“
Trump liked to portray his business as an empire, it was actually a discrete holding company and boutique enterprise, catering more to his peculiarities as proprietor and brand representative than to any bottom line or other performance measures.
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Michael Wolff (Fire and Fury: Inside the Trump White House)
“
A Value Proposition creates value for a Customer Segment through a distinct mix of elements catering to that segment’s needs. Values may be quantitative (e.g. price, speed of service) or qualitative (e.g. design, customer experience).
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Alexander Osterwalder (Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers (The Strategyzer Series 1))
“
Nowdays, Rosie the Rivetere was a former soccer mom who had just opened her own catering business when Last Night came down and her husband and kids were eaten by a parking attendant at the local megamall’s discount- appliance emporium.
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Colson Whitehead (Zone One)
“
Cater to your customers’ lifestyles. It will create instant rapport and a lasting sense of “I belong here.
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Marilyn Suttle
“
The commercial media … help citizens feel as if they are successful and have met these aspirations, even if they have not. They tend to neglect reality (they don't run stories about how life is hard, fame and fortune elusive, hopes disappointed) and instead celebrate idealized identities – those that, in a commodity culture, revolve around the acquisition of status, money, fame and power, or at least the illusion of these things. The media, in other words, assist the commercial culture in “need creation”, prompting consumers to want things they don't need or have never really considered wanting. And catering to these needs, largely implanted by advertisers and the corporate culture, is a very profitable business. A major part of the commercial media revolves around selling consumers images and techniques to “actualize” themselves, or offering seductive forms of escape through entertainment and spectacle. News is filtered into the mix, but actual news is not the predominant concern of the commercial media.
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Chris Hedges (The Death of the Liberal Class)
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Actually, I came because I have a last-minute invitation. My friend Erika Gill is having a big party tomorrow night, one of those all-out birthday bashes that girls like. Want to go?"
----------------------------------------
"No. Sorry."
"Since it's a catered thing, at a restaurant, I'll pick you up at- what did you say?"
"I'm sorry. I can't do it."
----------------------------------------
"You're busy?"
"I just can't do it," I said.
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Elizabeth Chandler (The Back Door of Midnight (Dark Secrets, #5))
“
Mom has the Touch. She knows what flowers go with what occasions, what hors d'oeuvres work with what people. She believes passionately in the power of food to heal, restore, and stimulate relationships, and she has built a following of loyal customers who really hope she's right. If she's wrong, says Sonia, no one wants to know.
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Joan Bauer (Thwonk)
“
Some bemoan the brutalism of socialist architecture, but was the blandness of capitalist architecture any better? One could drive for miles along a boulevard and see nothing but parking lots and the kudzu of strip malls catering to every need, from pet shops to water dispensaries to ethnic restaurants and every other imaginable category of mom-and-pop small business, each one an advertisement for the pursuit of happiness.
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Viet Thanh Nguyen (The Sympathizer (The Sympathizer, #1))
“
Breast milk is big business." My mother uses my sarcasm as a springboard for her insanity. "We should consider opening a shop that caters to that market. We can call it 'The Milk Bar' or 'Mother's Milk'."
...Ethan slaps his hand on the counter. "We can have ice cream made from that shit." He nods into my mother, stony faces, as if he didn't just let an expletive fly.
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Addison Moore (Toxic Part One (Celestra, #7))
“
It is often difficult, I find, for people today to grasp the notion that one family, working through several restaurants could change the eating habit of an entire country. But such was the achievement of the Delmonicos in the United States of the last century. Before they opened their first small cafe on William Street in 1823, catering to the business and financial communities of Lower Manhattan, American food could generally be described as things boiled or fried whose purpose was to sustain hard work and hold down alcohol - usually bad alcohol. The Delmonicos, though Swiss, had brought the French method to America, and each generation of their family refined an expanded the experience ... The craving for first-rate dining became a kind of national fever in the latter decades of the century - and Delmonico's was responsible.
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Caleb Carr (The Alienist (Dr. Laszlo Kreizler, #1))
“
The Value Proposition is the reason why customers turn to one company over another. It solves a customer problem or satisfies a customer need. Each Value Proposition consists of a selected bundle of products and/or services that caters to the requirements of a specific Customer Segment. In this sense, the Value Proposition is an aggregation, or bundle, of benefits that a company offers customers.
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Alexander Osterwalder (Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers (The Strategyzer Series 1))
“
We knew well how much these people were paying for cocaine - and that the more coke cost, the more people wanted it. We applied the same market plan to our budding catering operation, along with a similar pricing structure, and business was suddenly very, very, good.
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Anthony Bourdain (Kitchen Confidential: Adventures in the Culinary Underbelly)
“
It is a formidable list of jobs: the whole of the spinning industry, the whole of the dyeing industry, the whole of the weaving industry. The whole catering industry and—which would not please Lady Astor, perhaps—the whole of the nation’s brewing and distilling. All the preserving, pickling and bottling industry, all the bacon-curing. And (since in those days a man was often absent from home for months together on war or business) a very large share in the management of landed estates. Here are the women’s jobs—and what has become of them? They are all being handled by men. It is all very well to say that woman’s place is the home—but modern civilisation has taken all these pleasant and profitable activities out of the home, where the women looked after them, and handed them over to big industry, to be directed and organised by men at the head of large factories. Even the dairy-maid in her simple bonnet has gone, to be replaced by a male mechanic in charge of a mechanical milking plant.
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Dorothy L. Sayers (Are Women Human? Astute and Witty Essays on the Role of Women in Society)
“
Ruins. Places built up by man, painstaking, sometimes over centuries. Layer upon layer of human experience, history, and art, represented in stone and wood and glass. Every single building had been put together with the idea of meeting some specific goal, a specific individual’s tastes, filling a purpose as an institution, or being built to cater to society’s tastes as a whole. Virtually every building had been a familiar place to someone, a home, a place of business. Roads had once been a part of people’s daily routines, bridges a convenience that was appreciated, if rarely acknowledged.
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Wildbow (Worm (Parahumans, #1))
“
next week we have a bunch of horror writers coming from all over the world. That'll be one whole week, fully catered, and pre-paid bar. Those horror writers drink like fshes. Just their beer bill's gonna pay for the upkeep of this place for six months. Motel business is a great business to be in, my boy.
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Richard Laymon (The Glory Bus)
“
we were much more likely to run experiments on our customers than we were to cater to their whims.
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Eric Ries (The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses)
“
Garment makers are rarely in the business of making clothes that will work for actual people. Instead, they cater to a fantasy of who the customer hopes to be.
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Heather Radke (Butts: A Backstory)
“
A physical store cannot be reconfigured on the fly to cater to each customer based on his or her particular interests.
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Chris Anderson (The Long Tail: Why the Future of Business Is Selling Less of More)
“
As I observed more than once at Facebook, and as I imagine is the case in all organizations from business to government, high-level decisions that affected thousands of people and billions in revenue would be made on gut feel, the residue of whatever historical politics were in play, and the ability to cater persuasive messages to people either busy, impatient, or uninterested (or all three).
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Antonio García Martínez (Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley)
“
On second thought, maybe “Penis on a Stick Ice Cream Parlor” is not such a good name for a business—even an ice cream shop—but especially not a day care center catering towards the albino dwarf community.
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Jarod Kintz (This Book is Not for Sale)
“
Businesses on the banks of the Heyn, where it flowed behind the theatre district, were as likely to cater to pirates as to penniless aristocrats. Wealthy courtesans mingled with starving artists. The men wore jewels and the women suits and everyone else a mixture of both.
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Lara Elena Donnelly (Amberlough (The Amberlough Dossier, #1))
“
As long as there are no routes back to full employment except that of somehow restoring business confidence, he pointed out, business lobbies in effect have veto power over government actions: propose doing anything they dislike, such as raising taxes or enhancing workers' bargaining power, and they can issue dire warnings that this will reduce confidence and plunge the nation into depression. But let monetary and fiscal policy be deployed to fight unemployment, and suddenly business confidence becomes less necessary, and the need to cater to capitalists' concern is much reduced.
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Paul Krugman (End This Depression Now!)
“
Business was doing well, because all the locals knew that dishes made from the flowers that grew around the apple tree in the Waverley garden could affect the eater in curious ways. The biscuits with lilac jelly, the lavender tea cookies, and the tea cakes made with nasturtium mayonnaise the Ladies Aid ordered for their meetings once a month gave them the ability to keep secrets. The fried dandelion buds over marigold-petal rice, stuffed pumpkin blossoms, and rose-hip soup ensured that your company would notice only the beauty of your home and never the flaws. Anise hyssop honey butter on toast, angelica candy, and cupcakes with crystallized pansies made children thoughtful. Honeysuckle wine served on the Fourth of July gave you the ability to see in the dark. The nutty flavor of the dip made from hyacinth bulbs made you feel moody and think of the past, and the salads made with chicory and mint had you believing that something good was about to happen, whether it was true or not.
