unfortunately, I had a feeling I would never get to my bed as the vacuuming would strike me dead of an aneurysm. Death by Dyson." - Reed

Oh… ah… fuuuuck!" I scream as he puts the Dyson vacuum suction on my quim.

The car wash sign said, “Free Vacuums.” So I told them I wanted a high-powered Dyson. I figured it’d be a good gift for my girl, so she could stop sweeping the living room carpet.

The planet was filling up with good-looking young worldlings built entirely of opposites, canceling themselves out and- speaking as a bloke- leaving nothing you'd honestly want to go for a drink with. This new species of guys paired city shoes with backwoods beards. They played in bands but they worked in offices. They hated the rich but they bought lottery tickets, they laughed at comedies about the shittiness of lives that were based quite pointedly on their own, and worst of all they were so endlessly bloody gossipy. Every single thing they did, from unboxing a phone through to sleeping with his athlese, they had this compulsion to stick it online and see what everyone else thought. Their lives were a howling vacuum that sucked in attention. He didn't see how Zoe could ever find love with this new breed of men with cyclonic souls that sucked like Dysons and never needed their bag changed in order to keep on and on sucking.

After all, no big business idea makes sense at first. I mean, just imagine proposing the following ideas to a group of sceptical investors: ‘What people want is a really cool vacuum cleaner.’ (Dyson) ‘. . . and the best part of all this is that people will write the entire thing for free!’ (Wikipedia) ‘. . . and so I confidently predict that the great enduring fashion of the next century will be a coarse, uncomfortable fabric which fades unpleasantly and which takes ages to dry. To date, it has been largely popular with indigent labourers.’ (Jeans) ‘. . . and people will be forced to choose between three or four items.’ (McDonald’s) ‘And, best of all, the drink has a taste which consumers say they hate.’ (Red Bull) ‘. . . and just watch as perfectly sane people pay $5 for a drink they can make at home for a few pence.’ (Starbucks)*

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Anumber of things jump out about the Dyson story. The first is that the solution seems rather obvious in hindsight. This is often the case with innovation, and it’s something we will come back to. But now consider a couple of other aspects of the story. The first is that the creative process started with a problem, what you might even call a failure, in the existing technology. The vacuum cleaner kept blocking. It let out a screaming noise. Dyson had to keep bending down to pick up bits of trash by hand. Had everything been going smoothly Dyson would have had no motivation to change things. Moreover, he would have had no intellectual challenge to sink his teeth into. It was the very nature of the engineering problem that sparked a possible solution (a bagless vacuum cleaner). And this turns out to be an almost perfect metaphor for the creative process, whether it involves vacuum cleaners, a quest for a new brand name, or a new scientific theory. Creativity is, in many respects, a response.

This aspect of the creative process, the fact that it emerges in response to a particular difficulty, has spawned its own terminology. It is called the “problem phase” of innovation. “The damn thing had been bugging me for years,” Dyson says of the conventional vacuum cleaner. “I couldn’t bear the inefficiency of the technology. It wasn’t so much a ‘problem phase’ as a ‘hatred phase.’” We often leave this aspect of the creative process out of the picture. We focus on the moment of epiphany, the detonation of insight that happened when Newton was hit by the apple or Archimedes was taking a bath. That is perhaps why creativity seems so ethereal. The idea is that such insights could happen anytime, anywhere. It is just a matter of sitting back and letting them flow. But this leaves out an indispensable feature of creativity. Without a problem, without a failure, without a flaw, without a frustration, innovation has nothing to latch on to. It loses its pivot. As Dyson puts it: “Creativity should be thought of as a dialogue. You have to have a problem before you can have the game-changing riposte.

Imagination is not fragile. It feeds off flaws, difficulties, and problems. Insulating ourselves from failures—whether via brainstorming guidelines, the familiar cultural taboo on criticism, or the influence of cognitive dissonance*—is to rob one of our most valuable mental faculties of fuel. “It always starts with a problem,” Dyson says. “I hated vacuum cleaners for twenty years, but I hated hand dryers for even longer. If they had worked perfectly, I would have had no motivation to come up with a new solution. But more important, I would not have had the context to offer a creative solution. Failures feed the imagination. You cannot have the one without the other.

