Compare Refinance Quotes

Think of cocaine. In its natural form, as coca leaves, it's appealing, but not to an extent that it usually becomes a problem. But refine it, purify it, and you get a compound that hits your pleasure receptors with an unnatural intensity. That's when it becomes addictive. Beauty has undergone a similar process, thanks to advertisers. Evolution gave us a circuit that responds to good looks - call it the pleasure receptor for our visual cortex - and in our natural environment, it was useful to have. But take a person with one-in-a-million skin and bone structure, add professional makeup and retouching, and you're no longer looking at beauty in its natural form. You've got pharmaceutical-grade beauty, the cocaine of good looks. Biologists call this "supernormal stimulus" [...] Our beauty receptors receive more stimulation than they were evolved to handle; we're seeing more beauty in one day than our ancestors did in a lifetime. And the result is that beauty is slowly ruining our lives. How? The way any drug becomes a problem: by interfering with our relationships with other people. We become dissatisfied with the way ordinary people look because they can't compare to supermodels.

I didn't really want to talk. I'd wanted him there, but I asn't sure why. Maybe just to have someone to drink with. Actually, that sounded pretty good at the moment. I sat on the seat of the chaise and he sat on the foot, and we just drank at each other for a while. After a few minutes, he leaned back against the railing, like maybe he wanted a backrest, and I shifted my feet over to make room. But I guess I didn't shift far enough, because a large, warm hand covered my right foot, adjusting it slightly. And then it just stayed there, like he'd forgotten to remove it. I looked at it. Pritkin's hands were oddly refined compared to the rest of him: strong but long fingered, with elegant bones and short-clipped nails. They always looked like they'd wandered off from some fine gentleman, one they'd probably like to get back to, because God knew they weren't getting a manicure while attached to him.

What is remarkable is that there are no traces of evolution from simple to sophisticated, and the same is true of mathematics, medicine, astronomy and architecture and of Egypt's amazingly rich and convoluted religio-mythological system (even the central content of such refined works as the Book of the Dead existed right at the start of the dynastic period). 7 The majority of Egyptologists will not consider the implications of Egypt's early sophistication. These implications are startling, according to a number of more daring thinkers. John Anthony West, an expert on the early dynastic period, asks: How does a complex civilization spring full-blown into being? Look at a 1905 automobile and compare it to a modern one. There is no mistaking the process of `development'. But in Egypt there are no parallels. Everything is right there at the start. The answer to the mystery is of course obvious but, because it is repellent to the prevailing cast of modern thinking, it is seldom considered. Egyptian civilization was not a `development', it was a legacy.

But all this was nothing compared to the face which I regret to say vaguely resembled my own, less the refinement of course, same little abortive moustache, same little ferrety eyes, same paraphimosis of the nose, and a thin red mouth that looked as if it was raw from trying to shit its tongue.

Society never advances. It recedes as fast on one side as it gains on the other. It undergoes continual changes; it is barbarous, it is civilized, it is christianized, it is rich, it is scientific; but this change is not amelioration. For every thing that is given, something is taken. Society acquires new arts, and loses old instincts. What a contrast between the well-clad, reading, writing, thinking American, with a watch, a pencil, and a bill of exchange in his pocket, and the naked New Zealander, whose property is a club, a spear, a mat, and an undivided twentieth of a shed to sleep under! But compare the health of the two men, and you shall see that the white man has lost his aboriginal strength. If the traveller tell us truly, strike the savage with a broad axe, and in a day or two the flesh shall unite and heal as if you struck the blow into soft pitch, and the same blow shall send the white to his grave. The civilized man has built a coach, but has lost the use of his feet. He is supported on crutches, but lacks so much support of muscle. He has a fine Geneva watch, but he fails of the skill to tell the hour by the sun. A Greenwich nautical almanac he has, and so being sure of the information when he wants it, the man in the street does not know a star in the sky. The solstice he does not observe; the equinox he knows as little; and the whole bright calendar of the year is without a dial in his mind. His note-books impair his memory; his libraries overload his wit; the insurance-office increases the number of accidents; and it may be a question whether machinery does not encumber; whether we have not lost by refinement some energy, by a Christianity entrenched in establishments and forms, some vigor of wild virtue. For every Stoic was a Stoic; but in Christendom where is the Christian?

We all go through stages. Concern about appearances, making good impressions, being popular, comparing yourself to others, having unbridled ambition, wanting to make money, striving to be recognized and notices, and trying to establish yourself - all fade as your responsibilities and character grow. Life's tests refine you

She was never tired of praising Italy at the expense of England. “. . . our poor English,” she exclaimed, “want educating into gladness. They want refining not in the fire but in the sunshine.” Here in Italy were freedom and life and the joy that the sun breeds. One never saw men fighting, or heard them swearing; one never saw the Italians drunk;—“the faces of those men” in Shoreditch came again before her eyes. She was always comparing Pisa with London and saying how much she preferred Pisa.

Do I smell like wild places, still?” Sergei laughed softly and ruffled his hair. “I’d have to compare. And monitor that. Refine my assessment over the next years…” “Ranch has plenty of spare dung. I’ll be sure to roll in it regularly.” Teeth scraped his arm, nipped his skin gently. “I always knew the Alliance was decadent. I intend to see just how decadent.

The Comparative Mythologists contend that the common origin is the common ignorance, and that the loftiest religious doctrines are simply refined expressions of the crude and barbarous guesses of savages, of primitive men, regarding themselves and their surroundings. Animism, fetishism, nature-worship, sun-worship — these are the constituents of the primeval mud out of which has grown the splendid lily of religion. A Krishna, a Buddha, a Lao-tse, a Jesus, are the highly civilized but lineal descendants of the whirling medicine-man of the savage. God is a composite photograph of the innumerable Gods who are the personifications of the forces of nature. And so forth. It is all summed up in the phrase: Religions are branches from a common trunk — human ignorance.

dream. But these kinds of inspiration Lydgate regarded as rather vulgar and vinous compared with the imagination that reveals subtle actions inaccessible by any sort of lens, but tracked in that outer darkness through long pathways of necessary sequence by the inward light which is the last refinement of Energy, capable of bathing even the ethereal atoms in its ideally illuminated space.

When I compared them to Naomi, I sensed an unmistakable difference in refinement between those who are born to the higher classes of society and those who aren't... there's no concealing bad birth and breeding.

I was quite disappointed at the general appearance of things in New Bedford. The impression which I had received respecting the character and condition of the people of the north, I found to be singularly erroneous. I had very strangely supposed, while in slavery, that few of the comforts, and scarcely any of the luxuries, of life were enjoyed at the north, compared with what were enjoyed by the slaveholders of the south. I probably came to this conclusion from the fact that northern people owned no slaves. I supposed that they were about upon a level with the non-slaveholding population of the south. I knew they were exceedingly poor, and I had been accustomed to regard their poverty as the necessary consequence of their being non-slaveholders. I had somehow imbibed the opinion that, in the absence of slaves, there could be no wealth, and very little refinement. And upon coming to the north, I expected to meet with a rough, hard-handed, and uncultivated population, living in the most Spartan-like simplicity, knowing nothing of the ease, luxury, pomp, and grandeur of southern slaveholders. Such being my conjectures, any one acquainted with the appearance of New Bedford may very readily infer how palpably I must have seen my mistake.