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Sarah Addison Allen (Garden Spells (Waverley Family, #1))
“
You know what I'm realizing? he said. Living is painful. That's why we so often forget that we're dying, we're too busy catering to our pains. I think it's one of nature's tricks--it needs us to not dwell on the fact that we're dying, otherwise we'd spend our days eating low-hanging fruits from trees and splashing around in clear rivers and laughing while our pointless lives pass us by.
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Imbolo Mbue (How Beautiful We Were)
“
The side of the van was decorated with a magnetic sign that they could easily exchange before an op. For this particular mission, they’d chosen the sign that read Clean Freaks Laundry Services. Yep, they’d let Tag design the signs. There was also a Master Painting Crew sign, Dig It Deep Plumbers, Little Bro Catering, and Adam’s Dog Grooming Services. But it looked like they were in the laundry business today.
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Lexi Blake (You Only Love Twice (Masters and Mercenaries, #8))
“
Indeed, already today computers and algorithms are beginning to function as clients in addition to producers. In the stock exchange, for example, algorithms are becoming the most important buyers of bonds, shares and commodities. Similarly in the advertisement business, the most important customer of all is an algorithm: the Google search algorithm. When people design Web pages, they often cater to the taste of the Google search algorithm rather than to the taste of any human being.
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Yuval Noah Harari (21 Lessons for the 21st Century)
“
Drenched in café au lait stucco, the mall was bordered by an example of America’s most unique architectural contribution to the world, a parking lot. Some bemoan the brutalism of socialist architecture, but was the blandness of capitalist architecture any better? One could drive for miles and see nothing but parking lots and the kudzu of strip malls catering to every need, from pet shops to water dispensaries to ethnic restaurants and every other imaginable category of mom-and-pop small business, each one an advertisment for the pursuit of happiness.
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Viet Thanh Nguyen (The Sympathizer (The Sympathizer, #1))
“
Too many film schools, as well as any number of screenwriting gurus and an obscene number of how-to-write tomes, have made a business of catering to fledgling screenwriters and filmmakers by exploiting their belief that the only thing standing between them and an Oscar is the right kind of knowledge. If only one knew enough, one could easily become rich and famous. Unfortunately, almost all are susceptible to that eternal malady – “that last great infirmity of the soul” – which is FAME. And whilst I don’t deny the value of technical knowledge, such knowledge matters very little if the story one is trying to tell doesn’t matter, either because it’s incoherent or simply because it fails to make us care.
”
”
Billy Marshall Stoneking
“
Code for Humanity (The Sonnet)
There is no such thing as ethical hacking,
If it were ethical they wouldn't be teaching it.
Because like it or not ethics is bad for business,
They teach hacking so they could use it for profit.
With the right sequence of zeros and ones we could,
Equalize all bank accounts of planet earth tomorrow.
Forget about what glass house gargoyles do with tech,
How will you the human use tech to eliminate sorrow?
In a world full of greedy edisons, be a humble Tesla,
Time remembers no oligarch kindly no matter the status.
Only innovators who get engraved in people's heart,
Are the ones who innovate with a humane purpose.
Innovate to bridge the gap, not exploit and cater to disparities.
In a world run by algorithms of greed write a code that helps 'n heals.
”
”
Abhijit Naskar (Corazon Calamidad: Obedient to None, Oppressive to None)
“
Emergency food has become very useful indeed, and to a very large assortment of people and institutions. The United States Department of Agriculture uses it to reduce the accumulation of embarrassing agricultural surpluses. Business uses it to dispose of nonstandard or unwanted product, to protect employee morale and avoid dump fees, and, of course, to accrue tax savings. Celebrities use it for exposure. Universities and hospitals, as well as caterers and restaurants, use it to absorb leftovers. Private schools use it to teach ethics, and public schools use it to instill a sense of civic responsibility. Churches use it to express their concern for the least of their brethren, and synagogues use it to be faithful to the tradition of including the poor at the table. Courts use it to avoid incarcerating people arrested for Driving While Intoxicated and a host of other offense. Environmentalists use it to reduce the solid waste stream. Penal institutions use it to create constructive outlets for the energies of their inmates, and youth-serving agencies of all sorts use it to provide service opportunities for young people. Both profit-making and nonprofit organizations use it to absorb unneeded kitchen and office equipment. A wide array of groups, organizations, and institutions benefits from the halo effect of 'feeding the hungry,' and this list does not even include the many functions for ordinary individuals--companionship, exercise, meaning, and purpose. . .If we didn't have hunger, we'd have to invent it.
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Janet Poppendieck (Sweet Charity?: Emergency Food and the End of Entitlement)
“
The concept of product/ market fit originates in Marc Andreessen’s seminal blog post “The Only Thing That Matters.” In his essay, Andreessen argues that the most important factor in successful start-ups is the combination of market and product. His definition couldn’t be simpler: “Product/ market fit means being in a good market with a product that can satisfy that market.” Without product/ market fit, it’s impossible to grow a start-up into a successful business. As Andreessen notes, You see a surprising number of really well-run start-ups that have all aspects of operations completely buttoned down, HR policies in place, great sales model, thoroughly thought-through marketing plan, great interview processes, outstanding catered food, 30" monitors for all the programmers, top tier VCs on the board—heading straight off a cliff due to not ever finding product/ market fit. Unfortunately, it’s far easier to define product/ market fit than it is to establish it! When you start a new company, the key product/ market fit question you need to answer is whether you have discovered a nonobvious market opportunity where you have a unique advantage or approach, and one that competing players won’t see until you’ve had a chance to build a healthy lead. It’s usually difficult to find such an opportunity in a “hot” space; if an opportunity is obvious to everyone, the chance that you’ll be the one who succeeds is exceedingly low. Most nonobvious opportunities arise from a change in the market that the incumbents aren’t willing or able to adapt to.
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Reid Hoffman (Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies)
“
The niche markets that catered to Western men were not about establishing relations of trust among men that would lead to business deals.
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Kimberly Kay Hoang (Dealing in Desire: Asian Ascendancy, Western Decline, and the Hidden Currencies of Global Sex Work)
“
Labor and employment firm Fisher & Phillips LLP opened a Seattle office by poaching partner Davis Bae from labor and employment competitor Jackson Lewis PC. Mr. Bea, an immigration specialist, will lead the office, which also includes new partners Nick Beermann and Catharine Morisset and one other lawyer. Fisher & Phillips has 31 offices around the country. Sara Randazzo LAW Cadwalader Hires New Partner as It Looks to Represent Activist Investors By Liz Hoffman and David Benoit | 698 words One of America’s oldest corporate law firms is diving into the business of representing activist investors, betting that these agitators are going mainstream—and offer a lucrative business opportunity for advisers. Cadwalader, Wickersham & Taft LLP has hired a new partner, Richard Brand, whose biggest clients include William Ackman’s Pershing Square Capital Management LP, among other activist investors. Mr. Brand, 35 years old, advised Pershing Square on its campaign at Allergan Inc. last year and a board coup at Canadian Pacific Railway Ltd. in 2012. He has also defended companies against activists and has worked on mergers-and-acquisitions deals. His hiring, from Kirkland & Ellis LLP, is a notable step by a major law firm to commit to representing activists, and to do so while still aiming to retain corporate clients. Founded in 1792, Cadwalader for decades has catered to big companies and banks, but going forward will also seek out work from hedge funds including Pershing Square and Sachem Head Capital Management LP, a Pershing Square spinout and another client of Mr. Brand’s. To date, few major law firms or Wall Street banks have tried to represent both corporations and activist investors, who generally take positions in companies and push for changes to drive up share prices. Most big law firms instead cater exclusively to companies, worried that lining up with activists will offend or scare off executives or create conflicts that could jeopardize future assignments. Some are dabbling in both camps. Paul, Weiss, Rifkind, Wharton & Garrison LLP, for example, represented Trian Fund Management LP in its recent proxy fight at DuPont Co. and also is steering Time Warner Cable Inc.’s pending sale to Charter Communications Inc. Willkie Farr & Gallagher LLP and Gibson, Dunn & Crutcher LLP have done work for activist firm Third Point LLC. But most firms are more monogamous. Those on one end, most vocally Wachtell, Lipton, Rosen & Katz, defend management, while a small band including Schulte Roth & Zabel LLP and Olshan Frome Wolosky LLP primarily represent activists. In embracing activist work, Cadwalader thinks it can serve both groups better, said Christopher Cox, chairman of the firm’s corporate group. “Traditional M&A and activism are becoming increasingly intertwined,” Mr. Cox said in an interview. “To be able to bring that perspective to the boardroom is a huge advantage. And when a threat does emerge, who’s better to defend a company than someone who’s seen it from the other side?” Mr. Cox said Cadwalader has been thinking about branching out into activism since late last year. The firm is also working with an activist fund launched earlier this year by Cadwalader’s former head of M&A, Jim Woolery, that hopes to take a friendlier stance toward companies. Mr. Cox also said he believes activism can be lucrative, pooh-poohing another reason some big law firms eschew such assignments—namely, that they don’t pay as well as, say, a large merger deal. “There is real money in activism today,” said Robert Jackson, a former lawyer at Wachtell and the U.S. Treasury Department who now teaches at Columbia University and who also notes that advising activists can generate regulatory work. “Law firms are businesses, and taking the stance that you’ll never, ever, ever represent an activist is a financial luxury that only a few firms have.” To be sure, the handful of law firms that work for both sides say they do so
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Anonymous
“
Minibus Hire Company in Manchester can cater for guests and small families for any kind of journeys whether short or long distance trips. They tend to have a large fleet and a well managed process in which to cater for these travel requirements. Make sure your minibus hire company can cover long distance hire requests if you are 100% serious on being able to travel in a safe, comfortable and overall convenient manner. Make sure you don't therefore hire a firm that may end up offering false promises they cannot deliver on.