And that is why the seductive idea that if Einstein had been born three hundred years earlier, we could have had the benefit of the theory of relativity in the seventeenth century is so flawed. Relativity couldn’t have happened back then, largely because the problems that it responded to were not yet visible. Einstein may have seen further and deeper than his contemporaries (there is still a large role for individualism: Einstein really was a creative genius), but he wasn’t pulling insights out of the ether. As Johnson writes: “Good ideas are not conjured out of thin air.” Dyson is well aware of this aspect of creativity. “Every time I have gone for a patent in a particular field, someone else has got there first,” he says. “I don’t think there has been a single time in all the thousands of patents we have applied for where we were the first. With the vacuum cyclone, there were already a number of patents lodged.

In all, it took an astonishing 5,127 prototypes before Dyson believed the technology was ready to go in the vacuum cleaner. The creative leap may have been a crucial and precious thing, but it was only the start of the creative process. The real hard yards were done patiently evolving the design via bottom-up iteration. To put it another way, with the epiphany he had vaulted onto a taller mountain in a new landscape; now he was systematically working toward this new summit.

My tears dry, my heart slows, and something settles deep into my chest. I’m not sure what it is, but it’s cold and hard and takes all of the feelings I had for Ryan and sucks them up like a fucking Dyson vacuum cleaner.

My mouth went dry as I tried to remember all of Poppie’s tips for kissing over the years. She told me no guy wanted a girl with a mouth as wide as a guppy, who sucked his tongue with the force of a Dyson vacuum cleaner first time, or licked him to death like an overeager puppy. She’d told me to just purse my lips and let him lead and take control. Don’t slobber, don’t slobber, don’t slobber, I chanted to myself as he got closer and closer

Every machine periodically required replacement bags. The vacuum industry’s business model was akin to Gillette’s: Make the razor to sell the blades. Dyson decided that he could make a better machine, whose improved suction would clean better and would eliminate the continually recurring expense of bag replacement.

Dyson strode into his workshop. He had come up with his big idea: a bagless vacuum cleaner where dust is removed from the air by the geometry of the airflow rather than a filter. But he was pretty much alone. The directors at his company didn’t back his idea (the response he received was: “If that is such a good concept, how come Hoover and Electrolux aren’t doing it already?”), so he started his own business along with a silent partner, who had provided half the capital.

What was the key ingredient that characterized the winners, the companies that may not have come up with an idea first, but who made it work? The answer can be conveyed in one word: discipline. This is not just the discipline to iterate a creative idea into a rigorous solution; it is also the discipline to get the manufacturing process perfect, the supply lines faultless, and delivery seamless.* Dyson was not the first to come up with the idea of a cyclone vacuum cleaner. He was not even the second, or the third. But he was the only one with the stamina to “fail” his concept into a workable solution. And he had the rigor to create an efficient manufacturing process, so he could sell a consistent product. His competitors confronted the same problem and had the same insight. But they didn’t have the same resilience to make their idea work, let alone take it on to a working production line.

The problem with academia is that it is about being good at remembering things like chemical formulae and theories, because that is what you have to regurgitate. But children are not allowed to learn through experimenting and experience. This is a great pity. You need both.” One of the most powerful aspects of the Dyson story is that it evokes a point that was made in chapter 7; namely, that technological change is often driven by the synergy between practical and theoretical knowledge. One of the first things Dyson did when he had the insight for a cyclone cleaner was to buy two books on the mathematical theory of how cyclones work. He also went to visit the author of one of those books, an academic named R. G. Dorman.22 This was hugely helpful to Dyson. It allowed him to understand cyclone dynamics more fully. It played a role in directing his research and gave him a powerful background on the mathematics of separation efficiency. But it was by no means sufficient. The theory was too abstract to lead him directly to the precise dimensions that would deliver a functional vacuum cleaner. Moreover, as Dyson iterated his device, he discovered that the theory had flaws. Dorman’s equation predicted that cyclones would only be able to remove fine dust down to a lower limit of 20 microns. But Dyson quickly broke through this theoretical limit. By the end, his cyclone could separate dust smaller than 0.3 micron (this is approximately the size of the particles in cigarette smoke). Dyson’s practical engagement with the problem had forced a change in the theory. And this is invariably how progress happens. It is an interplay between the practical and the theoretical, between top-down and bottom-up, between creativity and discipline, between the small picture and the big picture. The crucial point—and the one that is most dramatically overlooked in our culture—is that in all these things, failure is a blessing, not a curse. It is the jolt that inspires creativity and the selection test that drives evolution.

I need to schedule a repair on my Dyson vacuum cleaner. I used it to remove the mice from under my floorboards and now it doesn’t work properly. Are rodent related damages covered under the warranty?