Many men have been praised as vividly imaginative on the strength of their profuseness in indifferent drawing or cheap narration:—reports of very poor talk going on in distant orbs; or portraits of Lucifer coming down on his bad errands as a large ugly man with bat's wings and spurts of phosphorescence; or exaggerations of wantonness that seem to reflect life in a diseased dream. But these kinds of inspirations Lydgate regarded as rather vulgar and vinous compared with the imagination that reveals subtle actions inaccessible by any sort of lens, but tracked in that outer darkness through long pathways of necessary sequence by the inward light which is the last refinement of Energy, capable of bathing even the ethereal atoms in its ideally illuminated space.

Our new elite have more refined sensibilities than the old aristocracy: just as dowager duchesses would sniff that so-and-so was "in trade", so today's rulers have an antipathy to doers in general. How could Sarah Palin's executive experience running a state, a town, and a commercial fishing operation compare to all that experience Barack Obama had in sitting around thinking great thoughts? In forming his war cabinet, Winston Churchill said that he didn't want to fill it up with "mere advisors at large with nothing to do but think and talk." But Obama sent the Oval Office bust of Sir Winston back to the British, and now we have a government by men who've done nothing but "think and talk". There was less private-sector business experience in Obama's cabinet than in any administration going back a century.

But this must not be confused with our usual ideas of the practice of “unselfishness,” which is the effort to identify with others and their needs while still under the strong illusion of being no more than a skin-contained ego. Such “unselfishness” is apt to be a highly refined egotism, comparable to the in-group which plays the game of “we’re-more-tolerant-than-you.” The Vedanta was not originally moralistic; it did not urge people to ape the saints without sharing their real motivations, or to ape motivations without sharing the knowledge which sparks them.

(W)e have spent many ages attempting to divine the principles that move our world. It goes without saying that the road ahead of us is still long, and there is more that we do not know than we do. Were you to compare our knowledge now to a spoonful of sugar, that which we do not know would be a field of sugar cane stretching as far as the eye can see... To obtain knowledge from that field, we must cut it and refine it. We must learn the most effective ways of harvesting and the methods of removing impurities. All this we must obtain as well as simply the knowledge we seek. That is what it means to study and learn.

It’s highly refined stuff—holding to one’s purpose and focus, but also intuiting the value of being a piece in a larger design and evolution. The balance between these two rhythms is where and when true harmony is achieved and magic happens. Often, just the release of the obsession for personal preferences and to personally gain opens the door.

Ah, I believe Schacht. Only too willingly; that’s to say, I think what he says is absolutely true, for the world is incomprehensibly crass, tyrannical, moody, and cruel to sickly and sensitive people. Well, Schacht will stay here for the time being. We laughed at him a bit, when he arrived, that can’t be helped either, Schacht is young and after all can’t be allowed to think there are special degrees, advantages, methods, and considerations for him. He has now had his first disappointment, and I’m convinced that he’ll have twenty disappointments, one after the other. Life with its savage laws is in any case for certain people a succession of discouragements and terrifying bad impressions. People like Schacht are born to feel and suffer a continuous sense of aversion. He would like to admit and welcome things, but he just can’t. Hardness and lack of compassion strike him with tenfold force, he just feels them more acutely. Poor Schacht. He’s a child and he should be able to revel in melodies and bed himself in kind, soft, carefree things. For him there should be secret splashings and birdsong. Pale and delicate evening clouds should waft him away in the kingdom of Ah, What’s Happening to Me? His hands are made for light gestures, not for work. Before him breezes should blow, and behind him sweet, friendly voices should be whispering. His eyes should be allowed to remain blissfully closed, and Schacht should be allowed to go quietly to sleep again, after being wakened in the morning in the warm, sensuous cushions. For him there is, at root, no proper activity, for every activity is for him, the way he is, improper, unnatural, and unsuitable. Compared with Schacht I’m the trueblue rawboned laborer. Ah, he’ll be crushed, and one day he’ll die in a hospital. or he’ll perish, ruined in body and soul, inside one of our modern prisons.

Many women, worried about breast cancer, have adopted vegetarian diets in an attempt to reduce their risk. Unfortunately, it may be that these grain- and starch-based diets actually increase the risk of breast cancer, because they elevate insulin—which, in turn, increases IGF-1 and lowers IGFBP-3. A large epidemiological study of Italian women, led by Dr. Silvia Franceschi, has shown that eating large amounts of pasta and refined bread raises the risk of developing both breast and colorectal cancer. Most vegetarian diets are based on starchy grains and legumes. Sadly—despite continuing perceptions of these as healthy foods—vegetarian diets don’t reduce the risk of cancer. In the largest-ever study comparing the causes of death in more than 76,000 people, it was decisively shown that there were no differences in death rates from breast, prostate, colorectal, stomach, or lung cancer between vegetarians and meat eaters. Cancer is a complex process involving many genetic and environmental factors. It is almost certain that no single dietary element is responsible for all cancers. However, with the low-glycemic Paleo Diet, which is also high in lean protein and health-promoting fruits and vegetables, your risk of developing many types of cancer may be very much reduced.

You err, my friend,” answered Settembrini, with closed eyes. “You err first of all in the assumption that the intellectual cannot assume a personal character. You should not think that,” he said, and smiled a peculiarly fine and painful smile. “The point at which you go wrong is in your estimation of the things of the mind, in general. You obviously think they are too feeble to engender conflicts and passions comparable for sternness with those real life brings forth, the only issue of which can be the appeal to force. All incontro! The abstract, the refined-upon, the ideal, is at the same time the Absolute—it is sternness itself; it contains within it more possibilities of deep and radical hatred, of unconditional and irreconcilable hostility, than any relation of social life can.

Each bite is a tidal wave of savory, fatty eel juices... ... made fresh and tangy by the complementary flavors of olive oil and tomato! ...! It's perfect! This dish has beautifully encapsulated the superbness of Capitone Eel!" "Capitone specifically means 'Large Female Eel'! It's exactly this kind of eel that is served during Natale season from Christmas to New Year's. Compared to normal eels, the Capitone is large, thick and juicy! In fact, it's considered a delicacy!" "Yes, I've heard of them! The Capitone is supposed to be significantly meatier than the standard Anguilla." *Anguilla is the Italian word for regular eels.* "Okay. So the Capitone is special. But is it special enough to make a dish so delicious the judges swoon?" "No. The secret to the Capitone's refined deliciousness in this dish lies with the tomatoes. You used San Marzanos, correct?" "Ha Ragione! (Exactly!) I specifically chose San Marzano tomatoes as the core of my dish!" Of the hundreds of varieties of tomato, the San Marzano Plum Tomato is one of the least juicy. Less juice means it makes a less watery and runny sauce when stewed! "Thanks to the San Marzano tomatoes, this dish's sauce remained thick and rich with a marvelously full-bodied taste. The blend of spices he used to season the sauce has done a splendid job of highlighting the eel's natural flavors as well." "You can't forget the wondrous polenta either. Crispy on the outside and creamy in the middle. There's no greater garnish for this dish." *Polenta is boiled cornmeal that is typically served as porridge or baked into cakes.* "Ah. I see. Every ingredient of his dish is intimately connected to the eel. Garlic to increase the fragrance, onion for condensed sweetness... ... and low-juice tomatoes. Those are the key ingredients.