No matter why you're traveling to United Kingdom, you can count on minibus hire as being a good type of minibus hire Manchester for going a long distance. Book online before you go and discover a range of options. From here you will also be able to look at the ways minibuses can be a reliable means from which to be able to travel. Unlike car hire or hiring a taxi, you can get a lot more leg room and this is why they are a great means of transport for meeting events and business related requirements. Most of the firms in the market have a wide range of vehicles that can accommodate any size group.
Most firms in the market today can offer a service providing competitive prices on minibus hire manchester, seaport transfers, sightseeing journeys and long distance UK travel. There are in fact not a lot of services which these firms cannot offer their customers. They can and do the hassle and stress of driving yourself and this can ensure you have all of your travel plans taken care of well in advance. The services can also be great value for money in terms of what they can cost. That said, there are also providers of minibus transport who trade in the luxury segment of the market.
Private hire from a local single journey, full day hires or long distance minibus tours can all be sourced, booked and arranged from a manchester minibus hire. There are firms offering these such services across different pricing levels and to suit a great range of customer requirements. You can now source these services all to your convenience. The same can also be said of and for the services coach hire firms offer too.
More information please visit
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Coachiremanchester
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Make it easy to change business or process rules to cater for new situations, or to support needs that weren’t thought of at the time of the initial requirements.
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Roger Evernden (101 Lessons From Enterprise Architecture)
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Give people the chance to interact, from small to big. Some people just want to click a ‘like’ button, say ‘yes’ or sign a petition. Others want to help you build the community themselves and be heavily involved. Make sure your community caters for a spectrum of engagement - with as many different entry points as possible for those who are busy but want to stay connected and for those who have more time to get involved with the hard graft.
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Marc Thomas (Connected: The power of modern community (Guardian Shorts))
“
I think you’re exaggerating,” I said, glancing around the small diner and watching Hemlock Cove’s denizens chat with one another with one breath and cater to their tourist base with the next. I’d been in town only a few weeks, but it was obvious the people here knew what they were doing when it came to their magical-branded business endeavor.
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Amanda M. Lee (Bewitched (Wicked Witches of the Midwest Shorts, #6))
“
Instead, you can beat your competition by catering to the niches, not to the masses. Maybe
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Sarah Petty (Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth)
“
When testifying before a senate committee investigating his behavior, he said, “I got that patronage from the sheriff, the county clerk, the county treasurer, all the clerks of the different courts, the State administration … It rarely happened … that any appointments of any kind, big or little, were made in the section of the city in which I lived without my recommendation.” Lorimer also owned a number of businesses that did contracting for the city, and through a process of what he suggested was “honest graft” managed to accumulate considerable wealth. His machine, like those in other cities, catered to the interests of the huge number of immigrants and working-class voters who were flocking into the city to work in its new industries.
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Francis Fukuyama (Political Order and Political Decay: From the Industrial Revolution to the Globalization of Democracy)
“
And even now, even with all of life’s craziness and noise, even with my own job and Bree’s thriving catering business, each night before I fall asleep, I make it a point to turn to my wife and silently say, Only you, only ever you. And her love slips quietly around me, holding me, anchoring me, reminding me that the loudest words are the ones we live.
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Mia Sheridan (Archer's Voice)
“
Pirate Packaging is a specialist wholesale packaging company based in Bolton. We offer luxury, bespoke packaging for takeaways, bakeries, caterers and more. At Pirate Packaging, we aim to help our customers achieve their goals. When it comes to business branding, your packaging should reflect the values of your company and this is why quality and sustainability is key. That's why we understand that brand identity needs to be unique and sometimes taking a risk is crucial.
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Pirate Packaging Ltd
“
Those retailers are simply fated to live in the inflexible world of racks and aisles, where products must obey the uncompromising physics of atoms, not bits. One of those unfortunate rules of corporeal matter is that it cannot transcend time and space. Obviously, a physical item can be in only one place at any given time. For instance, a can of tuna cannot exist simultaneously in multiple categories, even though the interests and browsing paths of each shopper might suggest many: “fish,” “canned food,” “sandwich makings,” “low-fat,” “on sale,” “best-selling,” “back-to-school,” “under $2,” and so on. A physical store cannot be reconfigured on the fly to cater to each customer based on his or her particular interests.
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Chris Anderson (The Long Tail: Why the Future of Business Is Selling Less of More)
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Social Media Advertising - Different Options & Their Benefits
How To Use Social Media Paid Ads Ideally?
What is the most effective way to make use of social media ads? Choosing which social media platform to advertise on depends on your target audience. You need to understand which platforms are being used, the type of campaigns that can run on each platform, and what investment you’ll be required to make. Pew Research Center’s report helps give us an idea of the most preferred platform for various demographics.
For example, if your product caters to the teenage group, consider advertising on Instagram, TikTok, or Snapchat. If you’re catering to a more B2B client, you can consider LinkedIn. Once you understand where your audience spends the most time, you can narrow down the platforms. However, we’d still advise on A/B testing various platforms. You’d be surprised by how many B2B clients you can find on TikTok!
What Are The Most Popular Social Media Ads?
Here is a brief rundown of the various social media ad options available.
1. Facebook Ads
Facebook Ads are the most successful form of social media advertising. Statistics show that Facebook paid ads have an average conversion rate of 9.21%. They’re easy to set up and track, and allow you to measure campaign performance easily, giving insights into how well your ads are performing. They also offer a wide range of targeting options that help you reach people who might be interested in what you’re selling, which is why they’re so effective at generating sales leads.
Facebook Ads are also highly targeted. You can target specific demographics or audiences based on gender, age range, location, and other details such as interests and behaviors or job titles. This helps ensure that only people who are interested in what you’re offering, see your ad on Facebook.
2. Twitter Ads
Twitter ads are a great way to reach your target audience, especially if your company already has a presence on the platform. They’re easy to set up and manage so you can focus on other aspects of your business. As of 2022, they have an average conversion rate of 0.77%.
Twitter ads also offer simple targeting options that let you get more followers, increase engagement with existing customers and gain new followers interested in what you have to offer. There are multiple ad options to choose from for accomplishing various advertising goals, including promoted ads, follower ads, amplify ads, and takeover ads. Promoted and follower ads have a much wider average cost range than their takeover counterparts.
3. LinkedIn Ads
LinkedIn is a professional networking site, so it’s not as casual as other social media platforms like Instagram and Facebook. As a result, users are more likely to be interested in what you are promoting on the platform because they’re looking for something related to their professional lives.
LinkedIn has an average click-through rate of 0.65%. In addition, the conversion rate for LinkedIn ads is also fairly decent (2.35%). They can have high or low conversion rates depending on factors like interests and demographics. But if your ad is effectively targeted, it will have more chances of enjoying a higher conversion rate.
4. Instagram Ads
As a younger demographic, Instagram users make up a great target audience for social media advertising. They are highly engaged in the platform and are more likely to respond to call-to-action than other demographics.
5. YouTube Ads
YouTube ads are excellent for marketers with video content to promote their business. Furthermore, the advertising options offered by this platform ensure that you needn't bother with YouTuber fame or even a large number of subscribers on your channel to spread the word on this platform.
