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Extroverts lust the most fervently for money, status, and power,42 but it’s the less-materialistic introverts, of all the ironies, who make the best businessmen and entrepreneurs.43 Business often involves not only risk, but the building of a miniculture. Entrepreneurs, in particular, have to craft a microsociety of employees who champ at the bit to challenge giants … and who can pull it off. There are good reasons complexity-seeking introverts like those discovered by Bryson and Driver do well at such social engineering. First off, they dive eagerly into theory, penetrating the surface to root out cause and effect.44 They also have a flair for left-field solutions to problems which leave more conventional types perplexed.45 And they tend to think with both mind and emotionality. Imaging of their brains shows that when they’re pondering, the cerebral web of feeling called the striatum lights up46 like Tokyo’s Ginza district at midnight.
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Howard Bloom (Global Brain: The Evolution of Mass Mind from the Big Bang to the 21st Century)