With the refinements that come with maturity the smells faded out, to be replaced by only one other distinctly memorable, distinctly pleasurable smell - the odour of cunt. More particularly the odour that lingers on the fingers after playing with a woman, for, if it has not been noticed before, this smell is even more enjoyable, perhaps because it already carried with it the perfume of the past tense, than the odour of the cunt itself. But this odour, which belongs to maturity, is but a faint odour compared with the odours attaching to childhood. It is an odour which evaporates, almost as quickly in the mind's imagination, as in reality. One can remember many things about the woman one has loved but it is hard to remember the smell of her cunt - with anything like certitude. The smell of wet hair, on the other hand, a woman's wet hair, is much more powerful and lasting - why, I don't know.

Sermon of the Mounts Matthew 5 AND SEEING THE MULTITUDES, HE WENT UP INTO A MOUNTAIN, AND WHEN HE WAS SET, HIS DISCIPLES CAME UNTO HIM The Gospels starts in a very beautiful way. The Bible is the book of the books. The meaning of the word "bible" is - the book. It is the most precious and beautiful document that humanity has. These statements are the most beautiful ever made. That is why it is called "The Testament", because Jesus has become the witness of God. While Buddha's words are refined and philosophic, Jesus words are poetic, plain and simple. The beginning of the Gospel of Matthew states that 42 generations have passed from Abraham, the founder of Judaism, to Jesus. Jesus is the flowering, the fulfillment, of these 42 generations. The whole history that has preceded Jesus is the fulfillment in him. Jesus is the fruit, the growth, the evolution, of those 42 generations. The path of Jesus is the path of love. Jesus moved among ordinary people, while Buddha - whose path is the path of meditation, intelligence and understanding - moved with sophisticated people, who was already on the spiritual path, Jesus is the culmination of the whole Jewish consciousness, while Buddha was the culmination of the Hindu consciousness and Socrates was the culmination of the Greek consciousness. But the strange things is that the tradition rejected both Jesus, Buddha and Socrates. All the prophets of the Jews that had preceded jesus was preparing the ground for him to come. That is why John the Baptist was saying: "I am nothing compared to the person that I am preparing the way." But when Jesus came, the etablishment, the religious leaders and the priests, started feeling offended. His presence made the religious leaders look small. Hence Jesus was crucified. And this has always been so, because of the sleep and the stupidity of humanity.

55. We should, therefore, have a guardian, as it were, to pluck us continually by the ear and dispel rumours and protest against popular enthusiasms. For you are mistaken if you suppose that our faults are inborn in us; they have come from without, have been heaped upon us. Hence, by receiving frequent admonitions, we can reject the opinions which din about our ears. 56. Nature does not ally us with any vice; she produced us in health and freedom. She put before our eyes no object which might stir in us the itch of greed. She placed gold and silver beneath our feet, and bade those feet stamp down and crush everything that causes us to be stamped down and crushed. Nature elevated our gaze towards the sky and willed that we should look upward to behold her glorious and wonderful works. She gave us the rising and the setting sun, the whirling course of the on-rushing world which discloses the things of earth by day and the heavenly bodies by night, the movements of the stars, which are slow if you compare them with the universe, but most rapid if you reflect on the size of the orbits which they describe with unslackened speed; she showed us the successive eclipses of sun and moon, and other phenomena, wonderful because they occur regularly or because, through sudden causes they help into view – such as nightly trails of fire, or flashes in the open heavens unaccompanied by stroke or sound of thunder, or columns and beams and the various phenomena of flames. 57. She ordained that all these bodies should proceed above our heads; but gold and silver, with the iron which, because of the gold and silver, never brings peace, she has hidden away, as if they were dangerous things to trust to our keeping. It is we ourselves that have dragged them into the light of day to the end that we might fight over them; it is we ourselves who, tearing away the superincumbent earth, have dug out the causes and tools of our own destruction; it is we ourselves who have attributed our own misdeeds to Fortune, and do not blush to regard as the loftiest objects those which once lay in the depths of earth. 58. Do you wish to know how false is the gleam that has deceived your eyes? There is really nothing fouler or more involved in darkness than these things of earth, sunk and covered for so long a time in the mud where they belong. Of course they are foul; they have been hauled out through a long and murky mine-shaft. There is nothing uglier than these metals during the process of refinement and separation from the ore. Furthermore, watch the very workmen who must handle and sift the barren grade of dirt, the sort which comes from the bottom; see how soot-besmeared they are! 59. And yet the stuff they handle soils the soul more than the body, and there is more foulness in the owner than in the workman.

There is an art to the business of making sandwiches which it is given to few ever to find the time to explore in depth. It is a simple task, but the opportunities for satisfaction are many and profound: choosing the right bread for instance. The Sandwich Maker had spent many months in daily consultation and experiment with Grarp the baker and eventually they had between them created a loaf of exactly the consistency that was dense enough to slice thinly and neatly, while still being light, moist and having that fine nutty flavour which best enhanced the savour of roast Perfectly Normal Beast flesh. There was also the geometry of the slice to be refined: the precise relationships between the width and height of the slice and also its thickness which would give the proper sense of bulk and weight to the finished sandwich: here again, lightness was a virtue, but so too were firmness, generosity and that promise of succulence and savour that is the hallmark of a truly intense sandwich experience. The proper tools, of course, were crucial, and many were the days that the Sandwich Maker, when not engaged with the Baker at his oven, would spend with Strinder the Tool Maker, weighing and balancing knives, taking them to the forge and back again. Suppleness, strength, keenness of edge, length and balance were all enthusiastically debated, theories put forward, tested, refined, and many was the evening when the Sandwich Maker and the Tool Maker could be seen silhouetted against the light of the setting sun and the Tool Maker’s forge making slow sweeping movements through the air trying one knife after another, comparing the weight of this one with the balance of another, the suppleness of a third and the handle binding of a fourth. Three knives altogether were required. First there was the knife for the slicing of the bread: a firm, authoritative blade which imposed a clear and defining will on a loaf. Then there was the butter-spreading knife, which was a whippy little number but still with a firm backbone to it. Early versions had been a little too whippy, but now the combination of flexibility with a core of strength was exactly right to achieve the maximum smoothness and grace of spread. The chief amongst the knives, of course, was the carving knife. This was the knife that would not merely impose its will on the medium through which it moved, as did the bread knife; it must work with it, be guided by the grain of the meat, to achieve slices of the most exquisite consistency and translucency, that would slide away in filmy folds from the main hunk of meat. The Sandwich Maker would then flip each sheet with a smooth flick of the wrist on to the beautifully proportioned lower bread slice, trim it with four deft strokes and then at last perform the magic that the children of the village so longed to gather round and watch with rapt attention and wonder. With just four more dexterous flips of the knife he would assemble the trimmings into a perfectly fitting jigsaw of pieces on top of the primary slice. For every sandwich the size and shape of the trimmings were different, but the Sandwich Maker would always effortlessly and without hesitation assemble them into a pattern which fitted perfectly. A second layer of meat and a second layer of trimmings, and the main act of creation would be accomplished.

but the truth is that comparing what private equity firms used to be—and where the perception of private equity still sits in many quarters—to what they are now is like comparing a Motorola cellphone from the 1990s to the latest iPhone. There’s a world of differences; it’s not even close. For pension funds and other investors in private equity funds, the firms they back gives them access to investment opportunities they can’t find or execute themselves. What’s more, they get consistent investment returns out of these opportunities, whether they include leveraged buyouts, credit investments, infrastructure assets, essential utilities, real estate transactions, technology deals, natural resources projects, banks, insurance companies, or life science opportunities. They can buy companies, carve out businesses, build up companies through acquisitions and organic growth, spin off businesses, take companies private from the public market, buy businesses from other funds they manage, draw margin loans to finance dividends, and refinance the capital structure pre-exit. And more besides.