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David parkyd
“
Up the street at X.com, CEO Bill Harris wasn’t resting easy. “We were both the same size, growing at the same speed,” Harris remembered. “We would have destroyed ourselves competing.” He saw the writing on the wall: two payment networks catering to the same market couldn’t achieve scale simultaneously. “True networks are a naturally monopolistic business,” Harris explained
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Jimmy Soni (The Founders: The Story of Paypal and the Entrepreneurs Who Shaped Silicon Valley)
“
Soon word began to filter south that the whole enterprise was a fool’s errand, that all the gold-rich territory had been claimed, that the only people getting wealthy in the Klondike were the early stakeholders and entrepreneurs who had established businesses catering to the gold rush hordes. One of these was Frederick Trump, Donald Trump’s grandfather, an immigrant who had dodged the draft in Germany, fled to the United States, and made a small fortune opening hotels in the Yukon riverbank towns of Bennett and Whitehorse.
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Jody Rosen (Two Wheels Good: The History and Mystery of the Bicycle)
“
Business is not a popularity contest. Don’t worry about having the most clients. Build a business that caters to the best clients…
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Mike Michalowicz (The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field)
“
Personally, I’d be willing to sacrifice some of the benefits I get as a consumer and investor in order to achieve these social ends—as long as I knew everyone else was, too. Yet how to create new rules of the game? The market is adept at catering to us as consumers and investors, but democracy has become less responsive to us in our roles as citizens seeking to make the rules of the game fairer. That’s mainly because, as I will show in these pages, supercapitalism has spilled over into politics. The money Wal-Mart and other companies are pouring into Washington and every other major capital gets in the way.
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Robert B. Reich (Supercapitalism: The Transformation of Business, Democracy and Everyday Life)
“
kensi Gounden says, However, keep in mind that combining evergreen solutions with contemporary tech will allow you to cater to the entirety of the modern market. Sometimes your team members are simply so busy managing the hectic daily workload that they don’t have the time or the resources to be creative or innovative. Instead of putting innovation on the backburner until an opportunity presents itself (which it never will), you can allocate some of your resources to create departments and divisions intended for this purpose.
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Kensi Gounden
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Having a team of people with an employee mindset means you have to cater for employees. But people with an entrepreneurial mindset can wear different hats and tackle problems creatively. They will help you run your business instead of just doing whatever they’re told so they can get their paycheque. I suggest screening out anyone who shows signs of dependency. It may sound harsh, but you’ll end up with a far more motivated, productive workforce and better results
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James Schramko (Work Less, Make More: The counter-intuitive approach to building a profitable business, and a life you actually love)
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Revamp Flooring is a one-stop-shop for all your flooring needs. Ranging from flooring installations to redesigning, kitchen backsplash work, all the way to outdoor tiles, we have a wide variety of products and services to offer. Being in the flooring industry for more than two decades, we have honed our expertise and skills to continue providing excellent service to our new and loyal clients. We cater to homeowners and business owners all around Pearland and the surrounding areas, ensuring that we can administer and execute our state of the art processes and methods for flooring installation and bathroom design. Our biggest priority is our clients, and we never fail in delivering customer satisfaction. Contact us now or visit our showroom!
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Jena Weller
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meetings, health and safety, catering, training and maintenance. Skilled professionals were involved, such as the capable woman before them now. He imagined that disagreements between the practical, business-oriented people like her and the romantic enthusiasts might be a common occurrence. ‘Would you say the atmosphere amongst the staff and supporters at the railway is good at the
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J.R. Ellis (The Railway Murders (Yorkshire Murder Mysteries #8))
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A common tendency among us today is to remain disengaged, uncommitted to other people. Life is already too busy, too hectic, so it is easier to rely on and support a pastoral staff and stay in the bleachers. To correct this is the leadership challenge of the day. If our leaders cater to this weakness, we will continue to turn inward, serving ourselves and increasing our isolation from the unbelievers around us. But if they lead, equip, and empower us, we can fulfill God’s purpose for our presence in the world.
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Jim Petersen (Church Without Walls)
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AD Solutions is a woman-minority-owned business founded in 2007. We partner with world-class vendors to create best-in-class solutions. We cater to our unique customers’ needs with our unmatched service and products. Our solutions include products from top brands including Sharp, HP, Microsoft, Google, and Cisco.
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AD Solutions
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In a city as diverse and culturally rich as Hyderabad, the demand for professional photographers has never been higher. From capturing timeless moments at weddings and documenting corporate events to creating stunning fashion portfolios and commercial campaigns, professional photographers in Hyderabad play a vital role in preserving memories and promoting businesses.
Professional photographers in Hyderabad are not just individuals with cameras; they are visual storytellers, artists, and technicians. Their primary role is to use their expertise in photography to capture moments, emotions, and subjects in a way that conveys a specific message or narrative.
One of the key aspects of professional photography is the ability to understand and cater to the specific needs of clients. This requires effective communication, as photographers must work closely with their clients to ensure that the final images align with their expectations.
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krishlilly
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My dear," he admonished her when she brought up the fact that she might, in the future, go back to work as a lawyer, "how do you expect to do two jobs?"...
"You already have a job," he explained. "From now on, your life with your husband is your job." He corrected himself. "It's more than a job. It's a career. Your husband makes the money, and you create the life. And it's going to take effort. You'll rise each morning and exercise, not simply to look attractive but to build endurance. Most ladies prefer yoga. Then you will dress. You'll arrange your schedule and send e-mails. You'll attend a meeting for a charity in the morning, or perhaps visit an art dealer or make a studio visit. You'll have lunch, and then there are meetings with decorators, caterers, and stylists; you'll have your hair colored twice a month and blow-dried three times a week. You'll do private tours of museums and read, I hope, three newspapers a day: The New York Times, The New York Post, and The Wall Street Journal. At the end of the day, you'll prepare for an evening out, which may include two or three cocktail parties and a dinner. Some will be black-tie charity events where you'll be expected to wear a gown and never the same dress twice. You'll need to have your hair and makeup done. You'll also plan vacations and weekend outings. You may purchase a country house, which you will also have to organize, staff, and decorate. You will meet the right people and court them in a manner both subtle and shameless. And then, my dear, there will be children. So," Billy concluded, "let's get busy.
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Candace Bushnell (One Fifth Avenue)
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I’m giving you the opportunity to be involved in a very high-quality private catering event. Isn’t that something you’re supposed to be training for?’ Nathan hissed. ‘I don’t care what Maude may or may not feel. This is business.’ The door was opened by an attractive middle-aged woman wearing a crisp grey pencil skirt, forest-green blouse and black stilettos, standing in the doorway. ‘Ah, Mr DaCosta? The catering? Perfect timing.’ Lila suddenly felt dowdy in her catering whites. ‘And your colleague? Welcome. I’m Sarah, the housekeeper; I’ll show you where to set up.’ They followed Sarah into the house, her high heels clicking on a perfect white marble floor. Lila wondered if she ever lost her balance on such a slippery surface, especially in those heels. A housekeeper wearing what looked suspiciously like Louboutins wasn’t quite what Lila had expected. She was cross with Nathan and wished she’d never come, even though the extra money was useful. Still, she thought to herself, she was here now, and Nathan was her boss. So she was stuck here. ‘Just checking it’s a party of twenty?’ Nathan asked her as they traversed the long hall, hung with old-fashioned oil portraits intermixed with modern paintings. Just that wall of art would probably pay for my flat, Lila thought, admiring
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Kennedy Kerr (Secrets of Magpie Cove (Magpie Cove, #2))
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Food allergies are no joking matter. We have a friend who left a Paris restaurant on a gurney because a waiter took it upon himself to interpret her stated Capsicum annuum (bell peppers) allergy as merely an intolerance. Another friend is fatally allergic to Arachis hypogaea (peanuts). Serious allergy sufferers carry epinephrine pens that can inhibit some allergic reactions. They never take risks, because the appearance of EMTs—emergency medical technicians—and a stretcher kills the vibe of any celebration. And any veteran chef who’s seen a severe allergy attack unfold at a party will work in good faith to make damn sure it never happens again. But more and more Americans dress up mild intolerances and preferences for food in allergy drag, perhaps to absolve themselves of the rudeness of expecting to be served a customized plate. Chefs and waiters share stories of such behavior constantly: guests who are “allergic” to dairy until the chocolate pudding comes out for dessert. The “celiac” who needs his first course and second course gluten-free and then asks for a second slice of cake. “It’s every party now,” Robb Garceau, now executive chef at Neuman’s Kitchen, told us. “Guest says: ‘I need a vegan first course!’ So we build a special salad just for her. And then we send her a vegan main. But she’s seen somebody else’s salmon. Captain tells me: ‘She wants the fish course.’ And I’m like: ‘What?! You were vegan half an hour ago!
