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Arguably the first concrete example of “national socialism” in practice was the Cercle Proudhon in France in 1911, a study group designed to “unite nationalists and left-wing anti-democrats” around an offensive against “Jewish capitalism.” It was the creation of Georges Valois, a former militant of Charles Maurras’s Action Française who broke away from his master in order to concentrate more actively on converting the working class from Marxist internationalism to the nation. It proved too early, however, to rally more than a few intellectuals and journalists to Valois’s “triumph of heroic values over the ignoble bourgeois materialism in which Europe is now stifling . . . [and] . . . the awakening of Force and Blood against Gold.”
The term national socialism seems to have been invented by the French nationalist author Maurice Barrès, who described the aristocratic adventurer the Marquis de Morès in 1896 as the “first national socialist.” Morès, after failing as a cattle rancher in North Dakota, returned to Paris in the early 1890s and organized a band of anti-Semitic toughs who attacked Jewish shops and offices. As a cattleman, Morès found his recruits among slaughterhouse workers in Paris, to whom he appealed with a mixture of anticapitalism and anti-Semitic nationalism.80 His squads wore the cowboy garb and ten-gallon hats that the marquis had discovered in the American West, which thus predate black and brown shirts (by a modest stretch of the imagination) as the first fascist uniform. Morès killed a popular Jewish officer, Captain Armand Meyer, in a duel early in the Dreyfus Affair, and was himself killed by his Touareg guides in the Sahara in 1896 on an expedition to “unite France to Islam and to Spain.”81 “Life is valuable only through action,” he had proclaimed. “So much the worse if the action is mortal.
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Robert O. Paxton