One way to avoid the design problems encountered by the transcendental meditation researchers would be to keep one of the variables fixed. This could be either the number of meditators or the “target” of consciousness-induced order. Beyond this, as philosopher Evan Fales and sociologist Barry Markovsky of the University of Iowa suggested after reviewing the Maharishi effect, “Presumably, if the material world can be influenced in purposive ways by collective meditation, inanimate detectors could be constructed and placed at varying distances from the collective meditators.”6 This is essentially the approach that we took, although our motivations were based upon a logical extension of laboratory research on mind-matter interactions using random-number generators, and not by the claims of the transcendental meditators. Properties of Consciousness Whatever else consciousness may be, let us suppose that it also has the following properties, derived from a combination of Western and Eastern philosophies.7 The first property is that consciousness extends beyond the individual and has quantum field–like properties, in that it affects the probabilities of events. Second, consciousness injects order into systems in proportion to the “strength” of consciousness present. This is a refinement of quantum physicist Erwin Schrödinger’s observation about one of the most remarkable properties of life, namely, an “organism’s astonishing gift … of ‘drinking orderliness’ from a suitable environment.”8 Third, the strength of consciousness in an individual fluctuates from moment to moment, and is regulated by focus of attention. Some states of consciousness have higher focus than others. We propose that ordinary awareness has a fairly low focus of attention compared to peak states, mystical states, and other nonordinary states.9 Fourth, a group of individuals can be said to have “group consciousness.” Group consciousness strengthens when the group’s attention is focused on a common object or event, and this creates coherence among the group. If the group’s attention is scattered, then the group’s mental coherence is also scattered. Fifth, when individuals in a group are all attending to different things, then the group consciousness and group mental coherence is effectively zero, producing what amounts to background noise. We assume that the maximum degree of group coherence is related in some complicated way to the total number of individuals present in the group, the strength of their common focus of attention, and other psychological, physiological, and environmental factors. Sixth, physical systems of all kinds respond to a consciousness field by becoming more ordered. The stronger or more coherent a consciousness field, the more the order will be evident. Inanimate objects (like rocks) will respond to order induced by consciousness as well as animate ones (like people, or tossed dice), but it is only in the more labile systems that we have the tools to readily detect these changes in order. In sum, when a group is actively focused on a common object, the “group mind” momentarily has the “power to organize,” as Carl Jung put it.10 This leads us to a very simple idea: as the mind moves, so moves matter.

Intense mutual erotic love that involves with the flesh all the refined sexual beings of the spirit, which reveals and perhaps even ex nihilo creates spirit as sex, is comparatively rare in this inconvenient world. This love presents itself as such a dizzily lofty value that even to speak of 'enjoying' it seems a sacrilege. It is something to be undergone upon one's knees. And where it exists it cannot but shed a blazing light of justification upon its own scene, a light which can leave the rest of the world dark indeed.

One day in 1885, the twenty-three-year old Henry Ford got his first look at the gas-powered engine, and it was instant love. Ford had apprenticed as a machinist and had worked on every conceivable device, but nothing could compare to his fascination with this new type of engine, one that created its own power. He envisioned a whole new kind of horseless carriage that would revolutionize transportation. He made it his Life’s Task to be the pioneer in developing such an automobile. Working the night shift at the Edison Illuminating Company as an engineer, during the day he would tinker with the new internal-combustion engine he was developing. He built a workshop in a shed behind his home and started constructing the engine from pieces of scrap metal he salvaged from anywhere he could find them. By 1896, working with friends who helped him build a carriage, he completed his first prototype, which he called the Quadricycle, and debuted it on the streets of Detroit. At the time there were many others working on automobiles with gas-powered engines. It was a ruthlessly competitive environment in which new companies died by the day. Ford’s Quadricycle looked nice and ran well, but it was too small and incomplete for large-scale production. And so he began work on a second automobile, thinking ahead to the production end of the process. A year later he completed it, and it was a marvel of design. Everything was geared toward simplicity and compactness. It was easy to drive and maintain. All that he needed was financial backing and sufficient capital to mass-produce it. To manufacture automobiles in the late 1890s was a daunting venture. It required a tremendous amount of capital and a complex business structure, considering all of the parts that went into production. Ford quickly found the perfect backer: William H. Murphy, one of the most prominent businessmen in Detroit. The new company was dubbed the Detroit Automobile Company, and all who were involved had high hopes. But problems soon arose. The car Ford had designed as a prototype needed to be reworked—the parts came from different places; some of them were deficient and far too heavy for his liking. He kept trying to refine the design to come closer to his ideal. But it was taking far too long, and Murphy and the stockholders were getting restless. In 1901, a year and a half after it had started operation, the board of directors dissolved the company. They had lost faith in Henry Ford.

Although the making of a religion of one’s own can be satisfying, it can progress further and faster with the aid of the spiritual traditions. Your own spiritual path risks being too personal and limited. What resources do you have compared to the traditions that have thought of things you will never consider? They have refined ideas and images and teachings and moral guidelines expressed in elegant and inspiring ways. They have produced spiritual beauty of a kind no single person could ever create. Read Emerson’s journals and you find that he was reading Hafiz for months, and Thoreau’s homespun spiritual insights come wrapped in references from the Western and Eastern traditions.

Tradition as a Resource Although the making of a religion of one’s own can be satisfying, it can progress further and faster with the aid of the spiritual traditions. Your own spiritual path risks being too personal and limited. What resources do you have compared to the traditions that have thought of things you will never consider? They have refined ideas and images and teachings and moral guidelines expressed in elegant and inspiring ways. They have produced spiritual beauty of a kind no single person could ever create. Read Emerson’s journals and you find that he was reading Hafiz for months, and Thoreau’s homespun spiritual insights come wrapped in references from the Western and Eastern traditions.

Like everyone on the planet, one identifies and looks toward a vision of improvement or refinement, but/and one has to find a way to engage both of those—what is so, and what can be—with an appropriate harmony that is itself the hallmark of wholeness. In essence, we are looking to create a harmony between the existing elements, not a more severe dichotomy between what we want and what we should be doing.

Calories Are Insignificant Compared to Hormones Think about this — if you exercise moderately for 1 hour, you might burn 350 calories. That’s equivalent to several teaspoons of salad dressing. No big deal! The real benefits of exercise occur one to two days later, but only if the environment is almost perfect. In other words, if you do things correctly and don’t violate the fatburning environment, you will burn fat. Fat-storing hormones can easily nullify the fatburning hormones. The worse off your hormone health, the more perfect the other factors need to be. What you eat before, during and after Any carbohydrates (except vegetables) will stimulate insulin, which nullifies the fatburning hormones. This means if you consume sugars 1 hour before or during exercise, you can inhibit the entire purpose of exercise — fat burning. Since fat burning can only occur in the absence of carbohydrates, consuming carbs 14 to 48 hours later can also inhibit fat burning. Drinking several alcoholic beverages can set the liver’s function back for days, preventing fat burning. Protein before workouts is best.2 Eat an egg, some nuts, a small piece of fish or some cheese before exercising. I had a patient who would reward herself for exercising by going to Dairy Queen every day and wondered why she wasn’t losing weight. I had another who would drink half a glass of wine before bed, at the same time working out intensely with no results — I wonder why? Consuming sugar, juice or refined carbohydrates before bed can inhibit fatburning hormones while you sleep. The important thing to remember is that a very small amount of carbohydrates through the day can keep you out of fatburning mode.