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Matt Lee (Hotbox: Inside Catering, the Food World's Riskiest Business)
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Soon after Tyson bought Washington Creamery in 1966, the company began catering to the perception that game hens were some kind of luxury item, calling them “Cornish game hens.” There was an exotic appeal to the product, the air of nobility to it, as if it were the kind of dish that was served by butlers after a fox hunt. Haskell Jackson marveled at the gimmickry of it. All of Tyson’s chickens were Cornish birds, as Jackson and others in the industry knew. The Cornish breed had been selected as the industry standard because it grew fast. The only difference between a Cornish game hen and an ice-packed chicken was that you killed the game hen when it was younger. It was just a smaller chicken, wrapped in plastic and frozen, given a better name and sold at a fixed price. But the strategy worked.
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Christopher Leonard (The Meat Racket: The Secret Takeover of America's Food Business)
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Brief Overview of the Growing Trend in Recovery Facilities
In recent years, the landscape of wellness and recovery facilities has undergone a significant transformation, with an increasing focus on holistic approaches to health. Amidst this paradigm shift, one modality has emerged as a pivotal player in the pursuit of optimal well-being — the cold plunge. As businesses seek innovative ways to cater to the evolving needs of their clientele, the incorporation of cold plunges has garnered attention as a strategic and progressive move.
Introduction to the Concept of Cold Plunges
At the intersection of ancient practices and modern wellness, the cold plunge stands as a testament to the enduring pursuit of physical and mental equilibrium. This article delves into the multifaceted realm of cold plunges, unraveling their historical context, scientific underpinnings, and the myriad benefits they offer. As we navigate the nuanced landscape of recovery, it becomes evident that the cold plunge is not merely a trend but a judicious investment in the holistic well-being of individuals.
Thesis Statement: Exploring the Benefits and Value of Incorporating Cold Plunges in Commercial Establishments for Enhanced Recovery Experiences
In the following discourse, we embark on a comprehensive exploration of the advantages that cold plunges bring to both physical and mental health. Beyond individual well-being, we scrutinize the pragmatic implications for businesses operating in the wellness sector. This article aims not only to educate and inform but to make a compelling case for why investing in cold plunges is a strategic move that transcends fleeting trends, offering enduring value to both customers and commercial establishments alike.
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Sam
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Lady Waste Corp in Apopka, your reliable source for waste disposal, offering a variety of dumpster rentals for any project, big or small. Our experienced team ensures efficient service to ease your cleanup worries. We cater to all, from homeowners to businesses, with easy scheduling online or at (321) 414-0014. Enjoy superior service and value with every rental. Let us help keep your site tidy. Contact us for a difference you can trust.
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Lady Waste Corp
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Supercar Rental Switzerland is Switzerland's premier luxury and sports car rental service, offering an unmatched selection of high-end vehicles for those seeking an extraordinary driving experience. Our fleet includes the latest models from prestigious brands like Lamborghini, Porsche, and Ferrari, catering to business trips, leisure travels, or special events. We prioritize customer satisfaction with transparent pricing and a seamless rental process. For those ready to explore Switzerland in style, Supercar Rental promises sophistication, luxury, and a memorable journey.
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Supercar Rental Switzerland
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Meadow Container Inc is revolutionizing waste management and dumpster rental in Hazleton, Pennsylvania. Catering to homeowners, contractors, and businesses, they offer diverse dumpster options, easy booking, and a focus on eco-friendly practices. Their range includes various sizes, priced affordably. Beyond rentals, they provide additional waste disposal services. With local roots and a global vision, they're known for excellent customer service and sustainable methods, making them a top choice in the area.
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Meadow Container Inc
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People have lost sight of the original intention of COBOL’s designers. To quote one of them, Jean Sammet: The users for whom COBOL was designed were actually two subclasses of those people concerned with business data processing problems. One is the relatively inexperienced programmer for whom the naturalness of COBOL would be an asset, while the other type of user would be essentially anybody who had not written the program initially. In other words, the readability of COBOL programs would provide documentation to all who might wish to examine the programs, including the supervisory or management personnel. Little attempt was made to cater to professional programmers…
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Gerald M. Weinberg (The Psychology of Computer Programming)
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A recovery friend of mine once belonged to an AA group called “What’s Your Motivation?” She said she’d always ask herself that in situations where she had to say or do something she might regret, and she’d ask others as well. She asked me that once or twice. So, you start out by asking yourself that question when the situation arises, and a lot of time you realize there is no good motive behind the thing you want to do or say, so you don’t say it. You don’t do it. After a while, it becomes second nature.
Unfortunately, however, so many people out there are living their lives while untreated for their afflictions. Whether it’s addiction, including alcoholism, or a type of personality disorder, their behavior often stems from how they feel about themselves based on other people’s words and actions, things they had inadvertently taken on and clung to fiercely. They may have a desperate need for attention, validation, admiration, and respect. Maybe their delusions distort their perception of themselves and how others view them. They are so busy worrying about themselves that they are often oblivious to their motives and may not realize how little regard they have for others. In a genuine sense, they are fighting for themselves, but they’re not winning.
Many of us have lived that way once upon a time and, because of it, spent a copious amount of energy on damage control. Knowing we said something we shouldn’t have said or did something we shouldn’t have done and going into this anxiety-ridden desperation to save our “image”—an image that likely isn’t real but a delusion. When we should be more concerned about apologizing or making amends, we’re more obsessed with not wanting to be seen in a negative light and having to act in order to change the negative perception.
It takes recovery, healing, and time to learn that if you are intent on doing the right thing, doing right by people, and having everyone’s best interests at heart, you’ll know how to react and respond to things. And if you ever say or do something you regret, you simply say you were wrong and apologize.
Empathy for others and for ourselves is what makes it possible. It makes us care about how we treat people and the effect it’s having on not only them but on our lives and the lives of anyone who cares about us. We eventually understand that how we treat people is just as important as catering to our own needs.
I think it’s important to understand what made us a certain way in life and to acknowledge that, but then we have to fix it. It becomes our job and responsibility to heal that so that we grow and change. Too many people never get to a point where they can see it, let alone understand it, so those of us who do are quite fortunate.
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D.K. Sanz
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Genre can be defined as a typology of identification and desire that creates affective expectations among consumers.46 By cultivating distinct personas, businesses court returning customers and attract new ones.47 Businesses construct different notions of genre on various nights of the week, inviting multiple kinds of publics to participate in the forms of entertainment and sociality they use to court consumers. Some bars cater to patrons interested in leather and BDSM (bondage, domination, sadism, and masochism) sex. Others target consumers interested in drag shows and other live entertainment
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F. Hollis Griffin (Feeling Normal: Sexuality and Media Criticism in the Digital Age)
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Right now in Harlem, for every bank and chicken wing franchise joint, there is a small business owner who has spent a decade trying to figure out how to cater to a neighborhood he has fallen in love with. For every man or woman who has succumbed to that spell, I want to tell them: Go for it, do it. I want to pass the word like gospel. Let me tell you something: Right now in Harlem authorship is on the move. This is ours, we tell each other. We have made it, chopped it, cooked it, played it. This is our story. Gordon Parks, photographer, musicians, writer, film director paved a way for us. Bear witness, he told us. That was his gift to the neighborhood. Whatever goes down, whatever turns up - make food and music and dance and story out of it. Right now and since forever, the world keeps telling us there's only room for one: Serena and that's it. Toni and that's it. I wonder if they can hear Harlem across the divide. Come one, come all. That's how we wrestle with urban renewal, black removal. The church ladies know this, and so do the hustlers. Right now in Harlem, we don't shy away from the ugly; we don't bow our heads to what's beautiful. We just keep asking, how does all this new s**t fit with the old? Right now in Harlem there's room; there's hope; there's inspiration; there's good food. I may not be able to explain the magic, but it is there. To be in Harlem and make it takes luck, but nobody told me different.
One thing is certain, wherever you are, you should come to Harlem - right now.
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Marcus Samuelsson (The Red Rooster Cookbook: The Story of Food and Hustle in Harlem)
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Spring Of Rhythm is the best event management company from Mumbai.We have the team of Dedicated,Honest,Hard working,Creative and Well Experienced Staff.We have been consistently delevering our best result towards the flawless execution of events.We manage events across in india and abroad.We are here to fulfill your each and every requirement according to your expectation and budget.At Spring Of Rhythm your time and money are important to us and we try to go our extra mile to make you happy and full satisfied.Spring Of Rhythm is proficient in converting spectacular event plans into reality and its unmatched expertise in organizing magnificent event.Our portfolio is the strongest evidence of our capability,dedication and competence in event management.We at Spring Of Rhythm not only sign business deal but also build strong bonds with our clients.We believe that business is all about customer satisfaction and not just a mean of earning money.We as a team pride ourselves with our levels of commitment,dedication and attention to detail,taking great satisfaction with the end result.Spring Of Rhythm has distinguished itself by bringing innotive ideas in event management industry like wedding ceremony,celebrity management,musical nights,ghazal nights,classical nights,corporate events,new year bash,birthday bash,decoration and catering etc
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Aman Jha (All About Yoga: Details of yoga with 10 types Of yoga forms and fifteen yoga asana with pictures)
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Clean Freaks Laundry Services. Yep, they’d let Tag design the signs. There was also a Master Paining Crew sign, Dig it Deep Plumbers. Little Bro Catering, and Adam’s Dog Grooming Services. But it looked like they were in the laundry business today.