In the quest for a functional and direct interaction between imagination and reality, and the evolution of them both, there is in place a natural resistance, which I have referred to as Creative Resistance, because it demands just that: creativity. Much of this calls for redefining, or refining, one’s relationship with time, and all the qualities and skills that will only come from engaging time more creatively and effectively. As such, part of the bargain is about acquiescing to a rhythm that is subtler and has more definite purpose to it than one’s subjective preferences.

Shall I compare thee to a shepard's pie: Shakespeare for the Cooking Channel Shall I compare thee to a shepard's pie? Thou art more tasty and less filling Without the extra pound of lamb mince, Brown onions, carrots and celery sticks. Thou art more saucy than all Worcestershire, More earthy than peal'd Désirée potatoes. Sometime too hot the red brick oven shines, Leaving others pies with a golden brown complexion, But yours, pure ivory white, refined as manchet flour, In passion hides the sweet blush of claret wine, infused with cinnamon, ginger, nutmeg and clove. So long as men can eat, or eyes can see, So long lives my appetite, to feast in thee.

Cleave believed that the refining of the sugar and flour allowed both to be easily overconsumed. Compare the teaspoonful of sugar in a single apple, Cleave suggested, with the amount of sugar commonly taken in liquid beverages. “A person can take down teaspoonfuls of sugar fast enough, whether in tea or any other vehicle, but he will soon slow up on the equivalent number of apples,” Cleave wrote. “The argument can be extended to contrasting the 5 oz. of sugar consumed, on the average, per head per day [in the United Kingdom] with up to a score of average-sized apples….Who would consume that quantity daily of the natural food? Or if he did, what else would he be eating?” What

Refining the relationship between exaggeration and realism in humor can be related to stretching a rubber band. Imagine the unstretched band is the realism, and exaggeration stretches the band. When the rubber band is stretched to capacity, several things happen at once. Stretching alters the shape of the band; exaggeration changes the perception of reality. The rubber band can be stretched a little (understatement) or a lot (overstatement). Just as tension increases in a rubber band that it is stretched, exaggeration increases tension in the audience—up to the breaking point. When you pluck a rubber band, it makes a sound. The pitch of this sound gets higher as you stretch the rubber band further. This sound can be compared to emotion in an audience. The more you stretch the rubber band, the greater the emotion in the audience. Finding the proper balance between realism and exaggeration is the ultimate test of a comedy writer’s skill. Humor only comes when the exaggeration is logical. Simply being ludicrous or audacious is not a skill. It’s amateur. Many novice stand-up comedians struggle with exaggeration. They’ll start with some realistic premise—the way women dress, picking up men in a singles bar, outsmarting the police, or advertising slogans—but then they’ll shift into fifth gear in a wild display of ludicrous fantasy that’s not well connected to the initial premise. Their material has limited success because they make the same mistake repeatedly: They disrupt the equal balance of realism and exaggeration. Outrageous doesn’t mean creative.

A gentleman doesn’t go down to dine unless he’s properly bathed, and you, I fear, will take a deal of bathing.” “I am not a gentleman,” the child said, the truculence back in full force. The earl glanced down at his own naked chest and recalled that grown men were not necessarily an easy thing for not-so-grown men to compare themselves to. He shrugged into a dressing gown and tossed his shirt to the child. “For your modesty. Now let’s be about it, shall we? The sooner we’re clean, the sooner we eat.” He eyed the child’s hair and suspected getting clean might involve a quantity of shampoo, but merely held out his hand again. “Come along, child.” “I am not a gentleman,” the child said again, scooting back against the sofa. “We can remedy that,” the earl said with what he hoped was a reassuring tone. “A little scrubbing, some decent attire, small refinements of speech.” He slipped the child’s shirt off in a single motion. “If I can master it in not quite thirty-two years, there is certainly hope for you.” “I am not a gentleman,” the child ground out, standing on the sofa cushions and swatting at the earl’s hands, “and I do not want to be a gentleman.” “Then you can be a pirate,” the earl reasoned. “But if you are eating my food, you shall do so with clean fingers.” He made a deft grab for the scruffy britches, yanking them down over narrow hips and bony knees with a swift jerk. The child stood up on the sofa, naked and indignant. “I am not a gentleman. I do not want to be a gentleman!” “Jesus, God, and the Apostles!” The earl swiftly wrapped the child in his shirt and stood panting in shock. “You are a benighted damned female!” “Do I still have to take a bath?

One would expect to find a comparatively high proportion of carbon 13 [the carbon from corn] in the flesh of people whose staple food of choice is corn - Mexicans, most famously. Americans eat much more wheat than corn - 114 pounds of wheat flour per person per year, compared to 11 pounds of corn flour. The Europeans who colonized America regarded themselves as wheat people, in contrast to the native corn people they encountered; wheat in the West has always been considered the most refined, or civilized, grain. If asked to choose, most of us would probably still consider ourselves wheat people, though by now the whole idea of identifying with a plant at all strikes us as a little old-fashioned. Beef people sounds more like it, though nowadays chicken people, which sounds not nearly so good, is probably closer to the truth of the matter. But carbon 13 doesn't lie, and researchers who compared the carbon isotopes in the flesh or hair of Americans to those in the same tissues of Mexicans report that it is now we in the North who are the true people of corn. 'When you look at the isotope ratios,' Todd Dawson, a Berkeley biologist who's done this sort of research, told me, 'we North Americans look like corn chips with legs.' Compared to us, Mexicans today consume a far more varied carbon diet: the animals they eat still eat grass (until recently, Mexicans regarded feeding corn to livestock as a sacrilege); much of their protein comes from legumes; and they still sweeten their beverages with cane sugar. So that's us: processed corn, walking.

is a sure source of silver, a place where gold is refined. 2Iron is taken from the earth; rock is smelted into copper. 3Humansx put an end to darkness, dig for ore to the farthest depths, into stone in utter darkness, 4open a shaft away from any inhabitant, places forgotten by those on foot, apart from any human they hang and sway. 5Earth--from it comes food-- is turned over below ground as by fire.y 6Its rocks are the source for lapis lazuli; there is gold dust in it. 7A path-- no bird of prey knows it; a hawk's eye hasn't seen it; 8proud beasts haven't trodden on it; a lion hasn't crossed over it. 9Humans thrust their hands into flint, pull up mountains from their roots, 10cut channels into rocks; their eyes see everything precious. 11They dam up the sources of rivers; hidden things come to light. Wisdom's value 12But wisdom, where can it be found; where is the place of understanding? 13Humankind doesn't know its value; it isn't found in the land of the living. 14The Deepz says, "It's not with me"; the Seaa says, "Not alongside me!" 15It can't be bought with gold; its price can't be measured in silver, 16can't be weighed against gold from Ophir, with precious onyx or lapis lazuli. 17Neither gold nor glass can compare with it; she can't be acquired with gold jewelry. 18Coral and jasper shouldn't be mentioned; the price of wisdom is more than rubies. 19Cushite topaz won't compare with her; she can't be set alongside pure gold. 20But wisdom, where does she come from? Where is the place of understanding? 21She's hidden from the eyes of all the living, concealed from birds of the sky. 22Destructionb and Death have said, "We've heard a report of her." 23God understands her way; he knows her place; 24for he looks to the ends of the earth and surveys everything beneath the heavens. 25In order to weigh the wind, to prepare a measure for waters, 26when he made a decree for the rain, a path for thunderbolts, 27then he observed it, spoke of it, established it, searched it out, 28and said to humankind: "Look, the fear of the LORD is wisdom; turning from evil is understanding.

Creating Key User Segments The beauty with segmentation is that it can be used for more than email targeting. You can use your segmentation for tracking and reporting, to recruit candidates for interviews, and for quality assurance. If your segmentation doesn’t get you the right users, you want to find out as quickly as possible. Before starting to write emails, you’ll want to create key user segments. Those could be: people who haven’t signed up for your product (if the required data is available); people who signed up today; people who signed up in the last seven days; people who signed up in the last seven days, but didn’t engage, or didn’t activate; people who signed up in the last 30, 60 or 90 days and activated; inactive users; users whose trial is about to end or just ended and that you would eventually like to convert; paid subscribers in their first month; paid subscribers retained for two months or more; subscribers on annual plans; users who you think would be willing to refer your product to others; subscribers who cancelled; subscribers who cancelled more than once; or signups per specific acquisition channel. Don’t go too far, but do try to test real segments with real data. Let them run a few weeks. Do users flow through the way you’d expect them to? Go through random profiles in each of these segments and compare with the data from your database. Are those the users you’d expect to find in each of these segments? Any issues? You want to uncover issues with the implementation or your segmentation as early as possible. It’s easier if you do this—and much less costly in terms of mistakes—before you start sending emails than after. Make sure you can track users across different segments and that your segments truly are mutually exclusive when they need to be. Identify issues, adjust, and refine. This step will save your team a lot of headaches later on. As you test your segments, make them available to the rest of your team. Your colleagues can also help point out issues. At this point, if there aren’t any major issues, your setup is complete. Let’s get started sending some emails!

Breakthrough teams, or something comparable, are especially useful for making organizationally complex changes, where analysis should precede action. Analysis is needed because the solution isn’t obvious and different parts of the company have to be involved. These teams are the backbone of a company’s move toward time compression and can be mobilized quickly. Teams can shape recommendations early and draw reaction. Once a solution takes shape, it can be refined during implementation. Breakthrough teams lose effectiveness if they stand too long.

She turned her efforts instead to a piece of needlepoint that she intended to present to one of her accusers. She was studying grammar, arithmetic, and geography as well, but it was for her decorative sewing—the symbol of refinement for women of leisure—that she had received the sharpest criticism from the mothers of her students. She resented spending her time on such frivolous work, but she poured into this needlepoint project all the energy she had previously given to pressing her suit with Nathaniel. She visited schools all over Boston to compare her piece with others, and at last felt satisfied that hers, a portrait of George Washington—whose death in 1799 had made him a popular subject for memorials in thread—was as well done as any she saw. She could return to teaching with full confidence in her abilities, if not in her clean reputation

Hemp Marijuana’s sober cousin is out to redeem its dreary sandal-wearing reputation. Requiring no pesticides, very little water and comparatively small amounts of land to grow, there’s no doubt as to hemp’s environmental credentials – but its style kudos is looking up too. New, refined production means the days of rough hessian textures are over, and there are countless brands using it to make clothes that are more hip, less hippie. Inhale at leisure.

democracy flourishes when we express our doubts over a policy, over the motives of our leaders. Compare this with those who flee troubling ambiguity by wrapping themselves and their vehicles in flags, drown honest debate with chauvinistic clamor, and encourage a pseudo-patriotism that ill serves its nation by silencing serious dialogue that might lead to more refined judgment.

What are you trying to buy? Asset type? Size? Price? To determine the answer to the first question, do the following: Start with your own net worth. Add in friends and family. The total team net worth is your starting point. Choose a market. Consider travel time and expense. You must be able to be in your market to look at deals at least once a month. Determine the viability of your market. Job growth? Population growth? Get deal flow from the market. Real estate agents Find all commercial realty companies in the city. Get on all their mailing lists. Analyze deals online from realtors in the area. Call the realtors about their listings. Direct to owners Get lists of owners. Create a system to reach owners directly. Mail Text Cold calling Analyze deals. Income approach Income – Expenses = Net operating income Net operating income – Debt service = Cash flow Check with lenders for current terms on debt. What is the CoC return? Cap rate? Debt ratio? Comparable data Check the analyzed cap rate against cap rates in the area for similar properties. Check comparable sale prices. Comps should be close in size and age to the subject property. Comps should have similar amenities. Comps should be within a few miles of the subject property. Exit Hold and operate. Refinance. Sell or flip. Consider upcoming market conditions. Debt Check with lenders or a mortgage broker to determine the availability of loans for this type of property. What are the terms and conditions? Is this the information you used to analyze the deal originally? Make the offer. Use an LOI to submit the offer in writing. The LOI will summarize the main deal points. If your offer is less than 15 percent of the asking price, speak with the realtor before you submit the offer. Once the offer is accepted, send the LOI to your attorney and have them draft the purchase agreement. Draft the purchase and sale agreement. Now that you have a fully executed contract, the clock starts. Earnest money goes into escrow. Do your due diligence. Financial inspection Physical inspection Lease audit Begin your loan application. The lender will complete three inspections. Appraisal Environmental inspection Physical engineer inspection of the buildings Do your closing. The lender will wire the loan proceeds to the closing escrow. Wire your down payment funds to the closing escrow. You own a new property! Engage property management for takeover of operations.

If you compare what the government spends promoting whole plant foods versus what it spends promoting animal and refined foods, I doubt it would amount to a tenth of one percent. Compared to the billions of dollars spent subsidizing the meat, dairy, egg and sugar industries, for example, fruits and vegetables destined for human consumption receive zero subsidies. (Even feed crops destined for farm animal consumption receive subsidies, but those destined for human consumption do not. This, of course, is the result of meat and dairy industry lobbying.)

But in spite of numerous scattered cases of rival refiners getting comparable rebates, no other firm received so many rebates so consistently over so many years or on such a colossal scale as Rockefeller’s.