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Lexi Blake (You Only Love Twice (Masters and Mercenaries, #8))
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Mary Johnson may have been the first African American woman. She arrived sometime before 1620 as the maid of a Virginia planter. Like white women, the black residents of the early southern colonies found opportunities in the general chaos around them. Johnson and her husband were indentured servants, and once they earned their freedom, they acquired a 250-acre farm and five indentured servants of their own. By the mid–seventeenth century, a free black population had begun to emerge in both the North and the South. African American women, who weren’t bound by the same social constraints as white women, frequently set up their own businesses, running boardinghouses, hair salons, or restaurants. Catering was a particularly popular career, as was trading. In Charleston, South Carolina, black women took over the local market, selling vegetables, chickens, and other produce they acquired from the growing population of slaves, who generally had small plots beside their cabins. The city came to depend on the women for its supply of fresh food, and whites complained long and loud about the power and independence of the trading women. In 1686, South Carolina passed a law prohibiting the purchase of goods from slaves, but it had little effect. A half century later, Charleston officials were still complaining about the “exorbitant price” that black women charged for “many articles necessary for the support of the inhabitants.” The trading women had sharp tongues, which they used to good effect. The clerk of the market claimed that the “insolent and abusive Manner” of the slave women made him “afraid to say or do Anything.” It’s hard to believe the marketers, some of whom were slaves, were as outspoken as their clientele made them out to be, but the war between the black female traders and their customers continued on into the nineteenth century. (One petition in 1747 said that because of the market “white people…are entirely ruined and rendered miserable.”) The
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Gail Collins (America's Women: 400 Years of Dolls, Drudges, Helpmates, and Heroines)
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Golden North Van Lines, the best moving company in Anchorage and Fairbanks, has been providing reliable moving services since 1976. Whether catering to the military, residents, or corporate businesses, we offer a variety of options for your moving needs.
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Golden North Van Lines
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Ibiza wedding - An island based wedding association and specialized cooking business. We advocate particular events, Ibiza catering, Ibiza wedding at little cost.
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flyingpigibiza
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My best friend looks at me and downs the shot of bourbon in his glass. His eyes are red and rheumy, a look of misery etched upon his face. Trey sniffs loudly and slams his glass down on the bar, drawing the attention of a few of the people sitting around us. “I loved her, man,”he says. I nod and pat him on the shoulder. “I know you did, man.”We're sitting at the bar in the Yellow Rose Lounge, a quiet place where people can go to have a drink and conversation. Furnished in dark woods, with soft, dim lighting, it's more peaceful than your average watering hole. The music is kept low enough that you don't have to shout to be heard, and the flat panel televisions showing highlights from various games are kept on mute. The Yellow Rose is a lounge that caters to business professionals and people who want to have a quiet drink, a mellow conversation, or be alone with their thoughts. There are plenty of bars in Austin that cater to the hellraisers and I've been known to patronize those places now and then. But, it's also nice to have a place like the Yellow Rose for times when I need some quiet solitude. Or, when I need help nursing a friend through a bad, bitter breakup. The bartender pours Trey another shot –which he immediately downs. “Might as well leave the bottle,”I say. The bartender pauses and gives me a considering look, knowing he shouldn't leave a bottle with customers. I think it's a law or something. Reaching into my pocket, I drop a couple of hundreds down on the bar, which seems to relieve him of his inner-conflict. He quickly scoops up the cash, sets the bottle down, and strolls down to the other end of the bar. I pour Trey another shot, which he downs almost instantly and then holds his glass up for another. Not wanting to see him pass out or die from alcohol poisoning, I know I need to pace him. I set the bottle back down on the bar in front of me and turn to my friend.
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R.R. Banks (Accidentally Married (Anderson Brothers, #1))
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My best friend looks at me and downs the shot of bourbon in his glass. His eyes are red and rheumy, a look of misery etched upon his face. Trey sniffs loudly and slams his glass down on the bar, drawing the attention of a few of the people sitting around us. “I loved her, man,” he says. I nod and pat him on the shoulder. “I know you did, man.” We're sitting at the bar in the Yellow Rose Lounge , a quiet place where people can go to have a drink and conversation. Furnished in dark woods, with soft, dim lighting, it's more peaceful than your average watering hole. The music is kept low enough that you don't have to shout to be heard, and the flat panel televisions showing highlights from various games are kept on mute. The Yellow Rose is a lounge that caters to business professionals and people who want to have a quiet drink, a mellow conversation, or be alone with their thoughts. There are plenty of bars in Austin that cater to the hellraisers and I've been known to patronize those places now and then. But, it's also nice to have a place like the Yellow Rose for times when I need some quiet solitude. Or, when I need help nursing a friend through a bad, bitter breakup. The bartender pours Trey another shot –which he immediately downs. “Might as well leave the bottle,” I say. The bartender pauses and gives me a considering look, knowing he shouldn't leave a bottle with customers. I think it's a law or something. Reaching into my pocket, I drop a couple of hundreds down on the bar, which seems to relieve him of his inner-conflict. He quickly scoops up the cash, sets the bottle down, and strolls down to the other end of the bar. I pour Trey another shot, which he downs almost instantly and then holds his glass up for another. Not wanting to see him pass out or die from alcohol poisoning, I know I need to pace him. I set the bottle back down on the bar in front of me and turn to my friend.
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R.R. Banks (Accidentally Married (Anderson Brothers, #1))
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What is one of the best or most worthwhile investments you’ve ever made? Investing in Cobra back in the early ’90s. My $ 1.8 million investment earned me $ 40 million after the company was bought by Acushnet. I rolled that money back into my business. The decision was a no-brainer for three reasons: My investment got me 12 percent of Cobra and the allocation of my investment was put to R& D. During this era, Callaway was the first to go to market with an oversize driver but neglected to follow up on oversize irons. We/ Cobra decided to attack this virgin market immediately by producing oversize irons for men and women, and we catered for the senior player, which had been left neglected. This decision was a solid rocket booster for Cobra’s massive growth in the marketplace. I was to remain an endorsed player representing Cobra for years to come, receiving an annual payment that would quickly recoup my initial investment. So, my ROI was always guaranteed, leaving me with 12 percent of a company that had hyper growth. I was the #1 player in the world during these halcyon times—a global player. So, fortunately for us, I was a needle-mover in regards to exposure in a sport that was booming in the ’80s, hence product promotion and awareness.
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Timothy Ferriss (Tribe Of Mentors: Short Life Advice from the Best in the World)
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You have to come for dinner soon. Alana seems to have perfected this insane braised chicken with chorizo and chickpeas that is perfect for this weather," he says, bragging about his wife. Alana is a terrific chef, best known for her role assisting Patrick Conlon on Master Chef Battle, and her own new show, Abundance, both staples on my TiVo. I've known her since I catered a cocktail party for her former boss Maria De Costa, the talk show host, about fifteen years ago, and we have stayed in casual touch ever since. When she moved into the neighborhood, we got a little closer, but since Aimee got sick I haven't been as good about staying in touch. But considering that was around the time she met RJ, she's been too really busy to notice.
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Stacey Ballis (Out to Lunch)
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Experiences with finite variability become less engaging because they eventually become predictable. Businesses with finite variability are not inferior per se, they just operate under different constraints. They must constantly churn out new content and experiences to cater to their consumers’ insatiable desire for novelty.
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Nir Eyal (Hooked: How to Build Habit-Forming Products)
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Not only is there no longer a mass market, but most of the successful companies, game-changing innovations, and products and services we care about were designed to cater to people at the edges of that curve, not to the average Joe in the middle of it.
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Bernadette Jiwa (Difference: The one-page method for reimagining your business and reinventing your marketing)
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Quite early the “first takes” were joined by other interpretations. The obviously obsessive character of some fascists cried out for psychoanalysis. Mussolini seemed only too ordinary, with his vain posturing, his notorious womanizing, his addiction to detailed work, his skill at short-term maneuvering, and his eventual loss of the big picture. Hitler was another matter. Were his Teppichfresser (“carpet eater”) scenes calculated bluffs or signs of madness? His secretiveness, hypochondria, narcissism, vengefulness, and megalomania were counterbalanced by a quick, retentive mind, a capacity to charm if he wanted to, and outstanding tactical cleverness. All efforts to psychoanalyze him have suffered from the inaccessibility of their subject, as well as from the unanswered question of why, if some fascist leaders were insane, their publics adored them and they functioned effectively for so long. In any event, the latest and most authoritative biographer of Hitler concludes rightly that one must dwell less on the Führer’s eccentricities than on the role the German public projected upon him and which he succeeded in filling until nearly the end.
Perhaps it is the fascist publics rather than their leaders who need psychoanalysis. Already in 1933 the dissident Freudian Wilhelm Reich concluded that the violent masculine fraternity characteristic of early fascism was the product of sexual repression. This theory is easy to undermine, however, by observing that sexual repression was probably no more severe in Germany and in Italy than in, say, Great Britain during the generation in which the fascist leaders and their followers came of age. This objection also applies to other psycho-historical explanations for fascism.
Explanations of fascism as psychotic appear in another form in films that cater to a prurient fascination with supposed fascist sexual perversion. These box-office successes make it even harder to grasp that fascist regimes functioned because great numbers of ordinary people accommodated to them in the ordinary business of daily life.
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Robert O. Paxton (The Anatomy of Fascism)
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The Mason-Dixon line can almost be said to be the Okra Line, that is, historically: As a rule, Southern writers gave receipts for okra, even when their works were published in the North. Northern writers did not, with the exception of those of Philadelphia, an anomaly explained by the early presence of West Indians who came to very nearly dominate the catering business in that city.
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John Egerton (Cornbread Nation 1: The Best of Southern Food Writing)
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We are high demand high availability managed service provider catering to companies with 10 or more computers. We specialize in Dental and Healthcare Facilities. While also catering to companies with an annual revenue of 2 million or more. Our Services are designed to allow companies to focus on their clients instead of computer and network problems. Whether it’s phones, computers, servers, or network devices. Our ability to deliver service extremely fast and right the first time, allows our clients to focus on what matters most business.
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Computer Solutions, Inc
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Rising S, a Texas-based company, does build bare-bones underground shelters for that crowd. But since 2012, Lynch has been catering to a different group—wealthy citizens who want all the comforts and amenities of home if and when catastrophe strikes. “We’ve revolutionized the bomb shelter,” he told me. “Everybody was building cold and clammy structures, with no color, no nothing, just a storm shelter with some shelves. You could drive to work in a Kia but what if you want a Mercedes and can afford it? Our clients are like that.” Lynch’s upscale clients share the view that society is splintering and fear the consequences for the privileged in a world where the collective trust in public institutions has weakened. It’s a dark take on American society, but one that keeps Rising S’s nearly 100,000-square-foot factory humming with new orders. “We are one unjustified police shooting away from having riots across the United States,” Lynch said. “A lot of people are worried about war, social and civil unrest.” So far, that’s meant building an underground swimming pool for one client, while another ordered a hidden stable to keep his valuable stud horses safe.
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Nelson D. Schwartz (The Velvet Rope Economy: How Inequality Became Big Business)
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Quoting page 74-75: The ability of the minority rights interest groups to win control of the new agencies of civil rights enforcement established in the 1960s followed a traditional pattern in the politics of regulation that students of public administration called “clientele capture.” The practice is as old as Jacksonian democracy, which set the American tradition wherein party patronage ruled the civil service and mission agencies were expected to cater to the needs of their organized constituencies: farmers, veterans, laborers, and business interests. By the 1960s, journalists referred to these arrangements as iron triangles.” They were three-way coalitions of mutual back-scratching, operating in Washington and in state and municipal governments throughout America. Three points of the triangle were organized interests which lobbied legislators to establish or expand programs beneficial to their members; legislative committees, which obliged the lobbyists by authorizing and funding programs for the mission agencies to manage; and government bureaucrats, who expanded their empire building service programs to benefit the interest groups. To complete the triangular cycle, interest groups supported the legislators. … because environmental and consumer protection regulation is cross-cutting and horizontal—covering pollution, for example, from all industrial sources, rather than single industry and vertical … it is a difficult target for capture.
The new agencies of civil right regulation, however, were different in ways that made them highly vulnerable to capture. Most important, the cost-benefit structure of civil right regulation is the opposite of that found in environmental and consumer protection regulation. Benefits (jobs, promotions, admissions, contract set-asides) are narrowly concentrated among protected-class clienteles (racial and ethnic minorities, women, the handicapped). Costs, on the other hand, are widely distributed (government and corporate budgets).
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Hugh Davis Graham (Collision Course: The Strange Convergence of Affirmative Action and Immigration Policy in America)
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Imagine searching for a caterer and their website simply said, “We will be your favorite, caterer, we promise,” but didn’t spell out a simple plan.
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Donald Miller (Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business)
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If you’re shopping for a caterer for an upcoming party, for example, you’ll be more likely to do business with a company that breaks down their process into three steps: 1. Tell us about your event. 2. Let us create a custom menu. 3. Host the party of your dreams.
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Donald Miller (Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business)
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Saginaw and Weinzweig had no interest in pursuing acquisitions or moving to another location, and they knew of no alternative growth strategies for small companies like theirs. So they did a lot of reading, thinking, and talking—meeting regularly to discuss their ideas at a picnic table next to the deli. They wrote vision statements and then rewrote them, soliciting input from people inside and outside the business. By 1994, the outlines of a grand design had emerged. It was called the Zingerman’s Community of Businesses, or ZCoB, for short. Weinzweig and Saginaw envisioned a company comprised of twelve to fifteen separate businesses by 2009. The new businesses would be small and located in the Ann Arbor area. Each would bear the Zingerman’s name but would have its own specialty and identity, and all would be designed to enhance the quality of food and service offered to Zingerman’s customers while improving the financial performance of ZCoB and its components. There was already a bakery, Zingerman’s Bakehouse, as well as the deli. There could also be a training company, a mail order business, a caterer, a creamery, a restaurant or two, a vegetable stand—you name it.
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Bo Burlingham (Small Giants: Companies That Choose to Be Great Instead of Big)
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How could she have prototyped her idea? She could have tried catering first—an easy business to start up and shut down (no rent, few employees, super-portable, no regular hours). She could have gotten a job bussing tables at an Italian deli to have a good look at the dirty end of the job, not just the sexy menu planning. She could have interviewed three happy and three grumpy deli-café owners to learn which group she was more like.
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Bill Burnett (Designing Your Life: How to Build a Well-Lived, Joyful Life)
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The sheer scale of the family wealth makes Jonathan’s concerns about losing it seem pretty irrational. But emotions are emotions. “You put the walls up and you want to guard it and protect it and defend it and heaven forbid somebody should take it from you,” he says. “You’re fear-based now.” In some ways, being very rich and very poor are strangely similar. Just as having not enough money creates fear and anxiety, so can having more than you know what to do with. At both ends of the spectrum, money tinkers with our notions of self-worth, our egos, our social lives, the stability of our marriages, our relationships with children, parents, and siblings—even our mental health. Raising that difficult child properly requires a network of friends and relatives, teachers and advisors, except in the ultrawealth world those teachers and advisors wear business casual and charge substantial fees. “I’m a lawyer, not a therapist,” one estate lawyer who caters to ultra-high-net-worth clients told me. “Although the fact of the matter is, you become one.
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Michael Mechanic (Jackpot: How the Super-Rich Really Live—and How Their Wealth Harms Us All)
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Taverns, and the dozens of dramshops that catered to seamen and the laboring classes, were often run by widows who received free licenses from the Common Council, an inexpensive form of relief. Women were also prominent in the retail shops that boomed after the late 1720s. The Widow Lebrosses carried Canary wine and olive oil in her store at Hanover Square, the city’s shopping center, while the Widow Vanderspiegel and her son sold imported window glass. Mrs. Edwards started a cosmetics business in 1736, offering “An admirable Beautifying Wash, for Hands Face and Neck, it makes the Skin soft, smooth and plump, it likewise takes away Redness, Fredkles, Sun-Burnings, or Pimples.” The continuing role of women in trade, English as well as Dutch, promoted a certain feistiness among their ranks that ran contrary to prescriptions for proper female behavior.
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Mike Wallace (Gotham: A History of New York City to 1898)
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IVF training courses IIRRH:
With more and more couples looking out for infertility treatment, the need for skilled fertility specialists has taken a huge leap in the recent years. Our IVF training courses at IIRRH are carefully structured to cater the needs of a beginner as well as a busy practitioner in the field of embryology, gynaecology and infertility management.
IIRRH offers courses that provide an avenue for both scientists and clinicians to enter the field of reproductive medicine; and for those already familiar with this area, an opportunity to gain greater skillset relevant to the manipulation of fertility and the treatment of reproductive abnormalities. Designed to broaden knowledge of the underlying scientific principles and to enhance appreciation of the clinical management of infertility, the institute aims to encourage independent thought and a research orientated approach to the practice of assisted conception.