Week 1: Build an Arsenal of Ideas Day 1: Predict the Future Day 2: Learn How Money Grows on Trees Day 3: Brainstorm, Borrow, or Steal Ideas Day 4: Weigh the Obstacles and Opportunities of Each Idea Day 5: Forecast Your Profit on the Back of a Napkin Week 2: Select Your Best Idea Day 6: Use the Side Hustle Selector to Compare Ideas Day 7: Become a Detective Day 8: Have Imaginary Coffee with Your Ideal Customer Day 9: Transform Your Idea into an Offer Day 10: Create Your Origins Story Week 3: Prepare for Liftoff Day 11: Assemble the Nuts and Bolts Day 12: Decide How to Price Your Offer Day 13: Create a Side Hustle Shopping List Day 14: Set Up a Way to Get Paid Day 15: Design Your First Workflow Day 16: Spend 10 Percent More Time on the Most Important Tasks Week 4: Launch Your Idea to the Right People Day 17: Publish Your Offer! Day 18: Sell Like a Girl Scout Day 19: Ask Ten People for Help Day 20: Test, Test, and Test Again Day 21: Burn Down the Furniture Store Day 22: Frame Your First Dollar Week 5: Regroup and Refine Day 23: Track Your Progress and Decide on Next Steps Day 24: Grow What Works, Let Go of What Doesn’t Day 25: Look for Money Lying Under a Rock Day 26: Get It Out of Your Head Day 27: Back to the Future

In my condemnation of Christianity I surely hope I do no injustice to a related religion with an even larger number of believers: I allude to Buddhism. Both are to be reckoned among the nihilistic religions—they are both décadence religions—but they are separated from each other in a very remarkable way. For the fact that he is able to compare them at all the critic of Christianity is indebted to the scholars of India.—Buddhism is a hundred times as realistic as Christianity—it is part of its living heritage that it is able to face problems objectively and coolly; it is the product of long centuries of philosophical speculation. The concept, “god,” was already disposed of before it appeared. Buddhism is the only genuinely positive religion to be encountered in history, and this applies even to its epistemology (which is a strict phenomenalism). It does not speak of a “struggle with sin,” but, yielding to reality, of the “struggle with suffering.” Sharply differentiating itself from Christianity, it puts the self-deception that lies in moral concepts behind it; it is, in my phrase, beyond good and evil.—The two physiological facts upon which it grounds itself and upon which it bestows its chief attention are: first, an excessive sensitiveness to sensation, which manifests itself as a refined susceptibility to pain, and secondly, an extraordinary spirituality, a too protracted concern with concepts and logical procedures, under the influence of which the instinct of personality has yielded to a notion of the “impersonal.” (—Both of these states will be familiar to a few of my readers, the objectivists, by experience, as they are to me). These physiological states produced a depression, and Buddha tried to combat it by hygienic measures. Against it he prescribed a life in the open, a life of travel; moderation in eating and a careful selection of foods; caution in the use of intoxicants; the same caution in arousing any of the passions that foster a bilious habit and heat the blood; finally, no worry, either on one’s own account or on account of others. He encourages ideas that make for either quiet contentment or good cheer—he finds means to combat ideas of other sorts. He understands good, the state of goodness, as something which promotes health. Prayer is not included, and neither is asceticism. There is no categorical imperative nor any disciplines, even within the walls of a monastery (—it is always possible to leave—). These things would have been simply means of increasing the excessive sensitiveness above mentioned. For the same reason he does not advocate any conflict with unbelievers; his teaching is antagonistic to nothing so much as to revenge, aversion, ressentiment (—“enmity never brings an end to enmity”: the moving refrain of all Buddhism....) And in all this he was right, for it is precisely these passions which, in view of his main regiminal purpose, are unhealthful. The mental fatigue that he observes, already plainly displayed in too much “objectivity” (that is, in the individual’s loss of interest in himself, in loss of balance and of “egoism”), he combats by strong efforts to lead even the spiritual interests back to the ego. In Buddha’s teaching egoism is a duty. The “one thing needful,” the question “how can you be delivered from suffering,” regulates and determines the whole spiritual diet. (—Perhaps one will here recall that Athenian who also declared war upon pure “scientificality,” to wit, Socrates, who also elevated egoism to the estate of a morality). The things necessary to Buddhism are a very mild climate, customs of great gentleness and liberality, and no militarism; moreover, it must get its start among the higher and better educated classes. Cheerfulness, quiet and the absence of desire are the chief desiderata, and they are attained. Buddhism is not a religion in which perfection is merely an object of aspiration: perfection is actually normal.—

Improved government finances are only one part of Vision 2030. The program also seeks to diversify the economy beyond crude oil production, refining and petrochemicals into other sectors where Saudi Arabia has some form of comparative advantage—specifically, mining and tourism. The country holds 7 percent of the world’s phosphate reserves as well as significant deposits of bauxite, gold, copper, and zinc. Yet in 2015, mining contributed only 4 percent of Saudi GDP. Vision 2030 sets out to double that number and create 90,000 jobs in the mining sector.

you buy packaged grain products, anything labeled on the front with words like “multigrain,” “stone-ground,” “100% wheat,” “cracked wheat,” “seven-grain,” or “bran” is usually not a whole-grain product. They’re trying to distract you from the fact that they’re using refined grains. Here, color may not help. Ingredients like “raisin juice concentrate” are used to darken white bread to make it look healthier. Even if the first word in the ingredients list is “whole,” the rest of the ingredients could be junk. I suggest using the Five-to-One Rule. When buying healthier, whole-grain products, look at the Nutrition Facts label on the package and see if the ratio of grams of carbohydrates to grams of dietary fiber is five or less (see figure 7). For example, let’s see if 100 percent whole-wheat Wonder Bread passes the test: Per serving, the package lists 30 grams of carbohydrates and 3 grams of fiber. Thirty divided by 3 is 10. Well, 10 is more than 5, so the 100 percent whole-wheat Wonder Bread goes back on the shelf even though, technically, it’s a whole-grain product. Compare that to Ezekiel bread, a sprouted-grain bread based on a biblical verse. It has 15 grams of carbohydrates and 3 grams of fiber, and, just like that, passes the test. So do Ezekiel english muffins, which taste great with fruit-only jam and nut butter. Though the science on the potential benefits of sprouted grains is still in its infancy, available data look promising.

Bacardi Limited was started in Santiago de Cuba by Facundo Bacardí Massó, a wine merchant. Having immigrated to Cuba from Spain in 1830, he refined the method of making a quality rum, which until then was considered an inferior drink compared to grain whiskey. Filtering the rum through charcoal gave it a smoother taste and made it the drink of choice in the island nation. One hundred years later, the company headquarters moved into an art deco building in Havana. Other than drinking it straight, the favorite way of drinking rum was with Coca-Cola, which is now called a “Cuba Libre.” At the time I was there, the midshipmen bought cases of rum for very little money and brought them back to the ship without anyone objecting. The Navy also routinely flew to Cuba, and brought airplane loads of Bacardi Rum back to Pensacola, on what were called “Rum Runs.” This was not considered smuggling, but rather was thought of as “routine multi-engine training flights for U.S. Navy SNB-5 pilots.

Miss Kinokuni used once-milled flour for her noodles. They had a light and fluffy sweetness with a pleasing chewiness and a silky-smooth texture. It was a flavor so delicate and refined it made all three of us feel as if we had ascended to heaven after only a single bite. Conversely, Mr. Yukihira chose thrice-milled flour. Compared to once-milled flour, it has a much coarser texture making for rougher noodles with a harsher scent... but as it's made from the outermost parts of the groat, including their hulls, it packs the strongest buckwheat flavor of all three types of flour!" Had Mr. Yukihira chosen to use once-milled flour for his noodles, frying them as he did would certainly have destroyed their delicate flavor. But because he chose thrice milled, which comes with the most powerful flavor... ... even frying the noodles in a hot wok wasn't enough to smother their buckwheaty goodness! That is precisely what allowed him to masterfully construct such a delicious flavor!

overweight men and women.62 They found a significant reduction in liver inflammation in the real oatmeal group, but that may have been because they lost so much more weight than the controls (that is, the placebo-oatmeal eaters). Nearly 90 percent of the real-oatmeal-treated subjects had lost weight, compared with no weight loss, on average, among the control group. So it may be that the benefits of whole grains on liver function are indirect.63 A follow-up study in 2014 helped confirm the findings of a protective role for whole grains in nonalcoholic fatty liver patients in reducing the risk of liver inflammation. In this study, refined grain consumption was associated with increased risk of the disease.64 So lay off the Wonder Bread and stick to truly wonderful whole-grain foods, including oatmeal.

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I was in charge of decisions and marketing, and Sean was in charge of research and operations. When we were trying to identify our target customer, he spent a ton of time putting together spreadsheets comparing all the different markets we should consider. When he showed them to me and asked me what I thought, I replied, “Yoga.” Huh? “We could easily do multiple products serving people who do yoga,” I told him. “It’s an emerging trend. And I know a ton of those people; I can ask them what they want. Let’s start a yoga business.” Sean’s initial response was, “That’s not a quantitative analysis, Ryan!” I’ve never been one to overthink things—most people spend way too much time in the research period. I make decisions fast and adjust later. With our target customer identified, we made a list of possible products and chose our gateway product—a yoga mat. With that, we began the process of product development. We looked up the top-selling yoga mats on Amazon and read through the reviews; we asked questions on Facebook groups, subreddits, and Instagram influencer accounts. It didn’t take long before we had an idea of the main pain points we needed to address with our first product. I remembered Don’s advice and began looking for people to make the product. With a quick scroll and a click, we could choose between a wholesaler in China, a private label supplier out of India, or a contract manufacturer in Vietnam. For about fifty bucks, we were able to order a set of yoga mat samples that had the exact features we were looking for. It was that easy. Samples in hand, we needed to refine our product idea to make sure we were really hitting the pain points we’d identified. At that time, I’d done yoga maybe two or three times in my life, and I wasn’t nearly the right demographic for our mats anyway. That forced me to ask questions. We were targeting yoga-loving millennials, so I went where they often congregate: Starbucks. There, I did the kind of tough field work that really makes an entrepreneur sweat: asking young women questions over coffee. “Which yoga mat do you prefer? Why?” “What makes the difference between a bad yoga mat and a good one?” “What’s wrong with your current yoga mat?” “What do you think of this one? And what about this one?” Next, I headed over to local yoga studios to see how our samples stacked up against the strenuous demands of a yoga class. A few classes later, Sean and I had everything we needed to narrow down our product development. Armed with all our data, we went back to the manufacturers. From a couple yoga-clueless guys, we’d become knowledgeable enough to know not just what a good yoga mat looked like, but how it had to feel and perform. We knew what we needed our yoga mat to do. Now we just had to find the manufacturer to supply it.

In 2011, the United States Public Interest Research Groups noted that “corn receives an astounding 29 percent of all U.S. agricultural subsidies, and wheat receives a further 12 percent.”7 Corn is processed into highly refined carbohydrates for consumption, including corn syrup, high-fructose corn syrup and cornstarch. Wheat is almost never consumed as a whole berry but further processed into flour and consumed in a wide variety of foods. Unprocessed carbohydrates, on the other hand, receive virtually no financial aid. While mass production of corn and wheat receives generous support, the same cannot be said for cabbage, broccoli, apples, strawberries, spinach, lettuce and blueberries. Figure 12.38 compares the subsidy received for apples to that received for food additives, which includes corn syrup, high-fructose corn syrup, corn starch and soy oils. Food additives receive almost thirty times more in subsidies.

Archaeologists who want to establish the date of a particular site have a number of techniques they can use. If they find organic material, say the bones of an animal, they can use radiocarbon dating. If they find the remains of wooden structures, a post or lintel say, they can use dendrochronology, or tree-ring dating. If they find a firepit they can use archaeomagnetic dating. Radiocarbon dating works because, when alive, an organism takes in carbon from the air or through the food chain; carbon contains small amounts of the radioactive isotope carbon-14, which decays into nonradioactive standard carbon at a constant rate; when the organism dies it ceases to ingest carbon, so the proportion of carbon-14 in its remains steadily decays. Measuring the relative amount of carbon-14 content therefore establishes a fairly accurate date for the specimen. Dendrochronology works because tree rings vary in width season by season according to the rainfall received, and so trees that grow in a given climatic region and historical period show similar ring-width patterns. Comparing the ring pattern to a known and dated local ring pattern establishes exactly the years in which the wood in the structure was growing. Archaeomagnetic dating works because the earth's magnetic field changes direction over time gradually in a known way. Clays or other materials in a firepit, when fired and cooled, retain a weak magnetism that aligns with the earth's field, and this establishes a rough date for the firepit's last use. There are still other techniques: potassium-argon dating, thermoluminescence dating, hydration dating, fission-track dating. But what I want the reader to notice is that each of these relies on some particular set of natural effects. That a technology relies on some effect is general. A technology is always based on some phenomenon or truism of nature that can be exploited and used to a purpose. I say "always" for the simple reason that a technology that exploited nothing could achieve nothing. This is the third of the three principles I am putting forward, and it is just as important to my argument as the other two, combination and recursiveness. This principle says that if you examine any technology you find always at its center some effect that it uses. Oil refining is based on the phenomenon that different components or fractions of vaporized crude oil condense at different temperatures. A lowly hammer depends on the phenomenon of transmission of momentum (in this case from a moving object-the hammer-to a stationary one-the nail). Often the effect is obvious. But sometimes it is hard to see, particularly when we are very familiar with the technology. What phenomenon does a truck use? A truck does not seem to be based on any particular law of nature. Nevertheless it does use a phenomenon-or, I should say, two. A truck is in essence a platform that is self-powered and can be moved easily. Central to its self-powering is the phenomenon that certain chemical substances (diesel fuel, say) yield energy when burned; and central to its ease of motion is the "phenomenon" that objects that roll do so with extremely low friction compared with ones that slide (which is used of course in the wheels and bearings). This last "phenomenon" is hardly a law of nature; it is merely a usable-and humble-natural effect. Still it is a powerful one and is exploited everywhere wheels or rolling parts are used.

You err first of all in the assumption that the intellectual cannot assume a personal character. You should not think that. The point at which you go wrong is in your estimation of the things of the mind, in general. You obviously think they are too feeble to engender conflicts and passions comparable for sternness with those real life brings forth, the only issue of which can be the appeal to force. All’ incontro! The abstract, the refined-upon, the ideal, is at the same time the Absolute—it is sternness itself; it contains within it more possibilities of deep and radical hatred, of unconditional and irreconcilable hostility, than any relation of social life can.

You err first of all in the assumption that the intellectual cannot assume a personal character. You should not think that. The point at which you go wrong is in your estimation of the things of the mind, in general. You obviously think they are too feeble to engender conflicts and passions comparable for sternness with those real life brings forth, the only issue of which can be the appeal. All’ incontro! The abstract, the refined-upon, the ideal, is at the same time the Absolute—it is sternness itself; it contains within it more possibilities of deep and radical hatred, of unconditional and irreconcilable hostility, than any relation of social life can.

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