Designed to broaden knowledge in the field of reproductive medicine and ART, our specialized courses include IVF training programs that cater the needs of a beginner as well as a busy practitioner in the field of embryology, gynaecology and infertility management. Our special Advanced ART course for Clinicians is apt to provide an introductory-level understanding of the clinical IVF (in-vitro fertilisation) laboratory and setting up and IVF lab.
As well as the basics of the IVF lab, it also covers:
• The individual protocols and procedures within the lab
• The requirements that must be considered when working within it
• Information ranging from embryo selection to new technologies in IVF
It will allow better practice and understanding in dealing with patients and IVF cases.
With the increasing demand for answers about our fertility, this course will help you understand:
• The role of the clinical embryologist
• Procedures conducted within the IVF laboratory
For more information visit our website iirrh.org
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IIRRH
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We paused to nod in deference to a just-arrived mom of six who placed third in her age group in the Ironman and has a successful catering business, No Small Affair. Everyone suspects she's on meth but still, the woman commands respect.
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Elisabeth Egan
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Brennan was well aware of the irony inherent in catering to an audience who still thought of him as a hillbilly: “Some of my friends say that the Tycoon is remarkably like myself, much more so than McCoy.” Almost plaintively he declared, “I do wear suits, shirts, ties, and even shoes. . . . The fact is that I actually do have business interests, and am in personal life much closer to being an executive than a farmer.” Richard Crenna said as much about his Real McCoys co-star. In fact, Brennan owned a piece of The Tycoon not to mention his ranch and other properties in California and Oregon. And like Walter Andrews (his first and middle names, which as an extra he sometimes used together), he enjoyed learning other peoples’ business—as when he ran the store in Joseph when its owner was late showing up. When in Joseph, he always liked to stay in room 16 in his motel, which had an adjoining room he used as an office.
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Carl Rollyson (A Real American Character: The Life of Walter Brennan (Hollywood Legends))
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Although she has a tendency to be overly impressed by those with academic qualifications, Diana admires people who perform rather than pontificate. Richard Branson, the head of Virgin airlines, Baron Jacob Rothschild, the millionaire banker who restored Spencer House, and her cousin Viscount David Linley who runs a successful furniture and catering business, are high on her list. “She likes the fact that David has been able to break out of the royal mould and do something positive,” says a friend. “She envies too his good fortune in being able to walk down a street without a detective.”
For years her low intellectual self-esteem manifested itself in instinctive deference towards the judgments of her husband and senior courtiers. Now that she is clearer herself about her direction, she is prepared to argue about policy in a way that would have been unthinkable several years ago. The results are tangible. Foreign Office diplomats, notoriously hidebound in their perceptions, are beginning to realize her true worth. They were impressed by the way she handled her first solo visit to Pakistan and subsequently discussed trips to Egypt and Iran, the Islamic republic where the Union Jack was routinely burned until a few years ago. This is, as she would say, a “very grown-up” part of her royal life.
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Andrew Morton (Diana: Her True Story in Her Own Words)
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I know two companies that collapsed due to the inability to reduce operating costs when the utilization of their sites diminished. The dot-com user base (of intangible monetary value based on registered users) did not grow and generate revenue as expected. There was a substantial number of loyal users, and both companies were able to redefine their business plans to turn a profit by catering solely to their loyal user base. However, the business plans required reducing operational costs, and due to countless bad application design decisions, the applications would not operate on architectures substantially smaller than the large-scale originals. Although the traffic and utilization of their architectures dropped to about 10% of the original goal, they were only able to realize a 20% reduction in operational costs.
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Theo Schlossnagle (Scalable Internet Architectures: Scalable Int Arch _p1)
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Look, man,” I say, “in the long run, you're going to be better off. She wasn't good for you, Trey.” My best friend looks at me and downs the shot of bourbon in his glass. His eyes are red and rheumy, a look of misery etched upon his face. Trey sniffs loudly and slams his glass down on the bar, drawing the attention of a few of the people sitting around us. “I loved her, man,” he says. I nod and pat him on the shoulder. “I know you did, man.” We're sitting at the bar in the Yellow Rose Lounge, a quiet place where people can go to have a drink and conversation. Furnished in dark woods, with soft, dim lighting, it's more peaceful than your average watering hole. The music is kept low enough that you don't have to shout to be heard, and the flat panel televisions showing highlights from various games are kept on mute. The Yellow Rose is a lounge that caters to business professionals and people who want to have a quiet drink, a mellow conversation, or be alone with their thoughts. There are plenty of bars in Austin that cater
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R.R. Banks (Accidentally Married (Anderson Brothers, #1))
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The web is ruled by maniacs,” he told an audience in 2010. “Content is more viral if it helps people fully express their personality disorders.” The specific personality types he deemed most worth catering to were those who promised him the highest yield: the super-sharers. An overwhelming majority of them belonged to a category Peretti labeled “histrionic/narcissistic.
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Jill Abramson (Merchants of Truth: The Business of News and the Fight for Facts)
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Expert Tips On Search Engine Optimization That Are Proven To Work
Each business with a Web site needs to make Search Engine Optimization (SEO) part of their growth strategy, working to get their site ranked as high as possible on the major search engines. With a little work, a different approach, and these tips, you can get your site ranked well with the search engines.
To create more traffic to your site and to improve your standings with search engines, you can write and submit articles to online article directories. The directories make their articles available to countless people who will read your submissions and follow the links back to your site. This has the potential to bring traffic to your site far into the future as these links remain active for many years.
To help site crawlers better understand your site, you should use keywords as your anchor text for internal links. Non-descript links such as, "click here," do not help your site as they offer no information to the search engines. This will also help your site to appear more cohesive to human visitors.
Be varied in the page titles of your site, but not too lengthy. Targeting over 70 characters will begin to diminish the weight of the page or site. Keep the titles condensed and intersperse a wide variety of your keywords and phrases amongst them. Each individual page will add its own weight to the overall search.
In order to optimize incoming links to raise your search engine rankings, try to have links to different parts of your website, not just your homepage. Search engine spiders read links to different parts of your site, as meaning that your site is full of useful and relevant content and therefore, ranks it higher.
One way to enhance your standing in website search rankings is to improve the time it takes your website to load. Search engines are looking to deliver the best possible experience to their searchers and now include load time into their search ranking protocols. Slow loading sites get lost in the mix when searchers get impatient waiting for sites to load. Explore ways to optimize your loading process with solutions like compressed images, limited use of Flash animations and relocating JavaScript outside your HTML code.
Publish content with as little HTML code as possible. Search engines prefer pages that favor actual content instead of tons of HTML code. In fact, they consistently rank them higher. So, when writing with SEO in mind, keep the code simple and concentrate on engaging your audience through your words.
Do not obsess over your page rankings on the search engines. Your content is more important than your rank, and readers realize that. If you focus too much on rank, you may end up accidentally forgetting who your true audience is. Cater to your customers, and your rank will rise on its own.
As you can see, you need to increase your site's traffic in order to get ranked higher. This is possible to anyone who is willing to do what it takes. Getting your site ranked with the top search engines is highly possible, and can be done by anyone who will give it a chance.
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search rankings
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Adela also liked Jane’s cheerful, red-cheeked husband with his bluff Yorkshire humour. Charlie Latimer had a knack of cajoling the staff into doing Jane’s bidding in the kitchen while entertaining them with lurid catering stories from his time in the army. He had twice the patience that Adela did. She wrote to Clarrie full of confidence that the café would not only survive under its new management, but also thrive. As Adela’s thoughts turned increasingly to India and Belgooree, she hungered for news, but her mother had not written since shortly after the Independence celebrations. Sam was reassuring. ‘Your mother will be run off her feet in the gardens at this time of year,’ he said. ‘The factory will be at full production.’ Adela put her hands around his face and kissed him in affection. ‘You sound like a tea planter already,’ she teased. He caught her round the waist and tugged her closer. ‘I can’t wait.’ He grinned and kissed her robustly back. On the afternoon of Bonnie’s birthday party, Adela felt even more queasy than usual. She had been busy all morning helping to decorate the café and had hardly stopped to eat or drink.
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Janet MacLeod Trotter (The Secrets of the Tea Garden (India Tea #4))
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People increasingly want to spend time well, not spend more of it… If it’s our shallowest self which is reflected to us every time we open Facebook, Instagram and YouTube, the best business opportunity around might be to begin to cater for our aspirational selves.
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Jenny Odell (How to Do Nothing: Resisting the Attention Economy)
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What’s the difference between a chef who starts a catering business and 20 years later realises they’ve created a job, not a business, and another who starts a catering business and in 10 years has 16 locations and then sells it for a multi-million-dollar pay day? The difference isn’t in the food; it’s in the marketing and selling of that food.
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Sabri Suby (SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle)